REGJSTERED CHARITY NU￿[BER. 1179222 REPORT OF THE TRUSTEES AND FifiANCIAL STATEMENTS FOR THE YEAR ENDED 31ST JULY 2024 FOR BIGMOOSE CHARtTY Green & Co Chartered Certified Accountants and Registered Auditors (Statutory Auditor) Pcinbrokc Housc Llantarnam Park Way Cwmbran Torfacn NP44 3AU BIGMOOSE CHARITY CONTENTS OF THE FINANCIAL STATETrIENTS FOR THE YEAR ENDED 31ST JLLY 2024 Page Report of the Trustees Report of the Independent Auditors 10 to 13 Statement of Fingneial Aetivities 14 Balgnce Sheet 15 Cash Flow Statement 16 Notes to the Cash Flow Statement 17 Notes to the Financial Statements 18 to 25 Detailed Statement of Financial Aetivities 26 to 27 BIGMOOSE CHARITY REPORT OF THE TRUSTEES FOR THE YEAR ENDED 31ST JULY 2024 The trustees present their report with the financial statements of the charity for the year ended 31 st July 2024. Thc trustccs havc adoptcd the provisions of Accounting and Rcporting by Charitics.. Statcmcnt of Rccommcndcd Practice applicable to charities preparing their accounts in accordance with the Financial Reporting Standard applicable in th¢ UK and Rcpublic of Ireland {FRS 102) (eff¢ctivc l January 2019). OBJECTIVES AND ACTIVITIES Objectives and aims The relief of hardship and distress for people in the UK and sueh other places as may seem appropriate by.. I I Providing personaliscd therapy and early int¢rvcThtion to support individuals in managing thcir mental health and prevcnting suicidc. 21 Facilitating the rchabilitation of individuals facing challcngcs duc to youth, agc, illness, disabilitiC5, financial hardship, or oth¢r social disadvaiitug¢s, including hoTn¢lcssn¢ss. This is achicvcd through th¢ provibion of education, training and employment opportunitie8, aimed at nL]nuring their skill% for future einployment. 3) Raising public awareness about mental health, suicide prevention, and homelessness through training and charitable initiatives approved by our trustees. Significant activities This year ￿'e launched an ambitious campaign called 'project 15" with the goal of raising £15 million for mental health. By the end of the financial year we had nearly raised £ 1,000,000 on the project 15 Justgiving page. To support this campaign, wc organsicd a varicty of fundraising cvcnts aimed at both gcncrating funds and raising awarcncss for Bigmoosc. Additionally, wc participatcd in scvcral cxtcrnal cvcnts including thc annual Cardiff Half Marathon and thc Why We Run, multi day ultramarathon, whcrc Bigmoosc was choscn as thc designatcdcharity.These events significantly contributed to our fundraising efforts and increased public awarencss. Throughout 2023 and the first half of 2024, we continued to operat¢ out of the free office space we've occupied since September 2022. In June 2024, we secured a new premises with a longer lease terni, allowing us to move all our activities to this new location. Like our previous office, this space is fully funded and incurs no cost to the charity. The new premises will accommodate our current team, provide room for expansion and serve as a venue for hosting meetings. Meanwhile, our face-10-face therapy sessions continue to be held at our original offices in a designated room. The ¢5scnce of 2023 was c¢ntr¢d on developing our t¢am, ¢xpanding our cvcnts. providing mor¢ th¢rapy services and rai6ing greater awarene%s of our work. Pagc I BIGMOOSE CHARITY REPORT OF THE TRUSTEES FOR THE YEAR ENDED 31ST JULY 2024 ACHIEVEMEfiT AND PERFORMANCE Charitable actii'ities The secoiid half ot 2023 and the the first half of 2024 saw Bi¥moos¢ maintains its univavering coininitinent to providin¥ quick and ¢ff¢ctive therapy. SinLC I st Jall￿ry 2022, 910 pcopl¢ hav¢ compleia a coursc of therapy with us, an inirease of 576 sin¢e last yeals trustee report. We are also deeply moved by the 60 individuals who ()penly sliared that our therapy qaved their liv¢s and that withoiit inteTh'¢ntion they were on the path to sui¢ide. In the past 12 months alone we have saved 33 lives, but the number of lives changed is immeasurable as the ripple effects of our interventions will be felt far and wide. A standout moment of the year was the Bigmoose ultra fun run, a looped event in cardiff that saw over 1.000 participants join us on a sunny day in april lor a run. jog. or walk in Bute PaTk. Th¢ evcnt was tully inclusive and acccssiblc, offering distancc5 ranging from sk to 50km, and il raised an incrcdibl¢ £50,000. Throughout the ycar Bigmoosc also gain¢d significant r¢cognition, including winning 'cntrcprcncur5 for purposc, award dt th¢ prcstigious (yrcat British Entr¢pr¢ncurship Awards in Lolldon. W¢ also b¢cam¢ 'Shc Raccs, Lcredited for our Ultrn Fun Run, demoii4trating our commitment to gender equality. A8 we move fonvard Bigmooqe remainq focus%ed on helping people Thith their ment1£ I health to ultimately prevent suicide8 and help people to live happier, healthier lives. Alongside this n)ission we are excited to explore new ways to grow and develop as a charity. Fundraising activities All our fundraising is achieved through ticket sales from events. The only third pariies involved are volunteers. Thc charity nor any pcrson acting on bchalf of thc charity is subjcct to an undcrtaking to bc bound by any voluntary schcmc for rcgulating fundraising, or any voluntary standard of fundraising, in rcspcct of activitlCS Oll bchalf of thc charity. Pagc 2 BIGMOOSE CHARITY REPORT OF THE TRUSTEES FOR THE YEAR ENDED 31ST JULY 2024 FINANCIAL REVIEW Financial position Following on from last year, our primary focus remains increasing our income so we can continuc supporting thvs¢ in nccd. We've sc¢n a 151 /0 in¢rcasc ii) rcfcrrals y¢dr-on-ycar12023 2024), aiid bascd on Current trcnds, this growth is expected to continue substantially over the next 12 months. Similar to last year, one of our main challenges comes from our rising recognition within the charity and public sector communities. as a result, more mental health charities and large organisations are referring individuals to us for support. While this acknowledgment shows our credibility and reliability in the mental health field. it also brings thc risk ot an ovenvh¢lming inllux ol'ref¢i'rals ti'om well-funded organisations. To address this challeng¢, wc ar¢ proactiv¢ly iinplcmcnting mca5urcs to manag¢ ref¢rrals and protect thc charity. Wc hav¢ cxpand¢d our therapist t¢am to 17 highly train¢d spccialists capabl¢ of handling a div¢rs¢ rang¢ of r¢fcrrals, WC'VC dlso rcachcd out to th¢ r¢fcrring organisations, ¢xplainiDg that we ar¢ a small charity without gov¢mm¢nl funding. W¢ arc r¢qu¢sting thdt they rcfrain from using 115 as a d¢fault r¢tcrral pathway, unlcss th¢y dr¢ willing to fund thc service. Our goal ig to help everyone, but we mu8t be cautiouq not to over promise and under deliver, which could reqult in long wailing liqts and a decline in qervice quality. The demand for menial health support continues to grow, with more people seeking help for financial worries, generalised anxiety, depression. and a significant increase in children needing therapy. The number of 5 to 20-ycar-olds wc saw in july 2024 was 2500/0 highcr than in.july 2023. A kcy focus for us throughout 2024 and 2025 will bc sccuring funding. Wc'vc bccn upskilling our l¢am on crcating succcssful grant applicatlolls and rescarchin¥ areas of inental health that arc most in nccd of fundin¥, this will bc a major project in quartcr 4 of 2024, ai)d it is crucial for the future success of b1￿mOOSe, especially as referrals have grown from 20 in january 2022 to 74 in july 2023, and 132 in july 2024. as a team, we are fully ¢ommitt¢d to maintaining our non-negotiabl¢s'. - Responding to everyone within 24 hours; - Offering a therapy session within one week. We are continually evaluating our systems and processes, strengthening both our referral pathway team and our thcrapist team, and ensuring our purposc-built softwar¢ is as efficicnt as possible. Incomc ov¢r the p¢riod 2023-24.. l Donations re¢eived during the y¢ar £304,783 2 Grantq received during the year £967,697 3 Fundraising events £30,582 4 Merchclndise £1,890 5 Investment Income £4,743 Total incomc ovcr thc pcriod 2023-24.. £1,309,695 Expcnscs ovcr thc pcriod.. £727,979 Nct incomc.. £581,716 At 31 July 2024 the positive Cash position was £939,225 of which £t)il was held in restricted funds. Pagc 3 BIGMOOSE CHARITY REPORT OF THE TRUSTEES FOR THE YEAR ENDED 31ST JULY 2024 FINANCIAL REVIEW Principal funding sources At biwnoos¢, our fundraising from individuals remaii)s strong and this will continuc lo be a key focus moving forward. we believe our success in tl)is area is due to our exceptional inanagement of relationships and engagement with qupporters. B}, ensuring we care for our supporters and a$8ist them through their ¢hall¢ng¢s and fundraising efforts, we build lasting relationships and meaningful connections. Businesses and groups. such as njnning clubs, also play a crucial role in fundraising for bigmoose. Our strategy is to support these businesses or groups just as they support us. We believe these relaiionships should be mutually bcncficial, and our goal is to establish long-term paitn¢rships lasting at Icast three years. This ¢xt¢ndcd time framc allows us to dcepcn thc conncction and maximi5e thc impact of th¢ partn¢rship. In addition to thcsc individual and group cfforts, wc also rcc¢ivc funding from thc following sourc¢s'. Alb¢rt Hunt Foundation Admiral St James, Place The Valour Foundation Reserves policv We aim to Inaintain our reserves at a minimum level of £132,000, ensuring sufficient funds to cover at least three months of expenses. ResenTes are currently at £913,334, included in this is a grant of £623,116 recieved in January 2024 that was for the year ended 31 Dec￿llber 2024. Thc Board rcvicws thc amount of rcscrvcs that arc rcquircd on a quartcrly basis to cnsurc that thcy arc adcquatc to fulfil our continuing obligations. This year, we havc sccn gro￿th across several ar¢as'. our team. our rcfcrrals, and our therapist pool. Wc havc 21$0 gained Tr.all￿ble insights into how to manage this growth effectively moving fonvird. A major focus for us is building durable systems and ensuring that every operational task is do¢uiiiented ¢learly and precisely, so the charity remains well-proteLted even amid personnel changes. We've learned that it's important to evaluate our events based on their ease of organisation, profitability, and community impact. This helps us deTrrmine which events should be included in our future calendar. Wc continu¢ to b¢ proud of thc cffcctivcncss of our th¢rapy systcm. Ovcr thc past 12 tnonths, 95.4D/o of thosc who r¢ceii'¢d th¢rapy rcport¢d that it was 'v¢ry h¢lpfiJl, and 99.4/0 would r¢comm¢nd our s¢rvic¢s. This ycar we ha￿.¥ work¢d to enhan¢e our softwar¢ with additional data points and f¢¢db8ck questions, all()wing u% to continually a%se48 and improve it8 effectivene88. We will continuously learn and adapt our service8 to en8ur¢ they meet the needs of those who use them. Pagc 4 BIGMOOSE CHARITY REPORT OF THE TRUSTEES FOR THE YEAR ENDED 31ST JULY 2024 FUTURE PLANS A8 we inove into another year of fuiidrai8iiig, we are excited to launch what we're calling 'the gecond chapter, of bl￿]1009e. We consider 2022, with its team growth and the successful launch and completion of project I million, to be our firsi chapter, and now feels like the perfeci time to enter this new phase. We've reassessed our entire team, redefined their roles, and identified our key focuses. Each team member has developed a 90-day plan with their own goals and targets, and we're eager to see their growth. Our key focuses include= Expanding outreach and incrcasing awar¢ncs5 through various cvents. including the ultra fun run and wing walking Pruin()ting monthly giving to boost 6UPPOrt for thc ¢harity Enhancing our grant application process with a focus on iinproving our success rate Offering suicide first aid training courses for companies to help their teams better understand how to discuss mental health and suicide STRUCTURE, GOVERfiANCE AND MANAGEMENT Governing document The charity 15 controllcd by its governing documcnt, a decd of tNst and constitutcs an unincotyoratcd charity. The ¢harity is ¢onlrolled by its governing do¢umenl and ¢onstitules a Charitable Incorporated Organization (cio). Pagc 5 BIGMOOSE CHARITY REPORT OF THE TRUSTEES FOR THE YEAR ENDED 31ST JULY 2024 STRUCTURE, GoVER￿ANcE AND MANAGEMENT Organisational structure At biwnvost, wc prioritise simplicity in our operatioi)s lo avoid unnecessary compl¢xilies in managing the ¢harity. our management structure Consists of.. Chair of trustees - Bethan Lee - C.EO - Jeffrey Smith - COO- Chloe Smith As a board of trustccs w¢ work closely with the CEO and COO and take on board thcii. insights from day to day running of the charity. Wc trust thcir judgcmcnt and f¢cl that, as a tcam, we work wcll together. Thc trusl¢¢s continuc lo bc rcsponsibl¢ for making dccisions in scv¢ral kcy arcas, including.. Personnel.. this includes dccisions related to new hires alld thc approval of salary requests from the CEO. Funding: we exercise thorough due diligence to safeguard the charity's financial well-being. ensuring that funding decisions are made with utmost care. Expense: trustees must authorise any payments exceeding £5,000 after discussing the expenditure with either the CEO or COO. who will provide justification for the expense. Approving and authorising nejv fundraising events policies and proeedures: we have a HR team now in place to help ensure all policies and procedures are up to date and the thair of tnlstees authorises these annually. Strategies: we are actively involved in shaping the charity's fundraiqing qtrategies, such a8 our 202412n25 objective of expanding our monthly donations. these strategies are discussed monthly in our meetings. Through the overseeing of these key areas and our regular meetings, we aim to stay fully infonned and steer the charity toward its objectives while maintaining transparency, efficiency, and a focus on our mission. Ultimately, as trustees, our collaboration with the senior management team is dedicated to the assurance that our goals and objectives are ¢ff¢ctiv¢ly achieved. Pagc 6 BIGMOOSE CHARITY REPORT OF THE TRUSTEES FOR THE YEAR ENDED 31ST JULY 2024 STRUCTURE, GoVER￿ANcE AND MANAGEMENT Induction #nd training of new trustees Our maiia¥¢inent structurc plays a vital role in advising on the structure of our board of trustees. We place ¥real emphasis on assembling a diverse 2nd well-rounded group of individiials, each contributing their unique skills and experiences to enhance our team's eff¢¢tiweness. Trustee onboarding is a structured process desibmed to facilitate a seamless transition into their roles. It begins with a one-on-one conversation with the chair, followed by meetings with our CEO and COO. Subsequently. new trustees are invited to their initial meeting to observe and become acquainted with our operations. To ensure alignment with our principlcs and policics, wc require all trustces to tamiliaris¢ themselves with ¢sscntial documents. including our policics, constitution. and a comprchcnsivc truslec onboarding documcnt.This docum¢nt ¢ncompdS6¢S'. Introduction to bigmoose: providing an overview of our history and purpose. ke) values and missions eiplained: explaining our core values and the mission that drives our work. Role and expeetations of a trustee: clarifying the roles, responsibilities, and ethical expectations of trustees. ke) contacts: highlighting important ¢onla¢ls within the organisation for ease of ¢ommuni¢ation. We believe that thi8 comprehen%ive onboarding proce84 equip% our tni8tee4 with the knowledge and context they need to make meaningful contributionq to our miqsion. Key management remuneratlon We waiii bigmooqe to conlinue to be a leaii charity and where po$8ible ininiini8e non eqqential qpending. A8 part of our commitment to fiscal responsibility, we continue to be a part of a government initiative that provides funded office space for all of our work. We have recently signed a 3 year lease. When deciding on salaries, we striiwe to strike a balance that ensures fair salaries that are sufficiently attractive to attract exceptional team members while remaining economical enough to maximise funds directed towards our cause. Each membcr of our team possesses a wcll-dcfined role and objcctivc, driven by a dc¢p sense of PUTPOSC aligned with the mission and objectives of our eharity. REFERENCE AND ADMINISTRATIVE DETAILS Registered Charit) number 1179222 Principal address 4-5 Frederick Street Cardiff South Glamorgan CFIO 2DB Pagc 7 BIGMOOSE CHARITY REPORT OF THE TRUSTEES FOR THE YEAR ENDED 31ST JULY 2024 Trustees T Jenner BLee O Smith S Western Jsin Auditors Green & Co c.hartered Certified Accountants and Rcgistered Auditors (Statutory Auditor) Pembrokc House Llantarnam Park Way Cwmbran Torfacn NP44 3AU TRUSTEES, RESPONSIBILITY STATEMENT The trustee% are responsible for preparing the Report of the Tru.%tees and the finanLial ¥tatement4 in a¢¢ordan¢e with applicable law and United Kingdom Accounting Standard8 {United Kingdom Generally Accepted Accounting Practice). The law applicable to charities in England and Wales, the Charities Act 2011, Charity (Accounts and Reports) Rcgulations 2008 and thc proN'isions of thc trust dccd rcquircs thc trustccs to prcparc financial statcmcnts for cach financial ycar which givc a truc and fair vicw of thc statc of affairs of thc charity and of thc incoming rcsourccs and application of rcsourccs, including thc incomc and cxpcnditurc, of thc charity for that pcriod. In preparing those tillancial stateincnts, the trustees are required to select suitable accounting policies 2nd then apply them consistently; observe the methods and principles in the Charity SORP,. make judgements and estimates that are reasonable and prudent; state whether applicable accounting standards have been followed, subject to any material departures disclosed and explained in the financial statements; prepare the financial statements on the going concern basis unless it is inappropriate to presume that the charity will continue in business. The trustecs are r¢sponsiblc for kccping prop¢r accounting records which disclose with reasonabl¢ accuracy al any tim¢ the financial Pobltion of th¢ ¢harity and tv ¢nabl¢ th¢m to ¢n6urc that th¢ financial stat¢m¢nt% Lomply with the Charitieq ALt 2011, the Charity (Aceount8 and Reports) Regulation8 2008 and the provi%ion% of the tru8t deed. They are also responsible for safeguarding the as%et% of the ¢harity and hence for taking reasonable steps for the preventioii and detection of fraud and other irregularities. Dlsclosure of Informatlon to audltor Each of the trustees confiniis that so far as they are aware, there is no relevant audit inforniation of which the ¢harily's auditor is unawar¢. They hav¢ taken all th¢ st¢ps that they ought to liav¢ tak¢n in ord¢r to mak¢ themselves aware of any relevant audit inforn)ation and to establish that the charity's auditor are aware of that infonnation. Pagc 8 BIGMOOSE CHARITY REPORT OF THE TRUSTEES FOR THE YEAR ENDED 31ST JULY 2024 Approved by order of the board of trustees on 21st October 2024 and signed on its behalf by.. B Lee - Trustee Pagc 9 REPORT OF THE JNDEPF.NDF.fiT AUDITORS TO THE TRUSTEES OF BIGMOOSE CHARITY Opinion We have audited the financial statements of Bigmoose Charity (the 'charity') for the year ended 31 st July 2024 ,hich comprisc thc Statcmcnt of Financial Activitics, thc Balancc Shcct, thc Cash Floiv Statcmcnt and notcs to Ihe financial statements, including a summary of significant accounting policies. The financial reporting framcwork that has bccn applicd in thcir prcparation is applicablc law and Unitcd Kingdom Accounting Stsndar& {United Kingdom Gcncrally Accepted Accounting Practice). In our opinion the financial stateinents.. give a true and fair view of tlie state of the Charity's affairs as at 3 1st July 2024 and of its incoming resources and application of resources, for the year then ended,. have been properly prepared in accordance with United Kingdom Generally Accepted Accounting Practice; and have been prepared in accordance with the requirements of the Charities Act 2011. Basis for opinion We conducted our audit in accordance with International Standards on Auditing (UK) {ISAs {UK)) and applicable law. Our responsibilities under those standards are further described in the Auditors, responsibilities for the audit of the financial statements section of our report. We are independent of the charity in accordance with the ethical requirements that are relevant to our audit of the financial statcments in the UK. including the FRC'S Ethical Standard, and wc havc tultillcd our othcr cthical rcsponsibilitics in accordancc with thcsc r¢quircm¢nts. W¢ beli¢ve that thc audit cvidencc wc hav¢ obtaincd is sufficient and appropriatc to provide a basis for our opinion. Conclusions relating to going concern Jn auditin¥ tlie financial statements, wc havc concludcd that th¢ trustC¢s' usc of thc going concern basis of 2ccoui)ting in the preparation of the financial statements is appropriate. Based on the work we have perfomed, we have not identified any material uncertainties relating to events or ¢onditi()ns that, individiially or colle¢tively, may ¢a8t significant doubt on the charity's ability to ¢ontinue as a going concern for a period of at least twelve months from when the financial statements are authorised for issue. Our responsibilities and the responsibilities of the trustees with respect to going concern are described in the relevant sections of this report. Other information The trustees are responsible for the other information. The other information comprises the inf0m￿tIOn included in the Annual Report, other than the financial statetnents and our Report of the Independent Auditors thereon. Our opinion on th¢ financial stat¢ment5 docs not cover thc oth¢r infomiation and, except to thc ¢xtcnt otherwis¢ explicitly staled in our report, we do not express any form of a6suran¢e conclusion thereon. In ¢onne¢tion with our audit of the financial slatemenls, our responsibility is lo read the other inforn]alion and, in doing $0, coii8ider whether tlie other inforn)ation is materi