THE
¥samosa
ARTS. JOURNALISM.
& EDUCATION
THE SAMOSA MEDIA LIMITED
UNAUDITED REPORT OF THE TRUSTEES AND FINANCIAL STATEMENTS
FOR THE YEAR ENDED
31 MARCH 2021
Company Number 09606330

THE SAMOSA MEDIA LIMITED
CONTENTS
Page
Company Infomiation
Réport of tha Trustees
Independent Examlner's Report
stst•m•nt of Flnancial Activities
Balance Sheet
Accountlng Pollcies and
Notes to thè Financial Statements
9-12

THE SAMOSA MEDIA LIMITED
COMPANY INFORMATION
Trustees
John Pandil
Graham Hilchen
Sonia Raja
Principal address
51 Soulhwark Street
London
SE1 1RU
Company Number
09606330
Charity Registration Number
1165245
Independent Examiner
Alastair Duke
PKF Littjejohn LLP
Chartered Accountants
15 Wesfferry Circus
Canary Wharf
London Et4 4HD
Banker5
HSBC
59- 61 The Mall
Slrafford
London
E15 1XF

THE SAMOSA MEDIA LIMITED
REPORT OF THE TRUSTEES
Year 8nded 31 March 2021
Introduction
The Trustees have pleasure in presenting this report and the financial slalemenls of the company for the
year to 31 March 2021. The Trustees have adopted the prowsions ofA¢counting and Reporting by Charities-
Slalement of Recommended Practi￿ applicable lo charities preparing their financial statements.
Vision and Mlsslon
The Samosa Media Limited is a UK based art5 and media charity. facilitating positive cooperation and
discussion both within the British Pakistani community and between Britain and Pakistsn {as well as wider
South Asian and Muslim communities). Using the medium of arts and joumalism. we promote education
and learning, community cohesion and intercultural dialogue, as well as providing spaces lo explore ¢ultural
and social issues impacting all communities. Our approach is always inclusive and open lo people from all
backgrounds. engaging wider Asian, Muslim, BME and all other Communities in the UK. The Samosa works
to empower British MusSim voices and increase opportunities using media, film, theatre and music as ways
to engage with and explore issues these communities fa￿. We believe that the arts ¢an play a major part
in giving voice to often-unheard eXperien￿S of minority groups in Britain, and the Play Dara, the Lahore
Museum Film, the Pakistan Calling films our films with UEL Journalism school and our Stepney All Saints
Sixth Form Question Time films are all very powerful resources lo do this.
Oblects
The Objects of the Charity are=
lo encourage the advan￿ment of education of BrllSsh Pakistanis and other communlties through
raising awareness of issues such as idenlily. politics, multiculturalism, human rights and
development in Pakistsn, Britain and elsewhere through the arts and media communication and
other recognised scholarly subjects and the provision of global forums and democratic and
participatory exchange, either free of charge or subject to charge,.
to advan￿ the Arts for the benefit of the general public and the British-Pakislani POPLJlation of the
United Kingdom by promoting inter-faith and cross-cullural work by artists in the fields of Ihealre,
visual arts, film, literature and music in such ways as the trustees shall frorn time to lime think fit,
induding by..
collaborating wth theatres, cinemas, cultural ¢enlres and other venues in the United
Kingdom lo produce plays and films and organise exhibitions, film screenings and other
events that showcase British Pakistsni and Pakistani artists and art forms to a high standard,.
and
working with British and inlemational organisalions to develop arts and CLslture programmes
for the wider British ¢ommunity that also showcase worf( by British Pakistsni and Pakistsni
artists..
the promotion of equality and diverslty for the public benefit by..
the elimination of discrimination on Ihg grounds of race. gender, disability, sexual orientation
or religion..
advancing education and raising awareness in equality and diversity..
promoting activities to foster understanding between people from diverse backgrounds,.
conducting or commissioning research on equality and diversity issues and publishing the
results lo the public., and
cultivating a sentiment in favour of equality and diversity.
to provide people, organisations and businesses in the United Kingdotn and Pakistsn ¥Mlh a means
of p￿sentIng themselves directly without mediation by government, established media or political or
religious institutions.,
lo promote and publish magazines, a￿cleS and all foms of publicaty'ons and broadcasting espe¢ially
on the intemel in pursuit of the above objects-,
lo encourage and promote research and dlscussion, in particular in relation to the above objects..
and
such other oblects as are charitable under the laws of England and Wales as the Trustees shall at
their absolute discretion detemine.

THE SAMOSA MEDIA LIMITED
REPORT OF THE TRUSTEES
Year ended 31 March 2021
Organlsatlonal structure, Governance and Managément
On 23 May 2015, The Sarnosa Media Limited was incorporated and full charitable status was received in
January 2016 and entered onto the Register of Charities with the Registered Charity Number 1165245.
The Samosa has three Iruslees with a track record of public senrice in education, social welfare work and
the arts on ils board..
Graham Hilchen (Chairl
John Pandit l¢trfounderl
Sonia Raja
Staff Company Secretary and Chief Executive Officer. M.Anwar Akhtar
Education Programme officer part time= Natalie Marshall
Film and Media assoclate.. Victor Rios
The Trustees confimi that they have had due regard lo the guidance on public benefit issued by the Charity
Commission when considering the objects, activities and future plans of the Charity.
Achievem8nts and perforniance
New curriculum and arts projects commenced that we partnered, led or contributed to this year include..
Sl Gabriel's School Cambewell language, identity and integration workshops, with mainly groups
of young Londoners with South American Heritage.
Manchester Youth films and education programm8 supported by Dulverton Trust.
A series of education and heritage workshops, that brought together Manch8stsr Museum and
Lahore Museum.
An education and heritage project working with PK Porthcurno Museum and Exeter University lo
engage students remotely with PK PorthcurrTro's archive.
We have delivered a significant body of media work that empowers British young people with South Asian
heritage. estsblishing a range of positive programmes of work that inspire and brin9 communities together
with shared heritsge and shared narratives. This work helps young people gain confiden¢8 in
communication, critical thought and social issues, and helps tackle the poverty, cultural and social isolation
experienced by many young BAME people in the UK. Our programme of work was adapled to the impact of
Covid- much more aclivily moved on line as we faced the consequences of sch(Kil and campus closures -
and. as they reNopen. shrinking extra-curricular activity and reduced off-campus activities in youth,
community cenlres and summer camps
www.thesamosa.co.uk120201021181schoolsvcoII
e&and-
universitiesl
Pakistan's best kept Secret - the story of Lahore Museum, made as a curriculum resource across South
Asian, Muslim, Sikh. Hindu studies, Commonwealth History and British Asian history, continues to have
audien￿ impact on campuses. Online il has now reached an audience ofover 3 million.11 has been featured
on many educational websites, and used by multiple schools, colleges and universities as a curriculum
reS0tJr￿.
We are delivering slruclured programmes ofeducation work wth the Universilyof East London, Westminster
University. Slepney Redcoats School. St Gabriel's School Catnberwell and Manchester Museum.
We delivered and continue lo deliver curiiculum resources and programme work into a range of other
educational institulions and community organisalions.

THE SAMOSA MEDIA LIMITED
REPORT OF THE TRUSTEES
Year ended 31 March 2021
Our work with school students is recognised as helping lo build confidence, and contributes towards their
interest in further and higher education. Our work wilh working class, mainly BAME, university stLJdenls has
supported them lo gain Confiden￿ in communication and Critical thought.
Our partnership with University of East London Journalism school to support working class and studénts
from BAME backgrounds has now entered ils sixth year.
Our Sixth form Question Time film programme and skills workshops programme continues with Slepney
School, with Anwar Akhtar also invited lo give assembly talks to the full Sixth fom of 200 students on 15th
October 2020, to launch our workshop programme al the school, on 'The importance of educ8tion and the
arts to working class young people,.
All the above work is now catslogued and available lo access as teaching materials from the
wMv.thesamosa.co.uk webs¥te and is now being shared and promoted as a curriculum resour￿ forschools,
colleges and universities across the UK. This resource includes material created with the Royal Society of
Arts, Commerce and Manufacturing IRSAI lo develop the Pakistan Calling catalogue. htt s 11 kcallin
.coml.
We have produced and curated over 60 films IcK>king al education. culture, health, development, conflict
resolution, women, tolerance and minority rights Issues in Paknstan and the UK. The film plarfomi is a
curriculum resource. ￿1 films are in English or subtitled.
The Samosa Media has previously deliverecs b￿0 very high profile arts productions. We cTr produced DARA,
a play originally performed by Pakistani human rights theatre group Ajoka, bringing it to the London stage
al the National Theatre in 2015. In May 2016, we ¢o-produced Laal and Asi8n Dub Foundation concert at
The Royal F8slival Hall. We continue to develop work with our partners in Pakistan.
The Samosa Media continues to deliver a wide programme of workshops and oul-of-hours 8ducational
activity across UK Secondary s¢hools, Further and Higher Education making use of a rich body of content
generated by our work. Building confidence and introducing students lo key aspects of the creative
industries, our work provides an important contribulion to curriculum development in subject areas such as
Media Studies, History, Religious Studies 8nd Cib'2enship. Using resources such as the Pakistan Calling
film catalogue and our experien￿ as ctr producers of the DARA play, these workshops explore topical
issues relevant to young people today. such as racism, religious tensions, Immigration, social change and
women's rights. The engagement work helps promote cultural diversity. bridging understsnding and
connecting communities in the UK.
We are leaming and measure imp8¢t as we go on all our proje¢ls, collecting infomialion through
questionnaires and surveys involving young people attending our workshops, event. debates and
discussions. We have developed an evaluation impact framework with BOP Consulting htt .'Ilbo
.co.ukl
to help us fully quantify the impact achieved and to infom our future planning and development work with
our partners and donors.
Rlsk Management
The board meets a minimum of four ￿MeS a year and dosely monllors company pmgramme planning and
programme work in delivery. An annual work plan developed by the CEO. is assessed and then approved
by the board. Staff are then tasked lo deliver and work lo this planning document.
Reserves Pollcy
Entering the sixth year of activty, th6 charitsble company is currently in the process of growing reserves to
an acceptable level for the management of company business and ¢onlingen¢y policy. A long term reserves
fund of £40,000 is tsrgeted, that figure being approximately equal lo 4 months of company core, annual.
operational Costs, that indude staffing. overheads and programme management costs.

THE SAMOSA MEDIA LIMITED
REPORT OF THE TRUSTEES
Year ended 31 March 2021
Plans for future periods
The health, economic and social inequalities exposed in the UK by Comd 19. in relation lo working class
BAME communities, has highlighted the impact and polenlial of the work of the Samosa.
Cowd 19 has impacted un$venly on communities. Older and BAME people have suffered the most severe
health problems. Young people from disadvantaged families have also been severely affected by school
and colleges Closures. Many BAMEI Muslim children due to class and cultural factors- did not receive the
family I home learning support that children from Middle class backgrounds often receive. We have seen a
sudden upsurge in online use of our current curriculum conlenl, as a result of home learning, and campus
and school closures as a result of Covid 19. Our future work plans and programme planning have factored
in how we. as an arts and educational organisation, respond to the long term challenges of these inequalities
in society and parti¢u18rfy their impact on young people.
Financial Rèvlow
Total Annual Incorne was £138,900 which represented 2 very strong endorsement and investment in our
diversity in arts, education and heritage programme work, alongside our focus on young pèople and
currlculum diversity. Funding included Portal Trust £35,000, Arts Council Culture Recovery fund £80,000
and Dulverton Trust £20.000.
The company is in a stsble operational and trading situation and also scaling up it educational and arts
prograrnme delivery work wth more schools, colleges, universities, new cultural l arts partners and in new
locations.
Statement of Trustees, responslblllties
The Trustees (who are also directors for the purposes of company lawl are responsible for preparing the
Report ofthe Trustees and the Financial Statements in accordance wth applicable law and United Kingdom
Accounb'ng Stsndards (United Kingdom Generally Acc8pled Accounting Practi￿1.
Company and Charity law requires the Tnjslees to prepare Financial Statements for each financial year
under law, that the Trustees must not approv& tha Financial Slalements unless they a￿ satisfied that they
give a true and fair view of the stste of affairs of the charitable company and of the incoming resources and
application of resources, including the income and expenditure, of the charitable company for that perlod.
In preparing these Financial Statements, the Trustees are required lo..
select suitable accounting policies and then apply tham conslslenlly-
observe the methods and principles in the Charities, SORP.,
make judgments and estimal&s that are reasonable and prudent.,
stale whether applicable United Kingdom Generally Accepted Accounting Practice {Uniled Kingdom
Accounting Standards and applicable lawl has been followed, disclosing and explaining any
departures there from in the Financial Ststemenls.. and
prepare the FinancAal Statements on the going concern basis unless il is inappropriate to presume
that the charitable company will continue in operation.
The Trustees are responsible for keeping proper accounting records that are sufficient lo show and explain
the charitable cornpany's transactions and disclose wth reasonable accuracy at any lime the financial
position of the Gharitable company and enable them lo ensLJre that the Financial Statements comply with
th& Companies Act 2006 and Charities Act 2011. They are also responsible for safeguarding the assets of
the charitable company and hence for taking reasonable steps for the prevention and detection of fraud and
other irregularib'es.
By Order of the Board of Trustees
am Hltchen
Chair
13 D
e￿mber 2021

THE SAMOSA MEDIA LIMrrED
REPORT OF THE INDEPENDENT EXAMINER
Independent Examlner's report to the Trustees of The Samosa Medla Llmltad
I report to the charity's Trustees on my examination of the financial slalements of The Samosa Media Limited
for the year ended 31 March 2021, which are set out on pages 7 10 12.
This report is made solely to the Charlty's Trustees, as a body. in accordance Wth section 145 of the
Charities Act 2011. My work has been undertaken so that I might state to the Charity's Trustees those
matters l am required to state to them in this report and for no other purpose. To the fLJllest exlenl permitted
by law, I do not accept or assume responsibility lo anyone other than the Charity and the Charity's members
as a body. for my work. for this report, or for the opinions I have formed.
Responsibilities and basls of report
As the charity's trustees of the Company land also ils dlreclors for the purposes of company lawl you are
responsible for the preparation of the accounts in accordance with the requirements of the Companies Act
20061'the 2006 Acl'l.
Having satisfied myself that th& accounts of the Company are not required lo be audited under Part 16 of
the 2006 Act and are eligible for independent examination, I report in respect of my examination of your
¢harity's accounts as carried out under section 145 of the Charities Act 20111'lhe 2011 A¢t'}. In carrying out
my examination I have followed the Directions given by the Charity Commission under section 145151 Ibl of
the 2011 Act.
Independent examln•r's statemant
I confimi that l am qualified lo undort8ke the examination because l a member of the Instilule of Chartered
A￿ountants in England and Wales, which is one of the listed bodies.
I have completed my examination. I confirm that no matters have come to my attention in connedon with
the examination giving me cause to believe..
accounting records wore not kept in respect of the Company as required by section 386 of the
2006 Act., or
2. the financial statements do not accord with those records., or
3. the financial slalemenls do not comply with the accounting requirements of section 396 of the
2006 Act other than any requirement that the finan¢ial siatements give a 'lrue and fair view which is
not a matler considered as part of an independent examination; or
4. the financial slalements have not been prepared in accordan¢e with the methods and principles
of the Ststemenl of Rècommended Practice for accounting and reporting by charities.
I havo no COn￿mS and have come across no other matters in connection with the examination lo which
attention should be drawn in this report in order to enable a proper understsnding of the accounts to be
reached.
Alastair Duke FCA
For and on behalf of
PKF Lituejohn LLP
Chartered Ac¢ountsnts
15 Wesfferry Circus
Canary Wharf
London
E144HD
2021

THE SAMOSA MEDIA LIMITED
STATEMENT OF FINANCIAL ACTIVITIES
For thg ygar end•d 31 March 2021
Notes
2021
2020
Income from:
Grants
138,900
45.484
Total Incoma
138.900
45,484
Expendlture on-
Charitable activities
102,538
78,015
Total Expenditure
102,538
78,015
Nel movement of funds
36.362
132.5311
Balance bmught fOn￿ard at stsrt of peri¢Jd
10.798
43,329
Balance carried forward al end of period
£47,160
£10,798
All funds held are unrestricted.
The Company had no gains and losses other than those noted above. All income is derived from continuing
activitigs.
The accounting policies and notes on pages 9 to 12 form part of these Financial Ststements.

THE SAMOSA MEDIA LIMITED
BALANCE SHEgr
As at 31 March 2021
Company Number 09606330
Notes
2021
2020
Tangible Fixed Assets
283
Current Assets
Debtors
Cash al bank and in hand
559
11.961
49,655
49,655
12,520
Less.. Current Llabllltles
Creditors: amounts falllng due wthin one year
12.4951
{2,0051
Nat Cu￿nt Assets
47,160
10.515
Net Assets
£47.160
£10,798
Represented by".
Unrestricted funds
£47,160
£10,798
The Directors are satisfied that the Company is enlilled lo exemption from the requirementto obtain an audit
under section 477 of the Companies Act 2006 8nd that members have not required the Company to obtain
an audil in accordance with section 476 of the Act.
The Directors acknowledge their responsibilities for complying with the requirements of the Companies Act
2006 with respect lo accounting ￿00rd$ and the preparation of the accounts.
The Financial Statements are prepared in accordance wth the provisions applicable lo companies subject
lo the small companies regime and in accordance with the provisions of FRS102 Se¢tion 1A- small entities.
The Financial Statements were approved by the Trustees OA3 December 2021.
Grah8m Hlt¢hen
Chaiman
The accounting policies and notes on pages 9 to 12 fom) part of these Financial Statements.

THE SAMOSA MEDIA LIMITED
ACCOUNTING POLICIES
General Infomiation and basis of preparatlon
The Samosa Media Limited is a charitable ¢ompany, limited by guarantee, in the United Kingdom. The
address of the registered office is given in the company inforrllalion on page 1 of these financial stslements.
The financial slalemenls have been prepared in accordance with Accounting and Reporting by Charities..
Statément of Recommended Praclice, the Charities Act 2011. the Companies Act 2006 and UK Generally
A¢￿pIed Practlce as it applies from 1 January 2019.
The Trustees have assessed the fvlure cashflows of the charity and believe that there will be sufficient
inflows to moel liabilities for a peri(xJ of al least ￿￿e1v& months from the dale of approval of the financial
slalements. The financial slalements are therefore prepared on the going con￿r￿ basis.
The financial statements are prepared in sterling which is the functional currency of the company and on an
historical cost basis.
The significant accounting policies applied in the preparation of these financial slalements are set out below.
These policies have been consistently applied lo all years presented unless olhgrwise ststed.
Voluntary Income
All incoming resources are included in the Slalemenl of Financial Activities {SoFAI when the company is
legally entitled lo the income, after any performance condillons have been met, when the amount can be
measured reliably and when it is probable that the income will be ￿￿1ved. Income from donations is
recognised on receipt, unless there are conditions attached to the donation that require a level of
performance before enlillemenl can be obtained. In this ¢ase income is deferred until those conditions are
fully met or the fulfilment of those conditions is within the control of the company and il is probable that they
will be fulfilled.
Resources Expendod
Liabilities are recognised as resour￿$ expended as soon as there is a legal or constructive obligation
¢ommitting the company to the expenditure. All expenditure is accounted for on an ac¢nJals basis and has
been Classified as Costs of Charitable Activities.
Tangible flxod assets
Tangible fixed assets are stated at ¢ost less accumulated depreciation and accumulated impairment losses.
Cost includes costs directly attributable to making the asset capable of operating as intended.
Depreciation is provided on all tangible fixed assets, al rates ¢8l¢ulated to write off the cost. less eslimaled
residual value, of each asset on a systematic basis over its expected useful life as follows..
IT equipment
3 years
Foreign Curren¢y Translatlon
Transactions in foreign currencies are translated at the exchange rale ruling on the date of the transaction.
Funds
The funds represented on the Balance Sheet are unrestricted funds and can b8 used al the Trustees,
discretion for either capital or rovenug purposes on any of the activities carried out by the company.
Taxatlon
The ¢ompany is treated for lax purposes as a charity and is not liable to Income Tax on income derived from
charitsble aclivilies. The company is not reglstered for VAT. All expenditure amounts in the Statement of
Financial Actlvllles ISOFAI are shown in¢lusive of VAT, where relevant.

THE SAMOSA MEDIA LIMITED
NOTES TO THE FINANCIAL STATEMENTS
Year ended 31 March 2021
1. Grants
2021
2020
Sir John Cass Foundation
Arts Council
PK Trust
Dulverton Trust
Rangoonwala Foundation
Olhor income
35,000
80,000
3,600
20,000
40,000
5.000
300
£138,900
£45,484
2. Charltable activities
Staff costs
Direct programme costs
Support costs..
Rent and Servi￿ charges
Bank and other charges
Independent examiner's fees
8ookkeeping fee
Insurance
Depreciation
Other costs
76,951
16,941
57,546
12,568
3,403
150
1,520
1.347
674
283
1,269
3.412
145
1,250
1.253
656
283
902
£102.538
£78,015
3. Net movèment in funds
Net movement In funds is ststed after charging..
Depreciation
Independent examiner's fee
£283
£1,520
£283
£1.250
4. Trustees, Employees and Related Party Transactions
The Tnjstees were not remunerated nor reimbursed any expenses during the period.
The￿ were two employees of the charfty in the year {2020 - ￿01. No employees eamed more than
£60,000.
staff are supported by associate colleagues, artists and freelan¢ers in delivery of a programme of
education and arts workshops.
10

THE SAMOSA MEDIA LIMITED
NOTES TO THE FINANCIAL STATEMENTS
Year ended 31 March 2021
5. Tanglble flxed assets
IT
equipment
Cost..
At 1 April 2020
Additions
1.478
At 31 Mar¢h 2021
1,478
Deprecialion..
At 1 April 2020
Charge for the year
1,195
283
At 31 March 2021
1,478
Net book value..
At 31 March 2021
At 31 March 2020
283
6. Debtors
2021
2020
Prepayments
£5S9
7. Creditors: amounts falling due wlthin one year
Accruals
£2,495
£2,005
8. Contingent Liabilities
There were no contingent liabilities al 31 March 2021 or 31 March 2020.
9. Llmitation of Liability
The Company is I￿rnited by guarantee having no share ¢8pilal. If the Charity is dissolved, every member
remaining or who was a member within 12 months of the winding up has agr&ed lo contribute up to £1
towards the costs of dissolution and the liabilities incurred by the Charity whilst the contributor was a
member.
11

THE SAMOSA MEDIA LIMITED
NOTES TO THE FINANCIAL STATEMENTS
Yearended 31 March 2021
10. Related Party Transactlons
There are no known related paty transactions to disclose.
11. Post Balance Sheet Events
There have been no events between the period end and the dale on which these Financial Slalemenls
were approved that would h8ve a significant effect on the Financial Ststements.
12. Ultimate Controlllng Party
The Trustees do not consider that there is an Ullimale Controlling Party.
12

|||||||||
|---|---|---|---|---|---|---|---|
|**Trustees' Annual Report**|||||**for theperiod**|||
|**From**|Period start date|||**To**|Period end date|||
||31|03|2020||<br>31|03|2021|




## Section A Reference and administration details 

**Charity name** The Samosa Media Limited 

**Other names charity is known by** The Samosa 

**Registered charity number (if any)** 1165245 

First Floor Menier Chocolate Factor 51 Southwark Street **Charity's principal address** London, England **Postcode** SE1 1RU 

**Names of the charity trustees who manage the charity** 

|1<br>2<br>3<br>4<br>5<br>9<br>19<br>20|**Trustee name**|**Office (if any)**|**Dates acted if not for whole**<br>**year**|**Name of person (or body) entitled**<br>**to appoint trustee(if any)**|
|---|---|---|---|---|
||John Pandit||appointed 23 May 2015||
||Graham Hitchen||appointed 23 May 2015||
||Sonia Raja||appointed 22 June 2015||
||||||
||||||
||||||
||||||
||||||



**Names of the trustees for the charity, if any, (for example, any custodian trustees)** 

||**Name**||**Dates acted if not for wholeyear**|
|---|---|---|---|
|||||
|||||
|||||
|**Names and addresses of advisers (Optional information)**||||
|**Type of adviser**||**Name**|**Address**|



~~**Name of chief executive or names of senior staff members (Optional information)**~~ Anwar Akhtar 



**Section B Structure, governance and management** 

## **Description of the charity’s trusts** 

Articles of association 

Type of governing document (eg. trust deed, constitution) Association How the charity is constituted (eg. trust, association, company) Elected by the members Trustee selection methods 

- (eg. appointed by, elected by) 

## **Additional governance issues (Optional information)** 

You **may choose** to include additional information, where relevant, about: 

- policies and procedures adopted for the induction and training of trustees; 

- the charity’s organisational structure and any wider network with which the charity works; 

- relationship with any related parties; 

- trustees’ consideration of major risks and the system and procedures to manage them. 

## **Section C** 

## **Objectives and activities** 

To encourage the advancement of education of British Pakistanis and other communities through raising awareness of issues such as identity, politics, multiculturalism, human rights and development in Pakistan, Britain and elsewhere through the arts and media communication and other recognised scholarly subjects and the provision of global forums and democratic and participatory exchange, either free of charge or subject to charge; 

**Summary of the objects of the charity set out in its governing document** 

- to advance the Arts for the benefit of the general public and the British-Pakistani population of the United Kingdom by promoting inter-faith and cross-cultural work by artists in the fields of theatre, visual arts, film, literature and music in such ways as the trustees shall from time to time think fit, including by: 

   - collaborating with theatres, cinemas, cultural centres and other venues in the United Kingdom to produce plays  and films and organise exhibitions, film screenings and other events   that  showcase  British   Pakistani  and  Pakistani 



artists and art forms to a high standard; and 

   - working with British and international organisations to develop arts and culture programmes for the wider British community that also showcase work by British Pakistani and Pakistani artists; 

- the promotion of equality and diversity for the public benefit by: 

   - the elimination of discrimination on the grounds of race, gender, disability, sexual orientation or religion; 

   - advancing education and raising awareness in equality and diversity; 

   - promoting activities to foster understanding between people from diverse backgrounds; 

   - conducting or commissioning research on equality and diversity issues and publishing the results to the public; and 

   - cultivating a sentiment in favour of equality and diversity. 

- to provide people, organisations and businesses in the United Kingdom and Pakistan with a means of presenting themselves directly without mediation by government, established media or political or religious institutions; 

- to promote and publish magazines, articles and all forms of publications and broadcasting especially on the internet in pursuit of the above objects; 

- to encourage and promote research and discussion, in particular in relation to the above objects; and 

- such other objects as are charitable under the laws of England and Wales as the Trustees shall at their absolute discretion determine. 



## **THE SAMOSA MEDIA LIMITED REPORT OF THE TRUSTEES Year ended 31 March 2021** 

New curriculum and arts projects commenced that we partnered, led or contributed to this year include: 

- St Gabriel’s School Camberwell language, identity and integration workshops, with mainly groups of young Londoners with South American Heritage. 

- Manchester Youth films and education programme supported by Dulverton Trust. 

- A series of education and heritage workshops, that brought together Manchester Museum and Lahore Museum. 

- An education and heritage project working with PK Porthcurno Museum and Exeter University to engage students remotely with PK Porthcurno’s archive. 

**Summary of the main activities undertaken for the public benefit in relation to these objects (include within this section the statutory declaration that trustees have had regard to the guidance issued by the Charity Commission on public benefit)** 

We have delivered a significant body of media work that empowers British young people with South Asian heritage, establishing a range of positive programmes of work that inspire and bring communities together with shared heritage and shared narratives.  This work helps young people gain confidence in communication, critical thought and social issues, and helps tackle the poverty, cultural and social isolation experienced by many young BAME people in the UK. Our programme of work was adapted to the impact of Covid; much more activity moved on line as we faced the consequences of school and campus closures - and, as they re-open, shrinking extra-curricular activity and reduced off-campus activities in youth, community centres and summer camps www.thesamosa.co.uk/2020/02/18/schools-colleges-and-universities/ 

Pakistan’s best kept Secret - the story of Lahore Museum, made as a curriculum resource across South Asian, Muslim, Sikh, Hindu studies, Commonwealth History and British Asian history, continues to have audience impact on campuses. Online it has now reached an audience of over 3 million. It has been featured on many educational websites, and used by multiple schools, colleges and universities as a curriculum resource. 

We are delivering structured programmes of education work with the University of East London, Westminster University, Stepney Redcoats School, St Gabriel’s School Camberwell and Manchester Museum. 

We delivered and continue to deliver curriculum resources and programme work into a range of other educational institutions and community organisations. 

Our work with school students is recognised as helping to build confidence, and contributes towards their interest in further and higher education. Our work with working class, mainly BAME, university students has supported them to gain confidence in communication and critical thought. 

Our partnership with University of East London Journalism school to support working class and students from BAME backgrounds has now 



## entered its sixth year. 

Our Sixth form Question Time film programme and skills workshops programme continues with Stepney School, with Anwar Akhtar also invited to give assembly talks to the full Sixth form of 200 students on 15th October 2020, to launch our workshop programme at the school, on ‘The importance of education and the arts to working class young people’. 

All the above work is now catalogued and available to access as teaching materials from the www.thesamosa.co.uk website and is now being shared and promoted as a curriculum resource for schools, colleges and universities across the UK. This resource includes material created with the Royal Society of Arts, Commerce and Manufacturing (RSA) to develop the Pakistan Calling catalogue, https://pkcalling.com/. We have produced and curated over 60 films looking at education, culture, health, development, conflict resolution, women, tolerance and minority rights issues in Pakistan and the UK. The film platform is a curriculum resource. All films are in English or subtitled. 

The Samosa Media has previously delivered two very high profile arts productions. We co- produced DARA, a play originally performed by Pakistani human rights theatre group Ajoka, bringing it to the London stage at the National Theatre in 2015. In May 2016, we co-produced Laal and Asian Dub Foundation concert at The Royal Festival Hall. We continue to develop work with our partners in Pakistan. 

The Samosa Media continues to deliver a wide programme of workshops and out-of-hours educational activity across UK Secondary schools, Further and Higher Education making use of a rich body of content generated by our work.  Building confidence and introducing students to key aspects of the creative industries, our work provides an important contribution to curriculum development in subject areas such as Media Studies, History, Religious Studies and Citizenship.  Using resources such as the Pakistan Calling film catalogue and our experience as co- producers of the DARA play, these workshops explore topical issues relevant to young people today, such as racism, religious tensions, immigration, social change and women’s rights. The engagement work helps promote cultural diversity, bridging understanding and connecting communities in the UK. 

We are learning and measure impact as we go on all our projects, collecting information through questionnaires and surveys involving young people attending our workshops, event, debates and discussions.  We have developed an evaluation impact framework with BOP Consulting http://bop.co.uk/  to help us fully quantify the impact achieved and to inform our future planning and development work with our partners and donors. 



**Additional details of objectives and activities (Optional information)** 



You **may choose** to include further statements, where relevant, about: policy on grantmaking; 

- policy programme related investment; 

- contribution made by volunteers. 

Section D Achievements and performance **Summary of the main** The Samosa Media Limited works to challenge bigotry and extremism by **achievements of the charity** promoting a shared space for young people, in particular young British **during the year** Muslims and other young people from BAME (Black and Minority Ethnic) communities to share their experiences and pursue their ambitions. It does this by running a national programme of talks, events, films and workshop-based programmes in schools colleges and universities, using film and the arts, providing spaces for young people to talk about their experience of different cultures, religions and their own British identity, through a series of mentoring and leadership workshops. We run arts and media projects, in which the young people present, develop their skills and confidence- through film, spoken word, debating events, as part of a curriculum support programme. Our core mission involves curriculum enhancement focussing on diversity, segregation in schools, social mobility, youth mentoring and challenging extremism through education. We facilitate debate and critical thinking amongst the young participants. • We provide working class and BAME young people with an intense series of educational programmes, such as our film club workshop and discussion series, which helps them gain the cultural & social capital middle class children often have • Our work encourages enquiry, critical thinking, debate and academic development in. • In the 12 months March 2020 – March 2021, 647 students took part in our school workshops 593 students participated in our university / campus film workshops including online tutorials Our social media educational impact (Website, Facebook and Twitter combined) was greatly assisted by our film Pakistan's Best Kept Secret - Lahore Museum gone viral, over 3.5 million views on Facebook and has been used as an educational resource both in UK and Internationally. Please see below www.salzburgglobal.org/news/latest-news/article/pakistans-bestkept-secret-lahore-museum This has enabled wider online engagement with all our over online curriculum resources such as those curated here - www.thesamosa.co.uk/2020/02/18/schoolscolleges-and-universities/ • We deliver leadership programmes to working class and BAME young people, giving them the skills to become community and business leaders • We help develop the next generation of diverse leaders and change makers in areas such as the arts, politics, journalism and business • We offer opportunities for corporate volunteers & mentors to contribute, support and learn from our work by participating & leading some of our work with young people 



|**Section E**<br>**Financial review**|**Section E**<br>**Financial review**|
|---|---|
|**Brief statement of the**<br>**charity’s policy on reserves**<br>**Details of any funds materially**<br>**in deficit**<br>**Further financial review details**<br>You**may choose**to include<br>additional information, where<br>relevant about:<br>•<br>the charity’s principal<br>sources of funds (including<br>any fundraising);<br>•<br>how expenditure has<br>supported the key objectives<br>of the charity;<br>•<br>investment policy and<br>objectives including any<br>ethical investment policy<br>adopted.||
||As a relatively new charity only entering its fifth full year of trading, the<br>company is currently in the process of growing reserves to an acceptable<br>level for the management of company business and contingency policy.<br>A long term reserves fund of £50,000 is targeted, that figure being<br>approximately equal to 6 months of company full annual operational<br>costs, that include staffing, overheads and programme management<br>costs.|
|||
||**(Optional information)**|
||Total Annual Income was £138,900 which represented a very strong<br>endorsement and investment in our diversity in arts, education and heritage<br>programme work, alongside our focus on young people and curriculum<br>diversity. Funding included Portal Trust £35,000, Arts Council Culture<br>Recovery fund £80,000 and Dulverton Trust  £20,000.<br>The company is in a stable operational and trading situation and also scaling<br>up it educational and arts programme delivery work with more schools,<br>colleges, universities, new cultural / arts partners and in new locations|



## **Section F Other optional information** 

## **Section G Declaration** 

**The trustees declare that they have approved the trustees’ report above. Signed on behalf of the charity’s trustees Signature(s) Full name(s)** Graham Hitchen **Position (eg Secretary, Chair,** Chair **etc** 

8 The Samosa Media Ltd. First Floor, Menier Chocolate Factory 51 Southwark Street London SE1 1RU Charity number: 1165245 www.thesamosa.co.uk 



9 The Samosa Media Ltd. First Floor, Menier Chocolate Factory 51 Southwark Street London SE1 1RU Charity number: 1165245 www.thesamosa.co.uk 

