## **BABY WEEK 4TH ANNUAL REPORT AND ACCOUNTS 2021** ## **CHARITY NO: 1178324** Baby Week Trustees Charity & Finance / Aims and Objectives United Nations Global Sustainable Outcomes Baby Week Online and Face to Face: 14[th] – 21st November 2021 ## BABY WEEK TRUSTEES **Active: Sadiya Salim Sally Goodwin Mills John May Sonia Saraiva Debra Gedge** **The trustees showed good involvement with meetings and guidance on the week during a pandemic. Three online meetings were held 1[st] July, 11[th] August and 8th Sept 2021** ## CHARITY & FINANCE CIO CHARITY NUMBER 1178324 - Accounts: April 2021 – March 2022 - Balance brought forward April 2020 £2080.45 - Lloyds Banking plc,. - Account Number 34709860 Sort No: 30-90-92 - Income £12313 - Expenditure: £6013.08 - Plus balance brought forward £14393.45 - Balance £8380.47 ## AIMS AND OBJECTIVES Baby Week is an early years initiative and annual event which aims to bring together and celebrate cross sector services amongst maternity, children’s and families specialists in Leeds. It is an adaptation of Semana do Bebe (UNICEF 2010) Brazil with the aim to raise awareness of the baby’s important growth and development stages both mentally and physically within the first 1001 days of life. Baby Week’s four aims: ▪ Increasing awareness of, and access to, supportive services ▪ Raising awareness of, and engagement with the relevant local strategies and the wider evidence-base for early intervention ▪ Encouraging and promoting the messages around how to improve outcomes during pregnancy and for the first two years of life ▪ Celebrating success and good practice, in relation to supporting all children to have the best start in life. ## AIMS AND OBJECTIVES CONTINUED - The aims and objectives of Baby Week Leeds are inextricably linked with Leeds City Council’s, in terms of values and objectives, as well as of a number of evidence based which have a role in the of Week. As a approach strategies played key shaping Baby - charity, Baby Week is also aligned with national strategies such as Best Beginnings reports. - This year the Children’s Commission published the Best beginnings in the Early Years Proposal. This report focuses on a new early years guarantee to give all children in England the best start in life. This directly corresponds to the Baby Week and Leeds City Council ambition of giving all babies and children the ‘best start’ in life. Best Beginnings is a charity that ‘works to inform and of all and the of to them the empower parents backgrounds during pregnancy early stages parenthood, working give - knowledge and confidence to look after their mental and physical health and to give their children the best start in life’. Like Baby Week, Best Beginnings partners with parents, professionals across multiple sectors and other charities. Best Beginnings have developed their core service by the free NHS-approved Baby Buddy app, which has been promoted and shared by Baby Week Leeds. The Best Beginnings in Early Years stipulates that there are 5 foundations for a happy and healthy life; 1. Loving, nurturing relationships with parents and carers; 2. A safe home free from stress and adversity; 3. The right help to develop good language and other cognitive skills; 4. Support to manage behaviour and regulate their emotions; 5. Good physical and mental health and access to healthcare. Baby Week Leeds supports these foundations by partnering with Best Beginnings and adopting very similar philosophes which underpin our work. ## NATIONAL AND LOCAL DRIVERS ## **National Drivers:** - **National Maternity Review: Better Births** Postnatal care – better support for breastfeeding - **The Marmot Report – Fair Society, Healthy Lives** Objective 1: Giving every child the best start in life - **NHS Long Term Plan – A Strong Start in Life for Children and Young People** - **Public Health Outcomes Framework** outlines two high level indicators: Outcome 1: Increased healthy life expectancy Outcome 2: Reduced differences in life expectancy and healthy life expectancy between communities ## LOCAL DRIVERS - **Leeds Health and Wellbeing Plan 2016-2021** - One of the twelve priority areas is ‘a child friendly city and the best start in life’, with a reduction in infant mortality and child obesity. - **Leeds Best Start Plan 2015-2020** - The vision of the Best Start Plan is that every baby in Leeds will get the best start in life. Outcome 1 is healthy mothers and healthy babies, with a priority to improve mother and baby nutrition and an indicator on breastfeeding rates at initiation and 6- 8 weeks. - **Children and Young People Plan 2018-2023** - This is a framework for Leeds to be the best place for children and young people to grow up and to be recognised as a child friendly city. One of the eleven priorities is ‘support families to give the children the best start in life’, with an indicator around infant mortality rates. - **Leeds Breastfeeding Plan 2016-2021** - The vision of the Breastfeeding Plan is that mothers are empowered to breastfeed for as long as they wish and parents are supported to have close and loving relationships with their baby. The significant value of breastfeeding and early relationship building are recognised for the immediate and future health and well-being of mother and baby. One of the principles includes provision of information, support and help breastfeeding in hospital and community settings for pregnant women/families. ## LOCAL DRIVERS CONTINUED ## **Leeds Child Healthy Weight Plan 2016-21** - The Plan aims for every child in Leeds to be a healthy weight. One of the outcomes is for all children to have the best start to achieve a healthy weight, with a priority of breastfeeding and an indicator of breastfeeding initiation and continuation rates. - **Leeds Maternity Strategy 2015-20** - One of the nine priorities is ‘preparation for parenthood’ including the need for support and accurate and consistent advice for breastfeeding families whenever it is needed in the first few weeks, including when they go home. ## STRENGTHS AND STRUGGLES - Baby Week Leeds celebrated its sixth year with the theme of strengths and struggles from 15-21st November 2021. - Second year running online - funding through to host a website from - Awarded Leeds Community Foundation - Harnessing the Power of Communities £5000! - Inviting and sharing information with parents, carers families and professionals to a week long programme of both digital webinar. - Baby Week ran events simultaneously and provided a slicker more effective and informative experience. - Website also provided the space for resources promoting event during the week and NHS Leeds community Healthcare, Leeds Maternity Care, Leeds Best Start and teaching hospitals. - General reception reporting between 7-34 people attending their groups with 65 new starter. - 2021 is overall the biggest outcome Baby Week can attest to helping to reach new families access service in their communities across Leeds. - Daddy Blues – film introduced more partnerships with Dads’ organisations – forum central and Leeds Perinatal mental health service . ## AGENDA ## Online launch ## Richard Stead Breakfast radio Dear Future You – curtosity of Women’s Lives Leeds – added to social media and access to writing a letter found at the leeds central library What to Expect when you’re expecting cinema experience – The Everyman cinema Joint Cheshire and Merseyside, Bradford and Leeds – Infant feeding and Culture webinar Conference webinar Daddy Blues film ## ASK THE PROFESSIONAL WEBINAR |**Name**|**Title**|**Area**|**Attending**
**2021**| |---|---|---|---| |**Lucy Potter**|Founder of Baby
Week|Womens Health Matters and Baby
Week|Confirmed| |**Laura Walton**|Lead Midwife
Maternity Strategy|Rep for LTHT and E-Midwife|Confirmed| |**Sally**
**Goodwin-**
**Mills**|Advanced Health
Improvement
Specialist|Public Health Specialist
Breastfeeding and Infant Feeding
specialist|Confirmed| |**Amanda**
**Jackson**|0-19 Clinical Team
Manager –|Single Point of Access
Health Visiting
Post Natal in the Community
Outer East for the 0-19 Public
Health Integrated Nursing Service
(PHINS)|Confirmed| |**Aneira**
**Thomas**|LDVS Project
Worker & MVP
Chair|Womens Health Matters and
Maternity Voice Partnerships Chair|Confirmed| |**Suzanne**
**Tobin**|Suzanne Tobin|Bosom Buddies|Confirmed| |**Helen**
**Haywood**|GP|Maternity GP|| |**Liz**
**McKechnie**|Neonatologist|Neonatal|| |**Marie Kioseff**|Perinatal mental
health peer support
worker|Perinatal Mental Health and Family
Outreach Worker|| ## TASTER SESSION ||| |---|---| ||| |**Tim**
**e**
**Infant Feeding Work across Cheshire and Merseyside, Bradford and**
**Leeds**
**12:5**
**0**
Entry into virtual webinar - Welcoming and informal networking
**13:0**
**0**
Welcome & Introduction to Baby Week 2021
Lucy Potter, Founder of Baby Week UK (Leeds)
**13.0**
**5**
Black Brestfeeding Week - Cheshire and Merseyside Baby Week
Jo Ward, Cheshire and Merseyside Women and Children’s Partnership / Keely?
**13.3**
**0**
The WHO Code for breastfeeding substitute
Sally Goodwin-Mills, Public Health, Leeds City Council
**13:4**
**5**
Breastfeeding and Cultural Competency / Ready to Relate – Bradford Baby Week
? Jane Dickens?
**14:1**
**5**
Q&A
www.babyweek.co.uk|| |**Tim**
**e**|**Infant Feeding Work across Cheshire and Merseyside, Bradford and**
**Leeds**| |**12:5**
**0**|Entry into virtual webinar - Welcoming and informal networking| |**13:0**
**0**|Welcome & Introduction to Baby Week 2021
Lucy Potter, Founder of Baby Week UK (Leeds)| |**13.0**
**5**|Black Brestfeeding Week - Cheshire and Merseyside Baby Week
Jo Ward, Cheshire and Merseyside Women and Children’s Partnership / Keely?| |**13.3**
**0**|The WHO Code for breastfeeding substitute
Sally Goodwin-Mills, Public Health, Leeds City Council| |**13:4**
**5**|Breastfeeding and Cultural Competency / Ready to Relate – Bradford Baby Week
? Jane Dickens?| |**14:1**
**5**|Q&A| **----- Start of picture text -----**
Time TITLE: Strengths and Struggles in the world of maternity and early years
12.20 Entry into digital conference: Welcoming and informal networking
12.30 Welcome – Child Friendly Leeds & Our Partnership Work
Councillor Fiona Venner, Executive Member for Children and Families, Leeds City Council
12:35 Baby Week - Strengths and Struggles in the World of Maternity & Early Years
Lucy Potter & Sadiya Salim, Baby Week Leeds Founder & Operational Lead
12:45 Leeds Maternity Strategy 2021 – 2025 and the Best Start
Liz Wigley, Senior Commissioning Manager (Maternity and Children's) at NHS Leeds CCG.
13:00 Early Years Discovery Project partnership between Nesta and Leeds
Lesley Wilkinson / Jayne Ford, Leeds City Council & Nesta Rep?
Break (5 mins)
13:30 Workshop Breakout Rooms (25 minutes)
1. Understanding Child Death in Leeds and Health Inequalities
Kathryn Ingold FFPH, Chief Officer / Consultant in Public Health, Leeds City Council
1. Introduction to Paediatric First Aid and Basic Life Support
Hazel Hunter-Steele, Thinktank Training Solutions
14:00 Supporting Families in Communities & Feedback Session
Councillor Salma Arif, Cabinet Member Public Health & Active Lifestyles, Leeds City Council
10 Possibly Best Beginning and Baby Buddy App
mins
14:10 Keynote Speaker
Early Communication Between Babies and Parents, Brain Development and Attachment
Robin Balbernie, Consultant Child Psychotherapist with Gloucestershire NHS Trust
Break (10 mins)
15.15 Networking, Q&A & Feedback on white boards
**----- End of picture text -----**
**Baby Week Leeds Annual Conference Thursday 18[th] November 2021 12.30 – 4pm** www.babyweek.co.uk ## DEAR FUTURE YOU  We promoted the new initiative ‘Dear Future You’ in a Baby Week digital campaign with Women Friendly Leeds this year, culminating in the all-day Dear Future You - Digital Campaign on Saturday 14 November. Dear Future You is a beautiful heart-warming initiative where new and expectant mums write letters to their babies, discussing their hopes and dreams for their future children. Dear Future you began in lockdown with mothers writing letters to their children detailing their thoughts, fears and desires for themselves and for their children. We plan for some mums to read their letters during our online events. This project proudly demonstrates the deep and personal journey’s mothers have gone through during lockdown, and celebrates the profound love they have for their children. It helped share experiences with other mums and provided a platform for feedback on services.  _“Life changed forever the moment you entered the world, but the global pandemic continues and brings with it more rules, guidelines, advice and challenges…Whilst mummy and daddy get to spend more precious time with you, your family are yet to meet you, we are back in isolation and not able to do all the things we had planned. We have been for walks and people stop to look at you and all you can see are their eyes. I wonder if you will grow up thinking wearing masks is ‘normal’? -_ **Mother writing a letter to her child for Dear Future You** |||**balance b/forward**|**2080.45**| |---|---|---|---| |**BABY WEEK**|**April 2021**|**- March 2022**|| ||**Income**||| |09/04/2021||NHS CCG|1000| |23/04/2021||Leeds City Council|1200| |16/07/2021||Leeds City Council BA2012|1513| |30/07/2021||Leeds Community Foundation|5000| |13/10/2021||Leeds Teaching Hospitals|1200| |28/10/2021||Leeds City Council|1200| |4/11/201||Leeds Community Healthcare|1200| |||Total Income|**12313**| |||Tota Income inc balance|**14393.45**| ||**Payments**||| |16/06/2021||Sadiya Renewal|28.78| |16/06/2021||Mantra Media 1st installment|2400| |16/06/2021||Mantra Media 2nd installment|2400| |28/09/2021||Sadiya Wix payment|111.75| |06/12/2021||Robin Balbernie Speaker|100| |06/12/2021||Lucy Potter Expenses|54.47| |06/12/2021||Faye Kenny Boom Chikka Boom|100| |06/12/2021||Holbeck Working Mens club Facilties D|100| |06/12/2021||Hazel Hunter First Aid|92.4| |07/12/2021||Made with Music|50| |07/12/2021||Mark Williams speaker -Daddy Blues|150| |07/12/2021||Nicola Welsh First Aid|100| |16/12/2021||Sadiya Salim Expenses Everyman|48| |16/12/2021||Daddy Blues Promotion|23.93| |16/12/2021||Sadiya Events promotion FB|200| |16/03/2022||Faye Kenny Boom hot drinks|38.25| |16/03/2022||Jodie A Coyle - hot drinks|15.5| ||||**6013.08**| |||**Balance**|**8380.37**|