



2022 Annual Report and Accounts **| 1** 



# **CONTENTS** 

|**2022 Report**||
|---|---|
|**Message from the Chair**|**7**|
|**Report of the Trustees**|**9**|
|Strategic Report|12|
|**Finding and Funding**|**15**|
|Changing the Lives of Children|16|
|Grant Portfolio Overview|20|
|Grantmaking Policy|24|
|**Raising Funds to Transform Young Lives**|**27**|
|Direct Public Support|30|
|High Value Donors and Partnerships|32|
|Support from the BBC|34|
|**Building on our Strengths**|**41**|
|Using Insight to Inform our Decisions|42|
|Building a Strong Charity|44|
|**2022 Accounts**||
|Financial Review|47|
|Future Plans|53|
|Structure, Governance and Management<br>Reference and Administrative Details|54<br>56|
|Statement of Trustees’ Responsibilities|57|
|Independent Auditors’ Report to the Trustees|58|
|Consolidated Statement of Financial Activities|61|
|Charity Statement of Financial Activities|62|
|Consolidated and Charity Balance Sheets|63|
|Consolidated Cash Flow Statement|64|
|Notes to the Accounts|65|



**2 |** BBC Children in Need 

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## **2022 REPORT** 




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**4 |** BBC Children in Need 



## **MESSAGE FROM THE CHAIR** 

This summer, the mood was one of optimism as the UK emerged from the pandemic, yet the legacy of lockdown has been astonishingly tough on children and young people across the nations and regions. Across the UK, as always, members of the public, our corporate partners and the entire BBC have joined in a shared vision to make things better for children and young people. Together, we were there for the children and young people across the UK who needed us most. 

In the year ending June 2022 I am proud to state that we have awarded 1,600 grants worth £51 million, supporting local charities and projects addressing urgent needs of children across the UK. This total includes £11m to charities which support the emotional wellbeing and mental health of young people, and £10m in grants to support those facing increased financial uncertainty. In addition to this total of £51m, BBC Children in Need also administered a further £12m for the first phase of the Government’s Youth Investment Fund (YIF). This amount was broken down into 419 grants which will benefit over 290,000 children and young people across England and has been spent on capital investment such as transport, equipment and infrastructure for youth clubs. 

The impact of Covid-19 has been significant on our children and young people, and it was to cope with this that we launched our Appeal, entitled ‘Together, We Can”  which sought to help children and young people overcome the lasting effects of the pandemic. From sustained isolation and bereavement, to increased financial uncertainty and damage to education, we sought to avert the very real danger that the crisis could affect the future of a generation. 

To support us in this mission, our corporate partners raised millions of pounds to help make a difference, while across the BBC a plethora of inspiring programming and fundraising initiatives burst onto the airwaves and across the internet.  Audiences were treated to delights including BBC weather presenter Owain Wyn Evans  drumming for 24 hours, five inspirational young people in The One Show’s Surprise Squad delivering treats to local communities and BBC Children in Need funded projects, and Rhod Gilbert and his team on DIY SOS transforming 2.5 acres of weeds into a purpose-built adventure campsite for the children of St Michael’s Youth Project in Hull. There was a 2021 Ramble special, which saw Countryfile presenters accompany inspirational young people in six breath-taking locations across the UK, and The Great Rickshaw Relay Challenge, in which Matt Baker and his team of  young people embarked on a relay ride across the UK. Sophie Ellis-Bextor disco danced in her kitchen for 24 hours on Radio 2 and Dr Alex George fronted a powerful documentary, Our Young Mental Health Crisis. 

As always, our Friday night 2021 Appeal united the nation, raising smiles, tears, hope and an astonishing amount of money. The British public’s generosity meant £39million was raised on the night, growing to £51million as donations continued over the following months. We have since refreshed our branding, bringing us in line with the BBC family, and devised a five year strategic plan to ensure we are in the best possible place to help meet the huge range of serious needs faced by children and young people across the UK. 

Right now, millions of children and young people across the UK have been plunged into poverty by the cost of living crisis. We know that poverty is one of the biggest obstacles to the happiness and secure future of children and young people. We aim to ensure no child is held back or denied access to basic essentials, or misses out on activities and opportunities. We are working hard at it. Thanks to our experience and our structure we have the networks, skills and expertise to deliver funding across the UK quickly and efficiently when it is needed most. 

But of course we cannot do this without funds. On behalf of everyone at BBC Children in Need, I would like to thank all of our supporters and partners. The money you have given us has helped change lives and futures. You have helped 450,000 children and young people in communities across the UK. Thank you. 



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ROSIE MILLARD<br>Chair of Trustees<br>**----- End of picture text -----**<br>


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**8 |** BBC Children in Need 

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## **REPORT OF THE TRUSTEES** 

**The Trustees of BBC Children in Need (who are also the Directors for the purposes of the Companies Act 2006) are pleased to present this, their report and accounts for the period ended 30 June 2022, and incorporating the Strategic Report and the Directors’ Report required under the Companies Act 2006 (Strategic Report and Directors’ Report) Regulations 2013. The accounts have been prepared in accordance with the Statement of Recommended Practice - Charities SORP second edition (FRS 102) issued by the Charities Commission in October 2019, applicable Accounting Standards in the United Kingdom, requirements of the Companies Act 2006, the Charities and Trustee Investment (Scotland) Act 2005 and regulation 8 of the Charities Accounts (Scotland) Regulations 2006.** 

## **Brief History** 

Christmas Day 1927 saw the first BBC Appeal for children. Over time, the Appeal has evolved and 1980 saw the first Children in Need telethon hosted by Sir Terry Wogan, Sue Lawley and Esther Rantzen. 

The telethon’s 42nd appeal was held during this year.  Since inception the Appeal has cumulatively raised over £1,232m to help children thrive and be the best they can be, right here in the UK. 

## **Objectives & Activities** 

Throughout 2021/22 our focus has been on continuing to explore how best to find and fund the inspiring work that changes the lives of children and young people through our grantmaking programming, and at the same time to develop the plans to ensure that we are able to be where the need is greatest for children. As a result we agreed with the Board the following objectives for this reporting period: 

1. Implement a new grantmaking strategy, which delivers effective and equitable funding programmes and partnerships that support and champion children and young people to thrive and be the best they can be 

2. Transform the way we engage with audiences and supporters by implementing a modern and contemporary income and content strategy, embracing digital opportunities 

3. Take tangible and measurable actions to improve equity, diversity and inclusion (EDI) as a leading charity, as an employer, a funder, a fundraiser and storyteller 

4. Learn from the last year to think about future ways of working,  evolving day to day systems and processes and strengthening our culture to ensure that we are a resilient, effective organisation set up for future success 

In the year, we finalised and launched our new grantmaking strategy, which will be implemented in the first half of 22/23. The new strategy, which was co-created with young people, staff, grantees and external stakeholders, will simplify and streamline the application process for funding, offer more flexibility for funding and crucially enable the Charity to respond to the growing need for funding of core costs. 

To ensure our income and engagement model is fit for the future, a comprehensive review was undertaken of the external landscape to help identify how we can better reach and engage audiences and supporters in the future. We 

know that much is changing in terms of TV viewing, media consumption and giving behaviour, and that a ‘one size fits all’ isn’t appropriate given the breadth and diversity of our supporter base. We were able to identify where to focus our efforts in order to retain our much-valued existing supporters whilst also attracting new ones. A new audience strategy is now in place which sets the framework for our plans around income generation, marketing and our content strategy with the BBC. 

Equity, Diversity and Inclusion (EDI) remains a core priority, and during 21/22, progress included: 

- Within our content and storytelling, 27% of stories in our November 2021 Appeal featured children and young people from Black, Asian & Minority Ethnic communities, compared to the BBCs creative diversity target of 20% target. On disability and gender representation we are over indexing; 

- We have agreed the steps we will take to increase and retain diversity in our workforce; 

- We have begun to address inequalities of outcome and experience in our grantmaking processes and investments by embedding an Equity, Diversity and Inclusion framework in all of our grantmaking including targeting under-represented groups led by those with lived experience and designing an accessible, inclusive application process to remove barriers to access. 

**During the year, we finalised our new charitable ambition:** 

**Every child and young person deserves the opportunity to thrive and be the best they can be.** 

**At BBC Children in Need, we act where the need is greatest. Our ambition is to create positive and lasting change across the UK for the children and young people who need us most.** 

**Together with the BBC and our partners, we aim to inspire the nation and unite communities to support us in our work.** 

**In this financial year, we have created the structure to bring the charitable ambition to life. This includes considering the following priorities when activating our strategy in line with our new charitable ambition;** 

- **Our Impact themes – our focus for change** 

- **Our Principles – the way we make a difference** 

- **Our Pillars – the activities we should focus on, now and over the long term** 

- **Our Culture – creating the right and most productive environment for our staff to succeed** 

- **Becoming the organisation we need to be** 


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## **Strategic Report** 

The Trustees have approved this strategic report which provides an analysis of the Charity’s performance, its financial position and an insight into the Charity’s objectives and the risks and uncertainties it faces. The report groups the headings of achievements and performance, financial review and future plans and also considers the following matters meeting the requirements of section 172 of the Companies Act: 

## **The likely consequence of any decision in the long term** 

Following the development of the new charitable ambition, further work has been undertaken in translating the new ambition into a five year organisational strategy which will be implemented in 2022/23. The roadmap for this is set out on page 53. We made a commitment to complete this work using information and data collected through the leadership of our Insight Directorate. Ongoing work in the reporting period will continue to be a significant factor going forward. This includes, our strategic work in developing our key impact themes; thinking about our approach to delivering broader 

impact for children and young people and transforming to become an organisation that is active year round, beyond our November Appeal period. The future uncertainty does contain some risk and page 51 gives more information on our plans to mitigate risk. 

## **The interests of the charity’s employees** 

Our employees are vital to BBC Children in Need. A focus on building a strong charity has been a key element of our activities during the year. This has included: strengthening the culture across the organisation; further development and integration of our approach to equity, diversity and inclusion; business continuity; and employee wellbeing. 

## **The need to foster the charity’s business relationships with suppliers, grantees and others** 

Engagement with the Charity’s main stakeholder groups are key to changing children’s lives right across the UK. This includes grantee organisations (set out on pages 18 to 25), donors and fundraisers (pages 30 to 33), and the BBC (pages 34 to 37). 

## **The impact of the charity’s operations on the community** 

## **and the environment** 

We continue to recognise our responsibility to care for the environment and aim to minimise our environmental impact in all our activities. During the year we have been focussing on how we can help support the BBC’s net zero ambitions by reflecting the importance of sustainability in our objective setting.  Our long term goal is in line with the BBC’s ambition to be a Net Positive organisation, giving back more to the planet than what we take. In addition, our focus is on advocating for communities worst affected by the climate crisis, and empowering children and young people to lead on change. 

We fund work in local communities right across the UK and the report provides examples of our approach to this. 

**The desirability of the charity to maintain a reputation for high standards of business conduct** Our reputation and public trust in BBC Children in Need is fundamental to our future success. 

The Charity has in place a range of policies and processes that promote corporate responsibility and ethical behaviour, 

including Donor Acceptance and Community Fundraising polices and Procurement and Purchasing Policies. 

## **The need to act fairly** 

We strive to be a fully inclusive organisation. We will not discriminate against anyone. 

Trustees are committed to making tangible steps to improve Equity, Diversity and Inclusion (EDI) and, this remains an organisational objective and an important element of our overall strategy. We have EDI objectives in every directorate business plan, and have recruited a Senior Advisor to support us. Our revised grantmaking programmes have equity at their heart, and a programme of learning events for staff is in place. We will be finalising our EDI strategy in 22/23. 

## **Achievements And Performance** 

The Charity is proud of what has been achieved in the year. This report describes how we have been finding and funding the inspiring ideas that change the lives of children and young people whilst building our commercial proposition to raise as much money as possible and building on our strengths to ensure we are in the strongest possible position to create lasting change. 

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**14 |** BBC Children in Need 

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## **CHANGING THE LIVES OF CHILDREN** 

**Through the projects we fund, children and young people...** 

In 2021/22 BBC Children in Need supported over 450,000 children and young people across the UK who are affected by issues and challenges including poverty, disability, marginalisation, abuse, trauma or loss. 


**----- Start of picture text -----**<br>
have stronger  enjoy better  have increased<br>Self-Belief   relationships   essential skills<br>159k 182k 131k<br>35k Scotland<br>have stronger   are more  have better  are safer<br>emotional wellbeing  empowered   physical wellbeing   35k<br>168k 73k 79k<br>Note: children and young people may experience more than one positive outcome.<br>Northern 26k<br>Ireland 123k North England<br>Wales 20k<br>74k Central England<br>London<br>55k<br>South East<br>South and West  38k<br>47k England<br>England<br>Differences in the report total relate to the Emergency Essentials<br>programme which supports UK wide.<br>**----- End of picture text -----**<br>


**450,00** ~~**0**~~ **children and young people supported** 

## **TARGETING CHILDREN AND YOUNG PEOPLE WHO ARE EXPERIENCING A RANGE OF CHALLENGES.** 

**Area disadvantage** 99,000 children & young people 

**Family-related challenges** 61,000 children & young people 

**Mental health and emotional wellbeing** 56,000 children & young people 

**Disabled children** 66,000 children & young people 

**Household poverty & housing difficulties** 16,000 children & young people 

**Behaviour or education engagement issues** 9,000 children & young people 

**Marginalised identities or nationalities** 20,000 children & young people 

**Personal harm** 13,000 children & young people **Physical  health** 45,000 children & young people 

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## **GRANT PORTFOLIO OVERVIEW** 

As at June 2022 


**We are currently funding 2,183 PROJECTS to the value of £154.4M** 

**In 2021/22 we awarded 2,111 GRANTS totalling £62.8M** 

**of this amount, direct responsive funding totalled** 

**£44.7M (71% of spend)** 

**consisting of 1,578 main and small grants** 

**of the remaining £6.2m,** 

**In addition, 419 YIF grants valued at £3M £44.7M £11.9M was awarded to our Emergency Essentials Programme and (71% of spend) £3.2M across other partnership programmes** 


**18 |** BBC Children in Need 

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As we look forward to the implementation of our new Grantmaking Strategy through a major re-design of our grantmaking processes, we are mindful of the need to continuously evolve and improve the way we work to ensure that our funding delivers our charitable ambition of helping those children and young people most in need. We know that children and young people are facing challenging times ahead and we remain committed to ensuring that our funding has a meaningful and lasting impact on the organisations we fund, and the children and young people they work with. 

increased. Max attributes this to the boxing programme, not just in the physical aspect but also the mentoring from the coaches as trustworthy, positive role models. 

## **THE DIFFERENCE WE MAKE FOR CHILDREN AND YOUNG PEOPLE** 

This is one example amongst thousands, of children and young people across the UK who have benefitted from the funding provided by BBC Children in Need. The grants, which are provided in all four nations to the charities working directly with children and young people, are a lifeline for both the organisations and the children and young people. In the last 12 months, we have amplified and increased our efforts to reach those most in need during the Covid pandemic and we will continue to place them at the core of our mission. 

The impact we create for children and young people lies at the heart of our work at BBC Children in Need. This year has been significant for the organisation as we undertook a transformation of our grantmaking to ensure that we reach those children and young people who need us the most, and that we can enable them to be the best they can be. 

BBC Children in Need responded with the following support to help with these issues: 

- The return of our Main and Small Grants responsive programmes to enable 2020/21’s Covid response programmes to be delivered.  £31.7million was distributed through our Main and Small Grants programmes to projects and organisations supporting children and young people across the UK, facing critical issues in their lives. 

We are proud to have committed to a substantial and deep period of consultation with our many internal and external stakeholders, including charities, youth groups, sector leaders and young people in order to ascertain how we can best use the donations provided to us, to ensure the change we wish to see. This resulted in creating an innovative new Grantmaking Strategy to articulate our role and responsibilities as a funder and to embody best practices in equitable and inclusive grantmaking. 

- Emergency Essentials funding of £3million delivered by Family Fund Business Services, to provide grants for families living in severe financial, health, and social difficulties to provide items which meet children’s most basic needs 


The new Grantmaking Strategy reflects and responds to the rapidly changing environment faced by children and young people, by emphasising the importance of broad place-based funding whilst recognising the need for more strategic national funding partnerships. It also recognises the importance of our platform with the BBC and the ambition to share our knowledge and collaborate with others, who share our vision. 

- Extension grants of £12.9million provided to our grantees to support them to continue to deliver their services during our strategy development period 

- Continued management of Inspiring Futures and Next Steps grants, provided in emergency response to the pandemic 

- Delivering and managing partnership grants awarded through HSBC Money Heroes 

The Strategy provides a framework to specifically guide our grantmaking in order to ensure that we are able to address the most important needs of children and young people across the UK. Key drivers to the strategy are: 

The funding we provide covers a breadth of issues facing children and young people, from poverty and mental health to family relationships and inequality. For example, we funded counselling services such as Mindspace in Perth which dealt with increased demand for mental health services. The specialist and highly trained counsellors which Mindspace provide with BBC Children in Need’s funding facilitates a safe place for young people to talk about their thoughts, feelings and the issues that cause them distress, leading to improved emotional wellbeing for them. 

- Sharing Power with Children and Young People – ensuring children’s views and voices are at the heart of our decision-making processes. 

- Equity, Diversity and Inclusion – ensuring our grant making practice incorporates approaches to EDI at every level and stage 

- Sustainability – ensuring that our processes are sustainable and that our grant-making recognises the effects of climate change on the most marginalised communities. 

Our funding has an impact directly on children and young people and this is demonstrated through the stories we hear, such as that of Max who attended the Collyhurst and Moston Boxing Club in Manchester. They were awarded a grant of £30,000 to support children affected by local deprivation.  The club provides sport activities and mental health workshops, as well as opportunities for the young people to socialise and build friendships, improving their social behaviour, mental health and helping them to develop aspirations and ambitions for the future.  Max was a young person presenting with some significant challenges around his behaviour and attitude to his academic learning and life. In terms of hobbies and interests, prior to this programme Max was not a regular participator in sports activities outside of his mainstream PE lessons but decided to attend this boxing programme. Since then his behaviour improved dramatically and strong relationships with the boxing mentors, has allowed him to deal with difficult situations more effectively. He has developed resilience and his emotional wellbeing has 

This year saw ongoing challenges for children and young people, where issues emerging from the effects of the pandemic continued to affect their lives.  Although schooling returned to some normality, many children and young people continued to experience isolation and exclusion, and mental health was reported as a concern affecting most children, young people and their families. 

We also recognise that the increasing cost of living challenges will have significant impact on the children and young people who are already experiencing issues relating to poverty, isolation and deprivation.  Our insight from those we work with through data and evidence, has demonstrated that children, young people and their families are facing difficult financial choices in their lives and this will likely increase in the year ahead. 


**20 | 20 |** BBC Children in NeedBBC Children in Need 

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Our work with them is focused on supporting deeper learning across three distinct strands: funding youth organisations to develop their listening skills, appointing an advisory youth board, and influencing the wider sector. Nine children’s organisations have been funded to develop their listening capacity and practice, and to support these organisations to share their learnings more widely. An advisory youth board has been recruited from across England and they have been working on designing a funding strategy with a focus on youth leadership. An external partner, has been appointed working across all three strands of the Fund to draw together learning and help share those lessons, insights and ideas as widely as possible. 

## **DELIVERING IMPACT THROUGH FUNDING PARTNERSHIPS** 

restaurants. Since launch, we have connected 18 projects to restaurants across the UK, with each project on average having the potential to support 250 young people and up to 4,000 across all projects. We have also just launched phase 2 where we’re connecting a further 54 projects and restaurants. 

Guided by our Grantmaking Strategy and Charitable Ambition, our funding partnerships seek to improve children and young people’s lives. We do this by collaboratively funding strategic programmes focussed on innovation and on long term solutions, as well as those which address immediate needs. 

We have continued to support informal science opportunities for children and young people and the next year will see a focus on learning, evaluation and influence through events to support grantees as well as disseminating the learning which has noted significant growth for children and young people  in the areas of skills outcomes and mental wellbeing. 

This year we have continued to invest in the Emergency Essentials small grants programme delivered in partnership with Family Fund Business Services. These grants provide basic essential items to families affected by severe poverty, who lack the basic facilities which most of us take for granted. These families often experience additional pressures such as domestic violence, disability or poor health in the family. 

We recognise with the Grantmaking Strategy that our grantmaking will always be broad based, as we strive to deliver change for children and young people across the UK. However, the work we have highlighted above also demonstrates the need for key strategic investment in partnerships that systemically improve the lives of children and young people. We will continue to build on and develop these funding partnerships in the future, as a critical part of the solution to addressing the ever evolving needs of children and young people. 

Our partnership with The Hunter Foundation saw our shared commitment to continue working with families and local stakeholders through the What Matters to You (WM2U) approach in Dundee and East Ayrshire. The aim of WM2U is to empower parents and carers to challenge and change their support systems in ways that help their families stay together and thrive. It will continue to integrate learning approaches that will help measure the effectiveness of WM2U. It is currently exploring opportunities for future development. 

We were also able to continue to support the work of Newlife the Charity for Disabled Children. It provides essential quality of life equipment that makes a significant difference to ensuring a child’s physical and emotional wellbeing. We also continued to support The Children’s Society’s Coordinated Community Support Programme. This grant has now developed  a scalable model which will help children and families receive the emergency support provision they need at the time they need it, as well as being offered ongoing support that might help prevent the recurrence of emergency need. 

## **A Million & Me** 

In 2018 the BBC Children in Need Trustees made a far-sighted and bold investment of £10 million to explore how children in the tricky transition phase of aged 8-13 could be better supported to avoid mental health challenges needing clinical intervention and becoming embedded in later life. 

Through this funding partnership with The Hunter Foundation we also continued our support of Street Soccer London, and provided additional funding to The Legal Education Foundation’s Justice First Fellowship programme as well the strategic development grant for the UK Child Law Network which has developed a suite of resources and training materials to  develop and improve the practice of child centred lawyering. This is now being developed into a formal e-learning programme. 

Since 2019 Centre for Mental Health (CMH) has been a critical friend and learning partner to the programme, producing their final evaluation and review in July 2022, The Power of the Ordinary. 

We also managed grants through our £6.4m Inspiring Futures Programme, funded in partnership with the Youth Futures Foundation. The 107 grants are for not for profit organisations across the UK working to improve employment outcomes for children and young people. 

In this the third and final year of A Million & Me, ten funded partners worked with children in the 8-13 age range, offering fun, purpose and trusted company to help those who are beginning to struggle with their mental health. A diverse range of project - from a capacity building programme for project workers to surfing in Cornwall - engaged with children and their parents, carers and friends, supporting them to share their worries and get help how, when and where they feel comfortable. 

Missing People’s Is This Ok? digital advice service, delivered in partnership with NSPCC, has demonstrated through an independent evaluation the importance of the programme as a key nationally available prevention and intervention service and is exploring further roll out of the programme across the country. 

We built on our reducing violence impacting young people (VIYP) work through various partnerships. Two new grants were made this year to Young Westminster for a community grants fund with young people as decision-makers, and to Alliance for Youth Justice, supporting their Young Advocates project. Young Manchester Foundation continue as our grant making partner for the delivery of the violence focussed element of our #iwill partnership. In addition, the final phase of our partnership with the Premier League and Premier League Charitable Fund (PLCF) is underway, whereby the 45 projects supported are now transitioning into their next model, embedding learning from the Kicks Targeted programme. 

We have also been developing work under our key strategic theme of Sharing Power with Children and Young People launching two youth social action funds. The first to launch in Spring 2022 was the Youth Social Action Programme in partnership with the #iwill Fund and The Hunter Foundation followed shortly by the We Move Fund: Youth Social Action Programme aiming to empower Black children and young people, through youth social action, working in partnership with BBC Radio 1Xtra. This is the first funding stream of the £10 million over 10 years commitment BBC Children in Need made in 2020, to create and invest in opportunities for Black children and young people. These grants will all be awarded later in 2022. 

Tens of thousands of children across the UK have been helped to feel better, and trusted adults in their lives have been given access to information and tools on how to listen to children and offer support. The impact of the Covid-19 pandemic created difficult issues associated with isolation and loneliness but also generated momentum to improve digital accessibility and creative offers, such as the Ollee app developed by Parent Zone and the text helpline Shout. 

In the past year, fundraising by McDonald’s has enabled us to fund £1.2m directly to 60 projects in urban centres and rurally isolated areas across the UK both on the street and in youth work settings.  These projects deliver youth services, employing up to 100 youth workers, many of whom are from the communities where the projects are based. This funding supports around 11,500 young people. The projects deliver a wide variety of activities including: employability/skills development, cooking, budgeting, sport and arts. Most of all, these young people are being supported to have fun with their friends in spaces where they feel safe and supported by adults they trust. 

As projects develop and some conclude the learning identified by CMH is helping inform the next phase of our contribution to supporting children to have good mental health. More than 90% of our main portfolio of responsive grants identify this as a focus for their work.  The messages from A Million & Me include the need for additional support to children who are poorly served and who are managing multiple disadvantages, for example as a result of poverty, isolation, or gender or racial inequality.  The current cost of living crisis has also had an impact on children’s wellbeing, with evidence of increased levels of anxiety and uncertainty. 

Our partnership with the #iwill Fund has also enabled us to invest in a number of strategic grants including a 2 year grant to the Trussell Trust to deliver a youth social action project that will support and empower young people impacted by severe food insecurity and acute poverty to increase understanding of the drivers of food bank use and to inspire action in support of long-term solutions. 

In February 2022, we also launched the pilot of our Community Connections programme, which aims to strengthen connections in communities by offering BBC Children in Need funded projects the opportunity to grow local community relationships by connecting with McDonald’s 

The approach taken of proactively working with partners to develop proposals over time and with flexibility to respond to need - listening to children and the trusted adults in their 

In addition, we have also partnered with The Listening Fund, a small group of funders led by The Blagrave Trust which aims to make the youth sector more accountable to young people. 


lives - was identified by CMH as an effective model.  The support of an expert Advisory Group and the range of skills within the Charity – evaluation, press and PR, content for BBC and digital platforms, legal and financial grant management – offers a  framework that allows the projects to focus on outcomes and the needs of children.  As well as informing internal practice and priorities, the learning from A Million & Me will be shared and promoted externally to encourage fun, purpose and trusted relationships among children of this age, at a time when they need it most. 

In January 2022, we partnered with the Department of Culture, Media and Sport (DCMS) to deliver phase 1 of the Youth Investment Fund (YIF) on their behalf. The aim of YIF is to create, expand and improve local youth facilities and their services, in order to drive positive outcomes for young people, including improved health and wellbeing, and skills for work/ employability and life. 

Phase 1 initially comprised £10m for youth provision in left-behind areas of England, and was funding for smallscale capital projects, including capital equipment, small redevelopments and other capital projects that could be delivered by 31 March 2022. Given the quality of applications and overall demand, DCMS increased the fund to £11.65m, with a small additional contribution from CIN. 419 grants were awarded, including grants for minibuses and vehicular outreach bases for detached youth work;  172 building improvements, and for 225 IT equipment projects, including 80 media technology projects. 


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Our grants are awarded in line with the following policy principles: 

## **Grantmaking Policy** 



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1 BBC Children in Need funds   4 The organisations we fund<br>projects in order to produce   will be not-for profit<br>positive outcomes for children   organisations with<br>and young people who are   appropriate, accountable<br>experiencing disadvantage and proportionate<br>governance<br>2 Every project and organisation   5 The projects we fund<br>we fund shall demonstrate   should not duplicate or<br>comprehensive understanding   substitute for statutory<br>and application of best practice   responsibilities<br>in safeguarding children<br>3 We fund projects that are   6 Every project and organisation<br>child focussed we fund should encourage<br>and enable participation by<br>children and young people in<br>an appropriate and<br>empowering manner<br>**----- End of picture text -----**<br>




We award grants to voluntary projects, community groups and registered charities that are working with children and young people, 18 and under, who are affected by a number of issues including homelessness, neglect, abuse, disability, poverty, serious illness and bereavement. We award two types of responsive grants. Our Small Grants Programme includes grants up to and including £10,000 per year, supporting a project for up to three years, while the Main Grants Programme is for grants over £10,000 per year to support projects for up to three years. 

The implementation of our new grantmaking strategy will see some significant changes to our grantmaking model.  We will reflect the need to dedicate continued resource to a range of grant sizes including small grants for up to 3 years, and introduce core costs (organisational costs) as a separate grant stream alongside our project based funding stream, similar to how we have in the past. In spring 2023, we will launch a funding stream for smaller, emerging organisations. This stream is aimed at organisations who may need greater support to access our funding. 



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NEW RESPONSIVE GRANTS AWARDED IN THE YEAR<br>£6.0m<br>£5.0m<br>£4.0m<br>£3.0m<br>£2.0m<br>£1.0m<br>£0.0m<br>Central   London South East   North  South West  Northern Scotland Wales<br>England England England England Ireland<br>Main Grants Small Grants Extension Grants<br>£5.2m<br>55<br>£4.4m<br>53<br>£3.6m<br>37 £3.1m<br>£2.7m £2.7m<br>33<br>£2.2m £2.2m<br>101 £1.7m 105<br>85 £1.5m 24 £1.4m<br>68 £1.3m £1.3m<br>£0.7m £0.7m 15 £0.9m 21 £0.8m 52 19 £0.7m<br>69 £0.5m £0.4m 74 £0.3m 41 £0.2m 33 £0.4m £0.2m 26<br>43 48 26 23 41 24<br>**----- End of picture text -----**<br>


In addition to the above awards, we have continued to fund years 2 & 3 of 462 small grants. 

## **CURRENT PORTFOLIO (VALUE) BY GRANT TYPE** 

As at June 2022 

Following all of the above awards during the year, the distribution of all active grants across our portfolio is now as follows: 


**Covid grants** £11,139,990 (7%) **Partnership and proactive (including Emergency Essentials, Curiosity, A Million & Me) grants** £12,845,496 (8%) 

**Main grants** £101,056,222 (65%) 

**Small grants** £29,466,072 (19%) 

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## **RAISING FUNDS TO TRANSFORM YOUNG LIVES** 

Once again supporters and partners across the UK showed their generosity and creativity in generating significant funds for children and young people, with thousands of people joining our Together, We Can fundraising campaign. 

Following on from the Covid-19 restrictions that were in place the previous year, this year we saw a return to what makes BBC Children in Need so special – people getting together in schools, communities and work places right across the UK, united in a desire to support children and young people. Our corporate partners stuck with us after a very difficult 2020, bringing back fundraising activity for colleagues and customers alike. 

Our BBC programme partners pulled out all the stops for us, including BBC Breakfast delivering an incredible 24 hour Drumathon, fronted by Owain Wyn Evans and a re-vamped Rickshaw Challenge, alongside the Appeal show, inspiring thousands of people across the UK to donate through watching BBC programming. 

Following the delivery of the 2021 fundraising campaign, a significant piece of work was undertaken to develop a roadmap for diversifying income over the next five years, in a bid to build on the innovation in fundraising off the back of Covid-19 and to reflect the challenge of the decline of linear TV viewing. The plan adopts an audience-led approach and we look forward to evaluating our progress towards growing share with new opportunity audiences over the coming years. 



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## **DIRECT PUBLIC SUPPORT** 


## **Direct Public Support** 


**Legacies** £2.1m (9%) **Public fundraising** £3.6m (14%) 

**Donations** £14.2m (58%) 

**Schools** £4.6m (19%) 

## **Supporting Our Amazing Fundraisers** 

This year we asked the UK public to add some sparkle to their fundraising and to ‘Get their Strictly On’! We rallied the nation to get involved in our Strictly Come Dancing themed fundraising, including glittery cake bakes, epic dance challenges to getting fully glammed up for CiN. The campaign was a hit with community groups, such as Girlguiding, who also many primary schools who got behind the theme. 

People were also invited to raise money by taking on their own ‘athon’ challenge – raising money doing something that they love and turning it into an ‘athon’, by doing it for longer, making it harder, or completing it with a twist. Supporters were also encouraged to complete their own organised rambles with family and loved ones, getting sponsored to do so. And for those who love cycling, we asked them to Pedal for Pudsey – inspired by the Rickshaw Challenge - and to raise money from their bike rides. 


## **Teachers and Children in Schools showed that together, we can** 

We delivered three differentiated campaigns to our school audience again this year. For Early Years, we partnered with CBeebie’s Bing, to provide fresh twist on the simple Appeal day activities – including Bing and Pudsey inspired dress-up, games and resources. 

Mental wellbeing was a continued focus in primary schools, with Dr Ranj hosting a Mindfulness Moment exercise, and supporting mindfulness resources for teachers provided by Twinkl. On Appeal day, we encouraged schools to take part in a Dress Up Day and Joe Wicks get active activity. 

For the secondary schools campaign, we focused on promoting wellbeing (including videos and printable resources) and inspirational Be Yourself stories, culminating on Appeal day by encouraging schools to take part in a Dress Down day. We were delighted to have been able to partner with ParentPay and with IRIS to enable us to offer parents the chance to donate to BBC Children in Need via their online school payment systems this year. 

## **Sales of Fantastic Pudsey Products** 

Once again our brilliant partners and our online shop sold a range of Pudsey-inspired product to help people to show their support for the Charity. Thousands of people across the UK bought Pudsey ears, wristbands and pin badges and enjoyed getting behind our new product range of mugs and tea towels, delivered in partnership with designer, Eleanor Bowmer. 

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## **HIGH VALUE DONORS AND PARTNERSHIPS** 

Our corporate and philanthropic partners have been hard at work again this year. 





## **CINEWORLD** 

## **HSBC** 

## **ASDA** 

## **CARFEST** 

The team at Cineworld were able to reopen their doors and raised £0.1m with customer and colleague fundraising and special BBC Children in Need screenings. They also helped us to spread the message of our campaign far and wide through featuring our TV advert on their cinema screens with a gift in kind media value of circa £0.5m. 

Following HSBC UK’s brilliant donation to the Big Night In back in 2020, we were delighted to have been able to have created a year round partnership with them. In 2021 we joined forces to roll out Money Heroes financial wellbeing training & resources to 100 BBC Children in Need projects with co-created adapted resources across braille, audio & large print.  They also raised £0.5m via colleague fundraising, paid digital marketing campaigns and company donations. 

Long standing partner of 21 years, Asda raised and incredible £2.4m in 2021. Once again, adults and children alike were able to get all of their Pudseyinspired clothing from the brilliant George at Asda with products from sweatshirts, PJs and socks flying off the shelves. Asda also created our Official T-shirt, which this year was designed by children from BBC Children in Need funded projects across the UK.  Asda’s fundraising was invested into funding our Emergency Essentials programme which provides items like cookers, washing machines and beds for families in need.  They also helped us to expand the campaign far and wide though paid social marketing campaigns and digital fundraising. 

We were delighted to have been able to work with the team at Brand Events and Chris Evans to bring back CarFest in 2021. We were the first festival out of the blocks in 2021 following the cancellations in 2020 due to Covid-19. BBC Children in Need benefited from a 12.5% donation from every ticket sale and brought Pudsey’s Spot to the festival – in the North and the South – where we were able to offer children and families the chance to come to our tent and meet Pudsey and Blush. We were also joined by the brilliant Yolanda and her Band Jam who entertained with a high energy set. 





## **DFS** 

## **ENTERPRISE** 

## **GREGGS** 

## **ONE STOP** 

Greggs celebrated 16 years of Colleagues and customers at One Stop partnership with BBC Children in Need raised a brilliant £0.1m through the sale in 2021. Post pandemic donations were of  merchandise, fundraising events in back up with £0.6m raised through store and pop up shops. Greggs staff fundraising and the sale of their much loved Pudsey cakes and biscuits. 

DFS has continued to support BBC Children in Need through its key customer facing activation Give Me 5, which invites customers visiting the store to purchase a raffle ticket, giving them the chance to win back the cost of their sofa. In 2021 DFS raised their highest ever total for BBC Children in Need at £0.8m with funding allocated to  mental health projects in line with our charitable ambitions and DFS’ Corporate Social Responsibility strategy. 

The team at Enterprise were able to get out and about again in 2021 and ran a hold host of events right across the UK, including golf days, run Pudsey events, colleague fundraising and also donated as a company (the Taylor Family) to raise £0.4m.  Enterprise also supported the Rickshaw Challenge by providing a fleet of vehicles to get the children and crew around the UK. 



## **THE HUNTER FOUNDATION** 

Sir Tom Hunter and his Foundation continued their fantastic support of BBC Children in Need in 2021 through a donation of £0.2m to the annual Appeal campaign. This was in addition to the programme funding being delivered to support children and young people in and on the edge of care in Scotland. 


## **WELCOME BREAK** 

Welcome Break galvanised colleagues and customers across their sites raising £0.1m, through the running of events at sites across the UK, challenge events and top up at the till. They also supported with the marketing of the campaign through the showing of our TV ad on their screens across all sites as well as supporting the Rickshaw Challenge during their many pit stops. 



## **MCDONALD’S** 

BBC Children in Need and McDonald’s launched a 5 year strategic partnership in 2021, aligned to our charitable ambitions and McDonald’s Plan for Change strategy. The partnership has to date raised £1.2m for youth focused BBC Children in Need funded projects, and opened up significant opportunities for us to reach and engage our strategic audiences (16-24 year olds and young families) through McDonald’s platforms and events, alongside roll out of a UK wide Community Connections programme. 

The Community Connections programme matches McDonald’s restaurant crew with BBC Children in Need funded projects at local grassroots level to offer a range of direct support. The pilot phase successfully matched 18 restaurants to projects in 2022 and Phase II is now underway. 


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## **BBC PROGRAMMES** 

partnerships, innovated our portfolio and tried new ways of reaching audiences on BBC platforms – most notably BBC iPlayer. 

The 2021 Appeal Campaign saw all parts of the BBC come together to support the Charity in a year of broadcast activity that, whilst still impacted by the pandemic, went on to bring the UK together to help make a difference to young lives.  The level of editorial ambition, scale and range of BBC Children in Need content was raised across all channels spanning Television, Radio, Online, Nations & Regions, Children’s & Education, and not only inspired the UK to do all they could to make a difference, but shone a spotlight on the challenges facing children and young people today. We re-invented much of our content, created new broadcast 

Despite facing a busy and challenging year, in 2021 BBC Children In Need content permeated every corner of the BBC and saw us significantly increase the number of BBC Programmes we partnered with to inspire and engage our audiences. 

## **BBC Programmes & Events** 

**DIY SOS** £0.5m (3%) **BBC Other** £0.6m (4%) 


**Radio 2: Sophie Ellis Bextor’s Kitchen Disco Danceathon** £1.3m (9%) 

**Countryfile** £5.1m (33%) 

**The One Show: Surprise Squad** £1.8m (11%) 

**Morning Live: Rickshaw Relay Challenge** £2.3m (15%) 

**Drumathon** £3.8m (25%) 




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## **Friday Night Appeal Show** 

For the first time in our 41 year history, the live show came from outside of London and was filmed at dock10 Studios in Salford. Once again this was a 3 hour show packed with an array of sketches, thank you messages, text to win prizes and poignant Appeal films that shed a spotlight on a number of our impact  themes and galvanised our wonderful supporters to donate. These ranged  from young carers, a focus on food poverty and bereavement support to a truly special moment which saw 13 year old Sam, who benefitted from BBC Children in Need funding after his father’s death, take to the stage to give a breathtakingly beautiful performance of Lost Without You by Freya Ridings. 

As always, Children & Young people sat at the heart of the show alongside a diverse and eclectic range of star studded entertainment  with highlights including: 

- A spectacular performance from global superstar, Ed Sheeran MBE, who performed, Overpass Graffiti, to kick-off the show 

- An I Can See Your Voice special, hosted by Paddy McGuinness, which saw Jimmy Carr, Alison Hammond and Amanda Holden investigate the musical talents of BBC Sport presenter Mike Bushell, broadcaster and Radio 2 presenter Jason Mohammad and Newsreader Kate Silverton 

- A hilarious sketch which saw EastEnders’ Janine Butcher (played by Charlie Brooks) looking for love and turning to Channel 4’s hit dating show First Dates to help with her search 

- A heart-warming special of The Repair Shop, which a very special teddy restoration for Billy and his mum, Mandy. The poignant special reflected on the support Billy had received from a BBC Children in Need funded project, and saw his beloved teddy, Henry, restored to his former glory. 

- A poignant performance from children and young people with the BBC Children in Need choir singing a beautiful cover of Andra Day’s Rise Up 

• A standout sketch which saw the likes of Basil Brush, Zippy, George, Bungle, Dodge, Hacker T Dog and Mr Blobby (and many more) join forces for one of the biggest singalongs BBC Children in Need has ever seen 

• Mel Giedroyc and Graham Norton facing the iconic black chair and the glare of the spotlight as they took on Mastermind for BBC Children in Need, under the watchful eye of Clive Myrie 

- The cast of 9-5: The Musical treating viewers to showstopping performance alongside some of the stars from Drag Race UK 

- Star of BBC Three’s Angels of the North, Sammyjo, and her team of Longlox girls welcoming two very special guests for a well-deserved pampering session at the infamous Gateshead super salon 

- A Graham Norton Red Chair special, which saw Stephen Fry, Oti Mabuse, Johnny Vegas, and Shaun Wallace having their fate decided by a group of children who took control of the notorious lever! 

## **The Great Rickshaw Relay Challenge** 

After 10 years of The Rickshaw Challenge on The One Show, in 2021 we re-invented the format into a relay challenge that was made into a one hour primetime documentary on BBC One during Appeal Week. The documentary saw Matt Baker MBE lead a team of 5 young riders on a journey to their hometowns in a heart-warming and life affirming journey that once again resonated with the public. 

With support from the new BBC Daytime series Morning Live, it became it became clear that  appetite for The Rickshaw Challenge remains as strong as ever from our supporters judging by the  £2.3m  raised after the documentary had aired. The documentary has had the highest conversion rate of donations for any show outside of the Appeal Show. 

## **The One Show Surprise Squad** 

This was a new fundraising proposition from The One Show. The premise featured a squad of young people supported by BBC Children in Need ‘giving back’ to projects by surprising and delighting them on location. The One Show devoted significant airtime to this brand new fundraising proposition. Running over 3 weeks and filmed  around the UK, The Surprise Squad raised £1.8m in its first year and will be returning in 2022. 

## **24 hour Challenges** 

Appeal 2021 saw us undertake two very different and highly successful 24 hour challenges with BBC Radio 2 and the iPlayer supported by BBC Breakfast. 

Our 24 hour Drumathon with Owain Wyn Evans was a major breakthrough for BBC Children in Need. Supported on air by BBC Breakfast on BBC One, BBC Children in Need’s Content Team produced a 24hr stream on iPlayer. Pan BBC support came from across the BBC including BBC Radio 1, 5Live, 6 Music, BBC Children’s and most significantly a simulcast across every BBC English Region featuring weather presenters at 6.50pm. The peak of viewing across BBC England came via the ‘Big Bang’ moment where a cast of drummers joined Owain in playing out the BBC News theme tune. This clip has gone viral with millions of views and attracted international coverage in The Washington Post, The Delhi Times and across Europe – France, Germany, Italy. and the challenge has proved to be our most lucrative 24 hour initiative to date – raising £3.8 million 

Most significantly the challenge brought new activations for the BBC iPlayer and new supporters who donated to BBC Children in Need for the first time. The diversity and range of contributors over the 24 hours gave our campaign a contemporary edge with Owain exuding warmth, authenticity and passion for BBC Children in Need and the projects we support. 

**BBC Radio 2** also produced their own 24 hour challenge in the shape of Sophie Ellis Bextor’s Kitchen Disco Danceathon which raised over £1.3m. Broadcast across every R2 show and streamed on the iPlayer and via the red button the iPlayer team confirmed that BBC Children in Need was the 2nd highest activating brand for under 35’s on iPlayer during our Appeal Week. 

BBC Radio 2 also held their Annual BBC Children in Need Takeover Day featuring projects supported by the Charity selecting music throughout Appeal Day and Michael Ball’s show celebrated our Sir Terry Wogan Fundraiser of The Year Award with the winner receiving their award on the Friday night Appeal Show. 

Our **2021 DIY SOS BBC Children in Need Special** saw Rhod Gilbert as guest presenter, stepping into Nick Knowles’ steel capped boots to deliver a heart-warming edition featuring a big build at St Mikes Youth Project in Hull. The Big Build was promoted in a range of press as well as The One Show, Morning Live, Lorraine, and This Morning on ITV. The show tapped into Rhod’s social media following and alongside leaving a lasting legacy in Hull it raised £0.5million. 

There are many  highlights from our traditional big fundraisers including the **Countryfile Ramble** which saw Countryfile presenters and inspirational children and young people rambling in six breath-taking locations across the UK, contributing to Countryfile’s incredible 2021 fundraising total of £5.1m 

The mental health of young people was one of the key impact themes for our 2021 campaign and we were delighted that Dr Alex George gave his time to present and front a powerful documentary on BBC One: **Our Young Mental Health Crisis.** This high impact BBC One documentary provoked debate and shone the spotlight on an issue that is all too real for so many of the children and young people we support. The documentary featured case studies of young people and projects supporting mental health and well-being. 

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## **The Numbers** 

Thanks to the amazing support of our fundraisers, donors and corporate partners, we were able to announce a total fundraising figure of £39m on the night of the televised Appeal Show in November 2021. This represents an increase of £2.4m on the previous year like-for-like, due mainly to being able to take advantage of a brief respite in Covid-19 restrictions allowing the return to more traditional face to face production processes and in some ways a return to normality for audiences. 

There was continued support that followed after the show and a further £28.8m (2021: £26.4m) was added to the total as people continued to send us their fundraising amounts and their donations together with follow-on income from both corporate and BBC partners. 

The Charity closed the year with a fundraising total of £68.2m (2021: £63.4m, 7.5% up). This is higher than our headline figure of £51m as it includes other sources of income, as explained below. 


**----- Start of picture text -----**<br>
Nov 2021  2021/22  Nov 2020  2020/21<br>2021/22  2020/21<br>Income from donations and   Appeal  Follow On FINAL  Appeal  Follow On  FINAL<br>charitable activities Income  Income Income  Income<br>£’000 £’000<br>£’000 £’000 £’000 £’000<br>Other Fundraising 13,087 6,852 19,939 13,068 10,481 23,549<br>Schools Fundraising 2,904 1,647 4,551 2,000 2,122 4,122<br>Direct Public Support 15,991 8,499 24,490 15,068 12,603 27,671<br>High Value Donors & Partnerships 9,909 14,098 24,007 8,198 4,553 12,751<br>BBC Programmes and Events 13,489 1,929 15,418 13,767 3,499 17,266<br>Gift Aid - 4,284 4,284 - 5,756 5,756<br>Total Fundraising Income 39,389 28,810 68,199 37,033 26,411 63,444<br>The income from donations and charitable activities of £67.9m (2021: £63.3m) as shown on the Charity’s Statement of Financial<br>Activities excludes income from licensing activity (£0.3m).  £67.4m of this reported income will be used to fund projects which<br>create positive impact and associated costs.<br>In July 2022 the Charity publicly declared a total of £51m which excluded gift aid and licensing activity of £4.6m and income<br>from the Department for Digital, Culture and Media and Sport (DCMS) of £12.2m.  See note 2 on page 68 for a more detailed<br>analysis of income.<br>Total 2021 Appeal Support<br>Gift Aid<br>BBC Children in Need<br>£15.4m<br>£14.9.m<br>£14.2m<br>23%<br>22%<br>21%<br>£10.3m<br>£9.1m<br>15%<br>13%<br>£4.3m<br>6%<br>Donations Fundraising &  Legacies Corporate  Partnerships Grant Partnerships BBC Programmes Gift Aid<br>**----- End of picture text -----**<br>


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## **BUILDING ON OUR STRENGTHS** 

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## **USING INSIGHT TO INFORM OUR DECISIONS** 

We are constantly using insight and evidence to inform our strategic direction, decision making and storytelling. We implement monitoring, evaluation and learning approaches across all our funding, so that we can better understand and respond to the needs of children and young people and the organisations that support them. We seek to understand the outcomes they are achieving and the ways in which they’re achieving them. 

Alongside our funding work, insight is integral to the development of our Marketing and Fundraising activity. We continue our focus on ensuring we have a comprehensive understanding of public response to our annual appeal. We have a dialogue with audiences through appeal night, we run a large scale public survey in the week following our appeal, and we survey schools and fundraisers directly to help us to understand their attitudes and behaviours. This insight helps us to identify challenges and opportunities which we can then use to inform future appeal development. 

We use our insight to inform future funding decisions via our national and regional grantmaking plans. Local teams are able to use a ‘need mapping tool’ and access our repository of insight into challenges and interventions in children’s lives to inform areas of interest within their geographic regions. 

Alongside this, we monitor public perceptions of BBC Children in Need alongside other charities on an ongoing basis, to ensure that we remain salient and relevant, and that the work we do is understood. 

We conducted our first comprehensive grantee survey since 2014. The 2021 version focused on the experiences of applicants and grantees when applying to BBC Children in Need for funding. It also asked about their experiences of supporting children and young people. The survey and follow-up interviews provided insight on the ongoing impact of the pandemic and emerging messaging on the cost of living crisis. We have since followed up on these themes in our 2022 survey. 

We track such measures amongst others via digital performance dashboards to ensure we keep focused on the continuing strength of the Charity with the public going forward. 

This year we also undertook a comprehensive review of the external landscape to help identify how we can continue to successfully reach and engage audiences and supporters in the future. We know that much is changing in terms of TV viewing, media consumption and giving behaviour, and that ‘one size fits all’ isn’t appropriate given the breadth and diversity of our supporter base. We were able to identify where to focus our efforts in order to retain our much-valued existing supporters whilst also attracting new ones. Audience research helped us to bring this to life and thus shape our audience engagement strategy for the future. 

We continue to evaluate and learn from the wide range of projects and in-depth programmes we fund. Notable learning and evaluation events over the past year include: 

- The final evaluation report written by the Centre for Mental Health on ‘A Million and Me’ - our mental health and wellbeing programme for 8 to 13 year olds. The programme has been successful in making a positive difference and left a blueprint for a future preventative system of ‘ordinary magic’ that will ensure children’s mental health will not get worse. 

- After six years of continuous learning and evolution, our partnership with the Premier League has led to targeted support for preventing youth violence being embedded in the open access community offers of football clubs across England and Wales. 

- The year two evaluation report for our ‘Curiosity’ programme has shown a positive connection between informal science learning and personal and social outcomes for children and young people. 

- The integrated learning approach for ‘What Matters to You’, a jointly funded programme with The Hunter Foundation supporting families and helping them thrive in Dundee & East Ayrshire, has led to a commitment to extend the initiative and sparked interest to scale out the approach to other local authorities in Scotland. 

- The recommendations from last year’s comprehensive review into the needs of young people and the role of community-based youth workers in supporting them, have informed the strategic direction and impact focus of our partnership with McDonald’s – who have committed to connect each of their 1,400 UK restaurants with a youth project. 


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## **BUILDING A STRONG CHARITY** 

Every charity requires strong foundations to support their charitable ambitions, and that is equally true of BBC Children in Need if we are to be able to create positive and lasting change across the UK for the children and young people who need us most. 

Having an engaged workforce and strong culture continues to be key to our success. Over the previous two years, Covid-19 provided operational and strategic challenges for the Charity and tested our adaptability and resilience. Our People Strategy has continued on its journey to develop, support and retain talent, to enable us to focus on doing the great things we do to change the lives of children. During this year, as we emerged from the pandemic and restrictions eased we have reflected on our approach, undertaking a comprehensive learning review with our staff team, to gather feedback on wellbeing, engagement and development. We have used this colleague feedback and insight to develop the ‘The Pudsey Way’ – the culture and the associated behaviours we expect of all colleagues across the organisation. 

With the end of Covid-19 restrictions during the year we have also focussed on ‘future ways of working’, supporting “hybrid working” where the team spend some of their working week in the office and some time at home, aiming to encourage good work-life balance, productivity and wellbeing. 

Business Continuity and risk management continue to be significant areas of focus, in relation to the pandemic, especially when planning for significant events such as CarFest and the mass fundraising events during the autumn appeal period. 

The financial challenges for the Charity, including our donors propensity to give, volatility in the value of, and return from, our investments, cashflow and availability of liquid funds, have been exacerbated by worsening of the UK and global economy. However, our internal funding model, reserves policy, and investment policy have provided financial stability and afforded a level of financial flexibility to enable our ongoing work supporting children and young people at the very time when they need it most. 

Sufficient cash and investments are held to fund all grant commitments made and provide a minimum level of reserves. This provides certainty of funding to our grantees,  funds anticipated activity until new income is generated and provides a level of contingency to flex with seasonal income generation, respond to unexpected factors affecting children and young people across the UK and continue operations in periods of uncertainty when external and internal factors influence the range of income outcomes. 

During the year to June 2022, an average of 95% of donations went into grantmaking activity with 5p in every pound donated funding costs not attributable to grantmaking. This funding has allowed the Charity to invest in a five year financial plan which underpins the achievement of the long term strategy. 

We continued to draw on the expertise and support of our Finance, Audit and Risk Committee and our Investment Committee, investment advisers and fund managers to identify and mitigate risks to the Charity. 

## **Climate Justice and Sustainability** 

We continue to recognise our responsibility to care for the environment and aim to minimise our environmental impact in all our activities. 

We are mindful of the resources we use and how we use them, and our long term goal regarding sustainability is to reduce our impact on the environment by not exhausting natural resources and not contributing to climate change through carbon emissions.  This is in line with the BBC’s ambition to be a Net Positive organisation by 2030, giving back more to the planet than what we take. During the year we have been focussing on how we can help support the BBC’s net zero ambitions by reflecting the importance of sustainability in our objective setting. 

In addition, we are committed to advocating for communities worse affected by the climate crisis and empowering children and young people to lead on change. 

Advocating for climate justice means focussing on people, communities, intersectionality and fairness and our aim is to support the shift in power to poor and marginalised communities across the UK and focus on diversity, equity and inclusion to address human rights and social inequality. 

In the year the Charity has signed up to the Funder Commitment on Climate Change.  BBC Children in Need has taken significant steps to play our part in tackling the causes and impacts of the climate crisis, alongside many other funders. The spirit of the Funder Commitment is that we all pledge to strive to do more and we’ve committed to educate and learn, commit resources, integrate, steward our investments for a post carbon future and decarbonise our operations. We’ve already made progress by engaging other charities in learning conversations; putting resources towards research into the impact of the climate crisis on children and young people in the UK. We are supporting our grantees by offering training to learn alongside us to recognise the intersectionality of climate justice, empowering them to make sustainable choices in their own sphere of work alongside young people, enabling them to lead on change. We continue to review our statement of investment principles and holding asset managers to account for ESG decisions, increasing the use of recycled materials in our merchandise and agreeing to focus on sustainability in our business plans. We’ve committed ongoing staff resource to evolve and deliver our plan and committed time and space for teams to engage. 


We have followed the Government guidance on how to measure and report greenhouse gas emissions. The BBC, which reports on emissions across all their sites, provide the space which BBC Children in Need occupies and the energy that it uses without charge. We have therefore calculated our emissions by pro-rating the BBC data from the period April 2021 to March 2022. Electricity consumption is measured  at 241,097kwh (2021: 252,967 kwh) and gas at 135,144kwh (2021: 123,678) which equates to the following emissions: 

|**Greenhouse gas emissions 2021/22**|**Gross emissions**|
|---|---|
|Greenhouse gas emissions (tonnes/CO2e emis<br>Emissions per FTE|sions)<br>75.9 reduced by 1% in year<br>0.57|



Gas consumption increased in the year because in order to ensure our key workers safe BBC buildings continued to be heated to improve air circulation during the Covid-19 pandemic. The BBC purchases REGO backed renewable electricity which impacts the carbon emissions from a ‘location’ perspective when reporting on emissions. Factoring this in would mean a reduction in our greenhouse gas emissions. If using a ‘location’ based conversion factor our greenhouse gas emissions = 30.6 and therefore 0.22 tonnes/CO2e emissions per FTE. 



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# **2022 FINANCIAL REVIEW** 

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## **FINANCIAL PERFORMANCE** 

We measure financial performance based on: 

- optimising income; 

optimising the amount of grants awarded; 

- 

- managing costs in line with available funds and at an appropriate level relative to income; 

- managing funds in line with the Charity’s policy. 

Income from donations and charitable activities as shown in the Charity Statement of Financial Activity for the year totalled £67.9m (2021: £63.3m) including donation income and gift aid of £50.9m (2021: £54.3m), legacy income £2.1m (2021: £2.7m) and partnership funding £14.9m 2021: £6.3m). This represents an increase in the Charity’s normal activity of £4.6m on the prior year. See note 2 (page 68) to the accounts. 

The grant awards net of returns of £62.2m (2021: £51.1m) relate to the spending of income generated from the November Appeal and grant partnership funding received in the year. 

To ensure BBC Children in Need is a strong charity, administered appropriately, able to raise income creatively, manage the funds raised professionally and operate as an effective grant maker, we incur direct costs. Total direct costs incurred in the year were £11.6m (£12.3m reported as £6.5m on raising funds and governance, £5.1m on grantmaking, impact and gift in kind* of £0.7m). Total costs represent 17% of our total income (2021: 15%) (19% of our total grantmaking (2021: 20%)). Grantmaking costs are 9% (2021: 10%) of grants awarded, other costs are 10% (2021: 8%) of income generated. 

_* Gifts in kind includes provision of office space. These have been excluded from the above analysis because income is offset by an equal amount of cost and nets to zero. Further details are given in note 3 to the accounts_ 

## **Results for Children in Need Limited** 

## **Investments** 

Funds committed for grantmaking but not required for expenditure in the short term are invested. Investment income for the year (including revaluation gains) was £1.2m (2021: £2.3m), representing a return of 1.4% (2021: 1.7%) on the average investment balance. This return is within the Charity’s internal 1.0% to 1.5% target which was reduced to reflect the lower return environment as the economic performance was still impacted by the Covid-19 pandemic and the war in Ukraine. The investment policy stipulates the type and terms of investments that may be purchased and investment objectives being to: 

retain sufficient liquidity for day-to-day needs; 

- 

   - maintain a measured appetite to risk; and 

- 

   - maximise investment returns within the constraints of the above. 

- 

The Charity retains a conservative approach to investing and holds funds not needed for short term use in two types of investments: 

- A. Core fixed income liquid assets – to provide a return of capital growth and income primarily through investment in a portfolio of short term cash and money market instruments, investment grade bonds and other fixed and floating rate securities. This portfolio is managed on the Charity’s behalf by Schroder Investment Management (UK) Limited. 

- B. Appropriate income/return generating assets - income generating assets such as property funds and high quality securitised credit. 

The balance held within each type of investment is determined by the amount of liquid funds required to meet our grant commitments when they fall due. We do not hold equities directly or through fund managers and social, environmental and ethical considerations are taken into account when making investment decisions. 

Children in Need Limited is a wholly owned subsidiary and holds the Charity’s trading activities. The results of the company are consolidated into the Charity’s accounts. During the year ended 30 June 2022, Children in Need Limited made a profit of £0.2m (2021: £0.3m). 

Our corporate partners that raise funds for the Charity by selling Pudsey branded product pay a fee for use of the brand which is accounted for in the Limited Company. The Children in Need Limited profit is paid in full to the Charity under Gift Aid provisions. 

## **FINANCIAL REVIEW** 

The accounts for the year ended 30 June 2022 cover: 

- income from the BBC Children in Need Appeal 2021, which was live across Autumn 2021; 

- other income received year-round from 1 July 2021 to 30 June 2022; including income from funding partners and follow-on income post the appeal; and 

- grants awarded to projects and funding programmes in the period 1 July 2021 to 30 June 2022. 

**48 |** BBC Children in Need 

2022 Annual Report and Accounts **| 49** 



## **Funds** 

At 30 June 2022 the Group (which consists of BBC Children in Need (the Charity) and Children in Need Limited (the trading company) had total closing funds of £37.5m (2021: £41.5m) representing a reduction of £4.0m on the prior year position. Impact reserves have reduced as we deliver impact for children and young people where most needed and these funds will be awarded in the coming months in line with our reserves policy. 

|||||**Cost of grant**|||
|---|---|---|---|---|---|---|
||**Restated**||**Grants awarded**|**making, policy,**|**Cost of raising**||
||**Opening Fund**|**Total**|**in year (net of**|**impact and**|**funds &**|**Closing fund 30**|
|**Funds £’000**|**1 Jul 21**|**Income**|**adjustments)**|**grantee training**|**governance**|**June 22**|
|**Restricted impact fund**|**3,268**|**16,333**|**(14,240)**|**(987)**|**(118)**|**4,256**|
||||||||
|Unrestricted designated impact fund|26,320|44,979|(48,009)|(4,115)|-|19,175|
||||||||
|General continuity fund|6,632|8,052|-|-|(5,889)|8,795|
|Investment continuity fund|5,000|-|-|-|-|5,000|
|Development fund|250|-|-|-|-|250|
|**Total unrestricted funds**|**38,202**|**53,031**|**(48,009)**|**(4,115)**|**(5,889)**|**33,220**|
||||||||
|**Total funds**|**41,470**|**69,364**|**(62,249)**|**(5,102)**|**(6,007)**|**37,476**|



The £69.4m of total income received in the year includes income from donations and other charitable activities of £67.9m plus net investment income of £1.2m and trading income of £0.3m. Of this, £62.2m has been used to fund projects that make a positive impact, and £5.1m has funded the associated costs of grantmaking and impact. £23.4m is held in reserve and available for grantmaking in advance of generating new income in the autumn 2022 appeal (restricted: £4.3m, unrestricted but designated for grantmaking: £19.2m). 

## **Restricted Fund - £4.3m** 

The closing fund represents £3m of donations received from The Hunter Foundation (THF) which will be used to create positive impact for children deemed to be on the edge of the care system, continuing our support for the existing project. In addition, £1.2m of income from iWill will be used to continue our joint support of Youth Social Action. In the year funds have been received, but fully spent, including £2.3m from Asda in support of the Emergency Essential Programme and £12.2m from The Department for Digital, Culture, Media and Sport (DCMS) to fund the Youth Investment Fund (YIF) of capital grants to the youth sector. 

## **Unrestricted Fund - £33.2m** 

At 30 June 2022 the Charity held designated grant funds representing donation income received and to be awarded to projects in future grantmaking activity of £19.2m (2021: £26.3m). These funds will be awarded over the coming months but it is the intention of the Charity to maintain a level of funds to cover uncertainty of income or exceptional requirement for funding. 

The Charity also holds funds to cover general operating costs in periods of uncertainty of income, to manage volatility of investment returns (capital value or income) and to allow for future investment and respond to growth opportunities. This represents unspent gift aid, investment income, licence fees and a small proportion of donations (limited to 5p/£ donated). In this financial year 5p/£ of unrestricted donation income and legacy income, together with gift aid, trading income and investment returns totalling £8.1m has been used to cover costs, provide contingency for any uncertainty over future income. 

See the Charity’s principal accounting policies on page 67 which explains the structure of reserves and also note 15a on page 78 which provides more detail of the restricted funds. 

## **Change in Accounting Policy** 

In 2022 the Charity changed its policy on how it accounts for small grants.  In the prior year, the accounting policy assumed the conditions in the grant agreement meant the 3 year liability should not be recognised, however, we have aligned our approach to our main grant accounting policy. 

The long standing practice for our ‘main’ grant accounting is to recognise multi year awards in full on the day of making the commitment and recognising this obligation to pay in full in order to give our grantees certainty of their award.  This is in line with the recognition principles of obligation, probability and measurability, despite their being conditions imposed.  Our premise is that the main grant accounting policy reflects the substance of the agreement in that we usually fund for the full term because the conditions imposed are met.  As long as our grantees use the funds as intended and deliver the outcomes then all commitments will be paid. This is proven by an established pattern of practice and time always being given to meet conditions. 

In addition to the above, the Charity has changed its accounting policy regarding legacies.  Legacies are now accounted for based on settlement of the estate or receipt of payment, whichever is the earlier. Previously, pecuniary legacy income was recognised once probate had been granted and where sufficient information had been received to meet the criteria of probability, measurement and entitlement. We believe the new policy is preferable to ensure we mitigate financial risk. 

The change in legacy policy does not require a material adjustment, however the 2021 numbers shown in these accounts have been restated to reflect the change in grant accounting, the effects of which are shown in Note 7 on page 73. 

## **PRINCIPAL RISKS AND UNCERTAINTIES** 

to observe our fundraising policies and to demonstrate a similar commitment to responsible fundraising. There were no complaints received by the Charity in the year which were referred to the Fundraising Regulator. 

Avoiding any harm to children and young people is our first priority and as such we have maintained robust safeguarding governance and practice across the organisation and due-diligence of those charities and projects we fund. 

The Charity has a responsibility when dealing with personal information and our data protection principles ensure we do not risk the trust placed in the Charity, protecting our supporters from possible misuse, whether it be accidental or deliberate. The consequences can include reputational damage, complaints or claims and severe financial penalties and so, despite increased complexity, compliance is still a key risk for the Charity. During the year, BBC Internal Audit undertook an audit for us on our data protection practice which has helped us further reflect and refine our approach. The risk of cyber-crime remains, and to mitigate this risk the BBC and the Charity has extensive policies and procedures in place to prevent/detect cyber threats, recovery plans are in place and we adequately train our employees. 

Every child and young person deserves the opportunity to thrive and be the best they can be and our ambition is to create positive and lasting change across the UK for the children and young people who need us most. To avoid the risk that we do not keep up with the ever evolving areas of need for Children and Young People across the UK, to understand the disadvantages we should be addressing, and to remain relevant, we have reviewed and refreshed our charitable ambition, and set out the actions we will take to achieve our aspirations for and with children and young people.  This includes finalising our work on our impact themes and developing a broader impact strategy, which will provide greater clarity about the areas where we can have maximum impact; developing an approach to external communications, voice, and influence, so that we can raise awareness of the challenges and barriers facing children and young people, on an all-year-round basis; and ensuring that our work and decisions are underpinned by data, evidence and insight. A major foundation of this work is the increased engagement, participation and involvement of children and young people in our work and informing and influencing the decisions we take. 

There are also risks attached to the levels of funds which are used to finance the costs of governance and generating income for the Charity. Some of these income streams such as Gift Aid conversion and investment income are driven primarily by factors outside of the Charity’s control. We manage the risk of an unexpected drop by retaining sufficient funds in reserve, assuming a prudent view of the anticipated income and using up to 5p/£ to finance our costs not attributable to grantmaking. 

Maintaining levels of income, in light of the changing nature of the way people watch television and donate or fundraise, continues to be one the principal risks for the Charity. Delivery of our audience and supporter engagement strategy, and the development of a longer term content strategy, are designed to inject more diversity in both our income sources and programme content removing reliance on a few principal corporate and programming partners. 

The Reserve Policy for the Charity sets out the long-term target for the Charity’s continuity as shown in the table on the next page. The minimum unrestricted reserves held by the Charity of £12.75m is to ensure we have sufficient funds to flex with seasonal income generation, respond to unexpected factors affecting children and young people across the UK and continue operations in periods of uncertainty when external and internal factors influence the range of income outcomes. In addition, additional reserves will be held at year end and utilised until new income is received in the Autumn. In effect, the purpose of the reserve is twofold - a contingency and to fund anticipated activity. 

The Charity’s brand and reputation continue to be strong, with further potential to grow our supporter base. We continue to focus our efforts and resources on activities that are uniquely BBC Children in Need, protect and develop our existing partners, diversify to bring in new sources of income and new ways to engage with us. We will continue to put our supporters, children and young people at the heart of everything we do to ensure we build sustainable income sources. 

The Impact continuity fund therefore holds funds that will be allocated before new income is generated from our next Appeal in November 2022. It is envisaged that the General continuity fund will drop back in line with forthcoming commitments over the next five years as we invest funds in our future strategic ambition. The Investment Continuity Fund is in place to manage volatility in capital value or returns. 

There remains a risk that fundraisers operating in the Charity’s name are fraudulent and fail to pass on donations intended for the Charity reducing the amount of income received but also damaging our reputation with the public. Sound controls and financial management are an essential defence for charities against fraud and financial crime and we continue remaining vigilant to protect our funds and assets from misuse. 

BBC Children in Need is signed up to the Fundraising Regulator’s Code of Fundraising Practice as well as to the Fundraising Promise. We are committed to legal, open, honest and respectful fundraising and do not cause undue pressure  or intrusion on donors. We maintain robust fundraising policies, which promote the adoption and improvement of responsible fundraising practices within the UK. Our policy specifically provides guidance on the protection of vulnerable people and our practices reflect our safeguarding role. We expect our fundraising partners, commercial participators and professional fundraisers 

**50 |** BBC Children in Need 

2022 Annual Report and Accounts **| 51** 



|**Continuity funds £’000**|**Contingency Target**<br>**30 Jun 22**|**Forthcoming Commitments**<br>**30 Jun 22**|**Closing**<br>**30 Jun 22**|
|---|---|---|---|
|Impact continuity fund|5,000|14,175|19,175|
|General continuity fund|2,500|6,295|8,795|
|Investment continuity fund|5,000|0|5,000|
|Development fund|250|0|250|
|**Total**|**12,750**|**20,470**|**33,220**|



Clearly there are key risks that the Trustees, Executive and Leadership team will continue to face. Our organisational risk assessment reporting, review and management process will enable us to remove or mitigate these risks. 

We will continue to report, monitor and manage these through our risk register with input from our legal team, regular reporting and review at Executive and Leadership meetings, through the Finance, Audit and Risk Committee and the Board of Trustees. 

## **Adequacy of Assets to Fulfil Obligations** 

Trustees continuously monitor the impact of external factors on the Charity and its likely future financial position. In reviewing the going concern position the Charity takes into account its ability to: 

1. fund grant commitments 

2. cover impairment in assets 

3. satisfy going concern for 12 months – based on matching assets to liabilities 

4. cover costs 

5. maintain healthy cashflow; and ultimately 

6. continue to make grants 

The Trustees are satisfied that the assets are in excess of the liabilities at both the balance sheet date and at the date of approval of the financial statements. The Trustees are also satisfied that the liquidity of the portfolio is appropriate for the phasing of grant commitments over 1 to 3 years, and that the risk of market value changes in the Charity’s investments can be managed appropriately. 

Having taken into account all available information about the future for the period of at least, but not limited to, 12 months from the date on which the accounts are approved the Trustees are satisfied that there are no material uncertainties about the Charity’s ability to continue. The accounts are therefore prepared on a going concern basis. 

## **FUTURE PLANS** 

BBC Children in Need has implemented a five year plan which includes a refreshed charitable ambition: 

Every child and young person deserves the opportunity to thrive and be the best they can be. 

At BBC Children in Need, we act where the need is greatest. Our ambition is to create positive and lasting change across the UK for the children and young people who need us most. 

Together with the BBC and our partners, we aim to inspire the nation and unite communities to support us in our work. 

To live our charitable ambition and achieve our aspirations for children and young people, we are developing, finalising, and implementing the following strategies and plans. These twelve areas of focus will set out, in a more detailed way, the approach and actions we will take – the how we will deliver our new charitable ambition - supporting children and young people to thrive and be the best they can be, in a modern, contemporary way, at the same time addressing the overall decline in income: 

1. Finalising and implementing our Audience and Supporter Engagement Strategy, which will set out how we evolve our income generation over the next 3-5 years 

2. Developing a Content Strategy, across the BBC, which will work hand in hand with our Audience and Supporter Engagement strategy, setting out our approach to diversify audiences. The development of a Content Board will spearhead this work 

3. Implementing our new grantmaking strategy, setting out where and how we invest our funding to help children and young people be the best they can be 

4. Finalising our work on our impact themes and developing a broader impact strategy, which will provide greater clarity about the areas where we can have maximum impact 

## **The Charity we want to become** 

This is how BBC Children in Need should look and ‘feel’ over the next few years– think of it as the activities which capture our spirit, a compass to guide our decisions, and a chart to measure our progress, providing us with renewed perspective. 

   - ALWAYS CELEBRATING - We believe in children and young people and we will always champion, empower and celebrate who they are today and what they will be tomorrow. 

   - ALWAYS ON - We are an all year round charity, always on and relevant. There is always a story to be told and work to be done...an audience to engage with and a partner to enthuse...a question to ask and an answer to seek. 

   - ALWAYS DISTINCTIVE - We will make the most of our unique position within the BBC alongside others, to be the best that we can be, as a force for good and an inspiration for the UK to do all they can for children and young people. 

      - ALWAYS LOOKING - We never stop discovering, nurturing and developing new thinking and ways of working that will make a positive transformation for children and young people. 

   - 

5. Developing an approach to external communications, voice, and influence, so that we can raise awareness of the challenges and barriers facing children and young people, on an all-year-round basis 

6. Purposefully strengthening our BBC Relationship 

## **These will be supported and underpinned by:** 

7. Work on our long-term funding model and organisational design 

8. Digital transformation 

9. Taking tangible steps to improve equity, diversity and inclusion 

10. Evolving our approach to campaign planning and the Appeal Hub 

11. Developing a strategic insight cycle, to underpin our new ambition and priorities 

12. An organisational approach to Participation, developing how we work with, as well as for, children and young people. 

**52 |** BBC Children in Need 

2022 Annual Report and Accounts **| 53** 



## **STRUCTURE, GOVERNANCE AND MANAGEMENT** 

## **Formal Structure** 

BBC Children in Need was formed on 25 August 1988, became a registered charity with effect from 1 September 1989 and until 30 September 2003 was an unincorporated body governed by a deed of trust and administered by a board of Trustees. 

With effect from the 1 October 2003 the Charity’s assets and activities were transferred to a Company Limited by Guarantee (‘The BBC Children in Need Appeal’) with the Trustees being appointed as the Board of Directors and the BBC as the Founder Member of the Company.  As part of the process of incorporation, The BBC Children in Need Appeal was effectively re-registered as a Charity on 7 August 2003 but retained the Charity number 802052. The Charity is governed in accordance with its Articles of Association. These were updated in the previous year to reflect updated charitable objects. 

In 2012 the name of the Charity was changed from The BBC Children in Need Appeal to BBC Children in Need, to reflect our year round presence and the changing nature of our fundraising.  BBC Children in Need is also a registered Charity in Scotland, number SC039557. 

BBC Children in Need has one trading subsidiary, Children in Need Limited.  Children in Need Limited is a wholly owned subsidiary which primarily exists to licence products using the ‘Pudsey Bear’ trade mark and to sell Pudsey merchandise.  Children in Need Limited makes a Gift Aid payment of all its taxable profits to BBC Children in Need each year. 

## **Governance Arrangements** 

As a registered charity and company limited by guarantee BBC Children in Need is governed by company and charity law and by The Statement of Recommended Practice, Charities SORP second edition (FRS 102), issued by the Charities Commission in October 2019. The SORP sets out the accounting practices and disclosure required by charities in their annual accounts. The Trustees have followed its recommendations and applicable accounting standards in presenting these accounts. Trustees regularly review the charity’s governance arragements against the voluntary Governance Code for Charities, and in 22-23 will formally undertake a governance review, undertaken every three years. 

## **Trustee Appointment and Chair** 

The Trustees are appointed by the Members of the Charity in general meeting and all Trustees are Members of the Charity and Company.  Except for the Trustee who formally represents the BBC (as Founder Member), Trustees are appointed for a term of three years and may then be appointed for a further two terms of three years each. In addition to the Trustee representing the Founder Member, the Trustees of BBC Children in Need are drawn from the BBC and non-BBC in equivalent numbers. 

## **Management** 

The Board of Trustees holds formal meetings at least four times a year. In this financial year, the board has met formally 7 times. In between these meetings, matters are progressed through the delegation of actions to sub-committees of the board, and Officers of the Charity in line with the agreed Scheme of Delegation. 

## **Key Responsibilities Trustees** 

The following points outline the key responsibilities of Trustees. 

- agree the strategic direction and policy of the Charity; 

- agree the annual operating and investment budgets; 

- execute all legal responsibilities in connection with the Charity; 

- be aware of the content of  the Charity’s Articles of Association in order to comply with the Charity Commission regulations; 

- support the Chair in ensuring that the Charity is following best practice in terms of its business rigour; 

- provide expertise and insight into key areas of activity for the Charity; and 

- represent the Charity when required. 

## **Trustee Sub-Committees** 

To support effective governance the Charity has operated with four Trustee Board sub-committees throughout the year: 

- Finance, Audit & Risk – to provide oversight and support on all financial matters, scrutiny of key risks and mitigations  and oversight of internal and external audit activity; 

- Impact – to provide oversight and advice on matters such as the Grantmaking Strategy, grant programmes and partnership funding. To scrutinise and approve specific grant proposals, including main grants, as delegated by the board of Trustees; 

- Nominations and Remuneration – to provide oversight and support in the recruitment and development of senior staff and the Board of Trustees.  Reward and remuneration of senior staff is overseen by benchmarking to the market and ensuring costs are managed in line with budget; and 

- Investment – to provide oversight and advice on investment decisions. 

The Investment and Impact Committee both have co-opted (non-Trustee) members to bring additional advice, subject matter expertise and experience. 

## **Business Planning & Performance Management** 

We have continued to embed our approach to business planning.  This ensures we have a clear and concise plan of objectives, at organisational, directorate, team and individual level across the organisation. Every individual has a clear line of sight of how the work they are doing supports the organisation’s strategy and plan. 

These plans are reviewed on a quarterly basis and progress tracked and monitored throughout the year.  We continue to evolve our approach to performance management to ensure performance, behaviour and development are well understood, discussed and supported at all levels of the organisation. 

## **Risk Management** 

The Trustees are responsible for the Charity’s management of risk. During the year the Trustees actively monitored and discussed risk. This process included: 

- identifying the major risks facing the Charity; 

- assessing the likelihood and severity of the risks; 

- reviewing the existing controls that the Charity had in place to mitigate the risks; and 

- identifying and implementing any further actions required to limit risk. 

A statement of Trustees’ responsibilities in respect of the Trustees’ Annual Report and Accounts is given on page 57. 

The Trustees who held office at the date of approval of this Trustees’ report confirm that, so far as they are aware, there is no relevant audit information of which the Charitable Company’s auditors are unaware; and the Trustees have taken all the steps that they ought to have taken to make themselves aware of any relevant audit information and to establish that the auditors are aware of that information. 

The Report of the Trustees, which incorporates the requirements of the Strategic Report and the Directors’ Report as set out in the Companies Act 2006 (Strategic Report and Directors’ Report) Regulations 2013, was approved by the Board, in their capacity as Trustees and company directors, and signed on its behalf on 6 December 2022 by: 



**Rosie Millard Rhona Burns** Chair Treasurer 

On appointment all Trustees go through an induction process and are provided with training specific to the role and activities that they will be required to undertake (e.g. grantmaking).  In addition Trustees are kept up to date with any changes in governance requirements to ensure they are aware of their obligations. 

**54 |** BBC Children in Need 

2022 Annual Report and Accounts **| 55** 



## **REFERENCE AND ADMINISTRATIVE DETAILS Trustees and Advisors** 

## **Chair** 

## **Auditors** 

Rosie Millard 

Crowe UK LLP St James House St James Square Cheltenham GL50 3PR 

## **Vice Chair** 

Robert Shennan[3 ] 

BBC Representative 

## **Investment Managers** 

## **Other Trustees** 

Schroder Investment Management Limited 

Matthew Baker Kenny Imafidon[2 ] Trevor Bradley[1  3  4] Rhona Burns[1 4] Kieran Clifton[2] Jonathan Munro Suzanne Lamb 

31 Gresham Street London EC2V 7QA 

## **Investment Advisors** 

Willis Towers Watson 51 Lime Street London EC3M 7DQ 

## **Registered Office** 

James Fairclough (joined 1 Oct 2021) Sandeep Bhamra[1 4] (joined 14 Oct 2021) Cherrie Bija[2  3] (joined 11 May 2022) Randel Bryan (joined 17 Jan 2022) Leigh Tavaziva (joined 1 Oct 2022) Joanna Berry (resigned 21 Jun 2022) Luke Mayhew (resigned 30 Sep 2021) Ade Adepitan (resigned 21 Jun 2022) Gillian Sheldon (resigned 30 Sep 2021) 

Bridge House Salford M50 2BH 

## **Bankers** 

HSBC Bank Plc City of London branch Queen Victoria Street London EC4N 4TR 

## **Solicitors** 

Fieldfisher LLP 35 Vine Street London EC3N 2AA 

**Company Secretary** Tony Okotie 

## **Principal Officers** 

Womble Bond Dickinson (UK) LLP 4 More London Riverside London SE1 2AU 

## Chief Executive 

Simon Antrobus 

Karen Bass Chief Operating Officer (resigned Oct 22) Claire Hoyle Commercial Director Tommy Nagra Director of Content Joanne Ruddock Director of Insight Fozia Irfan Director of Impact 

Mills & Reeve LLP Fountain House, 130 Fenchurch Street London EC3M 5DJ 

Registered charity England and Wales no. 802052 and Scotland no. SC039557. 

- 1 Members of Finance, Audit & Risk Committee 

Registered Company 04723022 

- 2 Members of Impact Committee 

## **STATEMENT OF RESPONSIBILITIES OF THE TRUSTEES OF BBC CHILDREN IN NEED IN RESPECT OF THE TRUSTEES’ ANNUAL REPORT AND ACCOUNTS** 

The Trustees are responsible for preparing the Trustees’ Annual Report and the accounts in accordance with applicable law and regulations. 

Company law requires Trustees to prepare accounts for each financial year. Under that law they are required to prepare the group and charitable company accounts in accordance with UK Accounting Standards and applicable law (UK Generally Accepted Accounting Practice). 

Under company law the Trustees must not approve the accounts unless they are satisfied that they give a true and fair view of the state of affairs of the group and charitable company and of the group and charitable company’s excess of income over expenditure for that period. In preparing each of the group and charitable company accounts, the Trustees are required to: 

- select suitable accounting policies and then apply them consistently; 

- make judgements and estimates that are reasonable and prudent; 

- state whether applicable UK Accounting Standards have been followed, subject to any material departures disclosed and explained in the accounts; and 

- prepare the accounts on the going concern basis unless it is inappropriate to presume that the group and the charitable company will continue its activities. 

The Trustees are responsible for keeping adequate accounting records that are sufficient to show and explain the charitable company’s transactions and disclose with reasonable accuracy at any time the financial position of the group and charitable company and enable them to ensure that its accounts comply with the Companies Act 2006. They have general responsibility for taking such steps as are reasonably open to them to safeguard the assets of the group and to prevent and detect fraud and other irregularities. 

The Trustees are responsible for the maintenance and integrity of the corporate and financial information included on the charitable company’s website. Legislation in the UK governing the preparation and dissemination of accounts may differ from legislation in other jurisdictions. 

- 3 Members of Nominations and Remuneration Committee 

- 4 Members of Investment Committee 

**56 |** BBC Children in Need 

2022 Annual Report and Accounts **| 57** 



## **INDEPENDENT AUDITOR’S REPORT TO THE MEMBERS OF BBC CHILDREN IN NEED** 

## **Other information** 

## **Opinion** 

We have audited the financial statements of BBC Children in Need (‘the charitable company’) and its subsidiary (‘the group’) for the year ended 30 June 2022 which comprise the Consolidated Statement of Financial Activities, the Charity Statement of Financial Activities, the Consolidated and Charity Balance Sheets, the Consolidated Statement of Cash Flows and notes to the financial statements, including significant accounting policies. The financial reporting framework that has been applied in their preparation is applicable law and United Kingdom Accounting Standards, including Financial Reporting Standard 102 The Financial Reporting Standard applicable in the UK and Republic of Ireland (United Kingdom Generally Accepted Accounting Practice). 

The trustees are responsible for the other information contained within the annual report. The other information comprises the information included in the annual report, other than the financial statements and our auditor’s report thereon. Our opinion on the financial statements does not cover the other information and, except to the extent otherwise explicitly stated in our report, we do not express any form of assurance conclusion thereon. 

Our responsibility is to read the other information and, in doing so, consider whether the other information is materially inconsistent with the financial statements or our knowledge obtained in the audit or otherwise appears to be materially misstated. If we identify such material inconsistencies or apparent material misstatements, we are required to determine whether this gives rise to a material misstatement in the financial statements themselves. If, based on the work we have performed, we conclude that there is a material misstatement of this other information, we are required to report that fact. 

In our opinion, the accounts: 

- give a true and fair view of the state of the group’s and the charitable company’s affairs as at 30 June 2022 and of the group’s income and expenditure, for the year then ended; 

We have nothing to report in this regard. 

- have been properly prepared in accordance with United Kingdom Generally Accepted Accounting Practice; and 

## **Opinion on other matters prescribed by the Companies** 

## **Act 2006** 

- have been prepared in accordance with the requirements of the Companies Act 2006 and the Charities and Trustee Investment (Scotland) Act 2005 and Regulations 6 and 8 of the Charities Accounts (Scotland) Regulations 2006 (amended). 

In our opinion, based on the work undertaken in the course of the audit: 

- the information given in the trustees’ report, which includes the directors’ report and the strategic report prepared for the purpose of company law, for the financial year for which the accounts are prepared is consistent with the accounts; and 

## **Basis for opinion** 

We conducted our audit in accordance with International Standards on Auditing (UK) (ISAs (UK)) and applicable law. Our responsibilities under those standards are further described in the Auditor’s responsibilities for the audit of the financial statements section of our report. We are independent of the group in accordance with the ethical requirements that are relevant to our audit of the financial statements in the UK, including the FRC’s Ethical Standard, and we have fulfilled our other ethical responsibilities in accordance with these requirements. We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for our opinion 

- the strategic report and directors’ report included within the trustees’ report have been prepared in accordance with applicable legal requirements. 

## **Conclusions relating to going concern** 

In auditing the financial statements, we have concluded that the trustees’ use of the going concern basis of accounting in the preparation of the financial statements is appropriate. 

Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the charitable company’s or the group’s ability to continue as a going concern for a period of at least twelve months from when the financial statements are authorised for issue. 

## **Matters on which we are required to report by exception** 

In light of the knowledge and understanding of the group and charitable company and their environment obtained in the course of the audit, we have not identified material misstatements in the strategic report or the directors’ report included within the trustees’ report. 

We have nothing to report in respect of the following matters in relation to which the Companies Act 2006 and the Charities Accounts (Scotland) Regulations 2006 requires us to report to you if, in our opinion: 

- adequate and proper accounting records have not been kept or returns adequate for our audit have not been received from branches not visited by us; or 

- the financial statements are not in agreement with the accounting records and returns; or 

- certain disclosures of trustees’ remuneration specified by law are not made; or 

- we have not received all the information and explanations we require for our audit 

## **Responsibilities of trustees** 

As explained more fully in the trustees’ responsibilities statement set out on page 57, the trustees (who are also the directors of the charitable company for the purposes of company law) are responsible for the preparation of the financial statements and for being satisfied that they give a true and fair view, and for such internal control as the trustees determine is necessary to enable the preparation of financial statements that are free from material misstatement, whether due to fraud or error. 

In preparing the financial statements, the trustees are responsible for assessing the charitable company’s ability to continue as a going concern, disclosing, as applicable, matters related to going concern and using the going concern basis of accounting unless the trustees either intend to liquidate the charitable company or to cease operations, or have no realistic alternative but to do so. 

## **Auditor’s responsibilities for the audit of the accounts** 

We have been appointed as auditor under section 44(1)(c) of the Charities and Trustee Investment (Scotland) Act 2005 and under the Companies Act 2006 and report in accordance with the Acts and relevant regulations made or having effect thereunder. 

Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free from material misstatement, whether due to fraud or error, and to issue an auditor’s report that includes our opinion. Reasonable assurance is a high level of assurance, but is not a guarantee that an audit conducted in accordance with ISAs (UK) will always detect a material misstatement when it exists. Misstatements can arise from fraud or error and are considered material if, individually or in the aggregate, they could reasonably be expected to influence the economic decisions of users taken on the basis of these financial statements. 

Details of the extent to which the audit was considered capable of detecting irregularities, including fraud and non- 

## compliance with laws and regulations are set out below. 

A further description of our responsibilities for the audit of the financial statements is located on the Financial Reporting Council’s website at: www.frc.org.uk/ auditorsresponsibilities. This description forms part of our auditor’s report. 

## **Extent to which the audit was considered capable of detecting irregularities, including fraud** 

Extent to which the audit was considered capable of detecting irregularities, including fraud 

Irregularities, including fraud, are instances of noncompliance with laws and regulations. We identified and assessed the risks of material misstatement of the financial statements from irregularities, whether due to fraud or error, and discussed these between our audit team members. We then designed and performed audit procedures responsive to those risks, including obtaining audit evidence sufficient and appropriate to provide a basis for our opinion. 

We obtained an understanding of the legal and regulatory frameworks within which the charitable company and group operates, focusing on those laws and regulations that have a direct effect on the determination of material amounts and disclosures in the financial statements. The laws and regulations we considered in this context were the Companies Act 2006, the Charities Act 2011 and The Charities and Trustee Investment (Scotland) Act 2005 together with the Charities SORP (FRS 102). We assessed the required compliance with these laws and regulations as part of our audit procedures on the related financial statement items. 

In addition, we considered provisions of other laws and regulations that do not have a direct effect on the financial statements but compliance with which might be fundamental to the charitable company’s and the group’s ability to operate or to avoid a material penalty. We also considered the opportunities and incentives that may exist within the charitable company and the group for fraud. 

Auditing standards limit the required audit procedures to identify non-compliance with these laws and regulations to enquiry of the Trustees and other management and inspection of regulatory and legal correspondence, if any. 

We identified the greatest risk of material impact on the financial statements from irregularities, including fraud, to be with the completeness and timing of legacies, grant and corporate income, the recognition of grant expenditure and the override of controls by management. Our audit procedures to respond to these risks included enquiries of management, and the Finance, and the General-Purpose Audit & Risk Committee about their own identification and assessment of the risks of irregularities, sample testing on the posting of journals, reviewing accounting estimates for biases, reviewing regulatory correspondence with the Charity Commission, Scottish Charity Regulator, designing audit procedures over the completeness and timing of legacies, grants and corporate income streams and grant expenditure and reading minutes of meetings of those charged with governance. 

Our responsibilities and the responsibilities of the trustees with respect to going concern are described in the relevant sections of this report. 

**58 |** BBC Children in Need 

2022 Annual Report and Accounts **| 59** 



Owing to the inherent limitations of an audit, there is an unavoidable risk that we may not have detected some material misstatements in the financial statements, even though we have properly planned and performed our audit in accordance with auditing standards. For example, the further removed non-compliance with laws and regulations (irregularities) is from the events and transactions reflected in the financial statements, the less likely the inherently limited procedures required by auditing standards would identify it. In addition, as with any audit, there remained a higher risk of non-detection of irregularities, as these may involve collusion, forgery, intentional omissions, misrepresentations, or the override of internal controls. We are not responsible for preventing non-compliance and cannot be expected to detect non-compliance with all laws and regulations. 

## **Use of our report** 

This report is made solely to the charitable company’s members, as a body, in accordance with Chapter 3 of Part 16 of the Companies Act 2006, and to the charitable company’s trustees, as a body, in accordance with Regulation 10 of the Charities Accounts (Scotland) Regulations 2006. Our audit work has been undertaken so that we might state to the charitable company’s members those matters we are required to state to them in an auditor’s report and for no other purpose. To the fullest extent permitted by law, we do not accept or assume responsibility to anyone other than the charitable company and the charitable company’s members as a body and the charitable company’s trustees as a body, for our audit work, for this report, or for the opinions we have formed. 

## **Guy Biggin** 

Senior Statutory Auditor For and on behalf of Crowe U.K. LLP Statutory Auditor 

4th Floor 

St James House St James’ Square Cheltenham Gl50 3PR 

19 December 2022 

## **CONSOLIDATED STATEMENT OF FINANCIAL ACTIVITIES FOR THE YEAR ENDED 30 JUNE 2022** 

## **(Incorporating the Income and Expenditure Account and Statement of Total Recognised Gains and Losses)** 


**----- Start of picture text -----**<br>
Year to 30 June 2022 Year to 30 June 2021<br>Restated<br>Total<br>Unrestricted  Restricted  Unrestricted  Restricted  total<br>Notes funds<br>fund £’000 fund £’000 fund £’000 fund £’000 funds<br>£’000<br>£’000<br>INCOME AND ENDOWMENTS FROM:<br>Donations and legacies<br>Donations 2 3 48,249 2,432 50,681 51,097 2,887 53,984<br>Legacies 2 2,147 - 2,147 2,744 - 2,744<br>Charitable activities<br>Partnership funding 2 1,000 13,901 14,901 - 6,269 6,269<br>Total Income from donations<br>51,396 16,333 67,729 53,841 9,156 62,997<br>and charitable activities<br>Income from trading activities 8 979 - 979 920 - 920<br>Investments 10 564 - 564 1,004 - 1,004<br>Other income 656 - 656 649 - 649<br>TOTAL INCOME & ENDOWMENTS  53,595 16,333 69,928 56,414 9,156 65,570<br>EXPENDITURE ON:<br>Raising Funds<br>Cost of generating voluntary income  and governance 5 5,753 118 5,871 4,549 - 4,549<br>Cost of joint operation - - - - 10 10<br>Investment management fees 5 116 - 116 140 - 140<br>Trading operating costs 5 806 - 806 657 - 657<br>6,675 118 6,793 5,346 10 5,356<br>Charitable Activities<br>England 34,392 11,712 46,104 14,642 19,964 34,606<br>Scotland 4,513 - 4,513 2,077 2,195 4,272<br>Wales 2,702 - 2,702 1,084 1,283 2,367<br>Northern Ireland 2,737 - 2,737 1,193 1,351 2,544<br>UK wide grants 3,665 2,528 6,193 3,727 3,567 7,294<br>Grants awarded in the year 4 48,009 14,240 62,249 22,723 28,360 51,083<br>Costs of grant making & impact 5 4,493 987 5,480 2,350 2,674 5,024<br>52,502 15,227 67,729 25,073 31,034 56,107<br>TOTAL EXPENDITURE 59,177 15,345 74,522 30,419 31,044 61,463<br>Net gains on investments 10 600 - 600 1,283 - 1,283<br>Net income / (expenditure) for the year (4,982) 988 (3,994) 27,278 (21,888) 5,390<br>Net Movement in Funds (4,982) 988 (3,994) 27,278 (21,888) 5,390<br>RECONCILIATION OF FUNDS<br>Total funds brought forward 1 July 2021 38,202 3,268 41,470 10,924 25,156 36,080<br>Total funds carried forward<br>33,220 4,256 37,476 38,202 3,268 41,470<br>30 June 2021<br>**----- End of picture text -----**<br>


## Notes: 

1. The maintenance and integrity of the BBC Children in Need web site is the responsibility of the trustees; the work carried out by the auditors does not involve consideration of these matters and, accordingly, the auditors accept no responsibility for any changes that may have occurred to the accounts since they were initially presented on the web site. 

2. Legislation in the United Kingdom governing the preparation and dissemination of accounts may differ from legislation in other jurisdictions. 

The Group has no recognised gains or losses for the above two financial periods other than the net movement in funds shown above, all of which are derived from continuing operations. 

The notes on pages 65 to 80 form part of these financial statements. 

**60 |** BBC Children in Need 

2022 Annual Report and Accounts **| 61** 



## **CHARITY STATEMENT OF FINANCIAL ACTIVITIES FOR THE YEAR ENDED 30 JUNE 2022** 

## **(Incorporating the Income and Expenditure Account and Statement of Total Recognised Gains and Losses)** 


**----- Start of picture text -----**<br>
Year to 30 June 2022 Year to 30 June 2021<br>Restated<br>Total<br>Unrestricted  Restricted  Unrestricted  Restricted  Total<br>Notes funds<br>fund £’000 fund £’000 fund £’000 fund £’000 funds<br>£’000<br>£’000<br>INCOME AND ENDOWMENTS FROM:<br>Donations and legacies<br>Donations 2 48,249 2,432 50,681 51,097 2,887 53,984<br>Gift aid payment from Children in Need  8 173 - 173 263 - 263<br>Limited<br>Legacies 2 2,147 - 2,147 2,744 - 2,744<br>Charitable activities<br>Partnership funding 2 1,000 13,901 14,901 - 6,269 6,269<br>Total Income from donations<br>51,569 16,333 67,902 54,104 9,156 63,260<br>and charitable activities<br>Income from trading activities 298 - 298 184 - 184<br>Investments 10 564 - 564 1,004 - 1,004<br>Other income 656 - 656 649 - 649<br>TOTAL INCOME & ENDOWMENTS  53,087 16,333 69,420 55,941 9,156 65,097<br>EXPENDITURE ON:<br>Raising Funds<br>Cost of generating voluntary income &  5 5,753 118 5,871 4,549 - 4,549<br>governance<br>Cost of joint operation - - - - 10 10<br>Investment management fees 5 116 - 116 140 - 140<br>Children in Need Limited Cost Recovery 5 299 - 299 184 - 184<br>6,168 118 6,286 4,873 10 4,883<br>Charitable Activities<br>England 34,392 11,712 46,104 14,642 19,964 34,606<br>Scotland 4,513 - 4,513 2,077 2,195 4,272<br>Wales 2,702 - 2,702 1,084 1,283 2,367<br>Northern Ireland 2,737 - 2,737 1,193 1,351 2,544<br>UK wide grants 3,665 2,528 6,193 3,727 3,567 7,294<br>Grants awarded in the year 4 48,009 14,240 62,249 22,723 28,360 51,083<br>Cost of grant making and impact 5 4,493 987 5,480 2,350 2,674 5,024<br>52,502 15,227 67,729 25,073 31,034 56,107<br>TOTAL EXPENDITURE 58,670 15,345 74,015 29,946 31,044 60,990<br>Net gains on investments 10 600 - 600 1,283 - 1,283<br>Net income/(expenditure) for the year (4,983) 988 (3,995) 27,278 (21,888) 5,390<br>Net Movement in Funds (4,983) 988 (3,995) 27,278 21,888 5,390<br>RECONCILIATION OF FUNDS<br>Total funds brought forward 1 July 2021 38,188 3,268 41,456 10,910 25,156 36,066<br>Total funds carried forward<br>33,205 4,256 37,461 38,188 3,268 41,456<br>30 June 2022<br>**----- End of picture text -----**<br>


## **CONSOLIDATED AND CHARITY BALANCE SHEETS** 

## **AS AT 30 JUNE 2022** 

## **Company Number 04723022** 


**----- Start of picture text -----**<br>
Restated  Restated<br>Group  Charity<br>Notes 30 June 2022  Group  30 June 2022  Charity<br>30 June 2021  30 June 2021<br>£’000 £’000<br>£’000 £’000<br>FIXED ASSETS<br>Tangible assets 9 28 97 28 97<br>Investment in subsidiary 8 - - - -<br>Investments  10 15,666 28,893 15,666 28,893<br>15,694 28,990 15,694 28,990<br>CURRENT ASSETS<br>Investments 10 65,480 59,166 65,480 59,166<br>Stock 230 191 - -<br>Debtors 11 6,923 10,563 7,152 10,834<br>Cash and cash equivalents 13,540 8,081 13,515 7,960<br>86,173 78,001 86,147 77,960<br>Creditors: amounts falling due within one year 12 (47,515) (51,675) (47,504) (51,648)<br>NET CURRENT ASSETS 38,658 26,326 38,643 26,312<br>TOTAL ASSETS LESS CURRENT LIABILITIES 54,352 55,316 54,337 55,302<br>Creditors: amounts falling due after more than one year 12 (16,876) (13,846) (16,876) (13,846)<br>NET ASSETS 37,476 41,470 37,461 41,456<br>RESERVES<br>Unrestricted funds 15 33,220 38,202 33,205 38,188<br>Restricted Grant Funds 15 4,256 3,268 4,256 3,268<br>Total Funds 37,476 41,470 37,461 41,456<br>TOTAL RESERVES 37,476 41,470 37,461 41,456<br>**----- End of picture text -----**<br>


The notes on page 65 to 80 form part of these financial statements. 

The accounts on pages 61 to 80 were approved by the Trustees on 6 December 2022 and signed on their behalf by: 



**Rosie Millard Rhona Burns** Chair Treasurer 

The Charity has no recognised gains or losses for the above two financial periods other than the net movement in funds shown above, all of which are derived from continuing operations. 

The notes on page 65 to 80 form part of these financial statements. 

**62 |** BBC Children in Need 

2022 Annual Report and Accounts **| 63** 



**CONSOLIDATED CASH FLOW STATEMENT FOR THE YEAR ENDED 30 JUNE 2022** 

## **NOTES TO THE ACCOUNTS FOR THE YEAR ENDED 30 JUNE 2022** 

|**Schedule**|**Year to**<br>**30 June 2022**<br>**£’000**|**Restated**<br>**year to**<br>**30 June 2021**<br>**£’000**|
|---|---|---|
|**Cash flow from operating activities:**<br>Net cash provided by operating activities<br>A<br>**Cash flow from investing activities:**<br>Interest from investments<br>Purchase of equipment<br>Purchase of investments<br>Proceeds from sale of investments<br>**Net cash used in investing activities**<br>**Change in cash and cash equivalents in the reporting period**<br>**Cash and cash equivalents at the start of the reporting period**<br>**Cash and cash equivalents at the end of the reporting period**|(2,618)<br>564<br>-<br>(1,111,786)<br>1,119,299<br>**8,077**<br>**5,459**<br>**8,081**<br>**13,540**|(8,180)<br>1,004<br>(48)<br>(588,443)<br>591,377<br>**3,890**<br>**(4,290)**<br>**12,371**<br>**8,081**|



A. Reconciliation of net income to net cash flow from operating activities 

|A. Reconciliation of net income to net cash flow from operating activities|||
|---|---|---|
||**Year to**|**Year to**|
||**30 June 2022**|**30 June 2021**|
||**£’000**|**£’000**|
|Net expenditure / income for the year|(3,994)|(1,355)|
|Depreciation charges|69|73|
|Investment income|(564)|(1,004)|
|(Gain) in investment|(600)|(1,283)|
|(Decrease) in stock|(39)|(90)|
|Decrease in debtors|3,640|15,858|
|(Decrease) in creditors|(1,130)|(20,379)|
|**Net cash (outflow) provided by operating activities**|**(2,618)**|**(8,180)**|



B. Analysis of cash and cash equivalents 

||**At**<br>**30 June 2021**<br>**£’000**|**Cash Flows**<br>**£’000**|**At**<br>**30 June 2022**<br>**£’000**|
|---|---|---|---|
|Cash at bank<br>Money market deposits|8,081<br>-|5,459<br>-|13,540<br>-|
|**Total cash and cash equivalents**|**8,081**|**5,459**|**13,540**|



## **1 Principal accounting policies** 

## **Basis of preparation** 

BBC Children in Need is a registered charity in England and Wales 802052 and Scotland SC039557 and a company limited by guarantee incorporated in England 04723022.  The Registered Office is Bridge House, MediaCity UK, Salford M50 2BH. 

These accounts have been prepared in accordance with UK Generally Accepted Accounting Practice, comprising Financial Reporting Standard 102 – ‘The Financial Reporting Standard applicable in the United Kingdom and Republic of Ireland (‘FRS 102’) and the Charities SORP second edition (FRS 102) issued by the Charities Commission in October 2019, together with the reporting requirements of the Companies Act 2006, the Charities Act 2011, the Charities and Trustee Investment (Scotland) Act 2005, and the Charities Accounts (Scotland)  Regulations 2006. The Charity has adapted the Companies Act formats to reflect the SORP and the special nature of the Charity’s activities. The Charity is a public benefit entity. 

## **Going concern** 

The accounts have been prepared on the going concern basis and under the historical cost convention with the exception of listed and unlisted investments which are included at market value. 

Trustees continuously monitor the impact of external factors on the Charity and its likely future financial position. They are satisfied that the assets are in excess of the liabilities at both the balance sheet date and at the date of approval of the financial statements. The Trustees are also satisfied that the liquidity of the portfolio is appropriate for the phasing of grant commitments over 1 to 3 years, and that the risk of market value changes in the Charity’s investments can be managed appropriately. Having taken into account all available information about the future for the period of at least, but not limited to, 12 months from the date on which the accounts are approved the Trustees are satisfied that there are no material uncertainties about the Charity’s ability to continue.  The accounts are therefore prepared on a going concern basis. 

The accounts were authorised for issue on 6 December 2022 by the Board of Trustees. 

The accounts are prepared in Sterling which is the functional currency of the Charity and Group and rounded to the nearest £’000.  The Charity and Group’s presentational currency is the same as its functional currency. 

The Charity funds the costs of generating income and governance from Gift Aid, interest earned on Investments and with effect from the 19/20 financial year, up to 5p in the £ from unrestricted donations. This change was necessary due to reducing returns on investments and reduced income from Gift Aid, and now provides the Charity with a level of financial stability. 

## **Income** 

All income is recognised once the Charity has entitlement to it, it is probable that the income will be received and the monetary value of the income can be measured with sufficient reliability. 

Legacy income is recognised when the criteria of probability, measurement and entitlement are met. This is considered to be on the earlier of the date cash is received or the date final estate accounts are approved. 

Donated services and facilities are treated as gifts in kind and are included as income (with an equivalent amount in resources expended) at the estimated value to the Charity. This income has been recognised as the benefit to the Charity is reasonably quantifiable, measurable and material, the Charity is entitled to the donation in that control over the expected economic benefit has passed and it will more than likely flow to the Charity (further details are given in Note 3). 

## **Consolidation** 

These consolidated accounts incorporate the results of BBC Children in Need and its wholly owned subsidiary undertaking, Children in Need Limited, for the year ended 30 June 2022, on a line by line basis. Children in Need Limited is a company registered in England and Wales and exists primarily to sell Children in Need merchandise and licence products using the Pudsey Bear trademark. 

No separate Cash Flow Statement has been prepared for the Charity as permitted by Section 408 of the Companies Act 2006 and FRS102 respectively. 

## **Relationship with the BBC** 

Although the Charity and the BBC are respectively separately governed, they remain closely associated and both parties recognise the mutual benefit of their association and collaboration: The Charity in pursuit of its charitable purposes is able to support the BBC in fulfilling its Mission and Public 

Purposes, including providing access to younger audiences, increasing awareness and understanding of the issues affecting children and young people in UK, and a charitable vehicle for BBC staff engagement. In return, the Charity benefits from an annual season of broadcast programming, and a range of marketing and operational support, enabling it to promote its work, raise support and money to in turn improve the lives of children and young people across the UK. 

## **Grant expenditure** 

Grant expenditure is recognised when grants are approved by Directors or Trustees and notified to the organisations concerned, payment is probable, it can be measured  reliably and all conditions have been met. Grant expenditure not yet paid is recognised as a liability on the balance sheet.  If grants are payable in less than one year they are classified as short term and if payable in more than one year then they are classified as long term.  For grants payable in more than one year discounts for present value have not been applied on the basis of materiality. 

In 2022 the Charity changed its policy on how it accounts for small grants. In the prior year, the accounting policy assumed the conditions in the grant agreement meant the liability should not be recognised, however, we have aligned our approach to our main grant accounting policy.  See note 7 on page 73 for further details. 

## **Other expenditure** 

Expenditure is accounted for on an accruals basis and is recognised when there is a legal or constructive obligation committing the Charity and Group to the expenditure, payment is probable and it can be measured reliably.  Costs have been directly attributed to a particular heading in the Statement of Financial Activities on a headcount basis or on a time basis consistent with the use of the resource. 

**64 |** BBC Children in Need 

2022 Annual Report and Accounts **| 65** 



## **NOTES TO THE ACCOUNTS FOR THE YEAR ENDED 30 JUNE 2022 (CONTINUED)** 

incurred to completion and disposal. 

Cost of generating funds consists of costs incurred by the Charity in encouraging organisations and individuals to make voluntary contributions or to organise a fundraising event.  This includes all costs of production and distribution of publicity materials, the costs of staff and other expenditure incurred in communicating with fundraisers and donors and the cost of Charity organised events and challenges. 

## **Short term debtors and creditors** 

Debtors and creditors with no stated interest rate and receivable or payable within one year are recorded at transaction price.  Any losses arising from impairment are recognised in the Statement of Financial Activity in the cost of generating voluntary income. 

## **Operating leases** 

Grant giving costs represent the cost of monitoring and evaluating projects to ensure the money is being used to maximum effect and ensuring that grantmaking is supported, processed and governed responsibly.  This includes costs of staff who support the grantmaking process, external assessors, regional and national committee meetings and expenditure incurred in this process. 

Operating lease rentals are charged to the Statement of Financial Activity on a straight line basis over the period of the lease. 

Further details of operating leases are given in Note 14. 

## **Retirement benefit plans** 

Employees of the Charity participate in defined benefit and defined contribution schemes operated by the British Broadcasting Corporation. The defined benefit schemes provide benefits based on pensionable pay. The assets of the BBC’s main pension scheme, the BBC Pension Scheme, to which the majority of employees belong, are held separately from those of the BBC Group. 

Governance costs include all costs involving the public accountability of the Charity and its compliance with regulation and good practice. These include costs of staff, external audit and legal fees along with Trustee expenses and meeting costs. 

Further details of other expenditure are shown in Note 5. 

The BBC Pension Scheme is a group-wide scheme and there is no contractual agreement or stated policy for charging the net defined benefit cost to scheme participants. The contribution rates are set by the pension scheme trustees based on valuations which take a longer-term view of the assets required to fund the scheme’s liabilities. Valuations of the scheme are performed by Willis Towers Watson, consulting actuaries, with formal valuations undertaken at least every three years. Accordingly, the Company accounts for contributions payable to the scheme as if the schemes were defined contribution schemes. 

## **Tangible fixed assets** 

Tangible assets costing more than £1,000 are capitalised, included at cost and depreciated over their useful lives on a straight line basis.  Depreciation is provided on all tangible assets at rates calculated to write off the costs of each asset on a straight line basis over its expected useful life as follows: 

IT equipment and software 3 years Furniture, fixtures and fittings 3 years Further details of assets are shown in Note 9. 

## **Basic financial instruments** 

## **Investments** 

Grants are paid in instalments across the life of the project (typically 3 years) therefore we will always have some funds that we hold in investments. 

## (a) Financial assets 

Basic financial assets represents stocks, trade debtors including amounts due by group undertakings; and cash and bank balances which are initially recognised at transaction price. At 30 June 2022, the group and charity had only financial assets classified as basic financial instruments. Debtors receivable in less than one year are recorded at transaction price. 

Investments are included in the Balance Sheet at midmarket value.  All gains and losses are shown in the Statement of Financial Activities.  They are classified as fixed investments if they represent grants awarded and payable in more than one year (presented as a long term creditor) and grant funds due to be awarded where the payment will be made in more than one year (presented as the grant fund).  They are classified as current investments if they represent grants payable in less than one year. 

Financial assets are derecognised when the contractual rights to the cash flows from the asset expire or are settled. 

## (b) Financial liabilities 

Further details of fixed and current investments are given in Note 10. 

Basic financial liabilities represents creditors including amounts owed to group undertakings are initially recognised at transaction price. At 30 June 2022, the group and charity had financial liabilities classified as basic financial liabilities. 

## **Stock** 

Stock is held by Children in Need Limited. Further details of the accounts of Children in Need Limited are given in Note 8.  Stock is stated at the lower of cost and net realisable value. Net realisable value is based on estimated selling price less further costs expected to be 

Creditors are obligations to pay for goods or services that have been acquired in the ordinary course of business from suppliers. Accounts payable are classified 

as current liabilities if payment is due within one year or less. If not, they are presented as non-current liabilities. Trade creditors are recognised initially at transaction price. 

Amount owed to group undertakings which are basic financial instruments are initially recorded at the present value of future payments. 

Financial liabilities are derecognised when the liability is extinguished, that is when the contractual obligation is discharged, cancelled or expires. 

## **Structure of Reserves** 

## **Unrestricted Funds including Designated** 

The Charity holds the majority of donation income in the Impact Continuity Fund which is designated to ensuring maximum positive impact on disadvantaged children and young people. The money is therefore spent on BBC Children in Need’s grantmaking activity, grantmaking policy and making an impact - charitable initiatives designed to make a positive difference to the lives of children and young people. This includes making awards to projects and the cost of allocating, monitoring and evaluating grants to ensure that donations are being used to maximum effect.  It is not always possible to accurately match the amount of grant making activity with the amount of income in any one year therefore any unspent income is always monitored separately. 

The Charity holds Gift Aid from unrestricted donations, interest earned on Investments and up to 5p in the £ from unrestricted donations in the general continuity fund. This fund is used to cover the costs of generating income and other activities which support the governance, growth and development of the Charity.  A proportion is also held in reserve to cover any potential investment losses generated through short term volatility and to fund a potential short term funding deficit should future income levels fall unexpectedly. 

Other Non-Grant funds also include the net assets of Children in Need Limited. 

Gifts in kind is allocated across the two funds based on direct staff allocation. 

## **Restricted Funds** 

This is restricted income held to further a specific purpose of the Charity as stipulated by the donor and is accounted for accordingly and presented separately on the face of the Statement of Financial Activities.  This may also include associated Gift Aid which is also deemed to be restricted in use. This spend includes making awards to projects and the cost of allocating, monitoring and evaluating grants. 

Where the donor expresses a form of non-binding preference as to the use of the funds, this falls short of imposing a formal restriction and the Charity will include the relevant donations as part of its unrestricted funds. 

## **Loan to Children in Need Limited** 

The interest bearing loan is a basic financial instrument and is recorded at fair value on both initial recognition and subsequent recognition. As the loan is repayable on demand fair value is equal to face value. 

## **Judgements and estimates** 

The preparation of the accounts requires management to make judgements, estimates and assumptions that affect the amounts reported for assets and liabilities at the balance sheet date and the amounts reported for income and expenditure during the year. 

Judgement has been applied in the consideration of what gifts in kind are included in the Charities accounts. The  gift in kind has been accounted for where the actual expenditure incurred by the BBC or corporate partner can be measured reliably and the Charity has received the benefit. Many of the other elements of BBC support are very difficult to quantify as they are not discrete activities but embedded, partly as newsworthy and entertainment content, within the operations and business of the BBC. The Appeal show provides valuable content, which attracts a large audience, and without it the BBC would have to produce alternative content. As such the full value of support provided by the BBC has not been included in the Charity’s Statement of Financial Activities 

**66 |** BBC Children in Need 

2022 Annual Report and Accounts **| 67** 



## **NOTES TO THE ACCOUNTS** 

## **FOR THE YEAR ENDED 30 JUNE 2022 (CONTINUED)** 

## **3 GIFTS IN KIND** 

- BBC Children in Need is the UK corporate Charity of the BBC and as such is supported by the BBC in a number of ways including but not limited to: 

- the provision of office space and other services at no charge; 

- the preparation and broadcast of the annual television BBC One Appeal Show including national and regional programming content; 

## **2 CHARITY INCOME** 

Income from donations and gift aid totalling £50,681k (2021: £53,984k) is generated from direct public support, our Corporate Partners and BBC Programmes. Together with partnership funding and legacies the total reported from charitable activities is £67,902k (2021: £63,260k). Total income per the Charity Statement of Financial Activities is £69,420k (2021: £65,097k). 


**----- Start of picture text -----**<br>
Unrestricted funds Restricted funds<br>Direct  High value  BBC  Direct  High value  Total  Total<br>support public  donors & partner- programmes £000 Other £000 support public  partnerships donors &  2022 £000 2021 £000<br>£000 ships £000 £000 £000<br>Schools 4,551 - - - 4,551 4,122<br>- - -<br>Public fundraising 3,398 3,398 3,264<br>Donations 14,143 6,454 15,418 - 78 2,354 38,447 40,842<br>Gift aid on donations 4,285 - - - - - 4,285 5,756<br>TOTAL DONATIONS 26,377 6,454 15,418 - 78 2,354 50,681 53,984<br>Gift aid payment from Children in Need  173 - - - - - 173 263<br>Limited<br>- - - -<br>Partnership funding 1,000 13,901 14,901 6,269<br>- - - - -<br>Legacies 2,147 2,147 2,744<br>TOTAL INCOME FROM   28,697 7,454 15,418 - 78 16,255 67,902 63,260<br>CHARITABLE ACTIVITIES<br>Licence fee income - 298 - - - - 298 184<br>Return on investments - - - 564 - - 564 1,004<br>Other income - Gift in Kind - - - 656 - - 656 649<br>RECONCILIATION TO CHARITY SOFA 53,087 16,333 69,420 65,097<br>Gift in Kind (656) (656) (649)<br>Plus gains on investments 600 600 1,283<br>RECONCILIATION TO REPORTED<br>53,030 69,364 65,731<br>INCOME<br>**----- End of picture text -----**<br>


- the extensive support of programmes across all platforms both on the day of the Appeal and the campaign build up; 

- significant promotional support and coverage of the Appeal across the BBC local television and radio network in the days before the Appeal and on Appeal night. 

The costs of support through the provision of office space and other services for the last financial year have been calculated as £656k (2021 - £649k) based on actual office space utilised by BBC Children in Need during the year. This amount has been recorded as income, with an equal amount included in expenditure, in the statement of financial activities as it meets the recognition criteria set out in the Charities SORP second edition (FRS 102) issued by the Charities Commission in October 2019. 

Please refer to note 1 on page 65 for disclosure of key judgements in relation to Gifts in Kind. 

How the above income has been utilised in the year is shown below. 


**----- Start of picture text -----**<br>
Grant Awards (48,009) (14,240) (62,249) (51,083)<br>Costs of grantmaking (4,115) (987) (5,102) (4,646)<br>Costs of Generating Income and Governance (5,889) (118) (6,007) (4,612)<br>Movement in reserves (4,982) (988) 3,994 (5,390)<br>REPORTED TOTAL INCOME (53,030) (16,333) (69,364) (65,731)<br>**----- End of picture text -----**<br>


Income as reported by the Charity is £68,200k which is the income reported on the SOFA of £69,421k excluding gift in kind of £657k and investment returns of £564k (2021: £63,444k). 

**68 |** BBC Children in Need 

2022 Annual Report and Accounts **| 69** 



## **NOTES TO THE ACCOUNTS FOR THE YEAR ENDED 30 JUNE 2022 (CONTINUED)** 

## **4 GRANT EXPENDITURE** 

## **5 OPERATING COSTS EXCLUDING GIFTS IN KIND** 

In order to administer the Charity efficiently, fundraise creatively, manage the funds raised professionally and operate as an effective grant maker, BBC Children in Need incurs costs. 

Where staff work across more than one area, costs are allocated based on the proportion of time spent on the areas of generating voluntary income, governance and making an impact which includes the cost of grantmaking.  Office & IT costs and professional fees are allocated based on usage. The BBC Gift in Kind to support the provision of office space together with depreciation is allocated on staff numbers. 

The grants given to charities and organisations fall into the bands detailed below: 

|**Grants**|**Reconciliation**|**Group 2022**<br>**£’000**|**Restated**<br>**Group 2021**<br>**£’000**|
|---|---|---|---|
|**Grants**|**outstanding as at 1 July 2021**|65,055|81,558|
|Grants|awarded in the period|62,249|51,083|
|Grants|paid in the period|(65,730)|(67,586)|
|**Grants**|**outstanding as at 30 June 2022**|61,574|65,055|




**----- Start of picture text -----**<br>
Restated<br>Total Grants Awarded In The Period Qty Group 2022 £’000 Group 2021<br>£’000<br>Open Call grant award<br>Main & Small Grants 1,578 44,663 21,195<br>Youth Investment Fund 419 11,917 -<br>Inspiring Futures - - 6,419<br>Covid response - - 17,109<br>1,997 56,580 44,723<br>In Partnership with:<br>A Million & Me Programme 6 814 1,122<br>Hunter Foundation 1 507 352<br>iWill 3 481 -<br>NSPCC 1 168 75<br>Premier League 1 667 667<br>Children’s Society 1 133 133<br>Legal Education Foundation 1 220 145<br>Alliance for Youth Justice 1 47 -<br>HSBC 1 97 -<br>Others - - 188<br>112 3,134 2,682<br>Emergency Funding 2 3,100 4,361<br>Total Grant Awards 2,111 62,814 51,766<br>Grant Underspends (593) (699)<br>Training of Grantees 28 16<br>62,249 51,083<br>**----- End of picture text -----**<br>


In the year ended June 2022 £62,814k before returns and training support (2021: £51,766k) was awarded to projects and programmes. 

Of this amount direct open call funding totalled £56,580k (2021: £44,723k), £3,100k (2021: £4,361k) was awarded in Emergency funding and £3,134k (2021: £2,682k) across other partnership programmes. 

## **Adjustments to grants** 

An amount of £593k (2021: £699k) has been written back to the Statement of Financial Activities. This represents adjustments to grants and the full and partial return of grants that have been awarded in the current and the prior year which would arise when the project cannot fulfil the agreed outcomes. This amount is added back to the total available for future award. 

## **Support, education and training** 

Some organisations, particularly those where the Charity is funding a staff post, are given training and support in how to measure and report the difference their project is making to the children and young people they work with. The cost in 2022 amounted to a value of £28k (2021: £16k). 


**----- Start of picture text -----**<br>
Staff Support  Other  2022 2021<br>costs  costs  direct costs  total  total<br>£’000 £’000 £’000 £’000 £’000<br>Costs of generating funds<br>Cost of generating voluntary income 2,435 1,122 2,000 5,557 4,299<br>Investment management fees -  -  116 116 140<br>Trading operating costs 144 -  662 806 657<br>Governance 74 229 10 314 260<br>Charitable activities<br>Grantmaking, policy & Impact 3,596 1,130 754 5,480 5,024<br>6,249 2,481 3,542 12,273 10,380<br>Gifts in kind (657) (649)<br>Operating costs 11,616 9,731<br>**----- End of picture text -----**<br>


Specific expenditure items included in the figures above are: 

||**Group**|**Group**|**Charity**|**Charity**|
|---|---|---|---|---|
||**2022**|**2021**|**2022**|**2021**|
||**£’000**|**£’000**|**£’000**|**£’000**|
|Depreciation|**69**|73|**69**|72|
|Operating leases|**35**|16|**35**|16|
|Reimbursement of trustees expenses|**3**|-|**3**|-|
|**Auditors’ remuneration:**|||||
|Audit of these accounts|**50**|49|**50**|49|
|Audit of the charity’s subsidiary pursuant to the legislation|**2**|2|**-**|-|
|Taxation compliance services|**2**|-|**1**|1|
|Legal fees|**33**|33|**33**|33|



Support costs are broken down as: 

||**Staff**<br>**costs**<br>**£’000**|**Office**<br>**and**<br>**IT costs**<br>**£’000**|**Depreciation**<br>**£’000**|**Professional**<br>**fees**<br>**£’000**|**Gifts**<br>**in kind**<br>**£’000**|**2022**<br>**total**<br>**£’000**|**2021**<br>**total**<br>**£’000**|
|---|---|---|---|---|---|---|---|
|**Costs of generating funds**||||||||
|Cost of generating voluntary income|655|92|32|72|271|**1,122**|**1,080**|
|Governance|170|24|8|19|8|**229**|**180**|
|**Charitable activities**||||||||
|Grant making, policy and impact|578|81|29|64|378|**1,130**|**1,168**|
||**1,403**|**197**|**69**|**155**|**657**|**2,481**|**2,428**|



For further details on the purpose and policy grantmaking refer to the Trustee Report (page 24). 

**70 |** BBC Children in Need 

2022 Annual Report and Accounts **| 71** 



## **NOTES TO THE ACCOUNTS** 

## **FOR THE YEAR ENDED 30 JUNE 2022 (CONTINUED)** 

## **6  EMPLOYEE AND PENSION INFORMATION** 

The average number of persons employed during the period split by function is as follows: 

|**Group**|**Group**|**Charity**|**Charity**|
|---|---|---|---|
|**2022**|**2021**|**2022**|**2021**|
|Generating funds<br>**60**<br>Grant giving<br>**87**<br>Governance<br>**3**<br>**150**|55<br>84<br>3<br>**142**|**57**<br>**87**<br>**3**<br>**147**|53<br>84<br>3<br>**140**|



The equivalent number of full time staff is 141 (2021: 133). 

The breakdown of the group’s salary costs is as follows: 

|**Group**|**Group**|**Charity**|**Charity**|
|---|---|---|---|
|**2022**|**2021**|**2022**|**2021**|
|**£’000**|**£’000**|**£’000**|**£’000**|
|Wages and salaries<br>6,007<br>Social Security costs<br>634<br>Pension costs<br>599<br>Other staff costs<br>406<br>**7,646**|5,442<br>550<br>493<br>154<br>**6,639**|5,892<br>623<br>591<br>402<br>**7,508**|5,391<br>545<br>489<br>154<br>**6,579**|



## **Pension Costs** 

## **Defined benefit schemes:** 

The Company accounts for the BBC Pension Scheme as if it were a defined contribution scheme. This is because it is unable to identify its share of the underlying assets and liabilities of the scheme on a consistent and reasonable basis. 

The pension costs for both schemes represent contributions payable by the Charity to the funds and this amounted to £599k in the year (2021: £493k). 

Information about the scheme deficit that may affect the amount of future contributions, including the basis used to determine that deficit and the implications, can be found within notes C6 and C7 of the BBC Annual Report and Accounts. 

## **Remuneration** 

Trustees do not receive any remuneration or receive any other benefits for their roles as Trustees. Trustee expenditure includes the reimbursement of expenses incurred by Trustees while carrying out their duties for the Charity, primarily for travel expenses of Trustees not based in London to attend meetings. £3k of expenses were paid in the period to 6 trustees (2021: £nil). 

The emoluments of employees who are higher paid fell into the following bands of £10,000: 


**----- Start of picture text -----**<br>
Group Group<br>2022 2021<br>£60,000 - £69,999  5   7<br>£70,000 - £79,999  4   2<br>£80,000 - £89,999 2  1<br>£90,000 - £99,999  1  1<br>£100,000 - £109,999  - 1<br>£110,000 - £119,999  2 1<br>£120,000 - £129,999  -   -<br>£130,000 - £140,000  1   1<br> 15  14<br>**----- End of picture text -----**<br>


The emoluments paid to the Chief Executive in the year year were £138,198 (2021: £138,198). 

Retirement benefits are accruing under defined benefit schemes for one (2021: one) of the above higher paid members of staff. 

## **Key Management Personnel** 

All principal officers who have authority and responsibility for planning, directing and controlling the activities of the Charity are considered to be key management personnel. Total remuneration in respect of these individuals is £794k (2021: £738k). 

## **7 CHANGE IN ACCOUNTING POLICIES** 

In 2022 the Charity changed its policy on how it recognises small grants.  In the prior year, the accounting policy assumed the conditions in the grant agreement meant the 3 year liability should not be recognised, however, we have aligned our approach to our main grant accounting policy. 

The prior year figure for grant awards has been adjusted to reflect a commitment to year 2 and 3 small grants of £8.7m previously not recognised giving our grantees certainty of their award by setting aside the funds to cover future payments. 

The 2021 comparatives have been restated to take account of a prior year adjustment to reflect the change to the small grant accounting policy. The impact of this adjustment means that unrestricted reserves at 1 July 2020 and 30 June 2021, have decreased by £6.7m and £8.7m respectively. 

The effects of the change is detailed in the table below: 

||**Group**|**Group**|**Charity**|**Charity**|
|---|---|---|---|---|
||**At 30 June 2021**|**At 1 July 2020**|**At 30 June 2021**|**At 1 July 2020**|
||**£’000**|**£’000**|**£’000**|**£’000**|
|**Reconciliation of 2021 unrestricted reserves:**|||||
|Reserves (as previously stated)|46,862|17,669|46,848|17,655|
|Grant accounting - change in basis|(8,660)|(6,745)|(8,660)|(6,745)|
|**Reserves (as restated):**|**38,202**|**10,924**|**38,188**|**10,910**|
|**Reconciliation of 2021 surplus for the period:**|||||
|2021 Surplus (as previously stated)|**29,193**||**29,193**||
|Grant accounting movement - change on basis|**(1,915)**||**(1,915)**||
|**2021 Surplus (as restated):**|**27,278**||**27,278**||



In addition to the above, the Charity has changed its accounting policy regarding legacies.  Legacies are now accounted for based on settlement of the estate or receipt of payment, whichever is the earlier. Previously, pecuniary legacy income was recognised once probate had been granted.  However, the change in legacy policy does not require a material adjustment to the prior period financial statements. 

**72 |** BBC Children in Need 

2022 Annual Report and Accounts **| 73** 



## **NOTES TO THE ACCOUNTS** 

## **FOR THE YEAR ENDED 30 JUNE 2022 (CONTINUED)** 

## **8 INVESTMENT IN SUBSIDIARY** 

BBC Children in Need owns 100% of the issued ordinary share capital of £2 of Children in Need Limited (registered company 2461031), a company registered in England and Wales, which licenses products using the Pudsey Bear trademark. 

A summary of the trading results and balance sheet of Children in Need Limited is set out below. 

Turnover of £687k is derived from the sale of merchandise to the public through our online store and fundraising events (2021: £651k). In addition, Corporate Partners purchase BBC Children in Need product to support their fundraising activities as well as sell their own products licensed by Children in Need Limited, for this a licence fee is charged £292k (2021: £269k). 

The Trading Company has gifted its net profit of £172k (2021: £263k) to the Charity. 


**----- Start of picture text -----**<br>
Year to 30 Jun 22 Year to 30 Jun 21<br>£’000 £’000<br>Turnover 979 921<br>Product cost of sales (508) (473)<br>Contribution 471 448<br>Other cost of sales (108) (63)<br>Gross profit 363 385<br>Operating expenses (191) (122)<br>Net profit 172 263<br>Gift aid payment to BBC Children in Need Appeal (172) (263)<br>Retained in Children in Need Limited - -<br>30 Jun 22 30 Jun 21<br>£’000 £’000<br>Fixed assets<br>- -<br>Tangible assets<br>Current assets<br>Stock 230 191<br>Debtors 89 242<br>Cash at bank and in hand 25 122<br>TOTAL CURRENT ASSETS 344 555<br>Creditors: amounts falling due within one year  (329) (540)<br>Net current assets / (liabilities) 15 15<br>Total assets less current liabilities 15 15<br>- -<br>Creditors: amounts  falling due after more than one year<br>Net assets 15 15<br>- -<br>Share capital<br>Profit and loss account 15 15<br>Total funds 15 15<br>**----- End of picture text -----**<br>


Within the creditors amount of £329k is £318k (2021: £513k) owing to the Charity.  This is made up of an outstanding loan of £150k not due for repayment, £173k of gift aid and £6k of recharged salary costs not yet transferred back to the Charity.  The movement in the creditor balance in the year of £195k is explained as follows: 

|**Inter Company Transactions in year**|**2022**<br>**£’000**|
|---|---|
|Staff & staff expenses recharged by charity|155|
|Donations deposited with the trading company|199|
|Trading vat transactions paid through the charity|81|
|Loan interest charged by the charity|7|
|Gift aid payment donated to charity|173|
|Merchandise and storage costs recharged to charity|(20)|
|Cash transferred to charity in part settlement of the above|(790)|
|**Movement**|**(195)**|



## **9 TANGIBLE ASSETS** 


**----- Start of picture text -----**<br>
IT equipment &  Furniture, fixtures<br>Total<br>Group software  & fittings<br>£’000<br>£‘000 £’000<br>Cost<br>As at 01 July 2021 779 1 780<br>Additions - - -<br>- - -<br>Disposals<br>As at 30 June 2022 779 1 780<br>Accumulated depreciation<br>As at 01 July 2021 682 1 683<br>Charge for the year 69 - 69<br>- - -<br>Disposals<br>As at 30 June 2022 751 1 752<br>Net Book Value<br>As at 30 June 2021 97 - 97<br>As at 30 June 2022 28 - 28<br>IT equipment<br>Furniture,  Total<br>Charity & software<br>fixtures & fittings £’000 £’000<br>£’000<br>Cost<br>As at 01 July 2021 704 1 705<br>Additions - - -<br>- - -<br>Disposals<br>As at 30 June 2022 704 1 705<br>Accumulated depreciation<br>As at 01 July 2021 607 1 608<br>Charge for the year 70 - 70<br>- - -<br>Disposals<br>As at 30 June 2022 677 1 678<br>Net Book Value<br>As at 30 June 2021 97 - 97<br>As at 30 June 2022 27 - 27<br>**----- End of picture text -----**<br>


**74 |** BBC Children in Need 

2022 Annual Report and Accounts **| 75** 



**11 DEBTORS** 

## **NOTES TO THE ACCOUNTS FOR THE YEAR ENDED 30 JUNE 2022 (CONTINUED)** 

## **10 FIXED AND CURRENT INVESTMENTS** 

The portion of the Group and Charity’s investment portfolio that is classified as fixed investments relate to grant creditors committed, or grants to be awarded and payable in more than one year. Current investments relate to grant creditors committed, or grants to be awarded and due for payment within one year plus any other short term liabilities. 

Investments are analysed below, between Fixed Income and Alternatives. Fixed Income includes certificates of deposit, floating rate notes, gilts and high-quality corporate bonds. Alternatives include other income generating assets, such as property and securitised credit funds. Investments are valued at current market value as at 30 June 2022. 

Income in the year of £1,164k relates to interest earned on investments held in the year £564k plus revaluation gains £600k (2021: £2,287k (£1,004k interest and £1,283k gains)). 


**----- Start of picture text -----**<br>
2022 2021<br>Group and Charity £’000 £’000<br>Market Value at 1 July 2021 88,059 89,702<br>Add: acquisitions at cost 1,119,375 585,200<br>Less: disposals at market value (1.119,299) (591,377)<br>Add: net gains / (losses) on revaluation 600 1,283<br>Market Value at 30 June 2022 88,735 84,808<br>Add: deposits held at financial institutions (1,087) 6,502<br>Less: deposits held at financial institutions at 30 June 2021 (6,502) (3,251)<br>Total Investments at 30 June 2022 81,146 88,059<br>**----- End of picture text -----**<br>


The investments can be analysed as follows: 

||**2022**<br>**2021**<br>**Valuation**<br>**Cost**<br>**Valuation**|**Cost**|
|---|---|---|
||**£’000**<br>**£’000**<br>**£’000**|**£’000**|
|**Fixed income**|||
|-maturing in more than 1 year|13,535<br>14,013<br>7,614|7,611|
|-maturing in less than 1 year|38,701<br>38,674<br>40,507|40,571|
|**Alternatives**|||
|-maturing in more than 1 year|29,997<br>27,274<br>33,437|31,846|
|-maturing in less than 1 year|-<br>-<br>-|-|
|Deposits held with financial institutions|(1,087)<br>(1,086)<br>6,502|6,502|
||**81,146**<br>**78,875**<br>**88,060**|**86,530**|
|Included as:<br>Fixed asset investments|15,666<br>15,666<br>28,893|28,893|
|Current investments|65,480<br>63,209<br>59,166|57,636|
||**81,146**<br>**78,875**<br>**88,059**|**86,529**|



|**11 DEBTORS**|||
|---|---|---|
||**Group**<br>**Group**<br>**Charity**|**Charity**|
||**2022**<br>**2021**<br>**2022**|**2021**|
||**£’000**<br>**£’000**<br>**£’000**|**£’000**|
|Trade debtors|241<br>437<br>155|385|
|Amounts owed by subsidiary undertaking|-<br>-<br>318|513|
|Other debtors|3,824<br>3,886<br>3,824|3,886|
|Taxation|160<br>2<br>157|2|
|Prepayments and accrued Income|2,440<br>5,669<br>2,440|5,479|
|**Amounts falling due after more than one year**<br>Other debtors|**6,665**<br>**9,994**<br>**6,894**<br>258<br>569<br>258<br>**258**<br>**569**<br>**258**|**10,265**<br>569<br>**569**|



Included in the £318k (2021:£513k) amount owed by subsidiary undertaking is a receivable from Children In Need Limited for gift aid of £173k and £150k intercompany loan which is repayable on demand, (2021: £263k and £150k respectively). 

Prepayments and accrued income of £2,440k are split £22k and £2,418k (2021: £5,669k split £55k and £5,614k) respectively. 

The accrued income relates mainly to Corporate and Grant Partnership income still to be received and amounts falling due after more than one year relates to income due from The Hunter Foundation to fund ongoing partnership activity. 

## **12 CREDITORS** 

|**12 CREDITORS**|||
|---|---|---|
||**Group**<br>**2022**<br>**£’000**<br>**Restated**<br>**Group**<br>**2021**<br>**£’000**<br>**Charity**<br>**2022**<br>**£’000**|**Restated**<br>**Charity**<br>**2021**<br>**£’000**|
|**Amounts falling due within one year**|||
|Trade creditors|1,589<br>67<br>1,583|65|
|Grants payable|44,698<br>51,209<br>44,698|51,209|
|Accruals and deferred income|1,228<br>397<br>1,223|374|
|Taxation<br>**Amounts falling due after more than one year**<br>Grants payable|-<br>2<br>-<br>**47,515**<br>**51,675**<br>**47,504**<br>16,876<br>13,846<br>16,876<br>**16,876**<br>**13,846**<br>**16,876**|-<br>**51,648**<br>13,846<br>**13,846**|



Within grants payable, £44,698k (2021: £51,209k) is due to be paid within one year and £16,876k (2021: £13,846k) paid within the next two to three years. Of the total grant payable amount of £61,574k, £56,320k relates to our main and small resposive grants awarded over the last 1-3 years, £2,550k relates to our emergency essential programme that is funded for the next 11 months and the balance of £2,703k relates to proactive grant partnerships including Premier League, iWill and Wellcome Trust. 

Included in accruals and deferred income is an amount of £nil (2021: £25k) related to a deferred marathon event. 

Included within the above totals are cash and cash equivalents of £6,502k (2021: £3,251k). 

**76 |** BBC Children in Need 

2022 Annual Report and Accounts **| 77** 



## **NOTES TO THE ACCOUNTS** 

## **FOR THE YEAR ENDED 30 JUNE 2022 (CONTINUED)** 

## **13 FINANCIAL INSTRUMENTS** 

The group has the following financial instruments: 

|||**Group**|**Group**|
|---|---|---|---|
||**Notes**|**2022**|**2021**|
|||**£’000**|**£’000**|
|Financial assets measured at amortised cost are:<br>trade debtors, accrued income, cash and other debtors excluding prepayments|11|19,096|24,520|
|Financial assets measured at fair value through income and expenditure|10|82,233|81,557|
|Financial liabilities at amortised cost are:||||
|trade creditors, grants payable, other creditors,|12|64,391|65,519|
|accruals excluding deferred income||||



The closing restricted fund of £4.3m (2021: £3.3m) represents £3m of donations received. 

The closing fund represents £3m of donations received from the Hunter Foundation (THF) which will be used to create positive impact for children deemed to be on the edge of the care system, continuing our support for the existing project. In addition, £1.2m of income from iWill will be used to continue our joint support of support of Youth Social Action. In the year funds have been received but fully spent including £2.3m from Asda in support of the Emergency Essential Programme and £12.2m from The Department for Digital, Culture, Media and Sport (DCMS) to fund our Youth investment Fund (YIF) of capital grants to the youth sector. 

## All funds donated in the year have been awarded as per agreed restrictions. 

Further income in respose to The Big Night In (TBNI) Appeal in April 2020 was received in the year and was spent on Covid-19 related issues.  Grant returns of £9k relate to the Youth Futures Foundation (YFF) funding which improved employment outcomes for chldren and young people. This amount will be re-awarded in line with agreed restrictions. 

Unrestricted funds totalling £33.2m (2021: £38.2m) are held for the following purposes: 

- The ‘Designated Impact Fund’ of £19.2m (2021: £26.3m) is designated for grant making and will be awarded prior to the next Appeal with the exception of a £5m contingency held to cover the uncertainty of income available to fund impact activity and /or exceptional requirement for funding. 

- The ‘General Continuity Fund’ of £8.8m (2021: £6.6m) is held to cover uncertainty of income available to fund general operating costs. 

- The ‘Development Fund’ of £0.3m (2021: £0.3m) is to allow for future investment and respond to growth opportunities. 

- The ‘Investment Continuity Fund’ of £5.0m (2021: £5.0m) is to manage volatility or total return (capital value or income) from income generating assets. 

## **14 OPERATING LEASES** 

|**14 OPERATING LEASES**||
|---|---|
|**Group**<br>**Land &**<br>**buildings**<br>**2022**<br>**£’000**|**Group**<br>**Other**<br>**2022**<br>**£’000**<br>**Land &**<br>**buildings**<br>**2021**<br>**£’000**<br>**Other**<br>**2021**<br>**£’000**|
|**Operating leases future minimum payments:**<br>- within one year<br>**-**<br>- later than one year and not later than five years<br>**-**<br>**-**|**47**<br>-<br>19<br>**54**<br>-<br>23<br>**101**<br>-<br>42|



## **15a FUNDS** 

The fund balances are shown below. 


**----- Start of picture text -----**<br>
Restated  Grants  Cost of grant  Cost of<br>Opening  awarded in  making, policy,  raising  Closing<br>Fund Gift  Total year (net of  impact and  funds &  fund 30<br>Funds £’000 1 Jul 21 Donations Funding Legacies Aid Product Investments Income adjustments) grantee training governance June 22<br>DCMS - - 12,173 - - - - 12,173 (11,650) (523) - -<br>iWill - - 1,728 - - - - 1,728 (481) - - 1,247<br>YFF - - - - - - - - 9 - - 9<br>THF 3,000 - - - - - - - - - 3,000<br>TBNI - 78 - - - - 78 (71) (7) - -<br>Other partnerships 268 2,354 - - - - 2,354 (2,047) (457) (118) -<br>Restricted Impact Fund 3,268 2,432 13,901 - - - - 16,333 (14,240) (987) (118) 4,256<br>Unrestricted designated  26,320 41,766 1,000 2,040 - 173 - 44,979 (48,009) (4,115) - 19,175<br>impact fund<br>General continuity Fund 6,632 2,198 - 107 4,285 298 1,164 8,052 - - (5,889) 8,795<br>Investment continuity Fund 5,000 - - - - - - - - - 5,000<br>Development Fund 250 - - - - - - - - - - 250<br>Total unrestricted funds 38,202 43,964 1,000 2,147 4,285 471 1,164 53,031 (48,009) (4,115) (5,889) 33,220<br>Total funds 41,470 46,396 14,901 2,147 4,285 471 1,164 69,364 (62,249) (5,102) (6,007) 37,476<br>**----- End of picture text -----**<br>


## **15b COMPARATIVE FUNDS NOTE** 


**----- Start of picture text -----**<br>
Grants  Cost of grant  Cost of  Restated<br>Opening  awarded in  making, policy,  raising  Closing<br>Fund Gift  Total year (net of  impact and  funds &  fund 30<br>Funds £’000 1 Jul 20 Donations Funding Legacies Aid Product Investments Income adjustments) grantee training governance June 21<br>Public Covid 17,923 - 0 - 310 - - 310 (16,532) (1,691 10 -<br>DCMS 4,146 - 2,500 - - - - 2,500 (6,185) 461 - 0<br>YFF - - 3,500 - - - - 3,500 (3,220) 280 - 0<br>THF 3,000 - - - - - - - - - 3,000<br>Other partnerships 87 2,578 269 - - - 2,847 (2,423) (242) (1) 268<br>Restricted Impact Fund 25,156 2,578 6,269 - 310 - - 9,157 (28,360) (2,674) (11) 3,268<br>Unrestricted Designated  3,463 44,685 - 2,689 - 178 - 47,552 (22,707) (1,988) - 26,320<br>Impact Fund<br>General continuity Fund 3,295 965 - 55 5,446 269 1,203 7,938 - - (4,601) 6,632<br>Investment continuity Fund 4,066 - - - - - 934 934 - - - 5,000<br>Development Fund 100 - - - - - 150 150 - - - 250<br>Total unrestricted funds 10,924 45,650 - 2,744 5,446 447 2,287 56,574 (20,792) (1,988) (4,602) 38,202<br>Total funds 36,080 48,228 6,268 2,744 5,756 447 2,287 65,731 (49,152) (4,662) (4,612) 41,470<br>**----- End of picture text -----**<br>


**78 |** BBC Children in Need 

2022 Annual Report and Accounts **| 79** 



## **NOTES TO THE ACCOUNTS FOR THE YEAR ENDED 30 JUNE 2022 (CONTINUED)** 

## **15c ANALYSIS OF NET ASSETS BY FUND** 

Fund balances at 30 June 2022 are represented by: 


**----- Start of picture text -----**<br>
Unrestricted<br>Restricted  Unrestricted<br>designated<br>Group funds general funds Total £'000<br>impact funds<br>£’000 £’000<br>£’000<br>Fixed assets 15,694 - - 15,694<br>Net current assets 20,357 4,256 14,045 38,658<br>- -<br>Long-term liabilities (16,876) (16,876)<br>Net assets 19,175 4,256 14,045 37,476<br>**----- End of picture text -----**<br>


Fund balances at 30 June 2021 are represented by: 


**----- Start of picture text -----**<br>
Unrestricted<br>Restricted  Unrestricted<br>designated<br>Group funds general funds Total £'000<br>impact funds<br>£’000 £’000<br>£’000<br>Fixed assets 28,990 - - 28,990<br>Net current assets 11,176 3,268 11,882 26,326<br>- -<br>Long-term liabilities (13,846) (13,846)<br>Net assets 26,320 3,268 11,882 41,470<br>**----- End of picture text -----**<br>


## **16 TAXATION** 

BBC Children in Need, a company limited by guarantee was registered as a Charity on 7 August 2003. The Charity is considered to pass the tests set out in Paragraph 1 Schedule 6 Finance Act 2010 and therefore it meets the definition of a charitable company for UK corporation tax purposes.  Accordingly, the Charity is potentially exempt from taxation in  respect of income or capital gains received within categories covered by Chapter 3 Part 11 Corporation Tax Act 2010 or Section 256 of the Taxation of Chargeable Gains Act 1992, to the extent that such income or gains are applied exclusively to charitable purposes. 


## **17 RELATED PARTIES** 

## **Subsidiary Undertaking** 

During the year the Charity entered into transactions with a related party, in the ordinary course of the charities activity. Trading balances outstanding at 30 June 2022 are as follows: 

||**2022**|**2021**|
|---|---|---|
||**£’000**|**£’000**|
|Subsidiary Undertaking|318|513|



At the year end BBC Children in Need had a creditor balance with the BBC Group of £0.7m (2021: nil) relating to the recharge of employee costs. 

Registered Charity (England and Wales) 802052 Registered Charity (Scotland) SC039557 Registered Company 04723022 

**80 |** BBC Children in Need 

2022 Annual Report and Accounts **| 81** 

