
## **SMART** 

**(Suffolk Music & Arts Alumni Trust) Charity number: 1177728** 

## **Trustees’ Annual Report & Financial Statement** 

**1[ st ] September 2023** 

**to** 

**31[ st ] August 2024** 

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## Reference and administrative information 

## **Elected Trustees** 

|**Elected Trustees**|**Elected Trustees**|
|---|---|
|Ms Rebecca Reidy|Co-Chair|
|Miss Victoria James|Co-Chair and Grants Officer|
|Mr William Peall|Vice Chair & Designated Safeguarding Officer|
|Mr Howard Brialey|Treasurer|
|Mrs Wendy James|Trustee|
|Mrs Carly Markkanen|Membership Secretary & Lead Board Member for Safeguarding|
|Mrs Clare Lewis|General Secretary (joined 23 December 2023)|
|Mr Chris Greenhill|Peter Youngs Memorial Trust Representative (joined 24 November<br>2023)|
|Mr Isaac Barrow|Fundraising Officer (23 December 2023, resigned 7 June 2024)|



|**Nominated Trustees**|**Nominated Trustees**|
|---|---|
|Mr Ben Chadwick|Head of County Music Service|
|Miss Morgan Barber|Youth Trustee|
|Miss Jess McInnes|Youth Trustee (resigned October 2023)|



**Office Address:** SMART, ℅ Mr W Peall, 1 Boudicca Road,  Suffolk Central Business Park, Stowmarket, IP14 1WF 

## **Charity number:** 1177728 

**Auditor:** Kevin Boom 

**Bankers:** Lloyds Bank Plc,  Chelmsford Legg St Osc,  1 Legg St, Chelmsford, Essex, CM1 1JS 

**Charity’s Object:** To relieve the needs of young people  from Suffolk who have needs by reason of youth; in particular, but not exclusively, by the provision of grants to access or participate in art in its widest form, including music. 

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Trustees’ Report 

**Overview** 


Since  our  inception  in  2018,  we  have  grown  our  membership  and  our  funds,  built  a  board  of  trustees with  a  wide  range  of  skills,  and  put  on  several  member  events.  During  this  financial  year,  the trustees  have  continued  to  work  towards  the  strategy  set  during  2021/22,  to  ensure  SMART  grows and  develops  and  can  support  more  of  the  young  people  of  Suffolk.  The  four  strategic  pillars  set  out above guide all our work towards our vision and mission. 

We  started  awarding  grants  and  scholarships  in  the  2019/20  academic  year[ 1 ] ,  and  have  continued  to develop our ability to award grants and scholarships to young people in Suffolk needing our support. 

From our inception to the end of the 23/24 financial year we have now[ 2 ] : 

- supported **45 people** (42 grant recipients, 3 scholars),  with 

- grants and scholarships totalling nearly **£17,000 (grants)** and over **£6,500** 

   - **(scholarships)** , delivering 

- an **average grant award of over £400** and an **average  annual scholarship value of more than £800** . 

This report covers the 2023/24 financial year, from 1 September 2023 to 31 August 2024. 

It has been exciting to see progress against each of these strategic pillars this year. We are grateful for the time that our trustees and supporters have contributed to SMART to enable this progress. 

> 1 Note that SMART’s 2022/23 Annual Report incorrectly  stated that “We started awarding grants and scholarships in the 2021/22 academic year”. The corrected version should read “We started awarding grants and scholarships in the 2019/20 academic year”. 

> 2 We have amended our reporting structure to ensure  we are consistently reporting data in the same way year on year and for this reason, the SMART 2022/23 Annual Report should state that, since inception to the end of the 22/23 financial year, we have awarded over £7,000 in grants to 19 successful applicants and scholarships totaling nearly £3,700. 

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## Highlights include: 

- **Deliver funding** to young artists in Suffolk who need  it 

   - Year-on-year increase in: 

      - number of grant applications received 

      - number of grants awarded 

      - funds available to award 

      - total grants awarded (£) 

   - Broadened the range of arts disciplines that our grants support 

   - Widened our geographical reach 

   - Built and strengthened connections with Suffolk arts organisations to engage young artists seeking support 

- Grow an engaged **membership** to drive fundraising activity 

   - Maintained an engaged and stable membership 

   - - Increased reach and engagement on social media - Brought members together to perform at First Light Festival in June 2024 - Consistent member engagement with our regular newsletters - Built and strengthened connections with Suffolk arts organisations to engage young artists and potential new members 

   - - Our focus is now on growing our membership to enable us to support more of Suffolk’s young people **funds** to support our mission 

   - - Overall increase in income compared to 2022/23 (although unrestricted income was lower than 2022/23) 

   - - Partnership with Peter Youngs Memorial Trust enabled us to take on a ringfenced fund (over £8,800) to support young people in the North Suffolk / Waveney area 

   - - Maintained a range of income sources - Membe r and supporter donations (via Paypal) provided  a substantial part of our income - Collections at concerts continue to be a successful source of income - Maintained a low & stable costs base[ 3 ] - Our focus is now on growing our funds to enable us to support more of Suffolk’s young people across a wide range of arts opportunities **identity** 

   - - Regular updating of the website with feedback and quotes from grant recipients - Increased trustee skillset, with recruitment of a fundraising trustee and general secretary to support key areas of strategy and administration 

   - - Increased reach and engagement on social media - Unsolicited approaches from potential partners, supporters and grant recipients suggest that our reputation is growing and there is an unmet need which we are well-placed to support 

   - - Signed up for a Canva account to create visuals for social media using our brand assets, allowing for a more cohesive, branded look online 

- Build and maintain **funds** to support our mission 

- Build a strong **identity** 

Please  see  below  for  more  detail  on  the  actions  we  took  during  the  2023/24  financial  year  towards each of our strategic aims. 

> 3  The apparent fluctuations in the running costs shown  in the accounts for the last few years are due to insurance costs for 

2020/21, 2021/22, and 2022/23 all being paid during 2021/22, suggesting an artificially inflated running costs figure for 2021/22 and an artificially deflated running costs figure for 2022/23 

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**Deliver funding  to young artists in Suffolk who need  it** 

## **Overview** 

SMART’s  grants  provide  funding  for  Suffolk's  young  people  to  access  arts  opportunities.  This  might include: 

- Access to  and participation in music and other arts  education 

- Travel and other associated costs of auditions and interviews 

- The costs of accessing specialist or tertiary education 

- Membership of other nationally recognised music and other arts education organisations 

- Access to national or international music and other arts opportunities 

- Access to equipment needed for arts education and participation 

- Access to music or other arts therapeutic services 

These  grants  are  available  to  young  people  who  demonstrate  a  great  deal  of  commitment  to  and enjoyment  of  the  arts,  but  who  cannot  afford  what  they  need  to  pursue  that  passion.  At  this  stage, we are only in a position to offer grants to individuals, not organisations. 

|**Grants & Scholarships awarded (£) 4**|**Grants:**£9.739.50 |**Scholarships:**£2,848.95<br>**SMART:**£6,076.00 |**FoSYM:**£3,492.50 |**PYMT:**£171.00|
|---|---|
|**Grants awarded (#)**|23 (**SMART**: 12 |**FoSYM**: 10 |**PYMT**: 1)|
|**Scholarships awarded (#)**|3|
|**Average award amount (£)**|**Grants**: £423.46<br>**Scholarships**: £949.45|
|**Arts disciplines supported**|Music, Performing Arts, Dance, Jazz|



We  received  29  applications  for  activity  taking  place  in  this  financial  year,  an  increase  of  10  on  the previous  year.  We  believe  this  is  due  to  an  increased  awareness  of  SMART’s  existence  and  our work.  This  awareness  has  increased  through  our  relationship-building  with  arts  organisations  and education  providers  across  the  county,  and  the  continuing  need  for  funding  for  artistic  activity  given the ongoing cost of living crisis. A  large  number  of  these  applications  were  again  from  Stagecoach,  whose  Principal  continues  to signpost  families  in  need  of  support  to  SMART.  In  addition,  we  saw  applicants  applying  for  funding to  support  activities  at  advanced  levels,  such  as  Urdang  Dance  Academy,  Junior  Guildhall,  Junior Royal  Academy  of  Music  and  the  CTC  College,  alongside  Suffolk  County  Music  Service membership  and  in-school  activities.  These  applications  show  an  increased  breadth  in  the awareness of SMART across age groups, art forms and musical genres. 

_“I am extremely grateful for being awarded this grant. It has_ _**encouraged me to have dreams as a musician** . I had been trying to manage  my expectations, in case I would not be able to take my place on the Junior Guildhall programme because of funds. This award has_ _**helped my confidence to grow** leading up  to Junior Guildhall, which I am thankful for. It has also made me consider how one day I would like to be in a position to support someone else to follow their musical dreams. I feel excited to be able to actually_ 

> 4 Please note that the numbers detailed in the above  table are based on awards made for activity taking place in the 23/24 academic year but some financial transactions may have taken place before/after the financial year and therefore financial data in the accounts may not match grant and scholarship numbers. 

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_be able to take my place now, and to concentrate on my studies, and discovering how I may grow as a musician._ _**If I had not been awarded  this grant, I simply would not have been able to attend the Junior Guildhall, which is such a colossal opportunity to miss** ...I am grateful that awards like this exist for artists like myself, who would have the_ _**door closed to them without financial support** .”  - Grant recipient_ 

_“I feel extremely grateful to have received one of the SMART grants! The grant_ _**will allow me to cover the costs of the resources and uniform** required to start my training in September. I am so excited to start my journey at Urdang Academy!” -  Grant recipient_ 

## **Geographic distribution of awards** 

We  have  seen  an  increased  geographic  distribution  of  our  grants  and  scholarships.  In  the  21/22 financial  year  our  grant  recipients  and  scholars  were  only  from  Ipswich  and  Bury  St  Edmunds.  This year  we  have  continued  to  have  a  wider  reach,  including  Bungay,  Beccles  and  Hadleigh  (although the  largest  number  of  successful  grant  recipients  and  scholars  remain  based  in  Ipswich  and  Bury  St Edmunds).  We  are  delighted  that  funds  distributed  by  SMART  continue  benefitting  young  people across the whole county: we aim to continue to expand this reach over the coming years. 


## **SMART Grants** 

As  above,  we  awarded  23  grants  this  year.  We  have  been  delighted  to  hear  about  the  excellent progress  our  recipients  are  making,  supported  by  SMART’s  funding.  Looking  at  the  data  for  the  age range  of  grant  recipients  this  year,  it  has  become  clear  that  we  have  been  able  to  support  young people  at  critical  moments  of  their  development.  For  example,  typically,  young  people  increase  their commitment  to  their  artform  after  achieving  a  base  level  of  skills  and  passion  towards  the  end  of Key  Stage  2,  where  they  may  move  from  whole  class  teaching  to  receive  1:1  tuition.  Similarly,  at ages  16-18,  we  have  seen  an  increased  demand  for  funding  to  help  these  young  people  take  the next  step  in  their  journeys  as  they  are  undertaking  GCSEs,  BTECs,  A  Levels  or  looking  further ahead towards Higher Education. 

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SMART  has  also  been  able  to  diversify  the  art  forms  we  support  via  our  grants.  In  previous  years, we  only  received  applications  relating  to  music  and  theatre  /  musical  theatre  (performing  arts) activity.  This  year,  we  have  also  awarded  grants  towards  jazz  and  dance  activity.  We  are  really pleased  to  be  able  to  support  a  wider  variety  of  activity  and  we  aim  to  continue  to  broaden  the  scope of the grants we award. 


## **SMART Scholarships** 

SMART  Scholarships  are  funded  by  the  ringfenced  Friends  of  Suffolk  Youth  Music  (FoSYM)  fund. The  Scholarships  provide  up  to  50%  of  one  year’s  funding  for  young  people  in  Years  7-13  to continue  their  musical  learning  through  Suffolk  County  Music  Service  (SCMS)  tuition,  to  attend  a SCMS area ensemble, and towards any instrument hire costs. 

We  are  delighted  that  last  year’s  three  scholars  continue  to  grow  and  develop  musically  and  still play  an  active  part  in  Suffolk  Youth  Orchestra  and  Suffolk  Youth  Wind  Band,  as  well  as  area ensembles  in  West  Suffolk.  As  a  result,  we  continued  their  scholarships  for  the  23/24  academic year. 

Two  of  these  scholars  completed  their  time  in  secondary  education  at  the  end  of  the  23/24 academic  year,  and  so  their  scholarships  have  also  come  to  an  end.  We  hope  to  engage  our  current scholars  in  showcasing  their  talents  (for  example,  performing  at  SMART  events),  to  encourage  more scholarship  and  grant  applications,  to  tell  the  story  of  what  SMART  offers,  elicit  donations,  and encourage young people to take part in SCMS activity. 

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**Build and maintain funds  to support our mission** 

## **Overview** 

|**Income**|£11,928.48|
|---|---|
|**Income Streams**|**PYMT fund |**£8,837.51<br>**Private donations**| £2,575.00<br>**Concert collections**| £333.46<br>**Interest on savings**| £132.51<br>**Paypal**| £50.00|
|**Core Running Costs (% of income)**|£478.83 (4.01%)|
|**Fundraising Costs**|£51.45|
|**Total Funds**|£36,768.75<br>**SMART**| £3,868.29<br>**FoSYM**| £24,233.95<br>**PYMT**| £8,666.51|



SMART has three funds available to award for grants and scholarships: 

- **SMART general funds:** unrestricted. 

- **Friends of Suffolk Youth Music (FoSYM) funds:** ringfenced  for activities particularly relating to the Suffolk Youth Ensembles managed by the Suffolk County Music Service. 

- **Peter Youngs Memorial Trust (PYMT) funds:** ringfenced  for grant recipients in North Suffolk / Waveney area.  See below for more details. 

Overall  our  income  increased  in  2023/24  compared  to  2022/23  (although  unrestricted  income  was lower than 2022/23), and we maintained a range of income sources. 

Our  biggest  source  of  income  in  2023/24  was  receipt  of  a  ringfenced  fund  from  the  Peter  Youngs Memorial Trust (£8,837.51). See below for more details. 

Member  and  supporter  donations  (via  Paypal)  provided  a  substantial  part  of  our  income  (£2,575.00). Collections  at  concerts  also  continue  to  be  a  successful  source  of  income  (£333.46).  Transferring some  of  our  funds  to  fixed  term  savings  accounts  (along  with  the  wider  economic  environment) helped increase our interest income compared to last year (£132.51 this year). 

We have maintained a low & stable costs base[ 5 ] (£478.83),  just over 4% of our income. 

While  we  have  maintained  a  steady  income  stream,  the  demand  for  grants  is  growing  faster  than our  income.  Given  the  number  of  grant  applications  that  are  only  eligible  for  unrestricted  funds, rather  than  the  ringfenced  FoSYM  or  PYMT  funds,  we  also  recognise  the  importance  of  growing  our unrestricted  funds.  Our  focus  for  2024/25  will  be  on  growing  our  funds,  and  diversifying  our  income streams.  We  aim  to  identify  sustainable  sources  of  income  to  enable  us  to  continue  and  expand  our work, and support more of Suffolk’s young people across a wide range of arts opportunities. 

Further financial narrative can be found in the Treasurer’s Statement below. 

> 5  The apparent fluctuations in the running costs shown  in the accounts for the last few years is due to insurance costs for 2020/21, 2021/22, and 2022/23 all being paid during 2021/22, suggesting an artificially inflated running costs figure for 2021/22 and an artificially deflated running costs figure for 2022/23 

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## **Peter Youngs Memorial Trust (PYMT)** 

In  2023  we  were  approached  by  representatives  of  the  Peter  Youngs  Memorial  Trust  (PYMT),  who were  looking  for  assistance  in  administering  a  fund  that  had  been  set  up  in  memory  of  Peter Youngs. 

Born  in  1952,  Peter  Youngs  learned  the  violin  with  Stan  Philips  at  Primary  School  in  Oulton  Broad, Lowestoft.  Music  was  a  big  part  of  his  life,  and  he  went  on  to  study  Music  and  History  at  University. After  graduating  he  went  into  teaching,  firstly  at  the  Dragon  School  in  Oxford  and  subsequently returning  to  Lowestoft  to  teach  in  the  music  service.  He  was  keen  for  children  to  have  the  same chance  to  learn  music  as  he  had  himself  and,  at  the  time  of  his  death,  had  been  saving  in  order  to start  his  own  music  school  in  Lowestoft.  The  money  he  had  raised  was  put  into  the  Peter  Youngs Memorial Trust to be used to fund pupils who needed help buying an instrument or funding lessons. 


Alongside  teaching  Peter  had  a  busy  social  life.  He  was  well-known  in  orchestras  across  Suffolk.  In those  days,  choral  societies  regularly  used  an  orchestra  to  accompany  their  performances  and Peter  was  a  very  able  leader.  He  enjoyed  his  food  and  would  rate  the  post-rehearsal  tea  according to the quality of the chocolate cake, known unofficially as the PY ratings! 

Peter  was  organist  at  his  local  church  in  Melton.  He  organised  the  Summer  Light  Music  Concerts, where  many  of  Peter’s  musician  friends  across  the  generations  would  perform  Light  Music  in  a range  of  venues.  Peter  welcomed  people  to  his  home  before  and  after  concerts:  proper  community music-making.  An  unassuming  musician,  Peter  was  on  the  lookout  for  musicians  coming  to  the  area who could be included in one of his many ensembles. 

Peter  accompanied  the  Lowestoft  Suzuki  group  with  a  lightness  of  touch  and  taught  several advanced  members  of  the  group.  For  a  long  time,  he  was  conductor  of  the  North  Suffolk  Youth Orchestra,  and  it  went  from  strength  to  strength.  He  was  a  natural  on  the  piano  and  enjoyed  keeping people  on  their  toes  by  playing  an  introduction  in  the  wrong  key  only  to  cleverly  modulate  to  the correct  key  just  in  time!  In  addition,  Peter  was  leader  and  string  fixer  for  Waveney  Sinfonia, occasionally taking a rehearsal as conductor. 

A  keen  cyclist,  Peter  would  often  travel  long  distances.  His  trip  from  Melton  to  Lowestoft  in  time  for work  at  9  o’clock  was  not  unusual.  It  was  a  great  tragedy  that  Peter  was  killed  in  a  road  accident  at only  35  years  old.  If  things  had  been  different,  one  can  only  imagine  the  huge  impact  Peter  would 

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have continued to have on the musical life of Suffolk. 

The  Peter  Youngs  Memorial  Trust  was  formed  in  Peter's  memory  to  assist  deserving  musicians  up to  21  years  of  age  from  the  former  Waveney  District  Council,  who  are  in  need  of  financial  assistance with the costs of musical activity. 

SMART  is  honoured  that  PYMT's  board  agreed  that  the  funds  and  assets  generated  by  PYMT should  be  transferred  to  SMART  to  award  as  a  ringfenced  fund  in  line  with  the  PYMT  objective.  We signed  a  Memorandum  of  Agreement  with  PYMT  in  February  2024,  and  received  the  funds  in  March 2024. We awarded our first grant from the PYMT fund in March 2024. 

Chris  Greenhill,  a  trustee  of  PYMT,  joined  SMART  in  November  2023  to  oversee  administration  of the  PYMT  fund.  Chris  has  helped  raise  the  profile  of  SMART  within  North  Suffolk,  increasing  the number of grant applications received from the area. 

## **Grow an engaged membership  to drive fundraising activity** 

As  at  the  end  of  August  2024,  we  had  149  active  members  (an  increase  of  2  from  last  year).  While new  memberships  are  low,  we  are  seeing  increased  member  engagement  through  other  channels, for example, social media. 

After  discussions  with  Latitude  Festival  have  not  been  fruitful  for  the  last  couple  of  years,  we  began to  explore  a  member  event  that  could  replicate  this  experience.  Latitude  was  a  huge  boost  to  our membership  numbers  and  fundraising  activity,  and  is  above  all  a  great  opportunity  for  members  to connect  across  Suffolk  Youth  Music  generations  and  play  together.  Suffolk  County  Music  Service (SCMS)  have  a  presence  at  First  Light  Festival  which  takes  place  on  the  Summer  Solstice  weekend each year in Lowestoft, the most easterly point in the UK. 

Through  this  relationship,  SMART  secured  a  performance  spot  on  the  Kensington  Gardens  Stage and  put  a  call  out  to  members  to  take  part.  Noel  Vine,  Helen  Burton  and  Becci  Reidy  formed  a  string trio,  while  Harry  Palmer,  Vicky  James,  Marie  Young  and  Braith  Bryant  came  together  to  perform  as  a wind  quartet.  Taking  inspiration  from  both  Suffolk  and  the  summer  season,  the  ensembles performed  repertoire  from  Britten  to  The  Beatles  to  Brahms  and  from  Ed  Sheeran  to  ELO!  We  were treated  to  (nearly!)  a  whole  day  of  sunshine  on  the  beautiful  South  Beach  in  Lowestoft  with  plenty  of performances, activities and stalls to keep us entertained after we performed. 



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The  location  was  perfect  for  us  as,  this  year,  SMART  took  on  the  funds  from  the  Peter  Youngs Memorial  Trust  (PYMT),  a  ringfenced  fund  to  support  musicians  from  within  the  Northern  Area  of North  Suffolk,  and  we  loved  getting  to  know  the  people  of  the  area.  We  also  joined  our  friends  from the  SCMS  who  had  a  stall  on  the  beach  offering  Gamelan  workshops.  Our  thanks  to  all  those  who performed  and  helped  out  over  the  weekend,  to  the  organisers  of  the  festival  for  inviting  us  to perform, and to the enthusiastic audiences. 

We  are  exploring  the  possibility  of  continuing  this  relationship  with  First  Light  and  the  people  of North  Suffolk,  and  looking  at  other  opportunities  for  members  to  engage  with  SMART  at  in-person events. 


Our  Annual  General  Meeting  in  2023  was  a  chance  for  us  to  continue  to  develop  in-person relationships  with  members,  grant  recipients,  potential  applicants  and  donors.  SCMS  kindly  hosted us  at  Northgate  Arts  Centre  at  the  culmination  of  their  winter  rehearsal  course  for  their  County  Music Groups  (CMGs).  This  concluded  with  an  open  rehearsal  for  family  members  of  CMG  performers, including  SMART  Scholars  and  grant  recipients,  and  also  provided  a  performance  opportunity  for another  of  our  grant  recipients,  Oscar  Lyons.  Oscar  demonstrated  his  skills  and  talent  and encouraged  audience  members  to  purchase  raffle  tickets  with  proceeds  going  to  SMART  to  help increase the number of young people like Oscar we can support through its grant. 


We  have  kept  in  touch  with  members  through  three  newsletters  throughout  the  year.  Newsletters remain  an  important  point  of  contact  with  our  members,  where  we  share  updates  from  grant recipients,  other  news  and  opportunities  to  get  involved  with  the  charity’s  fundraising  efforts.  93%  of our members opt-in to our email communications, and we are achieving an average 59% open rate. 

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**Build a  strong identity** 

**Building our profile and telling a clear story about our work** 

Following  a  refresh  in  2022,  the  website  continues  to  be  a  huge  source  of  information  for  those curious  about  SMART.  The  ‘Our  impact’  section  is  updated  regularly  with  stories  of  our  grant recipients’  and  scholars’  success  using  quotes  expressing  the  benefits  they  have  received  due  to the  funding  they  received.  We  are  also  using  the  website  to  showcase  member  events  and  other ways to get involved in SMART’s work. 

We  recently  registered  for  a  charity  account  on  Canva,  an  online  design  and  publishing  tool,  which allows  us  to  create  much  more  engaging  and  dynamic  visuals  to  accompany  social  media  posts.  We have  seen  this  increase  the  amount  of  engagement  we  are  receiving  online  through  likes  and comments on our posts. 

Morgan  Barber,  our  Youth  Trustee,  also  took  over  SMART’s  Instagram  page  during  Suffolk  Youth Orchestra’s  tour  to  Italy:  she  used  ‘stories’  to  document  the  group’s  trip,  as  well  as  a  feature  on SMART’s  involvement  in  First  Light  Festival.  These  stories  remain  on  our  Instagram  page  as ‘highlights’  so  they  can  continue  to  be  viewed.  We  want  to  capitalise  on  the  opportunities  to  create this  content  going  forward  and  use  more  reels,  stories  and  highlights  to  tell  the  story  about  SMART, reacting to the changing ways the public use social media. 

We  continue  to  work  closely  with  the  Suffolk  County  Music  Service,  who  actively  promote  the  charity and  permit  opportunities  for  SMART  to  have  a  presence  with  the  young  people  and  their parents/guardians  who  take  part  in  their  ensembles.  This  has  included  SMART  stalls  at performances,  adverts  in  programmes  and  direct  communications  to  participants  and  their  families. We  will  be  holding  our  next  Annual  General  Meeting  at  the  end  of  the  Christmas  rehearsal  period, combining  with  SCMS’  planned  open  rehearsal  as  an  opportunity  for  members,  donors, stakeholders and friends to meet, network and hear about what SMART has been doing. 

We continue to be active on social media using a variety of platforms: 

Website:  https://www.SuffolkSMART.org Facebook page:  https://www.facebook.com/SuffolkSMART Twitter: @SuffolkSMART  https://www.x.com/SuffolkSMART Instagram: @SuffolkSMART 

This  year,  we  posted  on  Instagram  34  times,  not  including  stories.  This  is  a  significant  increase  on last  year.  We  believe  this  is  due  to  having  more  content  to  post  using  Canva-created  visuals, receiving feedback from grant recipients, and having member events. 





3.6k page reach 113 followers* 681 visits 64 new page follows 366 page follows* 

5176 total views* 127 followers* 290 unique visitors 1,676 highest reach 

*to date 

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Facebook  continues  to  be  where  we  receive  the  highest  levels  of  engagement.  This  year,  we  more than  doubled  the  visits  to  our  site  compared  to  last  year.  The  highest  reach  on  a  single  post  was  the post  about  Peter  Youngs  and  taking  on  the  PYMT  funds  which  reached  1,600  people  and  received 15  likes  and  9  shares.  Another  high  reaching  post  was  quotes  from  grant  recipients  which  reached 929 people and received 4 likes and 7 shares. 

On  Instagram,  our  most  viewed  reel  was  the  flags  on  Lowestoft  beach  at  First  Light  Festival, reaching  1676  people.  The  post  with  highlights  from  SYO’s  tour  to  Italy  received  the  highest engagement  with  226  plays,  16  likes,  1  comment  and  1  save.  SMART  is  now  signed  up  for  a professional account which will give us greater insights in the future. 

Our  website  received  almost  1000  views  this  year  from  290  unique  visitors.  We  learned  that  the sources  directing  people  to  the  website,  from  largest  to  smallest,  are  Google,  direct  to  site, Facebook, SCMS website and Yahoo. 

From  this,  we  can  learn  about  what  content  engages  our  followers  most  and  how  we  can  continue  to grow our reach amongst current and new followers. 

We  are  not  actively  posting  content  on  X  (formerly  Twitter),  as  we  do  not  receive  much  engagement here:  our  followers  are  typically  using  Facebook  and  Instagram  more.  In  addition,  Instagram  and Facebook  link  easily  to  each  other  and  cross-post,  and  are  more  flexible  in  what  content  can  be posted  (e.g.  no  word  count  limits,  easier  to  create  video  content,  etc.),  meaning  there  is  a  smaller administrative  burden  via  these  platforms.  When  tagged,  we  do  repost  relevant  content  on  X,  for example, SCMS posts. 

## **Trustees and governance** 

As  at  the  end  of  August  2024,  we  had  8  elected  trustees  and  2  nominated  trustees.  We  currently have  two  vacancies  for  elected  trustees,  and  one  vacancy  for  a  nominated  trustee.  Nominated trustees  are  appointed  by  the  Suffolk  Music  Education  Hub,  and  the  intention  is  to  recruit  nominated trustees  who  have  links  to  an  organisation  involved  in  music  or  the  arts  in  Suffolk,  or  skills  in  a related field. 

Jess  McInnes  stood  down  as  a  nominated  youth  trustee  in  October  2023  in  order  to  focus  on  her upcoming  A-Levels.  Nominated  youth  trustees  are  appointed  by  the  Suffolk  Music  Education  Hub, and  must  be  aged  over  16  and  participants  in  a  Suffolk-based,  youth  music  or  other  arts organisation. 

We  welcomed  Chris  Greenhill  as  an  elected  trustee  in  November  2023,  joining  as  a  representative of  the  Peter  Youngs  Memorial  Trust  (see  ”Peter  Youngs  Memorial  Trust”  above)  to  oversee administration  of  the  ringfenced  fund  that  SMART  took  on  in  March  2024.  Chris  has  helped  raise  the profile  of  SMART  within  North  Suffolk,  increasing  the  number  of  grant  applications  received  from  the area. 

At  our  AGM  in  December  2023,  Becci  Reidy  (elected  trustee  and  Co-Chair)  stood  down  and  was re-elected.  Nathan  Austin  and  Grace  Harman  also  stood  down  as  elected  trustees.  Many  thanks  to Jess, Nathan and Grace for all their contributions during their time as trustees. 

Also  at  our  AGM  in  December  2023,  we  welcomed  Isaac  Barrow  as  an  elected  trustee,  taking  on the  role  of  Fundraising  Officer.  Isaac,  a  former  member  of  Suffolk  Youth  Music  ensembles,  resigned his  role  in  June  2024  for  personal  reasons,  and  we  are  grateful  for  his  input  during  the  short  time  he was a trustee. 

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We  also  welcomed  Clare  Lewis  as  an  elected  trustee  at  our  AGM  in  December  2023,  taking  the  role of  General  Secretary.  Clare  brings  her  experience  as  Business  Support  Coordinator  for  the  Suffolk County  Music  Service.  As  an  elected  trustee,  she  has  been  a  great  advocate  for  SMART, strengthening  our  relationship  with  the  Suffolk  County  Music  Service,  raising  our  profile  with  current Suffolk  Youth  Music  members,  with  potential  grant  and  scholarship  recipients  (through  staff  at  the Suffolk County Music Service), and with potential donors. 

As  set  out  in  previous  years’  trustee  reports,  we  continue  with  our  strategy  to  use  every  trustee vacancy  as  an  opportunity  to  work  towards  a  strong  and  diverse  board  with  balanced  skills.  We identified  a  need  to  strengthen  our  board  with  specific  skills  in  fundraising,  marketing  and communications,  and  to  build  links  with  a  wider  range  of  arts  organisations  in  Suffolk  through recruitment  for  our  nominated  trustee  vacancy.  While  we  had  some  interest  in  these  roles,  we  have so  far  been  unsuccessful  in  recruiting,  so  will  continue  our  search  with  renewed  focus  in  the  2024/25 financial year. 

The  grants  sub-committee  met  four  times  during  the  financial  year  to  consider  grant  applications (once  a  term,  with  an  additional  meeting  in  August  2024  to  consider  grant  applications  relating  to Suffolk County Music ensembles). 

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Treasurer’s Report 

|**Statement of financial activities for the year ending 31st August 2024**|**Statement of financial activities for the year ending 31st August 2024**|**Statement of financial activities for the year ending 31st August 2024**|
|---|---|---|
|**Income**|||
|MembershipFees|-||
|Peter YoungMusic Trust Ringfenced Donation|£8,837.51||
|Member Donations|-||
|Private Donations|£2,575.00||
|Ardonagh Trust|-||
|Sidegate PrimarySchool Concert Receipts|-||
|Paypal GivingFund|£50.00||
|Latitude Fee|-||
|Collections|£333.46||
|Fundraising- sponsored events,collections,etc|-||
|Amazon Smile|-||
|EveryClick(Give asyou Live)|-||
|Interest received on FoSYM funds|-||
|Interest received on SMART funds|£132.51||
|Membermojo Test|-||
|Grant fundingreturned|-||
|Gift Aid Claimed|-||
|**Total**|**£11,928.48**||
|**Other**|||
|Donated byFriends of Suffolk Youth Music(FSYM)|-||
|**Expenditure**|||
|Grants - SMART fund|£8,054.00||
|Grants - FoSYM fund|£2,777.50||
|Grants - PYMT|£171.00||
|Scholarships - FoSYM Fund|£2,848.95||
|Grants - other|-||
|Festival Costs(Latitude/First Light)|£15.00||
|Paypal Mojo|-||
|Goodbox costs/fees|-||
|Refunds(Duplicatepayments orgrant refunds)|-£650.00||
|Donation to SCM(Ardonagh Trust)|-||
|Counter topunits(collectingboxes)|-||
|Insurance|£174.48||
|Stationery/Admin/Software|£64.80||
|T-shirts(for collections)|-||
|Paypal fees / Commission Charges|£36.45||
|Miscellaneous Resources|-||
|MemberMojo subscription renewal|£75.00||
|Information Commissioner's Office Fees|£35.00||
|Website renewal|£129.60||
|**Total**|**£13,731.78**||



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|**Surplus/(Deficit): **|**Surplus/(Deficit): **|**Surplus/(Deficit): **|
|---|---|---|
|Surplus/(Deficit)foryear||-£1,803.30|
|Surplus/(Deficit)brought forward||£38,572.05|
|**Total**|**£36,768.75**||
|**Represented by: **|||
|Treasurer's Current Account|£697.60||
|BB Instant Access Savings Account|£13,482.60||
|14 Months Savings Account|£20,000.00||
|18 Months Savings Account|-||
|Paypal Account|£2,588.55||
|**Total**|**£36,768.75**||
|**Made up of:**|||
|Restricted Funds(FSYM balance)|£24,233.95||
|Restricted Funds(PYMT balance)|£8,666.51||
|General Funds|£3,868.29||
|**Total**|**£36,768.75**||



## **Treasurer’s Statement** 

## **Overview** 

We brought forward bank balances totalling £38,572.05 and our income during the accounting period was £11,928.48, with outgoings of £13,731.78. 

## **Income** 

The largest contribution to our income was from a donation of £8,837.51, from The Peter Youngs Memorial Trust, followed by receipts of £2,575.00 from anonymous donors. 

There was a substantial increase in income from interest on savings, thanks to a better investment policy and due to the increase in interest rates. 

The rest of the income is made up from a charitable receipt from Paypal, as well as collections at concerts. 

## **Outgoings** 

We issued grants from SMART of £8,054.00, from FoSYM of £2,777.50 and a grant of £171.00 from PYMT. 

We also funded scholarships to the value of £2,848.95 from FoSYM. 

Core costs were £478.88, as well as a small amount (£51.45) of fundraising costs (Paypal and room hire). 

In addition to the above there were unpaid grants awaiting paperwork, that were paid after 31st August 2024 and totalled £2,641.40. 

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## **Grants:** 

## **FoSYM Funds** 

Grants for County Music Activities £2,777.50 Scholarships for County Music Activities £2,848.95 **SMART Funds** Grants given from these funds £8,054.00 **PYMT Funds** Grants given from these funds £171.00 

## **Reserves:** 

As of 31st August 2024 funds remaining in the following accounts: 

Current Account £697.60 Instant Access savings account £13,482.60 Fixed Rate savings account £20,000.00 Paypal £2,588.55 **Total Reserves £36,768.85** Reserves are broken down as follows: FoSYM restricted funds £24,233.95 SMART funds £3,868.29 PYMT restricted funds £8,666.51 **Total Reserves £36,768.75** 

Reserves are broken down as follows: 

|**Reserves**|**Reserves**|**Reserves**|**Reserves**|**Reserves**|**Reserves**|**Reserves**|
|---|---|---|---|---|---|---|
|**Reserves**|**2023/24**|**2022/23**|**2021/22**|**2020/21**|**2019/20**|**2018/19**|
|FoSYM<br>Restricted<br>Funds|£24,233.95|£29,210.40|£32,292.90|£35,276.07|£35,276.07|£0.00|
|SMART<br>General<br>Funds|£3,868.29|£9,361.65|£12,673.99|£6,980.06|£4,544.11|£1,967.71|
|PYMT<br>Restricted<br>Funds|£8,666.51|**-**|**-**|**-**|**-**|**-**|
|**Total**|**£36,768.75**|**£38,572.05**|**£44,966.89**|**£42,256.13**|**£39,820.18**|**£1,967.71**|
|Increase /<br>Decrease<br>on previous<br> year|-£1,803.30|-£6,394.84|£2,710.76|£2,435.95|£37,852.47|-|



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