# HISTORY OF ADVERTISING TRUST

## Details

- **Country:** England &amp; Wales
- **Charity number:** 276194
- **Other names:** HAT, HAT ARCHIVE
- **Status:** Registered
- **Legal form:** Charitable company
- **Registered:** July 17, 1978
- **Register:** https://register-of-charities.charitycommission.gov.uk/en/charity-search/?p_p_id=uk_gov_ccew_onereg_charitydetails_web_portlet_CharityDetailsPortlet&amp;p_p_lifecycle=0&amp;p_p_state=maximized&amp;p_p_mode=view&amp;_uk_gov_ccew_onereg_charitydetails_web_portlet_CharityDetailsPortlet_regId=276194


## Contact

- **Address:** The History of Advertising Trust, Unit 12, The Raveningham Centre, Beccles Road, Raveningham
- **Postcode:** NORWICH
- **Phone:** 01508548623
- **Email:** enquiries@hatads.org.uk
- **Website:** www.hatads.org.uk



## Activities

**Objects:** TO ADVANCE THE EDUCATION OF THE PUBLIC IN FIELDS OF THE HISTORY AND SIGNIFICANCE OF ADVERTISING AND MARKETING AND THE DEVELOPMENT OF THE ADVERTISING INDUSTRY.

**Activities:** The History of Advertising Trust is the largest archive of UK advertising material in the world and is an educational Trust formed in 1976, becoming a registered charity in 1978.  It encourages and subsidises the study of UK advertising and brand communications. Through HAT Archive, it rescues, preserves and conserves the industry&#x27;s history and its best work.

**Area of benefit:** NOT DEFINED




## Classification

- **How:** Provides Services, Sponsors Or Undertakes Research, Acts As An Umbrella Or Resource Body
- **What:** Education/training, Arts/culture/heritage/science, Environment/conservation/heritage, Economic/community Development/employment
- **Who:** Children/young People, People With Disabilities, People Of A Particular Ethnic Or Racial Origin, The General Public/mankind



## Areas of operation

- Norfolk



## Finances

| Period end | Income | Expenditure | Assets | Employees |
|---|---|---|---|---|
| Dec. 31, 2024 | £352161 | £341490 | — | — |
| Dec. 31, 2023 | £320231 | £316407 | — | — |
| Dec. 31, 2022 | £311333 | £349726 | — | — |
| Dec. 31, 2021 | £345123 | £325558 | — | — |
| Dec. 31, 2020 | £303966 | £289415 | — | — |



## Trustees

- Brinsley Dresden — appointed Aug. 5, 2025
- Harjot Singh — appointed May 14, 2023
- Joanne Louise Arden — appointed May 16, 2023
- Katharine Stanners — appointed Nov. 21, 2023
- Kathryn Jacob — appointed Aug. 5, 2025
- Orlando Wood — appointed Aug. 5, 2025
- PAUL JEFFREY BAINSFAIR — appointed Sept. 1, 2017
- SALLY CHAN — appointed March 13, 2022
- Sabina Usher — appointed May 16, 2023
- Thomas Knox — appointed Feb. 1, 2020
- Victoria Thompson — appointed Aug. 5, 2025


