R¢gistered numb•r: 08141664
Charity number. 1148976
The Lord Mayoes Appeal
(A company limlted by guarante•)
Trustees. report and financlal ststements
For the year ended 30 Novembor 2023

Tho Lord Mayorfs App•al
{A company limlted by guarantee)
Contents
Page
R•f•r•nc8 and admlnlstrallve detslls of tho Charity. its Trustees and advls•rs
Trwtoes. report
2-10
Independent audliors, r•port on th• financial st*tem8nts
Consolldat•d statemont of financlal actlvitlo5
16
Consolidated balance sheet
17
Charlty balance sheet
18
Con*olid•ted staternnt of cash
19
Notes tr> the financlal Statements
20-36

The Lord Mayorfs Appeal
(A company Ilmlted by guarante•)
R•fernnce and adminlstrathi• detalls of th• Chatity. 113 Truthe# and advl8•rs
For the year ended 30 Nov•mber 2023
Aklern￿ Prkn Mthael Manell . Lord Mayor 2023r24, Chair for 2022r23
Jpeal star
Akn Nthfas Lyons- Lord Mawx 2022r2023. Chairlor 2021122 appeal year
Aklefftian Hak
Dr Zainab Khan
knan Alastair ￿ng {appoinled 7 December 2022)
LKlia B0Zhevoln￿ (apF4inted 13 February 2023}
Susan Langky (appinted 1 January 2024)
Tan9y Morgan {appoinl&1 1 December 20231
Alderman Vincont Keav￿- Lord Majftx 2021r2022, Chair for 2020r21 app8al year
(resigned 31 D￿ernber 2023)
Ahknan Sir Willkam Russell - Lord Mas1)r 2019r2021. Chair for 2017118 aDDeal
year {resKJned 7 D￿ber 2022)
Kwina Ann Rol￿nSon (resigned 7 D￿ember 2022)
Dr Jc*nna Akn {rnsign&l 15 March 2023)
Company register8d
number
0814%64
Charlty regl¥tered
number
1148976
Reglstefed office
The Mansw House
Walbroc*
London
EC4 8BH
Indgpendent audltorn
Kreston Reeves LLP
charterts￿ Accountsnts
StatutoryALvJitor
2nd Floor
168 Shcieditch Street
London
E16R4
Barc* Bank Hc
27 Stho Squ¥e
London
W1D3QR
P•Je 1

Th• Lord Mayorf# Appeal
(A company Ilmltod by guarnnt••)
Trusteos. report
For the y￿r endod 30 Novemb•r 2023
The Iru$tee8 present their reF￿ and accourts tsthe y ￿ded 30 Nowthr 2023.
The accounts ha￿ been prepargd in ac£ordarte with the accounts'NJ pe4￿185 set out in note 2 to the at￿Unts
and crynpty with The Lord MaJfj¢s Appears PAemorandum and Articles of Assockgtw)n. the Companies
Act 20Cé and the Provtsic￿$ of the Statern￿ of Recommended Prxtice (SORPI appI￿le to charities
preparing thair acxounts n accordance with the Financial Reporting Standard aPp￿Cable in the UK and Republi
of Ireland IFRS 1021 (effective 1 January 2019).
Our Strategy
The purpose of TL￿ as a separatdy irKxioor* charitable c(Mry)ary is to PTo¥v4Je a ￿aneftt basis for the
long-stsTrJing app8als under the same name trhe Le￿ Mayorfs Appea) for exh LoTrl Mayor of the Cty of
London. This has enab￿ TLMA to bro&len and encompass m(Tr than fvndraisiry, for example by defining
longer running theffles in Proff￿1n9 philanthrcpy in the Cty of London and asscoated thought leadership topics,
such as diversty and sc¢ial induGiOn.
The oty'ective (rf the tIU5tees has been to contnue work undor the four pillars, Indu$ive. HeaKhy, Skilled and
Fair. This strategy has devekged a m￿le1 whth generats a greater and more ¢onsi$tent level of support,
thereby leading lo a greater impact on s￿iety and c(xnmunit*. As part of this strategy, the trustees of TLMA
established an apped pre03r￿me to cxeate 'A Better City for Ar. As *EII as net fur￿8 being raksed for the
chosen charities, tIMs aimed to bring greaterf(vJs lo tho ￿paCt by TLMA.
The trustees ￿ree that the Ov￿arChIng strategy of A Better Cty ft>r Al underpinned by the four pillars
eontinue over coming years. There is a plan to kK)k at this strategy 2025 ¢Mwards.
The USP for TLKA is its to e¢thene busiwss, experts and not-for-proffts together to tackle issues,
inspiring them developirYJ inibatives to demonstrate that VAI enab￿ the 8Ctwrintervention to
become mainstream.
TLMA is focussed on gnabling a movement of change to CT8ate A Better City for AH through its thought
leadership pr(qran¥nes and 5UPFth ol partner charities. gnd in so d￿ng cre*e a legacy ts all those invofved.
During 2023 TL￿ delivered grouThJ breaking prcgrammes ￿ry1h three charity partners.. NaI￿al Numeracy. MQ
Mental Heatth Research and The Duke of Edinburgh's Award. It also Continu￿ to devdcy their four thought
1gader5hip inibatNes-
i¥%er
' l iduspjn - InthsN= )Il ai. This is Me- thkny pillar. We Can 8e- Ski115 pillar
and City Giving 02y- Fair pwar.
Publlc Ben•fft ststgment
The trustees have pa￿ due regard to guidance isS￿d by the Charity Commission in d￿d1Th9 TLMA'S acliwties.
It has beneffted the public. business and emph)yees through its thought leadership programmes, P¢>ver of
Inclusion and This is Me, We Can Be ￿ the hwh Profi￿ City GiwfKJ Day. which draw5 attenlb)n to the
philanthrcpy tsking place in the Cty, as weu as through its finarKial support and other support of this yearf8
benefrtting charities. Accordingty, the trustees consvJw tllat they have fulfilled their obligation under the Charities
Ad 2011 in thi¥ resp8cL
Page 2

The Mayoffs Appeal
IA ¢omp•ny limlt•d by guarant•o)
Trustett. report (cortlnu•d>
For th• year ended 30 Novemb•r 2023
The BO•￿ of Twstees d*em￿ne$ the Strateg￿ dired1￿ ol charity. It 81s9 agre85 all grants. Day to day
operatw)ns are managed ty the Chief Executive in thse consuttabon with the Chairnan. whth durin9 the 2023
Each appeal year has related planning costs. not8tty personnel and mathth"ng. The tharity has incurred thwse
costs for the TLMA 2024 ar4)eal year of the Mayoratty of AhJem)an Professor Mthael Mainelli which
ccvnmen¢ed ￿ 10 N¢)vember 2023. Thes8 costs have been deferred in &wmpanyJng finanual Stat￿￿nIS
in order to match inc(Kne eywjsg, as as b&'ryJ treatwj on a basis ￿nsISte[rt with e&h year.
Trndlng Company
The Lord ma￿rf$ Appeal Trading Lbmited was registergJ on 1 December 2018 arthj is VAT wisterpd. All trading
Income from events, ff*MbefShi￿sp0n$orsh4> Can Be} 18 through the trading Lyjmpany. Net profft5 from the
trading ￿￿panY are covenarrt&J to the charity.
Our Key Achlev•rnonts
TLMA is Ic¢ussed on engaging in a Strateg￿ 4Yaywith the tsJfFKK8te and bu￿neSS tsjmmunty which has enabled
this communty to supwt TLMA through donat￿nS a I￿er period (three yearn), having more focus on
impact and haviry more engagement wrth TLALA initsatNes. The on thi8 was to inerease both regular giwng
and the scalé of gNing. The focus ha5 been cm cr&iting collab￿all￿$ ￿ corporates arrtl not.for*roffts that
tsckle, thrtsJgh vrdys of wothing, the issues of diversty and m8nlal health as well as a fc￿$ on increasing
rporate and indNiduai tharilable athrty within the Cty. TLMA put on several successful
fundraising events run lhrc￿gh its trading subsidiary. TLPA4 receNes donati¢￿ frcm most Livery trJmpani8S
everyyear and receives rtdividual dOna￿Th$ ad hoc exh ypar.
power
The PIA￿ cl Inclusion in￿ath1 aims to break xKietsl and *x¥kptsee barriers. to h8lp eMp￿r and
edwte organisalions to c*eate indusrrfe and dprtrne cumures. In 2023 the straw for the Power of
Inclusion eontinu&J to be &*ial Mdjilty.
There were three Power of Indu￿On w￿shopS held durry the 2023. They cthyred the folcmrng topts..
Social ￿lIlty and the Costryofthng Crisis
BuildirYJ EffBctNe Nelwo*s
Beyond Hiring
The￿ were 3 Senior Leader Forum rnetings herd during the year.
The Sen•)r Leader round tabb event haj been schedulod for S8Pt*nberwas pOSty￿ until 2024.
Work continued on enca)uraging w)ple to sign up to the hub and make use ofthe resources.
Work tsn encouraging corporates to be pwt of the Change Stwts Tegether story telling campa*Jn has been a
main focus.
Page 3

Tho Lord Mayorfs Apwl
{A company Ilmltsd by guarants•)
Trust•es' report Icontinuedl
For the year afided 30 November 2023
Thk8 i8 Me is the mental h&atth canyign that wa5 a initiated by Barcw and has boen led by The Lord
May￿$ Appeal for Se￿ years. Its amn is to reduce thgma and dispel tt)e myths arouryj mentsl health in the
w￿a¢e as well as raise awareness of wellbeing. This i8 Me to help ueate inclustve cultures wittiin
organiSat￿nS so that empk)yees feel they can be c4)en and Tecognise and seek the support they need eart￿r
before Teaching crisi5 wnt. The ￿Mpa￿n encourages organisatjons to share their employees, lived
expe￿nCeS atout mentsl heatth erthw vra bk)gs. VKleo or other n￿lUmS. Ev￿￿enCe shows that Sto￿lIng is
one of the most puwerful loots for behaviour thange. with organisatp)ns that are sharir@ stories making
accelerated pr¢>3ress cc¥npared to those that are EKI sharing stories. As well as the stor￿elling element of Thi8
is Me there is also the Green Rbbon Cwn and the Samari￿$ e48arniry tool Welbeing in th& W0￿P1ace.
Pkase see bdow for a surmw clThis is Me 2023.
188
1018
Z14
200
82
L653
226
11 was a transrbonai yEar for This is Me. impacted by the k)ng4erm absence of a prtr3ramme manager. However,
progress continued to be made wrth a new approath to Mental Heath Awaren￿ week and a year round f￿uS
on the Green Ribbon teing notable successes.
Key Stats
Over 27.CQO ne4¥ green ribbons distributed
S1,OCQ new users of Weifoeing in the Workp18
An incrgase in acbve organisations frryn 560 to 635.
Continued grcmAh in all regths. in partKJJlar Asia and Lornlon
Gr(wrth in Wesl Midlands and ScotsrKI despite dtymant steeriryj groups suggests for
InCrease￿ren￿¥ed ath'vity in 2024.

Thè Lord Mayo￿¥ Appeal
{A company limlted ty guarantse)
TnMte•s' weport {continued)
For the year •nded 30 Novomb•r 2023
LITUREADY
This programm8 VR8 rebranded from She Can Be to We Can Be in 2023. We Can Be is through the trading
8ubsidiary.
The sixth We Can Be tc*)k in Mar¢h 2023. As as Jvung from a number of sch(￿6
TLMA w(wked in partnersh¥> with yourvJ WCAn￿ frc4n The Duke of E¢*ntwTgh's A¥rdrd and Pla￿2B8 helping lo
hange percept*)ns, share skills and emp(yNgr young %w)men.
Through this untque day the aim h8 to h* thange the future for the next generation of young women. and the
future for business by ShI*￿ng ￿ung wcthell that the do)fs of the Cty are very muth tyen to them and they can
have the sknlls lo do the job equdty. The event was a fulty wi person event aThJ took p￿ce on Thursday 30
Mareh 2023 with 11 businesses and 12 school groLtps taking parL The event was sp)nsored by Evelyn Partrers
artrd LGT Wealth ManagemenL
Belc￿ feedbad( the event from th& yuung
before
". I fetlcorfdentth*'"
". I hmtheskjlLs .
. netdedtohM•'""
careerintheCty'-
impart highlights.
76%
hrnacarwln theiJtyif
Page S

The Lord Mayorfs Appeal
IA ¢omp4ry 11m1t￿ by guarantse)
Tntst•es' report (contlnuedl
For the year ended 30 Novembw 2023
In a fair society everyone has the same owrtunrbes, regam1es$ of so¢ial dass. disabilty, race, gender,
sexual orientstion or bjentity. As part of cmjr o)mmitment to create a fair sc￿lety. Cty Grving Day is a unique
event which unites business in Its Cty and teyond by celebratiNJ the positNe impa(X have fortheir charity
partners and their communibes, through phiLonthropy and votunteering.
City Giving Day toc4( place forthe 1Cth year 26th Sept￿lber2O23. 571 wisatron5 wer8 register8d to tske
part in Ctty Gmng Day 2023 another irKreasg ofthg prgvtous year and an estimat￿ £550,000+ was raised for
TLM4 and other tharib'es and communities grc4Jps.
'Cheapside Bu&ness Allignce were delvJhted to tske part in another brillianl City Gmng Day. The day is a
fantastic opportunty for us to engage with c4Jr bu￿n9$S cLYrmunty whilst promciing the great of our Cty
Ambassadors. We fornvard to 20241"
"City Gmng Day 1$ an Opp￿inIty to draw the ￿gan￿ t*her and hvJhligN the charitable work of the Iwery
company."
"Cty GTriing Day 2023 was once win a fantasts ￿lF￿lunItyfor us to celebrate the ¢{￿UnTt￿$ in Wh￿ we
live and work!"
Emmo Sh8nry, ESG, Indikwn & Pffj￿t Manager, Gallagh8r
'Cty Gmng Day makes a drflerence for our business by bringing all the taams together. It brings everyone into
the oifKe for one day to raise money for ch*. celebrate team buikling and raise awareness of the charities..
Rebecca Howei, Data Solut￿ns, FKSelity Intemalional
Page 6

The Lord Mayorfs App•al
(A GornpAny limiled by guarnnleo)
Trustoeg. report {conllnued)
For the yoar end￿ 30 November 2023
During 2023 TLK4 (y)ntinued to $￿POrt The Duke of Edinburgh'5 Award for a fourth w130%}. National
Numefacy for a second year (30%). A charity partner MQ Mental H8atth ReseaTch13¢yh} was also brought
on board.
IIMITS
The partnership with The Duke of Edinburgh's Award (DolE) auned to Support 10,IJLM) young pewe in London to
start th￿r DofE and enabte 5th) DofE Leaders in LoTrJtM to receMf¥J training.
SIr￿e the pathershi) twan in 2020 DolE have S￿p￿d jusl over 10.000 young people and trained 992
JuIt w)lunteers. Funding also $UPFQrt&l 50 L￿nSed Organisations ¥￿h a funding package for expedrtion
equipment
TL￿ fvnding le(1 the way in he￿Ing t)oE to devekp a bthr. more eff￿ent model to delNer traning giwng
them the opP?￿nity10 offer cour￿. The Parts￿$h4} witr* DCE end￿ at the end of November 2023.
Our partnership wtrth National Numeracy is funding a new initiativ8-'Every Londoner Counts,. wh￿h Wps
Improve employabilty and financial indusion by supporting thousaTrJs of Londoners in greatest need to buikj
onfKience. skills arKI posibve attFtud&s to bas￿ numeracy thrDugh a network of 500 nthwrained Numeracy
Champions.
Within the'Every LorKloner Counts. initsative National Numeracy recnjit volunteer Numeracy Champions lo
mentor adults y￿th ICM numerw. building c￿, enec￿r￿ing posjtive attitudes to maths. and introducing
resources to improve LiJTrJoners' skill&
The nunkn of Numeracy Champions traine¢J January 2022 is 1￿.
The total number of leamers supported through Natwal Nun￿a￿S C¢)nfKfence with Number8 workshops since
the beginning of the partnership in 2022 is 532.
Support frcffl The Lord Mayorfs ApF*a in 2023 enabled N*iMal Numeracy to recnJrt further delNery partners to
SUpp￿rt Numerxy Champion work wrthin London, even m￿e Londoners in need to get on better
th numbers.
MQ
MQ Mental Heath Research is th8 onty UK charity that exdLwely invests in mgnlal health research. MQ work$
to crgate a wortd mental illness is undew5toJd, effectivetytreated, and ultimatety prevented. Our
partnership wrth MQ is enabling several ne•V research progrnmTh￿s from the mental health impact of the cost-of-
INing crisis to the use of Mrtual realty in mental heamh therap￿. In partnership Oxford Unwersty. and the
Wellcome Trus( we are supporting GALENQS. a Gk4)al Allrance for Living Evidence on anxiety, depression, and
psychosis that aims to dgliver groundbreaking understanding of the mechanisffts involved in mental illness. This
open resource should signrficanty speed up research priorrttsation in heahh on a gl¢)bal scale. Coupled
with speciffc scientnlc research proiects on suicvJe. anxiety. and depressiL￿. MQ'$ th wll infomi policy and
practice. ensuring the UK and the Cly are r• to support the most vulnerthfe in s￿.
Page 7

The Lord PAayorfs Appul
IA company limlted by guarants•)
Trustees. report {contlnued)
For th• y•ar ended 30 November 2023
Speuficaly, the 2023 Appeal wryl rawl a ￿ surF4us befNe the giving of grarts of £1,437,769. The total
income was £2,835,539 less expenditu￿ on taisirvj funds of £1,043.723. £333.947 of Charitab￿ event costs and
£20.100 of govemance CL￿.
The grants made by the Boa￿ of Trustees duriThJ the 2023 paMI during and afterthe year end were..
TLKA 2023
The Duke cl Edinburgh's Award
National Numeracy
MQ Mental Health Resoarch
£320,OiY)
£320.0
£320.000
Further grants wll be made to the above charitw dumg 2024 In respect of ￿ 2023.
The final grants from 2023 have not Jet been pabl and payments from the disets￿￿•ry 10% for 2023 have not
pt been paid.
The final grants from 21Y22 ￿Te a5 fdkMS.'
The Duke of Edinburgh's Award
£223,209
N*ional NLTheracy
£223.209
Plxe2Be
£76,070
Ons
£76.070
Payments from the discretionary 10% for 2022 were as folk￿.
St Joseph's Hospice
£23,602
London Irish c￿tre CarTrJon
£23,602
Mansion House SthoLqrship Sch
£17.205
Music Masters
£30.O&J
Flnanclal revlew
TLM4 1$ a grant giwng charity. It has continued to be based in Guil¢Jhall. AS noted above. the fund5 raised for
TLhn4 2023 before the gr￿ft9 of grants were £1,437,769 and the expenditure in¢urred before grant payments
was £1,043,723 on raising funds, £329.828 of charrtable and suppcrt costs and £24,219 of governan
costs.
The totsl grants payth per the accfjunts ww8 £1.744.038.
ReGer¥es polky
It is presentty the policy of TL￿ to buikl up a de3ignabJ reserve to deal the peaks of expenditure and
troughs of income thrwah retaining the INer of £25.000 or 1.5% of the ￿t sum raised lor eaGh year. Foll¢)wing
the 2023 Appeal reseThes wll te £211.871.
As at the year end, TLMA'S unrg5triGted funds of £875.253 cc¥npris•J of iwo elements: the designated header
account fijnds as eXp￿Ined above of £211.871 {the movement in the reserves are 5h¢ywn li note 16 of the
accounts) and generaj funds of £663,382. The general funds be pa*J out as grants in the subsequent
financial year. TLM4 also had restricted th)nat￿nS during the yEar but these have been used in ¥cordanee with
the inslrudions ofthe donor5 and there rem&ns Tr) balan￿ on restricted fvnds ai the year end. The nuwemenls
in the reslricled reserves are shown in note 16 of the a£counts.
Pflnclp•l risks and uncertalntles
The charrty has no kJng4emi liabilities or othor finanoai corrThitmerrts. It has been abb to ￿trIn actommodation
forthe time being at no Cost and accordingty has no future lease commitment
The Corporate Parthers PrngramnE that was put in p*e in 2018 for the muniwear 4)peal ensures onqoing
gmng from corporates. The thdlenge for The Lord Mayors Appeal is to build up the Corporate Partnership. The
Trustees are sth'sfied that systwns are in p*e to mitigate exrh)sure to major risks forth8 time being.
Page 8

The Lord MayoVs Apwal
(A ¢ompary limiled by gua￿n￿l
Trustees. report (ContInu￿)
For the year ended 30 November 2023
Fundrahlng
TLMA is registered wilh the Fundraising Regulator and *ways remains committed to m89ting best practice
fundraising standards al￿ adhering to the Cc& of Fundrrising Practice and as such we foiltyw all relevant
guideline5 arvj athce. Supporter5 and their ne8d$ are at the heart of our fundraising activitses. To protect and
maintain the h￿h standards that we and the public e>pect. we ensure that prdes¥vJnd fundAsers adhere to our
poliags and practices, ￿th particular attenti￿ paid to vulnerable pac9￿.
The core of tsjr hjndraisiig *rategy is delivered intemal￿ by our team of professignal fundraisers and
reL*1￿)nshIp managers and frr)m twne to time we may wrth external consurtants, agencies and other
profeSs￿naL fundraising services to c0mp1eff￿nt our fundrasing actsvty.
We compty wrth all dats protection requirements under GDPR and PECR and wll req￿sts for no
further contact we recave directty or through the FuThJraising Preference Serv¢ce.
Last year we received no compkints {2023.' none) related to ftThlraising directy lo TLMA and no
complaints via the Fundraising Regulator.
Plans for future p•rlods
During 2024 TLMA has their work sd out above with the iniliakn. and wr8le partners. We
currentty have 36 Corporate Partners signed up and our rnain focus 15 on nthv proSFects and seujring further
corporate partne[5 either for this year or to tegin in 2025. We r￿¥ support ￿ of charities supported in
2023 and have added a rp4V charity partn&r, Homewards- A Royal Foundation Programme. During the 2nd ha
of 2024 we wll confimi a new charity partner for 2025 whKh be aligngj with our strategy and pilar8. Our
partnership 4Mth Nat•)nal Nuwxy wiil finish at the end of the 2024 app￿ yew.
StNcture¥ governance and management
The governance ofTLMA rests with the directOTthstees. the m4cAity are Aldem)en ofthe City of London
(Aldemianic DiiectOTS} wrth three NonAk1e￿nanK Dif*•rs. Ahknan m￿hael Maing11i was Chwr during TLMA
2023 year. Constitutionally th8 Board eonsists ofthe Lord Mayor ofthe City of L￿10n and not less than one
other person apwinted from tX7* to tim& in ￿ance with the Artbdes, provKled that, at any grven time, the
rn84onty of directors must be Aldpmanic Directors. Indudi(Jn and tra￿Ing of ttustees is determined on a cas&by-
se basis.
The trnstees, who are the dir&tors for the purp￿ ofccryany I￿. and vtho served throughout the year
are detsiled on the administrative ddals on page 1 of these fwwKial Stat￿Ents.
Nme ¢)f the Injstees has any beneft￿l interest in the corrpany. All ofthe Iwslees are membern ofthe conwany
and guarantee lo contribute £1 in event of a wrnding LP.
As prevlousty eXF4aln￿, the govemance of TLMA rests bwth the directorsftrustees who hold me￿Ing$ four t4nes
a year. The board of directorsnrustaes have dekgatgd the daY4￿daY Nnning of the etharity to the Chief
Executive {Caroline Wrighll.
The pay remuneratton of the CEO is set tythe Trustees and is bench marked using Corporat*)n of London
benchmarking as well a3 res&arch into the'going rate, for similar Toles in other simi￿r organisations.
Page 9

Tho Lord Ilayo¢s Appeal
(A Company Ilmited by guarantee)
Trustees. report (continued)
For th¢ year ended 30 Novwnbw 2023
SL*ement of TTUStee5' rnJponslbllitl•s
The Trustees are responsible fry preparing Ihe Trustees, rep)rt and th8 financial statements in ￿¢￿￿nce with
applicable law and United Kingtknn Accounting Standards (Unrted Kingdom Generalty Attepled Accounting
Practice).
The appl￿ble to chwit1￿ in EryLind & Wales the Tntstees to prepare financial statements for
each financkql which gNe a tn* and fwr vivw of the state of affairs of the charity and of rt$ incoming resources
and application of ￿S￿r¢e$. induding its income and exp*)diture. forthat pertC41. In prepariThJ these financial
Stat￿ents, the Trustees are requirgj to:
select Suitable ￿Ct￿nting polw arKI then 4>p￿th￿n
obserye the method5 and pnn¢￿￿ of tt18 Chariiies SORP IFRS 102).
make judgments and accounting estimates th* are reasorwble and pr4thnL
slate whether aP￿Icable UKAcownting StaThlards (FRS 1021 have been folhygJ. subject to any
material departures dtsclosed and explained in finaft￿al statements"
prepare the ffinanck￿ statements ¢)n the going cor￿eM basis unless it is iwjpropriate to presume tIHt
the charitywill conlinue in bu%iness.
The Trustees are responsiblg for keeping ad￿uate accountiro records that are sufficient lo and exrdain
the charitys transac1￿n$ and dischxe with reasonab￿ accuracy at any time the financial positKJn of the Charity
and enable them lo ensure that Ihe financL415tatements compty with the Charities AG* 2011. Charity
{A¢￿unts and Reports) Regulaticrts 2CQ8 and the prowsims of the Trust deed. They are also responsible for
safeguarding the assets of the Ch￿ty and hence for takj.ng reasc41th steps forthe preventK)n and detection of
fraud and other iwuLaritses.
Dixlosure of InfOrM￿On to audltors
Each of the persc*ffj who are Trustees at the time when this Trustees. report is 4>proved has confiryned that:
so far as that Trusi* is w•Me. there is no relevant audrt inf0m￿li0n (I the chantys auditors are
unaware, and
that Trustee has tsken an the steps that ought to have been taken as a Trustee in ¢yder to b8 aware of
any relevant audit informakn.on and to establish that the tharrtls audit￿5 are aware of that infom1at￿n.
Audltors
The audrtors, Kreston Reeves LLP. have indicaled ￿llIngnesS lo ¢￿tinUe in offic& The designated
Trusle88 will prcFose a motion twpointing the auditors at a meeting of the Trustees.
Approved by order ofthe members ofthe ly)wd of TnJstees and syned on their bèhalf ty.
Aldernian Nlcholas Lyons
Lord Mayor 2022r2023
Date..
I1/•/￿1+
Pwje 10

**The Lord Mayor's Appeal (A company limited by guarantee)** 

## **Independent auditors' report to the Members of The Lord Mayor's Appeal** 

## **Opinion** 

We have audited the financial statements of The Lord Mayor's Appeal (the 'parent charitable company') and its subsidiaries (the 'group') for the year ended 30 November 2023 which comprise the Consolidated statement of financial activities, the Consolidated balance sheet, the Charity balance sheet, the Consolidated statement of cash flows and the related notes, including a summary of significant accounting policies. The financial reporting framework that has been applied in their preparation is applicable law and United Kingdom Accounting Standards, including Financial Reporting Standard 102 'The Financial Reporting Standard applicable in the UK and Republic of Ireland' (United Kingdom Generally Accepted Accounting Practice). 

In our opinion the financial statements: 

- give a true and fair view of the state of the Group's and of the parent charitable company's affairs as at 30 November 2023 and of the Group's incoming resources and application of resources, including its income and expenditure for the year then ended; 

- have been properly prepared in accordance with United Kingdom Generally Accepted Accounting Practice; and 

- have been prepared in accordance with the requirements of the Companies Act 2006. 

## **Basis for opinion** 

We conducted our audit in accordance with International Standards on Auditing (UK) (ISAs (UK)) and applicable law. Our responsibilities under those standards are further described in the Auditors' responsibilities for the audit of the financial statements section of our report. We are independent of the Group in accordance with the ethical requirements that are relevant to our audit of the financial statements in the United Kingdom, including the Financial Reporting Council's Ethical Standard, and we have fulfilled our other ethical responsibilities in accordance with these requirements. We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for our opinion. 

## **Conclusions relating to going concern** 

In auditing the financial statements, we have concluded that the Trustees' use of the going concern basis of accounting in the preparation of the financial statements is appropriate. 

Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the Group's or the parent charitable company's ability to continue as a going concern for a period of at least twelve months from when the financial statements are authorised for issue. 

Our responsibilities and the responsibilities of the Trustees with respect to going concern are described in the relevant sections of this report. 

Page 11 



**The Lord Mayor's Appeal (A company limited by guarantee)** 

## **Independent auditors' report to the Members of The Lord Mayor's Appeal (continued)** 

## **Other information** 

The other information comprises the information included in the Annual report other than the financial statements and our Auditors' report thereon. The Trustees are responsible for the other information contained within the Annual report. Our opinion on the financial statements does not cover the other information and, except to the extent otherwise explicitly stated in our report, we do not express any form of assurance conclusion thereon. Our responsibility is to read the other information and, in doing so, consider whether the other information is materially inconsistent with the financial statements or our knowledge obtained in the course of the audit, or otherwise appears to be materially misstated. If we identify such material inconsistencies or apparent material misstatements, we are required to determine whether this gives rise to a material misstatement in the financial statements themselves. If, based on the work we have performed, we conclude that there is a material misstatement of this other information, we are required to report that fact. 

We have nothing to report in this regard. 

## **Opinion on other matters prescribed by the Companies Act 2006** 

In our opinion, based on the work undertaken in the course of the audit: 

- the information given in the Trustees' report for the financial year for which the financial statements are prepared is consistent with the financial statements. 

- the Trustees' report has been prepared in accordance with applicable legal requirements. 

## **Matters on which we are required to report by exception** 

In the light of our knowledge and understanding of the charitable company and its environment obtained in the course of the audit, we have not identified material misstatements in the Trustees' report. 

We have nothing to report in respect of the following matters in relation to which Companies Act 2006 requires us to report to you if, in our opinion: 

- the parent charitable company has not kept adequate and sufficient accounting records, or returns adequate for our audit have not been received from branches not visited by us; or 

- the parent charitable company financial statements are not in agreement with the accounting records and returns; or 

- certain disclosures of Trustees' remuneration specified by law are not made; or 

- we have not received all the information and explanations we require for our audit; or 

- the Trustees were not entitled to prepare the financial statements in accordance with the small companies regime and take advantage of the small companies' exemptions in preparing the Trustees' report and from the requirement to prepare a Strategic report. 

## **Responsibilities of trustees** 

As explained more fully in the Trustees' responsibilities statement, the Trustees (who are also the directors of the charitable company for the purposes of company law) are responsible for the preparation of the financial statements and for being satisfied that they give a true and fair view, and for such internal control as the Trustees determine is necessary to enable the preparation of financial statements that are free from material misstatement, whether due to fraud or error. 

In preparing the financial statements, the Trustees are responsible for assessing the Group's and the parent charitable company's ability to continue as a going concern, disclosing, as applicable, matters related to going concern and using the going concern basis of accounting unless the Trustees either intend to liquidate the Group or the parent charitable company or to cease operations, or have no realistic alternative but to do so. 

Page 12 



**The Lord Mayor's Appeal (A company limited by guarantee)** 

## **Independent auditors' report to the Members of The Lord Mayor's Appeal (continued)** 

## **Auditors' responsibilities for the audit of the financial statements** 

Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free from material misstatement, whether due to fraud or error, and to issue an Auditors' report that includes our opinion. Reasonable assurance is a high level of assurance, but is not a guarantee that an audit conducted in accordance with ISAs (UK) will always detect a material misstatement when it exists. Misstatements can arise from fraud or error and are considered material if, individually or in the aggregate, they could reasonably be expected to influence the economic decisions of users taken on the basis of these financial statements. 

Irregularities, including fraud, are instances of non-compliance with laws and regulations. We design procedures in line with our responsibilities, outlined above, to detect material misstatements in respect of irregularities, including fraud. The extent to which our procedures are capable of detecting irregularities, including fraud is detailed below: 

## _Capability of the audit in detecting irregularities, including fraud_ 

Based on our understanding of the charity and the sector as a whole, and through discussion with the Trustees and other management (as required by auditing standards), we identified that the principal risks of noncompliance with laws and regulations related to health and safety and employment law. We considered the extent to which non-compliance might have a material effect on the financial statements. We also considered those laws and regulations that have a direct impact on the preparation of the financial statements such as the Charities SORP (FRS 102) Second Edition (released October 2019), the Companies Act 2006, taxation and pension legislation. We communicated identified laws and regulations throughout our team and remained alert to any indications of non-compliance throughout the audit. We evaluated management’s incentives and opportunities for fraudulent manipulation of the financial statements (including the risk of override of controls) and determined that the principal risks were related to posting inappropriate journal entries and management bias in accounting estimates and judgemental areas of the financial statements. Audit procedures performed by the engagement team included: 

- Discussions with management and assessment of known or suspected instances of non-compliance with laws and regulations (including health and safety) and fraud; and 

- Assessment of identified fraud risk factors; and 

- Review of expenditure to confirm no evidence of personal benefit; and 

- Identifying and assessing the design effectiveness of controls that management has in place to prevent and detect fraud; and 

- Challenging assumptions and judgements made by management in its significant accounting estimates; and 

- • Performing analytical procedures to identify any unusual or unexpected relationships, including related party transactions, that may indicate risks of material misstatement due to fraud; and 

- Confirmation of related parties with management, and review of transactions throughout the period to identify any previously undisclosed transactions with related parties outside the normal course of business; and 

- Reading minutes of meetings of those charged with governance; and 

- Review of significant and unusual transactions and evaluation of the underlying financial rationale supporting the transactions; and 

- Identifying and testing journal entries, in particular any manual entries made at the year-end for financial statement preparation. 

Because of the inherent limitations of an audit, there is a risk that we will not detect all irregularities, including those leading to a material misstatement in the financial statements or non-compliance with regulation. This risk increases the more that compliance with a law or regulation is removed from the events and transactions reflected in the financial statements, as we will be less likely to become aware of instances of non-compliance. The risk is also greater regarding irregularities occurring due to fraud rather than error, as fraud involves intentional concealment, forgery, collusion, omission or misrepresentation. 

Page 13 



**The Lord Mayor's Appeal (A company limited by guarantee)** 

## **Independent auditors' report to the Members of The Lord Mayor's Appeal (continued)** 

As part of an audit in accordance with ISAs (UK), we exercise professional judgement and maintain professional scepticism throughout the audit. We also: 

- Identify and assess the risks of material misstatement of the financial statements, whether due to fraud or error, design and perform audit procedures responsive to those risks, and obtain audit evidence that is sufficient and appropriate to provide a basis for our opinion. The risk of not detecting a material misstatement resulting from fraud is higher than for one resulting from error, as fraud may involve collusion, forgery, intentional omissions, misrepresentations, or the override of internal control. 

- Obtain an understanding of internal control relevant to the audit in order to design audit procedures that are appropriate in the circumstances, but not for the purpose of expressing an opinion of the effectiveness of the charitable company's internal control. 

- Evaluate the appropriateness of accounting policies used and the reasonableness of accounting estimates and related disclosures made by the Trustees. 

- Conclude on the appropriateness of the Trustees' use of the going concern basis of accounting and, based on the audit evidence obtained, whether a material uncertainty exists related to events or conditions that may cast significant doubt on the charitable company's ability to continue as a going concern. If we conclude that a material uncertainty exists, we are required to draw attention in our Auditors' report to the related disclosures in the financial statements or, if such disclosures are inadequate, to modify our opinion. Our conclusions are based on the audit evidence obtained up to the date of our Auditors' report. However, future events or conditions may cause the charitable company to cease to continue as a going concern. 

- Evaluate the overall presentation, structure and content of the financial statements, including the disclosures, and whether the financial statements represent the underlying transactions and events in a manner that achieves fair presentation. 

- Obtain sufficient appropriate audit evidence regarding the financial information of the entities or business activities within the Group to express an opinion on the consolidated financial statements. We are responsible for the direction, supervision and performance of the Group audit. We remain solely responsible for our audit opinion. 

We communicate with those charged with governance regarding, among other matters, the planned scope and timing of the audit and significant audit findings, including any significant deficiencies in internal control that we identify during our audit. 

Page 14 



**The Lord Mayor's Appeal (A company limited by guarantee)** 

## **Independent auditors' report to the Members of The Lord Mayor's Appeal (continued)** 

## **Use of our report** 

This report is made solely to the charitable company's members, as a body, in accordance with Chapter 3 of Part 16 of the Companies Act 2006, and to the charitable company's trustees, as a body, Part 4 of the Charities (Accounts and Reports) Regulations 2008. Our audit work has been undertaken so that we might state to the charitable company's members those matters we are required to state to them in an Auditors' report and for no other purpose. To the fullest extent permitted by law, we do not accept or assume responsibility to anyone other than the charitable company and its members, as a body, for our audit work, for this report, or for the opinions we have formed. 


## **Lucy Hammond BSc FCA (Senior statutory auditor)** 

for and on behalf of **Kreston Reeves LLP** 

Chartered Accountants Statutory Auditor 

London 

Date: 15 July 2024 

Page 15 



Th• Lord Mayorfs Awl
IA company Ilmltod ty guarante•)
Consolid•ted Ststement of financial a¢tlvities li￿ratIng incomg and oxpendituro acmuntl
For the y8ar ended 30 November 2023
Total
funds
2023
funds
funds
2022
2023
Incom from:
Donattons and legacies
Other trading actsvrt*s
58,7S3
990,021
1.786,765
1.048.774
1.786,765
1,139.769
1,015,OC6
Total Incomo
753
2,Tl6,786
1835.$39
2,154.775
Expendltur• on:
Raising funds
Chaiitab18 •#Nities
1J)43,723
2.039.332
1.043,723
2,098.085
761.159
1.407.736
$8,763
Totsl expendlturn
58.753
3.083.055
3.141.808
2,168.895
Net mov•ment In funds
{306,269)
1306,269)
(14,1201
RKonclllation olfunds:
Total fijnds brought forward
Net movemnt in funds
1.181.522
(306,269)
1,181.522
13062691
1,195,642
{14,120}
Total funds carrled forward
87S253
875.253
1.181,522
The Consolidated ststwneni olffftanoal &tsvit￿ inckKles all gains and losses recogThsed in the yoar.
The n￿e5 on pages 20 to 36 form part ofthese fmancial 5talemerts.
Pago 16

Th• Lord MayoV8 Appeal
IA company limitod by guarantee)
Registerod numb•r: 08140664
Consolldat•d balanco she•1
AS at 30 Novembèr 2023
2023
2022
Fixed as¥ets
Tangib￿ assets
12
Current assets
Debtors
Cash at bank and in hand
14
218,639
1.083.444
837,021
1.037.375
1.302,083
credito￿." amounts faling due wthin cffle
15
{120.561)
Ngt Current assets
875,253
1,181,522
Total net agsets
875,2S3
1,181.522
Charlty funds
RestrKted thjnds
Unrestricted funds
16
Desynaled furKIs
General funds
16
16
211.871
663.382
190,304
991.218
Totat unrestricted funds
16
87S,253
1.181,522
Total funds
875.253
1,181.522
The Trustees ackntr*ledge their responsiiilitw for Cornpl￿.￿ wth the wuirements of Ihe Act with Tespe¢t to
accounlirvJ T￿OrdS and prepara￿Tr offinancHI $L*m￿t$.
The ffnantial slalaments have been preparal in xcordance 7Arylh the pr0￿5￿?nS app1Kab￿ to ertitres subjeLt to
the small companies regimg.
The financial statements wore approved arKI autho￿￿ for issue by the Trustees arKI signed m their behatf ty.
Aldernian Nlcholas Lyons
Lord Mayor 2022r2023
Date. il /Q /
The notes on pages 20 to 36 fomi part of t1￿ financial stalemen
Page 17

Thg Lord Playovs Appeal
(A company Ilmlted by guarantee)
Regist8red numb•r. 08140664
Ch•Tity balance sh•¢t
As at 30 Nov•mber 2023
2023
2022
Investrnents
13
Curr•nt assets
Debtors
Cash at bank and in hand
14
410,524
645.039
739,585
929,841
1,669.426
Creditof5: amounts falling due wiihin c
15
180.311)
(487.905)
Net current as¥•ts
875.262
1.181,521
Total not assets
875.253
1.181,522
Charlty funds
Restricted furKIs
Unrestricted funds
16
Designated fur
General funds
16
16
211M71
190.304
991.218
Total unrestri¢#gJ fu￿18
16
875.253
1,181.522
Total funds
875253
1,181,522
The Trustees ￿kntr￿ed9e their responsijilities for eomptying *ryth Ihe requirements of the Act with respect to
accounting records and preparalM)n of financial slatem
The finan￿81 ststements have been wyed in *¢￿da￿e *ith the provisons applicable to entilies subject to
the small companies regime.
Thé finan￿al ststements were approved and aulP￿Sed for issue by the Trustees ar￿ ￿gned on their behalf by..
Aldernwn Ni¢holas Lyons
Lord Mayor 2022r2023
Dale..
Il/r+/4
The notes on page¥ 20 to 36 fomi part CA these fina￿81 Stateft￿.
Page 18

Tho Lord Mayorfs Apptsl
{A company Ilmlted by guarant••>
Consolld•ted Statement of cash Ib)ws
For the year ￿d•d 30 Nov¢mb•r 2023
2023
2022
Cash I1¢￿ from opernong actlvltles
Net cash used in qjeraling activities
19
{246.4231
(43,3021
Change In cash and ush equivalents In thg yur
Cash and cash eqUiVa￿ts al the beginning oflhe yaar
1246,423
1,083A44
143,302)
1,126.746
Cash and cash ¢qulvalents at the end of th• year
20
837,021
1.083,444
The notes on pw 20 to % fomi part oftF￿ fNwKial statwnents
Pwje 19

The Lord Mayorfs App•al
(A compny lirnltod by guarant•e)
Noles to the financlal statements
For tho year gnded 30 Novgmb•r 2023
G•nornl Infom
The Lcrfd Mayorfs Appea L% a prwate wnpany fimrted by guarantee inc0￿r￿ed in England and Wales.
The registered Off￿ ts The MansKin H￿58, W•tJrc*)K Lon(knn, EC4 88H.
counting pollclos
The finanaal statements have I￿n prepared in accordance wilh th8 charIt￿ SORP (FRS 1021-
Accounting and Rewrting by Charit*s: Statement of R￿0Th¥nended Practice applKable to chariiies
preparing th&r a¢￿untS in accordance with ￿ FinarKial Reporb'rwj Standard applicabk in the UK
and RepublK of Irdand (FRS 1021 (effedive 1 January 20191, the Financkal Rep)rting Standard
appltsble in the UK Rem￿11¢ of IreLwd IFRS 102) and the Cwwies Act 2C4A.
The Lord M￿$ Appea meets th& definitN)n of a publ￿ benefft entsty under FRS 102. Assets and
liabilities are initialy recojnoed at hi%torKal cost or transaction value unless otherwise slated in the
relgvanl accounting pdicy.
The Consolklated statern￿ of finarKial thibes ISOFA) and Consdidated balance sheet
consolhlate the finanoal ststwnents of the Chanty and its subsidiary undertaking. The results of the
sub%drary are ccnsoitdated on a line by line basis.
The Charity has taken advantage of the exemptM alkhved u￿ler ¥eoton 408 of the Companies Act
201A and has not presented its ¢M Slattsynenl of financial actMti8s in these financial statements.
Z2 Golng
The Tnjstees have consklered whether the use of going eoncem ￿ appropriate i.e. whether there are
any material uncertainties related to events or conditi￿5 that may cast Slgnthcant doubt on the abilty
of the Charity to continue as a g(xng concern. The Tnjslees make Ihis assessmenl in re$p8Ct of a
peric#J of at ￿$1 one year from the date of authorisatnn for issue of the financial statements and
have conclud&J that the Charrty has adequate resoU￿S to continue in operational e￿StenCe for the
fr￿eSeeab￿ future and there are no matenal uncertaintios about the Charitys ability to wnlinue as
gYJing cMcem, thus they continue to ￿t the going cOn￿M ba&s of accountiryd in preparing the
financial sL￿ements.
2A Income
All income is rec￿3ft￿ed once It* Chaiity ha5 Wbtillwn8nt to ts income. it is prowk that the
income wll be recer¥ed arKI the amount of irKrTh receivable Can be measured relkqbty.
14 Ex￿ndItur*
Expenditur• is recc*Jnised once there is a or constructNe obligation to transfer ecOn￿1C benefit
to a third party, it is Prei)8b￿ that a transfer of economic beneffts wll be required in setuerrtnt and
the amount of oblvJation can be measured reliab￿. E¥penditure is classrfied by activity. The costs
of each actmty are made up of the total of di[￿t cost5 and shatsd costs, including support costs
invoW in undertaking each actmty. Direct costs attribLrtable to a single aclivty are allocated diT￿lY
to that aclivty. Shared costs whth ts)ntribute to more than one activty and supwrt costs wh￿h are
not attributa)le to a single &XNity are aPport￿ned btheen those activrbe5 on a basis consistent with
the use of resources. CenlTrl staff ￿$ts ate al￿￿ed on the basis of lim8 spent depreCIat￿n
charges alkxated cffl the porthin of Ihe asseY$ us
Expendf(ure ￿ rak8ing furKls indudes all eywditUTe incurred by thè Grc4JP to raise fijnds for its
Charitab￿ purposes aThJ indudes costs rfall fundra¢swy athities 8vents arKI norFcharitablE tr*Jing.
20

The Lord Mayorfs App￿1
IA ry>mpany Nrnited by guarantee)
Notes to the flnanclal $tatsments
For the year endod 30 Novemb•r 2023
Accountlng policles {contlnued)
2.4 Exp•ndlturn (conlinued)
Ewditur8 ¢)n ctharitable adr¥itss is incurred directy undwtthng tho xtP4itw Ythich fvrther the
Group's 0￿ectI￿*s, as well as any assooated support ¢osts.
Grants pay*)le are charged in the ￿ wthen the offer is made except in tIN)se cases wh¥e the offer
is eonditional. such grants being recogni58d as expenditure when the conditions attaching are
fuffilw. Grants offeRd subject lo corKlrtkMS whKh have not been met at the year end are r￿d as a
commthenc but not accn*d 88 e>pnditure.
2.5 Taxatlon
The Chwity is considered to pass the tests set out In Paragraph 1 Schedule 6 of the Finance Act
2010 and therefore it meets th& definition of a c*aritab￿ company for UK corwration tax purpgses.
Accordingty, the Chanty is potent￿￿ty exempt from taxation in respect of income or capital gains
received within categories ts)vereA by Chapt8r 3 Part 11 of the Corporation Tax Act 2010 or Section
256 of the Taxation of Chargeable Gains Act 1992, to the extent that SLK* income or gains are
applied exdusivety to eharitabfe puw.
2.6 Tangibl• fix¢d a¥¥ets and dopreclation
Tangible fixed assets are lnikna1￿ rerngnised at cost. After re¢cgnrtion. under tr* cost model, tangible
fixed assets are measured at cost less accumukted depreQatsC￿ arKI any ￿cumUlated impairment
kisses. All costs incurred to bring a tangit48 fixed asset inlo its InterKI￿ Wti￿ng cC￿ditIOn should b8
induded in the measurement ofctht
Depreciation is charged so as lo al￿ale the cost of lang￿￿ fixed assels les5 their residual value
over their estimated usefijl INes, ugng the strai9ht4ine method.
Depredation is provided on the foLb*ir¥J ba&s:
Piant and machinery
33%
2.7 Inveslm¢nts
Fixed asset investments are a form of firwKial lnstrurr￿t aThJ are initralty recojnised at their
transaction cost and subs8qugntty measured at f*"r walue at the Balance sheet date. unless the value
cannot be measura reli*ty in whth case Ft is measured at ￿st less impaimierrt. Investment gains
and losses, whether realised or unreali5ed. are combined and presenled as 'Gainsl{Losses) on
investments, in the Consolhlated statement of *i¥￿e8.
InvesbThnts in sthidianes are valu&J at cost less pr￿ls1on for iryaimw
2.8 Debtorn
Trade aThJ other debtoryts a￿ recogni5•J at setdement amount after any tTade discount offer8d.
Prepayments are Valu￿ * thè affthnt prepahl nat of any tr* di%>)unts due.
19 Cash at bank and in hand
Cash at bank and in hand indLvJes osh and sknrt4erm hrghty liquid investrnents with a short maturity
of three rrthths or less from the date of acquisition or of the deposit or simiLryr account.
P4e 21

The Lord MayoVs Apwal
(A company Ilmitod by guarantse)
Notes to the financial Statgmgnts
For thg year endod 30 November 2023
Accountlng pollcles l¢¢)ntlnu•d}
2.10 Ll•billlles and provlslons
Liabdities are recc4nised wthen Ilwe 15 an (￿1￿JaIl¢￿ * thg Balance sheet dats as a resuli of a past
event, it is Prci)￿a that a transf8r of ￿on￿niC benefft wll be required in settlement. and the amount
ofthe settle￿t can be estimated reliabty.
abilrties are rwnised at the amount that the Charrty antvpates it ￿11 pay to settle the debt or the
amount rt has received as athnced payThents for the gcods or Serv￿ it must provide.
2.11 Flnanclal Instwrngnts
The Group onty has finanual assets arKJ financial Ik8bilitFes of a kn'nd that qualrfy as basic financial
instruments. Basic fin*Kial instruments are irkitLg1ty recognised al transaction value and subsequent
measured * their setueM￿t value wth the exceptw of bank b)ans wthich are subsequently
2.12 Pensions
The Group oFefates a defined contrt)ut*)n Fens￿)ft scheme and the patsion charge represents the
nounts payable by the Group to Ihe fund in resped ofthe year.
2.13 Fund accountlng
Generai funds are Unrestric￿ funds which are trailab￿ for use at the discretion of the Trustees in
fijrtherance of the genwal ot¥'ectives of Ihe GTOUP aTrJ have not been desiqnated for ot￿r
purposes.
Desp]na￿j funds comprise unrestricted fund5 that have been set aside by the Trust88s for particular
purposes. The aim and u$? of exh dwnated fvnd is set out in the notes to the financ4al
Stat¥￿nIs.
Restricted ftjnds are funds which are to be used in aecordanee wrth specrfic restrictions imposed by
d¢)nors or which have teen raised by the Group for particular purposes. The costs of raising and
administering such fiJnds a￿ Charged ￿n$t Ihe Specif￿ fund. The aim and use of each restrictsd
fund is set in the notes to the ffinancAal Stateffl￿.
Income from donatlons and l•gaci•s
Total
nds
2023
Total
funds
2022
fvnds
2023
nds
2023
Donth"ons
58.753
990,021
1,048.774
1,139.769
Total 2022
121.784
1.017.985
1.139,769

The Lonl Mayoes Appeal
(A company Ilrnltsd by guarnnlee)
Notes to the financial statements
For tho year •nded 30 November 2023
Income from oth*r trading activit
Incorne from fundralslng wents
Unretheted
fvnds
2023
Total
funds
2023
Total
funds
2022
Fundraising events
314.404
314,404
146,991
T¢￿ 2022
146,991
146,991
Inc*)me from non charltable tradlng activili
Unrnstrlcted
funds
2023
Totsl
funds
2023
Totsi
funds
2022
Income from subsidiary- LA14 Trading Limited
1.472,361
1N72,361
868,015
Total 2022
868.015
868,015
Expendltur• t)n ralylng funds
C¢>sts of raislng voluntary Income
Unrestrictsd
Total
funds
2023
Total
funds
2022
2023
Consullancy
Support costs
Wages and salarres
Sccial $ecuiity costs
other PenS￿n Costs
32.230
120,604
341,981
35,836
13.434
32.230
120,6r14
341,981
35.836
13N34
21,139
134,395
274,OCQ
31.14S
7,622
544.085
544.085
468.301
Total 2022
468,301
468,301
Page 23

The Lord Mayorfs AppHI
(A company Ilmlted by guarantse}
Notes to the financial statem•nts
For the year ended 30 November 2023
Exp8nditur• on raislng funds (¢ontlnuod)
O¢hor tradlng wjons
T¢>tal
funds
2023
Tolal
funds
2022
funds
2023
Exponditure of substdhary- LMA Traling Limited
499.638
499,638
292.858
Total 2022
292,858
292,858
Anatysrs of grants
Grants to
Instltuilons
2023
Total
lunds
2023
Total
funds
2022
Grants payable
1,744,038
1,744,038
1.124,817
Totsl 2022
1.124,817
1,124,817
Paye 24

Th• Lord Mayorfs Appeal
IA c¢mp•ny Ilmfted by guar•nts•l
Not95 to the Ilnan¢ial statements
For the year gnded 30 November 2023
Analy$l• of grnnts (conlknued)
The GroLP h88 made the folkwing m￿[ grants to irtst1tutk￿ during yw.
2023
2022
Samaritans P021 Ap*)
Plac828e (2021 Appeal}
The Duke of Edinburgh's Award (2021 Appeal)
Onside Youth z¢￿8$(2021 Apr￿)
Guide of Human Resour¢e Prolessionals (2021 Pppea
Best 8egYtnings (2021 Apr
Samaritans {2022 Appeal)
Place2Be {2022 Appeal)
The Duke of Edinburgh's Award {2022 Appeal)
Onside YoLth Zones12022 App
National Numeracy (2022 ApFear)
MQ Mental Health Rgsearch12023 ApFea)
The Duke of Edinburgh's Award12023 Mppeall
N*iond Numeracy {2023 Appeat)
313,584
113.$84
113,584
113,584
36,370
36,370
35.(100
35.000
110,000
35,000
110,1)cK)
76.070
76.070
76.070
223,209
320,000
320.000
320,000
1,634.628
1,052,076
other grants under£35.(
109.410
72,741
1,744.038
1.124,817
No grants were paid to indmduals.
All grant Pa￿nents are male by TLMA (pth charity).
Page 25

The Lord Mayorfs App•al
(A company Ilmltgd guarantw>
Notes to the Ilnanclal statements
For the year fjndod 30 Novembor 2023
Summary by ￿Thd ty
funds
fvnds
2023
Total
2022
2023
crty Giving Day
Pcpwer of Inclus*)n
This Is Ma + Green Rljbon
Grant and govemance costs
We Can Be
121.9)2
59.212
2S.919
1,705,385
126.914
121.902
S9,212
25.919
1.764138
126,914
62,826
39,252
106,653
1,142,540
56,465
58.753
58.753
2.039.332
109&085
1.407,736
Ttjtal 2022
121.784
1.285,952
1.407.736
Anatysls of expendliure by actlvllles
Actlvttl
Grant
undertaken funding of
dlrecty actfvltl
2023
2023
Support
Total
funds
2023
Totsl
ftjnds
2022
2023
Cty GNINJ Day
Power of IndUS￿n
This Is Me + Green Rbbon
Granl and governance costs
We Can Be
121.902
59.212
25.919
121,902
59.212
25.919
1,764.138
126,914
62.826
39.252
1C6.653
1,142.540
1.744.038
20,100
126.914
333.947
1.744.038
20.100
2,098.085
1.407.736
Total 2022
265.1
1,124,817
17.723
1.407,736
Page 26

Tho Lord May¢¢$ Appal
(A company Ilmlted by guarantee)
Notes lo the financial ststsments
For th8 year ended 30 November 2023
An*tysls of exwidliuro by a¢livlUes (conunuedj
Analysls of dlrect costs
This Is ljle +
Grnon
Ribbon W• Can Be
2023
Clty GSvlng
Total
funds
2022
Incluslon
2023
fund$
2023
2023
64.585
8.803
7,057
39.511
54.811
23.297
56.732
199.425
11,289
156,794
20.135
9,202
28,627
9.591
40,847
Design costs
M*erial costs
Event wsts
M•Jia costs
Other
197
41.517
4.320
1,149
29A82
81
121,902
59212
25,919
126,914
333.947
265.196
Totsl 2022
39.252
11A.653
56.465
265.196
Anatysls of Support ¢osts
Total
funds
2023
Tot
funds
2022
Audit foes
20,11X)
17,723
Audltor¥' r￿UneratIon
2023
2022
Fees payab￿ to the Chwtys aurfrtc* respect ot.
Audit of the Charrtys annual accounts
Audit ofthe SubsKIH￿s annual accounts
Ail non-audit not ind￿1&￿ atthp
8.11)0
6.900
5.100
7,570
5.403
4,750
Page 27

The Lord Mayorfs AppHI
{A company Ilmltod by guarnnts•)
Notes to the flnancial statsmonts
For th• year ended 30 Nov•mber 2023
10. Staff costs
Group
Grcmjp
2022
Charity
2023
Charity
2022
Wages and salaries
Social securrty costs
Other pension wsts
541N06
411,498
46,132
11.931
541A06
34836
13A34
411.498
46,132
11.931
13A34
FA1.676
469,561
690.676
469.561
The average number of p8r50n$ anplojvj by the Charty during the year was as folk￿.
Group
2023
No.
Group
2022
CEO
Offie*Finance Manager
Events Manager
Progfdmme PrO1￿t Manager
Progr8mmelAppe81 Offic*
Comms Manager
12
10
The number of wtthe emplo￿ benefts {exdudiry emplojer penspJn cost¥l ex¢e&ded
£60,OCK) was..
Group
2023
Group
2022
In the band £90.001- £100,¢XIO
Of the empk)yees whose ￿M)lUments exceed £60,000. one (2022.. one) had retirement benefts accruing
under defined contribukn.on pension scheThes.
All the staff were dir￿ empbywl by TLMA but the Pa￿ seryice was provided free of charged by The
Cty of London Corporation.
The key managrnt personnel of TLPM are the trustees and the Chief ExecutNe Officer. The total
employee benefits ofthe key management personnel were £110.48212022: £108,618).
Page 28

Tho Lord Mayorfs Appeal
{A company Ilmlted by guarantso)
Notrs to th8 financial statemonts
For th• year ended 30 November 2023
11.
During the year, no Trustses rtterrtl any or other berbefft$12022'. £Nir)).
Ouring the year end￿ 30 Ncwember2023, ￿ Trustee eyww have been i￿urred (2022.. £Nd}.
During the year. Trustees made per$cK￿l of £1,220 to the Chanty. Related partm of the
Trustses made donat￿￿ of £13.359 to the Charity.
12. Tanglble flxed ￿lets
Group and Charfty
Plant and
machinery
Cost or valuation
Al 1 Decerthr 2022
6,041
At 30 November 2023
5.041
Depreclatlon
At 1 Deeember 2022
S.041
At 30 Novernb8r 2023
5,041
Net ljook value
AI 30 thjvember 2023
At 30 November2022
Page 29

The Lord Mayorfs AP￿al
IA c¢)mpany Ilmhed by guarnntso)
Not•s to tho financial statements
For the year ended 30 Novefflbof 2023
13. Flxgd asset invwtm8nts
Inveslm•nts
In
subsidiary
companles
Cost or valuatSon
At 1 December 2022
At 30 ￿￿Vernber 2023
Net book valu•
At 30 November 2023
At 30 Novwnber 2022
14. Debtors
Group
2023
Group
2022
Chorlty
2023
Charlty
2022
Due within one year
Trade debtors
other debtors
PrepayTherts and 8￿rUed income
38,825
936
178.878
34.175
31,645
144399
376.349
707.940
218.639
410.524
739.585
Pag8 30

Tho Lord Mayorfs Appeal
IA company Ilmltod ty gu*rJntse)
Notgs to the financial slatements
For the year ended 30 November 2023
15. Credltors: Afflounts falling du• wlthln on• y•ar
Group
2023
Group
Charfty
2023
Charity
2022
Trade credito
Amounts ol￿d to gro￿ ￿JertakingY
Other t&￿tIOn and xoal security
Other creditors
27.097
2.926
24.093
48.975
387,602
130.077
57,635
52.769
51.328
161122
120,561
80,311
487,905
Defer￿d income relates lo funds re¢eNed in retati(Ki to the 2024 Appeal which falls in the next mayfftl
y8ar. Income of £34,357 has been deferred so that it is reccgnisgd in the appfopriale mayoral fundraising
r. The amount deferr•Y in the pricx year of£3S.CI)O was rel￿ed in thg current year.
Page 31

The Lord M•yorfs Appeal
(A Gompary Ilmltod by gu•r•ntso)
Notes to the flnan¢ial statements
For th• year onded 30 November 2023
16. Ststem•nt of fvnds
Statement of funds- curr•nt ymr
Balance at
Balance at 1
Trnnsfers Novgrnbgr
inlout
2023
2022
Income Expènd6ture
Unrgstrlctsd funds
Deslgn•ted fund8
Workiro capital
190,304
21.567
211,871
The atr4Jve d￿gnal&j furKls have been set aside CA unrestrictad fijnds by the trustees for a Speafic
purpose- wothing capÉtal to cover any future sh)rtfal in funding.
Genernl funds
Gener81 Funds
991218
2,T16,786 (3.083.055)
(21.56n
663,382
Total Unrestricted funds
1.181,522
2.776.786 13,083,055}
875253
Restricted funds
Donations
58,753
158,753)
The obove restricted funds ¢omprlse baanc85 of donations aThJ grnnts whth ha¥e be￿ given to the
¢harityfor spe¢rf￿ purp08e&
Total of funds
1.181.622
1835.539 (3,141,808)
875.253
P4e 32

The Lord Mayofs Ap
IA company Ilmil￿ ty guarantsè
Notes to the financlal statements
For the y•ar ended 30 November 2023
1& Statemont of lunds (conllnu•dl
Statoment of funds- prlor year
Balan¢e *
Balance at
1 D&ember
2021
Transfers
inloul
N¢)vember
2022
IrKome Expen(￿rture
Unrestrict•d funds
D￿ignated funds
Working capit
173,644
16.660
190,304
G•ngral funds
General Funds
1.tr21.998
2.032,991
(2.047.111)
{16,660)
991.218
Total UnrestrlcW funds
1,195,642
2.032.991
12.047.111}
1,181,522
R•stricted funds
121.784
(121,784)
Total of lunds
1.195.642
2.154,7T5 (2.168.895)
1,181,522
17. Summary of funds
Summary of funds- Gurront yoar
B•lance at
30
November
2023
Bala￿¢ at 1
Trnnsfers
inlout
2022
Incorn• Expondiiuro
Designated fvnds
Genefal funds
Restri¢Xed funds
190.304
991218
21,567
121,5671
211￿71
663.382
2.776,786 {3.083.0551
58,763
($8,753)
1,181,522
2.835.539
13,141.808)
875.253

The Lord Mayorf$ Appeal
(A Company Ilmlted by guarant8¢1
Notes to the flnancial staternents
For the y•ar ended 30 November 2023
17. summary of funds (continued)
Summary of lunds- prfor yèar
Balance at
30
Transfer8 November
Inlo
2022
Balance at
2021
Income &pendrture
Designated funds
General funds
Restricted fvnds
173.644
1,021,998
16.660
{16.660)
190.31X
991.218
2.032.991
121,784
(2,047,111)
{121.784)
1,195.642
2.154.7T5 (2,168,895)
1.181.522
18. Analysls of not ass•ts beiw•en funds
Analysls of n•t ass•ts bot¥Men funds- currontyear
Unrestslcted
funds
2023
Total
funds
2023
Current assets
Crgjitors due *ithin one y
1,037,375
1,037,375
{162.1221 (162.122)
Tolal
875,253
875.253
Analysls of net ass•ts between funds- prlor year
UnrestrictoJ
fijnds
2022
T¢)tsl
funds
2022
Current assets
Cr&Jriors due *ithin <Jne
1,302,083
1,302,083
(120,5611 {120,5611
Totsl
1.181.522
1,181,522
P•Je 34

Th• Lord Mayorfs Appeal
(A company Ilmlted by guar•nts¢}
Notes to the flnanclal statsments
For the year eThd￿ 30 Novomb8r 2023
19. Roconciliation of net M0￿ment In funds lo net from op•rating acllvitl6s
Group
2023
Group
2022
Net (ewenditure) forth? year {as per Statement of FinancMI AGl1vil￿)
(306.269}
(14.1201
Adjustments for.
De¢￿4¥e1(1ncreaseI in debtors
Increase in credit(Ys
IDecreasel in defe￿ed income
18,28S
120,901)
14,570
122,8511
13,043)
Not cash lusgd Inl by operating activities
1241423)
{43.302)
Anatysls of ¢ash and ush •qul¥alonts
Gmup
2023
Group
2022
Cash in hand
837,021
1,083.444
Analysb of thanges in not d•bt
At30
November
2023
Dfjcember
2022 Cash
Cash at bank and in harKI
1.083.444
1246.423)
837,021
1.083.444
1.083.444
Page 35

The Lord Mayofs Appeal
(A company 11m1t￿ ty guarantee)
NotK to the finan¢lal statèmènts
For the year gnded 30 Novgmber 2023
R•￿I•d party tr•nsacdtX
Aldennan Sir William Russell, Trustee until 7 Decwnber 2022. is also a Direth)r of Place2Be. The Charty
paid grants during the year of £75.070 to Pixe28e (2022: £148,584).
Exemption from the requiremenl to dthe tranwtion befvmen wFwJny gr￿P men*ers has bsen
taken in ￿¢￿dance with provtsions in FRS8.
23. Controlllng party
Therg IS m utknrn*e tontrolling porty.
Princlpal subsldlarles
The fdknving was a subshliary undertthng ofthe Charity.
Company Reglstered offi¢¢ or prlnclpal Class of
Truffl￿r
place of I￿$1￿
shares
Nam8
Holdlng
Lord Mayofs Appeal Tradiry 11692137 The Mwon Hcmjse, London.
mrted
EC4N 8BH
Ordinary
100%
Includad In
¢onsolldatlon
The financral results of the subsidory forthe yearwer8:
Name
Incom• Expendlturo Net assets
Lord Mayorfs ApFeal Trading Lwnled
1A72,361
{1N72,361)
Page 36