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2021-06-30-accounts

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Charity number: 1176894

Company number: 10257450

(England and Wales)

South Shields FC Foundation Limited

Report of the Trustees and Unaudited Financial Statements

For the year ended 30 June 2021

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South Shields FC Foundation Limited Contents Page For the year ended 30 June 2021

Report of the Trustees 1
Independent Examiner's Report to the Trustees 2
Statement of Financial Activities 3
Statement of Financial Position 4
Notes to the Financial Statements 5 to 10
Detailed Statement of Financial Activities 11 to 12

DocuSign Envelope ID: 442C0359-2223-4986-B954-DD66C3401703DocuSign Envelope ID: B144A2DB-F8E9-45F7-B5FD-EDE6C4EC8044

South Shields FC Foundation Limited Report of the Trustees

For the year ended 30 June 2021

The Trustees, who are also directors for the purposes of company law, have pleasure in presenting their report and the financial statements for the charitable company for the year ended 30 June 2021. The Trustees have adopted the provisions of Accounting and Reporting by Charities: Statement of Recommended Practice applicable to charities preparing their accounts in accordance with the Financial Reporting Standard applicable in the UK and the Republic of Ireland (FRS 102) (effective 1 January 2015).

OBJECTIVES AND ACTIVITIES

Objectives and aims

The trustees have considered the Charity Commision's guidance on public benefit, including the guidance 'public benefit: running a charity (PB2)'.

REFERENCE AND ADMINISTRATIVE INFORMATION

Name of Charity South Shields FC Foundation Limited Charity registration number 1176894 Company registration number 10257450 Principal address Mariners Park Shaftesbury Avenue South Shields Tyne and Wear NE323UP

Trustees

The trustees and officers serving during the year and since the year end were as follows:

Gary Crutwell Stephen David Taylor Martin Ronald Urwin Keith Finnigan John Watson Geoff Thompson Independent examiner Beach Accountants Limited Chartered Certified Accountants 10 Blue Sky Way Monkton Business Park South South Tyneside NE31 2EQ Approved by the Board of Trustees and signed on its behalf by ............................................................................. 27 May 2022 Keith Finnigan

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South Shields FC Foundation Limited

Independent Examiners Report to the Trustees

For the year ended 30 June 2021

I report to the trustees on my examination of the accounts of the charitable company for the year ended 30 June 2021.

Responsibilities and basis of report

As the charity Trustees, who are also directors for the purposes of company law, are responsible for the preparation of the accounts in accordance with the requirements of the Companies Act 2006 ('the 2006 Act').

Having satisfied myself that the accounts of the Company are not required to be audited under Part 16 of the 2006 Act and are eligible for independent examination, I report in respect of my examination of your charity's accounts carried out under section 145 of the Charities Act 2011 ('the 2011 Act'). In carrying out my examination I have followed the Directions given by the Charity Commission under section 145(5)(b) of the 2011 Act.

Independent examiners statement

I have completed my examination. I confirm that no matters have come to my attention in connection with the examination giving me cause to believe that in any material respect:

  1. accounting records were not kept in respect of the Company as required by section 386 of the 2006 Act; or

  2. the accounts do not accord with those records; or

  3. the accounts do not comply with the requirements of section 396 of the 2006 Act other than any requirement that the accounts give a 'true and fair view' which is not a matter considered as part of an independent examination; or

  4. the accounts have not been prepared in accordance with the methods and principles of the Statement of Recommended Practice for accounting and reporting by charities applicable to charities preparing their accounts in accordance with the Financial Reporting Standard applicable in the UK and Republic of Ireland (FRS 102).

I have no concerns and have come across no other matters in connection with the examination to which attention should be drawn in this report in order to enable a proper understanding of the accounts to be reached.

Beach Accountants Limited Chartered Certified Accountants 10 Blue Sky Way Monkton Business Park South South Tyneside NE31 2EQ

27 May 2022

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South Shields FC Foundation Limited

Statement of Financial Activities (including Income and Expenditure Account) For the year ended 30 June 2021

Notes
Income and endowments from:
Donations and legacies
2
Charitable activities
3
Other trading activites
4
Total
Expenditure on:
Raising funds
5/6
Charitable activities
7
Total
Net income/expenditure
Reconciliation of funds
Total funds brought forward
Total funds carried forward		 Unrestricted
funds
£
145,942
14,798
(9,926)
150,814
(106,104)
(103,165)
(209,269)
(58,455)
8,145
(50,310)		 2020
£
89,632
23,497
37,483
150,612
(85,896)
(57,762)
(143,658)
6,954
1,191
8,145

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10257450

Registered Number :

South Shields FC Foundation Limited Statement of Financial Position As at 30 June 2021

Notes
Fixed assets
Tangible assets
13
Current assets
Stocks
14
15
Debtors
Cash at bank and in hand
Creditors: amounts falling due within one year
16
Net current assets
Total assets less current liabilities
Creditors: amounts falling due after more than one year
Net assets
The funds of the charity
Unrestricted income funds
17
Total funds		 £
2021
22,084
22,084
-
7,018
50,380
57,398
(90,625)
(33,227)
(11,143)
(39,167)
(50,310)
(50,310)
(50,310)		 £
2020
35,181
35,181
4,380
6,418
94,809
105,607
(83,476)
22,131
57,312
(49,167)
8,145
8,145
8,145

For the year ended 30 June 2021 the company was entitled to exemption from audit under section 477 of the Companies Act 2006 relating to small companies.

The financial statements were approved and authorised for issue by the Board and signed on its behalf by:

Keith Finnigan Trustee

27 May 2022

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South Shields FC Foundation Limited Notes to the Financial Statements

For the year ended 30 June 2021

1. Accounting Policies

Basis of accounting

The financial statements have been prepared under the historical cost convention, except for investments which are included at market value and the revaluation of certain fixed assets and in accordance with the Charities SORP (FRS 102) ‘Accounting and Reporting by Charities: Statement of Recommended Practice applicable to charities preparing their accounts in accordance with the Financial Reporting Standard applicable in the UK and Republic of Ireland (FRS 102) (effective 1 January 2015)’, Financial Reporting Standard 102 the Financial Reporting Standard applicable in the UK and Republic of Ireland (FRS 102), and the Companies Act 2006.

South Shields FC Foundation Limited meets the definition of a public benefit entity under FRS 102. Assets and liabilities are initially recognised at historical cost or transaction value unless otherwise stated in the relevant accounting policy note(s).

Going concern

The Trustees have assessed the financial viability of the Charity and have concluded that there is no reason why the Charity will not continue operating for at least 12 months following the year ending 30th June 2021 . For this reason the financial accounts have been prepared on a going concern basis.

2. Income from donations and legacies

Unrestricted funds
Donations received
Grants received
come from charitable activities
Unrestricted funds
Football camps and Activities
Income from charitable activities
come earned from other activities
Unrestricted funds
Fund raising events
Shop income		 2021
£
109,661
36,281
145,942
2021
£
14,798
2021
£
4,934
(14,860)
(9,926)		 2020
£
24,427
65,205
89,632
2020
£
23,497
2020
£
586
36,897
37,483

3. Income from charitable activities

4. Income earned from other activities

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South Shields FC Foundation Limited Notes to the Financial Statements Continued

For the year ended 30 June 2021

5. Expenditure on generating donations and legacies

Unrestricted funds
Donations
Subscriptions
xpenditure on other trading activities
Unrestricted funds
Fund raising events
osts of charitable activities by fund type
Unrestricted funds
Grant Income
Fundraising
Support costs
nalysis of support costs
Governance costs
Accountancy fees
Premises costs
Motor and travel expenses
Other finance costs
Bank loan interest
Printing
Telephone costs
Advertising		 2021
£
66,718
1,780
68,498
2021
£
37,606
37,606
2021
£
224
90,737
12,204
103,165
2021
£
3,990
1,559
272
3,608
1,440
322
-
1,013
12,204		 2020
£
34,044
236
34,280
2020
£
51,616
51,616
2020
£
-
54,356
3,406
57,762
2020
£
1,299
542
82
94
500
109
780
-
3,406

6. Expenditure on other trading activities

7. Costs of charitable activities by fund type

8. Analysis of support costs

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South Shields FC Foundation Limited Notes to the Financial Statements Continued

For the year ended 30 June 2021

9. Net income/(expenditure) for the year

This is stated after charging/(crediting):

This is stated after charging/(crediting):
2021 2020
£ £
Depreciation of owned fixed assets 28,538 9,278
Accountancy fees 3,990 1,299
Staff pension contributions 281 245

10. Staff costs and emoluments

Total staff costs for the year ended 30 June 2021 were:

Total staff costs for the year ended 30 June 2021 were:
2021 2020
£ £
Salaries and wages 66,437 33,799
Pension costs 281 245
66,718 34,044
2021 2020
Total staff 13 10
13 10

11. Trustee remuneration and related party transactions

There were no disclosable related party transactions in the year.

12. Comparative for the Statement of Financial Activities

The comparative year values on the Statement of Financial Activites are for unrestricted funds.

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South Shields FC Foundation Limited Notes to the Financial Statements Continued

For the year ended 30 June 2021

13. Tangible fixed assets

Cost or valuation
At 01 July 2020
Additions
Disposals
At 30 June 2021
Depreciation
At 01 July 2020
Disposals
Charge for year
At 30 June 2021
Net book values
At 30 June 2021
At 30 June 2020		 Sports
equipment
and Kit
£
68,330
16,844
-
85,174
36,342
-
28,032
64,374
20,800
31,988		 Computer
Equipment
£
4,221
-
(1,691)
2,530
1,028
(288)
506
1,246
1,284
3,193		 Total
£
72,550
16,844
(1,691)
87,704
37,370
(288)
28,538
65,620
22,084
35,181

14. Stocks and work in progress

2021 2020
£ £
Stocks of raw materials - 4,380
- 4,380
Debtors
2021 2020
£ £
Amounts due within one year:
Trade debtors 4,425 850
Other debtors 2,593 5,568
7,018 6,418

15. Debtors

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South Shields FC Foundation Limited Notes to the Financial Statements Continued

For the year ended 30 June 2021

16. Creditors: amounts falling due within one year

Loans and overdrafts
Trade creditors
Other creditors
Accruals and deferred income		 2021
£
10,000
15,746
62,284
2,595
90,625		 2020
£
833
34,113
44,493
4,037
83,476

17. Movement in funds

Unrestricted Funds
Balance at Incoming Outgoing Balance at
01/07/2020 resources resources 30/06/2021
£ £ £ £
General
General 8,145 150,814 (209,269) (50,310)
8,145 150,814 (209,269) (50,310)
Unrestricted Funds - Previous year
Balance at Incoming Outgoing Balance at
01/01/2020 resources resources 30/06/2020
£ £ £ £
General
General 1,191 150,612 (143,658) 8,145
1,191 150,612 (143,658) 8,145

Purpose of unrestricted Funds

General

To fund the general objectives of the charity.

Purpose of restricted funds

Sponsorship

To fund specific areas of the charities general objectives.

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South Shields FC Foundation Limited Notes to the Financial Statements Continued

For the year ended 30 June 2021

18. Analysis of net assets between funds

Tangible fixed Net current Creditors > Net Assets
assets assets / one year
(liabilities)
£ £ £ £
Unrestricted funds
General
General 22,084 (33,227) (39,167) (50,310)
22,084 (33,227) (39,167) (50,310)
Previous year
Tangible fixed Net current Creditors > Net Assets
assets assets / one year
(liabilities)
£ £ £ £
Unrestricted funds
General
General 35,181 22,131 (49,167) 8,145
35,181 22,131 (49,167) 8,145

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South Shields FC Foundation Limited Detailed Statement of Financial Activities

For the year ended 30 June 2021

INCOME AND ENDOWMENT
Donations and legacies
Donations
Grants receivable
Charitable activities
Income from charitable activities (Football camps
and Activities)
Other trading activities
Fund raising events
Kiosk Income
Merchendise sales
Harton welfare sales
Total incoming resources
EXPENDITURE
Raising donations and legacies
Staff costs - wages & salaries
Staff costs - pension contributions
Subscriptions
Other trading activities
Fund raising events
Harton welfare cost of sales
Harton welfare rent
Harton welfare wages
Harton welfare cleaning costs
Harton welfare premises costs
Charitable activities
Cost of grant funded charitable activity (Grant
Income)
Depreciation - owned assets (Fundraising)
Coaching badges (Fundraising)
League fines (Fundraising)
League fees (Fundraising)
Referee fees (Fundraising)
Venue hire (Fundraising)
Small sports equipment (Fundraising)
Coaching fees (Fundraising)
Trophies (Fundraising)		 £
2021
109,661
36,281
145,942
14,798
14,798
4,934
-
1,699
(16,559)
(9,926)
150,814
(66,437)
(281)
(1,780)
(68,498)
(530)
-
(37,076)
-
-
-
(37,606)
(224)
(28,538)
-
(339)
(7,852)
(5,488)
(15,414)
(746)
(31,893)
(467)
(90,961)		 £
2020
24,427
65,205
89,632
23,497
23,497
586
3,167
770
32,960
37,483
150,612
(33,799)
(245)
(236)
(34,280)
(450)
(12,945)
(12,510)
(15,500)
(506)
(9,705)
(51,616)
-
(9,278)
(125)
-
(1,409)
(1,204)
(25,385)
-
(16,955)
-
(54,356)

SUPPORT COSTS

Governance costs

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This page does not form part of the statutory financial statements

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South Shields FC Foundation Limited

Detailed Statement of Financial Activities Continued

For the year ended 30 June 2021

Other finance costs (Grant Income)
Insurance (Grant Income)
Accountancy fees (Administration costs)
Motor and travel expenses (Administration costs)
Professional fees (Administration costs)
Printing (Administration costs)
Telephone costs (Administration costs)
Advertising (Administration costs)
Premises costs (Administration costs)
Other finance costs (Administration costs)
Bank loan interest (Administration costs)
Total resources expended
Net Expenditure		 -
(350)
(3,990)
(272)
(984)
(322)
-
(1,013)
(1,559)
(3,608)
(106)
(12,204)
(209,269)
(58,455)		 (94)
-
(1,299)
(82)
(500)
(109)
(780)
-
(542)
-
-
(3,406)
(143,658)
6,954

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This page does not form part of the statutory financial statements

South Shields FC Foundation Limited

Annual Report & Social Accounts

YE 30.06.2021

Welcome to our 2020/2021 Annual Report.

It covers the period 1 July 2020 to 30 June 2021, A second year where our normal services and activities have been interrupted.

Despite the pandemic we still managed to deliver £5 million of social impact at a time when it would be most needed to support mental health and wellbeing.

That’s a total of over £10 million since the Foundation began in 2017, producing a return on investment of £13 social value for every £1 we spend.

I want to say a big thank you to the hundreds of people who help us either financially, by offering their time and skills or supporting our activity programmes. You are helping us to achieve our purpose of improving the health and wellbeing of our fantastic community.

Special thanks again to Port of Tyne our Official Community Activity Partner who continued to offer it’s support despite the curtailed delivery programme.

South Shields FC Foundation

Harton Welfare Low Lane South Shields NE34 0NA

Company Number: 10257450 Charity Number: 1176894

I also want to say a special thank you to all our players, volunteers, coaches, parents, customers and user groups who stuck with us through difficult times.

We enjoy terrific support from South Shields FC and Chairman Geoff Thompson who has provided both business acumen and financial support to the Foundation

Steve Camm Manager South Shields FC Foundation

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PART ONE

THE THINGS THAT GUIDE THE THINGS WE DO

2 | P a g e

CHARITABLE PURPOSE

WE

work with others

TO

improve the health & wellbeing OF

The Foundation is a Registered Charity, its charitable purpose is to support health and wellbeing.

We choose to co-design and deliver our services and activities to make a difference to the five things that we know contribute to people’s health and wellbeing.

Taking part in regular physical activity.

Giving something back whether that’s time or money.

people living in some of the most deprived parts of England.

3 | P a g e

South Shields FC Foundation was incorporated in 2017 and operates a social enterprise business model. We registered as a charity in 2018.

There are some critical features to our business model:

1. A Charitable Purpose

Having a charitable purpose, in our case to support health and wellbeing in a former coalfield community, means it drives everything we do.

2. Social Impact

BUSINESS MODEL

We publish social accounts alongside our financial accounts to demonstrate our social impact as well as our financial viability. They are equally important.

3. Social Enterprise

We have a social purpose, generate most of our income from traded activities and reinvest profit in our charitable purpose. We are not grant dependent. Think of us as a business but where communities benefit not individual owners or shareholders.

4. Financial Sustainability

Our impact is connected to our income which needs to be diverse to be resilient to one or more income streams failing. We rely on fundraising & donations; activity programmes (schools and other activities); bars, events & functions; rental income from facilities; grant support in key areas (mainly for capital works).

5. Social and Commercial Decision

We are a Social Enterprise, which means…

We have a charitable purpose.

Most of our income comes from trading (we are not grant dependent).

Making

Not everything we do can make a profit especially if this is a barrier to engagement and participation. So, we constantly balance social and commercial decisions. Too many of either means we narrow our impact or go out of business.

6. Partnership Delivery

We work with others and add value. We don’t seek to duplicate what would have happened anyway (deadweight) or replace something that already exists (displacement).

All profit is reinvested in our charitable purpose.

4 | P a g e

It’s important to us that the more we grow the more we become an organisation that is rooted in its community. Organisations like the NHS are examples of Community Anchor Organisations. Because they are rooted in their communities (and unlikely to relocate) they can support local wealth creation as well as delivering social impact locally. For us that means:

Workforce Strategy

COMMUNITY ANCHOR

We seek to widen access to higher quality work by creating local employment and volunteering opportunities that provide pathways to employment including for those people who are currently furthest away from employment.

Asset Management

We seek to widen community access to our facilities, where we can repurposing existing community facilities.

Procurement

We seek to create more local social and value by spending where we can locally. Partnerships

Our preference is to collaborate with existing local partners, adding value to what they do. Environment

We seek to reduce our environmental impact.

5 | P a g e

Company Structure

South Shields FC Foundation Limited is a Charitable Company (Number 10257450) and a Registered Charity (Number 1176894).

Trustees:

----- Start of picture text -----
LEGAL
STRUCTURE
----- End of picture text -----

The Foundation has a wholly owned Trading Company SSFCF 2017 Limited (Number 12718209). It manages income from the bars and events at Harton & Westoe Miners Welfare. Profits from this company must be reinvested in the Foundation or the facilities at Harton & Westoe Miners Welfare.

Trustees:

The Foundation has a 25 year Partnership Agreement (established 2019) with Harton & Westoe Miners Welfare (Charity Number 520812) to operate the facility at Harton Welfare. Under the agreement the Foundation takes full management responsibility for the site on behalf of the Miners Welfare (which retains land ownership), including all the financial risk which is now vested in the Trading Company. The Foundation pays a monthly licence fee to Harton & Westoe Miners Welfare calculated as its monthly costs plus 5%.

6 | P a g e

----- Start of picture text -----
CUSTOMERS VOLUNTEERS
PARTNERSHIPS (Sales, M arketing, Customer
Experience) Trustees/HWMW Trustees (Vol)
Activity Partners
Strategic Partners Events Manager Grass Roots Coaching Team (50)
Delivery Partners Bar Staff Pool Community Volunteers
Kiosk Staff Pool SSFC Staff and Players
TECHNICAL EXPERTISE
FACILITIES MANAGEMENT FINANCE SSFC Academy Manager (P/T)
Groundsman (Financial M onitoring and Reporting) Foundation Programme Lead
Cleaning Staff
Finance Director (Vol) Sports Development Officers (3)
Contractors Financial Administrator (P/T) Apprentice (1)
Administrative Support (tbc)
Purpose Outcome
LEADERSHIP & GOVERNANCE
(Plan, People, Partnerships,
Processes, Resources)
Foundation Manager
----- End of picture text -----

Organisational Structure

The Foundation Manager is responsible for the leadership and governance of the Charity and the performance of the Trading Company.

The Trustees of the Charity (and Directors of the Trading Company) have a responsibility for ensuring the companies are financially viable and fulfilling their charitable purpose.

We operate a model which borrows from a distributed leadership approach which, in its simplest terms, means that the leader is whoever is “leading on a task” in their functional area. Their responsibility is for the successful completion of their task and the communication, participation, and engagement of others .

In this way individual tasks and activities stay connected to wider organisational purpose and allow the skills & experience of others to make a corporate contribution that is wider than their individual task.

7 | P a g e

PROJECT BENEFICIARIES

According to the Office For National Statistics South Tyneside has many communities that are considered to be amongst the most deprived in the county when measured using the Indices of Multiple Deprivation.

This national data set can be scrutinised allowing a number of South Tyneside specific challenges to be identified that begin to shape the design of our programmes, including those we deliver with others. So, we should improve:

1.Transport & Accessibility

Not everyone has a car, impacting on their ability to access services and activities. The design of our programmes recognises this so we don’t unintentionally exclude those who might need our help.

2. Health inequalities

Too few adults are in good/very good health and die prematurely, especially females, because of where they live. Mortality rates from cancer and circulatory disease are too high. Obesity, binge drinking and smoking are particular challenges. Some of those things we can directly impact on. Others we can use the Foundation brand to raise awareness and engage people.

3. Participation in physical activity

Not enough adults exercise for 30 minutes five times a week. Too many children are obese, especially at ages 5 and 11. Clearly this is an area of strength for us.

4. Employability & skills

Not enough people are economically active and the

8 | P a g e

pathways into work are long and difficult. Too many have no qualifications and the number of 16-18 year olds not in education, employment or training is too high. Creating learning and volunteering

opportunities with pathways to employment is a key area for us.

5. Community safety

More people than in other areas are worried about crime and community safety. We can raise awareness and provide diversionary activities for young people and adults.

6. Meeting the needs of an older population

There is a predicted growth in the number of older people putting pressure on support services.

Our target beneficiaries include (but are not limited to):

9 | P a g e

PART TWO THE THINGS WEDO 101 Page

HISTORY 2017-2021

Early Days

The South Shields FC Foundation brand is strong in the community and supports engagement. Our Model is about how, once engaged, we retain people in activities and progress them to others.

We started in 2017 with a physically activity programme largely based around grass roots football for young people aged 6-17 years.

We’ve always been clear though that our programmes (and our social impact) should not just be around football nor should they just be aimed at young people.

The first signs of growth

The first development came with the creation of a Physical Social Health and Economic Programme in Schools in 2018 . This programme uses PE as the mechanism for engagement but is actually about Learning. These programmes combine movement and physical literacy with numeracy, literacy and social & emotional development. Whilst still aimed at young people (Primary and Nursery settings) they illustrate the diversification away from just football.

On the back of that came a Match Day Experience programme developed in partnership with the Club

11 | P a g e

and The National Centre for the Written Word (The Word). This involved us taking first team players into primary schools and inviting children and an accompanying adult to experience a game at 1[st] Cloud Arena as our guests. Some of the children acted as flag bearers before the game, some went on to write and film a match report as part of a literacy project with The Word. All enjoyed family social time and made new friends.

Our grassroots football programme, like all clubs, is hugely reliant on a volunteer adult workforce. Our volunteers give up countless hours to give something back to others. We seek to support our volunteers to learn and grow and have been able to offer a progression route into employment creating full time employment and apprenticeships with the Club, the Foundation or the Academy.

A further example of the development of our pathway in recent years is our contribution to help people take notice of what is happening around them. This has been using the Club and Foundation brand to raise awareness of societal issues like mental health, race equality and most latterly in 2021as a Covid Community Champion.

A watershed moment

A transformational moment for us was the creation of a partnership in 2019 with Harton & Westoe Miners Welfare. Saving this incredible community resource from closure and establishing the Foundation with a base from which it has stabilised its business model and grown & diversified its social impact. Bowls, boxing, fitness, dance, wellbeing activities, walking football, social groups, music and charitable events championing (and raise much needed funds) for local good causes are all safeguarded by the partnership at the Harton & Westoe site.

Latest additions in 2021 with the support of our Activity Partners Port of Tyne , CFS and the Police and Crime Commissioner are projects that support some of our most vulnerable young people.

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Latest Results - 2020-2021

This report concentrates on our activities between July 2020 qnd June 2021. It should be considered alongside our financial reporting which covers the same period.

1. Financial Performance

Like every other charity and business we have overcome significant challenges to continue to trade solvently and deliver our charitable purpose through periods of lockdown.

Some elements of our business model were impacted more than others. Hospitality , a key ingredient to make our finances work, was hit hard and will take until at least the end of the next reporting period (June 2022) to recover to pre covid levels.

Our Schools programmes, another traded activity, were also significantly affected. Whilst we worked with schools to support teaching staff for as long as possible through lockdowns, covid restrictions and protocols meant these weren’t delivered for a significant part of the year.

Our grass roots football and community programmes did receive some exemptions and operated outdoors and/or with reduced numbers apart from during periods of full lockdown in early 2020 and the end of 2020/beginning of 2021.

We did benefit from government support through furlough and business support packages and were able to secure some emergency grant funding and a bounce back loan in the period.

Our main Income areas (hospitality, schools, activity programmes and rentals) were around 30% of their pre covid levels. Parental donations ran at about 55% of normal.

Income was boosted with £80,000 secured in government grants but overall we made a loss of £37,000 mainly due to the loss of the trading activity that’s supports our business model.

We also secured a £100,000 grant from Sport England to carry out improvements to Harton & Westoe Miners

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Welfare that will be used to create additional floorspace allowing us to provide more activities to more people in 2022 and beyond.

A Summary of Income and Expenditure can be found in our accounts which are filed separately with the Charity Commission.

2. Activity Results

Our income may have been down but we were able to deliver some activities during periods of opening between lockdowns and thanks to our dedicated volunteer workforce.

We were able to offer the following programmes in 2020/21. We quote the number of unique children signing up for each programme and the total number of contacts (total attendance):

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Healthy Activities

Community Activity Programmes

THINKERS & MOVERS 47 sign ups
Our weekly programme aimed 258 contacts
at boys and girls aged 3-5 years
MINI MARINERS
A weekly programme aimed at 63 sign ups
boys and girls aged 6 looking to 365 contacts
progress into teams.
LITTLE TRIX
A weekly programme specially 43 sign ups
for girls aged 6-12 years 199 contacts
FUTSAL
A newly introduced specialist 19 sign ups
indoor futsal programme for 59 contacts
ages 6-12
SKILLS SCHOOL 120 sign ups
A weekly programme focusing 810 contacts
on developing technical skills
In young players aged 6-12
Total 292 sign ups
1691 contacts

Schools Programmes

Since 2019 we have developed and grown a schools delivery programme that rivals programmes delivered by football league clubs. We have done this despite not qualifying for Primary Stars funding from the Premier League. Funding we would have been eligible for had the curtailed 2019/20 season resulted in a promotion for the first team into the National League North.

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Our programmes, designed and developed in house, are designed to maximise learning and encourage cross-curricular links within Early Years Foundation Stage PE. It has three key programmes, all connected to national/school curriculum, which offer schools bespoke provision suited to the children within each setting:

“Monkey Movements” – a movement-based programme which focuses on key motor control skills and the fundamentals of movement. This is achieved through freedom-based activity and structured play

“Polly Phonics” – a literacy programme which combines an EYFS literacy lesson into a fun, active and engaging PE lesson

“Matey’s Maths” – a numeracy-based programme which includes EYFS mathematics curriculum within a PE lesson

In additional we deliver the following programmes in schools:

Multi-sport/Multi-skills Key Stage 1 (Year 1,2,3) – a multi-sport curriculum with a scheme of work that emphasises KS1 key social and psychological skills, particularly focusing on an introduction to team sport and team play.

Multi-sport/future skills Key Stage 2 (Year 4,5,6) – a range of different sports and games focusing on physical literacy. All lessons have learning objectives based around the development of an individual person whether this is the social, physiological or technical development

Year 5/6 PSHE Programme : A programme preparing the KS2 child for secondary education through the power of sport. This physical education programme links closely with core PSHE principles. In these sessions we openly encourage creativity and responsibility, and place pupils in scenarios where they may lead, support or even be taught by their peers.

Dance – a programme offering dance as part of an enriched curriculum delivered by a specialist coach.

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Bespoke programmes are created with individual schools and usually run for 39 weeks during the school year.

In 2020/21 we completed 21 weeks delivery in 10 different primary and nursery settings reaching the following numbers:

Unique No’s Total Contacts

Boys
In School 331 4,100
Extra Curricular 126 1,371
Girls
In School 344 3,600
Extra Curricular 112 1,397
SEN
Boys 46 506
Girls 44 594
1003 11568

Almost all (93%) of those contacts (10,805) were with children living in an area ranked in the worst 5% for deprivation in England according to the Office for National Statistics.

Grass Roots Football Programme

The grass roots football programme continues to grow, engaging more young people aged 6-17 in regular healthy activities participating in one of our 30 junior teams.

Despite the lockdowns and covid restrictions we were able to keep more children than we have ever before actively engaged whether that was in full training, restricted training, matches or on line via zoom. We worked hard to ensure that as many opportunities were offered as possible to young people to continue their participation in regular healthy activities with their team mates, a significant contributory factor to their ongoing mental health through lockdown.

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Since 2017 we have worked with 843 different boys and girls aged 7-17 in our grass roots football programme. That’s a growth of 451 since our last full reporting period which is largely the impact of a large expansion of teams in the last two seasons which because of the adjusted end of season dates due to lockdowns falls between July 2020 to June 2021 . In other words that number is significantly greater than normal.

Unique No’s Total Contacts

Participants Junior Players 420 37,800

Adult Football

With exemptions too for adult football we were able to provide a number of opportunities for participation in healthy activities delivered out of our site at Harton Welfare:

Unique No’s Total Contacts

Participants
Over 40’s 20 200
Veterans FC 20 200
Adult 5 a side 150 1500

Boxing

Harton & Westoe Miners Welfare is home to Harton & Westoe Boxing and Fitness. Boxing was one of the last sports to fully re-open but by adjusting delivery to include groups operating outside on our 3G pitches we were able to facilitate some engagement in activities.

Unique No’s Total Contacts
Participants
Fitness 20 900
Boxing 20 400

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Dance

Similarly, dance programmes were later to return than other sports. By refurbishing our internal spaces we were able to offer some activities indoor, but class sizes were limited by strict social distancing protocols. Sessions were also delivered on line via zoom.

Unique No’s Total Contacts Participants Dance 50 3000

Giving Something Back

The bedrock of our grass roots football programme lies in the efforts of a dedicated group of staff and volunteers. Volunteers lead our grass roots football programme providing on average 120 coaching hours per coach per year (in a normal year. With an average squad size of 12 that’s 1440 contacts per team per year (in a normal year).

In 2020/21 we had 58 active volunteers, 52 in active coaching roles and 6 in committee or administrative support roles.

The impact of the pandemic meant we were active for 30 weeks rather than the normal 50 week programme we run. And, for some of that period contact time and group sizes were reduced to comply with prevailing covid restrictions.

in 2020/21 we achieved the following results:

Unique No’s Total Hours

Volunteers Coaching 52 4,680 Other 6 540

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In 2020 we drafted a Volunteer Development Programme in conjunction with Port of Tyne which will see club and Port staff initially and eventually parents and supporters contribute 90 minutes of their time as a volunteer to deserving local projects.

We were able to support the Key 2 Life Foodbank with volunteer support from staff and players but our ability to roll out the volunteer programme more widely was hampered by the pandemic. The impact of the volunteer development programme will pull through in subsequent years.

Our facilities at Harton Welfare usually run a full and active summer fundraising programme where the Foundation hosts a number of partner Charities to help with their fundraising efforts. In 2020/21 the only major activity was a February Fundraiser which saw junior players, first team players, academy players, staff, families and supporters aim to complete a cumulative total of 28,000km walked or run in the 28 days in February. The challenge was completed raising over £5000 to support the Foundation’s work in the community of which £1400 was donated to Cancer Connections as we hadn’t been able to host Rosiefest 2020 (a family music festival).

Awareness Raising

South Shields FC and South Shields Fc Foundation brands are strong and trusted within the community. We use that position to independently provide information that helps people understand issues going on around them. We know that increased awareness can have a positive impact on mental health.

We use our social media presence and match day programmes to draw attention to campaigns, with our community and health partners, that are important within our community. These include but are not limited to:

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Show Racism the Red Card LGBT Pride Mental Health Awareness Anti Bullying Week World Book Day Autism Awareness international Disability Day Suicide Prevention

In 2020 we also partnered with KOOTH , an online community offering support and activities for young people. We felt this was particularly relevant to our beneficiary group given the impact on mental health of being away from school friends or team mates.

In 2020 we also agreed to be a Covid Community Champion , helping to impartially communicate key information about the pandemic, the rules and restrictions and the vaccine programme. This included making a video to support the roll out of information around the vaccine and the government’s 4 step roadmap which began on 29 March 2021. We have continued to support the communication of key messages throughout the pandemic, communicating them to our followers and beneficiaries. We had regular and ongoing contact with our beneficiaries helping us to share effectively the key messages and provide advice and guidance in relation to queries.

Learning a new skill

Participation in learning activities was hugely impacted by the pandemic in 2020/21. Our normal programme, with some new exciting additions, will resume in 2021/22.

Social interaction

Harton Welfare is proud to host the Harton & Westoe Miners Welfare Banner Group and Harton & Westoe Brass Band. Both groups play a significant roe in keeping the history and heritage of our mining communities alive.

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With opportunities for interaction limited we look forward to more regular gatherings in 2021/22.

Unique No’s Total Contacts

Brass Band 30 0
Banner Group 50 0

Bowls

With regular seasons cancelled we were able to facilitate some social matches in 2020/21 giving members of Simonside Bowling Club an opportunity to participate in some activity towards the end of the reporting period.

Bowls 30 300

Outdoor Events

A new addition to our programme of activities in 2020/21 was the introduction of larger scale community outdoor events.

Whilst we still await restrictions to host our first Rosiefest, outdoor music festival, we were able to hold a socially distanced outdoor concert to 350 people in August 2020. It provided some very well received social interaction during a brief period of respite form covid restrictions.

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PART THREE

THE THINGS THAT HAPPEN BECAUSE OF THE THINGS WE DO

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Introduction

We reinvest in activities that strengthen our community and create positive social impact.

We have always tried to take a wider view of what impacts on people’s health and wellbeing (The NHS Five Ways to Wellbeing).

Key Results - Outputs

In 2020/21 we had over 57,000 visits to our activity programmes by adults and young people. That is made up of 1,755 young people and 260 adults regularly attending physical activity sessions that support their mental health and wellbeing.

This was achieved by our coaching staff supported by a group of 58 volunteers performing various roles who delivered 5,220 volunteering hours in the year.

We ran and supported 5 different awareness raising campaigns around issues including the Covid pandemic designed to support peoples mental health and wellbeing.

Key Results – Outcomes. Wellbeing Valuation Approach

Since 2017 we have used a Wellbeing Valuation Approach to measuring and recording our social impact.

Wellbeing Valuation is in the Treasury’s Green Book, the UKs core guide to policy evaluation. The methodology was developed by Daniel Fujiwara

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(London School of Economics), Affinity Sutton, Catalyst Housing and the Housing Associations Charitable Trust. It works by isolating the particular factors that affect health and wellbeing e.g. playing a sport, getting a job or socialising with friends.

It then attributes an equivalent financial value to each of these factors. This is the amount of cash that would be needed to increase someone’s wellbeing by the same amount.

e.g. playing a sport regularly over a two month period would have the same impact on health and wellbeing as being given £10,767.

It’s a one off calculation, so once a benefit has been calculated and attributed to a particular year the continuation of the activity does not keep adding to the total. We like this because, whilst we want to retain people in activities, to add to our impact we must constantly engage NEW people.

Using the Wellbeing Valuation methodology, we have now broken through the £10m marker as a result of our activities in the last 5 years.

2017/2018 £1,110,803 2018/2019 £2,229,585 2020 (part) £1,129,466 2020/2021 £5,693,334

Total £10,163,188

Expenditure over the five-year period is £790k producing a return in investment of £13 for every £1 we spend.

2017/2018 £ 55,286 2018/2019 £ 353,561 2020 (part) £ 143,658 2020/2021 £ 238,076 Total £ 790,581

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social

Date What's the activity? Associated outcome / value Evidence you need to apply the value Average
person value		 No. o f Unique participants (+ ages) f Unique participants (+ ages) f Unique participants (+ ages) f Unique participants (+ ages) Total value Total minus
deadweight
Age
unknown		 Under
25		 25-49 50+ No. with
unknown
results
2017/2018
Foundation Players ♥Football Record of participant numbers 3,101
£		 265 1,309,602
£		 1,060,777
£
Volunteer Coaches/Committee ♦Regular volunteering Record of individuals with regular voluntary
position		 2,357
£		 25 8 61,760
£		 50,026
£
Literacy Project 76
Match Day Play Park 899 1004
Holiday Courses 20
CHILD 1260 ADULT 1037 1,110,803
£
Date What's the activity? Associated outcome / value Evidence you need to apply the value Average
person value		 No. o f Uniqu e participants (+ ages) e participants (+ ages) e participants (+ ages) Total value Total minus
deadweight
Age
unknown		 Under
25
25-49		 50+ No. with
unknown
results
2018/2019
SCHOOLS Monkey Movements ♥Frequent moderate exercise Record of participant numbers 4,179
£		 140 522,044
£		 422,855
£
SCHOOLS Polly Phonics ♥Frequent mild exercise Record of participant numbers 3,537
£		 40 85,189
£		 69,003
£
SCHOOLS Matey's Maths ♥Frequent mild exercise Record of participant numbers 3,537
£		 20 42,594
£		 34,501
£
SCHOOLS Multi Sport/Multi Skills ♥Frequent moderate exercise Record of participant numbers 4,179
£		 60 223,733
£		 181,224
£
SCHOOLS Year 6 Transition ♥Frequent mild exercise Record of participant numbers 3,537
£		 60 151,920
£		 123,055
£
SCHOOLS After School Clubs ♥Frequent moderate exercise Record of participant numbers 4,179
£		 25 63,300
£		 51,273
£
SCHOOLS School Team ♥Football Record of participant numbers 3,101
£		 15 20,310
£		 16,451
£
SCHOOLS Active Lunch ♥Frequent moderate exercise Record of participant numbers 4,179
£		 20 27,080
£		 21,935
£
Lets Play Thursday ♥Football Record of participant numbers 3,101
£		 24 32,496
£		 26,322
£
Little Trix (Girls Football) ♥Football Record of participant numbers 3,101
£		 8 23,672
£		 19,174
£
Thinkers & Movers ♥Frequent mild exercise Record of participant numbers 3,537
£		 35 88,620
£		 71,782
£
Holiday Courses -
£		 24 -
£
Match Day Play Park -
£		 1197 1246 -
£
Schools Dance ♥Dance Record of participant numbers 3,052
£		 75 159,750
£		 129,398
£
Boxing ♥Keep fit Record of participant numbers 1,670
£		 5 25 63,700
£		 51,597
£
Cricket ♥Frequent mild exercise Record of participant numbers 3,537
£		 20 15 30 166,356
£		 134,749
£
Five a side football (Adult) ♥Football Record of participant numbers 3,101
£		 50 10 178,512
£		 144,595
£
SSFC Supporters Quiz ◘Member of social group Record of regular attendance at a group meet up 1,850
£		 10 10 29,594
£		 23,971
£
Darts ◘Member of social group Record of regular attendance at a group meet up 1,850
£		 10 18,496
£		 14,982
£
HWMW Banner Group ◘Member of social group Record of regular attendance at a group meet up 1,850
£		 20 48,480
£		 39,269
£
Bowls ◘Member of social group Record of regular attendance at a group meet up 1,850
£		 30 55,488
£		 44,946
£
Brass Band ▬Hobbies Record of participant numbers 1,515
£		 15 15 55,573
£		 45,014
£
Jobs Created ♦Full-time employment Record of individuals moving from unemployment
into FT employment		 10,767
£		 2 20,109
£		 17,092
£
Jobs Created ♦Part-time employment
Record of individuals moving from unemployment
into PT employment		 1,229
£		 2 4 3 14,771
£		 12,555
£
Apprenticeships ♦Apprenticeship
Record of individuals enrolling on an
apprenticeship		 2,353
£		 2 3,512
£		 2,985
£
Volunteer Coaches/Committee ♦Regular volunteering Record of individuals with regular voluntary
position		 2 7 5 27,759
£		 22,485
£
Foundation Players ♥Football Record of participant numbers 127 627,620
£		 508,373
£
CHILD 1896 ADULT 1492 2,229,585
£
3156 2529 Cumulative 3,340,388
£

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impact

Date What's the activity? Associated outcome / value Evidence you need to apply the value Average
person value		 No. o f Uniqu e participants (+ ages) e participants (+ ages) e participants (+ ages) Total value Total minus
deadweight
Age
unknown		 Under
25		 25-49 50+ No. with
unknown
results
2020 1 Jan - 30 June
SCHOOLS Monkey Movements ♥Frequent moderate exercise Record of participant numbers 4,179
£		 35 130,511
£		 105,714
£
SCHOOLS Polly Phonics ♥Frequent mild exercise Record of participant numbers 3,537
£		 10 21,297
£		 17,251
£
SCHOOLS Matey's Maths ♥Frequent mild exercise Record of participant numbers 3,537
£		 5 10,649
£		 8,625
£
SCHOOLS Multi Sport/Multi Skills ♥Frequent moderate exercise Record of participant numbers 4,179
£		 15 55,933
£		 45,306
£
SCHOOLS Year 6 Transition ♥Frequent mild exercise Record of participant numbers 3,537
£		 15 31,946
£		 25,876
£
SCHOOLS After School Clubs ♥Frequent moderate exercise Record of participant numbers 4,179
£		 7 26,102
£		 21,143
£
SCHOOLS School Team ♥Football Record of participant numbers 3,101
£		 3 14,826
£		 12,009
£
SCHOOLS Active Lunch ♥Frequent moderate exercise Record of participant numbers 4,179
£		 4 14,916
£		 12,082
£
Skills School ♥Football Record of participant numbers 3,101
£		 40 197,676
£		 160,117
£
Little Trix (Girls Football) ♥Football Record of participant numbers 3,101
£		 2 9,884
£		 8,006
£
Thinkers & Movers ♥Frequent mild exercise Record of participant numbers 3,537
£		 35 74,540
£		 60,377
£
Holiday Courses -
£		 59 -
£
Match Day Experience -
£		 645 628 -
£
Schools Dance ♥Dance Record of participant numbers 3,052
£		 30 63,131
£		 51,136
£
Boxing ♥Keep fit Record of participant numbers 1,670
£		 20 20 90,189
£		 73,053
£
Five a side football (Adult) ♥Football Record of participant numbers 3,101
£		 100 100 505,849
£		 409,738
£
HWMW Banner Group ◘Member of social group Record of regular attendance at a group meet up 1,850
£		 2 3,699
£		 2,996
£
Bowls ◘Member of social group Record of regular attendance at a group meet up 1,850
£		 5 9,248
£		 7,491
£
Brass Band ▬Hobbies Record of participant numbers 1,515
£		 2 2 7,410
£		 6,002
£
Volunteer Coaches/Committee ♦Regular volunteering Record of individuals with regular voluntary
position		 2 7 5 27,759
£		 22,485
£
Foundation Players ♥Football Record of participant numbers 20 98,838
£		 80,059
£
CHILD 947 ADULT 871 1,129,466
£
4103 3400 Cumulative 4,469,854
£
What's the activity? Associated outcome / value Evidence you need to apply the value Average
person value		 No. of Unique participants (+ ages) No. of Unique participants (+ ages) No. of Unique participants (+ ages) No. of Unique participants (+ ages) No. of Unique participants (+ ages) Total value Total minus
deadweight
Age
unknown		 Under
25
25-49		 50+ No. with
unknown
results
-
£		 -
£
SCHOOLS ♥Frequent moderate exercise Record of participant numbers 4,179
£		 1003 3,740,187
£		 3,029,551
£
COMMUNITY - Thinkers & Movers ♥Frequent moderate exercise Record of participant numbers 4,179
£		 47 175,263
£		 141,963
£
COMMUNITY - Mini Mariners ♥Football Record of participant numbers 3,101
£		 63 311,346
£		 252,190
£
COMMUNITY - Little Trix ♥Football Record of participant numbers 3,101
£		 10 49,420
£		 40,030
£
Five a side Football ♥Football Record of participant numbers 3,101
£		 100 50 412,800
£		 334,368
£
Boxing ♥Keep fit Record of participant numbers 1,670
£		 20 20 85,160
£		 68,980
£
Dance ♥Dance Record of participant numbers 3,052
£		 50 105,200
£		 85,212
£
Bowls ◘Member of social group Record of regular attendance at a group meet up 1,850
£		 5 9,250
£		 7,493
£
Grass Roots Football ♥Football Record of participant numbers 3,101
£		 420 2,075,640
£		 1,681,268
£
Volunteering ♦Regular volunteering Record of individuals with regular voluntary
position		 2,357
£		 25 5 54,010
£		 43,748
£
Employment ♦Full-time employment Record of individuals moving from unemployment
into FT employment
10,767
£		 1 10,036
£		 8,531
£
-
£		 5,693,334
£
Cumulative 10,163,188
£

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Future Plans

We know the challenges for people living in disadvantaged areas. We also know the particular emphasis in South Tyneside:

Poverty and lack access to transport impacts on the ability to access services and activities.

All of these factors are amplified by the experiences and challenges of the covid pandemic.

The “bill for covid” is a major concern in terms of what financial impact this will have on families already struggling.

The “cost of covid” is further unknown in terms of the social and emotional development of children and their ability to progress into the world of work, which in South Tyneside is difficult enough already.

We know access to sports pitches and facilities aren’t where they should be and with public sector and grant givers funding stretched we need to find new ways of bringing projects forward that impact on health and wellbeing.

Progression up the pyramid opens up funding opportunities that are game changing for the Foundation. Our sustainable traded business model opens up opportunities for investment.

So, what do we do well?

The Football Club and Foundation brands are strong in the community. Participation rates in our activity programmes are high (900 children each week), the take up and response to our match day experience programme is high and we have sold out our PSHE

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programmes in schools despite it being a highly competitive market.

Our resilience has been proven in the last 18 months. Largely due to the diversity of our business model and our governance and partnership structure we have secured support and delivered what traded activity we could to ensure we emerge from the pandemic in a good place financially.

Our ability to create mutually beneficial partnerships is proven most visibly buy the connection with Harton & Westoe Miners Welfare, a model we will look to extend and develop.

Our financial performance over the last three years has seen turnover grow from £35,000 to £350,000 achieved in the most part through traded activities meaning we aren’t grant dependent to guarantee financial sustainability. Profitability is getting there but the maturity of our income streams creates flexibility in how we defray resources to focus on what matters most,

So how do we make an impact on the local issues and challenges we face by playing to our strengths?

We have set the following key strategic priorities to guide the work of the Foundation in 2021-2023:

SP1 Securing the capital investment for the development of Harton Welfare and other facilities

SP2 Growing and diversifying the Foundation’s income streams

SP3 Extending the social impact delivered by the Foundation in South Tyneside

SP4 Developing and extending our partnerships and collaborative delivery.

SP5 Ensuring good governance.

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