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Poulton Cricket Club The Pavilion Englands Poulton GL7 5HX www.PoultonCricketClub.co.uk
TRUSTEE REPORT 2023
This year the club moved its reporting date to calendar year for a variety of reasons but chief amongst these is that a new lease deal with our landlords mean we are combining the Bar and Club accounts for the 2024 Season. This report therefore reflects five quarters and includes the costs of two sets (2022 & 2023) of end season costs. The text of the below report is therefore adjusted to excluded on set of costs for comparison purposes but the financial report needs to reflect all five quarters of the reported period. We will also move to cash based accounting rather than accrual.
The club generated revenue of £38.7k this year but faced costs of £41.8k so has as made a loss of £3.6k. To put this in context, outside major fundraising years like 2021 when we put in the new nets, the next highest revenue year was £31k in 2016, our 125th season. In addition, We see no direct income from bar sales (but do from food sales) and we did not hold a beer festival as we had originally planned in the 2023 season.
This performance was worse than our forecast last January of a loss of £1.5k but this was entirely due to our roller breaking down terminally in April and we were forced to hire an alternative at a cost of £3.5k for the season. Had this not happened, we would have absorbed the cost of our professional grounds team completely.
Our continued focus on reducing costs has transformed the balance sheet enabling us to spend money elsewhere. The club ends the season with cash reserves of £17.2k.
The Golf Day generated £1.7k for the club and the hundred club nearly £3k. Both were the brainchild of Liam James with several other members such as James Mcloughlin and Georgie Shaw doing significant work in support. These fundraisers have had a massive impact on club liquidity.
We had some incredibly large & generous donations/sponsorship for the season and welcomed CIA Fire & Security, Jesse Smith & WJ Castle Butchers, Bluestone Insurance & Davidson Financial Planning as board sponsors while MV37 Ltd made a large corporate donation. I cannot thank our sponsors enough for their generosity and support of our club.
Membership fees were split for the first time in 2023 between a charity membership fee and then the playing membership charge which gives members the right to use club facilities. We are able to claim gift aid on the membership but not the playing charge. Income from the fees was £7.4k in 2023 with Gift Aid from this and prior year donations totalling £2.3k. We are now up to date on gift aid claims. Overall the cost of provision of cricket to local children was kept stable but the offering was greatly enhanced with a far large body of qualified coaches.
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This was the first year since 2017 that the club received no funding at all from the ECB or Gloucestershire Cricket Foundation. These are usually worth an average of £3.3k to the club annually.
We used a prior donation for a BBQ to buy a new one, sales of food from the BBQ and kitchen totalled £5.5k with the cost of sales being £3.4k so a £2.1k result in a summer with not particularly good weather.
Admin costs fell for the second consecutive year to £492 from a peak in 2021 of £1,284 due mainly to lower costs of insurance since we re-attained Clubmark status and a cheaper website/availability app combination.
Coaching costs were just £720 in 2023 with only a senior coach paid. These peaked at £7.4k in 2021, so the decision to train more coaches has proved correct and remains the future for the club.
We spent £19.8k at Englands. £14.7k so far on Willow Turfcare, £555 on fertiliser, seed & loam, £776 on equipment and £3.3k on the end of season renovation. Playing costs rose 31% this season to £3.5k. We spent £1.2k on balls as part of this as well as restocking out of date first aid kit at a cost of £432. A sponsorship deal covered the majority of the playing kit costs. We expect reduced playing costs in 2024.
The bar installation saved the pavilion money and then increased sales meaning that for the first time since the new pavilion was built, it covered costs. This was due to the higher sales price of a pint, reduced wastage and youth cricket training on a Friday. Across the course of the season, Friday evenings produced the highest revenue, even more than Saturdays. Every drink at the pavilion is a mini fundraiser and if we continue this record in 2022, it reduces the need for the club to have large fundraisers every year. Pavilion utilities costs are huge but a dispute is under way with the water company over readings and we are expecting money back from a broadband provider. 2024 will be a more stable year for the pavilion finances, subject to no more major price hikes by our brewing company, Hawkstone.
2023 was an excellent year for the club and laid the foundations for the 2024 season which will be one of the most material in living memory.
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Poulton Cricket Club 3q23-4q24
| INCOME 37,054 Dinner & Dance Tickets 140 Camps 2,525 Sponsorship - Boards 950 Gif Aid Receipts 2,276 Playing Kit 270 Sponsorship - Fixture Cards 80 Beer Fest Income 150 Food Sales 5,456 Donatons - Corporate 3,631 Hundred Club - (Gif Aid Excluded) 5,248 Donatons - Individuals 3,819 Donatons - EasyFundraising 396 Membership - Gif Aid 2,360 Membership - Playing (Gif Aid Excluded) 4,665 Membership - Gif Aid Opt Out 394 Golf Day 3,807 Women's Sofball 318 Membership - Old (21) Nets 590 |
EXPENDITURE 39,848 Equipment Hire 100 Pavilion - Bar Purchases 61 Fundraising Costs 20 Camps Costs (Coaching, Gear) 1,320 Englands - Fuel 39 Englands - Square 14,700 Englands - Outield & Boundary 35 Hundred Club - Prize Payouts 2,066 Golf Day Costs 2,234 Englands Ground 90 Indoor Nets Hire 432 New Nets 2021 40 1st XI Umpires Fees 540 First Aid 431 Cricket Balls 1,234 Payments to Sports Commitee 400 Pavilion - Food purchases 3,351 Coaching - James Newman 720 Roller Hire 3,528 Womens Sofball Costs 26 Englands - Fertliser 555 Englands - Grounds Equip 776 Englands - EOSR 6,303 Playing Gear 847 |
ADMIN EXPENSES |
|---|---|---|
| Web Hostng Advertsing Boards Charitable Donatons Insurance - Cricket Club Bad Debts Writen Of League Fees Trophies Card Fees Machinery Maintenance Pavilion - Cleaning TOTAL Income TOTAL Expenditure |
||
| RESULT | ||
2,875
480 102 250 76 136 275 397 184 327 648
37,054 42,723
(5,669)
Poulton Cricket Club 3q23-4q24
| INCOME 37,054 Dinner & Dance Tickets 140 Camps 2,525 Sponsorship - Boards 950 Gif Aid Receipts 2,276 Playing Kit 270 Sponsorship - Fixture Cards 80 Beer Fest Income 150 Food Sales 5,456 Donatons - Corporate 3,631 Hundred Club - (Gif Aid Excluded) 5,248 Donatons - Individuals 3,819 Donatons - EasyFundraising 396 Membership - Gif Aid 2,360 Membership - Playing (Gif Aid Excluded) 4,665 Membership - Gif Aid Opt Out 394 Golf Day 3,807 Women's Sofball 318 Membership - Old (21) Nets 590 |
EXPENDITURE 39,848 Equipment Hire 100 Pavilion - Bar Purchases 61 Fundraising Costs 20 Camps Costs (Coaching, Gear) 1,320 Englands - Fuel 39 Englands - Square 14,700 Englands - Outield & Boundary 35 Hundred Club - Prize Payouts 2,066 Golf Day Costs 2,234 Englands Ground 90 Indoor Nets Hire 432 New Nets 2021 40 1st XI Umpires Fees 540 First Aid 431 Cricket Balls 1,234 Payments to Sports Commitee 400 Pavilion - Food purchases 3,351 Coaching - James Newman 720 Roller Hire 3,528 Womens Sofball Costs 26 Englands - Fertliser 555 Englands - Grounds Equip 776 Englands - EOSR 6,303 Playing Gear 847 |
ADMIN EXPENSES |
|---|---|---|
| Web Hostng Advertsing Boards Charitable Donatons Insurance - Cricket Club Bad Debts Writen Of League Fees Trophies Card Fees Machinery Maintenance Pavilion - Cleaning TOTAL Income TOTAL Expenditure |
||
| RESULT | ||
2,875
480 102 250 76 136 275 397 184 327 648
37,054 42,723
(5,669)