## 



## 

## 

|Ms Caroline C Yates (resigned<br>10/11/2021)|
|---|
|Ms Julie Jeffes (resigned<br>23/7/2021)|
|Mr David Bassom-|
|Appointed<br>as Chair from 11/11/2021|
|Ms Sheila Bailey (resigned<br>10/11/2021)—|
|Chair to 10/11/21|
|Mr Peter Rowbottom<br>(appointed<br>11/06/2022)|
|Mr Howard Bridges (appointed<br>10/11/2021)|
|Ms EColborne (appointed<br>23/7/2021)|



|REGISTERED OFFICE|c/o The Blue|Cross|
|---|---|---|
||Shilton Road||
||Burford||
||Oxfordshire||
||OX184PF||
|BANKERS|Lloyds TSB||
||Gentleman's|Walk|
||Norwich||
||NR2 1LZ||
|AUDITORS|Howards<br>Accountants||
||Newport<br>House||
||Newport<br>Road||
||Stafford||
||Staffordshire||
||ST16 1DA||
|LEGAL ADVISERS|Bates, Wells|&Braithwaite|
||Cheapside<br>House||
||138Cheapside||
||London||
||EC2V 6BB||





## 

## 

## 



## 

||0~0'<br>11<br>f<br>2021|0~0'<br>11<br>f<br>2021|Achievements<br>in 2021|Achievements<br>in 2021|Achievements<br>in 2021||0~0'<br>11<br>f<br>2022|
|---|---|---|---|---|---|---|---|
|~|Continue<br>to measure||~|The impact ofCovid-19||~|Continue to measure|
||and mitigate the risks|||was minimised<br>by|||and mitigate the risks of|
||ofthe impact of|||fundraising<br>efforts.|||the impact ofCovid-19|
||Covid-19 outbreak|on|||||outbreak<br>and cost of|
||income.||||||living crisis on income.|
|~|Work with PFOs to||~|39donors were||~|Work with PFOs to|
||recruit 250 new|||recruited<br>This is largely|||recruit 150new payroll|
||payroll<br>giving donors.|||due to further|||giving donors.|
|||||lockdowns/social||||
|||||distancing<br>measures|and|~|Bea leading voice in|
|||||the impact ofThe|||Access for All, PG|
|||||Payroll Giving Team|||Week and PG Forum|
|||||ceasing to trade.|||work.|
|~|Promotion ofthe<br>Will for Good scheme||~|Signed with Bequeathed<br>as free will writing||~|Sign up Payroll Giving<br>donors through<br>our own|
||to increase legacy|||service and 2161k in|||relattonslups<br>with|
||pipeline.|||pledges received.|||corporates.|
|~|Introduce<br>and||~|New CRM successfully||~|Increase social media|
||integrate<br>new CRM|||introduced.|||following<br>and introduce|
||system<br>into TFA||||||video content where|
||processes.||||||possible.|
|~|Increase newsletter||~|Newsletter<br>income||~|Develop fundraising|
||income to $1,500.|||reached Z6k|||activity through<br>the|
||||||||GivePenny<br>website.|
|o|Raise g1,000 through||~|Signed with Work for||||
||cause marketing|||Good to start cause||~|Newsletter<br>income of|
||campaign.|||marketing<br>campaigns.|||52k|
|~|Raise KI,000 through||~|Over 52k received from||~|Monitor Together for|
||Solicitor Dormant|||Solicitor Dormant|||Change income and|
||Client Accounts|||Client Accounts.|||recruitment<br>levels.|
||campaign.||||||f20k income for 2022.|
|~|Work with the||~|New business<br>model||||
||Together for Change|||agreed to ensure the||||
||team to look to steady|||consortium<br>income||||
||and improve<br>this|||remains<br>at desired||||
||source ofincome with|||levels.||||
||new business models.|||||||





## 

## 

## 

## 

## 



## 

## 



## 

## 



## 

## 

## 

## 



## 

## 

## 



## 

## 

## 

## 

## 

## 



## 



## 

## 




|FOR THE YEAR END||ED 31|DECEM|BER 202|1||
|---|---|---|---|---|---|---|
||||||2021|2020|
||||||Unrestricted|Unrestricted|
|||||Notes|Funds|Funds|
|INCOME AND ENDOWMENTS|||||||
|FROM|||||||
|Donations<br>and legacy income||||2|87,283|7,416|
|Income from Charitable||Activities:|||||
|GAYE Income|||||191,005|220,941|
|Standing<br>Orders Income|||||3,371|3,590|
|Direct Debits Income|||||19,121|19,356|
|Bank Interest|||||||
|Total income and Endowments|||||300,780|251,303|
|EXPENDITURE|||||||
|Expenditure<br>on charitable||activities|||30,184|35,198|
|Expenditure<br>on raising funds|||||54,568|66,923|
|Donations to charities|||||192,310|122,000|
|Total Expenditure|||||277,062|224,121|
|Net Income/(Expenditure)|||||23,718|27,182|
|Fund balances brought|forward||at I||45,945|18,763|
|January<br>2021|||||||
|Fund balances carried forward|||at 31||69,663|45,945|
|December 2021|||||||





## 

||||2021|2020|
|---|---|---|---|---|
|||Note|||
|FIXEDASSETS|||||
|Office Equipment|||564||
|CURRENT ASSETS|||||
|Debtors|||3,085|8,353|
|Cash at bank and in hand|||70,334|41,149|
||||73,419|49,502|
|CREDITORS|||||
|Amounts<br>faging due|within||||
|one year|||(4,320)|(3,557)|
|NET CURRENT ASSETS|||69,099|45,945|
|TOTAL ASSETSLESS|||||
|CURRENT LIABILITIES|||69,663|45,945|
|Represented<br>By:|||||
|Accumulated<br>Funds|||||
|Designated<br>funds||||8,000|
|General unrestricted|funds||69,663|37,945|
|Total Funds|||69,663|45,945|





||||||Notes|2021|2020|
|---|---|---|---|---|---|---|---|
||||||||f.|
|Cash used in operating|activities:|||||30,031|(2,262)|
|Cash flows from investing||activities:||||||
|Interest income||||||||
|Purchase oftangible<br>fixed||assets||||(846)||
|Cash provided<br>by (used|in) investing||activities|||(846)||
|Cash flows from financing||activities:||||||
|Repayment ofborrowing||||||||
|Cash provided<br>by (used|in) financing||activities|||||
|Increase (decrease) in cash||and cash equivalents||in||29,185|(2,262)|
|the year||||||||
|Cash and cash equivalents||at the beginning ofthe||||41,149|43,411|
|year||||||||
|Cash and cash equivalents||at the end|ofthe year|||70,334|41,149|





## 

## 

## 

## 

## 

## 

## 



## 

## 

## 

## 



## 

|||Total|Total|
|---|---|---|---|
|||2021|2020|
|Legacy income<br>Miscellaneous<br>donations||66,511<br>20,772|7,416|
|||87,283|7,416|
|3. ANALYSIS OF TOTAL RESOURCES||EXPENDED||
|||Total|Total|
|||2021|2020|
|Operating<br>Costs<br>Office Stationery<br>Administration||557<br>676|206<br>610|
|Bank Charges||445|458|
|Support Services —Administration<br>Management<br>Accounts<br>Database Project Expenses||7,488<br>9,600<br>4,860|7,488<br>9,600<br>4,600|
|Database Monitoring||500|6,000|
|Audit Fees||3,598|3,396|
|Legal Fees<br>Insurance||646<br>1,532|1,345<br>1,277|
|Depreciation||282|218|
|||30,184|35,198|
|Fundraising<br>Costs<br>Agency Fees<br>Gifts and Samples||7,792<br>216|23,061<br>292|
|Travel||703|707|
|Newsletter||5,967|5,836|
|Website Development||1,291|720|
|Online Promotion/Email|Communications|1,976|837|
|Press Advertising||||
|Market Research||||
|Marketing||2,142|613|
|Support Services —Fundraising<br>Legacy Promotion||30,888<br>3,593<br>54,568|31,884<br>2,973<br>66,923|
|Total Resources Expended||84,752|102,121|





## 

## 

|||Total|Total|
|---|---|---|---|
|||2021|2020|
|Animal<br>Health Trust|||6,000|
|The Blue Cross||48,077|29,000|
|World Horse Welfare||48,077|29,000|
|The Mayhew<br>Animal|Home|48,078|29,000|
|SPANA||48,078|29,000|
|||192,310|122,000|



## 

|5. FIXED|ASSETS|||
|---|---|---|---|
|||Office|Total|
|||Equipment||
|Cost||||
|Balance at|1 January 2021|15,689|15,689|
|Additions||846|846|
|Balance at|31 December 2021|16,535|16,535|
|Depreciation<br>Balance at<br>1 January 2021||15,689|15,689|
|Charge for|the year|282|282|
|Balance at|31 December 2021|15,971|15,971|
|Net Book|Value|||
|At 31 December 2021||564|564|
|At 31 December 2020||||





## 

## 

|||Total|Total|
|---|---|---|---|
|||2021|2020|
|Other debtors|||4,068|
|Prepayments|and accrued interest|3,085<br>3,085|4,285<br>8,353|



## 

||Total|Total|
|---|---|---|
||2021|2020|
|Trade creditors|134|157|
|Other creditors|686||
|Accruals|3,500|3,400|
||4,320|3,557|



## 

|||Total|Total|
|---|---|---|---|
|||2021|2020|
|These include:||||
|Auditor's|remuneration|3,500|3,400|





## 

## 

|FROM OPERATI|NG|ACTIVITIES|||
|---|---|---|---|---|
||||2021|2020|
|Net income/(expenditure)||for the period as per|||
|SOFA|||23,718|27,182|
|Adjustments<br>for:<br>(increase)/decrease|in|debtors|5,268|(1,423)|
|Increase/(decrease)|in|creditors|763|(28,239)|
|Depreciation|||282|218|
|Net cash provided<br>activities|by|(used in) operating|30,031|2,262|



## 

## 



## 

||||Unrestricted|Designated|
|---|---|---|---|---|
|||Total|Funds|Funds|
|Income||300,780|300,780||
|Charitable|expenditure|222,494|222,494||
|Raising funds expenditure||54,568|54 568||
|||23,718|23,718||
|Opening<br>Transfer|value offunds<br> between<br>funds|45,945|37,945<br>8,000|8,000<br>(8,000)|
|Closing value offunds||69,663|69,663||



