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2021-12-31-accounts

Margate Museums Trust.

ANNUAL REPORT FOR 2021 TO 2022

Margate Museums Trust Annual Report 2021/2022 Page 1 of 14

Contents.

Contents Page 2
Introduction Pages 3-4
Financial Summary Page 4
The Year Ahead Page 5
Business Plan Action List Update Pages 6-11

Margate Museums Trust Annual Report 2021/2022 Page 2 of 14

Introduction.

This report has been prepared for information purposes to catalogue the work undertaken by the Margate Museums Trust (MMT) during the year 2021 to 2022.

Re-opening : Margate Museum and the Tudor House re-opened in July 2022. In the first few months there were some Covid restrictions still in place. Fortunately, thanks to the loyalty and hard work of the volunteers, the Museum continues to be opened on a regular basis. However, the Tudor House has been closed since February for maintenance because of damage caused by bad weather and vandalism.

Opening days for both the Museum and the Tudor House have been restricted to Saturday and Sunday and Bank Holidays only. Opening times have also been restricted to between 11 and 3 pm with last entry at 2.15 pm. Prices have been kept to pre-Covid levels.

The Trustees have continued, where necessary, to take the opportunity to re-visit documents in order to enhance internal protocols and processes. MMT continue to take every opportunity to pursue discussions about formalising agreements and the way forward.

Accreditation : An application to the Arts Council for Accreditation was put on hold during the lockdown and the time limit for application passed. This is still on the priority list for the MMT.

The Work of the Museums: This has included:

Margate Museums Trust Annual Report 2021/2022 Page 3 of 14

“Wheels of Time”: Just before lockdown the Museum applied for and was accepted as a member of the “Wheels of Time” group. This is a badge collecting scheme which encourages the exploration of Kent Heritage sites for those aged 5 -11. This links us with other museums in the area.

Branding and Marketing: The brand identity for the Trust continues to be used. The Trust will continue to review the marketing of the Museums using social media as well as other more traditional publication.

Publicity :

Financial Summary.

To be added when accounts are completed.

Margate Museums Trust Annual Report 2021/2022 Page 4 of 14

The Year Ahead.

Future Exhibitions:

One of the first priorities will be to return to the Arts Council Accreditation scheme which was put on hold during lockdown.

The Trust will continue to re-visit and update all the main documentation for Trustees and Volunteers and look to expand the board of Trustees and Volunteer Group.

Other priorities include reviewing any Conservation Assessments with regard to the collections and ensure that they are kept securely and in good condition.

Most crucially, we will be seeking to increase our visitor numbers, enhance our public profile and increase our income by all possible means to help fund improvements to the Museum and Tudor House. We will be looking at obtaining grant funding both short term and long term to enhance the work of the Museums.

As a matter of urgency. we will be looking at updating the Museums’ website and use of social media plus traditional methods of publicity.

The Trustees thank the Volunteer Secretary, Treasurer and Executive, as well as the Volunteers for all their hard work and support over the past year from the day-to-day manning and archiving to the cleaning and care behind the scenes. The Museums could not continue to run without them.

Margate Museums Trust Annual Report 2021/2022 Page 5 of 14

BUSINESS PLAN ACTION LIST UPDATE

The following tables have been extracted from the MMT Business Plan Action List which outlines points pertaining to targets set for 2021 and the following years until 2025.

TRUSTEES TO-DO LIST – 2021/2022

2016 to 2021 2022
2016 to 2021
1.0 Governance Completion
Year in
Previous
Plan 2016
to 2021		 Comment To
Action
1.2 Review and ensure that all
Trustees are aware of their
responsibilities and legal
requirement		 2016/7 Trustee Handbook and Code of
Conduct to be updated and
agreed in 2021. Training to be
given to new Trustees appointed
in 2020.
1.3 Trustees ensure that all staff
and volunteers comply with
Health and Safety
requirements		 2016/7 Volunteer Handbook updated
and agreed in 2021. Volunteers
to be reminded of H and S
requirements. New volunteers
to be given information and
trainingas theyare appointed.
1.4 Trustees to monitor finance
and income generation		 2016/7 Finance Policy and Best Value
Statement to be updated in
2021. Trustees to be given
regular reports and information.
1.5 Generate and deliver
fundraising plan		 2017/9 Fundraising to be discussed as a
priority.		 ALL
1.6 Establish criteria for
identifying and recruiting
trustees and effective
Trustee succession		 2016/7 Criteria and process for effective
Trustee succession established in
updated Trustees Handbook.
(August 2021)
1.7 Recruit new Trustees 2017/9 Plan for recruitment of new
Trustees to be established and
put into operation as soon as
possible.		 ALL
1.14 Apply for Museum
accreditation
Continuation of process		 Initial
process
begun in
2016/7
Halted in
January2022		 Until December 2021
accreditation had been applied
for and eligibility confirmed by
the Arts Council. The process
was halted by Covid 19
lockdown.

Margate Museums Trust Annual Report 2021/2022 Page 6 of 14

See 4.1 and 4.2. The Trust was informed that the process would need to be restarted if not completed by the end of 2021. In January 2022, the Trustees decided halt the current attempt. Following the Covid lockdown there was a need to re-establish certain areas of the Trust relating to the work of the Museum.

ACTION PLAN.

2.0 Operations and
Protocols		 Previous
Plan
2016 to
2021		 Comment TO
ACTION
2.1 Review and implement a
new volunteer structure to
ensure that it is fit for
purpose for delivery of the
MMT’s Action Plan		 2016/17
As of April
2022		 Following the death of the day-
to-day Museum Organiser in
December 2020, the Executive
Committee was reviewed and
revamped. Most roles remain
the same but more responsibility
is being undertaken by the
Executive Secretary (ES) and
Executive Treasurer (ET).
April 2022:Over the past year,
the number of volunteers has
declined. There have been
various reasons including the
lockdown, and health issues. This
has been general over most
attractions. The Trust is pursuing
new volunteers and hopes to join
a new project run by the Tourist
information Centre and others
designed to maximise volunteers.
The Volunteer Handbook is being
updated by the Executive
Secretary.		 ✓
2.2 Develop and implement
volunteer contracts,
interview and checking
procedures		 2016/17 The new Volunteer Handbook will
be discussed with the Volunteer
Executive Committee.
2.3 Develop and implement a
volunteer policy. Reviewing
volunteer’s role and tasks,		 2017/19 See 2.2

Margate Museums Trust Annual Report 2021/2022 Page 7 of 14

recruitment, benefits,
coordination, satisfaction
and fulfilment
2.4 Develop and implement a
volunteer training and
development plan to
complement that of
trustees		 2017/19 Se 2.2
2.7 Establish internal
communications structure		 2016/17 Felicity Stafford to continue to
act as the Trustees liaison with
the volunteers.		 FS
2.8 Emergency protocols,
primary and secondary
contacts and named key
holders to be established
with the Local Authority		 2016/17 Review has been undertaken of
current key holders. The need for
further key holders will be
reviewed. Liaison with Local
Authority needs to be re-
established.
2.10 Financial policy and best
value protocols to be
implemented		 2016/17 The Finance and Best Value
Policies are currently under
review bythe Trustees.
2.11 Rolling event and
exhibition plan to be
established and
maintained		 2016/21
April 2022		 To be reviewed with the help of
FS and the Volunteer Executive
Committee.
This has been started and a plan
for 2022 /2023 is now in
operation.
This includes major exhibitions,
pop-up exhibitions and the
highlighting of Artefacts of the
Month for the rest of 2022.		 FS
2.12 Conduct IT audit and
create plan for enhancing
IT systems and security		 2016/21
April 2022		 Need to review IT equipment and
CCTV for Tudor House.
April 2022: An IT audit has been
started. FS plus Executive
Committee will take a preliminary
review.
2.13 Assess use of buildings and
identify insufficiencies and
potential opportunities to
improve visitor experience,
accessibility. Exhibition
display and educational
and community offerings		 2016/17 The Trustees need to re-visit the
potential opportunities of
displays and visitor experiences
as a matter of importance.
Ideally this should be done in
conjunction with the Volunteer
Education Officer and Volunteer
Education Consultant.
Improving disabled access either
for wheelchair, visually impaired
or hearing impaired needs to be
reviewed. External groups that
could advise need to be		 FS plus
Exec
Cttee
Ext
bodies

Margate Museums Trust Annual Report 2021/2022 Page 8 of 14

consulted and grants applied for
to cover the costs.
2.14 Conduct market research
into existing visitor profile
and identify gaps		 2017/19 Ask Volunteer Executive to
undertake this role and report b
ack to the Trustees		 All plus
Exec
Cttee

ACTION PLAN.

3.0 Finance and Income
Generation		 Previous
Plan
2016 to
2021		 Comment TO
ACTION
3.1 Establish formal
accounting procedures
and submit annual
accounts to Local
Authority		 2016/17
2022 April		 Following the change in Trustees
there is a need to ensure that the
financial procedures are securely
in place and that new signatories
have been added.
Update accounts regularly and
report to Trustees at Trustee
Meetings.
Report to Local Authority.
April 2022:The MMT can now
access its account for the
payment of bills. Although the
Trustees and Executive Treasurer
have been working hard the
changeover from an ordinary
account to a business account is
still not complete.
3.4 Identify grant funding
opportunities		 2016/21 Re-establish this as a priority. ALL
3.8 Develop fundraising plan 2017/19 Work with Executive Committee
toput this intoplace.
3.10 Develop merchandising
opportunities and
enhance retail offer		 2016/21 Stocktake current items in shop
and work out plan for increasing
sales of current stock.
3.11 Review admission prices in
relation to the market and
competition to ensure that
admissions become
maximised		 2016/21 Admission prices were kept
stable after Covid-19 Lockdown.
In 2021/22 MMT need to assess
entrance fees to other venues
and consider the need to change
theprice structure.
3.12 Develop venue hire and
increase events revenue
potential		 2017/21 To be developed
3.13 Identify income
generation opportunities
for both buildings		 2016/21 To be developed

Margate Museums Trust Annual Report 2021/2022 Page 9 of 14

3.14 Develop strategy for
increasingdonations		 2016/17 To be developed
3.15 Implement a membership
scheme		 2019/21 To be developed. Consider
whether this could include fund
raisingactivities. See 3.8

ACTION PLAN.

4.0 Collections and Building
Conservation		 Previous
Plan
2016 to
2021		 Comment TO
ACTION
4.1 Apply to the Arts Council
for the Accreditation
Scheme for Museums and
Galleries		 2016/17 The Museum will continue to
work towards accreditation. This
was halted by Covid 19
Lockdown.
4.2 Review, update and
ensure Accreditation
Compliance		 2017/21 See 4.1
4.8 Further develop the role
of volunteers in
supporting archive and
collections care
management, building on
current work		 2016/19 Ongoing.
4.9 Develop and implement a
building conservation and
maintenanceplan		 2017/21 The state of both buildings
remains a cause of concern.
4.10 Refurbish building fabric
and implement identified
opportunities for
enhanced exhibition
display, educational and
community facilities		 2019/21 The reception area was
re=designed and rebuilt during
2018/2019. Further changes
would need to be discussed with
the Local Authority and funding
explored. Disabled access and
improved toilet facilities are two
areas for review. See 4.9

ACTION PLAN.

5.0 Education and
Interpretation		 Previous
Plan
2016 to
2021		 Comment TO
ACTION
5.1 Establish informal learning
package for all school
groups		 2017/19
April 2022		 This needs to be reviewed.
There is a new Education Officer
on the Volunteer Executive. (NB
in September 2021 theperson		 FS plus2

Margate Museums Trust Annual Report 2021/2022 Page 10 of 14

concerned later withdrew from
this post)
The former Officer is now taking
on a consultancy role
April 2022:At present the Trust
does not have an Education
Officer. The previous officer is
still working from home in a
consultancy capacity. The
Museums continue to work with
educational groups but on an ad
hoc basis.
5.2 Establish, review and
update record keeping
systems to ensure capture
of all relevant information
required by the Museum
to evaluate the formal
learning offer and build
the domestic and
international schools and
universitymarket		 2017//19 See Item 5.1
5.4 Deliver a programme of
temporary exhibitions in
the museum and review
the function and viability
of the gallery spaces		 2016/2021 From 2017 to 2019 there were a
number of exhibitions including
the Battle of Margate 1387, The
Home Front in World War I and
Holy Trinity Church and David
Railton.
In 2019 the Museum hosted a
major exhibition on Turner with
the help of Funding. This
included community art projects
for young and old, book signings,
film evenings and an evening of
Georgian Food. This was hard
work and without enough
support this level of commitment
is difficult to maintain.
There are no temporary
exhibitionsplanned for 2021.
5.5 Develop exhibitions plan
driven by the collection,
sense of place and
audience development		 2017/19
April 2022		 Plans for 2022 and 2023 have
already been discussed. The
main focus is likely to be the
Platinum Jubilees - Queen’s
Accession and Coronation. These
seem to offer the opportunity for
good communitylinks.

Margate Museums Trust Annual Report 2021/2022 Page 11 of 14

Further planning will be discussed
from October 2021.
April 2022: Three major
exhibitions are planned:
•
June 2022 -Royal
Engagement
•
February 2023 – The
Great Storm of 1953
•
June 2023 – The
Coronation and Margate
Pop-up Exhibitions:
•
The Battle of Margate
1387
•
The Incorporation of the
Town – 1857
There is now a programme of
Artefact of the Month. So far
these have included: The
Sunbeam donkeys, Flint, Coal and
The Margate Bellman.
Information sheets are available
for visitors and booklets for
sale/donation offered as well.
5.6 Develop outreach
programme for schools
and community groups		 2016/21 The Education programme on
offer has flourished but will need
to be revitalised following
Lockdown closure. New
guidelines and risk assessments
are likely be needed.
See 5.1.

ACTION PLAN.

6.0 Communications and
Marketing		 Previous
Plan
2016 to
2021		 Comment TO
ACTION
6.1 Raise the profile of the
museums buildings and
collection		 2016/21 Signage within the Museum
needs to be updated using the
MMT branding images as a basis.
Consideration needs to be given
to the needs of children and
those with visual problems.
Outside consultation might be
needed.
A dedicated programme for
advertising in local magazines,
newspaper and social media

Margate Museums Trust Annual Report 2021/2022 Page 12 of 14

needs to be discussed and
implemented.
Participation in Heritage Open
Days needs to be continued.
6.4 Collect and use information
about visitors and their
experience to develop and
improve the visitor
experience.		 2016/21 This needs to be a focus for the
next few months to inform 6.1
and 6.2.
Volunteers to remind visitors that
a comment in the Visitors Book
would be good.
Use very simple exit
questionnaires to gain
information and identify current
visitors.
6.5 Improve networking with
other local museums and
review potential joint
venture opportunities		 2017/21
April 2022		 This needs to be revisited. With
no day-to-day organiser there
needs to be an identified person
who can deal with this.
April 2022:Informal networking
has been started by both Trustees
and Volunteers.
The Wheels of Time scheme
continues to be offered.
The Trust has registered with two
bodies designed to increase
volunteers numbers.
Members of the Executive are
undertaking training.
The Trust is working more closely
with the Tourist information
Centre (TIC).
The Trust was asked to join a
project being run by the TIC, East
Kent College and Margate Caves.
It is aimed at promoting numbers
of volunteers. The group has
made a bit for lottery funding and
should know at some point
whether or not it has been
successful.
6.6 Develop and implement a
Communications and
Marketingstrategy		 2017/19 This continues to be a necessity.
6.7 Review of the brand and
museum name, marketing
to visitors and potential
visitors, external
relationships		 2016/17 The rebranding exercise was
completed in 2017 but MMT
needs to ensure that all are aware
of the branding that has been put

Margate Museums Trust Annual Report 2021/2022 Page 13 of 14

into place eg logos, headings,
text, font etc.
Review photographs and other
images.
6.8 Identify and successfully
apply for awards that
demonstrate achievement
across visitor provision and
services		 2019/21 Ongoing.
6.9 Establish social media
strategy and improve
onlinepresence		 2019/21
April 2022		 Social media strategy needs to be
revisited as a matter of urgency.
See 6.10
6.10 Establish autonomous
website for communicating
up to date visitor
information and current
and upcoming events and
exhibitions		 2016/17
April 2022		 A new website is a vital necessity
if the Museum is to move
forward.
April 2022: Work on this has
been started by the Trustees.

Margate Museums Trust Annual Report 2021/2022 Page 14 of 14

----- Start of picture text -----
Margate Museum Trust No (if any)
(Charity no. 1173031)
Receipts and payments accounts CC16a
For the period Period start date Period end date
To
from 01/01/2021 31/12/2021
Section A Receipts and payments
Unrestricted Restricted Endowment
Total funds Last year
funds funds funds
to the nearest £ to the nearest £ to the nearest £ to the nearest £ to the nearest £
A1 Receipts
Bank deposit 3,207 3,207 7,500
Margate Museum
Ticket Sales 585 585 702
Merchandise 55 55 22
Donations 240 240 24
Turdor House - -
Ticket Sales 920 920 415
Merchandise 575 575 8
Donations 318 318 2
Sub total (Gross income for
AR) [ 5,900 ] - - 5,900 8,673
A2 Asset and investment sales,
(see table).
- - - - -
- - - - -
Sub total - - - - -
Total receipts 5,900 - - 5,900 8,673
A3 Payments
Advertisement & PR 680 - - 680 680
Cleaning 210 - - 210 210
Donations - - - - -
Equipment expensed 303 - - 303 303
Motor Expenses - - - -
Postage, publications and stationary 534 534 534
Telephone 1,252 1,252 1,252
Wages & salaries 664 664 664
Travel & subsistence 89 89 89
Repairs and service charges 210 210 210
Other legal & professional 1,196 - - 1,196 1,196
Sundary 492 - - 492 492
- - - - -
- - - - -
Sub total [ 5,631 ] - - 5,631 5,631
A4 Asset and investment
purchases, (see table)
Tangible & intangible assets - - - -
- - - -
Sub total [ - ] - - - -
Total payments 5,631 - - 5,631 5,631
Net of receipts/(payments) 269 - - 269 3,042
A5 Transfers between funds - - - -
A6 Cash funds last year end 33,990 - - 33,990 30,948
Cash funds this year end 34,259 - - 34,259 33,990
----- End of picture text -----

CCXX R1 accounts (SS)

09/09/2022

1

Section B Statement of assets and liabilities at Section B Statement of assets and liabilities at the end of the period
Categories
Signed by one or two trustees on
behalf of all the trustees
B1 Cash funds
B2 Other monetary assets
B4 Assets retained for the
charity’s own use
B5 Liabilities
B3 Investment assets		 Signature
Details
Details
Stock
Cash in hand
Cash at bank
Details
Details
Total cash funds
(agree balances with receipts and payments
account(s))
Details		 Unrestricted
funds
Restricted
funds
to nearest £
to nearest £
-
34,259
-
-
34,259
-
OK
OK
Unrestricted
funds
Restricted
funds
to nearest £
to nearest £
-
-
-
-
-
-
-
-
-
-
-
Fund to which
asset belongs
Cost (optional)
-
-
-
-
-
Fund to which
asset belongs
Cost (optional)
1,387
-
-
-
-
-
-
-
-
Fund to which
liability relates
Amount due
(optional)
-
-
-
-
-
Print Name		 Restricted
funds
to nearest £
-
-
-
-
OK
Restricted
funds
to nearest £
-
-
-
-
-
-
Cost (optional)
-
-
-
-
-
Cost (optional)
1,387
-
-
-
-
-
-
-
-
Amount due
(optional)
00 January 1900
00 January 1900
00 January 1900
00 January 1900
00 January 1900
Date of
approval

CCXX R2 accounts (SS)

09/09/2022

2