IT'S A PENALTY
{Fomi¢rty HAPPY CHILD INTERNATIONAL FOUNDATION)
IA Charitable Incorporated Organisationl
REPORT AND FINANCIAL STATEMENTS
FOR THE YEAR ENDED 30 SEPTEMBER 2024
Charlty No: 1161848

CONTENTS
Page
Legal and administrative information
Report of the Trustees
Independent Examinerfs Report
Statement of Financial Activities
10
8alan¢e Sheet
statement of Cash Flows
12
Notes forming part of the Financial Statements

IT'S A PENALTY
FOR THE YEAR ENDED 30 SEPTEMBER 2024
Reference and Administrative Information
Reglstered Charlty Number
1161848
Trustees
The Trnstees serving during the year and Sin￿ the year end were as follows..
K Corich
C Williamson
E McAlpine
C McLellan
A Akintoye
E Mcmahon
R Aron
l Falkenberg
M Malik
C Walson
Resigned 3rd October 2023
Resigned 14th September 2024
Appointed 2nd July 2024
Appointed 2nd July 2024
Appointed 2nd July 2024
Appointed 2n0 July 2024
Management
S De Carvalho MBE
Principal oifice
Leatherhead Institute
67 High Street
Lealherhe8d
i(r22 8AH
Independent Examlner
Mr S Robinson
Chartered Accountant
The Pinnacle
170 Midsummer Boulevard
Milton Keynes
MK9 1BP
Bankers
Sxntander
Customer seN1￿ Centre
Bootle
Mersey5ide
L30 4G8
Page 1

IT'S A PENALTY
FOR THE YEAR ENDED 30 SEPTEkliBER 2024
Report of the Trustees
The Trustees present their Annual Report and financial stslements of the Charitable Incorporated
Organisalion for the year ended 30 September 2024. The financial statements comply with the Charities
Act 2011, the Trust's Deed and Accounting and Reporting by Charities." Slalement of Recommended
Practice applicable lo charities preparing their accounts in accordance with the Financial Reporting
Standard applicable in the UK and Republic of Ireland {FRS 1021 (effective 1 January 2019).
structure Governance and Mana
ement
Charltable status
It's a Penalty is a Charitable Incorporated Organisalion ICIOI governed by ils eonstilution and has
charitable status under the Chafities Commission Association, Charity Number,. 1161848. The CIO was
recognised by the Charity Commission on 27 May 2015.
Oryanlsatlon structure
The Trustees assume responsibility for the overall management of the CIO. Day-to-day manasemenl is
delegated to the Senior Management Team and Sarah De CaNalho is the Chief Executive Officer.
The Board of Trustees meets six times eath year lo discuss current and future projects and lo approve
decisions such as the appointment of new Trustees and the remuneration of the one key management
employee.
Trustee Recruitment and Appointment
The Trustees were recruited with complementary skills and experierbce in mind from the corporate, public
and third sectors. Each bring 8 contribution of global ne￿orking, strategic management, marketing.
international development. accountancy.
New Trustees a￿ recruited by advertisement andlor
recommendation by existing Trustees or the CEO.
Trustee Induction and Training
When recruiting new Trustees. the Board ensures that such candidates fully understand the Charity's
purposes and aims and possess the ne￿SSary skills lo carry out their responsibilities.
Rlsk Management
The Trustees accept that the management of risk is ultimately their responsibility and, having examined
the major strategic, busines5 and operational risks which the CIO faces, confirm that appropriate control
systems have been established to mib.gate such risks, as far as is possible.
Pay policy for senlor staff
The pay of the senior staff is reviewed annually, and changes a￿ made based on fa¢tor$ such as changes
in comparable average earnings and the financial position of the ¢harity.
Ob'ectives Activities and Perfomiance for the Publlc Beneflt
The CIO was established to preserve the health of children and young people around the world by
protecting them from sexual and other exploitab'on and the relief of poverty of children and young people
around the world by the provision of funds and seNices to relieve the effects of povety.
The Trustees confirm they have referred lo the guidance contained in the Chaiity Commission's general
guidance on public benefits when reviewing the CIO'S aims and objectives.
In pursuit of its aims and objectives, the CIO seeks to funclraise to protect children from exploitation,
abuse andlor alleviating child poverty in cities hosting sporting events and elsewhere.. grants to charitsble
organisations in cities hosting sporting events and elsewhere,. carnpaign against child exploitation
Page 2

IT'S A PENALTY
FOR THE YEAR ENDED 30 SEPTEMBER 2024
Report of tho Trustees {cont'd)
campaign for the enactsmenl, strengthening and enforcement of legislation to protect children from sexual
exploitation globally.
Summa
of actlvltles
IYS a Penalty is a UK-based NGO with a global output. focused on ending abuse, exploitation and
human trafficking woildwide through awareness-raising campaigns, advo¢acy for legal reform,
educational programmes and youth empowerment.
Campaigns
Each It's a Penalty Campaign harnesses the power of sport to prevent abuse. exploitation and human
trafficking on a global scale, positioning each major sporting event as a platfom for worldwide action
and change.
Pacific Games Solomon Islands (November-Decemb8r 2023)
In collaboration with UNICEF Pacific, the Solomon Islands National Institute of Sports ISINISI, the
Solomon Islands Government, and the 2023 Pacific Games Organizing Committee, It's a Penalty's 2023
Pacific Games Campaign launched in the Solomon Islands dLsring November-December 2023 10
#KeepKidsSafe. The campaign aimed to address child protection issues, particularly the sexual
exploilalion and abuse of children in sport5 settings. Other collaborators included Solomon Airlines,
Fexco, British HC in Solomon Islands, Brisbane Airport, Safvats'on Army Solomon Islands and
International Safeguards for Children in Sport.
In total. the Pacific Games campaign had a potential reach of 805,710 in the Pacrfic and
worldwide.
600.474 people reached by It's a Penalty's informative posts on social media, through largeled
Mela ads directed al audiences in 16 Pacific countries.
Campaign posters on giant scfftens throughout 8ri5bane Airport had a potential reach of107.991,
reaching passengers travelling lo the Pacific Games and beyond.
840 campaign posters were distributed by Fexco at their currency exchange stores in Honiara.
in-flight on Solomn Airlines flights. and by their teams at the Pacific Games booth$ - 16,000+
potential reach.
1000+ calls were made to the Self Ples child helpline during the campaign.
UNICEF Pacific capacity-building training with Self Ples helpline and creating a Code of Conduct
for the Games that priorilised child safeguarding, and Salvation Army delivering community
education sessions on the protection of children from abuse and exploitation.
Las Vegas SuperBowl L Vlll (February 2024)
In advan￿ of the Super Bowl in Las Vegas, It's a Penalty launched our seventh Super Bowl campaign
lo raise awareness about hum2n trafficking, exploitation and abuse, the penalties for offenders, signs lo
look out for, how lo report a suspected case and support available for survivors. Running from the
beginning of January through the end of February 2024. the It's a Penalty Las Vegas Campaign. with
support from our partners and local NGOS, eneouraged millions of people to help prevent modern slavery
and protect survivors locally and glob811y.
Partners for the Las Vegas Campaign in¢luded our Head5ine Partners Wnn Resorts, MGM Resorts
International, and Caesars Entertainment., Supporting Partners Las Vegas Raiders, AHLA Foundation,
Hilton, IHG Hotels & Resorts, Airbnb, Cadson Family Foundation, and Southwest., Spouight Partners
LVMPD Foundation. LVMPD, and R&R Partners, Friends St Jude's Ranch for Children, Signs of HOPE,
Be 8 S.H.E.R.O Foundation, and The Embracing Project. Participating Airlines British Aimays and
American Airlines.
Impact highlights include..
73Qh of suNey participants said the It's a Penalty campaign increased their awareness of how to
report crimes of exploitation and human trafficking.
71.5Yo of SUTvey participants said the campaign increased their confidence or likeliness lo report
suspected cases of exploitation and human trafficking.
Page 3

Irs A PENALTY
FOR THE YEAR ENDED 30 SEPTEMBER 2024
Report of the Trustees (cont'dl
13 juvenile victims of Sex Trafficking recovered,. 2 sex trafficking a juvenile arrests.. 26 luring a
childlsoliciling a minor online arrests during the campaign.
100+ volunteers joined Il's a Penalty to pack human trafficking awareness kits and essential ki15
for survivors.
vwth each campaign, It's a Penalty partners with the National Center for Missing and Exploited
Children. DL¢e to everyone's efforts and support, we are pleased lo say 15 missing children from
Las Vegas were found.
200+ hotel and resort employees trained by IVS a Penalty staff.
Paris Olympics & Paralympics (July-september 2024)
As the world's gaze lumed lo Paris for the 2024 Olympic$ and Paralympies, It'$ a Penalty launched a
crucial campaign to infomi the public about human trafficking and exploitation, in order to prevent it, in
France and globally. Running from the beginning of July through the end of September 2024, the It's a
Penalty Paris 2024 Olympics & Paralympics Campaign, with support from our partners and local NGOS,
equipped millions of people with awareness of the prevalence of human trafficking, how to spot the signs,
and how to safely and effectively report instsnces of exploitation.
Partners ft)r the Paris Campaign included our Headline Partt)er Booking.com', Main Partner Ac¢or,'
Supporting Partners IHG Hotels & Resorts and Sysdoc., Spotlight Partners UK Border Force, Slop the
Traffik, Samilia and Blue Heart Campaign., Local Partner Le Colleelif 'Ensemble Contre La Traite des
Etres Humains,; and Participating Airlines British Airways, Emirates, Calhay Paeific and JetBlue.
Impact highlight5 include..
263.8 million people potenbally reached via the campaign throLEgh July- September 2024.
83% of respondent5 to a post campaign survey noted increased awareness of human trafficking.
720/0 of respondents lo a post campaign survey noted increased knowledge of the signs of human
trafficking.
820A of respondents to a post campaign survey noted increased awareness of how to find help
and report suspected cases of human trafficking and exploitation.
76¥0 of respondents to a post campaign survey noted increased confidence or likeliness to report
suspected cases of human trafficking and exploilalion.
75,984 people reach through social media content aljout the campaign activities, human
trafficking and exploitation in Paris, France and across Europe, how lo spot the signs and how to
safely report.
During the campaign, our Headline Partner Booking.com shared information aljout the campaign,
including modern slavery indicators, escalation paths and training reSoUr￿S with 75.000 of their
partners in France and Belgium across accommodations, cars, rides and flights.
Our campaign signage was displayed al several key transport hubs in the region. including:
London Galwick, Heathrow Express. Brussels South Charleroi Airport, and UK Border Force al
Paris Gare du Nord, London Sl Pancras International, Lille and Brussels train stations. The
posters were also live on Brussels, STBI transport neI￿Ork in Belgium as a result of our
collaboration with local Belgium NGO Samilia and the UNODC'S Blue Heart Campaign.
CommonProtect
CommonProtecl is Il's a Penalty's advocacy progiamme focused on legal reform and systems ehange in
order to prolecl children from sexual exploitation and abuse ICSEAI throughout the Commonwealth.
Throughout 2023124 several activities have been undertaken ag part of CommnProtect, including..
Collaboration with fellow members of the Commonwealth Children's Interest Group IComCIG} to
advance the implementation ofthe Kigali Declaration on Child Care and Protection Reform across
the Commonwealth and profile child protection issues, including.. submitting briefing paper to
Commonwealth Youth Ministers ahead of CYMM.
Developing collaborats've partnerships to support advocacy goals with the Commonwealth
Secretarial. Commonwealth Human Rights Initiative. Commonwealth Lawyers Association,
Commonwealth Ne￿Ork 8.7.
Producing an extensive Mapping Study and Report on a Roadmap for the implementation of the
Kigali Declaration on Child Care and Protection Reform in the Commonwealth. in partnership
with COMCIG members and the Commonwealth Secretarial (Social Policy Division).
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IT'S A PENALTY
FOR THE YEAR ENDED 30 SEPTEMBER 2024
Report of tho Trustees {cont'dl
Wofked with the Commonwealth Lawyers Association and the Rule of Law Dtvision at the
Commonwealth Secretarial to pul forward a proposal on a potential Child Rights Project to the
Commonwealth Law Ministers Meeting in March 2024. The Pfoposal for a Kigali Declarationlchild
rights project led by the Commonwealth Lawyers Association 'and partners, was noted by Law
Minislets and in¢luded in their outcome document {pafa 341. Law Ministers have requested an
update at their next meeting, which is how this matter now comes more ffirmly onto their Agenda
going fomard,
Attending key events as advocacy opportunities, in¢luding.' Commonwealth Education Ministers
Meeting ICEMMI. and Inlelnalional Youth Day.
Most significantly, CommonProlecl's focus this year has been on maximising advocacy opportunibes
ahead of 2024's Commonwealth Heads of Government Meeting (held in October in Samoal..
Two official CHOGM side events were successfully proposed lo run.. the firsl,a joint side event
with the Commonwealth Secretariat and COMCIG members COSW anot Hope and Homes, lo
focus on children and to 12ke forward next steps implemenlalion of the Kigali Declaration on Child
Care and Protection Reform,. the second. in partnership with the Commonwealth Human Rights
Initiative. IOSH, and CTUG, on modem slavery, exploitation and climate change.
Continued involvement with advocacy ne￿orkS with a view lo developing advocacy Asks for
CHOGM Icommonweallh Children's Interest Group., Commonwealth Ne￿rk 8.7.,
Commonwealth Consortium for Education.. Independent Forum of Commonwealth
Organisations).
Registering attendance at various fora tsking place alongside CHOGM in Samoa-.
Commonwealth People's Forum, Youth Forum and Women's Forum.
student Ambassador Programme
It's a Penalty's Student Ambassador Programme educates and empowers university students to become
ambassadors of change against abuse, exploitation and human trafficking. The pr(4ramme includes
training courses on human trafficking, being an active bystander, consent and planning campaigns. After
completing their core training. students are 5UPPOrted by the Student Ambassador Programme team to
engage with the community through various activism projects. These include hosting events on campus
lo educate their peers. promoting responsible procurernent, writing and sharing articles. creating
edu¢alional conlenl for social media, fundraising events and awareness-raising initiatives in their loeal
¢ommunity.
This year 2023124 has seen the conlinLted development and fapid rise of the Student Ambassador
Programme. As of September 2024, SAP had a total of 407 students enrolled al 67 universities across
the UK, with 18 ¢arnpus leads estsblished. Collective reach from Student Ambassador challenges of
about 70,000 $0 far this year, with particular success through engagement over Student Ambassador
produced TikTok content. In January 2024. we also launched the programme in the US at the Rosen
College of Hospitality Management in the University of Central Florida.
A key project of SAP has been our Collaborative project with the West Midlands Anti Slavery Ne￿ork.
which has involved development of the Programme specifically in the West Midlands region, established
a lived experience panel to contrrbule to anti-slavery and exploitation work in the Wesl Midlands,
attending university fairs to increase recruitment and engagement in the region, and developing regional
opportunities for students.
As well as the West Midlands project, we have been working to develop a project focused on mitigating
Tisks faced by international students in the UK, particularty regarding exploitation and modern slavery
risks. This work, done in partnership with Birmingham City Council and other partners, has involved
submitting Freedom of Information Act requests lo UK universities to establish an eviden¢e base,
connecting with safeguarding stsff at universities, and consulting with local partners.
Page 5

Irs A PENALTY
FOR THE YEAR ENDED 30 SEPTEMBER 2024
Report of the Trustees Icont'dl
Financial Review
Income lotalled £536,65012023. £456,015) and expenditure was £548.57512023.' £486.936}. We are
extremely grateful and thankful for both the donations received and the kind support of our volunteers.
There was a surplus at the year end of £21,461 12023.. £33,386).
The closing cash FX)Sition at the year*nd was £6,774, wÉth nel cash used from operations of £34,805.
There were no restricted reserves al the year end and the Board is intent in maintaining a healthy level
of unrestricted reserves.
Plans for the future
Campaigns
Partnering with the sports industy, travel & tourtsm and hospitality industy, NGO'S and law
enforcement to raise awareness and educate about human trafficking. exploitatson and abuse in order
to prevent it, Il's a Penalty will be running campaigns during the following major sporting events..
Super Bowl New Orleans 2025 IFebruaryl
UEFA Women's Euros 2025 (July)
Super Bowl San Fiancisco 2026 (February)
FIFA Wodd Cup 2026- US, Canada and Mexico (JUne￿Uly)
Commonwealth Games 2026 - Glasgow lJuly-Augl
Advoe8ey- Commonprotect flegal reft)rm for chlldprotectlonj
Following our SUC￿$sful events al CHOGM in Samoa in October 2024, the team will be taking steps in
partnership to improve on child protection throughout the Commonwealth.
Training
It's a Penalty will be developing our bespoke training courses for educating about human trafficking and
exploitation for our partners in the travel & tourism and hospitality industry as well as our training for
students at Universities.
Reserves
olic
As a130 September 2024. the CIO currently has no restricted ￿serveS and Un￿strICted general reserves
of £21,461, this is equivalent lo three months of salary costs. Due lo the nature of the campaigns. funoting
is received and agreed well in advance and there is regular review of the budgeted spend.
Trustees, Res
nsibilities Statement
The Trustees are responsible for preparing the Trustees, Annual Report and the financial statements in
accordance with applicable law and United K¢ngdom Accounting Standards (United Kingdom Generally
Accepted Accounting Practice).
The law applicable to charities in England & Wales requires the Trustees to prepare financial statements
for each financial year which give a true and fair view of the slate of affairs of the Charity and of the
incoming resources and application of resources of the Charity for that period. In preparing these financial
ststements, the Trustees are required to..
select suitable accounting policies and then apply them consistently.,
observe the methods and principles in the Charities SORP 2019 IFRS1021,'
make judgements and estimates that are reasonable and prudent.,
slate whether applicable accounting standards have been followed, Subject to any material
departures disclosed and explained in the financial statements..
prepare the financial statements on the going concem basis unless it is inappropriate lo presume
that the Charity will continue in operation.
The Trustees are responsible for keeping proper accounting records that disclose with reasonable
accuracy at any time the financial position of the Charity and enable them lo ensure that the financial
Page 6

IT'S A PENALTY
FOR THE YEAR ENDED 30 SEPTEMBER 2024
Report of the Trustees Icont'dl
statements wmply with the Charities Act 2011, the Charity {Accounls and Reports) Regulations 2008
and the provisions of the Trust Deed. They are also responsible fof safeguarding the assets of the Charity
and hence for tsking reasonable steps for the prevention and detection of fraud and other irregularities.
The Report of the Trustees was approved by written procedure amongst Trustees on lTr-oi - &z5
and signed on their behalf by..
K Corich
Pagg 7

ITS A PENALTY
FOR THE YEAR ENDED 30 SEPTEMBER 2024
INDEPENDENT EXAMINER'S REPORT
I report to the Trustees on my examination of the accounts of Il's a Penalty Ithe CIO} for the year ended
30 September 2024.
Responsibilities and basis of report
As the Charity Trustees of the CIO you are responsible for the preparation of the account5 in accordance
with the requirements of the Charities Act 2011 I'lhe Acri.
I report in respect of my examination of the CIO'S accounts carried out under section 145 of the 2011 Act
and in carrying out my examination I have followed all the applicable Directions given by the Charity
Commission under section 14515llbl of the Act.
Independgnt examinerfs statement
I confirm that l am qualified lo undertake the examination because l am a member of the Institute of
Chartered Accountants in England and Wales, which is one of the listed bodies.
I have completed my examination. I can confirm that no material matters have oome to my attenb'on in
onneclion with the examination giving me cause to believe that in any material respect:
a¢wunling records were not kept in respect of the CIO as required by section 130 of the Act.. or
the accounts do not accord with those records,. or
the accounts do not comply with the applicable requirements concerning the form and content of
accounts set out in the Charities (Accounts and Reports} Regulations 2008 other than any
requirement that the accounts give a 'lrue and fairf view which is not a matter considered as part
of an independent examinats'on.
I have no concerns and have come across no other matters in connection with the examination lo which
attention should be drawn in this report in order lo enable a proper understanding of the accounts lo be
reached.
Steve Robinson FCA
Chartered Accountant
The Pinnacle
170 Midsummer Boulevard
Milton Keynes
MK9 18P
Date:20 &n¥tLry 2024
Pago 8

IT'S A PENALTY
STATEMENT OF FINANCIAL ACTIVITIES INCLUDING INCOME AND EXPENDITURE ACCOUNT
FOR THE YEAR ENDED 30 SEPTEMBER 2024
Unrestrlcted
Restricted
Total
Total
General
Funds
2024
2023
Notes
Income
Incomg frorn Generated
funds
Donations and grants
498,392
38.258
536,650
45S,015
Total Income
498.392
38.258
536,650
456,015
Ex
enditure
Charitsble Activities
Expenditure on charitable
activities
495.522
38.258
533.780
462,627
Cost of Ralslng funds
Expenditure on raising funds
Other Expendlture
Supportcosts
14,795
14.795
24,309
Total expendlture
510317
548.575
486.936
Net movernent in funds
111.925)
111.9251
130,921}
Balance at l October 2023
33,386
33,386
64.307
Balance at 30 September
2024
21.461
21,461
33,386
All of the above results are derived from continuing activities.
All gains and losses recognised in the period are included above.
The split of comparative funds is shown in nots 13.
The notes on pages 12 to 16 form part of Ihese financial stslemenls.
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IT'S A PENALTY
BALANCE SHEET AS AT 30 SEPTEMBER 2024
Notes
2024
2023
Fixed Assets
Intangible assets
Current Assets
Debtors
Cash al bank and in hand
18,691
6,774
41,579
25,465
41,579
Creditors: amounts falling due wlthln one year
14,0041
18,193)
Net current assets I Iliabilitiesl
21.461
Net assgts
21,461
33,386
Repre$ent¢d by:
Unreslricled funds
Restricted funds
9110
21,461
33,386
Total Charity Funds
21,461
33,386
The financial statements were approved by the Trustees on 17 January 2025 and were signed on their
behalf by..
Trustee
M Mallk
The notes on pages 12 10 16 form part of these financial statements.
Page 10

IT'S A PENALTY
STATEMENT OF CASH FLOWS FOR THE YEAR ENDED 30 SEPTEMBER 2024
2024
2023
Cash flows from operating activities:
Net cash {used inllgenerated from operations
Net ¢a5h flows
12
134,8051
134,805
134,1441
134,1441
(Decreasevlncrease In ¢a$h and cash equivalents in
the year
Cash and cash equivalents at beginning of year
Cash and cash equivalents at end of year
{34,8051
{34.144)
41,579
6,774
75.723
41,579
Page 11

IT'S A PENALTY
FOR THE YEAR ENDED 30 SEPTEMBER 2024
NOTES TO THE FINANCIAL STATEMENTS
1. Accounting policies
Basis of Preparation
The financial statements have been prepared in accordance with Accounting and Reporting by Charities..
Statement of Recommended Practi￿ applicable to charities preparing their accounts in accordance with
the Financial Reporting Standard applicable in the UK and Republic of Ireland IFRS 1021 (effective 1
January 20191- Icharits'es SORP IFRS 102}}.
Il's a Penalty meets the definition of a public benefit entity under FRS 102. Assets and liabilitses are
initially recognised al hislo¥ical cost or transaction value unless otherwise slated in the relevant
accounting policy nole{sl.
Income
Donations and Grants
Income from donations and grants is included in incoming resources when received. Income is then
deferred when a condib'on which is placed Lspon the Charity's enlillemenl to it has not yet been
completed.
Don8tions receivable for the general purposes of the Charity are credited to general unrestricted funds.
Donations for purposes restri￿ed by the wishes of the donor are taken to restrtcted funds.
Intangible incorne in the form of valuable good or services donated lo the Charity at some actual expense
lo the donor are included in the Statement of Financial Activities when the benefit is quantrfiable and
measurable.
Expendlture
Expenditure is included in the Statement of Financial Activities on an accruals basis, inclusive of any VAT
which cannot be recovered.
Intangible Assets and Amortisation
Intangible assets are slated al cost less accumulated amortisalion and any accumulated impairment
losses. Amortisation is provided al rates calculated lo write off the cost less estimated residual value of
each asset over ils expected useful life, as follows..
Website Development
3 years slraighl line
Fund accounting
General funds are unrestricted funds which are available for use at the discretion of the Trustees in
furtherance of the general objectives of the Charity and which have not been designated for other
purposes.
Designated funds comprise unreslricled funds that have been set aside by the Trustees for particular
purposes. The aim and use of each designated fund is set out in the notes lo the financial slalemenls.
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IT'S A PENALTY
FOR THE YEAR ENDED 30 SEPTEMBER 2024
NOTES TO THE FINANCIAL STATEMENTS Icont'd)
Restricted fvnds comprise funds donated lor specrfic purposes. The aim and use of each fund is set out
in the notes.
Debtors
Trade and other debtors are recognised al the settlement amount due after any trade discount offered.
Prepayments are valued at the amount prepaid net of any trade discounts due.
Cash at bank and in hand
Cash at bank and cash in hand includes cash and short temi highly liquid investrnents with a short
maturity of three months or less from the date of acquisition or opening of the deposit or similar account.
Credttors and provisions
Creditors and provisions are recognised where the Charity has a present obligation resulting from a past
event that will probabty result in the transfer of fvnds to a third paty and the amount due lo settle the
obligation can be measured or estimated reliably. CrediloTS and provisions are normally recognised al
their settlement amount after allowing for any trade discounts due.
Financial instruments
The CIO only has financial assets and financial liabilities of a kind that qualify as basic financial
instruments. Basic financial instruments are initially recognised al transaction value and subsequently
measured at their settlement value with the exception of bank loans which are subsequenly measured
at amortised cost using the effective interest method.
1. Going concern
At the time of approving the financial slatemenls. the Trustees have a reasonable expectation that
the CIO has adequate resources lo continue in operational existence for the foreseeable future. In
making this assessment, the mitigating actions that can be taken to control costs and the ability of
the Charity lo borrow or fundraise for additional fL¢nds, that the Charity has adequate resources to
conts'nue in operational existen￿ for the foreseeable future. Thus the Trustees continue lo adopt the
going Con￿r￿ basis of accounting in preparing the financial statements.
2. Donation5 and granls
2024
2023
Inslitulional income
Other income
314.510
222.140
536 650
327.783
128,232
456,015
Total Income trom donations and grants was £536,650 12023.. £456,015) of which £38.258 12023.. £Nill was
stricted.
Other income includes £58,72712023.' £99,075) relating to donations in kind principally provided for professional
services Qontribuling lo advancing our advocacy agenda.
Included within inslitubonal income is an amount of £38,258 {2023". £nill relating lo donations in kind received by
the Charity.
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Irs A PENALTY
FOR THE YEAR ENDED 30 SEPTEMBER 2024
NOTES TO THE FINANCIAL STATEMENTS Icont'dl
3. Expenditure on charttable activities
Unrestricted
Restricted
2024
2023
It's a Penalty Campaign
Salaries & Nl
Consultants
Design & Athork
Website
Promotion
Social Media Development
Filming & Production
Travel & Accommodation
Legal Expenses
Charitable Donations
Subscriptions
Telephone & Internet
Bank Fees
Printing & Stationery
Currency g8inlllossl
121,121
125,289
24.677
2.541
88,732
10,413
33,239
18,450
58,727
9,239
355
499
567
917
756
121,121
125,289
24,677
2,541
126,990
10,413
33,239
18,450
58,727
9.239
355
499
567
917
756
129,936
100,564
4.050
3.144
50,108
77,617
9,850
21,156
66,202
38.258
Total
495 522
533 780
462 627
Expenditure includes £58,727 12023.. £99,0751 relating to donations in kind for professional services
ontribuling to advancing our advocacy agenda.
4. Other Expenditure
Unrgstricted
Restricted
2024
2023
Support Costs
countancy
Travel & Refreshments
Other Costs
Governance costs
Independent Examiner's Fee
11.280
11,280
10.000
6,146
5,383
457
457
3,058
3,058
14.795
2,780
5. Staff numbors and expenses
There was no Trustees. remuneration during the financial year and trustee expenditure of £nil was reimbursed
{2023,' £nill
The average number of persons employed by the CIO during the year was..
2024
2023
Average staff headcounl
staff costs
Wages and salaries
Social security costs
Pension
109,407
7,588
4,126
121,121
116.875
8.680
4,416
129.971
Page 14

IT'S A PENALTY
FOR THE YEAR ENDED 30 SEPTEMBER 2024
NOTES TO THE FINANCIAL STATEMENTS {cont'dl
5. Staff numbers and expenses (cont'dl
One employee's emoluments exceeded £60.000
as disclosed below..
Salary
Social security costs
Pension
77.500
5.746
3.100
86.346
80,000
6.207
3.200
89,407
6. Intanglble Assets
Wgbsito
Total
Cost
Brought forward
Additions
Carried forward
6,000
6,000
6,000
6,000
Amortlsation
Brought foM8rd
Charge for the year
Carried forward
6.000
6.000
6.000
6.000
Carrying value
At 30 September 2023
At 30 September 2024
7. Debto
2024
2023
Trade Debtors
Prepayments
Total
13,135
5,556
18,691
8. Creditors: amounts falling due wlthln one year
2024
2023
Trade Creditors
Taxation and Social Security
Accruals
Total
3,058
646
300
4,004
3,780
3,800
613
8,193
9. Analysis of net assets betwogn funds
Unrestricted
Funds
Restricted
Funds
Totsl
2024
Total
2023
Fund balance5 at 30 September 2024
are represented by..
Tangible fixed assets
Current assets
Creditors due within one year
25,465
4,004
21.461
25.465
4,004
21.461
41,579
33,386
Page 15

IT'S A PENALTY
FOR THE YEAR ENDED 30 SEPTEMBER 2024
NOTES TO THE FINANCIAL STATEMENTS {¢ont'd)
10. Analysis of charitable funds
Unrestricted
Funds
Restricted
Funds
Total Funds
Brought forward al 30 September 2023
33,386
33,386
Income
498,392
38,258
536.650
Expenditure
{510,3171
138,258)
{548.5751
Transfers
Balance at 30 September 2024
21861
21,461
11. Related parties
Irg a Penalty received £21,600 12023 £12,019) in donation$ from Sysdo¢ Ltd in whtch K Corich is a
director.
12. Cash Ilows from operating activities
2024
2023
Nel income for the year
Adjustments for..
Ilncreasell decrease in debtors
Increaselldecreasel in creditors
Net cash (used inllprovided by operating activities
111,9251
130,921}
{18,6911
4,189
34.805
3,223
34,144
13. Comparatlve Statement of Financial Activities
Unrestricted
General
Restricted
Funds
Total
2023
Income
Income from Ggnerated funds
Donations and grants
Total Income
456,015
456,015
456,015
456.015
Ex
endlture
Charitable Activities
Expenditure on charitable activities
462,627
462,627
Other Expenditure
Support costs
24,309
24,309
Total expenditure
486,936
Net movement in funds
Balan￿ at 1 October 2022
Balance at 30 September 2023
130,9211
64,307
33.386
130,921)
64.307
Page 16