Company registration number: 06774535 Charity registration number: 1129084
Firing Line Ltd
(A company limited by guarantee) Annual Report and Financial Statements for the Year Ended 31 March 2025
HSJ Audit Limited Statutory Auditor Severn House Hazell Drive Newport South Wales NP10 8FY
Firing Line Ltd
Contents
| Trustees' Report | 1 to 8 |
|---|---|
| Independent Auditors' Report | 9 to 11 |
| Statement of Financial Activities | 12 to 13 |
| Balance Sheet | 14 |
| Notes to the Financial Statements | 15 to 31 |
Firing Line Ltd
Trustees' Report
The trustees, who are directors for the purposes of company law, present the annual report together with the financial statements and auditors' report of the charitable company for the year ended 31 March 2025.
Objectives and activities
Objects and aims
The charity's objects are:
-
(a) to educate the public in the history, culture and military accomplishments of:
-
(i) 1st The Queen's Dragoon Guards and its antecedent regiments ('QDG');
-
(ii) The Royal Welsh and its antecedent regiments ('R WELSH'),
in particular to maintain a military museum and archive and to preserve and exhibit to the public those artefacts and assets which are on loan from the QDG, the R WELSH and their respective Museum Trusts.
- (b) to promote an awareness of the history and role of the armed forces in the United Kingdom, especially the QDG and R WELSH, with an aim of promoting an interest and involvement by the public with both regiments; and further advancing public education by engaging with the Armed Forces and veteran community in Wales.
The museum will implement its ethical and professional standards preserving the rich heritage of the QDG and the R WELSH for the purpose of historic interpretation of the Armed Forces in Wales, military history research learning and outreach and social interaction for public benefit.
Mission statement
We preserve, promote, and present the history of 1st The Queen’s Dragoon Guards and The Royal Welsh. We educate, engage and inspire by connecting the regiments to the wider nation and the people of Wales. We communicate, commemorate and celebrate regimental heritage, tradition and ethos as we highlight the stories of ‘ordinary’ people who have done extraordinary things in the line of military service.
Page 1
Firing Line Ltd
Trustees' Report
Objectives, strategies and activities
Introduction
The Firing Line Museum of The Queen's Dragoon Guards and The Royal Welsh, Cardiff Castle, first opened its doors to the public in February 2010, following the closures of The QDG Regimental Museum and The Welch Regiment Museum, both situated within the grounds of Cardiff Castle.
The museum's audiences continue to grow following the COVID-19 pandemic. The 2024/2025 visitor figures equated to an 8.6% increase on visitor numbers from the financial year 2023/2024.
Visitors
April 2024 7,752 May 2024 11,389 June 2024 7,094 July 2024 8,712 August 2024 13,061 September 2024 6,744 October 2024 8,046 November 2024 5,620 December 2024 4,331 January 2025 3,614 February 2025 6,088 March 2025 5,785
TOTAL VISITORS 2024/2025 88,236 8.6% increase TOTAL VISITORS 2023/2024 81,255 17.5% increase TOTAL VISITORS 2022/2023 69,134 22% increase TOTAL VISITORS 2021/2022 56,663 TOTAL VISITORS 2020/2021 60 TOTAL VISITORS 2019/2020 117,405 5.2% decrease TOTAL VISITORS 2018/2019 123,815 7.3% increase TOTAL VISITORS 2017/2018 115,339 26.8% increase TOTAL VISITORS 2016/2017 90,986 19.3% increase
Page 2
Firing Line Ltd
Trustees' Report
Exhibitions and The Museum Front of House
The Front of House daily talks programme continues with continued high levels of engagement. Talks this year have included: a history of flags, standards and colours; a history of regimental firearms; a history of bladed weaponry; a history of regimental headwear.
In collaboration with Heartstone Chandra, a not-for-profit arts, cultural and educational organisation, a photograph exhibition was launched in the museum in 2024 commemorating KFOR and the British Army’s peacekeeping mission in Kosovo.
In the autumn of 2024, the museum enabled a video-journalist (who gave his time freely) to interview a descendent of Franz Josef I of Austria, former Colonel in Chief of the King’s Dragoon Guards, for the creation of a documentary to be shown in the museum.
Over the summer, the museum was provided with an interactive range simulator, providing an engaging insight into weapons technology used by the British Army over the last fifty years. In October, the Firing Line Museum once again took part in the Welsh Museum’s Festival, which provided family activities and connected museums around Wales.
Other Activities
Educational activity at the museum has continued with both outreach sessions and groups visiting Firing Line. Over the course of the year, the museum worked with around 1000 students aged between five and eighteen years old, including a Queen’s Dragoon Guards badged Combined Cadet Force.
In autumn and winter, Firing Line worked with a mentor through GEM (Group for Education in Museums) Cymru, who provided advice on streamlining the museum’s learning offering and expanding the resources to include learners aged 16-18 years old.
The museum hosted a number of military groups throughout the year and has experienced an increase in visits from regimental personnel intakes. The number of organised veterans’ group visits to the museum has significantly increased. The use of the Waterloo Room for veterans’ hubs continues, as does the veterans’ memorial garden adjacent to the Abandoned Soldier statue, maintained throughout the year by Boots on the Ground and in collaboration with the Veterans’ NHS Wales peer mentoring scheme.
Fundraising disclosures
The museum raises funds by donation boxes in the museum and by applying to grant funders. During the year, no complaints were received in relation to fundraising activities. No complaints were received about fundraising practices during the year. The trustees take care to ensure that fundraising activities are carried out in a way that is respectful and does not place undue pressure on individuals to donate.
£350 funding was received from the Association of Independent Museums to support training in charity finances, in particular to support the Company Secretary’s attendance at two one-day courses organised by the National Council for Voluntary Organisations (NCVO). £750 was received from GEM (Group for Education in Museums) Cymru for the provision of additional education resources following a term of mentorship.
Additionally, £25,084 in grant-in-aid was received from the Ministry of Defence and circulated by The Army Museums Ogilby Trust, this funding contributes towards the payment of salary for the Regimental Curator.
Public benefit
The organisation's trustees can confirm that they have complied with the duty in·section 17 of the Charities Act 2011 to have due regard to public benefit guidance published by the Charity Commission. Significant activities that were undertaken during the year that demonstrate public benefit are set out on the following pages.
Page 3
Firing Line Ltd
Trustees' Report
Use of volunteers
Volunteers provide an integral part of the museum team. The museum is hoping to recruit more volunteers from the Armed Forces community.
There is a formal agreement with Cardiff University to accommodate work placements, which provides volunteer placements to students from the School of History, Archaeology and Religion at the University. There are strong working relationships with various colleges and further educational outlets. Work has taken place with local schools to enable their pupils to come for Work Experience weeks. Several of these students have continued their relationship with the museum after their week has been completed.
Achievements and performance
The museum holds full accreditation status.
Museum Marketing
The museum continues to make use of Facebook, Instagram, YouTube and LinkedIn to promote the museum, its collections and commemorative events. The website continues to be updated to reflect museum offerings.
The museum is a member of the Wales and West Army Museums network, the Museums Association, the Museums Federation Cymru, the Association of Independent Museums and The Army Museums Ogilby Trust (AMOT).
Professional Activities
The Curator, who is also a serving Major with The Royal Yeomanry, is also the Chair of The Wales and West Army Museums network. The Company Secretary continues her DPhil in History at the University of Oxford, in her own time.
Armed Forces Covenant
The museum currently holds the Gold Award by the Armed Forces Community Covenant Scheme, which was awarded in November 2021.
Financial review
Results for the year
Income for the year was £373,888 (2024: £415,704). Of this £29,584 (2024: £43,652) related to restricted activities. Net gain for the year as shown in the SOFA was £54,313 (2024: £72,841), this is after accounting for depreciation of £34,772 (2024: £35,043) and net loss on investments of £4,159 (2024: net gain £2,028).
Policy on reserves
At 31 March 2025 total reserves were £682,223 (£2024: £627,910), of these £119,917 related to restricted reserves. Free reserves as at 31 March 2025 equates to £422,903. This is calculated as the total reserves, less restricted and designated reserves, less amounts invested in fixed assets plus related party loan balances used to fund these fixed assets.
The policy is to aim for a minimum balance of six months operating costs; approximately £180k. The trustees feel that it is prudent to hold additional free reserves in excess of the policy at year end. Reserves additional to this are held for the purposes of future developing of the museum and its exhibits.
Page 4
Firing Line Ltd
Trustees' Report
Investment policy and objectives
The trustees made a decision to invest some of the charity's funds into the Black Rock Armed Forces Charities Growth & Income Fund. The fund aims to provide a return on investment over a period of 5 or more consecutive years beginning at the point of investment, generated through an increase to the value of the assets held by the Fund and/or income received from those assets.
The trustees will regularly consider where there is a need to revise this policy with a view to ensuring that the asset management functions will be exercised in the best interest of the company.
Going concern
No material uncertainties exist relating to events or conditions that may cast significant doubt upon the entity's ability to continue as a going concern.
Future Plans
A five-year strategy was created and the Board of Trustees met to go through the strategy in February 2024. In line with the mission statement, over this five-year period the museum is focusing heavily on bringing the museum exhibits closer to people and retelling stories to show regimental history, tradition and ethos through the stories of soldiers. The museum team is also concentrating on continuing work with the local community, expanding the learning offering to older children and adults, and bringing in more technology to aid accessibility.
Reference and Administrative Details
| Charity Registration Number: | 1129084 |
|---|---|
| Company Registration Number: | 06774535 |
| The charity is incorporated in Wales. | |
| Registered Office: | Cardiff Castle |
| Castle Street | |
| Cardiff | |
| CF10 3RB | |
| Auditor: | HSJ Audit Limited |
| Statutory Auditor | |
| Severn House | |
| Hazell Drive | |
| Newport | |
| South Wales | |
| NP10 8FY | |
| Bankers: | Lloyds Banking Group PLC |
| 31 Queen Street | |
| Cardiff | |
| CF10 2AG |
Page 5
Firing Line Ltd
Trustees' Report
Trustees and officers
The trustees and officers serving during the year and since the year end were as follows:
Trustees: Capt (Ret’d) J D Beatson-Hird Chairman (resigned from Board 10th December 2024) Brig (Ret'd) D M Wheeler Chairman (appointed Chairman 10th December 2024) Brig (Ret’d) A S Richmond OBE Maj (Ret’d) H C Smith Maj (Ret’d) R J P Dennis (appointed 25 February 2025) Maj G R Hughes Col (Ret'd) J E D Pughe-Morgan Secretary: Miss H B Searle Regimental Curator: Maj M Evans BSc, Cert Ed, PG Dip, DSML, MCMI, ILM
Structure, governance and management
Nature of governing document
The Articles of Association set out the scope of the activities and the structure of the Board of Directors. These Articles of Association were re-written and adopted by the Firing Line Board at an Extraordinary General Meeting that took place on 14 March 2022, amended 24 September 2024. The rewritten Articles of Association have been accepted by Companies House and the Charities Commission.
The company is governed and managed by the Board of Directors which consists of the Chairman plus other directors appointed from time to time.
Committees of the Board
From time to time, the Board may appoint committees to oversee area of operation.
Recruitment and appointment of trustees
The 1st The Queen's Dragoon Guards Members and The Royal Welsh Members each has the power to appoint up to three persons (or up to such number determined by ordinary resolution of the members to be the maximum for each class of membership). Any such appointment is made by notice in writing to the charity and takes effect upon the date that the notice is delivered to the registered office of the charity.
Induction and training of trustees
Trustees are encouraged to spend time with the Company Secretary to understand the roles and responsibilities of the staff, the procedures connected with the collections and the financial management of the museum. New trustees are given a copy of the Articles of Association and a copy of the charity's latest report and statement of accounts, in addition they will be referred to the Charity Commission's website at www.charity-commission.gov to read 'The Essential Trustee: What you need to know, what you need to do' and the Charity Governance Code.
Page 6
Firing Line Ltd
Trustees' Report
Organisational structure
A Company Secretary and Financial Controller are employed to ensure continuous high standards of corporate and financial governance. The Chairman meets with the Company Secretary and Financial Controller on a monthly basis to review the monthly management accounts, with the entire board meeting to look over them quarterly. An independent expert on charity and corporate governance addresses the Board annually, usually in September, and the Annual Accounts are presented every year at the AGM.
At 31 March 2025, the company had in its employment a Curator (who oversees the daily operations of the museum), a Company Secretary (who is also the Assistant Regimental Curator), a Financial Controller, a Front of House Supervisor and five Front of House Assistants.
Relationships with related parties
The charity has trustees in common with the 1st The Queen’s Dragoon Guards Heritage Trust and has previously had Trustees in common with The Royal Welsh Regimental Museum Trust.
Major risks and management of those risks
The trustees have a duty to identify and review the risks to which the company is exposed and to ensure appropriate controls are in place to provide reasonable assurance against fraud and error.
The trustees have assessed the major risks to this the company is exposed, in particular those related to the operations and finances of the company and are satisfied that systems and procedures are in place to mitigate our exposure to the major risks.
Statement of Trustees' Responsibilities
The trustees (who are also the directors of Firing Line Ltd for the purposes of company law) are responsible for preparing the trustees' report and the financial statements in accordance with the United Kingdom Accounting Standards (United Kingdom Generally Accepted Accounting Practice) and applicable law and regulations.
Company law requires the trustees to prepare financial statements for each financial year. Under company law the trustees must not approve the financial statements unless they are satisfied that they give a true and fair view of the state of affairs of the charitable company and of its incoming resources and application of resources, including its income and expenditure, for that period. In preparing these financial statements, the trustees are required to:
-
select suitable accounting policies and apply them consistently;
-
observe the methods and principles in the Charities SORP;
-
make judgements and estimates that are reasonable and prudent;
-
state whether applicable UK Accounting Standards have been followed, subject to any material departures disclosed and explained in the financial statements; and
-
prepare the financial statements on the going concern basis unless it is inappropriate to presume that the charitable company will continue in business.
The trustees are responsible for keeping adequate accounting records that are sufficient to show and explain the charitable company's transactions and disclose with reasonable accuracy at any time the financial position of the charitable company and enable them to ensure that the financial statements comply with the Companies Act 2006. They are also responsible for safeguarding the assets of the charitable company and hence for taking reasonable steps for the prevention and detection of fraud and other irregularities.
Page 7
Firing Lille Ltd Trustees, Report Dlsc1o5ure of inform*tlon toaudltor Each twstee h taken steps that they ought to bave tsken as a tDJstee in order to make themselv¢$ 2w3r¢ of any relevant audil informatioo a[ to est2bli5h that the charity's auditor is aware o! that inforD]ation. The trustees confirm that there is tso relevant information that tbey know of and of which they know tlke auditor is unaware. The annual report W&8 apprtsv¢d by the Inte¢S ofthe charity on 3 December 2025 and $ied on itsbehalf by. Brig (R Wbeeler Chainllan (appoint Chairnwi 10th Deeember 20241 Page 8
Firing Line Ltd
Independent Auditor's Report to the Members of Firing Line Ltd
Opinion
We have audited the financial statements of Firing Line Ltd (the 'charity') for the year ended 31 March 2025, which comprise the Statement of Financial Activities, Balance Sheet, and Notes to the Financial Statements, including a summary of significant accounting policies. The financial reporting framework that has been applied in their preparation is United Kingdom Accounting Standards, comprising Charities SORP - FRS 102 'The Financial Reporting Standard applicable in the UK and Republic of Ireland' and applicable law (United Kingdom Generally Accepted Accounting Practice).
-
In our opinion the financial statements:
-
give a true and fair view of the state of the charity's affairs as at 31 March 2025 and of its incoming resources and application of resources, including its income and expenditure, for the year then ended;
-
have been properly prepared in accordance with United Kingdom Generally Accepted Accounting Practice; and
-
have been prepared in accordance with the requirements of the Companies Act 2006.
Basis for opinion
We conducted our audit in accordance with International Standards on Auditing (UK) (ISAs (UK)) and applicable law. Our responsibilities under those standards are further described in the auditor responsibilities for the audit of the financial statements section of our report. We are independent of the charity in accordance with the ethical requirements that are relevant to our audit of the financial statements in the UK, including the FRC’s Ethical Standard, and the provisions available for small entities, in the circumstances set out in note to the financial statements, and we have fulfilled our other ethical responsibilities in accordance with these requirements. We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for our opinion.
Conclusions relating to going concern
In auditing the financial statements, we have concluded that the trustees use of the going concern basis of accounting in the preparation of the financial statements is appropriate.
Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the charity's ability to continue as a going concern for a period of at least twelve months from when the original financial statements were authorised for issue.
Our responsibilities and the responsibilities of the trustees with respect to going concern are described in the relevant sections of this report.
Other information
The trustees are responsible for the other information. The other information comprises the information included in the annual report, other than the financial statements and our auditor’s report thereon. Our opinion on the financial statements does not cover the other information and, except to the extent otherwise explicitly stated in our report, we do not express any form of assurance conclusion thereon.
In connection with our audit of the financial statements, our responsibility is to read the other information and, in doing so, consider whether the other information is materially inconsistent with the financial statements or our knowledge obtained in the audit or otherwise appears to be materially misstated. If we identify such material inconsistencies or apparent material misstatements, we are required to determine whether there is a material misstatement in the financial statements or a material misstatement of the other information. If, based on the work we have performed, we conclude that there is a material misstatement of this other information, we are required to report that fact.
We have nothing to report in this regard.
Page 9
Firing Line Ltd
Independent Auditor's Report to the Members of Firing Line Ltd
Opinion on other matters prescribed by the Companies Act 2006
In our opinion, based on the work undertaken in the course of the audit:
-
the information given in the Trustees' Report for the financial year for which the financial statements are prepared is consistent with the financial statements; and
-
the Trustees' Report has been prepared in accordance with applicable legal requirements.
Matters on which we are required to report by exception
In the light of our knowledge and understanding of the charity and its environment obtained in the course of the audit, we have not identified material misstatements in the Trustees' Report.
We have nothing to report in respect of the following matters where the Companies Act 2006 requires us to report to you if, in our opinion:
-
adequate accounting records have not been kept, or returns adequate for our audit have not been received from branches not visited by us; or
-
the financial statements are not in agreement with the accounting records and returns; or
-
certain disclosures of trustees remuneration specified by law are not made; or
-
we have not received all the information and explanations we require for our audit.
Responsibilities of trustees
As explained more fully in the Statement of Trustees' Responsibilities (set out on page 7), the trustees are responsible for the preparation of the financial statements and for being satisfied that they give a true and fair view, and for such internal control as the trustees determine is necessary to enable the preparation of financial statements that are free from material misstatement, whether due to fraud or error.
In preparing the financial statements, the trustees are responsible for assessing the charity's ability to continue as a going concern, disclosing, as applicable, matters related to going concern and using the going concern basis of accounting unless the trustees either intend to liquidate the charity or to cease operations, or have no realistic alternative but to do so.
Auditor responsibilities for the audit of the financial statements
Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free from material misstatement, whether due to fraud or error, and to issue an auditor’s report that includes our opinion. Reasonable assurance is a high level of assurance, but is not a guarantee that an audit conducted in accordance with ISAs (UK) will always detect a material misstatement when it exists. Misstatements can arise from fraud or error and are considered material if, individually or in the aggregate, they could reasonably be expected to influence the economic decisions of users taken on the basis of these financial statements.
The extent to which our procedures are capable of detecting irregularities, including fraud is detailed below:
Page 10
Firing Line Ltd
Independent Auditor's Report to the Members of Firing Line Ltd
-
Enquiry of management and those charged with governance around actual and potential litigation and claims;
-
Enquiry of entity management to identify any. instances of non-compliance with laws and regulations;
-
Performing audit work over the risk of management override of controls, including testing of journal entries and other adjustments for appropriateness, evaluating the business rationale of significant transactions outside the normal course of business and reviewing accounting estimates for bias;
-
Reviewing minutes of meetings of those charged with governance;
-
Reviewing financial statement disclosures and testing to supporting documentation to assess compliance with applicable laws and regulations.
Because of the inherent limitations of an audit, there is a risk that we will not detect all irregularities, including those leading to a material misstatement in the financial statements or non-compliance with regulation. This risk increases the more that compliance with a law or regulation is removed from the events and transactions reflected in the financial statements, as we will be less likely to become aware of instances of non-compliance. The risk is also greater regarding irregularities occurring due to fraud rather than error, as fraud involves intentional concealment, forgery, collusion, omission or misrepresentation.
A further description of our responsibilities is available on the Financial Reporting Council’s website at: www.frc.org.uk/auditorsresponsibilities. This description forms part of our auditor’s report.
Use of our report
This report is made solely to the charitable company's trustees, as a body, in accordance with Chapter 3 of Part 16 of the Companies Act 2006. Our audit work has been undertaken so that we might state to the charity's trustees those matters we are required to state to them in an auditor’s report and for no other purpose. To the fullest extent permitted by law, we do not accept or assume responsibility to anyone other than the charitable company and its trustees as a body, for our audit work, for this report, or for the opinions we have formed.
...................................... Mr Andrew Hill FCCA ACA DChA BFP (Senior Statutory Auditor) For and on behalf of HSJ Audit Limited, Statutory Auditor
Severn House Hazell Drive Newport South Wales NP10 8FY
4 December 2025
Page 11
Firing Line Ltd
Statement of Financial Activities for the Year Ended 31 March 2025 (Including Income and Expenditure Account and Statement of Total Recognised Gains and Losses)
| Note Income and Endowments from: Donations and legacies 3 Charitable activities 4 Other trading activities 5 Investment income 6 Total income Expenditure on: Raising funds 7 Charitable activities 8 Total expenditure Gains/losses on investment assets Net income/(expenditure) Transfers between funds Net movement in funds Reconciliation of funds Total funds brought forward Total funds carried forward 22 |
Unrestricted funds £ 691 326,614 11,675 5,324 344,304 (13,411) (271,257) (284,668) - 59,636 (65) 59,571 502,735 562,306 |
Restricted funds £ 26,184 - - 3,399 29,583 (229) (30,518) (30,747) (4,159) (5,323) 65 (5,258) 125,175 119,917 |
Total 2025 £ 26,875 326,614 11,675 8,723 |
|---|---|---|---|
| 373,887 | |||
| (13,640) (301,775) |
|||
| (315,415) (4,159) |
|||
| 54,313 - |
|||
| 54,313 627,910 |
|||
| 682,223 |
The notes on pages 15 to 31 form an integral part of these financial statements. Page 12
Firing Line Ltd
Statement of Financial Activities for the Year Ended 31 March 2025 (Including Income and Expenditure Account and Statement of Total Recognised Gains and Losses)
| Note Income and Endowments from: Donations and legacies 3 Charitable activities 4 Other trading activities 5 Investment income 6 Other income Total income Expenditure on: Raising funds 7 Charitable activities 8 Total expenditure Gains/losses on investment assets Net income Net movement in funds Reconciliation of funds Total funds brought forward Total funds carried forward 22 |
Unrestricted funds £ 646 326,690 13,091 5,922 25,703 372,052 (13,631) (300,751) (314,382) - 57,670 57,670 445,065 502,735 |
Restricted funds £ 39,504 - - 4,148 - 43,652 - (30,509) (30,509) 2,028 15,171 15,171 110,004 125,175 |
Total 2024 £ 40,150 326,690 13,091 10,070 25,703 |
|---|---|---|---|
| 415,704 | |||
| (13,631) (331,260) |
|||
| (344,891) 2,028 |
|||
| 72,841 | |||
| 72,841 555,069 |
|||
| 627,910 |
All of the charity's activities derive from continuing operations during the above two periods. The funds breakdown for 2024 is shown in note 22.
The notes on pages 15 to 31 form an integral part of these financial statements. Page 13
Firing Line Ltd (RegistratioD Dumber: 06774535) Balance Sbeet as at 31 M2rcb 2025 2025 2024 Flxed 9&8ets Intangible a&sets TatLgible assets Itsvcstments 14 15 16 1,620 645,080 105,8<1 612,733 105,354 718,987 752,551 Current a55ets Sto¢k5 Debtors Cash at baDk and in hand 17 18 19 1837 41.444 446,710 3,187 72,390 355,561 49),991 4Jl,138 Creditor5: Amou]Lts fallingd¢ Trllhln one ye4r (s325) 157,5551 Net current amets 437,466 373,583 Total assets less eurrent li#bi]ities 1.156.453 I,126,134 Credltor8: Amounts falllng due After more than one y¢8r NEt 1155ets 21 (474230) 14982241 627,910 682,223 Vund$ of the ¢h4rity- Restri¢t¢d incorn¢ Restricted fi]nds 119,917 125,175 Unrestricted lllcome futsds Unrestricted fi]rhds 56? 306 502,735 Tot fund5 682,223 627,910 The financid Statements oll pages 12 to 31 were approved by th¢ trnste¢s, and authoris¢d for issue on 3 December 2025 attd signed on their bebalf by.. Brig (Ret'd D Chairn]an (appointed Chairnjan 10th Drcember 2024) The notes ollpages 15 to 31 fomi an integral portof thesef]AI statements. Page 14
Firing Line Ltd
Notes to the Financial Statements for the Year Ended 31 March 2025
1 Charity status
The charity is limited by guarantee, incorporated in Wales, and consequently does not have share capital. Each of the trustees is liable to contribute an amount not exceeding £10 towards the assets of the charity in the event of liquidation.
The address of its registered office is: Cardiff Castle Castle Street Cardiff CF10 3RB
These financial statements were authorised for issue by the trustees on 3 December 2025.
2 Accounting policies
Summary of significant accounting policies and key accounting estimates
The principal accounting policies applied in the preparation of these financial statements are set out below. These policies have been consistently applied to all the years presented, unless otherwise stated.
Statement of compliance
The financial statements have been prepared in accordance with Accounting and Reporting by Charities: Statement of Recommended Practice (applicable to charities preparing their accounts in accordance with the Financial Reporting Standard applicable in the UK and Republic of Ireland (FRS 102)) (issued in October 2019) - (Charities SORP (FRS 102)), the Financial Reporting Standard applicable in the UK and Republic of Ireland (FRS 102) and the Companies Act 2006.
Basis of preparation
Firing Line Ltd meets the definition of a public benefit entity under FRS 102. Assets and liabilities are initially recognised at historical cost or transaction value unless otherwise stated in the relevant accounting policy notes.
Going concern
No material uncertainties exist relating to events or conditions that may cast significant doubt upon the entity's ability to continue as a going concern.
Exemption from preparing a cash flow statement
The charity opted to early adopt Bulletin 1 published on 2 February 2016 and have therefore not included a cash flow statement in these financial statements.
Page 15
Firing Line Ltd
Notes to the Financial Statements for the Year Ended 31 March 2025
Judgements
The preparation of the financial statements requires management to make estimates and assumptions concerning the future. The resulting accounting estimates will, by definition, be likely to differ from the related actual results. No estimates or assumptions have been identified that have significant risk of causing material adjustment to the carrying amounts of assets and liabilities within the next financial year.
Income and endowments
All income is recognised in the Statement of Financial Activities once the charity has entitlement to the funds, it is probable that the income will be received, and the amount can be measured reliably.
This includes capital grants.
Donations and legacies
Donations and legacies income includes donations, gifts and grants that provide core funding or are of a general nature are recognised where there is entitlement, probability of receipt and the amount can be measured with sufficient reliability. Such income is only deferred when the donor specifies it must be used in future accounting periods or the donor has imposed conditions which must be met before the charity has unconditional entitlement.
Grants receivable
Grants are recognised when the charity has an entitlement to the funds and any conditions linked to the grants have been met. Where performance conditions are attached to the grant and are yet to be met, the income is recognised as a liability and included on the balance sheet as deferred income to be released.
Donated services and facilities
Income received from donated goods is recognised on the sale of the goods.
Other trading activities
Income from other trading activities includes income received under contract. This income is recognised as the related services are provided and there is entitlement, probability of receipt and the amount can be measured with sufficient reliability. Income is deferred when the amounts received are in advance of the performance of the service or event to which they relate.
Investment income
Investment income is recognised on a receivable basis.
Charitable activities
Income from charitable activities includes income received under contract or where entitlement to grant funding is subject to specific performance conditions. This income is recognised as the related services are provided and there is entitlement, probability of receipt and the amount can be measured with sufficient reliability. Income is deferred when the amounts received are in advance of the performance of the service or event to which they relate.
Page 16
Firing Line Ltd
Notes to the Financial Statements for the Year Ended 31 March 2025
Expenditure
Expenditure is recognised as expenditure as soon as there is a legal or constructive obligation committing the charity to that expenditure, it is probable that a transfer of economic benefits will be required in settlement and the amount of the obligation can be measured reliably. Expenditure is accounted for on an accruals basis and has been classified under headings that aggregate all cost related to the category. Where costs cannot be directly attributed to particular headings, they have been allocated to activities on a basis consistent with the use of resources.
Raising funds
Expenditure on raising funds include costs of fundraising, advertising, marketing and direct mail materials as well as a proportion of salaries based on an approximation of time spent in this area.
Charitable activities
Expenditure on charitable expenditure comprises those costs incurred by.the charity in the delivery of its activities and services for its beneficiaries. It includes both costs that can be allocated directly to such activities and those costs of an indirect nature necessary to support them.
Support costs
Support costs are those functions that assist the work of the charity but do not directly undertake charitable activities. Support costs include finance costs, staff costs, general office and administration costs and governance costs which support the museum's programmes and activities. These costs have been allocated between cost of raising funds and expenditure on charitable activities based on an estimate of time or resources as appropriate.
Governance costs
These include the costs attributable to the charity’s compliance with constitutional and statutory requirements, including audit, strategic management and trustees’ meetings and reimbursed expenses.
Taxation
The charity is exempt from corporation tax on its charitable activities.
Intangible assets
Intangible assets are stated in the Balance Sheet at cost less accumulated amortisation and impairment. They are amortised on a straight line basis over their estimated useful lives.
Tangible fixed assets
Individual fixed assets costing £500.00 or more are initially recorded at cost, less any subsequent accumulated depreciation and subsequent accumulated impairment losses.
Amortisation
Amortisation is provided on intangible fixed assets so as to write off the cost, less any estimated residual value, over their expected useful economic life as follows:
Asset class Website development
Amortisation method and rate
5 years straight line
Page 17
Firing Line Ltd
Notes to the Financial Statements for the Year Ended 31 March 2025
Depreciation and amortisation
Depreciation is provided on tangible fixed assets so as to write off the cost or valuation, less any estimated residual value, over their expected useful economic life as follows:
Asset class Depreciation method and rate Leasehold property improvements 50 years straight line Artefacts, art and items on display 2-5 years straight line Fixtures and fittings 5 - 15 years straight line Equipment 5 years straight line
Fixed asset investments
Investments are included at market value at the balance sheet date. Realised and unrealised gains or losses on investments are shown separately on the face of the statement of financial activities.
Investment income is recognised on a receivable basis.
Stock
Stock is included at the lower of cost or net realisable value using the FIFO stock valuation method.
Trade debtors
Trade debtors are amounts due from customers for merchandise sold or services performed in the ordinary course of business.
Trade debtors are recognised initially at the transaction price. They are subsequently measured at amortised cost using the effective interest method, less provision for impairment. A provision for the impairment of trade debtors is established when there is objective evidence that the charity will not be able to collect all amounts due according to the original terms of the receivables.
Cash and cash equivalents
Cash and cash equivalents comprise cash on hand and call deposits, and other short-term highly liquid investments that are readily convertible to a known amount of cash and are subject to an insignificant risk of change in value.
Trade creditors
Trade creditors are obligations to pay for goods or services that have been acquired in the ordinary course of business from suppliers. Accounts payable are classified as current liabilities if the charity does not have an unconditional right, at the end of the reporting period, to defer settlement of the creditor for at least twelve months after the reporting date. If there is an unconditional right to defer settlement for at least twelve months after the reporting date, they are presented as non-current liabilities.
Trade creditors are recognised initially at the transaction price and subsequently measured at amortised cost using the effective interest method.
Page 18
Firing Line Ltd
Notes to the Financial Statements for the Year Ended 31 March 2025
Borrowings
Interest-bearing borrowings are initially recorded at fair value, net of transaction costs. Interest-bearing borrowings are subsequently carried at amortised cost, with the difference between the proceeds, net of transaction costs, and the amount due on redemption being recognised as a charge to the Statement of Financial Activities over the period of the relevant borrowing.
Interest expense is recognised on the basis of the effective interest method and is included in interest payable and similar charges.
Borrowings are classified as current liabilities unless the charity has an unconditional right to defer settlement of the liability for at least twelve months after the reporting date.
Fund structure
Unrestricted funds can be used in accordance with the charitable objectives at the discretion of the trustees.
Restricted funds can only be used for particular restricted purposes within the objects of the charity. Restrictions arise when specified by the donor or when funds are raised for particular restricted purposes.
Further explanation of the nature and purpose of each fund is included in the notes to the financial statements.
Hire purchase and finance leases
Rentals paid under operating leases are charged to the Statement of Financial Activities on a straight line basis over the period of the lease.
Pensions and other post retirement obligations
The charitable company makes contributions to personal pension schemes on behalf of its employees. Contributions are charged to the Statement of Financial Activities in the period to which they relate.
Financial instruments
Classification
The charity only has financial assets and financial liabilities of a kind that qualify as basic financial instruments. Basic financial instruments are initially recognised at transaction value and subsequently measured at their settlement value.
Concessionary loans are recognised and measured initially at the transaction value, with the carrying amount adjusted in subsequent years to reflect repayments and any accrued interest.
Page 19
Firing Line Ltd
Notes to the Financial Statements for the Year Ended 31 March 2025
3 Income from donations and legacies
| Donations and legacies; Donations from individuals Grants, including capital grants; Grants from other charities |
Unrestricted funds General £ 691 - 691 |
Restricted funds £ - 26,184 26,184 |
Total 2025 £ 691 26,184 26,875 |
Total 2024 £ 646 39,504 |
|---|---|---|---|---|
| 40,150 |
Page 20
Firing Line Ltd
Notes to the Financial Statements for the Year Ended 31 March 2025
Grants received, included in the above are as follows:
-
1.) MOD Gia - £25,084 (2024: £24,004)
-
2.) Armed Forces Covenant Fund trust via Adferiad - £Nil (2024: £15,500)
-
3.) GEM Cymru - £750 (2024: £Nil)
-
4.) AIM Training Grant - £350 (2024: £nil)
4 Income from charitable activities
Unrestricted
| Unrestricted | |||
|---|---|---|---|
| Gate receipts Research Education |
funds General £ 322,098 - 4,516 326,614 |
Total 2025 £ 322,098 - 4,516 326,614 |
Total 2024 £ 321,340 340 5,010 |
| 326,690 |
5 Income from other trading activities
Unrestricted
| Unrestricted | |||
|---|---|---|---|
| Trading income; Shop sales Events income; Function drinks Royalties Events - Museum hire |
funds General £ 10,532 50 3 1,090 11,675 |
Total funds £ 10,532 50 3 1,090 11,675 |
Total 2024 £ 12,288 100 3 700 |
| 13,091 |
6 Investment income
| Income from dividends; Dividends from listed investments Interest receivable and similar income; Interest receivable on bank deposits |
Unrestricted funds General £ 262 5,062 5,324 |
Restricted funds £ 3,399 - 3,399 |
Total 2025 £ 3,661 5,062 8,723 |
Total 2024 £ 4,148 5,922 |
|---|---|---|---|---|
| 10,070 |
Page 21
Firing Line Ltd
Notes to the Financial Statements for the Year Ended 31 March 2025
7 Expenditure on raising funds
a) Costs of trading activities
| Unrestricted funds Note General £ Purchases 5,937 Costs of functions and events 969 Shop internet finance charges 585 7,491 8 Expenditure on charitable activities Note Unrestricted funds General £ Education of the public in history and military accomplishments 50,583 Staff costs 176,073 Allocated support costs 9 13,684 Governance costs 9 30,917 271,257 |
Restricted funds £ 229 - - 229 Restricted funds £ 697 29,821 - - 30,518 |
Total 2025 £ 6,166 969 585 7,720 Total 2025 £ 51,280 205,894 13,684 30,917 301,775 |
Total 2024 £ 6,334 293 751 |
|---|---|---|---|
| 7,378 Total 2024 £ 58,230 203,303 26,588 43,139 |
|||
| 331,260 |
Page 22
Firing Line Ltd
Notes to the Financial Statements for the Year Ended 31 March 2025
| Staff costs Rates and water Insurance Telephone Postage and stationery Advertising Education outerach work Travel and subsistence Website costs Repairs and renewals Other project costs IT machine maintenance Depreciation Finance Governance |
Activity undertaken directly £ 205,894 425 7,254 462 201 480 1,010 1,546 304 662 39 4,123 34,774 - - 257,174 |
Activity support costs £ 25,337 - - - - - - - - - 4,840 - - 8,844 5,580 44,601 |
2025 £ 231,231 425 7,254 462 201 480 1,010 1,546 304 662 4,879 4,123 34,774 8,844 5,580 301,775 |
2024 £ 229,967 1,057 7,570 353 268 338 899 295 277 6,603 18,541 4,674 35,413 8,530 16,475 |
|---|---|---|---|---|
| 331,260 |
In addition to the expenditure analysed above, there are also governance costs of £30,917 (2024 - £43,139) which relate directly to charitable activities. See note 9 for further details.
9 Analysis of governance and support costs
Governance costs
| Staff costs Wages and salaries Audit fees Audit of the financial statements Professional fees and subscriptions |
Unrestricted funds General £ 25,337 5,580 - 30,917 |
Total 2025 £ 25,337 5,580 - 30,917 |
Total 2024 £ 26,664 3,600 12,875 |
|---|---|---|---|
| 43,139 |
Page 23
Firing Line Ltd
Notes to the Financial Statements for the Year Ended 31 March 2025
10 Net incoming/outgoing resources
Net incoming resources for the year include:
| Audit fees Depreciation of fixed assets Amortisation of goodwill |
2025 £ 5,580 34,054 720 |
2024 £ 3,600 35,413 720 |
|---|---|---|
11 Trustees remuneration and expenses
During the year the charity made the following transactions with trustees:
During the year trustees' expenses of £773 (2024: £501) were reimbursed in respect of travel and subsistence expenses.
No trustees, nor any persons connected with them, have received any remuneration from the charity during the year.
No trustees have received any other benefits from the charity during the year.
12 Staff costs
The aggregate payroll costs were as follows:
| The aggregate payroll costs were as follows: | ||
|---|---|---|
| Staff costs during the year were: Wages and salaries Social security costs Pension costs |
2025 £ 214,889 17,736 4,526 237,151 |
2024 £ 218,328 13,350 4,542 |
| 236,220 |
The monthly average number of persons (including senior management / leadership team) employed by the charity during the year expressed as full time equivalents was as follows:
| Management and administration Museum operation |
2025 No 3 7 10 |
2024 No 2 9 |
|---|---|---|
| 11 |
No employee received emoluments of more than £60,000 during the year.
Page 24
Firing Line Ltd
Notes to the Financial Statements for the Year Ended 31 March 2025
13 Taxation
The charity is a registered charity and is therefore exempt from taxation.
14 Intangible fixed assets
| 14 Intangible fixed assets | ||
|---|---|---|
| Cost At 1 April 2024 At 31 March 2025 Amortisation At 1 April 2024 Charge for the year At 31 March 2025 Net book value At 31 March 2025 At 31 March 2024 |
Website development costs £ 13,700 13,700 12,080 720 12,800 900 1,620 |
Total £ 13,700 |
| 13,700 | ||
| 12,080 720 |
||
| 12,800 | ||
| 900 | ||
| 1,620 |
15 Tangible fixed assets
| 15 Tangible fixed assets | ||||
|---|---|---|---|---|
| Cost At 1 April 2024 Additions At 31 March 2025 Depreciation At 1 April 2024 Charge for the year At 31 March 2025 Net book value At 31 March 2025 At 31 March 2024 |
Long leasehold improvements £ 1,037,888 - 1,037,888 439,092 22,482 461,574 576,314 598,796 |
Fixtures, fittings and equipment £ 140,476 1,705 142,181 102,038 8,335 110,373 31,808 38,438 |
Display items £ 38,892 - 38,892 31,046 3,235 34,281 4,611 7,846 |
Total £ 1,217,256 1,705 |
| 1,218,961 | ||||
| 572,176 34,052 |
||||
| 606,228 | ||||
| 612,733 | ||||
| 645,080 |
Page 25
Firing Line Ltd
Notes to the Financial Statements for the Year Ended 31 March 2025
16 Fixed asset investments
| Other investments Cost or Valuation At 1 April 2024 Revaluation Additions At 31 March 2025 Net book value At 31 March 2025 At 31 March 2024 17 Stock Stocks 18 Debtors Trade debtors Prepayments Accrued income Other debtors 19 Cash and cash equivalents Cash on hand Cash at bank |
Listed investments £ 105,851 (4,159) 3,662 105,354 105,354 105,851 2025 £ 2,837 2025 £ 19,489 21,955 - - 41,444 2025 £ 212 446,498 446,710 |
Listed investments £ 105,851 (4,159) 3,662 105,354 105,354 105,851 2025 £ 2,837 2025 £ 19,489 21,955 - - 41,444 2025 £ 212 446,498 446,710 |
Total £ 105,851 (4,159) 3,662 105,354 105,354 105,851 2024 £ 3,187 2024 £ 37,579 32,523 1,125 1,163 |
|
|---|---|---|---|---|
| 105,354 | ||||
| 105,354 | ||||
| 105,851 | ||||
| 2025 £ 2,837 2025 £ 19,489 21,955 - - 41,444 2025 £ 212 446,498 446,710 |
||||
| 72,390 2024 £ 612 354,949 |
||||
| 355,561 |
Page 26
Firing Line Ltd
Notes to the Financial Statements for the Year Ended 31 March 2025
20 Creditors: amounts falling due within one year
| 20 Creditors: amounts falling due within one year | ||
|---|---|---|
| Trade creditors Other loans Other taxation and social security Other creditors Accruals |
2025 £ 18,909 23,996 4,649 1 5,970 53,525 |
2024 £ 4,418 22,246 6,756 13,047 11,088 |
| 57,555 |
Bank borrowings
The 1st The Queen's Dragoon Guards Heritage Trust loan is denominated in £ sterling with a nominal interest rate of 1.66% (2024 - 1.66%), and the final instalment is due on 31 March 2072. The carrying amount at year end is £249,113 (2024 - £260,235).
This loan is secured by way of a fixed and floating charge over the assets of Firing Line Limited.
The Royal Welsh Regimental Trust loan is denominated in £ sterling with a nominal interest rate of 1.66% (2024 - 1.66%), and the final instalment is due on 31 March 2072. The carrying amount at year end is £249,113 (2024 - £260,235).
This loan is secured by way of a fixed and floating charge over the assets of Firing Line Limited.
21 Creditors: amounts falling due after one year
| Other loans | 2025 £ 474,230 |
2024 £ 498,224 |
|---|---|---|
Page 27
Firing Line Ltd
Notes to the Financial Statements for the Year Ended 31 March 2025
22 Funds
| Unrestricted funds General General fund Restricted funds Grant in aid (Gia) Allowance Daffodil Education fund Steps to Sustainability Programme Memorial Garden fund Provisioning new premises Armed Forces Covenant Fund Trust via Adferiad - Veterans Work Foyle Gem AIM Training Grant Total funds |
Balance at 1 April 2024 £ 502,735 - 685 2,305 1,651 106,976 13,558 - - - 125,175 627,910 |
Incoming resources £ 344,304 25,084 - - - 3,399 - - 750 350 29,583 373,887 |
Resources expended £ (284,668) (25,084) (685) (2,286) (373) - (1,215) (57) (697) (350) (30,747) (315,415) |
Transfers £ (65) - - - - - - 65 - - 65 - |
Other recognised gains/(losses) £ - - - - - (4,159) - - - - (4,159) (4,159) |
Balance at 31 March 2025 £ 562,306 - - 19 1,278 106,216 12,343 8 53 - |
|---|---|---|---|---|---|---|
| 119,917 | ||||||
| 682,223 |
Page 28
Firing Line Ltd
Notes to the Financial Statements for the Year Ended 31 March 2025
| Unrestricted funds General General fund Restricted funds Grant in aid (Gia) Allowance Daffodil Education fund Steps to Sustainability Programme Memorial Garden fund Provisioning new premises National Manuscripts Conservation Trust Armed Forces Covenant Fund Trust via Adferiad - Veterans Work Total funds |
Balance at 1 April 2023 £ 445,065 - 1,151 3,258 1,695 100,800 600 2,500 110,004 555,069 |
Incoming resources £ 372,052 24,004 - - - 4,148 - 15,500 43,652 415,704 |
Resources expended £ (314,382) (24,004) (466) (953) (44) - (600) (4,442) (30,509) (344,891) |
Other recognised gains/(losses) £ - - - - - 2,028 - - 2,028 2,028 |
Balance at 31 March 2024 £ 502,735 - 685 2,305 1,651 106,976 - 13,558 |
|---|---|---|---|---|---|
| 125,175 | |||||
| 627,910 |
Page 29
Firing Line Ltd
Notes to the Financial Statements for the Year Ended 31 March 2025
The specific purposes for which the funds are to be applied are as follows:
Grant in aid (GIA) fund - This funding was received from the Ministry of Defence and circulated by The Army Museums Ogilby Trust (AMOT). This funding contributes towards the payment of salary for the QDG Curator.
Daffodil Education fund - the charity received a restricted donation during the 2017 financial year towards education inreach and outreach. The remaining funds will be utilised within the Financial year 2024/2025.
Memorial Garden fund - funding of £10,000 was received in a prior year from The Armed Forces Covenant Fund Trust towards the costs of the design and installation of a memorial garden adjacent to the Abandoned Soldier statue.
'Steps to Sustainability programme' - funding of £9,997 was received in a prior year from The National Lottery Heritage Fund to organise and deliver a pilot conference at the museum, develop a digital marketing strategy, as well as making improvements to the museum's retail offer via the purchase of a contemporary till system. The funding continued to be utilised in 2024/25.
Armed Forces Covenant Fund Trust via Adferiad - Veterans work - restricted grant funding was received to be allocated towards activities, meetings and events for veteran users, audiences and networks.
Provisioning new premises - The Articles of Association were re-written and adopted by the Firing Line Board at an Extraordinary General Meeting that took place on 14 March 2022. In accordance with the Articles powers 'to invest funds into a Charity Commission recognised fund on a long-term basis which are restricted for the purpose of provisioning any new premises as may be required by the Charity', a new restricted fund has been created. The restricted fund may only be used if the Charity first obtains the written approval of the parties stated in the Articles. The fund balance as at 31 March 2025 represents the investment valuation of £105,354, plus accrued dividend income of £863 included in Debtors, which is additional to the valuation balance.
PRIOR YEAR ONLY:
National Manuscripts Conservation Trust - funding of £600 was received to conserve the 1787 King's Dragoon Guards recruiting instructions.
Page 30
Firing Line Ltd
Notes to the Financial Statements for the Year Ended 31 March 2025
23 Analysis of net assets between funds
| 23 Analysis of net assets between funds | |||
|---|---|---|---|
| Intangible fixed assets Tangible fixed assets Fixed asset investments Current assets Current liabilities Creditors over 1 year Total net assets Intangible fixed assets Tangible fixed assets Fixed asset investments Current assets Current liabilities Creditors over 1 year Total net assets |
Unrestricted funds General £ 900 612,733 - 476,428 (53,525) (474,230) 562,306 Unrestricted funds General £ 1,620 645,080 - 411,814 (57,555) (498,224) 502,735 |
Restricted funds £ - - 105,354 14,563 - - 119,917 Restricted funds £ - - 105,851 19,324 - - 125,175 |
Total funds at 31 March 2025 £ 900 612,733 105,354 490,991 (53,525) (474,230) |
| 682,223 Total funds at 31 March 2024 £ 1,620 645,080 105,851 431,138 (57,555) (498,224) |
|||
| 627,910 |
Page 31