Trustees’ Annual Report for the period
From 07 April 2023 Period start date. To 06 April 2024 Period end date. Charity name: Forces Online CIO Charity Registration Number: 1188955 Objectives and Activities
Summary of the purposes of the charity as set out in its governing document (SORP reference Para 1.17.)
The purpose of the Charity as set out in the governing body is: “The relief of former armed service personnel, and their families and dependents. Former emergency service personnel and their families and dependents, who are in need by reason of age, disability, financial hardship, or disadvantage. In particular but, not exclusively by providing them with help and assistance and by offering them a signposting service to expert support providers for their benefit”. The organisation does include support for the emergency services in the veteran’s directory, but no other formal recognition is show in any of the websites below. This is because a well know veterans grant system indicated that it would be difficult to gain armed forces funding for organisations with emergency services.
Summary of the main activities in relation to those purposes for the public benefit, in particular, the activities, projects or services identified in the accounts. (Para 1.17 and 1.19)
Executive Summary
Forces Online has undertaken comprehensive digital infrastructure improvements to enhance service delivery and compliance with COBSEO and other guidelines. This report details our digital presence, operational improvements, and service accessibility across multiple platforms.
Compliance and Brand Standards
In accordance with COBSEO requirements, Forces Online has completed a comprehensive audit and update of all digital assets. Key achievements include:
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Complete removal and replacement of MOD imagery across all platforms
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Implementation of standardised branding elements
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Enhancement of accessibility features
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Establishment of consistent contact protocols
Digital Infrastructure
Primary Domains The charity maintains two primary domains:
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forcesonline.org.uk: Principal operational website hosting core charity services
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forcesonline.org: Supporting domain dedicated to Google Grants integration and digital marketing initiatives
Service Delivery Platforms The charity operates specialised service platforms:
Welfare Support Portal (welfaresupport.net)
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Dedicated veteran support services interface
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Enhanced referral management system
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Integrated equipment and hardship support application processing
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• Streamlined documentation protocols
Virtual Hub Services (virtualhub.uk)
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Operational since April 2020
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Extended service hours: Monday-Saturday with flexible appointment options
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• Zoom-based delivery platform enabling:
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Virtual drop-in sessions
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Training delivery
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Counselling services
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Administrative support
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Virtual office facilities
Resource Management Systems Veterans Directory (veteransdirectory.uk)
This url was changed from veteransdirectory.org.uk to avoid naming confusion.
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Custom-developed database platform
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Enhanced search functionality including:
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Category-based filtering
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Geographical location services
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Keyword optimisation
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Interactive service mapping
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Simplified user interface for service providers
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Improved data management protocols
Hardship Support Management (veteranshardship.uk)
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Transparent donation tracking system
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GDPR-compliant beneficiary recognition protocols
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Integration with Tom Howat Memorial Hardship Fund
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• Equipment distribution management for:
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Laptop provision
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Mobile phone distribution
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Emergency support service
Community Engagement Initiatives
Walk of Life Project (walkoflife.uk)
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Licensed partnership programme with Dire Straits
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Structured fundraising framework
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Focus on:
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Veteran support services
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Family assistance programmes
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Dependent care initiatives
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Community awareness building
Quality Assurance
Standardised Features Across Platforms
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Integrated Live Chat support via Chat Heroes
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Multi-channel communication systems
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Consistent charity information display
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Standardised contact protocols
Monitoring and Evaluation
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Trust Pilot integration across all platforms
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Continuous feedback collection
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Regular service evaluation
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Performance monitoring systems
Data Protection and Compliance
All digital platforms maintain strict adherence to:
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GDPR requirements
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Charity Commission guidelines
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COBSEO standards
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Digital accessibility requirements
Future Development
Planned improvements include:
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Enhanced donation tracking systems
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Expanded virtual service delivery
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Improved beneficiary engagement protocols
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Advanced reporting capabilities
This report reflects Forces Onlines commitment to digital excellence in service delivery and demonstrates our ongoing dedication to supporting the armed forces community through accessible, efficient, and compliant digital platforms.
Statement confirming whether the trustees have had regard to the guidance issued by the Charity Commission on public benefit (Para 1.18)
Forces Online CIO confirms a further two unrelated trustees joined the service in September 2023. The board of trustees is now 8 listed below have had regard to the guidance issued by the Charity Commission on public benefit.
Additional information (optional)
Policy on grant making (Para 1.38)
Forces Online will continue to look for a suitable outcome to processing grantfunding applications.
Policy on social investment including program related investment (Para 1.38)
Forces Online CIO does not have a policy on social investment including program related investment in its current financial year.
Contribution made by volunteers (Para 1.38)
In this period very little has changed with our volunteer system.
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CEO – In Place
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Management/Administration/Operations – In Place.
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Personnel and Human Resources – In Place
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Marketing, Communications and Campaigning – In Place
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Volunteer Management – In Place
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Policy Development and Research – In Place
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Fundraising – In Place.
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Charity Chair/Secretary - in Place.
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THMHF – In Place.
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Finance and Estates – In Place.
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Welfare – In Place.
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Control of Donations and Gift Aid – In Place.
Achievements and Performance
Summary of the main achievements of the charity, identifying the difference the charity’s work has made to the circumstances of its beneficiaries and any wider benefits to society as a whole. (Para 1.20)
LiveChat Implementation Following an evaluation of internal chat systems, Forces Online has reverted back to Chat Heroes as its primary LiveChat provider. This decision was based on:
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Enhanced multi-recipient email integration capabilities
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Improved coverage for extended operational hours
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More robust technological infrastructure
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• Better resource allocation for our small team structure
Strategic Partnerships Forces Online has expanded its support network through strategic partnerships with key organisations in the armed forces community:
Employment and Skills Development
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Seetec (seetec.co.uk)
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Specialised unemployment support services
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oTargeted intervention programmes
Digital Inclusion
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Good Things Foundation
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Member of the National Digital Inclusion Network
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Enhanced digital accessibility initiatives
Financial Support Services
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Turn2us
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Financial hardship support tools
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Integrated hub access for beneficiaries
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Comprehensive financial guidance resources
Mental Health Services
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PTS D Resolution (ptsdresolution.org)
oProfessional mental health treatment -
Comprehensive support programmes
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Specialist veteran care services
Employment Transition Support
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Front Foot Jobs (frontfoot.jobs)
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Direct interview opportunities
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Specialised veteran job support services
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oCareer transition assistance
This expansion of partnerships demonstrates Forces Onlines commitment to providing comprehensive support services through established and reputable organisations. Each partnership has been selected to address specific needs within our beneficiary community, ensuring a holistic approach to veteran support.
Review of the charity’s financial position at the end of the period (Para
1.21)
Financial Sustainability and Future Planning
Current Financial Position As Forces Online enters its fourth year of operations supporting armed forces veterans, their families and dependents, the organisation continues to face funding challenges. Key observations include:
Current Funding Sources
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Small-scale donations
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Community fundraising initiatives
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Limited success with grant applications, both within and outside the armed forces sector
Financial Challenges The charity has experienced:
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Limited breakthrough in securing substantial grant funding
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• Challenges in accessing armed forces sector grants
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• Reliance on micro-donations and grassroots fundraising
Strategic Financial Development New initiatives for financial sustainability include:
Walk of Life Project
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Newly launched fundraising programme
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Licensed partnership with Dire Straits
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Potential for:
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Sustainable revenue generation
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Increased public engagement
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Enhanced brand awareness
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Expanded donor base
Financial Objectives Priority areas for financial development:
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Diversification of funding streams
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Enhancement of grant application strategies
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Development of sustainable income sources
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Strengthening of core support services
Sustainability Planning The organisation recognises the critical need to:
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Secure sustainable funding for core operations
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Maintain essential support services
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Expand beneficiary support capabilities
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Ensure long-term organisational viability
This challenging financial landscape underscores the importance of the Walk of Life project and other strategic initiatives in securing the organisation's future ability to support its beneficiaries effectively.
Statement explaining the policy for holding reserves stating why they are held (Para 1.21)
Appendix 1 The Forces Online Reserves Policy.
Amount of reserves held (Para 1.41)
Trustee-Approved Financial Framework
- Initial operational fund of £2,000 approved at trustees' meeting (21 April 2021)
Interim Financial Support Arrangement The trustees have established a contingency arrangement whereby:
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The Founder (Len) provides interim financial support when required
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• This support is derived from his personal employment income
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This arrangement helps bridge temporary funding shortfalls
Risk Management This arrangement highlights:
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The need for sustainable long-term funding solutions
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Current reliance on founder support
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Potential vulnerability in the funding model
Financial Governance Recommendations To strengthen financial resilience, consideration should be given to:
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Developing additional revenue streams
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Expanding grant application strategies
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Building operational reserves
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Reducing reliance on individual support
[Note: This section demonstrates both proper governance through trustee oversight and highlights the need for developing more sustainable funding models. The personal commitment of the Founder, while commendable, indicates the need for more robust institutional funding sources.]
Legal Notice: This financial arrangement has been properly documented and approved by the board of trustees, demonstrating appropriate governance and transparency in financial management.
Details of fund materially in deficit (Para 1.41) None.
Explanation of any uncertainties about the charity continuing as a going concern (Para 1.41)
Fundraising Adaptation and Challenges
Post-Pandemic Fundraising Landscape Following the COVID-19 pandemic, Forces Online has identified significant changes in traditional fundraising opportunities:
Current Challenges
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Reduction in direct face-to-face fundraising opportunities
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Shift from cash collections to digital signup systems at key venues:
oSupermarkets -
Activity centres
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Community spaces
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Impact on smaller charities versus larger organisations
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Reduced effectiveness of traditional bucket collection methods
Operational Impact These changes have affected:
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Maintenance of awareness team operations
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Current fundraising levels
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Community engagement opportunities
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Direct donor interactions
Strategic Response The organisation is exploring adaptive measures including:
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Development of membership system for digital signups
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• Investigation of alternative fundraising models
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Evaluation of digital-first engagement strategies
Risk Assessment Key considerations include:
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Competition with larger charities established digital platforms
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Resource requirements for digital transformation
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Cost-benefit analysis of membership system implementation
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Training needs for staff and volunteers
Recommendations To address these challenges, consideration should be given to:
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Piloting a scalable membership scheme
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Developing hybrid fundraising approaches
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Investing in digital fundraising capabilities
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• Enhancing donor engagement strategies
This evolution in the fundraising landscape necessitates a strategic review of Forces Onlines approach to community engagement and donor recruitment, with particular focus on digital transformation while maintaining personal connections with supporters.
Additional Information (optional)
The charity’s principal sources of funds (including any fundraising (Para1.47)
Donation Channel Diversification
Post-Lockdown Recovery Forces Online has successfully re-established physical fundraising presence while maintaining and expanding digital donation channels:
Physical Fundraising
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Resumed attendance at community activities
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Re-established presence at public venues
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• Restoration of direct donation opportunities
Digital Donation Platforms The charity utilises multiple online giving channels:
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Facebook donations
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PayPal giving
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Various digital giving platforms
Integrated Financial Management All donation streams are consolidated through:
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BeaconCRM platform (beaconcrm.org)
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Centralised donation tracking
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Automated Gift Aid processing
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Comprehensive financial reporting
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Donor relationship management
Benefits of Integrated Approach This multi-channel strategy delivers:
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Maximised Gift Aid recovery
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Enhanced donation tracking
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Improved donor engagement
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Streamlined financial administration
Future Development Areas identified for enhancement:
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Further digital platform integration
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Expanded online giving options
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Enhanced donor recognition systems
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Improved cross-platform analytics
This integrated approach to donation management demonstrates Forces Onlines commitment to efficient financial administration while maximising income through Gift Aid recovery and diverse giving channels.
Regulatory Compliance and Registration
Funding Regulator Status Forces Online maintains full registration with the Funding Regulator:
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Listed in Appendix 5 of the Funding Regulator's register
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Accessible via forcesonline.org.uk/funding
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Compliant with fundraising regulatory requirements
Regulatory Adherence This registration demonstrates:
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Commitment to fundraising best practices
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Adherence to regulatory standards
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Transparent operational procedures
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Professional fundraising governance
Benefits of Registration provides:
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Enhanced donor confidence
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Regulatory oversight
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Professional credibility
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Sector recognition
Compliance Framework Forces Online maintains compliance through:
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Regular regulatory updates
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Adherence to fundraising codes
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Implementation of best practices
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Continuous monitoring of standards
This registration with the Funding Regulator underscores Forces Online's commitment to maintaining the highest standards of fundraising practice and regulatory compliance.
Investment policy and objectives including any social investment policy adopted (Para 1.46)
Nothing in this period.
A description of principle risks facing the charity (Para 1.46)
Post-Pandemic Fundraising Environment
Market Saturation Challenges Following the lifting of pandemic restrictions, Forces Online has encountered increased competition in the charitable fundraising sector:
Current Market Conditions
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Significant increase in charity presence at public venues
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Enhanced competition for prime fundraising locations
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Limited availability of traditional fundraising spaces
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Higher demand for community event participation
Impact Assessment This increased competition has resulted in:
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Reduced access to preferred fundraising venues
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Greater difficulty in securing event slots
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Increased competition for donor attention
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Challenges in maintaining consistent presence
Market Pressures Key factors affecting fundraising opportunities:
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Multiple charities competing for similar venues
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Limited number of high-footfall locations
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Increased costs for venue access
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Scheduling conflicts with other organisations
Strategic Implications These challenges necessitate:
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Diversification of fundraising approaches
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Innovation in location selection
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Development of unique fundraising propositions
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Enhanced focus on digital alternatives
Adaptation Strategies Recommended responses include:
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Exploration of alternative venues
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Development of distinctive events
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Focus on unique service offerings
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Enhanced digital presence
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Strengthened community partnerships
This evolving fundraising landscape requires Forces Online to adapt its strategies while maintaining its commitment to effective and efficient fundraising practices.
Structure, Governance and Management
Description of Charities Trusts
Type of governing document (trust deed, royal charter) Para 1.25
Not Applicable
How is the charity constituted? (e.g. unincorporated association, CIO) Para 1.25 The charity is constituted as a CIO
https://myfol.uk/cioconstitution.pdf
Trustee selection methods including details of any constitutional provisions e.g. election to post or name of any person or body entitled to appoint one or more trustees (Para 1.25)
Len (Founder) has now released his trustee recruitment responsibilities to the trustees themselves. Len has a good working relationship where the chair/secretary Philip Ellaway updates the trustees through the organisations email and meeting structure. The organisation is beginning to use Linked -In as a source of advertising for trustees, and following any applications the trustees review each one on their own merit and decide on any potential recruitment processes.
Policies and procedures adopted for the induction and training of trustees (Para 1.51)
Forces Online has now began to look further afield for trustees. Whilst we are happy to recruit trustees from within the volunteer section of the organisation it has been the general opinion that additional skill sets are required for it to develop. The policy of trustees does not restrict them from if they have had no previous connection to the armed forces community.
Forces Online has an online application process, which conducts checks on references and DBSs. People connecting with the organisation are expected to complete a minimum three-month probationary period and sign a confidentiality agreement before any contracts relating to voluntary employment are issued.
Reference and Administrative details
Charity Name – Forces Online CIO
Other Names the Charity Uses – Forces Online
Registered Charity Number 1188955
Charity’s principal address Unit 5 Workshed Carriage Works, London Street, Swindon, Wiltshire, SN1 4GW.
Names of the charity trustees who manage Forces Online CIO
| Trustee Name | Trustee Name | |||
|---|---|---|---|---|
| Trustee Name | Office if any | Dates acted if not for the whole year |
Name of person (or body entitled to appoint trustees |
| Phil Ellaway | Chair/Secretary | Trustees | |
| David McMullen | Trustees | Trustees | |
| Sean McCallum | Trustee | Trustees | |
| Kevin Mann | Trustee | Trustees | |
| Rebecca Shields | Trustee | Trustees | |
| David Olugboyega | Trustee | Trustees | |
| Ian Barlow | Trustee | 16/09/2023 Commenced |
Trustees |
| Michael Breen | Trustee | 28/09/2023 Commenced |
Trustees |
Declarations
The trustees declare that they have approved the trustee report above: Signed on behalf of the charity’s trustees.
Signature
George Dryburgh - Current Chairman
Signed Off 5th February 2025.
Independent examiner's report on the accounts
| Section A Independent Examiner’s Report |
Section A Independent Examiner’s Report |
|---|---|
| Report to the trustees/ members of On accounts for the year ended Set out on pages |
Charity Name Forces Online CIO 5 April 2024 Charity no (if any) 1188955 Pages 1 to 5 (One to Five) I report to the trustees on my examination of the accounts of the above charity (“the Trust”) for the year ended 05/04/2024. |
Responsibilities and basis of report As the charity's trustees, you are responsible for the preparation of the accounts in accordance with the requirements of the Charities Act 2011 (“the Act”).
I report in respect of my examination of the Trust’s accounts carried out under section 145 of the 2011 Act and in carrying out my examination, I have followed all the applicable Directions given by the Charity Commission under section 145(5)(b) of the Act.
Independent examiner's statement I have completed my examination. I confirm that no material matters have come to my attention in connection with the examination which gives me cause to believe that in, any material respect:
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the accounting records were not kept in accordance with section 130 of the Charities Act; or
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the accounts did not accord with the accounting records; or
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the accounts did not comply with the applicable requirements concerning the form and content of accounts set out in the Charities (Accounts and Reports) Regulations 2008 other than any requirement that the accounts give a ‘true and fair’ view which is not a matter considered as part of an independent examination.
I have no concerns and have come across no other matters in connection with the examination to which attention should be drawn in this report in order to enable a proper understanding of the accounts to be reached.
| Signed: Name: Relevant professional qualification(s) or body (if any): |
Darren Warren Date: |
25/06/2024 |
|---|---|---|
| Darren Warren – Paxton Independent Examiners | ||
| FMAAT |
Page 1 of 5
----- Start of picture text -----
Address: 61a High Street South
Rushden
Northants, NN10 ORA
----- End of picture text -----
Section B Disclosure Only complete if the examiner needs to highlight material matters of concern (see CC32, Independent examination of charity accounts: directions and guidance for examiners).
Give here brief details of any items that the examiner wishes to disclose .
Page 2 of 5
Paxton
Charity Commission SOFA Report as at 31/03/2024
Charity no. 1188955
Forces Online CIO
| Forces Online CIO Charity no. 1188955 |
|||||
|---|---|---|---|---|---|
| Unrestricted funds |
Restricted Income funds |
Endowment funds |
Total funds | Prior year funds |
|
| Income and endowments from: Donations and legacies Charitable activites Other trading activities Investments Separate material item of income Other |
£ 114,356 0 -2,253 0 0 0 |
£ 0 0 0 0 0 0 |
£ 0 0 0 0 0 0 |
£ 114,356 0 -2,253 0 0 0 |
£ 107,164 3,920 5,117 0 0 0 |
| Total | 112,102 | 0 | 0 | 112,102 | 116,201 |
| Expenditure on: Raising funds Charitable activities Separate material item of expense Other |
79,376 33,138 0 0 |
0 0 0 0 |
0 0 0 0 |
79,376 33,138 0 0 |
50,685 58,772 0 0 |
| Total | 112,515 | 0 | 0 | 112,515 | 109,457 |
| Net income/(expenditure) before investment gains/(losses) Net gains/(losses) on investments Net income/(expenditure) Extraordinary items Transfers between funds |
-412 0 -412 0 0 |
0 0 0 0 0 |
0 0 0 0 0 |
-412 0 -412 0 0 |
6,744 0 6,744 0 0 |
| Net Movement in Funds | -412 | 0 | 0 | -412 | 6,744 |
| Reconciliation of Funds Total funds brought forward |
6,744 | 0 | 0 | 6,744 | |
| Total funds carried forward | 6,332 | 0 | 0 | 6,332 |
PP Page 3 of 5
Charity Commission SOFA Details Report
Paxton
Charity no. 1188955
Forces Online CIO
| March 2024 | |||||
|---|---|---|---|---|---|
| S01 Donations and legacies Donations received Gift aid tax income Income Grants received Bequests and legacies S02 Charitable activities (inc.) Sales Fees received S03 Other trading activities Merchandise Sales (net of costs) S04 Investments S05 Separate material item of income S06 Other (inc.) S08 Raising funds Fundraising costs Goods for resale Fees for services S09 Charitable activities Gifts/grants given Vehicle costs Travel expenses Rent Insurances Repairs & maintenance Printing/photocopying Postage |
Unrestricted 101,235 2,095 10,422 253 350 114,355 0 0 0 -2,253 -2,253 0 0 0 46,272 74 33,030 79,376 24,467 0 238 396 157 869 176 1,694 |
Restricted 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 |
Endowment 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 |
Year Total 101,235 2,095 10,422 253 350 114,355 0 0 0 -2,253 -2,253 0 0 0 46,272 74 33,030 79,376 24,467 0 238 396 157 869 176 1,694 |
Last Year |
| 89,816 6,271 9,486 1,591 0 107,164 3,820 100 3,920 5,117 5,117 0 0 0 39,201 3,900 7,584 50,685 7,564 1,240 0 13,884 157 3,436 312 212 |
Page 4 of 5
Paxton Charity Commission SOFA Details Report
Charity no. 1188955 Forces Online CIO
| March 2024 | |||||
|---|---|---|---|---|---|
| Telephone/broadband Website IT costs Audit & accountancy costs Other professional fees S10 Separate material item of expense S11 Other (exp.) S14 Net gains/(losses) on investments S16 Extraordinary items S17 Transfers between funds S18 Gains and losses on revaluation of fixe S19 Other gains/(losses) |
Unrestricted 103 30 3,640 1,368 0 33,138 0 0 0 0 0 0 0 |
Restricted 0 0 0 0 0 0 0 0 0 0 0 0 0 |
Endowment 0 0 0 0 0 0 0 0 0 0 0 0 0 |
Year Total 103 30 3,640 1,368 0 33,138 0 0 0 0 0 0 0 |
Last Year |
| 131 187 30,284 1,315 50 58,772 0 0 0 0 0 0 0 |
Page 5 of 5
Charity Accountancy Statement by Keith Shields. Head of finance.
Forces Online CIO is a charity organisation primarily serving as an online resource for veterans and their dependents. Our income is primarily derived from public donations and collections, supplemented by a small number of sales.
At present, the charity is not in a financial position to make substantial expenditures on products. We are committed to ensuring that the funds we receive are used for the purpose of the charity and growth.
A significant portion of our expenditure is allocated to Information Technology (IT). This may appear high at first glance, but it is important to understand that over 90% of our workload and referrals are managed and supported through our IT systems. As such, these expenses are crucial to maintaining our online presence (hub and communication systems) and providing our services effectively. During this reporting period Forces Online have actively reduced IT costs without a reduction in the performance of services provided.
The bulk of the income we receive is used to support our work and services. We do not currently have any salaried staff within the organisation, which allows us to direct more funds towards our charitable activities.
We believe that every penny counts and are committed to ensuring that our funds are used effectively to support our mission.
Keith Shields
Head of Finance & Estates
5[th] February 2024