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|Section D|Achievements and performance|
|---|---|
|**Summary of the main**<br>**achievements of the charity**<br>**during the year**|This period was the initial start of our charity under the new charity name<br>Stoke Air Ambulance and redirection as we are currently raising funds for<br>a new air ambulance helicopter which will serve Stoke On Trent and the<br>surrounding areas.|
||We currently are on track to deliver this lifesaving, time saving service to|
||the area in the imminent future which we thank the general public and|
||donors for their overwhelming and continued support to the project.|
||A little bit of background into the charity, before Stoke Air Ambulance was|
||born we had been trading as Helicopter Emergency Service Equipment|
||since 2015. However, when the concept had been established to provide|
||Stoke On Trent and surrounding areas with a dedicated air ambulance, it|
||became clear that Stoke Air Ambulance would exceed the plans of|
||Helicopter Emergency Service Equipment. Rather than setup a new|
||charity registration with the charity commission as Stoke Air Ambulance,|
||we all agreed that it would make sense to keep the existing charity|
||Helicopter Emergency Service Equipment but make Stoke Air Ambulance|
||the main charity name given the plans, however keep Helicopter|
||Emergency Service Equipment as a trading name so the charity can still|
||continue the work carried out and recognised under Helicopter|
||Emergency Service Equipment brand.|
||Although the charity has been established since 2015, Stoke Air|
||Ambulance is new and given the intentions of growth for the charity, we|
||recognise that is it important to put the foundations in place first to protect|
||not just the charity but the donors and the public. This meant spending|
||some of the funds on legal and professional fees as listed in the report.|
||We also spent funds on trademarking the brand to secure and protect the|
||future of Stoke Air Ambulance. We also spent funds on IT to ensure we|
||comply with GDPR and cyber security. We also spent funds on the|
||launch event of Stoke Air Ambulance at the Hilton in Stoke On Trent|
||which was a success in marketing the charity, and establishing who we|
||are.|
||The initial planned phase of income derives from support from donors via|
||direct debit. We recruited a small team of fundraisers to help establish a|
||presence of Stoke Air Ambulance and help build aregular income into<br>the charity. This achievement has allowed the charity to build a mass of|
||supporters which at the point of critical mass in the near future will give|
||usthe accreditation to go to tender with various helicopter suppliers.<br>We also achieved the support from Jason Hill, CEO and Chief Engineer|
||at Hill Helicopters who has offered to support the charity with a HQ / Air|
||Base to house Stoke Air Ambulance. Further ongoing conversations will|
||follow from this in the future as we explore various options at present.|
||We recognise that as well as fundraising for the new air ambulance, we|
||can still be proactive in ourwork. We have run various campaigns|
||throughout this period which has reached out to thousands of people|
||with our heat stroke/heat exhaustion campaign during summer months,|
||and our road safety campaigns during autumn and winter months. Both|
||campaigns are designed to reduce the need for an air ambulance to|
||attend and improve the overall health of the general public. With heat|
||stroke / heat exhaustion, particularly with the elderly who may not realise<br>they are dehydrated could lead to collapsing with exhaustion or lead to|
||further complications such as a heart attack. The next campaign is|
||designed at making our roads safer by education and making the public|
||aware ofcurrent road laws and providing driving tips. We had also|
||installed a defibrillator in a key location with very high footfall in Stoke On<br>Trent continuing some of the work from Helicopter Emergency Service|





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|||**Signature(s)**||
|---|---|---|---|
|||**Full name(s)**|Daniel Moores|
|**Position **|**(eg **|**Secretary, Chair,**|Trustee|
|||**etc)**||
|||**Date**|29/04/2024|





|**CHARITY COMMISSION**|Stoke Air Ambulance|CIO|||1162611||
|---|---|---|---|---|---|---|
|**FOR ENGLAND AND WALES**|||||||
||**Receipts **||**and payments accounts**|||**CC16a**|
||**For the period**<br>**from**||7/1/2022|**To**|6/30/2023||
|**Section A Receipts and **|**payments**||||||
||**Unrestricted**<br>**funds**|**Restricted**<br>**funds**||**Endowment**<br>**funds**|**Total funds**|Last year|
||to the nearest<br>£|to the nearest £||to the nearest £|to the nearest £|to the nearest £|
|**A l Receipts**|||||||
|Fundraising|54,457||||54,457|17,281|
|**_S u b_** _fotal(Gross income for AR)_|54,457||||54,457|17,281|
|**A2 Asset and investment sales,**|||||||
|**(see table).**|||||||
|Loans from connected person||||||105|
|**_S u b total_**||||||105|
|**_Total receipts_**|54,457||||54,457|**17,386**|
|**A3 Payments**|||||||
|Fundraising Costs|10,571||||10,571|1,573|
|Website Development|−|||||3,415|
|Marketing|6,044||||6,044|816|
|Printing, Postage, Stationery and Computer|||||||
|Supplies|704||||704||
|Memberships and Licences|486||||486|50|
|Insurance|332||||332||
|Equipment Leasing/Charges|3,360||||3,360|1,178|
|Administration|1,350||||1,350|155|
|Equipment|799||||**709**|963|
|Bank charges|150||||150|47|
|Reimbursements of trustees expenses|1,132||||1,132|737|
|Employees and Contractors|29,673||||29,673||
|Legal and Professional Fees|5,347||||5,347||
|Accountancy|−|||||1,890|
|**_S u b total_**|59,949||||59,949|10,824|
|**A4 Asset and investment**|||||||
|**purchases, (see table)**|||||||
|Loan from connected person repaid||||||288|
|**_S u b total_**||||||288|
|**_Total payments_**|**59,949**||||59,949|**11,112**|
|**_N e t o f receiptsgpayments)_**|**5,492**||||5,492|**6,274**|
|**A5 Transfers between funds**|||||||
|**A6 Cash funds last year end**|**6,539**||||**6,539**|**265**|
|**_Cash funds this y e a r end_**|**1,047**||||**1,047**|**6,539**|





|||**Unrestricted**|**Restricted**|**Endowment**|
|---|---|---|---|---|
|Categories|Details|**funds**|**funds**|**funds**|
|||to nearest £|to nearest £|to nearest £|
|**B 1 Cash funds**|Bank Account|**1,047**|||
||**_Total cash funds_**|**1,047**|||
||(agree balances with receipts and payments<br>account(s))||||
|||**Unrestricted**|**Restricted**|**Endowment**|
|||**funds**|**funds**|**funds**|
||Details|to nearest**_£_**|**to nearest£**|**to nearest £**|
|**B 2 Other monetary assets**|||||
||Details|**Fund to which**<br>**asset belongs**|**Cost (optional)**|**Current value**<br>**(optional)**|
|**B 3 Investment assets**|||||
||Details|**Fund to which**<br>**asset belongs**|**Cost (optional)**|**Current value**<br>**(optional)**|
|**B 4 Assets retained for the**|Samsung Tablets||**624**||
|**charity's o w n use**|Defibrillator and cabinet||**799**||
||IT Equipment||**1,374**||
||Details|**Fund to which**<br>**liability relates**|**Amount due**<br>**(optional)**|**When due**<br>**(optional)**|
|**B 5 Liabilities**|Accountancy Fees||**2,142**||
||Professional Fees||**101**||
|Signed by one or two trustees on<br>behalf of all the trustees|Signature|Print|Name|Date of<br>approval|
|||Daniel|Moores|4/29/2024|





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