Registe￿1 Charity Nurnbw 1164034
SAMUEL'S IHARITY"
Every sick child needs a smile
Report of the Trustees
and the Unaudited Financial Statements
for the Period Ended 3 1st May 2024
for Samuel's Charity
Reglstered Charity Numter- 1164034
Registered Scottish Charity Numter - SC050492
Company Registsred Number - 098￿)49
Registered C(fi￿ address- 19 Haklene, Two Mile Ash, Milton Keynes, MK8 8HS
www.samuelscharity.org.uk

Samuels Charity
Contents of the Financial Statements
for the Period Ended 31st May 2024
Rewt of the Trustees
5-12
Independent Examinern Report
13
Statement of Financial Activittes
14
Balan￿ Sheet
15
Notes to the Finanaal Ststements
16-18
The ac(Dunts for thls perlod cover a 12-morth perioj from 1st June 2023 to 315t May 2024, whereas the
comparative peri￿￿ covers a 17-month WKMJ from 1st January 2022 to 31st May 2023 9) are rK)t
direcuy comparable.

Charity Trustees during 2023-24 were as follows:
Martin Leib (chair of trustees)
Karen G Jeffries
John Dale
Tillie L Mortier-young
Dawn Mccarthy (treasurer)
The Charity is a Company Limited by Guarantee
and its governing document is its
Memorandum and Articles of Associatlon
Testimonials from parents
It MAde a frKtastiG difftyew toJeW to Ms As tg ¥JoH 9￿￿S were tkert frr Ms
rt the MDSt hDThibL¢ tiw rf DHY Llvts. Thath good￿S we 9Dt thrDM9h it bmt it WAS o e4MfDYt
trs hAVe yoHfsL4PPOYt.
'wkot I4OK Are doiy for us for Peter is wotheYfvL we ure so i￿redIbL¥j grw yoHr
heLp rt thi£ YeAiLy d[fF4￿1t ttthxe for Ks AS o fAMbLy. we aisD Love sawrfL's qmestio
IAt AbO￿t the other kLth7' we WA￿ to thath frr ￿0￿YpASS￿￿ to hdp as

TRusfEES REPORT
trusttts pre*nt anrxjal rqxNt W wtth the fina￿la1 statenErts of the tharty for the year ended 31st
ky 2024, incl￿dIng tsjr &ccMJntsnts (Una￿￿1ted) rep￿( for that year.
In Fxeparing thls, thelr dghth amual rewr¥ the 8oèrd of Trust￿5 have Th)t8J the gudarte *t di)Nn by CharltEs
Commisgon reg*ding public ￿efIt.
Our Mission
ts to exprtss and att on 9-year-old Samuel's heartfelt de￿re to make beiro in hospita so mud) better fr)r 0￿r
children it was for him; it was literally his dying wish. We want to p)sitsvely transfomi the exFeientr of e*ry
chlld ha￿ng to face the challenge arKI distress of l¢NwJ-tem care in Ind￿lIng erKd of life ore, or rf tho
ne8Jiro cAre at home bth*n or after bouts of treatment
We eSp￿lalIY work to gJPWrt d)ildren (and thdr parents aNJ famllles) In uTrJ*fUnd￿ ￿Spi￿lS and childrw's wards
by d)allwolng a￿epted practlce, Imwovlng the ward and tIElr pers(￿1 environmen¢ atKi providing recreaticnal as
well as pain ￿lie￿ng equiprrEnt, alongside aCctr￿ to Wi-Fi, gam& COn￿leS and sen9)ry g]ulpment. In the sarr* way
we work to support w1¢x￿￿ and tffminally ill children and their families Whe￿ a￿ in the scary 4bJatlon of
rE&ling (are at FM)me ¥there the thild reMaIr￿ fragile and vulnerdble arKI there is Th)t the b* up of a Fb)spital and
very litde care in the community or effertive trar￿itIOn ttheen the
We w￿t kn help seriously arxl twmirwlly-dl childm in hosptLal, and at Iv)me, fed lov&Y and carej for, reaswral and
pported for WIK) tlw are as irKli￿dUal5. We want hospits15 for them arKI their pa￿nts to be I￿5 scary, n￿re cari
and we want the children to feel loved and speaal at a ￿lIV diffKult time, inclujing where they r*ed lJ)at care at
trK)me. We want to do that for as many children we can a￿1 esperialty Whe￿ we can make tkE most dIfferen￿. We
want to vdue and be a catstyst to PK)stive charue.
Our Wision
Is to c￿￿nge and transform the of children everywhere, a￿ in the of ￿￿ja￿On Samuel was in,
trxng treat8Y for a br¥J teryn or life limibng or life Illness, whether in Ho4)itsl or at Home.
We wJ)t (￿r country to provide the b&t Ca￿ in w(Nld for strh chlldren and young and we w¢nt to
thallenge PCKsr prnckn￿ ￿ chamtion be* prBciice- and ￿11 up sI￿ve5 to help deliver that.
ANI we wart what happens here to ts a 1￿cOn an example to other countn.es and ots ho￿rtaLS and
communiti'es all over the wortd.
Our Values
< Affimimig aNJ Positive
O Ftr50n cen￿fj
O ￿11￿ aThJ family centred
4 knskning Leaming
O Determlr*d and Per51stent
O Celebratiry differerKe aThJ ¢Jvugty
O Committed to quality arKI excdlerte
collabora￿Ve and partnershlp-based ￿lu¢JOn5
1)Jtc(xne fr￿used

The fornial obJeLtlve of the Chartty as slated within our consti￿tion and agreed with the Charilies
Commission is:
rellef of ad(ness amongst chlldren and of those in re8J ty rea50n of111 health, through
Injury ￿ abuse, by the pr￿S￿n of auxillary serwces aimed at Ir￿e?￿ng pati￿ts, welfa
aTrJ provldlng 9JPPC*t to pauents, famllls, induding, but Th)t limited to the of
9]u1￿lent amenitles frjr palJerts, thdr famllles and medical staff..
Our eighth annual report- for 2023-24 (Year ended 318t May)
An excitiiw yeardevelowngandpreparing laU￿h ofourAtmon￿ Prn￿tIn Wandsworth
(launchedl.1.25) alOngs￿e further expandlng and developing support forchlldren In
Hosptial. A periodofdeterminedpnwressin a challenging envimnmentand with a growlnq
Introduction and background
We were e5tabllshaJ In 2015 and r8Jlstered ￿ a Charfty Llmlted by Guarant￿ on 20th fknber 2015.
The thadty was Cor￿e1ve￿ estsbllshed very muth cth rf the e￿I￿e of Samud, Just ￿ne years old, who
was fighting (7n￿r in a hospitsl ￿0rd arKi wa5 siruggh'rwJ mre he neethd to of quallty of hls In-
h05Pita exwien￿.
Samuel was a remarkabk youThJ man. His big con￿rn, esperially when ￿ kne*V he was dytThJ, was to Imwove
that eYperi￿￿e for all the other chlldren In every thlldren s ￿SpIta In the ￿, Samud's Charity wa5 Ix)rn from
Imuel's dyFng exper1er￿ and the mi5SK)n remains the same, trj postively transform the eXperfen￿ of ewy ctwld
ha￿ng to face the chalknge arKI di*w of l¢xwJ-tem care in hospitsl,
Ir￿lL¥jIng end of life care. Sam was bored, anxK)us, at times depressed, in
pain, feding de9)erately hats'ng the food, the moulty the lack
of 5bmulabon the lad( of focus on anythirrtJ other tIN3n medlcal treatment
and his illw. He was very cOnc￿e￿ to help ¢Xher thIld￿ to feel mo
lo￿ and better cared for. 9) are
What is dear is fir5dy that uThJ&fundèJ NHS hosptsls I￿k the resources.
IrK1￿lng nurgrvJ and play co-ordinator time, to make the ample chawes
that make s￿h a blg differerKe. And secondly IYS dear that there Is Iltde
pmwsion for such children at FK)me, between and after bcths of treatment-
and that translIJc￿ arrang￿enL$ bets￿n ￿me and hospltsl are dI¥(Mnt￿j aThl le￿ than satisfartory. We know
that PW50nontred approaches aloNJ%de a transfomiaoon of the ward en￿ronmert can hugely impro¥E the
exFedence or those who are dying and spe&1 recovery aThJ promote the ￿N)Ort of tIK)se who l(Y¥J te
care and on reiDver. Indeed, it almost certainly saves live5 twl
These are some of the th￿￿5 we do to devdop a much mre chlld-frlendly awironment and experierKe:
In Hospltal
a￿r￿l￿g sterile aKI unaptealing ward walls into designs and cdours
w0￿1ng wth ward managers Cat￿ing teams to Improve the quallty and type of foc¥J
Provldlng Accuvein Mad)In￿ to rel￿ve paln and SUkP)rt sl&p arKI relaxation
FlY)vlde seng)ry ￿U1pm￿t to arL¥iety and 9JPkW)rt mentsl health
Provide rerntional 4uipment like tab￿ts and X-￿XeS arkl the WI-￿ to run them to suprhyt
engagement and o)mbat t￿d0M
cross-ward engagement OPForknnities to improve thallsatlcn and o)nknt lonelln
Prowde proper ￿S for paMts to use to ￿p￿)rt th￿'r child.
pr0￿dIrrfj bags wth T￿gleS Small preserrts as part of their welo)me exFerfen￿ to the wa
Promde p￿￿tIOn quipment and celllrg (kcoration ft)r tIK)se to Iwng on ttElr bad( m￿h

Asking thIldr￿ vthat gnall thirgs would make a difference to them arxl swcing them.
At Home
FWplro chikI￿n to tran¥er to hom4 impnNro pabert care, reduarKJ ted bl(tkJng and
sawThJ arouThJ £7((J,000 to the NHS per I(￿tiO￿ 20% of children in howtsl dont to
e there.
F*0￿dIng co-crdinaticffi cf tr￿SitIon arraThJements.
Workirg with pa￿ts a￿1 chIld￿n at Horre to support care and support at a s(7ry Ume.
Providlng qualffied eXper￿se to SJFWrt transfer and treatsn￿vcare.
Hel￿ThJ familEs by deploying volunt*rs to 5UPWrt sFK)pplng, deanlng arKI domesyc tt￿)r￿.
Jpporung adaFta￿On ar* ensuring a postive and *fe care environM￿L
Prowding cor¥Ethvlty and gatYEs conx)les etc to ensure the chlld is corw*cted to frietKIs,
famlly, ￿h¢y￿ and other posltNe rekitionslips
ttovlding emotioF*I supkxyt and Indudiro volunteer VIs￿Or5 and peer suppc4t from par&ts
who w)m the T-shirt and can help arKI advlce.
An aVe￿e ward Yull Inte￿en￿On. co#s ar￿ThI É40,(MX) and ￿nefftS
amurKI 2500 chlldren at a c(Lst of le55 than £17 FEr thlld. 70% of those Inputs
vlll have continuing ttnefits for severnl years afterwanls arKI ty￿(alty (x)going
irwt in years 2 and 3 will te around £10,000 per year. That means that a three-
yw intervenbon by sam￿15 Ctrk8rity wim cost around £62,0(K) and 75¢XI
chlldren- a c05t per thlld of Just É8.27. Hugely ImpKJrtant charKJes and outcomes
for a small arnount of nKsney. but money whbth the NHS dots not have, aThl
deploy&l wlth exEYii* and lfved ejwtence so as to brtro opomum
tkrEfits.
Equallyi it costs ￿ around £65,0(i) to provide an At Home Care co-ordSnatr)r to
pv)rt a casdoad of 20 clN'ldrenlyoung pwle at a time, (a Band 5-6 pa￿lIa￿C
nurse) to around 200 throLMJhwt the year, l￿ng a Ca*10￿ of 20 chlldren as a base. That wlll In ttjm ￿bI(￿k
b*, wppsyt Oth￿ children's adrFissions, r￿JU￿ fall￿ transfers, improve aMbULan￿ and staff allocatlons and
cor￿&*￿tiv￿y save the NHS around £7￿,(￿01 Our prH)rity is always seiiou4y t￿MI￿711Y-lll thildren but there
are arKillary terfits that are alw important. We make a powthl contiibution in lots of ways but e5wially for
thild￿n ar¥J familie5 dI￿v affec￿ by lrfe-threatening a￿l-life limiting illne55 and cfflditior6.
re Is a real shortage of Ix)me SLPPOrt arKI g) where honE tran¥ers do hap￿n, they too often fall, and wllle
families love hawrrfJ their chlld bad( wbth them, Its also a scary time and kkirents feel 1rfje￿re aTrJ are often left
very much cfft their own, to care for a very sick child. Supp)rt from our At Home Co-onlinator and from Samuels
Charity, makes all the differ￿, es￿la1￿ to siThJle wents and to those with litue infomial SLPPNt.
We alm to work with ￿9)1￿1$ and communloes Whe￿ thwe is no supp)rt aVaIlab￿ We do not thjplicate aTrd
J not f￿d for fKwitsI (tharities, whose foajs Is often around Infrastructure and expen4ve treatsnent equipment,
a￿1 we provide At Home sermce where there is m 9xh Ser￿￿, and we can ma(e the most differ￿￿. There
is a gr&it d&il still to do!
Our sts*gy Is to Ilnk ow'ln Hospltsl. and"At Ho￿. CO￿ and wprK)rt to ensure cOn￿stenCY and eff&dveness
ard reduce costs. In 2024-25 we wlll prlmarfly In Wandsworth and with St c￿rg¥S Hospltal Tootlng
(the largest In Europe). In 2025-26 we wlll add mI￿n Keynes Unlversity H(tspital add at least new hub per
year thereafter. Meanwhlle our hdp and SUPF(Srt to oO*r chlldm In HosFAtsI In other area5 continue5 a5 fvrKIs
pemilt.
We a￿ grovlrwJ deteTmln&lly ar¥J ￿lIs￿¢311Y In the current envlronmenL The need is In¢Jeagng and while child
mortsllty Is raluong, the numb¥ of chlldren wlth Ilfelong arNI Ilfe-threatenlThJ ￿ lrftrllmlting cOndlU0￿ has trfpled
In last 20 yea

Testimonial frfxn a volunteer
"I WAS t￿¢￿td[bL￿ wved to see hDW wc to childre￿ who Art
90£￿9 thromok sutsh A hoFrfbi¢ exFA£wAe. ￿ fdt rtALLy gotsd to be PQYt of thAt hAPpe￿.
Par￿￿￿}¢ and further Eeonomlc Impacts
Our eXperie￿e of Covld was that It severely impacted our maln methcxls of fuNlralslryJ - via 9)onsorfl Èwents
chall￿￿eS- and reduced our I￿oMe expectations enormousty. sir￿e then, the e(r)rK)mlc fuThJral4rvJ
••
otses have further thallengd u5 arKI many other tharitles - aThJ e9Jedally gnaller ones Ilke ours, where a large
p￿C￿￿On of our fuThllng Is o)n¥nunlty based. An ￿n￿rt￿n Imp*ts all thlnkjng a￿1 makes u5 more
cauuous, Ir￿lUd1￿j abtyrt our g6MrKJ.
at that sltmayon has dor£ L5 to make us lo)k carefulty to deveksp mre effectlve and n￿re dlverse fuTh41
approadE5 and to look at FN)w we develop the w(￿k of the charlty as a resEKfftse, indudlng thklng n￿re at the
value of p*r and (ther ￿irtUal a￿1 volunteer supporL We are still on that ￿)Urney, but we can rM)W ￿ the
traction and rrK)mentum gainql. In this rep¥)rt we alx) Wbll share y)me of our ftjture plans ambltlons.
Structurfy Governance and Management
Trustees are approthj pw9Jnally, or adwbs& for. We have a clear prctess for r￿￿tM￿L aprAlcatlon,
approval or rejthn, lThlurtbnlontoarding aThJ deve1owi￿t. A duly completed appllcation fomi is ￿qui￿1,
I￿1￿11ng refe￿￿, and a role person Is cthr1y outllned. AJI trustees are DBS (as are
F and volunteers) In Ilne wlth ￿r &ifegLkirdlng and equal op￿rtUnItieS wlicie& Trust*s a￿ supplied with
apprwlate infom)abon ahead of tsr appli(ation for Tru5teethip; tw are ap￿Inted supprtd In
li￿ with the charity oDn5titution, the g)cé trustee guKle arKi other legislative guIdan￿.
The Board of Trustees meets gx times per year {3 to and 3 virthlty) to fvlfil their ro￿ In 0Vw￿r￿j and
di￿(ting ihe affai￿ of tke tharfty, enSu￿ng that Itls wdl-run and ¢*lI￿r5 ttE clwrilabk outcomes for whlch ￿ Is
establlshed. One of those ￿eetiTrJs is an annual strategy day, wtren the Trustees revlew the overall strategy for
the chartty, lThYudlrKJ Whe￿ we and that we need to prnmde and offer. Trustees are o)mmltted to the Nokn
prlnclples (rf seIfle$y￿, integity, d)iecbwty, accountsbllty, and leajership. We currendy fKqve five
Tnjstees and akn trfy add Iwo more duriry year to end may, especially across18]al matters a)d *nior
pa&liatrlc
We have struggl&J to deAekip our communlty fuThJralslng by bt1NJing in a part time ftjndraiser. Its a thallen
wlth small resour￿ to Justlfy an expenslve apwlntment and ttE rf5k of a lower salary is that dont gd the
calibre or results we need. From July 2023 our ￿0 has been full ￿me and tske8 nMJch of the cc*nmunty
ndral4rrfJ wlthln his rok, 9JPPOrted ty our e¥Ferienced part-ttme Develrpmert Dlrertor (10 hr5 we*) In late
2024-25 we wlll agaln to a fundr*r as part of our Income d￿r￿ty plannir¥J. We are alg) w(rtlng to
establlsh I￿0 volunteer fuThJraising teams In Mllton Keynes aThJ &Juth L(￿don.
C*Jr CEO1fou￿er ￿ eXt￿SIve Marketlng commerdal exper1￿￿, and has iEen runniNJ the tharfty for 8
years now and our Deva)pment Th'rector has a strong track reLord has pre￿0￿ run Swdl as
(￿, Ir￿1￿1￿4 a Hos￿￿ and at nati¢Thl level. We now ernploy a 27.5 hrs week band 5 paalkatric Mrse to run
our S LO￿On At Home project and are recrultlng for a part-tlme admln 9JPPOrt role to allow better and cost-
effecbve use of time.
As part of ¢)ur develokxnent planThng, we a tsvowr strategy set into a fNe-year frame of ambition.
trNJether wlth a two-year otBational plan and fLntrat￿ng pkn. A rolllng I2￿Month (ash flow 15 maintsin& to
engjre sustalnablllty and advan￿ finan￿ plannlng.

InfrastnJaMJre and s
To suppcrt our cu￿ent strat￿Y and develotwment aMbI￿or6 we use a CRN sySt￿n for monitorlng and
fiJndrai%tvJ arhj use ￿arePoInt to supwrt goc•J Inf0M￿tIC￿ sharing and j￿rt worklng. We work renY)tdy nTr)st of
the tlme but have r&Jular vlrtual Team Meetings cnme together for day Fer month fa￿ to face to
maintsin ￿la￿on￿lIpS J)d mutual ￿CoUntablI￿1eS
The alm is to bala￿ growth and p￿Alen￿, Jnblilcffi arnl sustalnaiAIIty, arKJ tr) engxe the Ws and proctsses
are in Ine wth ￿ 4ightly ah&)J of. tho* devel(wmen
e xbox YOK boKgkt M£ hqs bee￿ Kttjust frr DWYK I ¢RvbpL4ti ￿&th
s6hooL fi7¢MIs Hse It to do A bEt rfs¢hogLwoYk totsl.
Hospitsl Intervention and Collaboration Programme
Dwite the usual strwgle for income, we mana3ed a wide range of inputs tD 5UPPOrt thous3nds of thlldren. We
always work to nNike LEst of our Ilmlt8J resour￿ Even a Ilttle can make a bpj differerK&
r the last 2 years We d￿lded to fr(us ow efforts ￿ two
itsls.. St Georges Tooting, Wandsworth, (W￿￿e we have a
loro aSs￿iation) and Milton Keynes University Hospltsl -
there i5 also intevention. That was to ewre better
Ixrtcomes atxl not teing 9) widely spread that tt might dilute o
effe￿ven￿% Aso, to devdop m(xlel of deliwy for fiJbJre
IIKaticfi.
We Co￿nU8￿ to WO￿ hard to red￿e cc6ts and overheads and to
make yjre that we we as effective- arKi cost-etstive- as
ssiNe.
Wetre us&1 our furmling to make as M￿tt differe[￿ as [￿￿ble.
We wue alx) erKouraged to receive g)me addlyonal grant fundlng
and our corpornte ajrwrt contlnues to Intyea
The chartty ￿ded ertrrtalnment g]ulpn￿t Includlng computer C￿501e5, IPais and AndroKi Tablets, DVD
players, Tv'si games and various other r(ems for entertalrffient which was othetwl* unawdilakje due to its cost to
the children's wards, indudir¥J at st George's Hospltsl in LoTrJon arKI milt¢￿ Keynes kknspitsl, and els&¥hwe.
We had to laUr￿h the At HonE ProJ￿t thls year but we not maroged to FBlse 5ufflclent fund5 to get if
off the ground In 20234 and wth rel￿tar￿e, accepted that we would ne8J to that deveIq)m￿t txd( Into
202+25. The V4[)nderf￿ news is tlwt we have managed to achleve that and that the proÈrt Is up and
nlnniro, thanks to generous grant fuThJlrMJ In pardcular.
Refer a Child Progt3mmelAt Home sepiice
We also LDntinue to occaonally 9￿p￿rt irKlividual chlldren that are goirvj thrO￿h treatment in othw rjyrts of the
UK, either on a ward or at home, hdplng thlldren who ￿￿Uld otheNise rKJt k able to have a gift witlxjut our
gjpport. Tytiolly, a child wlll want and need an IPad or Tat4et, a ￿ble games console or other simil¥ gift that
can u*, on the wards or at home. There were just 4 children in 2023-24 reCaV￿ a personal gift
thrwgh thls canpalgn. We exm to hdp more thldM in this way goirg forward.
with the Hospltsl Inte￿￿tle￿ Programme, bringiNJ some resy.te to the constsnt fear, and pain makes
each day that Iitde btt mre a￿eptable and, with a more posib.ve fedlrg, the childM h3ve a stroThJer m
resillent oudook RedL￿[￿j #ress hdps recovery- for thlldren and for families, who fed more 9JppknJ and Itss
on their own.

202+
rnvl•￿n- a
Trustees reman concenBJ to rrN)ve forward a stmger ambltion to ￿1p more d)ildren and to bjild our
reS0￿￿S and fundralgng to tske us b) the next level but are realistic at*yJt the challcf¥Je. Th& Ir￿ll￿eS building a
pellne of fundSrKJ from grart maklro trusts and statutory ￿urCeS aThJ to add capacty In Ilne ￿th development
Cxjr alm Is to have a tommunlty corFK)rate fuNlraiser, at least part ￿Me, In Mllton K￿neS S Lorthn next
finar￿la1 year and will laUr￿h our Wandsworth based At Fk)me Servke In January 2025. as the first of wera more
over the five years.
We are cOn￿r￿ to grow and the huge a￿1 In(Jealng level of ne& In the context of a gr(s￿Y uTrJerfiJnd8
NHS and SIK￿fallS in I￿1 autPK)rity provi&on. We know OLY sp￿IfiC foajs is much needed and hlghly effert￿e-
and provldes a very retum on investrnent for children. We are w0￿1ng to er6ure we can ￿dence what
we know, Informally, that our intervendo￿ save ￿l￿an￿allY more morey than they cost We alm to make a case
fty l(xal funding from l(knl commlssloners and as part of a social impxt statement.
Provision In 2024-25 and beyond - In Hospital and At Home Senflces
By diversrfyirvj wr irKX)me arKI steadily and realisbcalty irKTeasirYJ wr resour￿ we plan to p￿)￿de over £IC(l￿{￿l
worth of dIr￿ support and includlro Hc6pltal aThJ At HcThe intervent10r￿ where ty will n￿ke I￿ most
dIfferen￿.
We alm to br1ng In a totsl of £180,(K*) of Income. That wll ￿ made w)
of £10,000 fr￿7 statutory support, InclL*JlrwJ CCG and hea￿h and &xial
Care, £70,LK)O fmm grants arKI twsts, £25,000 frcffi CO￿orateS and
LxL8lness, £65,O¢J) from commurm'ty events arnl spon50rad challenges
aThl £10,0￿ of traded Income. We alm to devd¢w capacity to delwer
that on an ir￿rem￿￿1 tosls.
That means overBII, we will directly arn1 ￿￿￿velY affect the ex￿￿￿
of at least 6000 thildm In 2024125 and weclally transfomi the
experience of 200 children on our At Home *r￿￿.
We a￿ a19) convenlng a Mee￿ng of alIgn￿l rffowders in 2025 to share
pr￿tice and to map gaps agree ways of addressiThJ those gdrvJ foNard.
In Ord￿ to ￿SU￿ sustslnablllty arKI vk3tAIlty for the d)arlty we wlll malrtsln a resffve of 3-6 month5 expendliure
arnl d¥oy the balan￿ of fiJndltYJ to Ma￿muM effect aThJ Irrpact.
Ing forward
> We wlll alm then to grow by orE Ic(at*)n per year at a cost of around £60-£70,IXIO add￿￿al {En ￿￿Spital
and At In eath of the next three years 2025- 28,
> We want to expand our footprint arKJ to offer services, within 10-15 years, in every country of the UK arxl
in th0￿ Fry)its15 afKI Sit￿tiOnS which mo# n*d ￿1p and lrteNentbn. We wlll ￿le a Yranchise
str44￿r￿j" modd to (*) so.
We will woth to map where there is the gmtest need, {it's drffi(]Jlt to find Inft)miation from the NHS and its
unfc*knnatety not readi￿ available otherwlse but neals to be). So. one of our alms Is to S￿re some
fijnding towards that mappiThJ and rewrth.
> We are dev￿0￿r0 collab)ratfve Ilnks wlth companie5 manufacture5 to woduce a'&7mbo￿ (to
coverlencase dlstwlng and 9Jry b￿￿, Chemo arKJ pk5ma b￿5 hanglng next to a chlld's be(1) a
10

co￿￿ed box with a supthwo or unicom, buit&fy etc imwJe to'wwerf that chlld towards h831th
and That will be in pyoductyon row in 2025 and we hope it will pmmde a tradeable Inccffie too.
We are l(x)klrwJ to commisslon a McbI￿ sensory room to en*Jie thildw to"e5cape" from the ward In a
9)uThJprcof8J and sersjry ermronment that can be ere(tsY and moved to fit the neals of children and the
ward reglme. That will co* anjund £IO,OC(l. Aga￿, prototype will be in In 2025.
> We want to develop a campaigning arm ￿ 2027, to d)all￿ p￿r and supp)rt FOSitNe tharoe.
> We want to hdp deVe￿p collthrdtive worTring, including arn￿g ch.ldr￿,S nurses and NHS play
cfessiontls acn)ss regions and nationalty to share test pr￿ti￿ and helpful vrdys forw¥d.
> We want to grow by L￿een 30% ar¥J 50% per annum over the next th￿e years to make as m￿h
differen￿ as we can.
The Chadty W0￿ed h¥d to In¢Jease provislon during 20234 on its prewous ￿ndiThJ m(xJd and income for 2023-
24 is up to at ￿Und £96,OCK). TFot 20% increa* heltkd us to malntaln [￿slon levds and begin to further
aThJ them. It's also a I2-n￿nth year againsi 17 nvjnths the previous year. 202+25 P￿JeCtiOrS ¥e to Ilft
inccKne to ar0￿￿ £ieo,000 arKI Ewayllture to £lfy),IyJ)- a £20,000 surplus - aThJ maintsin 3 -6 mrnths resave
at arouThd £50,00).
As i￿liCated already, our previous fvndraising aptfoach had b￿n to rdlse funds prtmarily throwh Chall￿ge events
aNJ 4M)ny)rship and tspecially relyiNJ uprx) the WKllglous peryA)nal efforts of our fouThJw, Ma￿n Leib. We
realised that thls was not a realIs￿C or helpful apwoach if we want8J to expand to meet the n*d and demand.
Glven our levd or re￿rce and the fLndraising envIron￿￿nt, rol￿r¥￿ the of
[96,0￿ la* year. largety f￿M SLth activitles, was a cr￿lItable perforrnan
bjt will not sustain or develop the Charrty pirvJ fomard. I￿r plans are about
cliverslflcatlon as m￿h as expanson.
JIA
We und8took d*llenge events such as obstscle COLrses, IOK rurs, Skydives
and smilar events. The s￿￿ntirE swlm was our ￿ent and raiwj alnmjst
£io,oc(I for The charity al￿tr had many memLErs of the p￿1￿ take part In
slmllar events, as wdl as ￿c￿VIng donatlons fr￿7 n￿)berS of publlc aThl
sllJp￿t from a gr￿1[¥j nuM￿r of local Corpc*ate organisadons.
We are fijrther developlThJ our cortorate pIpellr￿ and use our corpor*e br￿thu￿ dlgltsl wesentaljons to
support expanson. We contlnue to invest In blds to grant ffla￿ng trusts especi3lly as our At Home SeNI
develop a￿j hoFe tr) leverage sc¥ne Statutory supwt as wdl as Increasing traded incon* throtMJh reLrydlng
hemes and sales of gcKxls. We were dd￿hted to recefve support from The Farthing Trust, Albert Hunt Trust
aThl, among others. We ￿ere esp￿lalIY grateful to re￿1ve Income fr¢￿ another dogng chadty, T￿derh&Tht
Those grant donatiCf6 ￿￿de [￿SSible laU￿h of the At H(¥ne F*ol￿t
Future fUrnlr?4Si￿ devd(pment will furlher dI￿fy wr Income streams and ￿S￿re sustalnatqlity and a worknrKJ
reseNe to support the develOpn￿nt of the charity and the increa* of ￿5 provision, Pyovig'm will aways be aligned
wlth our Income and subjett to fvndiro. We to expar4J Cap￿lty arvj r￿rUit at least part tjme community
ndralser th15 year. Gett1r￿ the calibre re￿￿eratiOn pa(kage light is a major pr¥)rty.

2023.24
As Ir￿1<3ted atThe year urKler ￿port ￿mained challenglNJ aThl perhaps m￿e so than we had expthd. Our
recruited FT communty fundralsers stnjggled even to tKeak even and we r￿￿￿ntlY ag￿ to part
company, ￿rnI[￿ Instthj to ￿r CEO to shouldtr the bulk of the fundrdisiro, supp)rted by Our Developn*nt
Direttor. Howevtr, we were er￿oUr￿J￿ b) receNe mtre tr￿tion applicati￿S to Grant Ma￿ng Trusts-
e5peoally for our At Home F*oje£t now I￿nched in S Lorthn in January 2025. Therds al￿} a grwrM19Nell of
communty supp)rt tco arKI we can see g¢xd prtsjre
Income for year under repxt was E95,159,' experx1iknj￿ was £92,704 that left us with a of £2,455
for the year.
The majorfty of that fimding was unrestricted fiJrKling (£79,548) and, wlth an IrromlThJ sum of unrestrlcbj
ndlrwJ from the prewous 5Ear of £81,777 meant that our free reS￿ve at erKI was £13.835.
C3th at Bank on 31.05.24 was £15,324.
That level of reseNe last yew (x)nstitutal 2 months nJnnlThJ costs (Thjr am Is at 2 ￿￿th5.
For comparlson, 2022-23 was a 17-nM)nth year, whereas thls th forward years ￿11 ￿ 12 monttts.
Cajr reserve tx)Ilcy Is to malntoln free re5erve5 equfvaI￿t to 3-6 months runnlro costs, to ensure sthlna)Illty and
our abllity to respond to en￿gi￿ need. That prrides a ￿atfOrn for furtlv deVelo￿nt in 2024-25 and W)nd.
r budget In 2024-25 ￿deS for £160,0￿ of eXkEndlbJre and a surklus of £25,IXIO provldlng a reserve of
£50,OIX) or just 4 months runnlng costs.
As iThJic?t￿ ab)ve we aim to er￿Ure a dfversfi&1 inco￿￿ stream across Ststutw, Grant, Cory)rate arwj
Community incotre arKi to inv& in each of those streams as part of ￿ strateglc aThJ fvndratsing pkn,
We ccfftOnue to In￿ in a(*Jibonal skiHs atyl r￿ur￿ and a￿ confthnt of the direction a￿1 p￿e of fO￿ard
devd0pM￿t. We ￿rna1n k￿n to serure parkners arKI funder5 at all lev* b) help us to make ￿tal Orterv￿d0nS
and contiibutions to the care and of thIldr￿ who are (tylro ￿ h lorwj temi care.
The trustees dedare that they have approved the tNstees' report above.
Signed on behalf of the ¢harlt*s trustees
Name: Martin Lelb (chair)
Slgnature
Date 2910112025
12

Ind endent Ex8minerfs Re
SAMUEL'S CPLARITY
rt to the Trustee$ of
Independerrt exanlnerf5 report lo the twstees of SAMUEL'S CHARITY ('the Company.)
I report to tha charity trustees on my examination of the accounts of the Charitable Ccthpany forthe
pericd 1* June 2023 10 31Bi May 2024 which are set out on pages 14 10 18.
R88ponsibilities and ba81s of report
As the charitys trustees of the Charrtable C¢)mpany land also direcltys for Ihe puws of
company lawl you are responsible lor the pr¢paralion of the aGwunts in accordan￿ wi(h the
requirements of the Companies Ad 20c61.lhe 2CQ6 Acf).
Having satisfied mysew that the accounts of the Company are not rwluired to be 8￿rted under Pwt
16 of the20C6Act and are eligible independent ex￿l￿all0￿. I report in reSp￿tOf my examination
your charttys accounts as Carried OLrt under $￿tion 14S of the Charities Act 2011 {'Ihe 2011 kl'l.
In carrying out my examination I have foll¢)wed the DirectwJns given by the Charity Commission under
t￿ 14515) Ibl of the 2011 Act.
Indepgnqlent examlngtrs statement
I have ccmpleled my examination. l o)nfim that no matter5 have ccffielo my attgntion in ￿n￿lion
with the examination giving me eause to believe..
accounting ￿(¥dS were not kept in resped of th& Ctxnpany as requir￿ by section 386 of the
20C6 Act,. or
the accounts thj not ￿COrd wtih thos8 r￿Ords., or
the accounts do not c(xN)ly with the accounting requirements of Sectic￿ 396 of the 2[￿ Act
other than any requirement that the accL)unls give a true and fair view wh￿h is not a matt
conshl8r&g a$ part of an infjepondent examinatK)n,' or
the accounts havo not been prepare(l in accordance with the methods and principlès of the
Statement of Reccfflmended praCt￿e for a¢pWitth*ftWrting by chaTiti8s (applicable to
¢haritias prèpariry their *c<yJnts in acrordancg with the Financial Reporting Standard
applicablo in th& UK and Republi¢ of lidand (FRS 102>1.
I have no cor￿nS and have come across no other matters In eonnectth with the ey2mination to
which attention should be drawn in this report in order to anab￿ a proper undèrstanding of the
accounts to be iea¢hed.
sUZanr￿ Spicer
FCA
Spicer & Co UK Lwnited
Staple House
S Eleanorfs Cross
Dunstsble
Bedfordshwe
LU61SU
aq.01. 2.02S
13

SAMUEL'S CHARITY
ststement of Financial ActivIt￿S
01.06.23-
01.￿.23-
31.05.24
31.05.24
Unrestricted Restricted
Funds
Funds
01.06.2& 01.01.22-
31.05.24 31.05.23
Total
Total
Funds
Funds
Notes
INCOME AND ENDOWMEpifs FROM
Donations and1&3acies
Grants
Sale of merchandise
Intwest ￿￿eNable
79,256
15,611
94,867
72,774
9,000
269
269
23
79,548
15.611
95.159
81,777
EXPENDITURE ON
Charltable actlvltles
Charitable activilÉs
Management and support cosls
Finance costs
GovernatKe costs
61.265
14,988
160
61,265
30,599
160
56,793
33,341
709
15.611
Total
77.093
15.611
92,704
91.706
NET INCOMINGI{OUTGOING} RESOURCES
2,455
2,455
19,9261
RECONCILIATION OF FUNDS
Total funds bmught forward
11,380
11,380
21,309
TOTAL FUNDS CARPJED FORWARD
13.835
13.835
11.380
CONTINUING OPERATIONS..
All inc(xne and expenditure derive from continuing &tiwties.
All gains and losses rK¢)Jnksed in the period are included aLKJve.
14

SAMUEL'S CHARITY
Balan￿ Sheet
31.05.24
31.05.23
Unrg5lricted Unrestri(iad
funds
fvJnd5
Notes
CURRENT ASSETS
Debtors
Cash at bar*
503
15.324
15,910
13,534
CREDITORS
Amount$ falling due within one jpar
12,075)
12,1S4)
NET CURRENT ASSETS
TOTAL ASS￿8 LESS CURRENT
LIA81LITIES
13,835
11,380
NET ASSETS
FUNDS
Unrestricted fund8
TOTAL FUNDS
13.835
These finaneial statements have been prepared in a¢cttidance wlh S￿la1 provish)ns ol Part 15
of the Companies Act 2C(E relating to small charitable companies.
The charrtable company is entitled lo exemption from autjil under s￿lI0n 477 of the cr￿paniesACt
2(M)6 relaing lo small companies fc¢ the pertiy ended 31 May 2024.
The members have not fequirfrj the company to oblain an audit of its fironcial Statements for the
perh)d ended 31 May 2Q24 in a¢wdance with Section 476 of the Companies Act 2006.
The IT￿tee5 ￿kn[￿edge their respon8ibilf(ies for comptywig the requirements of the Act wf(h
res￿ tr) accounting r￿rdS and the preparation of accounts.
The finanaal statements were approved by the Board of Trustees and authorised for issue on
2910112025
. and were signed on its behalf by.
M Leib - Truslee
15

SAMUEL'S CHARITY
Notes to the Financial Sta19ments
for the Pericxl Ended 31 Ma 2024
ACCOUNTING POLICIES
Basis of prnparing the financial statomonts
The financial Statements of the charrtable cempany. vthich 1$ a public benefrt entity under FRS
102, hav8 been prepar￿1 in accordance wrth the charit￿$ SORP {FRS 102) Accounting and
Reporting by Charities: Statement of Recommended Practice appltable to charitias preparing
tlwir accounts in &cordance wrth the Financial Reporb'ng Standard app1Kab￿ in the UK and
Republ￿ of Ireland IFRS 1021 (effective 1 January 20191,, Fina￿181 Rewting Standard 102
'The Financial Reportir¥J Standard applicable in the UK and RepU￿1C of Ireland.. the Charities
Act 2011, and the Companies Act 2C4)6. The financial statements have been prepar￿ Cyb a
g￿ng concern basi$ under the hislcrfical wst ￿nventI￿.
Income
All Ir￿Me is reccgnised in the Stslemenl of Finanaal Activities once the charity has
enlillemenl to the funds. rt is pro￿18 that the inccfflewill be receiv&J and the amwnt can be
measur&J reliably.
Expendituro
Liabilities are recognised as ey8ndrture as soon as there is a legal ￿ constructive obligation
)mmitting the tharity lo that expenditure. it is probable that a transfer of economK beneffts
will be required in settlement and the amount of the obligation ¢an be measured reliably.
Expenditure is accounted for on an atxruals ba￿S and ha3 been cla55ffied Ur￿er headirwJs
that aggregate all cost related to the category. Where costs canncl be direclty attributed lo
particular headings they have been allocated lo activit*s on a basrd consistent with the of
resources.
Toxation
The ¢harty is oxempt frcm Corporation tax on its charitable actimtses.
Fund accountlng
Unreslricted funds can ￿ used in xcOrdar￿e wf(h the charitsble Obl￿tNeS at the discretlon
the trust￿.
Restricted funds can onty be used for particular restricted purposes within th8 objects cl th8
charity. Restrictions arise w￿n s￿l￿ed by the donor or when ffiJnd8 a￿ rais&J for partieular
restricted purposes.
Further explanation of the nature and purpc6e of each furKI is included in the notes to th
financial statanenls.
16

SAMUEL'S CHARITY
Notes lo the Financial Slalements - conlinugd
forthe Perityj Endèd 31 2024
TRUSTEES. REhWNERATION AND BENEFITS
Truste88' expenses
31.0524
31.05.23
Trustees. expenses
DEBTORS: AMOUNTS FALLING DUE WITHIN ONE YEAR
31.05.24
31.05.23
VAT due from HMRC
Trade Debtors
503
CREDITORS: AMOUNTS FALLING DUE wrrHIN ONE YEAR
31.05.24
31.05.23
Taxation costs
A¢¢ruals and deferred incom8
1,225
850
1,134
MOVEMENT IN FUNDS
movement
in funds
At
31.OS.24
At 1.C6.23
Unreslrlcted funds
fund
11,380
2.455
13.835
TOTAL FUNDS
11.380
2,455
13,83S
Nel movoment in funds. i￿luded in the above are as folbw8'.
Inccrning Resou￿￿ Movwnent
resources expended
in funds
Unrestrlcted funds
General fund
95,159
192,7041
2,455
TOTAL FUNDS
17
continued...

SAMUEL'S CHARITY
Notes lo the Financial Statements- contlnu
for the Peri¢JJ Ended 31 Ma 20
MOVEMENT IN FUNDS - contlnugd
Comparatives for movomwt in fund5
At
31.05.24
At 1.C6.23
in funds
Unreslrkted funds
General furKI
21,309
19,9291
11,380
TOTAL FUNDS
Compar81ive net movemerrt in funds, IndUd￿ in th8 above are as follows..
Incoming Resour￿$ Movement
re80urces expend
in funds
Unrestricted funds
General fund
81.777
191,7C61
19.9291
TOTAL FUNDS
RELATED PA￿ DISCLOSURES
Martin Leb, a trustee, was paid £34,O501202￿18,082l for servKe$ rendered lo the tharity
in Ihe year.
STAFF COSTS
31.05.24
31.05.23
WaJes and Salaries
9,333
9,333
The average number of employees during the year was as follcyw5".
31.05.24
31.05.23
Fundraisirg
No employee recewed emc4umgnls in excess of £60,000. N(￿-PAyE staff costs amounted to
£44,92712023431.093).
18