ANNUAL REPORT AND FINANCIAL STATEMENTS FOR THE YEAR ENDED 31st DECEMBER 2025 

## MESSAGE ON THE MOVE CHARITABLE INCORPORATED ORGANISATION 

CHARITY REG. NO. 1186660 



## **Message On the Move** 

**Charity number** : 1186660 

**Financial Year** : 1st January 2025 – 31st December 2025 

## **Trustees at 31st December 2025:** 

Jonathan Brooks-Martin (Chair) John Jenkins Rachel Mugford Michael Thomas 

**Manager** : Matthew Rich 

**Legal Status** : Charitable Incorporated Organisation, established in 2019 

**Objects** : To advance the Christian faith by bringing words from the Old and New Testaments of the Bible to the notice of the travelling public and the public in general through the use of printed material or other means. 

**Office Address** : Green Garth, Lowick Green, Ulverston, Cumbria. LA12 8DT 

**Bank** : CAF Bank Ltd, 25 Kings Hill Avenue, Kings Hill, West Malling, ME19 4JQ 

**Operating Name** : We have continued to use the operating name MEMO Message on the Move is the official registered name of the charity. MEMO is a member of the Evangelical Alliance. 

**Trustees Meetings** : The Trustees met by way of Zoom twice in the year, on 18th March 2025 and the 7th October 2025 with the Manager in attendance. The meeting were Zoom meetings as permitted by the Constitution. 

**Campaigns** : This year MEMO has continued to display “posters” on social media. Every month we used 4-5 different images each containing the words of the Bible with an aim of helping people find the hope and help that God can bring to those who follow Him. All enquiries to learn more are directed to Chatnow.org. Like last year, the target set at the beginning of the year was 5 million views. Unlike last year, when we had to amend our aim to 3 million, we exceeded our 5 million target – achieving 5,626,280 views. The strategy for 2026 is to reach a 5 million target again. 

## **During 2024** : 

£8,950 spent on Social Media advertising on Facebook & Instagram, produced: over 5.6 million views from 2.9 million people; 

77,374 interactions, including 673 shares 3,702 comments 

50,477 clicks on the images to go to a partner website; Chatnow.org 



**Structure, governance & management** : Matthew Rich continued as the self-employed Trust Manager of MEMO under a contract with MEMO for his services. The Charity has no employees and was not dependent on the services of unpaid volunteers, other than those who serve as Trustees. All gifts received were in the form of cheques, cash and charity voucher. 

The charity does not have any trading **subsidiaries** or hold any **properties** . 

**Trusteeship** : In 2025 the trustees were Jonathan Brooks-Martin, John Jenkins and Rachel Mugford and Michael Thomas (retired October 2025). 

The charity has a **safeguarding policy** in place, and no serious incidents have taken place during the year, or have needed to be reported to the Charity Commission. 

**Finances** : Donation and trust income was £1,181, Investment & other Income was £2,716 and we received unusual Legacy income of £13,385 - a total of £17,282. We withdrew £20,917 from our investment portfolio when one of our M & G Funds closed, but later re-invested £27,000. Expenditure for the year was £17,018 and at the end of the year the Trust’s ChariFund investments were valued at £40,253 at the 31st December 2025. 

**Accounts’ Inspection** : As the charity’s annual income is under £25,000, the trustees do not need to arrange for an independent examination of their charity’s accounts. 

**Public Benefit** : The Trustees have had regard to the public benefit guidance issued by the Charity Commission. The trustees consider that its activities further the charities aims for the public benefit by supporting local Christian churches in their efforts to engender lives lived for God and for their fellow men and women. They also consider that the Christian gospel as worked out in the life of Christian believers 

has a wholly beneficial impact on society in general by providing an impetus to honest living and to works of charity. 

**Reserves policy** : The charity has a reserves policy covering minimum reserves levels (6 months of operating and governance costs) and maximum reserves of 18 months.  As a result of unusual legacy income, funds at the 2025 year-end exceeded the maximum reserves policy. The trustees are: 

- investing these funds for additional return, 

- budgeting to use these reserves to increase the impact of the charity, 

- using these funds to bridge the anticipated shortfalls in funding, 

- funding the charities activities during the next few years. 

Approved by the Trustees on 

Signed on behalf of the Trustees by ………………………. Chairperson 



||**MESSAGE ON THE MOVE**|**MESSAGE ON THE MOVE**|**MESSAGE ON THE MOVE**|**MESSAGE ON THE MOVE**|**MESSAGE ON THE MOVE**|**1186660**|**1186660**||**CC16a**|**CC16a**|
|---|---|---|---|---|---|---|---|---|---|---|
||||||||||||
||**Receipts andpayments accounts**||||||||||
||**For the period**<br>**from**||01/01/2025||**To**||31/12/2025||||
||||||||||||
||||||||||||
|**Section A Receipts and payments**|||||||||||
||**Unrestricted**<br>**funds**||**Restricted**<br>**funds**||**Endowment**<br>**funds**||**Total funds**<br>||**Last year**<br>||
||**to the nearest      £**||**to the nearest £**||**to the nearest £**||~~**to the nearest**~~<br>~~**£**~~||~~**to the nearest**~~<br>~~**£**~~||
|**A1 Receipts**|||||||||||
|Churches|**200**||||**-**||**200**||**250**||
|Individuals|**240**||||**-**||**240**||**290**||
|Trusts|**741**||||**-**||**741**||**8 001**||
|Portfolio|**2 071**||**-**||**-**||**2 071**||**981**||
|Other|**645**||**-**||**-**||**645**||**1 099**||
|Legacy|**13 386**||**-**||**-**||**13 386**||**28 511**||
||||**-**||**-**||**-**||**-**||
||||**-**||**-**||**-**||**-**||
|**_Sub total_**|**17 283**||**-**||**-**||**17 283**||**39 132**||
||||||||||||
|**A2 Asset and investment**|||||||||||
|M&G investements sold|**20 917**||**-**||**-**||**20 917**||||
||||**-**||**-**||**-**||||
|**_Sub total_**|**20 917**||**-**||**-**||**20 917**||**-**||
||||||||||||
|**_Total receipts_ **|**38 200**||**-**||**-**||**38 200**||**39 132**||
||||||||||||
|**A3 Payments**|||||||||||
|Poster Design and Print|**4 049**||||**-**||**4 049**||**3 900**||
|Site rental|**8 948**||||**-**||**8 948**||**5 364**||
|website|**164**||**-**||**-**||**164**||**138**||
|publicity|**1 200**||**-**||**-**||**1 200**||**90**||
|management|**2 100**||**-**||**-**||**2 100**||**2 100**||
|office expense & insurance|**416**||**-**||**-**||**416**||**428**||
|committee expenses|**-**||**-**||**-**||**-**||**-**||
|travel|**5**||**-**||**-**||**5**||**17**||
|other|**135**||**-**||**-**||**135**||**145**||
|**_Sub total_ **|**17 018**||**-**||**-**||**17 018**||**12 181**||
||||||||||||
|**A4 Asset and investment**<br>**purchases (see table)**|||||||||||
|**,**<br>M&G investments purchase|**27 000**||**-**||**-**||**27 000**||**18 000**||
||**-**||**-**||**-**||**-**||||
|**_Sub total_ **|**27 000**||**-**||**-**||**27 000**||**18 000**||
||||||||||||
|**_Totalpayments_**|**44 018**||**-**||**-**||**44 018**||**30 181**||
||||||||||||
|**_Net of receipts/(payments)_**|**-                   5 817**||**-**||**-**||**-          5 817**||**8 951**||
|**A5 Transfers between funds**|||**-**||**-**||||**2 500**||
|**A6 Cash funds lastyear end**|**12 476**||**-**||**-**||||**1 025**||
|**_Cash funds thisyear end_**|**6 658**||**-**||**-**||||**12 476**||
|||||||||||04/02/2022|
||||||||||||
|**Section B Statement of assets and liabilities at the end of the period**|||||||||||
|**Categories**|**Details**||||**Unrestricted**<br>**funds**||**Restricted**<br>**funds**||**Endowment**<br>**funds**||
||||||**to nearest £**||**to nearest £**||**to nearest £**||
|**B1 Cash funds**|Bank||||**6 659**||**-**||**-**||
||||||**-**||**-**||**-**||
||||||**-**||**-**||**-**||
|CCXX R1 accounts (SS)|**_Total cash funds_**<br>|||1|**6 659**||**-**||**-**||



|||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|
|||||||||||||
|**Section B Statement of assets and liabilities**||||**at the end of the period**||||||||
|||||||**Unrestricted**||**Restricted**||**Endowment**||
|**Categories**|**Details**|||||**funds**||**funds**||**funds**||
|||||||**to nearest £**||**to nearest £**||**to nearest £**||
|**B1 Cash funds**|Bank|||||**6 659**||**-**||**-**||
|||||||**-**||**-**||**-**||
|||||||**-**||**-**||**-**||
|CCXX R1 accounts (SS)|**_Total cash funds_**|||<br>1||**6 659**||**-**||**-**|04/02/2022|





||(agree balances with receipts and payments<br>account(s))|(agree balances with receipts and payments<br>account(s))|(agree balances with receipts and payments<br>account(s))|||||||
|---|---|---|---|---|---|---|---|---|---|
||||||**Unrestricted**<br>**funds**||**Restricted**<br>**funds**||**Endowment**<br>**funds**|
||**Details**||||**to nearest £**||**to nearest £**||**to nearest £**|
|**B2 Other monetary assets**|||||**-**||**-**||**-**|
||||||**-**||**-**||**-**|
||||||**-**||**-**||**-**|
||||||**-**||**-**||**-**|
||||||**-**||**-**||**-**|
||||||**-**||**-**||**-**|
|||||||||||
||**Details**||||**Fund to which**<br>**asset belongs**||**Cost (optional)**||**Current value**<br>**(optional)**|
|**B3 Investment assets**|M and G Charifund||||<br>**General**||**-**||**40 253**|
||||||||**-**|||
||||||||**-**||**-**|
||||||||**-**||**-**|
||||||||**-**||**-**|
|||||||||||
||**Details**||||**Fund to which**<br>**asset belongs**||**Cost (optional)**||**Current value**<br>**(optional)**|
|**B4 Assets retained for the**<br>**charity’s own use**|||||||**-**||**-**|
||||||||**-**||**-**|
||||||||**-**||**-**|
||||||||**-**||**-**|
||||||||**-**||**-**|
||||||||**-**||**-**|
||||||||**-**||**-**|
||||||||**-**||**-**|
||||||||**-**||**-**|
|||||||||||
||**Details**||||**Fund to which**<br>**liability relates**||**Amount due**<br>**(optional)**||**When due**<br>**(optional)**|
|**B5 Liabilities**|||||||**-**|||
||||||||**-**|||
||||||||**-**|||
||||||||**-**|||
||||||||**-**|||
|||||||||||
|Signed by one or two trustees on<br>behalf of all the trustees|Signature||||Print Name||||Date of<br>approval|
|||||||||||
|||||||||||



2 

CCXX R2 accounts (SS) 

04/02/2022 

