parkrun Global Limited
2023-2024
ANNUAL 20 20 REPORT 23 24
Annual Report and celebration of impact 2023-2024
parkrun Global Limited Company number: 09411750 Charity number: 1175062
As the interim Chair of the parkrun Global Board, I’m delighted to welcome you to the Annual Report for 2023 - 2024. However, this document serves as so much more than an Annual Report; it’s a wonderful celebration of an incredible 12 months for the parkrun Global charity.
With a new and invigorated direction, parkrun has embarked on the first year of its ambitious five year strategy with gusto. We are thrilled that we can start to present some impressive impact figures for the past financial year, and demonstrate investment and commitment in setting up parkrun for its future successes - both in terms of revenue, and staffing and structure. We look forward to presenting further impact reports, separate to the annual report, in future.
plans to move forward, to better engage the parkrun community, and to continue navigating the many challenges ahead.
On behalf of myself, and the Board of Trustees, I’d like to extend our thanks to all who make parkrun happen - the staff, ambassadors, event teams and volunteers, those who walk, jog, run, those who generously donate, as well as our partners and funders around the world.
One of the key objectives of the five year strategy is to be recognised as a world class organisation, and it’s been a privilege to work with the new and existing members of both the Senior Leadership Team and the Global Board, as we oversee another year of strategic growth in this direction. There has been demonstrable focus in a number of key areas, including support for a record number of events and participants, commitment to diversity, equity and inclusion, strengthened governance, and investment in the lifeblood of parkrun - the volunteer community.
Please enjoy the following pages, as you immerse yourself in the astronomical impact of an organisation entering into its twentieth year, but that has already had a profound impact on the face of physical activity across 22 countries worldwide.
To finish, I would like to acknowledge the end of my tenure as Chair and welcome Helen Weir, who will formally take over from me in January 2025. I wish Helen, the Global Board, and the charity, every success for what I know will continue to be a bright future.
The path to success is never smooth and the Global Board have played an active part in many discussions this fiscal year, from changes to performance related data on the website, to parkrun’s gender identification policy. The trustees are fully supportive of the charity’s
Welcome
| Chief Executive Off icer’s reflections | 4 |
|---|---|
| Introduction | 8 |
| Values and cul ture | 12 |
| The impact of parkrun | 16 |
| Understanding and supporting communities | 22 |
| Building a global organisation | 28 |
| Structuring to succeed | 32 |
| Commercial and fundraising | 36 |
| Committees and governance | 42 |
| Financial review | 50 |
| Independent auditor’s report | 56 |
| Financial statements | 64 |
| Reference and administrative information | 86 |
Jeremy Townsend Interim Chair (from October 2023)
parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
4X FINISH tTp" *14 P':f¢W C¥r Chief Executive Off icer's reflections
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Chief Executive Offi cer’s refl ections
We oft en talk about the commitment we have to ensuring the experience of parkrun – what it looks and feels like to turn up and take part each weekend – remains the same as it always has done.
tourists, the challenges and yes, the statistics. When we say parkrun is for everyone, we mean everyone.
governance to communication (and so much more besides), everything we do must evolve to meet the requirements of a growing organisation.
Over the course of this year, a staggering 750,000 people took part in parkrun for the very fi rst time, supported by 290,228 volunteers, who collectively volunteered more than two million times.
Some of these changes won’t be universally accepted and there’s been no greater example of that than the removal of certain statistical information from the parkrun websites in February 2024.
Across the world, every week, volunteers do an amazing job delivering consistent, high quality, fun and safe parkrun events open to all. Over the years we’ve developed a simple operating model that allows new events to start, just about anywhere, and be instantly recognisable as parkrun.
Volunteers are the heartbeat of parkrun and this year we’ve invested signifi cantly in this area, creating a dedicated team to support and guide our volunteer community, and developing our very fi rst Global Volunteering Strategy,
The big learning from that experience was that, accepting that we live in a changing world and that parkrun will continue to evolve, we must listen more and ensure we engage with the community ahead of decisions being made and implemented.
As a small team responsible for a large and growing global operation, we’re obsessive about keeping things simple. But delivering on this commitment of consistency and simplicity whilst continuing to expand to meet increasing demand takes a lot of hard work.
Our commitment is to ensure the event experience remains the same, and that parkrun can continue to fl ourish in existing communities and those yet to experience it for generations to come. But we are also mindful of the fact that for many the passion for parkrun goes further. The communities within a community, the
That’s why, in order for the event experience to remain the same, as a global charity we have to embrace change.
From technology to volunteer support, from safeguarding to fundraising, and from
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114 817
551
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566
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+26%
parkrun
fi nishes
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parkrun
parkrun region Event event
locations
parkrun (5k) 817
United Kingdom
junior parkrun (2k) 428
Europe, Middle East parkrun (5k) 551
and Africa (EMEA) junior parkrun (2k) 38
Asia Pacifi c Region parkrun (5k) 566
(APAC) junior parkrun (2k) 5
parkrun (5k) 114
North America
junior parkrun (2k) 0
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+37%
Registered
parkrunners
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which we look forward to releasing later in 2024.
and where the support goes, throughout this report.
the dedicated ambassadors behind the scenes, partners, landowners, our small but growing staff team, and the Global Board of Trustees. We’re really proud to present this report, and celebrate another year of incredible impact for parkrun.
The end of this fi nancial year taught us all a valuable lesson about how we continue to evolve whilst keeping to that commitment of simplicity and sustainability. Whilst we are making huge progress, there is still so much for us to do.
Investment in volunteering, along with safeguarding, technology and event support among other areas, is only made possible by the kindness of those who can and are able to donate to parkrun, and the generous support of our partners and funders around the world. We’re working to protect the fi nancial foundations of parkrun, and you can read more about the ways we’re doing that,
Finally I’d like to thank everyone who makes parkrun, parkrun. Those who turn up on the day to walk or run, the event teams and volunteers,
Russ Jeff erys Chief Executive Offi cer parkrun Global Limted
parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
Introduction
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Who we are
What we do
parkrun is a charity which directly impacts the lives of millions of people around the world. We will not stop until every person has the opportunity to access free and inclusive physical activity in their local community, without barriers.
The parkrun charity enables local volunteers to deliver free-to-access 5k and 2k events across more than 2,500 locations every single weekend; providing everything from on-theday event delivery support, risk and event safety management, safeguarding support and a technology infrastructure that processes in excess of 300,000 results every weekend.
From 13 runners and fi ve volunteers in London’s Bushy Park, parkrun has grown to a global community of more than nine million people, in 22 countries, at more than 2,500 locations.
We also work on targeted outreach, infl uencing health policy, and nurturing a number of strategic partnerships with other community organisations, which we hope you will enjoy reading more about in this report.
f ree, for everyone, forever
The slowing of our average time reflects our ambition to attract those for whom physical activity may not be the norm, to attract more walkers, and to show that parkrun is for anyone, whatever your pace, in whichever way you want to take part.
This year the average parkrun f inish time globally is 32:39, 10 years ago it was 29:32, and in 2004 it was 24:07.
To create a heal thier and happier planet
Vision
To transform heal th and happiness by empowering people to come together, to be active, social and outdoors
Mission
The trustees have referred to the guidance contained in the Charity Commission’s general guidance on public benefi t when reviewing the charity’s aims and objectives and in planning its future activities. In particular, the trustees consider how planned activities will contribute to the aims and objectives that have been set.
parkrun progress
2,500+
+15%
parkrun communities
parkrun volunteer instances
+10%
16.6 million
instances of participation recorded
parkrun events
We count ‘instances’ as every time someone joins in at a parkrun event – fi nishing the course, or as a volunteer.
parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
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Values and culture
parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
Values and culture
Family
We act with humility and always put the family f irst.
We’re humble. We know a lot but not everything. We take responsibility, acknowledge personal errors, and are open to learning, developing and improving. There’s no room for ego and no one is bigger than the family. We lead by example, and we share in our successes.
Bravery
Our values form the bedrock of our movement and can be traced back to the very early days of parkrun in 2004. Staying true to our values will help ensure we grow well, and is at the foundation of the world class organisation we want to create.
We are brave, bold, and creative.
We’re ambitious and dynamic. We dream big, make bold decisions, challenge the status quo and get things done. We’re not afraid to question, innovate and be different.
Authenticity
We are honest, authentic, and accountable.
Trustworthiness, honesty and integrity are foundational to our family. We’re honest about what we know and what we don’t know. We hold each other to account. We communicate with transparency and empathy, acknowledging that communication influences behaviours, emotions and feelings, and underpins effective collaboration.
Recognition
We recognise and respect each other.
We see and hear each other. We respect ourselves and others, support and help one another, listen attentively, and celebrate the uniqueness, strengths and diversity of our family.
Fairness
We act with kindness, compassion, and fairness.
We’re kind, caring, compassionate and empathetic. We assume others mean well. We’re aware of our actions and how what we do impacts others. We apply our founding principles of equality and inclusivity to every situation and opportunity.
parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
,The impact of parkrun.. , 80- The differe'nce we make
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16.6M 1.9M 290k 748k
instances of people taking participation volunteers f irst timers part recorded
The junior event series delivered over 21,000 events (21,158) across 471 locations in the UK, Ireland and Australia. What is an Over 170,000 (171,443) juniors instance of crossed a fi nish line with participation? nearly one million junior parkruns completed (984,847), with 47,000 (47,697) volunteers participating over 400,000 someone joins in at a parkrun times (406,787).
Compared to the same period last year, this year saw 10% more people taking part who had marked themselves as ‘inactive’ on sign up.
junior parkrun
We count ‘instances’ as every time someone joins in at a parkrun event–as someone who completes the course or as a volunteer.
junior parkrun is a 2k series for children aged 4–14 years and their families on a Sunday morning. The UK funding grant from London Marathon Foundation this year has enabled us to start work building a dedicated junior parkrun team, gathering insight, and undertaking targeted outreach to help build the next generation of healthy happy children, young people and their families.
To support all of this to happen, more than a quarter of a million (290,228) people have volunteered more than two million times (2,011,691) over this fi nancial year, and we welcomed three quarters of a million people along to parkrun for the very fi rst time (748,768).
But it isn’t just about the numbers. It’s the story they tell. The deeper demographic detail of those attendances that demonstrate parkrun’s potential to attract and enrich the lives of those for whom physical activity may not be the norm.
120k 21k 2.4M 10% junior more inactive volunteering events parkrun people taking instances events part
Changing lives with partners in the community
We’re really proud to work closely with so many other organisations that make a diff erence both to society at large and in local communities; helping to improve the lives of vulnerable people, or those facing other life
challenges. Here’s a snapshot of some of our global strategic partners. Read on to fi nd out more about the impact of our work with other community organisations, government bodies, and charities.
parkruns in prisons
prescribing parkrun
parkrun events delivered across 30 custodial estates in the UK.
More than 1,900 (1,800+ in the UK, 44 in Ireland, 130 in Australia) GP surgeries are twinned with a local parkrun.
Parliament
5KYW
parkrun continue to be active members of a number of All Party Parliamentary Groups.
On the last Saturday of every month, 5k Your Way groups come to over 80 parkruns around the UK and Ireland.
Invictus Australia
Speed Freaks
In 2024, Speed Freaks became parkrun’s fi rst strategic partner in New Zealand.
Bringing organisations together to break down barriers to participation in physical activity.
parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
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parkruns in prisons
Working with government
Representatives of parkrun continue to be active members of a number of All Party Parliamentary Groups, including those on sport, on parkrun, and on sport and activity in the criminal justice system. Achievements include:
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119,890 2,000 3,000+
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parkrun events delivered across Around 2,000 instances of Two events in men’s 30 custodial estates in the UK. participation during the year correctional facilities in HM Prison and Probation in custodial estates in the Irish Australia at Mobilong and Service in the UK. Over 4,000 Prison Service. Devil’s Peak, and one event in (4,085) took part. the women’s remand centre at Spring Creek, with more than 3,000 instances of participation over the past year.
The parkrun practice initiative – prescribing parkrun
More than 1,900 (1,800+ in the UK, 44 in Ireland, 130 in Australia) GP surgeries are twinned with a local parkrun. These vital connections allow mutual signposting, for patients and staff, for both mental and physical health.
In the UK, over the weekend of 8 and 9 July, 185,015 people walked, jogged, ran and volunteered at parkrun and junior parkrun for the NHS, with many more coming along to watch and be part of the special celebration of the NHS’s 75th birthday.
There were plenty of smiles and laughter, as thousands wore fancy dress or the trademark NHS blue to mark the occasion. 11,715 new faces joined in with parkrun for the first time, and 24,348 volunteered at over 1,000 events across the UK.
“We would like to thank the thousands of people who showed their support for ‘parkrun for the NHS’, from the runners, joggers and walkers through to the volunteers and spectators. It was great to see so many people helping to mark the NHS’s 75th birthday in such a special way.”
Not only that, over 10,000 people taking part in ‘parkrun for the NHS’ stated that they were not physically active before joining parkrun. Almost 10% of those 10,952 people were taking part for the first time. In the week leading up to the celebrations, more than 22,200 people registered for parkrun, which was almost 10% higher than the previous week – and over two thirds more than the same time last year.
– Dame Ruth May DBE, Chief Nursing Officer for England
-
☐Feeding into the development of a social prescribing framework for Wales
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☐parkrun leaders joined MPs, Parliamentarians from across the UK and top NHS clinicians for a special run to celebrate the NHS’s 75[th] birthday in July.
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☐On World Mental Health Day in October, over 30 people gathered outside the Senedd in Cardiff for a social walk and run. The event was hosted by John Griffiths MS and parkrun, and was followed by a meeting in the Senedd for a range of stakeholders in order to discuss parkrun and junior parkrun’s contribution to public health.
5KYW – Move Against Cancer
5K Your Way is a support group with a difference. On the last Saturday of every month, 5k Your Way groups come to over 80 parkruns around the UK and Ireland. Absolutely anyone affected by cancer is welcome to be part of 5K Your Way groups. Participants include those living with or beyond cancer, family, friends,
those that have lost a loved one to cancer and health care professionals. Every group is led by at least one volunteer 5K Your Way Ambassador, who acts as the focal point. In 2023 on average over 500 people attended these groups a month.
Invictus Australia
Speed Freaks
In 2024, Speed Freaks became parkrun’s first strategic partner in New Zealand. Speed Freaks was initially established inside the prison system to support recovery from addiction and mental distress through the vehicle of walking and running, and in 2021 it expanded to the wider community and is delivered by community volunteers and peers. In addition to two sessions during the week, Speed Freaks groups in Auckland, Christchurch and Whangārei attend parkrun on Saturdays. Speed Freaks is now expanding rapidly across New Zealand and linking up with parkruns around the country, with several parkrunners training to be Speed Freaks volunteers.
With more than one million veterans and family members of veterans in Australia, Invictus Australia brings together sporting, community and veteran organisations to break down barriers to participation in physical activity. Since the beginning of parkrun Australia’s collaboration with Invictus in 2019, the “Team Veteran” parkrun group has attracted 1,386 members who have completed more than 74,000 parkruns between them. What started out as a parkrun group for veterans with the support of Invictus, has expanded to include all veterans, family members and anyone in the community wanting to show their support, including other ex-service organisations.
parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
urfderstanding and supporting communities
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Volunteering
“It isn’t a big job but makes such a difference.”
Volunteering at parkrun enables people to connect with their community, develop new skills, physically move, and gain a sense of purpose. From February 2023–January 2024,
A global network of more than 740 volunteer ambassadors support parkrun with everything from event delivery, to social media, and manning critical incident lines.
290,231 people across the world volunteered at parkrun over two million times.
We also have 28 volunteers on parkrun boards and committees.
4,300 survey responses f rom event day, event director and ambassador volunteers demonstrated:
“When 200+ people say “good morning / thank you / have a great day” to you within an hour, it’s hard not to feel pretty chuffed.”
little “good morning / thank previous you / have a great day” experience to you within an hour, it’s hard not to feel pretty chuffed.” recommend The virtuous carry out easy, volunteering circle of enjoyable roles Challenges remain at parkrun parkrun and build skills within the volunteer to others volunteering community such as diffi culty getting enough volunteers and getting have a communication between positive the central organisation experience and volunteers right.
This fi nancial year, we have committed to further strengthening our resources and stewardship of volunteers at parkrun; creating within our staff team a Global Volunteering Lead and two Volunteer Impact and Engagement roles, one based in the UK and one in the Asia Pacifi c region. This team commenced vital workstreams to improve and enhance volunteering and parkrun’s fi rst ever global volunteering strategy will be released in the second quarter of 2024. As part of the strategy discovery phase, the global volunteer lead alongside the global head of event delivery and Europe, Middle East an Africa (EMEA)
commercial and partnerships manager, spent a week in the Netherlands and Germany attending volunteer feedback sessions.
Engaging with volunteer communities is vital to parkrun’s ongoing success.
At a global level we commenced online Ambassador Newsgroups every quarter providing an opportunity for all ambassadors to see and hear directly from staff about key parkrun messages. For those who can’t attend, a round up email covering the content of the online sessions is sent to both ambassadors
and event teams aft er the calls, ensuring all key volunteers are kept up to date. Following feedback from volunteers, the UK trialled in 2024 smaller, regional ambassador conferences, enabling volunteers and staff to connect more closely and discuss key parkrun issues. These were held alongside the existing “team on tour” events where the event delivery team visits parkrun communities around the country and meets volunteers.
In APAC, the staff team also trialled similar 25 regional volunteer catch ups in seven states and countries in Australia, and also spent time in New Zealand and Japan meeting parkrun volunteer communities.
In EMEA, regional ambassador meetings were held in Ireland, South Africa and the Netherlands.
Breaking down barriers
parkrun can only achieve its mission and vision by understanding the barriers people face to physical activity; the very real, perceived blockers that stop people from taking their fi rst steps into healthier and happier lives.
Over the 2023-2024 period we continued our vital research and insight work into both what stops people from participation at parkrun, as walkers, joggers, runners and volunteers, and what are the many benefi ts that keep people coming back.
We have facilitated a number of PhDs, including the Health and Wellbeing Survey in Australia, research into strategies to engage those living in deprived areas in the east of London, the ways in which parkrun creates community (focused on Scotland) and impact of parkrun on those with visual impairments in Ireland.
Building on the 2022 survey, May 2023 saw us undertake another piece of work to understand the reasons people are yet to volunteer at parkrun. We received more than 3,000 responses from across the UK, Australia, Ireland and South Africa, with the results broadly showing that parkrun roles are simple and easy, and the atmosphere is friendly, but that, for many, there motivation is to complete the course and it could be the only opportunity they get to spend time exercising. There were also themes around planning ahead and fi nding time, real struggles in a post-covid world. We use these themes to inform our global volunteering strategy and continue our work to provide volunteering opportunities to as many people as possible, keeping it easy, accessible and inclusive.
Since 2019, we have also conducted surveys
to understand and monitor the experience of parkrun volunteers. During this fi nancial year we carried out this work twice, once in May 2023 and once in November 2023.
We’ve also commissioned focus group based insight work to better understand the participation motivators and barriers for women and girls, and agreed plans for academic research to be undertaken into the implementation and impact of the parkrun practice initiative in the UK.
parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
Barriers to walking, jogging and running: the post-Covid landscape
Our insight shows the main barriers to walking, jogging and running are:
We must convince people that they are ready for that f irst step, and for more of those who may need it most to experience the true power of parkrun.
20% Poor health (20% up from 16% in 2019).
In 2015, we started regular insight gathering around why people don’t do parkrun, or why they leave and fi nd it hard to return.
17%
Following a slight shift in 2021, where the balance moved towards why parkrunners had or hadn’t returned following the pandemic, and the subsequent lower attendance numbers at events, we now start to see numbers recover. This fi scal year saw parkrun once again hold record numbers of events (119,890 events in 2023-2024 up from 109,088 in 2022-2023).
(17% up from 15% in 2019) alongside an increase in those concerned that parkrun is a race.
13%
This insight work drives our unrelenting work to provide safe, welcoming and inclusive spaces for anyone to spend time being social, active and outdoors in their local communities. It informs our organisational strategy and sharpens our focus on ensuring that we are clear on what parkrun stands for–that it isn’t a race, that you don’t need to be fi t, and there is no special kit required; and this must permeate all of our platforms–everything from social media, to the experience at any individual parkrun event on the day.
Unsure what
to expect from
parkrun (13% up from 8% in 2019).
In 2023 we received more than 8,500 responses to this barriers survey, from across the UK, Australia, Ireland and (new for 2023) South Africa. The responses come from those registered in the prior 12 months and have either yet to complete, or have completed just one parkrun as a walker or runner.
Over 40,000 survey responses analysed, summarised and fed back on.
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parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
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The four regions
A key part of the strategy is establishing four global regions within which we can continue to grow and support parkrun events.
The charity understands that if we are to grow well globally, we require local teams (staff and volunteers) to help and support local communities.
In the 2023-2024 fi nancial year the focus was on establishing our EMEA (Europe, Middle East and Africa) region, which we go into more detail on below.
Alongside this, we continued to support and engage with existing events and new prospects in Asia Pacifi c (APAC), with a particular focus
on Japan and New Zealand.
Meanwhile in North America time has been spent developing the volunteer ambassador network and understanding the opportunities for greater impact across both Canada and the USA.
Europe, Middle East, and Africa
The creation of the EMEA region brought together 14 parkrun countries across Europe and Af rica, containing almost 25% of all registered participants. Setting up the EMEA region reflects parkrun’s commitment to become more global, where a greater percentage of participation is recorded outside our most established countries.
In line with the global strategy, the focus for the fi rst year for the EMEA region has been to put in place the organisational structures that allow us to support and grow events and participation within our existing countries before developing plans for future expansion.
and opportunities within the region, with a focus in the more established countries to ensure we reach those who have the most to gain from attending our events.
and so improve our overall ability to support events.
Within mainland Europe, our aim is to continue to raise the profi le of parkrun and to continue the rapid expansion of events. We have established an offi ce in Amsterdam with two staff members, sitting alongside our friends from Brooks, to help support our ambitious growth plans in mainland Europe, particularly around Germany and the Netherlands. We’ve also been
In Ireland we’ve increased our focus on health and wellbeing projects and outreach, and thanks to their great work of our team, we saw a return to strong participation levels. We’ve recruited four new regional ambassadors, to support event ambassadors
The EMEA region
encompasses countries at very diff erent stages of their parkrun journey. There are therefore diff erent challenges
strengthening our ambassador networks here too. Other mainland European countries, most notably Poland, are also seeing consistent participation growth.
receive huge levels of interest from across the continent, but it is a complex part of the world with insurance issues, travel restrictions, and suitable locations all presenting challenges. Like with Europe, we’d not start anywhere new without fi rst spending time with the communities we hope to engage, which we will also be doing during 2024.
Finally, we know that parkrunners around the world feel incredibly passionate about our events in France. We’ve worked really hard in an attempt to fi nd a way forward, but our events there remain paused due to legal requirements around medical certifi cates.
Elsewhere across Europe, we’ve been refl ecting on the requests we’ve received from new countries. There’s a lot of work to do, but during 2024 we will be visiting a number of cities across mainland Europe with the aim of clarifying the best places to start.
We are confi dent that we will make great progress across EMEA over the coming years, as we do everything we can to reach as many communities as possible.
cities across mainland Europe The third region that falls with the aim of clarifying the under EMEA is the Middle best places to start. East, and whilst again we continue to receive signifi cant In Africa, we already have a levels of interest here, our staff team in Johannesburg, an need for prioritisation of ambassador network, events resources mean that we may in three African countries, and not make progress there in the 40,000 weekly participants. We near future.
parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
iiij Structuring to succeed
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Structuring to succeed
Safeguarding
parkrun provides fi rst class safeguarding support and escalation points for more than 2,500 events happening every single weekend. During the 2023-2024 fi nancial year 334 global safeguarding incidents were successfully resolved, working with an established Sanctions Panel and providing training for all parkrun countries on our incident severity classifi cation model.
NI, this fi nancial year we refi ned and improved processes for criminal record checks for junior parkrun across the whole of the UK and Ireland.
During this period, we also introduced a number of external training courses, including Therapeutic Management, for all staff involved in safeguarding at parkrun.
In collaboration with our partners around the world, including Irish Athletics and Athletics
People
The charity’s staff headcount increased from 51 to 65 during the fi scal year which included the conversion of four contractors who were already working with us.
two new hires in the Netherlands to support our work across mainland Europe.
We created a global volunteering team to develop and implement the global volunteering strategy and increased staff support in fi nance, retail, administration, fundraising, and diversity, equity and inclusion.
We continue to operate a paid internship programme with interns joining on a 12 month basis working in communications, IT and operations.
We also were able to hire communications and outreach roles in the UK, with a focus on growing and diversifying junior parkrun, thanks to the funding parkrun received via The London Marathon Foundation.
Our new EMEA region was stood up in December 2023, with more than 20 of our staff team restructured to strengthen this vital strand of growth in our global strategy. We also expanded with two new hires in Ireland and
Diversity, Equity and Inclusion (DEI)
This fi nancial year we hired parkrun’s fi rst dedicated Diversity, Equity and Inclusion Lead who began work to carry out a robust diagnosis of parkrun’s maturity, internally and externally, across the DEI space.
Subsequently we launched our DEI North Star:
We aspire to be a global leader for diversity, equity and inclusion. We aim to build and nurture a cul ture of belonging; celebrating difference. We are committed to breaking down barriers to make parkrun communities more inclusive.
This was followed by the development and approval of a DEI Strategy for 2024 by the Senior Leadership Team and Board, alongside the continuing roll out of DEI Introduction Training to all staff and the fi rst cohort of ambassadors in the UK.
We also spent time reviewing our HR policies in the UK with a DEI lens, and have adopted an internal DEI calendar for staff members.
parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
.0.44 c) • Heller CIAI and fundraising.
at 19 events across the UK and Ireland.
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New and renewing partners
parkrun UK’s presenting partner Vitality are one of our longest supporting commercial partners. They have extended their contract for another fi ve years, further solidifying their support of parkrun.
We welcomed Compeed (UK and Ireland), Shokz (UK) and SportShoes (UK) as new commercial partners and introduced a new charity partner structure in the UK with Mind, Macmillan and Comic Relief coming on board to work alongside long-standing charity partner Alzheimer’s Research UK.
Campaigns
Global footwear partner Brooks launched a ‘People of parkrun’ content series, highlighting parkrunner’s stories through short video clips.
were within 2k of a parkrun event. These were accompanied by a national radio commercial promoting parkrun.
Digital fi tness partner WithU created the WithU Minute, a monthly competition based around fi nishing times and volunteering. The competition has been hugely successful with hundreds of people entering.
parkrun Ireland’s presenting partner Vhi went through an exciting rebrand, refl ected with an update to parkrun Ireland’s own logo. Their Vhi More Than Running campaign focused on volunteering at parkrun, and saw them recognised with the ‘Best Grassroots Sponsorship’ award at the Irish Sponsorship Awards.
Australian presenting partner Medibank placed more than 500 posters at bus stops and on busy streets around Australia at locations that
Welcoming our partners to events
An important part of communicating the story of partners to the parkrun audience and event teams is through partner visits. It’s also a critical way for the brands that we work with to show their support on the ground. Over this year we have increased the amount of partners visiting events to 137 in 2023-2024 from 118 in 2022-2023.
year, visiting more than 110 events across the UK, Ireland, the Netherlands and Germany.
parkrunners at 30 events across the UK experienced coff ee made from a De’Longhi coff ee machine aft er fi nishing their parkrun.
Co-op took fresh food down to fi ve events in the UK, highlighting their member off ers.
Brooks continued to take their shoe trials to parkrun events most weekends throughout the
Lidl ran an activation campaign with the
goal of visiting every parkrun in Ireland. This campaign is ongoing and continues to encourage people to join our fresh food partners at events each week throughout Ireland.
Medibank visited more than 80 parkrun events, tying some visits into a national parkrun roadshow that started in February 2023.
iPRO headed out to 42 events in the UK, sampling their healthy hydration drinks.
The Athlete’s Foot also got out to visit a huge number of events over the year, reaching more than 90 parkrun events in Australia and New Zealand and engaging with the community.
Compeed kick started the partnership by distributing Compeed plasters to parkrunners
List of partners for 1 February 2023 - 31 January 2024:
Global
Japan
UK
Brooks iPRO
Sumitomo Vitality Co-op New Zealand WithU De’Longhi Polar Compeed The Athlete’s Foot Shokz Alzheimer’s Research UK South Africa Macmillan Comic Relief Discovery Vitality Mind
Australia
Medibank Polar The Athlete’s Foot
Ireland
Vhi Lidl Compeed
parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
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Retail
The last fi nancial year has seen a signifi cant growth in parkrun retail, with net revenues now accounting for 40.18% of total income. This has been driven by an increase in traffi c to our shop by 167% and saw us exceed one million visitors for the 12 month period for the fi rst time.
supplemented with the introduction of partner retail which delivered an additional £100k in net revenue.
The beginning of 2024 also saw the introduction of SportsShoes.com as our new retail partner and provided us with a more comprehensive and responsive sourcing network, lower warehousing and distribution costs and a faster customer delivery service.
During the past 12 months, we have grown the available range by 94% with a 63% increase in the Milestone range and a 23% increase in the Apricot range. This has been further
Fundraising
Global donations, which includes event donation pots in the UK, dropped to £549,000 (from £572,000 in the previous year).
Fundraising continues to be the biggest opportunity for parkrun to grow income and as we look to the future we continue to scale both the communication/awareness and opportunities for parkrunners and the wider public to support the charity with a donation.
In a charity perception survey undertaken in October 2023, the data showed that only half of the parkrun population are aware that parkrun is a charity and many were unaware that there was a way of giving directly to parkrun Global. This led to a review of our core charity messaging, development of a case for support and introducing new ways for the community to support parkrun.
In the year, parkrun Global Ltd received no complaints in relation to fundraising. We ensure that both our staff and our partners protect vulnerable people and others from unreasonable intrusion on a person’s privacy, unreasonably persistent approaches or undue attention.
Also in October 2023, we recruited a dedicated Fundraising Manager to lead on communicating our charity status to parkrunners, developing our ‘ways to give’ including a new donation platform and off ering expert stewarding to parkrun supporters.
In late June 2024 we registered with the Fundraising Regulator by committing to their Fundraising Code of Practice, which the independent regulator off er to charities for best practice guidance when fundraising publicly and electronically.
Additionally, we began a workstream to establish fundraising from charitable Trusts and Foundations and continue to explore this area.
Where does the support go?
- Providing fi rst class safeguarding support and robust incident management for every event, every single Saturday, and Sundays for juniors in areas we operate.
that may not engage with more traditional media, or who might prefer to digest their information in a diff erent way. We distribute 200,000 copies every year, completely free of charge.
-
A technology infrastructure that processes in excess of 400,000 individual results every single week, plus emails everyone personal results. And allows for 1,000s of new registrations–one million last year! Including a virtual volunteer app.
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A member of staff now dedicated to DEI, focused on ensuring parkruns truly refl ect the communities they serve, and keeping us at the forefront of the conversation on inclusivity
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Campaigns that speak to those most in need, the physically inactive or those in socially deprived areas.
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Supporting our 740 strong ambassador network with the resources and information they need to carry out their roles–everything from critical incident line support, to social media, and event delivery on the day. Enabling us to provide opportunities for them to get together and share knowledge at regional conferences across the world.
-
Risk assessments, insurance, providing the very best assurances to those that so generously give their land for free to parkrun ensuring there is no additional costs to councils etc for the lifetime of the event (bar start up costs in the UK).
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Provisions for more targeted outreach– nurturing relationships with organisations that support those most in need–like prisons, gp surgeries, cancer groups (other global groups)
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Allowing us to explore new countries and break new ground.
-
Top rate stewardship for our partners and fundraisers.
-
Produce a twice yearly magazine in the UK, with an audio version, reaching out to those
parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
T/1 Committees and Governance
45
Organisational structure, governance and management
parkrun Global Limited is a charitable company limited by guarantee, incorporated on 28 January 2015 in England and Wales (with company number 09411750) and registered with the Charity Commission for England and Wales (registered number 1170562) as a charity on 10 October 2017.
The company was established under a Memorandum of Association which established the objects and powers of the charitable company and is governed under its articles of association.
The charitable company’s objects are to promote community participation in heal th recreation by:
-
Organising and providing running events, and
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Creating opportunities for members of the community to participate in and/or volunteer at such running events.
The Charity Governance Code
Subsidiaries
parkrun Global fully supports the Charity Governance Code, recognising its importance in promoting good governance. parkrun Global does, and will continue to, improve its own governance where necessary in accordance with the Code, and has an action plan in place to ensure full compliance. parkrun Global also complies with Sport England’s Tier three Code of Governance.
parkrun Global Ltd has the following subsidiaries:
parkrun Limited parkrun Australia Ltd parkrun South Africa NPC parkrun US parkrun Canada parkrun Japan
Each subsidiary is registered in its country of incorporation and has its own board, which is responsible for delivering parkrun in line with the global framework within that country.
running apparel. It was decided on the 1st November 2022, that the CONTRA range stock and all future sales would be transferred to parkrun Trading Ltd. It is for this reason that an application for PSH Retail Ltd to be struck off and dissolved was made on 20 November 2023 aft er all monies due and owed were paid up in full. PSH Retail Ltd was formally struck off on 14 February 2024 and dissolved on 20 February 2024.
In addition to the territorial subsidiaries listed above, parkrun Global Ltd has a wholly‐ owned non‐charitable subsidiary, parkrun Trading Limited, which undertakes parkrun’s commercial activities. parkrun Trading Limited is incorporated as a company to conduct trading activities to support parkrun’s charitable objectives. It donates its profi ts to The Charity via a distribution. The payment from parkrun Trading Limited to The Charity in 2023-2024 was £164,631 (2022-2023 £255,335).
parkrun Trading Limited is incorporated in England and Wales (with company number 06053983).
The Group Consolidated Statements include The Charity and its subsidiaries. The fi nancial results for 2023-2024 of all subsidiaries are summarised in Note 13a to the Financial Statements.
parkrun Trading Ltd has a subsidiary company, PSH Retail Ltd (incorporated in England and Wales with company number 11222647), which works with suppliers to manufacture and sell the CONTRA range of ethically produced
parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
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Sub-committees
parkrun Global has appointed fi ve committees to help with the execution of its responsibilities. Members are appointed by the Global Board. The committees meet regularly and members are:
Nominations Christine Gibbons (chair), Jeremy Townsend, Sonya Byers, John Vickers.
Safeguarding Sarah Powell (chair), Sonya Byers.
During the fi nancial year, the Board reviewed and agreed organisational pay through the annual budget, and the Remuneration Committee considered and approved the appointment and remuneration of new roles in the Executive Team in consideration of good practice in the charity sector.
The parkrun Global Board has delegated authority to the Chief Executive Offi cer who leads the Senior Leadership Team for oversight of parkrun Global and its subsidiaries.
The Senior Leadership Team comprises the Chief Executive Offi cer, Head of Finance, Head of People and Culture, Head of Communications, Head of Commercial and Fundraising, Head of Data and Digital Transformation and the Head of Event Delivery.
Trustee recruitment, appointment and training
the staff team on location visiting event teams and meeting volunteers. They are given full access to the Executive team to develop their understanding of the organisation. They are also given a copy of the Charity Commission’s guidance to become a new trustee (CC3).
-
Gavin Megaw retired as Global Chair in September 2023, and the Board then embarked on the recruitment process for a new Global Chair
-
All Global Board trustees completed Safeguarding training in the early part of 2024
The Global Board meets four times a year with occasional additional meetings as needed. The Trustee role is unremunerated, but trustees are able to claim expenses where relevant.
Trustees are appointed in accordance with Sport England’s Code for Sport Governance and the Charity Commission’s Governance Code. The Nominations Committee handles new trustee recruitment, and new trustees are appointed by an ordinary resolution of the members or by co-option by the trustees. The minimum number of trustees is two and the maximum number is 12.
The Global Board is accountable for the work of The Charity. The matters reserved for parkrun’s Global Board include the approval of strategy, the budget, holding the Senior Leadership Team to account for the delivery of the business plan and the Annual Report and Accounts. The Board also retains oversight of management controls and corporate governance, along with the appointment of trustees and the Chief Executive Offi cer.
On joining the organisation, new trustees meet the Chair, the other trustees and the Senior Leadership Team before their fi rst meeting. In addition, they are invited to join members of
parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
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Risk management
The Governance and Risk Committee has responsibility for oversight and review of the risk management policy and process, and reviews the risk register on a quarterly basis. The Board reviews the risk register on an annual basis following reports by the committee.
The Risk Manager, working with the Senior Leadership Team, is responsible for the risk register, reviewing the signifi cant operational and organisational risks on a regular basis, and ensuring that appropriate internal controls and actions are in place and aimed at mitigating risks.
Closure of all events in a region over the short, medium, or long term. (Blanket cancellations)
parkrun continues to work with national bodies and health organisations to ensure that any risk of future event cancellations, e.g. through national, regional or global public health concerns for example, is minimised and we can continue to support local teams to ensure safe event delivery.
The risk register considers the impact and likelihood of the risks. Ownership of the risks is assigned to a member of the Senior Leadership Team who is accountable for ensuring controls, policies and procedures are implemented and improved.
The trustees consider the principal risks and uncertainties to the Charity and its subsidiaries to be in the following areas.
Economic risks
Continuing concerns around the economic environment, increasing cost of living, rising prices and associated economic pressures creates a risk to the organisation. Infl ation and price rises increase our cost base and cost of delivery, either directly with suppliers or indirectly through our ability to maintain an appropriately sized and skilled workforce. The parkrun community, our supporters and wider stakeholders who provide vital income to the organisation through regular donations, retail purchases, grants and sponsorship, are all feeling the eff ects of the economic downturn. We continue to see risks of reductions in our income which would further limit our ability to deliver our strategic objectives. The Board deem it sensible therefore to maintain a suffi cient level of reserves and an appropriate investment plan to off set these pressures should they arise, and are reassured that our commercial strategy is robust, based on achieving a diverse revenue stream.
Data security
parkrun continues to grow, with over 9 million registered users worldwide; we see new weekly registrations. More than ever, we must prepare, and take preventative measures and mitigations against an increasing risk of threats and cyber-crime. These threats aim to disrupt our events and services, reputational damage, and the possibility of regulatory non-compliance, which could result in fi nancial penalties. Over the past year, the risk landscape has evolved, amplifying the need to eff ectively manage our data, information systems, and processes. We have been taking steps to strengthen our IT security and infrastructure. In future, we will run regular security checks and assessments to bolster our data and technological security. This is essential for improved security, but also a better digital parkrun experience.
Safeguarding and medical
Given the size and scale of parkrun, with thousands of children and vulnerable adults participating every week, there is a risk of a serious safeguarding or medical incident occurring at any time. In addition to ensuring that every parkrun event has access to an Automated External Defi brillator (AED) and basic fi rst aid kit, we have a centralised system and oversight of all safeguarding and medical incidents through a global incident reporting system. We undertake regular reviews of safeguarding and medical incidents and processes, and ensure that we have suitable safeguarding controls and checks in place for event volunteers.
Organisational growth
Over the past few years, as our reach and impact continues to grow apace, we have seen strong demand for new events in existing countries, and in new locations around the world. The organisation is growing to respond to this demand, but it continues to be vital for us to be able to expand sustainably. Our priority to ensure a healthy cash reserve position, together with our continued focus on delivery of our fi ve year strategy, give us the confi dence we need to invest in the team and resources in order to respond to these opportunities and challenges in a sustainable way.
Reputational risks
Our trustees work hard to ensure parkrun has a robust set of global and region-specifi c policies and agreements in place (such as whistleblowing, volunteer agreements, health and safety, safeguarding, social media and cyber security) which help to mitigate against damage to reputation that could result from failures in these areas.
parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
Financial IrevIe
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Financial review
The fi nancial year ending 31 January 2024 was the fi rst year of our exciting fi ve year growth strategy.
+ 30%
As part of the growth strategy we embarked on a vision to increase our turnover year on year, but also being mindful that our costs would also have to increase signifi cantly to achieve our growth objectives.
Total income increased by almost 30% to £9,365,583 (2023 £7,248,475).
We increased turnover in both charitable and trading activities, including the introduction of a new three year grant from The London Marathon Foundation, as well as an increase in retail revenue and sponsorship throughout the year.
Total expenditure increased by just under 32% to £9,627,280 (2023 £7,302,125).
Total income increased by almost 30% to £9,365,583 (2023 £7,248,475).
The group has net assets of £3,059,870 (2023 £3,321,567), represented by unrestricted funds of £2,432,746 (2023 £2,744,807) and restricted funds of £627,124 (2023 £576,760).
Total expenditure increased by just under 32% to £9,627,280 (2023 £7,302,125).
The overall net asset position shows the current split between unrestricted and restricted reserves is 79.5% and 20.5% respectively.
The increase in expenditure is represented by both an increase in headcount as part of our planned growth strategy and we have also had a full year of our retail off ering being sold via the parkrun shop, so we are now bearing the full costs of our retail products, rather than receiving a commission from third party suppliers.
Funds provided through parkrun donations continue to help support costs at individual events. The trustees are grateful for the continued support from the participants themselves. At the year end, an increase in funds to £452,124 from the 2023 position of £401,760 were available to support individual event specifi c funding requirements going forward.
We expect to see continued growth in income and expenditure as parkrun continues to grow around the world in line with our fi ve year strategy.
200 +40% £3M+ AEDs Retail
Partnerships income
Retail income
We provided 200 new AEDs for start up events around the world from funds raised.
Retail income makes up 40% of our total revenue.
Over £3M received in partnership income
Reserves policy
The trustees have considered the future viability of the group and its ability to continue as a going concern, while regularly monitoring cash fl ow forecasts. Having reviewed the makeup of the group’s working capital and net current assets position at the year-end, the trustees are confi dent that the group has suffi cient resources to continue with its operations and seek to achieve its objectives. Consequently, the fi nancial statements have been prepared on a going concern basis.
However, as parkrun continues its planned growth strategy, our costs continue to increase and therefore the trustees would like to see an improvement in our reserves position.
Currently our unrestricted funds total £2,432,746 (2023 £2,744,807) and our restricted funds are currently at £627,124 (2023 £576,760). The details of the funding provided are given in
Revenue generation
The trustees support a responsible approach to increasing the scale of parkrun and supports a strategy of a diversifi cation of revenue streams to support the growing overheads.
Revenue can be broken down into four defi nitive areas:
Fundraising and grant funding
parkrun continues to be the recipient of a £1m per annum grant from Sport England to further our health and participation objectives. The grant runs from 2022-2027.
Public fundraising has been under review since the mid-point of 2023, with the recruitment of a Fundraising Manager in Oct 2023, we have introduced several new channels for the general public to support parkrun. Be this through online fundraising, setting up a regular donation, through the existing parkrun Forever
note 21 of the accounts.
The reserves policy is calculated and assessed according to an overall risk policy. With this in mind, the trustees would like to see a minimum of three months expenditure in our general reserves. Due to fi xed assets being required for the functional operation of the charity, the general reserves aft er deducting the fi xed assets are £1,242,706.
With our current monthly expenditure calculated (aft er deducting our retail cost of sales) at £540,744 , our free reserves are currently only 2.3 months.
Therefore, the trustees would like to see an increase in general reserves over the next few years, in line with the overall growth of the organisation.
platform, legacy donations, or corporate gift s.
As of June 2024 parkrun is registered with the Fundraising Regulator. parkrun continues to raise awareness amongst its community and the wider public of its charitable status that we expect will drive a growing income stream over the years ahead. Whilst this fi nancial year saw a reduction in public donations to parkrun Global, 2023-2024 £383,395 (2022-2023 £434,390) we are aiming for this to grow in the years ahead.
parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
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Sponsorship
parkrun continues to partner with commercial organisations to promote their brand to the parkrun community and for the value of aligning their brand with parkrun’s mission and ethos.
parkrun commercial partners have access to attend parkrun events and a range of digital inventory for which they pay a commercial rights fee.
In 2023-2024 they accounted for 32.9% of revenue (2022-23 they accounted for 35.7%).
parkrun continues to be highly selective regarding who it partners with, ensuring there is a shared ethos and value exchange with each brand.
Retail
Retail is an important contributor to the overall revenue of parkrun accounting for 40.2% in 2023-2024. (32.1% in 2022-2023). Through off ering a range of high-quality merchandise alongside a range of 3rd party products the
parkrun shop and its products continues to provide a route for parkrunners to support the on-going costs of parkrun.
Statement of trustees’ responsibilities
The trustees (who are also directors of charity name for the purposes of company law) are responsible for preparing the trustees’ annual report and the fi nancial statements in accordance with applicable law and United Kingdom Accounting Standards (United Kingdom Generally Accepted Accounting Practice).
The trustees are responsible for keeping adequate accounting records that disclose with reasonable accuracy at any time the fi nancial position of the charitable company and enable them to ensure that the fi nancial statements comply with the Companies Act 2006. They are also responsible for safeguarding the assets of the charitable company and group and hence for taking reasonable steps for the prevention and detection of fraud and other irregularities.
Company law requires the trustees to prepare fi nancial statements for each fi nancial year which give a true and fair view of the state of aff airs of the charitable company and group and of the incoming resources and application of resources, including the income and expenditure, of the charitable company or group for that period. In preparing these fi nancial statements, the trustees are required to:
In so far as the trustees are aware:
There is no relevant audit information of which the charitable company’s auditor is unaware
The trustees have taken all steps that they ought to have taken to make themselves aware of any relevant audit information and to establish that the auditor is aware of that information
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Select suitable accounting policies and then apply them consistently
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Observe the methods and principles in the Charities SORP
The trustees are responsible for the
maintenance and integrity of the corporate and fi nancial information included on the charitable company’s website. Legislation in the United Kingdom governing the preparation and dissemination of fi nancial statements may diff er from legislation in other jurisdictions.
-
Make judgements and estimates that are reasonable and prudent
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State whether applicable UK Accounting Standards and statements of recommended practice have been followed, subject to any material departures disclosed and explained in the fi nancial statements
The trustees’ annual report has been approved by the trustees on 23 October 2024 and signed on their behalf by:
- Prepare the fi nancial statements on the going concern basis unless it is inappropriate to presume that the charity will continue in operation
Jeremy Townsend Interim Chair (from October 2023)
parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
Independent Auditor's
59
Independent Auditor’s
Report parkrun Global Limited
Conclusions relating to going concern
In auditing the financial statements, we have concluded that the trustees’ use of the going concern basis of accounting in the preparation of the financial statements is appropriate.
doubt on parkrun Global Limited’s ability to continue as a going concern for a period of at least twelve months from when the financial statements are authorised for issue.
Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant
Our responsibilities and the responsibilities of the trustees with respect to going concern are described in the relevant sections of this report.
Independent auditor’s report to the members of parkrun Global Limited
Opinion
In our opinion, the financial statements:
We have audited the financial statements of parkrun Global Limited (the ‘parent charitable company’) and its subsidiaries (the ‘group’) for the year ended 31 January 2024 which comprise the consolidated statement of financial activities, the group and parent charitable company balance sheets, the consolidated statement of cash flows and the notes to the financial statements, including a summary of significant accounting policies. The financial reporting framework that has been applied in their preparation is applicable law and United Kingdom Accounting Standards, including FRS 102 The Financial Reporting Standard applicable in the UK and Republic of Ireland (United Kingdom Generally Accepted Accounting Practice).
Give a true and fair view of the state of the group’s and of the parent charitable company’s affairs as at 31 January 2024 and of the group’s incoming resources and application of resources, including its income and expenditure, for the year then ended
Have been properly prepared in accordance with United Kingdom Generally Accepted Accounting Practice
Have been prepared in accordance with the requirements of the Companies Act 2006 and the Charities Act 2011
Basis for opinion
We conducted our audit in accordance with International Standards on Auditing (UK) ((ISAs (UK)) and applicable law. Our responsibilities under those standards are further described in the Auditor’s responsibilities for the audit of the group financial statements section of our report. We are independent of the group and parent charitable company in accordance with
the ethical requirements that are relevant to our audit of the financial statements in the UK, including the FRC’s Ethical Standard, and we have fulfilled our other ethical responsibilities in accordance with these requirements. We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for our opinion.
Other information
with the group financial statements or our knowledge obtained in the course of the audit or otherwise appears to be materially misstated. If we identify such material inconsistencies or apparent material misstatements, we are required to determine whether this gives rise to a material misstatement in the group financial statements themselves. If, based on the work we have performed, we conclude that there is a material misstatement of this other information, we are required to report that fact.
The other information comprises the information included in the trustees’ annual report other than the group financial statements and our auditor’s report thereon. The trustees are responsible for the other information contained within the annual report. Our opinion on the group financial statements does not cover the other information, and, except to the extent otherwise explicitly stated in our report, we do not express any form of assurance conclusion thereon. Our responsibility is to read the other information and, in doing so, consider whether the other information is materially inconsistent
We have nothing to report in this regard.
Opinions on other matters prescribed by the Companies Act 2006
In our opinion, based on the work undertaken in the course of the audit:
-
The information given in the trustees’ annual report for the financial year for which the financial statements are prepared is consistent with the financial statements
-
The trustees’ annual report has been prepared in accordance with applicable legal requirements
parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
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Matters on which we are required to report by exception
- The parent charitable company fi nancial statements are not in agreement with the accounting records and returns; or
In the light of the knowledge and understanding of the group and the parent charitable company and their environment obtained in the course of the audit, we have not identifi ed material misstatements in the trustees’ annual report.
- Certain disclosures of trustees’ remuneration specifi ed by law are not made; or
We have nothing to report in respect of the following matters in relation to which the Companies Act 2006 and Charities Act 2011 requires us to report to you if, in our opinion:
-
We have not received all the information and explanations we require for our audit; or
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The directors were not entitled to prepare the fi nancial statements in accordance with the small companies regime and take advantage of the small companies’ exemptions in preparing the trustees’ annual report and from the requirement to prepare a strategic report.
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Adequate accounting records have not been kept by the parent charitable company, or returns adequate for our audit have not been received from branches not visited by us; or
Responsibilities of trustees
In preparing the fi nancial statements, the trustees are responsible for assessing the group’s and the parent charitable company’s ability to continue as a going concern, disclosing, as applicable, matters related to going concern and using the going concern basis of accounting unless the trustees either intend to liquidate the group or the parent charitable company or to cease operations, or have no realistic alternative but to do so.
As explained more fully in the statement of trustees’ responsibilities set out in the trustees’ annual report, the trustees (who are also the directors of the parent charitable company for the purposes of company law) are responsible for the preparation of the fi nancial statements and for being satisfi ed that they give a true and fair view, and for such internal control as the trustees determine is necessary to enable the preparation of fi nancial statements that are free from material misstatement, whether due to fraud or error.
Auditor’s responsibilities for the audit of the fi nancial statements
We have been appointed auditor under the Companies Act 2006 and section 151 of the Charities Act 2011 and report in accordance with those Acts.
fraud or error and are considered material if, individually or in the aggregate, they could reasonably be expected to infl uence the economic decisions of users taken on the basis of these fi nancial statements.
Our objectives are to obtain reasonable assurance about whether the fi nancial statements as a whole are free from material misstatement, whether due to fraud or error, and to issue an auditor’s report that includes our opinion. Reasonable assurance is a high level of assurance, but is not a guarantee that an audit conducted in accordance with ISAs (UK) will always detect a material misstatement when it exists. Misstatements can arise from
Irregularities, including fraud, are instances of non-compliance with laws and regulations. We design procedures in line with our responsibilities, outlined above, to detect material misstatements in respect of irregularities, including fraud. The extent to which our procedures are capable of detecting irregularities, including fraud are set out below.
Capability of the audit in detecting irregularities
In identifying and assessing risks of material misstatement in respect of irregularities, including fraud and non-compliance with laws and regulations, our procedures included the following:
- 0 The internal controls established to mitigate risks related to fraud or noncompliance with laws and regulations.
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We inspected the minutes of meetings of those charged with governance.
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We enquired of management, and the Finance and Audit Committee, which included obtaining and reviewing supporting documentation, concerning the group’s policies and procedures relating to:
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We obtained an understanding of the legal and regulatory framework that the group operates in, focusing on those laws and regulations that had a material eff ect on the fi nancial statements or that had a fundamental eff ect on the operations of the group from our professional and sector experience.
-
0 Identifying, evaluating, and complying with laws and regulations and whether they were aware of any instances of noncompliance;
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We communicated applicable laws and regulations throughout the audit team and remained alert to any indications of noncompliance throughout the audit.
-
0 Detecting and responding to the risks of fraud and whether they have knowledge of any actual, suspected, or alleged fraud;
parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
- We reviewed any reports made to regulators.
Because of the inherent limitations of an 62 audit, there is a risk that we will not detect all irregularities, including those leading to a material misstatement in the fi nancial statements or non-compliance with regulation. This risk increases the more that compliance with a law or regulation is removed from the events and transactions refl ected in the fi nancial statements, as we will be less likely to become aware of instances of non-compliance. The risk is also greater regarding irregularities occurring due to fraud rather than error, as fraud involves intentional concealment, forgery, collusion, omission or misrepresentation.
-
We reviewed the fi nancial statement disclosures and tested these to supporting documentation to assess compliance with applicable laws and regulations.
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We performed analytical procedures to identify any unusual or unexpected relationships that may indicate risks of material misstatement due to fraud.
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In addressing the risk of fraud through management override of controls, we tested the appropriateness of journal entries and other adjustments, assessed whether the judgements made in making accounting estimates are indicative of a potential bias and tested signifi cant transactions that are unusual or those outside the normal course of business.
A further description of our responsibilities is available on the Financial Reporting Council’s website at: www.frc.org.uk/ auditorsresponsibilities. This description forms part of our auditor’s report.
Use of our report
This report is made solely to the charitable company’s members as a body, in accordance with Chapter three of Part 16 of the Companies Act 2006 and section 144 of the Charities Act 2011 and regulations made under section 154 of that Act. Our audit work has been undertaken so that we might state to the charitable company’s members those matters
we are required to state to them in an auditor’s report and for no other purpose. To the fullest extent permitted by law, we do not accept or assume responsibility to anyone other than the charitable company and the charitable company’s members as a body, for our audit work, for this report, or for the opinions we have formed.
Fleur Holden (Senior statutory auditor) Date 29 October 2024 for and on behalf of Sayer Vincent LLP, Statutory Auditor 110 Golden Lane, LONDON, EC1Y 0TG
Sayer Vincent LLP is eligible to act as auditor in terms of section 1212 of the Companies Act 2006
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parkrun Global Limited – Financial Year 2023-2024
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parkrun Global Limited – Financial Year 2023-2024
Ji Financial statements:,
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Financial
statements
Consolidated statement of financial activities (incorporating an income and expenditure account)
For the year ended 31 January 2024
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2024 2023
Unrestricted Restricted Total Unrestricted Restricted Total
Note £ £ £ £ £ £
Income from:
Donations 2 383,395 166,584 549,979 434,390 137,708 572,098
Charitable activities
Event related income 3 793,108 1,155,833 1,948,941 627,243 1,133,000 1,760,243
Other trading activities 4 6,844,094 - 6,844,094 4,912,487 - 4,912,487
Investments 5 22,569 - 22,569 3,647 - 3,647
Total income 8,043,166 1,322,417 9,365,583 5,977,767 1,270,708 7,248,475
Expenditure on:
Raising funds 6 4,310,251 - 4,310,251 1,702,100 - 1,702,100
Charitable activities
Event related expenses 6 4,044,976 1,272,053 5,317,029 4,523,532 1,076,493 5,600,025
Total expenditure 8,355,227 1,272,053 9,627,280 6,225,632 1,076,493 7,302,125
Net movement in funds (312,061) 50,364 (261,697) (247,865) 194,215 (53,650)
Reconciliation of funds:
Total funds brought
2,744,807 576,760 3,321,567 2,992,672 382,545 3,375,217
forward
Total funds carried
2,432,746 627,124 3,059,870 2,744,807 576,760 3,321,567
forward
----- End of picture text -----
Balance sheets as at 31 January 2024
Company number: 09411750
----- Start of picture text -----
The group The charity
2024 2023 2024 2023
Note £ £ £ £
Fixed assets:
Tangible assets 12 1,190,040 985,763 142,941 154,717
Investments 13 - - 1,000 1,000
1,190,040 985,763 143,941 155,717
Current assets:
Stock 15 1,123,957 1,226,015 - -
Debtors 16 1,679,220 1,093,943 1,170,261 1,095,343
Cash at bank and in hand 1,604,731 2,444,833 178,646 218,222
4,407,908 4,764,791 1,348,907 1,313,565
Liabilities:
Creditors:
amounts falling due 17 (2,521,438) (2,403,782) (222,259) (85,291)
within one year
Net current assets 1,886,470 2,361,009 1,126,648 1,228,274
Total assets less current
3,076,510 3,346,772 1,270,589 1,383,991
liabilities
Creditors: amounts falling 18 (16,640) (25,205) - -
due after one year
Total net assets 3,059,870 3,321,567 1,270,589 1,383,991
Funds: 21a
Restricted income funds 627,124 576,760 - -
Unrestricted income funds 2,432,746 2,744,807 1,270,589 1,383,991
Total funds 3,059,870 3,321,567 1,270,589 1,383,991
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Approved by the trustees on 23 October 2024 and signed on their behalf by
Jeremy Townsend Interim Chair (from October 2023) parkrun Global Limited
All of the above results are derived from continuing activities. There were no other recognised gains or losses other than those stated above. Movements in funds are disclosed in Note 21a to the financial statements.
parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
68
69
Consolidated statement of cash flows
statements
For the year ended 31 January 2024
----- Start of picture text -----
2024 2023
£ £ £ £
Cash flows from operating activities
Net income for the reporting period (261,697) (53,650)
(as per the statement of financial activities)
Depreciation charges 230,072 190,233
Interest receivable (22,569) (3,647)
Decrease/(Increase) in stocks 102,058 (33,755)
(Increase) in debtors (585,277) (197,020)
Increase in creditors 117,629 1,413,464
Net cash provided by operating activities (419,784) 1,315,625
Cash flows from investing activities:
Interest received 22,569 3,647
Purchase of fixed assets (434,349) (656,365)
Net cash (used in)/provided by investing activities (411,780) (652,718)
(831,564) 662,907
Cash flows from financing activities:
Repayments of borrowing (8,538) (11,054)
Net cash used in financing activities (8,538) (11,054)
Change in cash and cash equivalents in the year (840,102) 651,853
Cash and cash equivalents at the beginning of the year 2,444,833 1,792,980
Cash and cash equivalents at the end of the year 1,604,731 2,444,833
----- End of picture text -----
Analysis of cash and cash equivalents and of net debt
----- Start of picture text -----
At 1 February Cash flows Other non- At 31 January
2023 cash changes 2024
£ £ £ £
-
Cash at bank and in hand 2,444,833 (840,102) 1,604,731
Loans (35,205) 8,538 - (26,667)
-
Total 2,409,628 (831,564) 1,578,064
----- End of picture text -----
For the year ended 31 January 2024
1 Accounting policies
a. Statutory information
Under Section 408 of the Companies Act 2006 the Company is exempt from the requirement to present its own profit and loss account.
parkrun Global Limited is a charitable company limited by guarantee, incorporated and registered in England and Wales. The company’s registered office address and principal place of business is Frameworks, 2 Sheen Road, Richmond, TW9 1AE.
One subsidiary is not consolidated within the financial statements as the directors believe the relationship will not continue in its current form and its inclusion within the consolidation has no significant bearing on the results for the year.
b. Basis of preparation
The financial statements have been prepared in accordance with Accounting and Reporting by Charities: Statement of Recommended Practice applicable to charities preparing their accounts in accordance with the Financial Reporting Standard applicable in the UK and Republic of Ireland (FRS 102) - (Charities SORP FRS 102), The Financial Reporting Standard applicable in the UK and Republic of Ireland (FRS 102) and the Companies Act 2006.
Assets and liabilities are initially recognised at historical cost or transaction value unless otherwise stated in the relevant accounting policy or note.
In applying the financial reporting framework, the trustees have made a number of subjective judgements, for example in respect of significant accounting estimates. Estimates and judgements are continually evaluated and are based on historical experience and other factors, including expectations of future events that are believed to be reasonable under the circumstances. The nature of the estimation means the actual outcomes could differ from those estimates. Any significant estimates and judgements affecting these financial statements are detailed within the relevant accounting policy below.
Basis of consolidation
These financial statements consolidate the results of the charity and its wholly-owned subsidiaries parkrun Limited, parkrun Trading Limited, Parkrun South Africa NPC and parkrun Australia Ltd on a line by line basis. Adjustments relating to winding up of PSH Retail Limited which was a wholly owned subsidiary of parkrun Trading Limited until February 2024 are also included. Transactions and balances between the charity and its subsidiaries have been eliminated from the consolidated financial statements. Balances between the five entities are disclosed in the notes of the charity’s balance sheet. A separate statement of financial activities, or income and expenditure account, for the charity itself is not presented as a summary of the result for the year is disclosed in the notes to the accounts.
c. Public benefit entity
The charity meets the definition of a public benefit entity under FRS 102.
d. Going concern
The trustees consider that there are no material uncertainties about the charity’s ability to continue as a going concern.
parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
n. Debtors
71
parkrun has a number of income streams ranging from grants, partners and supporters, to retail sales and fundraising, via donations and event related income.
With contracts and agreements in place over a number of years, parkrun firmly believes there are currently no foreseeable circumstances which would question the continuation of parkrun and therefore the trustees believe that the current level of financial support is sufficient to enable parkrun to continue to thrive and operate as a going concern.
The trustees do not consider that there are any sources of estimation uncertainty at the reporting date that have a significant risk of causing a material adjustment to the carrying amounts of assets and liabilities within the next reporting period.
e. Income
Income is recognised when the charity has entitlement to the funds, any performance conditions attached to the income have been met, it is probable that the income will be received and that the amount can be measured reliably.
Income from government and other grants, whether ‘capital’ grants or ‘revenue’ grants, is recognised when the charity has entitlement to the funds, any performance conditions attached to the grants have been met, it is probable that the income will be received and the amount can be measured reliably and is not deferred.
Income received in advance of the provision of a specified service is deferred until the criteria for income recognition are met.
f. Interest receivable
Interest on funds held on deposit is included when receivable and the amount can be measured reliably by the charity; this is normally upon notification of the interest paid or payable by the bank.
g. Fund accounting
Restricted funds are to be used for specific purposes as laid down by the donor.
Expenditure which meets these criteria is charged to the fund.
Unrestricted funds are donations and other incoming resources received or generated for the charitable purposes.
h. Expenditure and irrecoverable VAT
Expenditure is recognised once there is a legal or constructive obligation to make a payment to a third party, it is probable that settlement will be required and the amount of the obligation can be measured reliably. Expenditure is classified under the following activity headings:
Costs of raising funds relate to the costs incurred by the charity in inducing third parties to make voluntary contributions to it, as well as the cost of any activities with a fundraising purpose
-
Expenditure on charitable activities includes the costs of running events undertaken to further the purposes of the charity and their associated support costs
-
Other expenditure represents those items not falling into any other heading
Irrecoverable VAT is charged as a cost against the activity for which the expenditure was incurred.
i. Allocation of support costs
Resources expended are allocated to the particular activity where the cost relates directly to that activity.
Support and governance costs are re-allocated to each of the activities on the following basis which is an estimate, based on staff time, of the amount attributable to each activity:
• Organising parkrun events: 88%
- Commercial sponsorship: 12%
Governance costs are the costs associated with the governance arrangements of the charity. These costs are associated with constitutional and statutory requirements and include any costs associated with the strategic management of the charity’s activities.
j. Operating leases
Rental charges are charged on a straight line basis over the term of the lease.
k. Tangible fixed assets
Items of equipment are capitalised where the purchase price exceeds £500. Depreciation costs are allocated to activities on the basis of the use of the related assets in those activities. Assets are reviewed for impairment if circumstances indicate their carrying value may exceed their net realisable value and value in use.
Depreciation is provided at rates calculated to write down the cost of each asset to its estimated residual value over its expected useful life. The depreciation rates in use are as follows:
-
Plant and machinery: 33% on cost and 10% on cost
-
Fixtures and fittings: 20% on cost
-
Computer equipment: 50% reducing balance and 33% on cost
l. Investments in subsidiaries
Investments in subsidiaries are at cost.
m. Stocks
Stocks are stated at the lower of cost and estimated selling price. In general, cost is determined on a first in first out basis and includes transport and handling costs. Provision is made where necessary for obsolete, slow moving and defective stocks.
Trade and other debtors are recognised at the settlement amount due. Prepayments are valued at the amount prepaid.
o. Cash at bank and in hand
Cash at bank and cash in hand includes cash and short term highly liquid investments with a short maturity of three months or less from the date of acquisition or opening of the deposit or similar account.
p. Creditors and provisions
Creditors and provisions are recognised where the charity has a present obligation resulting from a past event that will probably result in the transfer of funds to a third party and the amount due to settle the obligation can be measured or estimated reliably. Creditors and provisions are normally recognised at their settlement amount after allowing for any trade discounts due.
q. Financial instruments
The charity only has financial assets and financial liabilities of a kind that qualify as basic financial instruments. Basic financial instruments are initially recognised at transaction value and subsequently measured at their settlement value with the exception of bank loans which are subsequently measured at amortised cost using the effective interest method.
r. Pensions
There is a defined contribution pension scheme operated within the group.
Contributions payable to the scheme are charged in the period they relate.
parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
72
73
2 Income from donations
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2024 2023
Unrestricted Restricted Total Unrestricted Restricted Total
£ £ £ £ £ £
Gift s and
383,395 166,584 549,979 434,390 137,708 572,098
donations
383,395 166,584 549,979 434,390 137,708 572,098
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3 Income from charitable activities
----- Start of picture text -----
2024 2023
Unrestricted Restricted Total Unrestricted Restricted Total
£ £ £ £ £ £
Event related
- -
793,108 793,108 627,243 627,243
income
Grants - 1,155,833 1,155,833 - 1,133,000 1,133,000
Total income
from charitable 793,108 1,155,833 1,948,941 627,243 1,133,000 1,760,243
activities
The detail of restricted grants is given in Note 21.
4 Income from other trading activities
2024 2023
Unrestricted Restricted Total Unrestricted Restricted Total
£ £ £ £ £ £
Retail sales and
- -
3,760,889 3,760,889 2,328,270 2,328,270
advertising
Corporate - -
3,083,205 3,083,205 2,584,217 2,584,217
sponsorship
- -
6,844,094 6,844,094 4,912,487 4,912,487
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5 Income from investments
----- Start of picture text -----
2024 2023
Unrestricted Restricted Total Unrestricted Restricted Total
£ £ £ £ £ £
Bank Interest 22,569 - 22,569 3,647 - 3,647
22,569 - 22,569 3,647 - 3,647
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6 a Analysis of expenditure (current year)
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Charitable
activities
Raising Event Governance Support
2024 Total 2023 Total
funds related costs costs
£ £ £ £ £ £
-
Staff costs (Note 8) 704,746 2,129,874 672,756 3,507,376 2,669,562
Retail and
- - -
3,138,351 3,138,351 878,781
advertising costs
Direct event costs - 662,019 - - 662,019 1,484,735
Event equipment - - -
183,795 183,795 153,029
depreciation
-
Offi ce and admin 75,968 653,083 364,208 1,093,259 791,314
Consultancy and - -
247,031 70,377 317,408 460,642
agency fees
Soft ware and IT - -
122,165 30,541 152,706 131,005
costs
Travel and staff - -
306,242 39,582 345,824 534,896
expenses
Legal and -
132,336 63,228 30,978 226,542 198,161
professional
4,166,096 4,259,891 63,228 1,138,065 9,627,280 7,302,125
- - -
Support costs 136,568 1,001,497 (1,138,065)
Governance costs 7,587 55,641 (63,228) - - -
Total expenditure - -
4,310,251 5,317,029 9,627,280
2024
Total expenditure - -
1,702,100 5,600,025 7,302,125
2023
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parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
74
75
6 b Analysis of expenditure (prior year)
----- Start of picture text -----
Charitable
activities
Raising Event Governance Support
2023 Total
funds related costs costs
£ £ £ £ £
-
Staff costs (Note 8) 424,280 1,747,548 497,734 2,669,562
- - -
Retail and advertising costs 878,781 878,781
Direct event costs - 1,484,735 - - 1,484,735
- - -
Event equipment depreciation 153,029 153,029
-
Offi ce and admin 53,150 392,105 346,059 791,314
- -
Consultancy and agency fees 226,454 234,188 460,642
- -
Soft ware and IT costs 104,804 26,201 131,005
- -
Travel and staff expenses 496,754 38,142 534,896
Legal and professional - 111,008 65,759 21,394 198,161
1,582,665 4,724,171 65,759 929,530 7,302,125
- -
Support costs 111,544 817,986 (929,530)
Governance costs 7,891 57,868 (65,759) - -
Total expenditure 2023 1,702,100 5,600,025 - - 7,302,125
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7 Net income / (expenditure) for the year
This is stated aft er charging/(crediting):
----- Start of picture text -----
2024 2023
£ £
Depreciation 230,072 190,233
Interest payable 1,079 1,125
Operating lease rentals:
Property 218,282 119,758
Auditor's remuneration (excluding VAT):
Audit of Charity 5,350 4,500
Audit of subsidiary companies 18,400 17,200
-
Under accrual of prior year audit fees 2,000
Fees for other services - 12,500
Overseas audit fees 8,701 8,165
Foreign exchange (gains) or losses 96,199 (87,768)
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8 Analysis of staff costs, trustee remuneration and expenses, and the cost of key management personnel
Staff costs were as follows:
----- Start of picture text -----
2024 2023
£ £
Salaries and wages 3,004,761 2,277,975
Social security costs 226,415 179,852
Employer’s contribution to defi ned contribution
269,298 205,183
pension schemes
Other forms of employee benefi ts 6,902 6,552
3,507,376 2,669,562
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parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
77
The following number of employees received employee benefits (excluding employer pension costs and employer’s national insurance) during the year between:
----- Start of picture text -----
2024 2023
£ £
£60,000 – £69,999 - 3
£70,000 – £79,999 5 3
£80,000 – £89,999 3 2
£90,000 – £99,999 3 -
£100,000 – £109,999 - 1
£110,000 – £119,999 - 1
£120,000 – £129,999 1 1
£140,000 – £150,000 1 -
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The trustees have re-evaluated the roles of certain employees and following this review have now identified 9 key management personnel during the year. (2023: 6). The total employee benefits (including pension contributions and employer’s national insurance) of the key management personnel were £988,749 (2023: £587,914).
The charity trustees were neither paid nor received any other benefits from employment with the charity in the year (2023: £nil). No charity trustees received payment for professional or other services supplied to the charity (2023: £nil).
No trustees expenses were paid in the year ended 31 January 2024. (2023 : £nil).
11 Taxation
9 Staff numbers
The charity is exempt from corporation tax as all its income is charitable and is applied for charitable purposes. If the charity’s UK trading subsidiaries parkrun Limited, parkrun Trading Limited are liable to tax in any particular year they distribute under Gift Aid available profits to the parent charity. No provision is made for deferred tax by any of the companies within the charitable group, as the likelihood of any tax arising is remote.
The average number of employees (head count based on number of staff employed) during the year was 56 (2023: 49).
10 Related party
transactions
There were no related party transactions in the year ended 31 January 2024. Transactions arising in earlier years were disclosed in prior year accounts.
There are no donations from related parties which are outside the normal course of business and no restricted donations from related parties.
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Fixtures and Computer Plant and
The group Total
fittings equipment machinery
Cost £ £ £ £
At the start of the year 196,840 93,367 1,400,128 1,690,335
Additions in year 10,501 23,480 400,368 434,349
At the end of the year 207,341 116,847 1,800,496 2,124,684
Depreciation
At the start of the year 37,527 63,658 603,387 704,572
Charge for the year 22,450 23,827 183,795 230,072
At the end of the year 59,977 87,485 787,182 934,644
Net book value
147,364 29,362 1,013,314 1,190,040
at the end of the year
At the start of the year 159,313 29,709 796,741 985,763
----- End of picture text -----
All of the above assets are used for charitable purposes.
----- Start of picture text -----
The charity Fixtures and fittings Total
Cost £ £
At the start of the year 173,366 173,366
Additions in year 7,636 7,636
At the end of the year 181,002 181,002
Depreciation
At the start of the year 18,649 18,649
Charge for the year 19,412 19,412
At the end of the year 38,061 38,061
Net book value
at the end of the year 142,941 142,941
At the start of the year 154,717 154,717
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13 Investment in subsidiary
undertakings
The parent charity’s investments at the Balance Sheet date in the share capital of companies include the following:
----- Start of picture text -----
2024 2023
£ £
Cost b/fwd and c/fwd 1,000 1,000
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The investment above relates to the charity’s 100% share holding in parkrun Trading Limited, other subsidiaries do not have share
capital but are limited by guarantee and an overview of their results and reserves is shown below.
parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
78
79
All activities have been consolidated on a line by line basis in the statement of financial activities. Available profits are distributed under Gift Aid to the parent charity from the UK subsidiaries.
parkrun Limited
The charity is the sole member of parkrun Limited, a company registered in England. The company number is 07289574. The registered office address is Frameworks, 2 Sheen Road, Richmond, TW9 1AE.
Included within turnover below is a management charge of £2,650,000 (2023: £2,150,000) to parkrun Trading Ltd for the supply of staff and support services.
parkrun Trading Limited
The charity owns the whole of the issued ordinary share capital of parkrun Trading Limited, a company registered in England. The company number is 06053983. The registered office address is Frameworks, 2 Sheen Road, Richmond, TW9 1AE.
The subsidiary is used for non-primary purpose trading activities.
The trustee J C Townsend is also a director of the subsidiary.
Included within Administrative expenses below is a management charge of £2,650,000 (2023: £2,150,000) from parkrun Ltd who supplies staff and support services to parkrun Trading Limited.
PSH Retail Ltd
Until February 2024 parkrun Trading Limited owned the whole of the issued ordinary share capital of PSH Retail Ltd, a company registered in England. The company number is 11222647. The registered office address is Frameworks, 2 Sheen Road, Richmond, TW9 1AE.
purpose trading activities. The company ceased to trade on the 31 January 2023 and was formally dissolved on the 20 February 2024. The remaining assets and liabilities totalling £9 were transferred to parkrun Trading Limited.
parkrun South Africa NPC
The charity is the sole member of parkrun South Africa NPC , a company registered in South Africa. The company number is 2011/132302/08. The registered office address is 6 Barkly Road, Parktown, 2193.
parkrun Australia Limited
The charity became the sole member of parkrun Australia Ltd on the 16th July 2021, a company registered in Australia. The company number is ABN 23 199 156 745. The registered office address is Unit 10 82-86 Minnie Street Southport QLD 4215. The inclusion of parkrun Australia as a subsidiary was detailed in the 2022 financial statements.
parkrun U.S.
Registered office: Registered in the United States of America.
Nature of business: to provide parkrun events in the U.S.
parkrun U.S. is registered as a Non-profit Company and parkrun Global Limited is the sole member.
parkrun U.S. is currently dormant and has no assets or liabilities. The directors do not consider the transactions within parkrun USA to be significant enough to warrant consolidation within the Group accounts.
A summary of the results of the subsidiaries is shown below:
Amounts owed to/from the parent undertaking are shown in notes 16 and 17.
13 a Results of the subsidiaries: Current year
----- Start of picture text -----
parkrun
parkrun parkrun
parkrun PSH Retail South
Trading Australia
Limited Ltd Africa
Ltd Ltd.
NPC
2024 2024 2024 2024 2024
£ £ £ £ £
Turnover 1,461,147 5,667,689 - 10,416 1,344,555
- - -
Turnover from recharges to subsidiary 2,650,000 199,667
- - - -
Turnover from recharges to parent 200,000
Cost of sales - (2,780,452) - - -
-
Gross profit 4,111,147 3,087,237 210,083 1,344,555
Administrative expenses (4,083,536) (278,688) 2 (206,573) (1,327,442)
Management charge payable to fellow
(2,650,000)
subsidiary
Management charge payable to parent - - -
(211,841)
undertaking
Profit on ordinary activities before interest
27,611 158,549 2 3,510 (194,728)
and taxation
Interest receivable and similar income 2,234 - - - 20,335
Interest payable - (260) (2) - -
-
Profit on ordinary activities before taxation 29,845 158,289 3,510 (174,393)
Taxation on profit on ordinary activities - - - - -
Profit for the financial year 29,845 158,289 - 3,510 (174,393)
Retained earnings
Total retained earnings brought forward 421,350 150,453 9 20,012 1,170,752
-
Profit for the financial year 29,845 158,289 3,510 (174,393)
Distribution under Gift Aid to parent charity - (164,631) (9) - -
Total retained earnings carried forward 451,195 144,111 - 23,522 996,359
The aggregate of the assets, liabilities and
reserves was:
Assets 1,879,667 2,544,608 - 30,607 1,409,152
Liabilities (1,428,472) (2,399,497) - (7,085) (412,793)
Reserves 451,195 145,111 - 23,522 996,359
----- End of picture text -----
The subsidiary was used for non-primary
parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
80
81
13 b Results of the subsidiaries: Prior year
14 Parent charity
The parent charity’s gross income and the results for the year are disclosed as follows:
----- Start of picture text -----
parkrun PSH parkrun parkrun
parkrun
Trading Retail South Africa Australia
Limited
Ltd Ltd NPC Ltd.
2023 2023 2023 2023 2023
£ £ £ £ £
Turnover 1,974,746 3,329,514 101,167 20,806 1,356,210
- - -
Turnover from recharges to subsidiary 2,150,000 193,888
- - - -
Turnover from recharges to parent 600,000
- - - -
Cost of sales (74,621)
Gross profi t 4,724,746 3,329,514 26,546 214,694 1,356,210
Administrative expenses (4,495,220) (1,014,153) (1,515) (211,135) (1,242,805)
Management charge payable to fellow (2,150,000)
subsidiary
- - -
Management charge payable to parent (25,000) (316,727)
undertaking
Profi t on ordinary activities before 229,526 165,361 31 3,559 (203,322)
interest and taxation
Interest receivable and similar income 16 - - - 3,631
Interest payable - (730) (22) - -
Profi t on ordinary activities before 229,542 164,631 9 3,559 (199,691)
taxation
- - - - -
Taxation on profi t on ordinary activities
Profi t for the fi nancial year 229,542 164,631 9 3,559 (199,691)
Retained earnings
Total retained earnings brought forward 611,874 241,157 9,929 16,453 1,370,443
Profi t for the fi nancial year 229,542 164,631 9 3,559 (199,691)
- -
Distribution under Gift Aid to parent (420,066) (255,335) (9,929)
charity
Total retained earnings carried forward 421,350 150,453 9 20,012 1,170,752
The aggregate of the assets, liabilities and
reserves was:
Assets 2,226,657 1,825,858 29,533 23,593 1,809,740
Liabilities (1,805,307) (1,674,405) (29,523) (3,581) (638,988)
Reserves 421,350 151,453 10 20,012 1,170,752
----- End of picture text -----
----- Start of picture text -----
2024 2023
£ £
Gross income 1,033,934 1,410,638
Result for the year (113,402) 258,630
----- End of picture text -----
15 Stock
----- Start of picture text -----
The group The charity
2024 2023 2024 2023
£ £ £ £
- -
Finished goods 1,123,957 1,226,015
----- End of picture text -----
parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
82
83
16 Debtors
----- Start of picture text -----
The group The charity
2024 2023 2024 2023
£ £ £ £
-
Trade debtors 1,051,295 432,673 33,460
-
Other debtors 24,860 14,204 15,806
- -
Amounts due from group undertakings 845,055 883,505
VAT - - 40,076 16,789
Prepayments 111,701 120,854 90,082 93,546
Accrued income 491,364 526,212 145,782 101,503
1,679,220 1,093,943 1,170,261 1,095,343
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17 Creditors: amounts falling due within
one year and the balance of £10,027 is included within Creditors: amounts falling due within one year (note 17). Interest on the loan is being paid at the rate of 2.5% per annum.
19 Deferred income
Deferred income comprises amounts invoiced where the period covered by the agreement/invoice extends beyond the year end and as such the income has been spread over the period to which it relates.
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The group The charity
2024 2023 2024 2023
£ £ £ £
- -
Balance at the beginning of the year 1,017,030 468,716
- -
Amount released to income in the year (1,017,030) (468,716)
-
Amount deferred in the year 1,087,800 1,017,030 21,167
-
Balance at the end of the year 1,087,800 1,017,030 21,167
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one year
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The group The charity
2024 2023 2024 2023
£ £ £ £
- -
Bank Loan 10,027 10,000
Trade creditors 757,813 765,578 52,714 44,497
- -
Taxation and social security 99,535 128,025
- -
Other creditors 64,812 45,937
- - -
Amounts due to associated undertakings 124,908
Accruals 501,451 437,212 23,470 40,794
-
Deferred income (note 19) 1,087,800 1,017,030 21,167
2,521,438 2,403,782 222,259 85,291
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20 a Analysis of group net assets between funds (current year)
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General unrestricted Restricted funds Total funds
£ £ £
-
Tangible fixed assets 1,190,040 1,190,040
Net current assets 1,259,346 627,124 1,886,470
Long term liabilities (16,640) - (16,640)
Net assets at 31 January 2024 2,432,746 627,124 3,059,870
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18 Creditors: amounts falling due after
more than one year
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The group The charity
2024 2023 2024 2023
£ £ £ £
- -
Bank Loan 16,640 25,205
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parkrun Limited received a £50,000 unsecured Bounce Back loan guaranteed by the Government and this is being repaid by monthly instalments. £16,640 of this loan is repayable after more than
20 b Analysis of group net assets between funds (prior year)
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General unrestricted Restricted funds Total funds
£ £ £
-
Tangible fixed assets 985,763 985,763
Net current assets 1,784,249 576,760 2,361,009
Long term liabilities (25,205) - (25,205)
Net assets at 31 January 2023 2,744,807 576,760 3,321,567
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parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
85
22 Operating lease commitments
21 a Movements in funds (current year)
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At 1 At 31
Income and Expenditure
February Transfers January
gains and losses
2023 2024
£ £ £ £
Restricted funds:
-
Sport England 175,000 1,050,000 (1,050,000) 175,000
- - -
London Marathon Foundation 105,833 (105,833)
-
parkrun Events 401,760 166,584 (116,220) 452,124
-
Total restricted funds 576,760 1,322,417 (1,272,053) 627,124
Unrestricted funds:
-
General funds 2,744,807 8,043,166 (8,355,227) 2,432,746
-
Total unrestricted funds 2,744,807 8,043,166 (8,355,227) 2,432,746
-
Total funds 3,321,567 9,365,583 (9,627,280) 3,059,870
The narrative to explain the purpose of each fund is given at the foot of the note below.
21 b Movements in funds (prior year)
At 31
At 1 February Income and Expenditure
Transfers January
2022 gains and losses
2023
£ £ £ £
Restricted funds:
- -
Sport England 1,133,000 (958,000) 175,000
-
parkrun Events 382,545 137,708 (118,493) 401,760
-
Total restricted funds 382,545 1,270,708 (1,076,493) 576,760
Unrestricted funds:
-
General funds 2,992,672 5,977,767 (6,225,632) 2,744,807
-
Total unrestricted funds 2,992,672 5,977,767 (6,225,632) 2,744,807
-
Total funds 3,375,217 7,248,475 (7,302,125) 3,321,567
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Purposes of restricted funds
Sport England has provided funds to increase female participation and to increase participation of communities in areas of high social deprivation.
parkrun in the UK, to enable at least 300,000 children to be active at junior parkrun with a focus on those communities that are less active and/or live in areas of deprivation.
The London Marathon Foundation has made funds available over a three year period, to invest in dedicated resources to maximise the growth, impact and sustainability of junior
parkrun event funds represent donations provided by parkrunners to support individual events.
payable as a lessee
The group’s total future minimum lease payments under non-cancellable operating leases is as follows for each of the following periods:
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Property
2024 2023
£ £
Less than one year 167,730 201,519
One to fi ve years 313,889 481,620
481,619 683,139
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The charity has no future lease payments under non-cancellable operating leases.
23 Legal status of the charity
The charity is a company limited by guarantee and has no share capital. The liability of each member in the event of winding up is limited to £1.
parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
SHER Reference and administrative .information
89
Reference and administrative information
parkrun Global Limited Reference and administrative information for the year ended 31 January 2024
Trustees appointed to Global Board from 1 February 2024:
Trustees
Trustees, who are also directors under company law, who served during the year and up to the date of this report were as follows:
Committee membership (current offi cers):
Nominations
Christine Gibbons (chair), Jeremy Townsend, Sonya Byers, John Vickers.
Safeguarding Sarah Powell (chair), Sonya Byers.
Gavin Megaw (Chair) (resigned 27 September 2023)
Christine Gibbons
Jeremy Townsend
Sonya Byers
Sarah Powell
Gordon Seabright
John Vickers
Nathaniel Poulter
David Dinsmore (resigned 6 February 2023)
Sir Jonathan Van Tam (appointed 22 March 2023; resigned 2 February 2024)
Helen Weir (appointed 31 July 2024)
operational address
Frameworks 2 Sheen Road Richmond TW9 1AE
Company number:
09411750
Country of incorporation:
United Kingdom
Charity number:
1175062
Country of registration:
England and Wales
Bankers
Santander
2 Triton Square Regent’s Place London NW1 3AN
Solicitors
Muckle LLP 32 Gallowgate Newcastle Upon Tyne NE1 4BF
Auditor
Sayer Vincent LLP Chartered Accountants and Statutory Auditor
110 Golden Lane LONDON EC1Y 0TG
parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited – Financial Year 2023-2024
parkrun Global Limited 2023-2024 THANK You.