Regisleicd Charity Nunibcr.. 1155626
S.A.F.E. . ARTS FOR EDUCATTON
ANNUAL fi INANCIAL REPORT AND ACCOUNTS
r¢OR I'HE YEAR TO 31 DECEI MBEI R 2020
Pearsoi) Mclciiisey
55 Belllal) Road
Waltliaiiistow
London
E17 9LG

S.A.F.E.
CONTENTS OF THE FINANCIAL STATEMfi NTS
IOR THE YEIAR TO 31 DEI CE4 MBEI R 2020
Page
Reference and Administrative Details
Tiuslees Repoit
Indepeiident Examinei s Report
io
S.A.F.E. Company Iiifomatioii
Statenient of Finaiicial Activities
12
Balan¢¢ Slieet
13
Nole8 to d)e Financial Sialenienls
14- 17

S.A.F.E.
Narrative for the Accounts
1st Janua
to 31st December 2020
S.A.F.E.'S VISION.. S.A.F.E.'s vision is for the Kenyan communities with whom we work to
have the information and altitudes necessary to make positive choices for their own lives, Ihe
lives of others. and for their community as a whole.
S.A.F.E.'S MISSION.. Because we understand that changes to attitudes, behaviours, and
choices are necessary for individuals and communities lo aGhieve these goals, we use
perforfflance (streel theatre and films) and community programmes as behavioL(r change
communication tools to spark debate and discussion and positively influence behaviours. We
promote positive change around a range of issues including HIVIAIDS, female genital cutting,
gender-based violence. unclean drinking water, environmental sustainability, and
radicalisation.
WHY IT WORKS:
Accessible: S.A.F.E. succeeds where others cannot because we go directly into Kenya's
most under-served and hard-to-reach communities and speak to people in a way they trust
and enjoy.
Local: S.A. F.E.'s work is innovative as it is intrinsically local and has foundations in the
genuine participation of communities. By employing only the most talented local actors, young
leaders and educators, S.A.F.E. is able to present information in a way that is considered
familiar and unlhrealening, and sensitively engage with people on taboo issues.
Culturally sensitive: All performances and workshops are delivered in the local language,
making the work bolh literally and emotionally accessible - people Gan better relate lo humour,
understand nuances and assimilate the educational messages when they are communicated
in their dialect.
Inspiring.. Theatre has an unrivalled ability to get people thinking about and challen9ing the
status quo. The quality of each performance is Grucial to S.A.F.E.'s successful impact, as only

the best actors and plays can emotionally engage and encourage take-up of the positive
messages.
Connected: The effectiveness of S.A.F.E.'s model is due to the combination of local roots and
effeclive partnerships with national. and international delivery partners. By facilitating
collaboration between local services and beneficiaries, the necessary relationships to sustain
and embed social change are established.
Flexible: S.A.F.E.'s approach is based on the need for flexibility and innovation to reaGh
specific groups in a way that is relevant to their lives. We use performance as a platform on
which to build support networks, school clubs and training programmes, and to deliver non-
formal education activities tailored to the specific needs of different groups.
S.A.F.E. works with the besl Kenyan artists, and local practitioners to produce plays, cultural
performances, and films that address HIVIAIDS, FGMIC abandonment, peacebuilding
initiatives, environmental protection, and other social issues. By producing free world-class
drama, and harnessing local culture, S.A.F.E. challenges the silence, discriminalion, and
stigma that prevent positive change, with a message of compassion, solidarity, and hope.
SAFE has operations in Mombasa (under SAFE Pwani), in the Loita Hills (under SAFE Maa),
and in Samburu county {under SAFE Samburu).
2020 has been a year that tested the resilience and adaptability of the organization and all the
teams across the country. Going through a global pandemic brought a series of challenges as
well as opportunities for S.A.F.E. Below is a report on how each team was able to continue
harnessing the power of arts and culture, build on their successful projects to deepen Iheir
impact in S.A.F.E.'s target communities, and integrate COVID-19 education in their project
implementation.
SAFE Maa
The SAFE Maa team has had a successful year promoting the newly blessed Loita Rite of
Passage {LRP- a culturally accepted alternative lo FGC) within the Loita community. Through
their schedule of educational activities, which continued throughout Ihe COVID-19 school

closures, the team has been able to strengthen their relationship with the community, in
particular the youth. Distribution of COVID-19 protection information, masks, soaps and
sanitizer also cemented SAFE Maa's place as a friend of the communlty.
SAFE Maa also expanded Ihe reach of their FGC abandonment campaign to the neighbouring
region of Olderskesi where they received a warm welcome from both the leadership and
community members. Providing an opportunity for growth Ihroughout 2021.
In 2020, the team also started thelr pilot Environment Project. The team received a training in
the local effects of global climate change, and started conversations about Ihe protection of the
Loita Forest during their one on one interventions.
Loita and Olderkesi's proximity to Tanzania is a continued source of anxiety for the community
due the threat of imported cases of COVID-19. The team continues to monitor the health
situatlon both in Kenya and Tanzania to ensure the safety of the team and the community is
not compromised by any activity.
Outputs
Workshops have reached 648 men and women, 78 leaders and 1299 youth. The
workshops and forums highlighted the challenges faced by the different groups in
ending FGC, and the roles they were playing in the uptake of LRP.
Six focus group discLtssions reaching 86 people provided data on the community's
attitudinal shifts and generated discussions belween community members.
The team engaged with 1500 people during Ihe Manyatla ceremonies, showing
continued respect and support for the cultural life of the community.
Outreach work by SAFE Maa and SAFE Moran reached 2832 people 8cross Loita.
Engaging people even in the mosl remote areas in discussions about the need for FGC
abandonment.
Sixteen new village representatives were trained in Ihe Olderkesi area. They will work
closely with SAFE Maa to dlstribute education about FGC.
SAFE Maa's capacily was built through two trainings, one FGC refresher course. and
one training on climate change, its effects 8nd mitigation strategies.

SAFE Samburu
n¥
SAFE Samburu has made significant progress in both of their programme areas of FGC and
HIVIAIDS during 2020. SAFE Samburu's culturally sensitive approach ensured that all
community members were educated about harmful practices wilhout feeling as though their
beliefs were being altacked. Community engagement in both the Nyiro and Westgate
communities deepened. and attitudinal change was observed.
The female project participants reported that there are more conversations happening between
men and women within the homes about FGC and HIV, showing that Ihe project is generating
dialogue within the community. The male project participants also publically talked about the
need for change in the cultural practices which abuse women's rights, and put the community
at risk of H IV transmission.
Nurses from the health centres have also reported an increase in people seeking HTC
services showing the community are acting on the attitudinal change which happens within the
workshops, and are translating it into real action.
The Samburu team also filmed and distributed three short films as a COVID-19 friendly
adaplalion of their popular performance tours. The new format was seen as a novelty and it
drew large numbers of community members to take part in screening aGtivities across
Weslgate and Nyiro. The films address COVID-19, HIVIAIDS and FGC.
Outputs
Workshops reached over 850 community members providing education about FGC,
HIV and COVID-19.
Outreach work reached 50 people for one-on-one interventions about FGC and the
importance of promoting girls education and avoiding early marriage.

Film screenings of the new short film series reached 5100 people across Westgate and
Nyiro.
Sixly-four Village committee members were trained providing grass roots support to the
people ofwestgate and Nyiro.
SAFE Pwani
The SAFE Pwani team continued their life saving WASH project- educating communities in
Kwale about water, sanitation and hygiene. The team updated this project in March 2020 to
include COVID-19 information and education, promoting social distancing, the wearing of
masks and building and use of hand wash facilities.
The leam also started a new phase of their peace building work, using Ihe S.A.F.E.
documentary Who Am l? to generate a dialogue about prejudice and discrimination in
Mombasa. The project targets those who have an influence over the youth, and challenges
them to think about how their language and actions towards people of a different religion or
Iribe - is influencin9 the attitudes of children in their care.
WASH Project
SAFE Pwani expanded their successful clean water project into the new area of Ndavaya.
focusing on Gulanze sub location with an estimated population of 6428. The team used their
proven methodology of education through performance combined with the distribution ofwaler
Irealment products in order to activate behaviour change, and improve children's health.

Outputs
Baseline research and suNey in Ndavaya, Kwale reached 1151households and two
dispensaries
Community Entry Meetings reached 352 community leaders.
Fifty-two represenlatives were Irained as the projects distributors, and a final thirteen
were selected to lake part in the project.
Two performance tours reached 2962 people with WASH education.
Distribution of water purifiers reached an average of 8240 people per month.
Monthly stakeholder meetings with the county administration, health officials, village
representatives and partner organisations reached an average of sixteen participants
per month.
Project supervision, monitoring and evaluation reached 318 households and found the
following results.
> 99 % of households are treating their water. an increase from 90/0 as per the
baseline survey
> There has been a 1520/0 increase in the number of lalrines in the Gommunity.
> Three out of Ihirteen villages have achieved Open Deification Free (ODF) status.
Peace Building
Cneoto,2nnouoto,
The Who Am l? pilot project was implemented in four of Mombasa's sub counties which had
experienced highest rates of election violence. The pilot sought lo raise awareness of the
issue of youth discrimination with community stakeholders such as government and civil
society representatives, parents and youth leaders. The team also used the screenings to gain

stakeholder feedback, both on the film and the nature of the issue which SAFE Pwani seek to
address through the Who Am l? project.
Outputs
Pre project research in the four sub counties (Likoni, Mvita, Kisauni and Changamwe)
into the challenges facing the youth in the communily.
Three SGreenings with 90 school aged youth.
Six stakeholder screenings engaging 120 members of the local government and civil
sociely.
Two screenings engaging 50 parents.
Two screenings engaging 50 youth leaders.
The remainder of the pilot project will be carried out in 2021 .

INDEPENDENT EXAMINIR'S REPORT
TO THE TRUSTEIES OF S.A.F.E.
I i'epoi't on the accouiits for tlie ycai. end¢d 31, Decembei. 2020 sel out oil pages 8-13.
Respective i'esponsibilities of Trustees aiid Exaniiiier
The ollarity's trnslees al'e L'esiioiisible foi. tlie pi'eparation of the accounts. Tlie cl1￿.1ty'S Inistees consider
tliat ali audit is not Yeqiiiied for diis pei'iod {111)Iler section 43(2) of Ilie Charitics Act 1993 (tlie 1993 Act)
and Iliat an independent cxamiiialion is needed.
It is niy responsibility to..
exaiTriiiie Ilie 2ccoiinls (uiidei. section 43(3)(a) of the 1993 Act),.
follow the pi'ocedui'es laid dollpn in Ilie Genei'al Dii'ections given by the Cliarity
CommissioneiB (linder section 43(7) of the 1993 Act); aiid
lo state whetliei. pai'ticular inattei's l)ave conic to my attention.
Basis of Independent Examiner's Repoi't
My exaiJ]inatioJ) was cai'rled oul in accordance witli the Genei'al Dii'ections given by ilie Cliaiity
Comliiissioii￿'s. An examination includes a i'eview of tlie accouiitiiig YeLoi'ds kept by tli¢ ¢hai'ity and a
compaL'ison of the accouiils piEsented witli those i'ecoi-ds. li 31so iiicludes considei'ation of any unusual
items oi. disclosures iii the accounts, and the seeking of explanatioii fi'om you as Inistees concei'ning any
such matters. Tl)e pi'o¢¢dui'¢s undei'lakcn to i)ot provide all tl)e evidence Ilial would be requii'ed in ali audit
and, conscquenily, I do not cxpi'ess an audit opinioii on the view given by Ilie accouiits.
Independent Ei xaminer's Stateinent
In connection with my exaininalion, llo inatter lias coine to my attcntion.
(l ) Which gives iiiy reasonable cause to believe that, in aiiy Inatci'ixl i-espect, the reqiiii'ements..
to keep accoiinting I'¢coi'ds iii accoi'dance witl) sectioii 41 of Ilie 1993 Act- and to
pi'epai-c accounts wliicli accoi-d with Ilie aceouiiti21g i'ecoi'ds and to coiiiply witli tlie accounting
i'eqiiii'einents of tlie 1993 Act.
Have iiot bccn mel.. oi-
(2) to wliich, in iny opinioii, alleiilion slioiild be di'awn in ol'der to ¢nabfe a proper und
accoiinls to be i'eachcd.
ndiiig
f Ilie
i. Goi'lov
FFTA
Date".
1(521
io

S.A.F.E.
COMPANY INFOIIMATION
FOR THE YEAR TO 31 DECEMBER 2020
TRUSI'FES:
Di. Mi¢lJ2¢1 Brady
Ms Clai'e Grooni
Jonailiaii Ketit
Ms Sarah Keiiiiedy
Ms TIB¢¢y Seaward
Ms Aii&Tclit)a Naniiba
ProfKalriiia Bioivii
EXECUTIVE DIRECTOR:
Nick Reding
REGISTEI RE* D OFFICE:
55 Bculili Road
Waltliaiiisloiv
I.OAidoIi
E179LG
CHARITY NUMBEIR:
1 155626
ACCOUNTANTS:
Pegrson McKinsey
55 Beulali Koad
WaltliaLMsIoiv
Loiidoii
E17 9LG
li

S.A.F.E.
STATEMENT OF FINANCIAL ACTlVtTIES
riOR THE YEAR TO 31 DEI CEIMBER 2020
Y¢&r Endtd
31.12.2020
TDtxl f4uiid$
Year Ended
31.12.2019
'rotai f4unds
Uiire$li4¢ted
Rest¥l¢ied
iuiids
Note$
INCONIING RCSOURCES
Rncoming Re$oui'¢cs froiji Generated FEiiiils
Voliinlary liiconie
'I'otal IRcoinÈrig Resoui'ees
253 155
258 252
181 001
RESOURCES EXPF.]YDED
Costs of Ceiiei'atÉng Fuiids
Costs of Geiieratiiig Voluiitary liicoi)ie
Cljaritable Activitit
Progiajime a¢iiviti¢$
Govei'nanee Costs
288
288
795
4,800
262.181
266,981
217,988
I'otY41 Rosoul'ees Fypeiided
222.4113
NEI INCOMINGIIOUTGOING) RESOURCES
{1,789}
{9,028)
(10,S17)
RECONCII.IATION or FUND8
Totxl Funds Ili'ouglit Foi'iY*i'd
399 SSI
421 110
TOTAL FUNDS CARRIED F¢ORWARD
Tlie i)otes to the accouiils foiin pait of tliese fiiydncial Statements
12

S.A.F.E.
BALANCE SHEI ET
AS AT 31 DLI CLMBLI R 2020
YeRI' Iided
Ye2v E*de(I
31.12.2fj19
31.12.2020
'rotal Fynd5
Total fiuiids
Notes
CURRENT ASSEI'S
Casli at Bank
10,742
27.935
CREI DITORS
Aiiioiijits falling diic ivEtliiii one yeaT
NE'I, ASSfTS
FiiiaIiced by..
FUNDS
As slioivii oil tlie Staleiiieiit of Ftnaijcial Activities
UiJrestri¢ted Fiittds
Resti'icied Fiinds..
(399,551)
4120822
(393,175)
421 110
'roTAL fiUNDS
Tlie fit)ancial staieinenls are approved atid sigjied 011 beliaifofilie Board of Tnistees by..
Sai'211 Kentiedy- Tyeasiirer S.A.F.E. UK
tjate.. 29 October 2021
The notes to Ilie aecounts foi'in pail of Ilicsc fii)ancial slalem¢nls
13

S.A.F.E.
NOTES TO TH￿ fiINATr4CIAL STATE< MEPITS
IOR I'HL YEAR TO 31 Dll CEMBER 2020
NO'fE I - ACCOUNTING POLICICS
Accounting COFiveNtioii
Tht fii)aticial slateiiicnts have been piepared under Ilje bistai'ical cost eoiiveThtioii aiid in a¢cordat)¢e ivith Ibe Fst)an¢i21
Rcporliiig Staiidards for Smaller Eiititics aiid the TequireEiients of tlie SÈ8tenieiit of lie¢onin)endcd Practice, AccoiJ*Jling a￿d
Repoitiiig by Cliarities.
Inconiing t'esoiii'ee5
All illcojnillg resoiirces are ijicluded on the Stalen)ent of Finallcial Activities ivhen the cliarily is legally eiititled lo Ilie incojnc
aiid tlie aiiioiitit can be quantified ivilli Yeasonable accuracy.
Resources ¢xpetided
Expeiidilure is accoiiiited foi. on ali accnials basi8 ajid l)as beeji classified iiFider headiiigs thai aggregate all c05t Telaled to the
calegoiy. Wlici'e cos15 caiiiiot be directly alti'ibuted to paitEcular Iicadittgs. Ihey have beei) allocated to activities oti a basis
consisithit ivi11￿ Ilic use of resources.
Tayatlon
The cliarity is exempt fi'oni coipoi'atioii tax on its c11&r￿table auivities.
Fuiid aeeouiitlng
UnYeslri¢led fELlids cali be iiscd in a¢cordaiice iviili tlie ¢liaritable objectives at tlie dis¢i'etion of tlit tiiistees.
Restiicied fuiids cali only be iiscd for p&r15ciil&r re51iicled i)UryYJ8e8 ivitliiti ilie objects of tlie cliarity. Keslrictioiis arsse ivl)en
specified by tli¢ donor or when ftiiids arc raiscd for p&rticiilai' restrÈ¢ted piii'poses.
r401'elgii ¢ui'i'encies
Assets and liabilities iij foreign eiiiTentE¢s are traiislited into ster1511g at Éhe rates of excliaiige iiiliiig at tlie balaiice sheet date.
Traiis£letians iii foi'eign thiTreii¢ies air ti?i)slaled into stei'lsiig at (lie l'ate of excliaii8e ryiliiig al Ilie date of ti-ajigactioii. Fxcliaiige
differellces are deali ivitli iij d)e Siatenieiic of Finaii¢ial activities.
Tlie notes to the accoiiiits foi'i)I pai't of these finan¢ial statements
14

S.A.F.E.
NOT￿￿,$ TO THE fiINANClAL STATEMEf4TS
FOR THE YEIAR TO 31 DECEMBER 2020
(eontiiiued)
NOTE 2
VOLUNTARV INCOME
Yeai. li ndtd
31.12.2020
Yeir Ejjded
JI.I2.2019
Restri¢ied Grniils Received
DonAliolls Received
Unrestricted Graiil Rec¢ivcd
Re-ii?ibui"seinenlS
248.629
4,524
5,000
99
147,472
33,529
Resti'icted Gi'ants reeelved:
Roinilly Walton Masters Renieiiibered
Ortliid Project
Marioli li)stitut
Alan aiid Ne5ta Fergiisotl
BToivn Soiirce Tnist
University of Cxeier
Fiirlough
JAC Tiiist
4,200
180.010
4,000
75,305
1,376
2S,000
5,000
19,000
17.791
4419
Donatiorts reeelved:
Dojiations froni liidividiials
Re-iEiibiirseineiits
Nesi OveKpayJiient
Bartk oveYpayiii¢nl
79
20
Nil
Tlie notes to the accouiits foi'iii parl of these financial slatenients
15

S.A.F.E.
NOTES TO THE FINANCIAL STATEI IMENTS
FOR THCI YEI AR TO 31 DEI CEMBER 2020
(coiitiiiued)
NOTEI 3
INVESTMEIYT INCOME
Year Ejided
3£.12.2O20
Year Ended
31.12.20J9
Baiik Depo85t Inleiest
Ns1
NOTE 4
CUS'I. 01,. GLI NLIiA'I'ING VOLUNTARY INCOME
Jiist Giviiig MeiiibeiEIIip
Otli¢r expeiises iiTrcludiiig fuiid raising
216
72
216
579
NOTE 5
CONSULTANT fi EE AND UIC ADMINISTRATIVE Expfi NSES
Consiiltsiils and staff for progiamme activities
UK Adt]iiiiEstrative Expeiise$
Fuiiding lor S.A.r.E Kenya
18,805
1,556
246 620
42,Ci81
681
174626
Tl)e iiotes to Ilie aecounls foi'tn part of Il)ese fii)aii¢ial $12tenieiils
16

S.A.F.E.
NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR TO 31 DECEMBER 2020
(con¢iJ)ued)
NOTE 6
GOVERNANCE COSTS
Year Eiided
Véar Ei nded
31.11.2020
31.12.2019
l￿depeJ1dent exailliners fees
NOTE 7
TRUSTEEI S, REI IMUNERATION AND BENEI FITS
There iveir no tnistees. reniuiieratioii or otlier benefits eitlier for the year ended 31 Dec¢mbei' 2020 nor for the period ￿]ded
31 Deeeiiibei 2019
DEI BTORS: AMOUNI'S FALLING DUE WITHIN ONE YEI AR
Fiindiiig debtors
NO'fE 9
CREIDITORS: AMOUNTS FALLING DUE WITHIN Of4C YEAR
Acciiied expeiise5
T])e notes to tlie accouiits foi'ii) pait of tl)ese finaiicial stateiiients
17