Cinemagic Limited
Company Limlted by Guarant99
Trustees. Annual Report (Incorporating the Directors Report)
Year ended 31 March 2024
The truslees, are also the dlrectors for the purposes of cOmp￿Y low. present Iher report and Ihe
financlal 81atements of the chwity for the year erbded 31 March 2024.
Reference and adThinlstralive details
Rogls1gr•d charfty name
Onemagic LiTnlted
Charlty r•qlstratlon numbw
XR28542
Company registration number N1033497
49 8otanlcAv8nue
Belfast
BT7 1JL
PrinGlpal offiGe
R•gislerèd offiGè
Glo FEB Charteréd knountants
LineTthall Exchang8
26 Linenh811 Streel
Belfa5l
BT2 8BG
The Irustees
Ms M Haffield
Mr A O'Neill
M5 K Smith
Ms G Muween
Mr M Lennox
Mr P SrK)dden
Audltor
FEB Ch8rtered Accountgrbts
Chartered ac¢ountsnts & statutory auditor
Linenhall Exchange
1 st Floor.
26 Linenhall Street
Belfast
Northern Ireland
BT2 8BG
Bank•rn
k of Iraland
4-8 High Street
Belfast
BT12BA

Cinemagic Limited
Company Limited by Guaraffttee
Trusteas. Annual Report (Incorporating the Dlrector's Report) (contlnu•dJ
Year ended 31 March 2024
Stiu¢tur•* govarna￿e and managemont
Clnemagic Llmited Is COn8￿t￿led as a conwny Ilmlted by guarantee and is govemad by
MeM￿a￿dUm and Artlcles of AssocAatlrkn.
The Board of Trustee5 are responsible for th8 Strateg￿ management ol the charfty. The Board of
Trustees alld name5 of wincipal advisers are sei out on page l.
The Board appolnls 41 new Iruslees based on sdectK)n crileria. W1￿ch eri5ures that collectively it
maintains a broad range of relevant skills and experience. An In￿￿10￿ programme Is offered io all
n8W tru51e8s lo ensure that they aTE briefed on the charitys objects. strategy and activities.
The Ifustees have the overall responsibility fu the system of Inlern81 conlrol for Ihe charily. which
Includes ensuring thal there are reasoriable procedures in place for the wevenlion and delection ol
fraud and olher irre9ularilies, kh)wever. such a system can provide only reasonab￿, bul not absolule.
assurance ag8lnst errors and fraud.
Slgnifi¢ant risks aro h￿hlIghted for corbsiderduon and monitored by the Board. These InclLKI8:
- Ihe risk of cuts in ftjnding beyond 2023-2024 funding a￿eeMents. and
the risk of failing to build sufficient cash reserves;
All major rlsks to whlch Ihe ch￿ty is exp058d, which have been ￿entIfIed by these procedure8, have
been reviéwed. Systems have been irrlplemented to miligate these risks and are Continually
developed or enhanced. Risk asse5srnenl 15 trArri8d out on an annual basis, Financlal systems for
selting, contrtslling and monitoring bLKl9èts have bw) im*menl8d and are continually monltored.
Ob]•¢tlves and actlvhl•8
ObjeGtive5 and activities
Clnemagic Ls a youth arts organisaiton thal seek5 to use film exhibition production as a vehlcla to
nspire and engage young people. Its misslon statement is lo maximi5e the impact and reach cf film.
telèvision and dlgltal technologie5 lo educate, motivate and inspire chlldren and yOLmg people, with an
ernpha515 on those al d15advantage and from disadvantaged backgrounds, through the medlum of ffilm
educatlon programmes. film screenings and 5kllls (knelowent mastercla5se5 and Inltiatives.
Clnemaglc dellvers agèlnst thls mlssion through a number of wayE',
The Clnernagic B8lfasl Film Festival is tha largesl 111m feslival for Chddren, Families and Youn9
P80pl8 in thè UK ar*J Ireland. Now ehl8ring ils 35lh yèar and lyplcalty laklng placè @￿h October, thé
festival provldes a monlh40ng pro9rarnrr* made-up of film screenings. work8hop6, Q&AS,
m881erclas88s, fikm juries and lilm ￿UCatIon event8. The programme is spllt inlo three main sections
public film screenings. public workshopg & masterclasses (focused on skills development), and
aducation evenls for schools anrj colleges. The festival seeks to promote and celebrate a diverse and
varied range of Intern81ional rim8 and fllm relaled opportunities, provKling young audiences a high
quality of fllm choice and access to new independent w￿ld cinema.

Cinemagic Limited
Company Limited by Guaranté•
Trustees, Annual Report Ilncorporatlng the Dlrecto¢s Report) (c￿lI￿V9￿1
Year ended 31 MarGh 2024
Objectives and activities (condnuad)
Objecllvos and acllvltl06 (¢MNnuedJ
The annual Cinemagic -on Tho Pulse. Festival celebrates and showcases sh(wl films. Taking place in
March and targeted al children. lamilies. 5clw)ols. yowg a4Jults and young filmmaker¥. the yogramme
includes films and fflm review programmes. masterclasses and Q&A opwJrtunities for aSPiTing film.
television and medi8 crealois. A collection of films ffom Ihe Cinemagic Young Filmmaker Compeltrlio
are exhlbited along wfth contemporary international short films. Young PeO￿e have the opportunlty lo
partlclpate in workshops. tutorials and talks covering many aspects of ihe filmmaklng process.
illustrating the Imp(yian￿ of short filmmakirYJ in the dwrfelopment of practical skills suslairwble
caTeers in the creative industries.
Throughout the year a Key Stage 3 programme Is dellveTed by Cinemagic in up 10 10 post-prlmary
schools In Northern Ireland. The aim of Ihe project is to encourage young people lo consider MoviThJ
Image Art as a GCSE and to provlde them with an inslghl to Ihe careers available post education.
Workshops and maslerclasses are delivered erther face-t&face in schools or online by local screen
industry professlonals.
A 4-week animatl(In Program￿ bs deliverEd by Cinemagic to e Specrdl E￿￿all0naI Needs Sch(K)1s.
Working alongsid& a digital ar1151, workBIKJPS wll bÉ delivered In schools to youtsg people attd
cO￿dif￿18d with th8 sch¢)oI SEN Gwdinator,
Cln8rnagic also offer5 a free ￿t￿sS section to the festival prowamffles lo cater for Indiv￿U315 and
communilies that would not otherwise be able to afford to attend the film. To 5UPPOrt local Foodbanks.
Clnemagic ha5 dedlcated film 5creening5 working in partnership wtlh Trussell Trust Instead of
paying for a Tegular ticket to a film screening, audiences are asked to donale an essential Ilem on the
day as ithndfled by the Fijod Bank.
Cinem•gi¢ Alms and Objectiprns
Thé airns and oblective5 of Cinemagic are as follows:
Alm 1- To be recognized Intematiortalty as thè leading young peoplé's fftm fÈstival.
1, To Go-design a culturally diverse annual festival programme with and for young people,
2. To develop arml malntain 5trategiG partnorshlps in the UK and Ireland, USA and Middle Ea8t, wllh
showcases to highlighl Ihe work of Ihe tharity.
3, To monitor media and markeling activities to evkknca the engagemenl and f8ach of feslival
activities.
4. To galh•r Informatlon from 18slival participants that sf#)ws Ihe Mrjpact and outcomes that lh8 lestival
has achièved, inciudlng 1hro￿h casè studies and f8Stival aluffffll succwa 8loriès.
Aim 2 - To give young peopJ8 froffl all backgourK15 opportunty to access and engag8 wilh fllm.
1. To offer a prograrnme of activille5 that *e ac￿Ssible to all sedions of society. including free to
accÈF*S OPPOrtunlties.
2. To larget outieach aGtivttie5 4n areas that have b8en identif￿d as being 50CiOveconomically
disadvantaged or that have harder to reach In the past, irKludlng rural areas.
3. To prloritise groups that have been tradltlonally underropre5enled In the Scfeen Industr￿5. Includlng
young peoplo, women, minorily ethnic. disabllity and those Ihat have not had the opportunlly to
ngage in screen as a part of Ihelr leaming.
4. To ratsè awarenéss amonosi young audierKes of current S￿le1a1 Issues Ihnxjgh film, including
provlding support lo local Food Banks.

Cinemagic Limited
company Limited by Guarantoe
Trustees. Annual Report (Incorporating the Dlrectorfs Report) (cofttlnu•dJ
Year ended 31 March 2024
Objoctlves and activlti¢s (¢onlthu*dJ
Cln•mag1¢ Alms and ObJectlv•s (conunuerf)
Am 3 To ullli88 fdm to educate, inspire and n￿vate young people. Informing thelr catr￿er
Pfogresslon.
1. To provide a comprehensive programme ol educelional worf(shops, film discussions. and Industry
maslerclasses thBt wlll enhance opporlunilles for young people to expeflènce and learn about fllm.
2. To develop skills that contribute to luture education ff)Utes and enhance potenll81 employ8blllty
prospects.
3. To increase access to hands•on filmmakirwJ training and inslghts from industry professlorbals from
ompanies acfOSS screen indusiry sectors.
4. To r8ise Ihe espif8tions of young people as lo whal they can a¢hlw4e in their future cwegrs in the
screen sectors.
5. To increase awareness of lob roles availa￿ In the 5 screen sectsys In Nl.
Alm 4 - To produce hlgh-qualily 18slivaJ film prograrrmnlng for youn9 p8ople Ihal cèlébrates 111m cullure.
1, To org8nlse annual f8slival progr8mm8s that exhibll ihe cultural a8pecl8 of screen, providing
opportunlties to viéw dlverse and exclusivè film cont8nL both int8rnational and homè grown.
2, To provid8 OPPOrtunllies lor your¥J P8OF48 to curat8 a cullural film programme as Young
Consultants.
3. To provide opportunllles for young people to view and dlscuss a wlder range of mving Image
material, Including as Young Jury Members.
4. To deliver a Young Film Makers compelilion each year, screeniThJ films rn￿le by youn9 people
eklebrating and nurturln9 young filmmaking18￿￿1.
5. To engage wlth a range o( stakeholders {dlstributors. exfAbilk>n venuos, cx)mmunlty groups,
charlties, media. etc.) lo develop and deliver ? d￿ers8 and a￿lble feslival pr(MJramme.
Alm 5 - To bè a financiaiiy sÉcwe end sustain&*b c*9an18aiK￿ wllh a prof8sslonal, ¢OnWèt8nl and
mollvatèd workforce.
1. To secvre fundlng from bt)th publlc and prfval& Secl￿ 80urces lo ensure Cln8fflagic remains viable.
2. To incréase annual box office by 5%.
3. To provide opporttsnitses for slaff dèv81opxnenl Ihrough training in areas s￿ch as funding,
sponsorshlp, èxhSbition, marke￿9 and produciion.
4. To support staff Ihrough the del&v8ry ol perkth appraisals.
CCEA
Clnemagic have produced resources for CCEA for the lasl 6 years. We produte short fAm5 that aè
reflective of issues Ihal ar8 being taught in the curriculum. This partnership work5 Incredibly w811 as
CGEA have Ihe expertlse in the wrlling the resources and our scriptsl short riFms bring Ihese to light.
Much of OLff feedback Irorn teachers will refer lo how we allow them to b￿ng lhose more challenging
155ues Into Ihe classroom and dI5￿$S thBm wilh cuffideftt8.
We rec8nlly produced resoLwces wound Period Dlgrw and Consenl. These WMI all go live on Ihe
CCEA webslte In the nexl few weeks and we be delivering some PR around these educational
resources.
You can view examples of work on CCEA'S websit8 on their Active Citizenship with Drama page
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Cinemagic Lirnited
Company Limited by Guarantee
Trustees. Annual Report {Incorporaling the Directorfs Report) (ctrndnugd)
Year ended 31 MarGh 2024
Oblo¢tlve$ and activltlos (¢ontlnu¢d)
SEN Educallonal Piogrammes
Clnemagic corn￿8ted the dellvery ol an OCN Level 1 In Creative Dlgltal Praetlces al Cedaf Lodge
Special School. Th(oughout 202￿24 Clnèmagic worked wlth the school to support thls achiev8ment
using animation as Ihe vehicle lo dekver Ihe key components of the accreditatir)n. The YOU￿ pe¢)ple
learned the lolbwing sklll&
Uslng tèchnology (IPADS)
N8w applications
' ConfldentÉ Skills
' How lo work as a "Gre
Deadllne5
' Cthnmunlcation Skils
Following Ihls we Gontlnued our work with 6 schools to dellvei an animation prryJramme. Over 4 weeks
schools across the province had acce55 to a 2-hr weekly workshop where agaln th8y learnad new
animation tèchniques using ipad5.
Thls academlc year we are de￿verIng 6 x 4-week Gaming workshops. Using the app SCRATCH the
young people will be create their characters and develop a game. We will also be ¢)ffering 5
St8nd8lone Cieative Days for SEN groups.
cin8magiC 18 managed by a Chief Ex8CUtP18 who reports lo a Board of Diréctors and 88 a chari4y,
ClnemagiC'8 fundralslng model includes a comblnatson ol publlc funding. prSvaté sponsorship. and
Self￿er&raI8d incOff￿ from evenl lickel sales. Establi8h8d In Belfasl in 1989, durnig the Troubles,,
clnemagic's alm was to bring together young Catholic antj Protestant ¢hlldren in a safe environmenl,
where Ihey could meet each olher. learn about their respective cultwes and Iradilions and develop
new skills and confidence. Cinema9lG believes that lilm arKI le1￿510n provlde mLYe inclusive and
8ccessible ways to womote le8rnlNJ, MO￿Vation, sklls developmeni and stimulating Cross-co￿nL￿ltY
engagemeni arno￿ young people.
Dlscussion *)d Intéraction bet¥V88n young people from different backgrounds entourages and
Promotes rÈspecl and facilitates shared eduealion ahd lèaming and social intègration in a posillve way
b8twe8n communities, Cinemagic has worked on num8rous communily filmmakSng projÉcI8 ov8r thè
last 34 years, with hundreds of schools ￿ cross communily peac& and reconcl￿tiOn projècts and Ihè
production of Northem Irèland's and Ireland's Ilrst ChrSstrnas featu￿ film 'A Christmas Star. and In
2017, Cinemaglc's second featurè fthr Graeé and Goliaih. The organisation ¢uff8ntly dev8lop8 film
Irair)Ing prole¢ts and educalional oulr8ach films Ihroughtsut Norlhèm Ireland, Ireland, LA and Mfrddl8S
East, providirtg skills tspportunilies and ￿aCtICal 8xwlèn¢• y￿rking on fllm séls.
CinemagK has developed a worldwide repUtalK￿ fol exc4llenGe in children'5 programming and I
creative and innovative approaches to strengthening and txjilding skius for the future In creative
InduB1riè8. It 15 Gurr8nlty the largest film 8vent for young pBople in Ireland and the UK, now allracting
over 40,000 peoplé annually. To dale Cinemasqc is focuséd on the cultural, social and educational
benefi'ts Ihat film can bring to lackling povety and social exduBton and has foGused these values on
all of Its activities.

Cinemagic Limited
Company Limited by Guarantee
Trustees, Annual Report (Incorporatlng the Dlrectorfs Report) (conilnwdj
Year ended 31 March 2024
ObJe¢tiv¢s and activltles (¢•nilrn*
Clnemagic dellvers creative programmes whth address sodal exduslon and as80¢iat8d problems ol
bullying, drug8. Qthar addicllons, sectarlanism - i.e., hard hilung Issues Ihat young people are dealing
wlih daily, particularly In areas ol soclal and ecommic disadvan￿ge. Th6 organi8atlon works wilh
hundreds ol schools and community groups at gT8SS roots level through¢)ul Northern Ireland, Ireland.
and Ihe USA. Building on this work the (xganisation delivers LYQSS community projects whlch engage
wilh similar projects on an interconllnental basis to bring young people Irom across Ireland, and from
vaiious backgrounds and 8bilities. tOget￿r with intemational peers lo learn and share ideas.
Cinemrfic lo dévelop thè 8ki115 and eapabllltles of thè n8xt gèheration of young pèopl8,
partlcularly those frtm disadvanlaged arèas and backgr(￿nds. by exposing ihem to Intérnational
xpertise to h8lp devek)p skllls for the fulure.
Alongside Ihls the organSsation Seeks to bulld powerful intemational political and corporale netWOTk5
Ihal can be leveraged to help to grow the Creative industries locally, natlonally. and internationally anLI
seala up a5 Outstar￿l￿g (xeative and Innovative approaches to tackle povwty and social exGluslon.
Ow ethos is underpinned by ihe belief that experwcing film and encouraging filmmakirig helps young
people bec(Nne critlcal thinkers, allows Ihem to examlne the w￿d around Ihem and discover cujltures
beyond Iheir own. Cinemagic prograrnr￿ are designed lo inspire. motivate, and educate young
people, conlribullng to Iheir cultur¥l, creative personal developrrEnt. Cinemagi¢ hosts annual film
feslivals 8nd programrnes in Bexast, Dublin. LorKton. Boston. and L05 Angeles.
0￿r Ihe last number of years Cinemagic has been proud to welcome guests such as Brian Go
Danny Boyle, Slr Alan Parker, Colln H8nks, TrAark Kern￿de, Surann8 Jones, H81en Mirren, Ralph
Fiennes, Lindy Hemming. Danny Boyle. Stephen Wafbeck, The Henson Company, Roy Disnpy,
Hamlsh Hamlllon, Dermot O'Leary. Saolrse Rortran. Liam Neeson arid mary more induslry
prolessionals lo Ihe festival where they have 9fven thetr time lo share knowledge and skills wllh young
people.
HOW OUR ACTIVITIES DELIVER PUBUC BENEFIT
ClnemagiG dellvers edwational and outreach evenl¥ thr(￿ghout the year and with Ihousand8 of young
people from very marginali5ed areas. Cinwnagi¢ is a vehicle which can bring young people togelher
irr&spective of their race, coiour ￿ ec￿omIC backgroLmd to engage In intercullural dialogue and
breakdown barriers in a posilive and educational (xeatiV8 enwrornnent.
Cinemagic Fxojects nol only develops yourvJ people's confidence. sblls, perspecliv6s bul helps how
they conlribLhte to Iheir ￿MMUnitieS and those 8foLmd them. Cinemagic can facilitate cultural
exch8ngp between young people from differerbl communities and countries and provide unique
opportunities inspiring and supporting entry into Ihe lilm and televisi(￿ sectors and the wider Cfealive
Induslries.
CInema￿c focuses on d8veloplng W80nal Skills and asslsting In findlng way8 for young p6opl• lo
gain v8luabl8 training and aaslsl with closing Ihe sklll8 gaps which currently èxist In Northem Irèland.
Ginémagic is a mod81 of excèlence In uslng the cr8ative industries to inspir8 scKial ar￿ 8conomlc
change,
We believe thal Cinemagic has a rcAe to play in helping Northem Ireland build a peaceful. fair and
prosperou5 soclety, which promotes eqLAI Opp￿illeS and tackles SOGial excluslon for young people
Irom area5 of extreFne dlsadvantsge.

Cinemaglc Limited
Company Limited by Guarantee
Trustees. Annual Report Ilncorporating the Dlrectof s Report) (Gonllnuodj
Year ended 31 MarGh 2024
Achlev¢mgnl$ and performance
Now in Its 35th year, Cinernaglc is an award-winnlng Mil8rnatlonal chldren's charlty that insplres.
educates and Èmpowers youn9 people through the medium of fllm and lelevislon, We Nn Europe's
largest chlldren's rim festival wllh ambitions to become the largest Ghlldren's Fllm Festival of its klnd,
Founded in 1989, Cinemagic has touch8d lh8 lives of more than 5(KI,OCKI young people at home and
abroad. The majority of young people we work with are from rnarginalised or disadvaniaged
backgrounds. Vve dirÈclly louch the live8 of moro than 40,000 ytsuro pts0p￿ around Iha world èach
yéar wllh Plan8 to in¢f8ase thal figutÉ substanllally over the next th(8e yèafs.
The focal P￿nI of our cultural outreach Is 'Feslhval' but in recent years ￿ have expanded our core
product to in¢lLKJe differenl layers of oulreath social, ed￿atIonal and vocational. This activity i
delivered pn'marily through eduratsonal progranvnes. industry led initiatives and community-based
pnijects.
Clnemagic's Impact on the Ilves and CLfftural wenbeirw of indivithJals and commun6ties is profound.
Our mission statement is to ignite the passion and potential of young people through the magic of
movlng image and our pwpose to creale WOW through experier*. Our leg￿Y wlll have been to
'change the lens Ihrough ￿thIch young people see themsefves aThJ iheir surroundings,.
KEY ACHIEVEMENTS
o Cinernaglc recently won Best Creallve 8u51ne85 in th8 2019 Belfast 8usiness Award5
o In March 2019 Cinemagic was Honoured to be seleded aThJ vislted by The Duke arKI Du¢*es5 of
Cambrldge to Honour Ihe Work of Ihe chw&y.
o C#)eh*9ic18 rec&wnis•d lo( ils ability to énga￿ wilh young p8oplo. to slimulal8 dlscussion ort soclal
Issu88 and to in8Plfe and en¢owage chlldr8n and young people to thrfve armd be fully engaged in lh8
social and etot)omlc life ol their communlty. Cinemagic delNers cr8ative programme8 which addr8SS
soci25 Éxdu81on and associal&d problèms of bullying, (*ugs, olh8r addicllorts, seclarianlsm
h¥d-hliilrng issués thal y(xJng pèople aré d8alirKJ Wilh on a daily bas[8, Wilcularfy In areas of 80clal
and ecornmbc dlsadvantage.
o All Cinemaglc aGtivSly such as screenings, Workshops. ma5teTcla55es and film Gamps provide
cornpllmentsry places to young people from areas of social and economit disadvantagè. Cinemagk
also proaLtively works with young people with v*lous levels of dlsability.
o Clnemagic proacllvety t¥rgets young people aged 4 25 who would not nomialty have an
pportunity to access creative initiatives thal can build confidence and enhance learning. Cinemagic
activities also have a slrong Intergenerational Social Inclusion focus.
o Clnemagic supports equallty ol opportunity young people frcxn dIs8dv￿la9ed areas and
backgrounds by provlding opportunilies loloam from leadlng film and tebvision professlonals through
Ihe festlval $ducation programme. The organisalion works with hundreds of 8chools communlty
groups at a very grass r(x)ts level Ihroughout N¢xlheffl Ireland.

Clnemagic Limited
Company Limlted by Guarantee
Trustees. Annual Report (Incorporatlng the Dlrectorfs Report) (ctmtlnugdl
Year ended 31 MarGh 2024
Flnancial r&vloW
Results lor the yoar ended 31 March 2024 are given in the Statement ol Financial Acilvllles on page
15. The assets and liabllltles as al 31 March 2024 are ￿￿en on Ihe Statemenl of Financial Posltion on
page 16. The flnandal statemenls should be read In C￿lUnCtIOn wllh th8lr relatèd notes, whlch app8ar
on pages 17 to 27.
In sumrnary..
total incoming reS0￿CeS dècroasèd by 3.31% (2023: Increasé of 3.16%) to £609.364 12023-.
£630,￿)4)
total resourGes expended decreased by 0.75% (2023: ir￿reaSe of 0.22%) to £607,293 12023:
£611,868)
. nel surplus lof the year on restricted lurKls v￿8 £2.071 (2023 net surOUS of £18,336)
The charity'g key f￿derS In 2023r24 w￿9 NoTlknem Irela￿1 Screen and 8elfasl City Council currently
contrlbute funding towards its core aGlivitles ￿1h addllional major funders of Dep3rlment for ju8￿ce,
CCEA, Sklllset, BFI, Bank of Ireland, Lottery, Ignite. Arts Councll. Community Art Foundation &
Creauwe Industries & Dlgital TÈ¢hndog￿5 Fuf¥J provi(kng major furtd￿g for othor spÈclfflc pro182ts
urKl8rlakon by Cinemagic Limited.
DESIGNATED RESERVES
The Boaid has examined Ihe charivs requifernents for reserves in light of the main risks to Ihe
organisallon. 11 has e51ablished a policy whereby the unreslricted fiJrKls rM)t committed or Invested In
tanglble f￿ed assets held by the ch*lty should be between 3 and 6 months of the eXpendI￿re.
The reser*s are needed lo meet workir¥J Capit￿ requirements of the charily and the Board a
nfident that Ot the lev4 agre¢d Ihey woukj be ablo to conbnue the Current activities of the charity in
the evenl of a signrfic8nl drop in fundirrfJ.
Th8 pre￿nI 18véI of r8serves avallabl8 10 thè charlly f* iusl over Ihe 3 mMih largel18v81. Th
stralegy Is io continu8 to build r8ser¥8S throu9h plarnièd op8rabn9 8urplus8S.

Cinemagic Limited
Company Limited by Guarantee
Trustees. An nual Report {Incorporatlng Ihe Dlrectorfs Report) (contlnug¢lJ
Year ended 31 March 2024
Plans for futur• periods
KEY STRATEGIC GOALS
STRA TEGIC TARGETS for 202*2025.
Secure funding of £600,000 in 2024, to enable Cinemagic to defiver all projects. In 2024, we alm lo
produc8 a rich and diverse festival progtamm8, InCreaS￿g engagemenl with sch(K)Is and wmrnunilies
by 5% per year.
Thè 2024 Cirtèrhagic Belfast Film and Telévlskjn festival will inthjde a thlnlmum 01218 8vents Iha
wlll providè 8n Èvèrt bigger platform for learrtlng and d8vek)pmènl.
' Tts dèvèlop the Young Consultants programming panel. Cirtéffla￿ Film Jury prograffi￿. BFI Fllm
Academy and additlonal outreach programmes and projocts, grtswlng audience participailon by 5% p
year.
' Grow Ihè Young Fllm Maker Cornpèlition. 'On the Pul￿. into a 81andalone 8vÈrtI whlch happéns as
88parale tim8 of th8 yéar to thfr leslival, s8curlng ovèr 600 èntriès per yéar. The objéclives are to grow
lh• evenl 'On th8 Pu188' inlo an annual cullural and film making ¢omp8litK)n and festival whlch attracts
hundred8 of local and iniérnalional p8rtitipanls 8ech year.
To delivèr 2 Intefnatiortal r￿M making projects per year.
To devèlop th8 Cinemagic Alumni network arKJ a franMvor* lor peer lo peer learnlng, thal support8
wlder industry talent developmert. . To grow fU￿j1nglSP0￿SorShlP reveNes by al least 5% over the
nexl 3 years.
' To deliver mIn1w￿rn x 5 short filmsJl)ehind the scenes (kncumentwies per year.
Internatlonal Grnwth
In March 2022 CiTr8magic and The Brlti5h C(m5ulatè ￿ Los Angeles launched a creative and
Inrtovative new film productkjn Ihat will st1￿Ulat@ debale aThJ di8CU551on on efivironmental and climatè
change155ues using film and media as Ihe vehide. The film wlll be prod4Jced wilh young people fronl
margin8li88d arèa8 In LA to rai88 aware￿83 of Ihe i&8ue artd to build skills.
In May 2022 ¢inemagiG Film Festival delivered a ground-breaking prograrrme in Amman. JordaD,
partnership wilh Generalions for Peace. founded by HRH Prince FeBal Al Hussein of Jordan. The
progtamrne supported by Ihe Irish Department of Foreign Affalrs and Irish Ernbassy Jordan, Included
online fllm masterclasses dellveTed by Cinemaglc for young people in Amman who have been
collaborallng to iaise awareness of issues they are passionate about. The culmlnalion of the piolect Is
a Short Fikn Acadgmy with 20 Jordaniall and Syrian youth irbduding Palestinian and Syrian refuge&s.
In May 2022 the project was endorsed by HRH Princess Rym Mi, Commissioner al thg Royal Fllm
Commlssion Amman, and In Septembèr 28 2022- Undèr the palronage of HIS Royal Highne55 {HRH)
Prlnce Feisal Al Hu55ein, HRH Princes5 Aisha Blnt FÈisal. and HRH Princ055 Sara Bint Feisal, and In
the presence ol Hi5 Excellency the Mayor of Amman, Dr Yousef A Shawarbeh, Her Excellency the
Ambassador ￿ Ireland to Jordan, Marianne Bolg8r, and CEO of Clnemagic, JO￿ Bumey Keatings
MBE, Generallons For Peace (GFPI hekl Ihe first screening of ihÈ short film. Abia, at its headquarters
In AIHusseln Youih City In Amman. D8liv8ring Intèmalional 8ducaLlonal film and tralnlng projècis ol
this kind wlll happèn on an annual basis.
The same format was repeated agakn In May 2023 wrth Ihe productlon of Clnemaglc's second film
producbon 'An Olive Branch. in Amman. thjrdan, in partn8rship wlth Generations for Peace.
Trustees, responslbllltles $tstem•nt
Thé trusl8es, who are also d*8ctors for the purposès of cc¥npaty law, are rèsponsible for prèparing
thè trust88s' rÈwrt and thè financial statements in accordancè wilh appFicable law and Unlted
King￿Orn A¢C￿jnt1Trg StandÉrds (Unit8d Klngdom Generally Accepted Accouftting Practic8).

Cinemagic Limited
Company Limited by Guarant••
Trustees. Annual Report (Incorporating the Dirèctors Report) (contlnu•dl
Year ended 31 March 2024
Company law requires the charity trustees to wepare finan￿1 slalemenls for each year which gbve a
Iwe and falr view of the slate of affairs of the charitable company aThJ the incomlng resources and
8ppllcation of resources, Incluthng the Inc￿le and exper)dilure. for that perlod.
In prepaN"ng these financlal stat￿entS. Ihe trustees are r8qui(ed to:
selecl sultable accounting p(4ic4es arKI then apply them c(￿SIste￿lly.
observe the methods and principles in the applicable CharilEs SORP.
mak&Judgmènis and &(￿n￿rt9 eslimatÈ8 thal 8fe rèasonab￿ and pnJdÉnt:
prepare the financial slaternents on the goir¥J concern basis url8SS it is knapproprialo to presume
thai the charity will continue in business.
The Irustees are responsible for keeping adequate ac£ounting records Ihat are sufficient to show and
explaln the charStYs transactions and disdose with reasonable accuracy at any lime the financial
position of the charity and enable them lo ensure that the financial slalernerbts comply wlth ltr
Companies Act 2006. They are also reswnsible for safeguardiNJ the assets of the charity hence
for ta(ing reasonable *eps for Ihe preventwjn arml detection ol fraud and olher irregularilies.
Audltoy
Each of the persons who Is a trustee at the date of approval of tIw5 reFkYt cOnfiM￿ thaL
$0 lar as Ihey are aware. Itrwe 18 no relevant a￿111 infomiallon ol whlch the chsrftys audltof Is
unaware; arKI
Ihey have laken all steps that they ought lo have taken as a lrusl8e to mak8 themselves aware of
any mlevant audlt irrfomation and kj 8Stabtish that charitls auditor is aware of Ihal
Inlormalion,
The audltor is deemed to have been re-appointed in accordance wlth section 487 of the COmpan￿S
Acl 2006.
Small company provlslons
Th18 r8port has béan prepared in accordarlcè with thé proyisiofts applicablè to compani08 entitlèd to
lh8 Small companlas exampl￿n.
The trustees, ar￿U81 Tewrt was approved on 31 October 2024 and signed on behalf of the board of
trustees by:
Ms M Hatfield
Truslee
10