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2024-12-31-accounts

PARS MEDIA TRUST

ANNUAL REPORT AND FINANCIAL STATEMENTS 31 DECEMBER 2024

Charity Number 1146242 Company Number 07851180

PARS MEDIA TRUST FINANCIAL STATEMENTS YEAR ENDED 31 DECEMBER 2024

CONTENTS PAGES
Reference & Administrative Information 1
Trustees’ Annual Report 2 - 7
Statement of Trustees’ Responsibilities 8
Independent Examiner’s Report 9
Statement of Financial Activities 10
Balance Sheet 11
Cash Flow Statement 12
Notes to the Financial Statements 13 - 20

PARS MEDIA TRUST REFERENCE & ADMINISTRATIVE INFORMATION YEAR ENDED 31 DECEMBER 2024

Registered office: Unit 14,
Park Royal Metro Centre,
Britannia Way,
London,
England,
NW10 7PA
Trustees: Mr Malcolm Stuart Steer (Chairman)
Mr Samuel Bazmjou (resigned 28 May 2024)
Mrs Rachel Fadipe
Mr Panayiotis Keenan
Dr Terence Ascott
Mr Patrick Wright (resigned 2 June 2024)
Company secretary Mr Panayiotis Keenan
Independent examiner: Joshua Kingston BSc ACA
Burton Sweet Limited
Chartered Accountants
The Clock Tower
5 Farleigh Court
Old Weston Road,
Flax Bourton,
Bristol, BS48 1UR
Bankers: Barclays Bank PLC,
Acorn House,
36-38 Park Royal Road,
London, NW10 7JA
Triodos Bank,
Deanery Road,
Bristol BS1 5AS
Solicitors: Wellers Law Group LLP (incorporating Cooke Matheson Solicitors),
7-8 Gray's Inn Square,
Gray's Inn,
London WC1R 5JQ

1

PARS MEDIA TRUST REPORT OF THE TRUSTEES YEAR ENDED 31 DECEMBER 2024

Structure, Governance and Management

PARS Media Trust is an incorporated charity limited by guarantee, company registration No 07851180 and Charity Registration No 1146242, operating within its Memorandum and Articles of Association signed on 30 September 2011 and registered with the Charity Commission on 17 November 2011.

All remuneration for key management and other employees of PARS Media Trust is based on the HAY system. The HAY system is based on measuring the job against three elements which are deemed to be common in all jobs, know how, problem solving and accountability and a regular survey of how these elements are rewarded in a representative group of companies in the country.

Governance

The Charity is governed by its Trustees meeting regularly in committee. During 2024 we had two resignations of Trustees, Mr Samuel Bazmjou and Mr Patrick Wright. Mrs Rachel Fadipe resigned as Secretary but remains a Trustee.

The process of recruiting new Trustees is the following:

Each Trustee serves for a term of three years and then are subject to re-election. There is no limit set to the number of terms a Trustee can stand for.

The process of induction and training are intended to ensure that individual trustees are enabled to being as much added value to the work of the board as their personal background, experience and skills equip them to do. New Trustees are provided with information about the charitable company together with a copy of the PARS Media Trust staff handbook.

Meetings are held virtually and in the PARS Media Trust premises, where all the Trustees can meet and spend time with the employees.

Aims

The Charity's Object is the advancement of the Christian faith, to be carried out in furtherance of the Statement of Faith set out in clause 8 of its Articles.

The PARS Media Trust Trustees have agreed a memorandum of understanding with and are represented on the SAT-7 PARS Board. SAT-7 PARS is a ministry division of SAT-7 International and is represented on the SAT-7 International Council. Both SAT-7 PARS and the SAT-7 International Council legally execute their international work through the Cyprus registered company, SAT-7 Media Services Ltd.

2

PARS MEDIA TRUST REPORT OF THE TRUSTEES YEAR ENDED 31 DECEMBER 2024

Achievements in 2024 Production:

Programming:

Digital Media:

Audience Relations:

3

PARS MEDIA TRUST REPORT OF THE TRUSTEES YEAR ENDED 31 DECEMBER 2024

challenges and questions. For many viewers it is their only source of fellowship and teaching on Christianity.

Other:

Activities in 2024

During the year the Trustees met three times. The meetings were held both through Zoom and face to face, for those able to attend. Mr Panayiotis Keenan as Executive Director of SAT-7 PARS continues to meet regularly with the PARS Media Trust staff through video calls and in person visits. During such visits he advises, reviews plans for the future commissioned programmes and projects for the operation.

In addition staff meetings are held via zoom that link all the staff working for the SAT-7 PARS channel, bringing together all the team to hear and share updates.

In 2024, the hours of live programming were 6.5 hours per week, this consisted of 369 episodes. The number of different programmes produced for broadcast, both live and pre-recorded, from the PARS Media Trust studio totalled 344 hours.

For Digital Media we had 91 episodes of production, totalling 6 hours in total. Most Digital Media productions are created with short durations as is common practice and reasoning for these platforms.

In 2024 we continued introducing and implementing the new operational goals that were set by the SAT-7 International Council for 2023 and onwards. The operational goals are mentioned regularly through meetings that are held for all staff, so all can understand and work together to reach the agreed goals. Also, the goals are considered and reviewed during separate appraisal / goal setting meetings for each staff individually. Each producer was asked to think about how they could incorporate the goals into their programmes and to then return with a plan on how to roll these out within the given budget for the coming year. Some of the goals are shorter term and some longer term, therefore both were taken into consideration in planning ahead.

By introducing some of the goals into PARS Media Trust programmes it will make a difference in the appearance and content of the programmes, with the goal to attract new viewers. The success of this can only partly be measured by the response from online viewers. With the countries we broadcast to having many security and internet restrictions it is not possible for us to obtain accurate reports through research or only via the responses we receive from viewers of the satellite broadcasts. A combination

4

PARS MEDIA TRUST

REPORT OF THE TRUSTEES YEAR ENDED 31 DECEMBER 2024

of focus groups, viewer feedback and departmental meetings are held to brainstorm and plan for the objectives and the measurement of their success.

SAT-7 Media Services provides operational support to PARS Media Trust through HR, IT and Communications functions. Visits from some SAT-7 Media Services functional Managers have been made to PARS Media Trust through the year.

Financial Review and Results

The financial activities of the charity during the year have been focused on developing the range of programmes and taking further the work of recording and live transmission of programmes in Farsi. The programmes have been sold to SAT-7 Media Services and a total of £602,490 was received in the year. The charity ended the year with net assets now in use, with a value of £200,619 including general funds of £151,012.

During the year, PARS Media Trust continued to develop with more new programme segments and enhanced content. Regular meetings were held with the SAT-7 PARS Executive Director, and the Finance and Programming departments to review commissioning of productions for the following month and longer term, looking at each quarter.

Reserves Policy

The trustees have established a policy whereby the unrestricted funds not committed or invested in tangible fixed assets (the "free reserves") held by the charity should be sufficient at the end of any calendar month to meet the planned working requirements of the charity for the next one to three months. In 2025 the planned working requirements are budgeted to be on average £50,000 per month. The trustees are of the opinion that this level is adequate to ensure that the trust continues at a sustainable level.

At the balance sheet date, the charity had free reserves of £151,012. The trustees consider that as the difference between free reserves and the higher limit for reserves as defined by the policy is not material, they are happy with reserves at this level. The charity also held a designated fund of £49,607 which is represented by the fixed assets of the Charity.

Risk Management

During the year the Trustees carried out an appraisal of the major risks facing the charity to ensure that measures were in place to mitigate them. Further work has taken place on the risk register.

A risk assessment document was created with the guidance of Grant Thornton, some areas need further development and it will be rolled over to 2025.

Public Benefit

The trustees have complied with their duty under the Charities Act 2011 to have due regard to Public Benefit guidance published by the Charity Commission.

5

PARS MEDIA TRUST REPORT OF THE TRUSTEES YEAR ENDED 31 DECEMBER 2024

Trustees

Mr Samuel Bazmjou was involved in broadcasts and as a Programming Consultant during 2024 received a remuneration of £4,620.

Through the financial reports the Trustees have confidence that the charity remains a going concern and will be able to continue its studio recordings and broadcasts.

Future Plans

In 2025 the Charity aims to:

6

PARS MEDIA TRUST REPORT OF THE TRUSTEES YEAR ENDED 31 DECEMBER 2024

a livelier and more attractive format to the shows, thereby attracting new younger viewers. This information we received via the data we collect in our systems (Echo) and the viewers sharing it with our Audience Relations team.

7

PARS MEDIA TRUST STATEMENT OF TRUSTEES’ RESPONSIBILITIES YEAR ENDED 31 DECEMBER 2024

Statement of Trustees Responsibilities

The trustees (who are also directors for the purposes of company law) are responsible for preparing the Trustees' Report and the financial statements in accordance with applicable law and United Kingdom Accounting Standards (United Kingdom Generally Accepted Accounting Practice).

Company law requires the trustees to prepare financial statements for each financial year which give a true and fair view of the state of affairs of the charitable company and of the incoming resources and application of resources, including the income and expenditure, of the charitable company for that period. In preparing these financial statements, the trustees are required to:

The trustees are responsible for keeping adequate accounting records that disclose with reasonable accuracy at any time the financial position of the charitable company and enable them to ensure that the financial statements comply with the Companies Act 2006. They are also responsible for safeguarding the assets of the charitable company and hence for taking reasonable steps for the prevention and detection of fraud and other irregularities.

The Trustees have prepared this report in accordance with the special provisions for small companies under Part 15 of the Companies Act 2006.

Signed on behalf of the Trustees.

Malcolm Steer

Chairman of PARS Media Trust

May 19 2025 Date:……………….

8

PARS MEDIA TRUST INDEPENDENT EXAMINER’S REPORT YEAR ENDED 31 DECEMBER 2024

Independent examiner’s report to the trustees of Pars Media Trust

I report to the charity trustees on my examination of the accounts of the Company for the year ended 31 December 2024.

Responsibilities and basis of report

As the charity’s trustees of the Company (and also its directors for the purposes of company law) you are responsible for the preparation of the accounts in accordance with the requirements of the Companies Act 2006 (‘the 2006 Act’).

Having satisfied myself that the accounts of the Company are not required to be audited under Part 16 of the 2006 Act and are eligible for independent examination, I report in respect of my examination of your charity’s accounts as carried out under section 145 of the Charities Act 2011 (‘the 2011 Act’). In carrying out my examination I have followed the Directions given by the Charity Commission under section 145(5) (b) of the 2011 Act.

Independent examiner’s statement

Since the Company’s gross income exceeded £250,000 your examiner must be a member of a body listed in section 145 of the 2011 Act. I confirm that I am qualified to undertake the examination because I am a member of the Institute of Chartered Accountants in England and Wales, which is one of the listed bodies.

I have completed my examination. I confirm that no matters have come to my attention in connection with the examination giving me cause to believe:

  1. accounting records were not kept in respect of the Company as required by section 386 of the 2006 Act; or

  2. the accounts do not accord with those records; or

  3. the accounts do not comply with the accounting requirements of section 396 of the 2006 Act other than any requirement that the accounts give a ‘true and fair view which is not a matter considered as part of an independent examination; or

  4. the accounts have not been prepared in accordance with the methods and principles of the Statement of Recommended Practice for accounting and reporting by charities applicable to charities preparing their accounts in accordance with the Financial Reporting Standard applicable in the UK and Republic of Ireland (FRS 102).

I have no concerns and have come across no other matters in connection with the examination to which attention should be drawn in this report in order to enable a proper understanding of the accounts to be reached.

Joshua Kingston BSc ACA Burton Sweet Limited Chartered Accountants The Clock Tower 5 Farleigh Court Old Weston Road Flax Bourton Bristol BS48 1UR

Date: May 19 2025

9

PARS MEDIA TRUST

STATEMENT OF FINANCIAL ACTIVITIES (INCLUDING INCOME AND EXPENDITURE ACCOUNT) YEAR ENDED 31 DECEMBER 2024

Note
Income from:
Charitable activities
Television production income
Investments
Total income
Expenditure on:
Charitable activities
2
Total expenditure
Net income/(expenditure) for the period
3
Total funds brought forward
12
Total funds carried forward
12
Total funds
2024
£
602,490
559
603,049
603,027
603,027
22
200,597
200,619
Total funds
2023
£
642,085
-
642,085
605,511
605,511
36,574
164,023
200,597

All movements in both the current and comparative years are in unrestricted funds.

The Charity has no recognised gains or losses other than the results for the year as set out above.

All of the activities of the Charity are classed as continuing.

The notes on pages 13 to 20 form part of these financial statements

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PARS MEDIA TRUST

BALANCE SHEET

AT 31 DECEMBER 2024 Company number: 07851180 Company number: 07851180
2024 2023
Note £ £
Fixed Assets
Tangible fixed assets 6 49,607 48,165
Current assets
Debtors 7 5,533 7,389
Cash at bank 167,008 177,522
172,541 184,911
Creditors : Amounts falling
due within one year 8 (21,529) (32,479)
Net current assets 151,012 152,432
Net assets 200,619 200,597
Unrestricted funds
General funds 13 151,012 152,432
Designated funds 13 49,607 48,165
Total funds 200,619 200,597

For the year ending 31 December 2024 the company was entitled to exemption from audit under section 477 of the Companies Act 2006 relating to small companies.

Directors responsibilities

The members have not required the charitable company to obtain an audit of its accounts for the period in question in accordance with section 476.

The members have not required the company to obtain an audit of its accounts for the period in question in accordance with section 144(2) of the Charities Act 2011.

The directors acknowledge their responsibilities for complying with the requirements of the Act with respect to accounting records and the preparation of accounts

These financial statements have been prepared in accordance with the special provisions for small companies under Part 15 of the Companies Act 2006.

May 19 2025

These financial statements were approved by the trustees on…......................... and are signed on their behalf by:

Malcolm Steer Chairman

The notes on pages 13 to 20 form part of these financial statements

11 Page

PARS MEDIA TRUST

STATEMENT OF CASH FLOWS

YEAR ENDED 31 DECEMBER 2024

Note
Net cash inflow/ (outflow) from operating activities
10
Non-operational cash flows:
Investing activities
Purchase of fixed assets
Net cash inflow/(outflow) for the year
11
Cashflow Restrictions
2024
£
7,503
(18,017)
2023
£
63,910
(8,443)
(18,017) (8,443)
(10,514) 55,467

Charity law prohibits the use of net cash inflows on any endowed or other restricted fund to offset net cash outflows on any fund outside its own objects, except on special authority. In practice, this restriction has not had any effect on cash flows for the year.

The notes on pages 13 to 20 form part of these financial statements

12 Page

PARS MEDIA TRUST

NOTES TO THE FINANCIAL STATEMENTS

YEAR ENDED 31 DECEMBER 2024

1 Accounting policies

The charity is a public benefit entity as defined under FRS102.

I. When donors specify that donations given to the Charity must be used in future accounting periods, the income is deferred until those periods;

II. When donors impose conditions which have to be fulfilled before the Charity becomes entitled to use such income, the income is deferred until the pre-conditions have been met.

Depreciation is calculated so as to write off the cost of an asset, less its estimated residual value, over the useful economic life of that asset as follows:

Studio fixtures and fittings 10% straight line Studio equipment 10% - 20% straight line Office equipment 10% straight line IT equipment 20% straight line

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PARS MEDIA TRUST

NOTES TO THE FINANCIAL STATEMENTS

YEAR ENDED 31 DECEMBER 2024

1 Accounting policies (continued)

The estimates and underlying assumptions are reviewed on an ongoing basis. Revisions to accounting estimates are recognised in the period in which the estimate is revised where the revision affects only that period, or in the period of the revision and future periods where the revision affects both the current and future periods.

14 Page

PARS MEDIA TRUST

NOTES TO THE FINANCIAL STATEMENTS

YEAR ENDED 31 DECEMBER 2024

2
Expenditure on Charitable activities
Direct costs
Production
Broadcasting
Salaries
Gross salaries
Employer's NIC
Pensions
Other staff costs
Support costs
Travel & subsistence
Hospitality & gifts
Software
Studio maintenance and cleaning
Legal and professional fees
Depreciation
Rent and storage
Utilities
Office supplies
Telephone & internet
Printing, postage and stationery
Insurance
Loss on sale of fixed assets
Sundry costs
Governance costs
Total costs
Total funds
Total funds
2024
2023
£
£
156,776
182,887
652
3,161
157,428
186,048
292,214
292,625
20,995
20,268
8,068
7,261
10,560
9,422
331,837
329,576
13,281
9,802
213
261
2,371
1,851
21,270
14,032
1,054
1,061
16,575
15,527
28,799
31,303
10,296
5,627
2,243
1,329
7,952
3,137
206
104
971
892
1,257
-
4,143
2,453
3,131
2,508
113,762
89,887
603,027
605,511

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PARS MEDIA TRUST

NOTES TO THE FINANCIAL STATEMENTS

YEAR ENDED 31 DECEMBER 2024

3 Net income/(expenditure) for the period

This is stated after charging:

This is stated after charging:
Total Funds Total Funds
2024 2023
£ £
Depreciation 16,575 15,527
Independent examiner's fee:
For independent examination 1,170 1,100
For preparation of statutory accounts 1,370 1,280

4 Staff costs and numbers

The aggregate payroll costs were:

Wages & salaries
Social security costs
Pensions
Other staff costs
Total Funds
2024
£
292,214
20,995
8,068
10,560
331,837
Total Funds
2023
£
292,625
20,268
7,261
9,422
329,576

The remuneration and benefits received by key management personnel were £48,098 (2023: £45,400) for the year.

No employee received emoluments of more than £60,000.

The average weekly number of employees during the year was as follows:

2024 2023
No. No.
Number of staff 13 13

5 Taxation

No provision is made for Corporation Tax, as the Charity is able to claim full statutory exemption subject to the proper application of all its charitable resources.

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PARS MEDIA TRUST

NOTES TO THE FINANCIAL STATEMENTS

YEAR ENDED 31 DECEMBER 2024

6
Tangible fixed assets
Studio Fixtures
& Fittings
£
Cost
At 1 January 2024
237,286
Additions
-
Disposals
-
At 31 December 2024
237,286
Depreciation
At 1 January 2024
237,036
Charge for the year
63
Eliminated on disposal
-
At 31 December 2024
237,099
Net book value
At 31 December 2024
187
At 31 December 2023
250
7
Debtors
VAT reclaimable
Other debtors
Amounts owed by associated charity
8
Creditors: Amounts falling due within one year
Trade creditors
Accruals and deferred income
Other liabilities
Taxation and other social security
6
Tangible fixed assets
Studio Fixtures
& Fittings
£
Cost
At 1 January 2024
237,286
Additions
-
Disposals
-
At 31 December 2024
237,286
Depreciation
At 1 January 2024
237,036
Charge for the year
63
Eliminated on disposal
-
At 31 December 2024
237,099
Net book value
At 31 December 2024
187
At 31 December 2023
250
7
Debtors
VAT reclaimable
Other debtors
Amounts owed by associated charity
8
Creditors: Amounts falling due within one year
Trade creditors
Accruals and deferred income
Other liabilities
Taxation and other social security
Studio
Equipment
£
204,154
16,899
(1,437)
Office
Equipment
£
11,949
-
-
IT
Equipment
£
60,212
2,555
-
Total
£
513,601
19,454
(1,437)
237,286 219,616 11,949 62,767 531,618
237,036
63
-
172,104
10,620
(143)
7,988
976
-
48,308
5,059
-
465,436
16,718
(143)
237,099 182,581 8,964 53,367 482,011
187 37,035 2,985 9,400 49,607
250 32,050 3,961 11,904 48,165
2024
£
3,501
92
1,940
2023
£
7,240
149
-
5,533 7,389
2024
£
6,719
7,851
6,959
-
2023
£
15,949
7,691
1,955
6,884
21,529 32,479

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PARS MEDIA TRUST

NOTES TO THE FINANCIAL STATEMENTS

YEAR ENDED 31 DECEMBER 2024

9 Commitments under operating leases

At 31 December 2024 the charitable company had total minimum commitments under non-cancellable operating leases as follows:

2024 2023
Land & Land &
Buildings Buildings
£ £
Within one year 27,000 27,000
Within 2 to 5 years 33,750 60,750

10 Reconciliation of net movement in funds to net cash inflow from operating activities

Statement of Financial Activities: Net movement in funds
Depreciation
Increase / (decrease) in creditors
Decrease / (increase) in debtors
Net cash (outflow)/inflow from operating activities
11
Analysis of changes in cash during the year
Cash at bank and in hand
Cash at bank and in hand
2024
£
22
16,575
(10,950)
1,856
2023
£
177,522
2023
£
36,574
15,527
12,999
(1,190)
7,503 63,910
2024
£
167,008
Change
£
(10,514)
2023
£
177,522
2022
£
122,055
Change
£
55,467

18 Page

PARS MEDIA TRUST

NOTES TO THE FINANCIAL STATEMENTS

YEAR ENDED 31 DECEMBER 2024

12
Movement in funds
Unrestricted funds
Designated fund
General funds
Total funds
Prior year comparative
Unrestricted funds
Designated fund
General funds
Total funds
At 1 Jan
2024
£
48,165
152,432
Income
£
-
603,049
Expenditure
£
(16,718)
(586,309)
Transfers
£
18,160
(18,160)
At 31 Dec
2024
£
49,607
151,012
200,597 603,049 (603,027) - 200,619
At 1 Jan
2023
£
55,249
108,774
Income
£
-
642,085
Expenditure
£
(15,527)
(589,984)
Transfers
£
8,443
(8,443)
At 31 Dec
2023
£
48,165
152,432
164,023 642,085 (605,511) - 200,597

The designated fund represents the net book value of fixed assets in use by the charity, up to the extent of funds being available for designation. Depreciation including loss on disposal is charged against this fund and transfers represent additions to and disposals from fixed assets during the year and any adjustment required regarding the over designation of unrestricted fund.

13 Analysis of net assets between funds

As at 31 December 2024
Unrestricted funds
General funds
Designated funds
Prior year comparative
As at 31 December 2023
Unrestricted funds
General funds
Designated funds
£
-
49,607
Tangible
fixed assets
Cash held
£
167,008
-
£
(15,996)
-
Other net
liabilities
Total
£
151,012
49,607
49,607 167,008 (15,996) 200,619
£
-
48,165
Tangible
fixed assets
Cash held
£
177,522
-
£
(25,090)
-
Other net
liabilities
Total
£
152,432
48,165
48,165 177,522 (25,090) 200,597

19 Page

PARS MEDIA TRUST

NOTES TO THE FINANCIAL STATEMENTS

YEAR ENDED 31 DECEMBER 2024

14 Company limited by guarantee

The company is limited by guarantee and as such has no issued share capital. In the event of the company being wound up the liability of the members is limited to £1 each.

15 Related party transactions

Terence Ascott, a Trustee and director of PARS Media Trust, is also trustee and director of SAT-7 International Trust and SAT-7 Media Services Ltd.

Rachel Fadipe, a Trustee and director of PARS Media Trust, was also Secretary to SAT-7 UK Trust Ltd.

Panayiotis Keenan, a Trustee and director of PARS Media Trust, is an employee of SAT-7 Media Services Ltd and SAT-7 PARS Executive Director.

The charity received television production income from SAT-7 Media Services Ltd of £602,490 (2023: £642,085).

Mr Samuel Bazmjou is a trustee and provided programming and broadcasting services at total cost to the charity of £4,620, (2023: £8,880). Trustees are permitted under the terms of the governing document to provide contracted services to the charity.

The total amount of expenses reimbursed to Trustees or paid directly to third parties in the year is £562 (2023 : £402)

Other than those disclosed above there were no further related party transactions.

20 Page