APPLAUSE RURAL TOURING
REPORT OF THE TRUSTEES AND FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 MARCH 2021
Charlty number 1165632
applause
RURAL TOVRING

CONTENTS
Page
Report of the Trustees
Statement of flnancial actlvltles
Balance sheet
Notos to the financ4al sL*ements
9-12
Independent examinerfs report
13

Applause Rural Touring
Report of the Trusloos for the ye•r ended 31 Mavch 2021
applause
The trustees are pleased lo present their report together wth the financial statements of the charity
for the year ended 31 March 2021.
The financral statements comth with the Charibes Act 2011, the charity's c4)nskn'tution. and
Accounting and Reporting by Chartties.. Statement of Recommended Practice applicable to charities
preparing their accounts in accordan￿ with the Financial Repoitng Standard applicable in the UK
and Republic of Ireland {FRS 1021 {effectNe 1 January 20151.
REFERENCE AND ADMINISTrATION DETAILS
Charity registration number.
1165632
Principal address..
The Yard, 2a Speklhurst Road. Southborough. Tunbridge Wells,
Kent, TN4 ODP
Director-.
Dawn Badland
Bankers..
CAF Bank Limited. 25 Kings Hill Avenue, Kings Hill, West Malling,
KenL ME19 4JQ
STRUCTURE, GOVERNANCE AND MANAGEMENT
The charity is a charitsble incoTporated organisation ICIO) govemed by its constitution dated 27
January 2016. The charity was registered wtth the Charty Commission on 16 February 2016.
The charity is governed by the board of trustees. The board meets quartedy land more often if
required) and decides on the strategic direction the charity should take, the perfomiance targets that
should be set and examines the recent actNib'es and perf0rrnan￿ of the chanty. The day lo day
operations of the charity are delegated to the Director.
Recrultment & appointment of trnGt•es
Trustees are r￿rUIted in conjuncb.on wth ongoing needs and skills analysis to provide balanced ar*d
informed Govemance for the Charity. No more than 12 and no ￿S than 3 persons may ￿ elected.
Appointments are agre￿1 by the Trustees for a fixed tenn after which Tfustees may be re-elected.
Risk management
The Trustees have a duty to plentify and review the risks to which the charity is exposed and lo
ensure appropriate controls are in place to provide reasonable assurance against fraud and error. The
Trustees meet on a quarterly basis and assess any risks to the Charity including monitonng of the
Risk Register the content of which is infomied by consultation with staff, Board and stakeholders.

Applause Rural Touring
Report of the Trustees for the year ended 31 March 2021
applause
Trnst•OS
The trustees who served during the year and to the dale of thi5 reF)Ort were..
Nigel Bofton
Amanda Carpenter (resigned 20 Juty 20211
Rachel Daly (appointed 2 February 2021}
Hannah Deeble (appointed 16 March 2021)
Julie Flower
Helen Graves
Daniel King {appointed 27 April 2021)
Louise Knight
Kal Portman Smith
OBJECTNES AND ACTIVITIES
The object of Applause Rural Tourin9 as set out in its constitubon is".
The advar￿ent of arts to the benefit of the general public in rural andlor isolated communities in
the South East of EnglarKI by. in particular bLrt not exclusively. programming, commissioning and
facilitating delivery of artistic experiences- working with artists to help develop their understanding of.
and woth for, these communities., and by extending the reach of arts provision by developing local
venues and supporting and training volunteer organiseTS. Isolated in this context means i501ated from
arts provision by physical, sccial or ￿nOmiC reasons.
Public benefft
The IrLtstees have complwj with the duty in sectM)n 4 of the 2011 Charities Act to have due regard to
guidance published by the Charity Commission. induding public benefit guidance. We have teferred
to the Charity Commission's general guidance on public benefrt when revEwing our aims and
objectives and in planning our futute activities.
The charity furthers its charitable purposes for the public benefit by.. opening up artistic opwrtunities
to rural coMmun￿eS in Kent and Sussex and working with high qualty cultural practiboners lo develop
and champion theirwork in njral a￿a$.
ACHIEVEMENTS AND PERFORMANCE
Our vision is to inspire and develop culiural engagement in rural a￿a$ and those areas with limited
access to curtural opportijnity across Kent, Sussex and the WKler southeast. We achieve our vision by
developing opportunities for rural and other commun￿"eS to work with us as volunteers and
professional partners creab.ng great cultural expenences for audiences and participants. We WOTk with
cultural practitioners and arts and non-arts partners to wogress meaningful and rekvant cultur
activity.
We operate 3 key delivery routes, these are- to support and creale excellent a￿"s11C and creative
opportunity. To increase parbcipation & engageft￿nt opportunities for rural communities and to create
rural touring model which resilient and sustsinable

Applause Rural Touring
Report of the Trustees for the year endod 31 March 2021
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Increase particlpation & engagement opportunities for rural communltles
Dur¢ng 2020 and 2021. the restn"ctions Caused by COVID 19 led us to find delivery solutions as we
reimagined how we work with a growing range of partners and people. We rethought our offer lo
communities and how we could work ￿0s$ ind1￿ and outdoor touring in a more integrated way to
increase promoter participation. We began our joumey into digital work and successfully developed
audio work for radio. Wth the anticipation thal a reguLar touring Programn￿ would not take pla￿ in
spring 2021 we developed a hugely successfvl and exquisite set of podcasts in partnership with
South Downs Nab'onal Park Authority. We reimagined the Inn Crowd partnership project by devising
10 remote residences and a campaign with Pub is the Hub called Wnter Wamiers, both wtth national
reach. We have continued to rebuild our promoter and community engagement plans with a refreshed
forward looking focus. Initial activity indicates a large take up of our work for summer 2021 with new
rna￿ets opening up such as back to the High Street inib"atwes and Library based activity.
Support and ¢reate excellent artlstic and ¢realfve Oppor￿nity
During 2020121 one of our priortties focussed on supporting the artists we work wtth, particularly those
commissioned by u5, we Contsnued to do this and in addit￿n developed new partnerships to deliver
specifically desKJned learning opportunity for arbsts to engage wth the unKiue concept driving our
successful outdTr)r model. Our commissioned artists We￿ fulty supForted during the latter part of the
year lo finalise their work ready for touring in surnr￿r 2021. Through our Inn Crowd project we
supported newly devised remote residenryes and a poems for pubs campaign as well as digital works.
There was Considerable artistic output during 2020-21 gNen the drfficutt eireumstsnces under which
we were operating. This continued work has set us in a strong Frf)sf(ion to deliver a fast growing set of
touring opportunib'es in 2021.
Croat¢ a rural touring model which is rnsllient and sustsinable
With a history of arbstirally ambibous worK a shift in gear and outlwk wthin the Applause team has
enabled it to devise refreshed priorrties and maximvze muttiple opportunities that have emerged over
the course of 12 months. A small worlrforce presents challenges but a reworking of roles and
engagement of new staff structure has enabled Applause to engage in new partnerships and
opportunities driving ft)rward a greater preseno, enhan￿ programme and increased engagement
poler¢lial. Growth in both our staff and board of Tnjstees has also enabled us to embed confident and
informed business plannin9 for the coming ￿riOd.
FINANCIAL REVIEW
The income of the chanty amounted to £537,819 {2020: £447.237) wfth net inconE of £264,874
12020 net expenditure of £8.714}
Reserves polFcy
The policy of the charty is to have free reseryes of six months, operating costs to fund its work
(currently budgeted at £83.7191. Unrestricled reserves at 31 Ma￿h 2021 were £228,78212020.'
£182.8481. As at 31 March 2021 the assets of the ¢harity are considered adequate lo fuknl its
obligations and the trustees consider the stale of our financial affairs lo be satisfactory.

Applause Rural Touring
R•port of the T￿￿te08 for the year ended 31 March 2021
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PLANS FOR THE FUTURE
Our output during the year has remained high despite the continuab'on of restrictions due to COVID
19. We will be devising a 2022-23 business pLan in full consumation wsth staff and trustees to
be submtlted to Art5 Counryl Eng]and for the extension period of NPO agree￿￿￿t9. A tange of new
partnerships developed during the past year ￿11 be a signfficanl development for our work moving
forward.
TRUSTEES. RESPONSIBILMES IN RELATION TO THE FINANCIAL STATEMENTS
The charity trustees are r85ponsible for preparing a trustees, annual report and financial statements
in a¢¢ordan¢e with applicable and United Kingdom Accounting Standards (United Kingdom
Generalty AC￿pted Accounting Pfacticel.
The law applicable to charrties in England and Wales requires the charity trustees to prepare
financial ststements for each year whith give a true and fair view of the state of affairs of the
¢harity and of the incoming resources and applicakn.on ol reSoUr￿s, of the charity for that period. In
preparing the financial statements. the trust￿ are required to".
' select suitable accounting policies and then appty them consistenty,-
' observe the methods and principles in the appluble Charities SORP",
. make judgements and estimates that are reasonable and prudent.,
' state whether applicable accounting stsndards have been followed, subJ'e¢t to any material
departures that must disdosed and explained in the financial statements..
prepare the financial statements on the going cOr￿*M basis ￿n￿S it is inappropriate to
presume that the tharity will conts.nue in business.
The trustees are resp)nsible for keeping proFer &(*unts"ng records that disclose with reasonable
aceuraey at any time the financial posth.on of the charity and to enable them to ensure that the
financial statements comply with the Chatities Act 2011, the appli¢able Charities (Account5
and Report51 RegtJlatH)ns. and the provisions of the conslitulion. They are also responsible for
safeguarding the assets of the charty and taking reasonable steps fr)r the p￿ventIOn and detection of
fraud and other irregularitses.
The trustees are responsible for the maintenance and integrity of the charity and financial information
included on the charity's websrte in accordance with legislatr.on in the United Kingdom goveming the
preparation and dissemination of financial statements.
Approved by the trustees and signed on their behatF by
Kat Portman Smith
Trustee
2 December 2021

Applause Rural Touring
Statoment of Financial Activitses for the year ended 31 March 2021
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Totsl
lunds
2021
un￿$&￿d Restrthd
fimds
funds
2020
2ry20
rotal
funds
2020
nds
2021
funds
2021
INCOIIJE..
Grants and donatpJns
Touring prCgrarn￿ iThxme
Bank interest
185.363
4.425
1.671
347,C60
{7
f80. 116
49. 116
1.083
203,472
13,450
383.588
62,566
1.083
3.725
1.671
TOTAL INCO
230315
EXPENDITURE..
Touring programm& artBts' f885
AJtist develorment
Promotsrtraining & deve1opft￿nt
Audience development & markei
Staff training 8 deVelawr￿nt
Fundraising costs
Professional fees
Salaries & freelance staff costs
Tmvel ¢o$i$
Premises Gosts
7.4C()
17.255
84.129
28.530
45.062
53.297
729.191
8t.827
2.000
37,184
11,308
12,834
720
139.941
iQ.794
30.752
49,999
67,254
13,066
57
455
720
105.485
147
11.653
35,K2
2.657
10,361
3.747
26.823
7.561
12.834
720
140.481
479
1S,147
720
97.982
2,569
16,063
41.959
7.625
14.689
332
3.494
TOTAL EXPENDITURE
116707
NET INCOMEIIEXPENDITUREI
35.221
229.653
264M74
(71786)
5.072
(8,7141
Transfer8 ￿tween
30.713
130.7131
56.222
156.222)
MOVEMENT IN FUNDS
65.934
42 436
TOTAL FUNDS AT 1 APRIL 2020
162.848
249.402
120.412
137,704
258,716
The notes on pages 9 to 12 fomi part of these financial statements.
The slalemenl of financial activities includes all gairFs and losses in the year. All income and
expenditure derive from continuing activities.

Applause Rural Touring
Balance Sheet at 31 IAarch 2021
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2021
2Q20
CURRENT ASSErs
Debtors
Cash at bank and in hand
768
530 291
5,Ot4
531.059
292,553
LIABILITIES
CREDITORS- amoLEnls falling due wilhin
one year
NET CURRENT ASSETS
514 276
249 402
NEf ASSETS
FUNDS OF THE CHARrrY
Restricted funds
285,494
86,554
Unresthcted funds
228 782
162 848
TOTAL FUNDS
Signed on behalf of the trustees
Kat Portman Smith
Tnjstee
2 December 2021

Applause Rural Touring
Notes to the Accounts for tho yoar ended 31 March 2021
applause
ACCOUNTING POLICIES
al Accountin
i) B8&s ofp￿￿tiOn
The accounts have pre￿red in accor11an￿ wih Accounting and Reporting by Chari￿8..
Statement of RecomnEnded Pracbce applThble to charities preparing their accounts in
accordan￿ wrth the FinancBI Retxyting Stsndard applicable in the UK and Republic of Ireland
{FRS 1021 leffeclive 1 January 20151- {Charitses SORP {FRS 10211, the Financial Reporbng
Standard applicable in the UK and Republ￿ of Ireland IFRS 1021 and the Charities Act 2011.
Applause Rural Touring meets the deffniti)n ofa publ￿ benefft ￿tty under FRS 102. Assets and
liabilities are lnits.al￿ ￿cOgnised at h￿tor￿] cost or transaction value unkss otherw￿e stated in
the re￿vant a￿ountr"r0 pdKy notels).
ii) Preparation ofthe accourts (M a gc¥ng l)￿CeM ba
It is the trustses, view that there are material uncertainlES regarding Applause Rural Touring'$
ability to conb'nue in business for the foreseeab￿ fv￿re tskn.ng into actounl all avaiLgble
infomiation. and have nerther the intention nor the need to liquidate or CL¢rtail materially the scale
of its operats"ons, and have prepared the accounts on that assumption. This has included a
review of the effect of the COMD19 paThjeM￿ on the charity's operations. The trustee5 have
reviewed the charity's financial postbon for the coming year and are satisfied that the charity
will have sufficient funds, largely due lo the continued investment from Arts Council England
and our main Local Authority contributors from whom grant funding is laryely received In
advance.
bl Fund Accountin
- Unrestricted funds are availab￿ lor use at the discrelic￿ of the trustees in furtherance of the
general objectives ofthe charty.
- Restrthd Funds are subjected to restridjons on their exFenditure irrw)sed by the donor or grant
award or through the temis ofan appwl.
cl Income
All Income is included in the staterrent of fmancial thib.es vthen Ihe charity is entitled to the
income and the amount can te quantthed with reasonable accuracy. Income from fees recewed
for fvture events are rwnised as income in theacc4)untsng in whth the event takes place.
Expenditu￿ is rec¢>Jnised on an ￿ual$ bass as a Ikabilty is incurred. It ts reported as part of
the expendrture to whth it reLates.
Debtors
Trade and other debtors are rem3nised al the settlement amount due after any trade discount
offered. Prepayments are valued al the amount prepahj n8t ofany trade discounts due.

Applause Rural Touring
N¢)tes to the Accounts for the year ended 31 March 2021
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ACCOUNTING POUCIES
COPrnNUED
Cash At Bank And In Hand
Cash at bank and cash in hand includes cash and short term hvJhty Iquid investrnents with short
malurty of three rnnlhs ¢Y ths from the date of acquisitrffl or opening ofthe depost or similar
account.
Credltors
Creditors are recoJnwJ where the chanty has a pre5enl Ob1￿a￿.0n resulting from a past event
that wll probabty resutt in the transfer of fvnds to a third party and the amount due to settSe the
obligation can be measured or estimated reliabty. Creditors are nomialty recryJnised at their
Settler￿nt affK)unt after allowiro for any traje dI￿unts due.
Contributions to
ion funds
The charty makes available to all employ*s a defined conlribubon pension scheme operated by
NEST. The pension costs charged to the Ststement of Financsal AclivitEs ￿present the amount
of the contributions payable to the *henE in re$￿t of the accounting per￿.
Leax5
Rentals under operating leases where substantially all of the benefits and risks of ownership
remain with the lessor have been charged to the profit and loss account as incurrecs.
Cash Flow Statement
The charity has tsken advantage of the exempts'on from preparing a cash flow staterrenl in
accordan￿ with FRS 102 on the ba&"s that it qualthes as a small entity.
Co
ration tax
Appkquse Rural Touring is a registered charity and as such its income and gains falling wthin
Secb'ons 471 to 489 of the Corporation Tax Act 2010 or Section 256 of Taxation of
Chafgeable Gains Act 1992 are exempt from corporatson tax to the extent that they are
applied lo its charitsble objectives.
Year End&J
1.03.21
Year Ended
31.03.20
2. NEf INCOMEI
EXPENDITURE
Net incorrEllexpendrturel s stated aftertharging..
Rent payable under operaty.ng kase
Prorerty
Equipment
Independent Examinerfs fee
4,971
2,030
720
4,971
1,872
720
io

Applause Rural Touring
Notes to the Accounts for the year ended 31 March 2021
applause
Year End&J
31.03.21
Year Ended
31.03.20
3. STAFF COSTS AND NUMBERS
Wages and Salaries
Sooal Security Costs
Pension Costs
111,139
4,477
2.258
2,736
The average numtrer of stsff empbyed during the year was 6 {2020'. 5). There were no employees with
emoluments exceeding £60,000 per annum during the year.
Employee benefrt5 totalled £32.635 {2020". £30.853) for the key management personnel of the charity.
4. TRUSTEES, REMUNERATION AND EXPENSES
During the year a total of £nil12020. £15) was pahl to {2020: 1} trustee for reimbursement of travel
expenses.
310321
31.03.20
5. DEBTORS
Trade Debtors
Other Debtors
Prepayments
20
4,148
21
845
741
6. CREDITORS: AMOUNTS FALLING DUE wrrHIN ONE YEAR
Trade Creditors
other Taxes and Social Security
Accruals and Deferred Income
Pensions ContributKJns
3,924
2,605
9,689
565
21,594
1,676
19,533
348
Included in creditors above is deferred income relab.ng to income recewed in advance for events to be
held in the following financial year as follows'.-
Brought forward al 1 April 2020
Released to SOFA in year
Reftjnded in year
Receipts in the year deferr&J- events in 2021r22
275
1,725
11.7251
1275)
275
li

Applause Rural Touring
Notes to the Accounts for the yèar ended 31 March 2021
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tT(WINfj
7. FINANCIAL COMMITkENTS
Futu￿ minimum rentals payable under rth<ancelLqbte operating leases are as follows:
31.03 21
thin one year
Wthin two to five years
STRICTED FUNDS
At1
Aprll
2020
Incom• Expendlture Transfers
At31
Mareh
2021
Rother Distiict Counal
Inn Crowd Pubs+
388
285.1C
86,166 346,360
{116.707} (30.713}
116707
285N94
At1
Apnl 2019
Int￿ Exwditure Trnnsfe
At31
Ma￿h
2020
Inn Crowd
Giving It LarGg
RotherDthct Courol
Inn Crowd Pubs+
125,326
11.990
388
(121, 136) (48,396)
(12,834)
(566)
1.410
388
86,166
171,306
17f,880)
(7,260)
137.704
276.922
211,8
56,222
86.554
ReStr￿ted fvnds consist offvjnds gNen by a dor￿￿ to be spent on yafic prcI￿.
Transfers betsyeen fijnds represent
Inn Crowd Pubs+_ contribution from prqect to unrestrthl fvnds t(vMrds staff costs & ovetheads in line
th the original agreed project b￿￿get approved by the fvnder.
12

Independent Examiner's Report
to the Trustees of Applause Rural Touring
for the year ended 31 March 2021
I report on the wiunts for the year en￿￿ 31 March 2021. which are sel out on pages 7 to 12.
Responslbllltles and basb of report
As the charity trustees of the Trust you are reswnsibk for the preparat￿ of the ￿OuntS in accordan
wth the requirements ofthe Chanbes ALt 20111'the ACV).
I report in respect of my exarnination of the Trustee's acY3)unts carried cmjt under ￿tion 145 of the 2011
Act and in Carrying out my examination I have folk)wgJ all the ap￿icable DirectN)ns gNen by the Chanty
Commission under sectson 145151(bl of the 2011 Act
Independent examlneffs sLitement
Since the company's gross income exceeded £250.000 your exarriner must k a member ofa body listed
in section 145 of the 2011 ACL I confirm that l am quaIrf￿d to undertake the examinab.on b￿ause l am a
member of the Associats"on of 1nternab.onal Acwuntants. whth is one ofthe listed bodies.
I have completed ry examinab'on. I confimi that no material matters have come to my attentton in
connection with the examination giving rrE cause to beI￿ve that in any malerial resF*'
{1}
accountirrfJ records were not kept in resrrtt of the Trustas rwuir&J by s￿tIOn 130 of the ACL or
121
the ￿CoUnts do not aCC￿d with those recc*ds" or
131
the a¢¢ounts do not ¢ompty wrth the awlicable r4UIren￿nts o)ncem*ig the fom and content of
accounts set out in the Charities (Accounts and Reports) Regulat￿nS 2008 other than any requirement that
the 8ccounts gNe a 'true and fair view whth is not a matter conshdered as part of an independent
examination.
I have no concems and have c))me across no other matters in conneckn.on with the examination to which
attention shoukl be drawn in this retA)rt in order lo enable a proper understanding of the accounts to be
reached.
Paul Baker FAIA
Applied A¢countsncy Limrted
50a Clifford Way
Maidstone
Kent ME16 8GD
Dated. If December 2021
13