mailes Goldie
CHAR TERED ACCOUNT ANTS
COMPANY REGISTRATION NUMBER: 03513218
CHARITY REGISTRATION NUMBER:1073254
EMIH Limited
(A company limited by guarantee)
Financial Statements
31 January 2024
*ADD13RQH•
0411012024
COMPANIES HOUSE
A15
#222
.ICAew
CHARTEREO
ACCOUNTANTS

EMIH Limited
Content•
Reference and Administrats've Detsils
Strategic Report
2to4
Tnjstees, Report
5t023
Statement ol Tru•tees' Re8ponsibllllle8
24
Independent Auditors, Report
25to28
Consalidatad Statement of Financial Activittes
Consolidated Balance Sheet
30
Balan￿ Sheet
31
Cons01i(laled Statemenl of Cash Flows
32
Notes to the Financial Statements
33to54

EMIH Limited
Reference and Administrative Detalls
TN•t•
T S E Boanas
C C Brown
R J Frostick
R Furtey
B George
A W Kifkman
S M Lockwood
L J Morrell
J A Parkes C8E
M Tarbotton
S•cr•tary
N G Porteus
Charity Registfatlon Number
1073254
Coffipany R•glstr•tlon Numbor 03513218
The charity is incorporated in England.
The Deep
'ngston Upon Hull
HU14DP
Reglst•Md Office
Audltor
Smalles Goldie
Chartered Accountants
Regent's Court
Princess Street
Hull
East Yorkshire
HU2 88A
Sollcltofs
Rollits LLP
Citadel House
58 High Street
Hull
HU1 1QE
National Weslminster Bank pk
PO Box 944
34 ￿ng Edward Street
Hull
HU13YN
8ank•rn
Page 1

EMIH Limited
Strategic Report for the Year Ended 31 January 2024
The trustees. p￿Sent their strategic report for Ihe year ended 31 January 2024, in compliance wilh
$414C of the Companies Act 2006.
Objects and aims
As defined in its governin9 documents. the objectives of the charity are:
to advance the educational and cultural welfare of the inhabitants of Kingston upon Hull in
parb'cular and the community at large: and
lo promote the conservalion of marine organisms by establishing in Kingston upon Hull, The Deep
aquarium, incorporating an inlematsonal centre of excellence for education, learning and research
of ihe rnarine environment.
Within the above objectives, the charity's strategy 18 to maintain reserves at a level sufficient io cover
the accounting depreciation, to meet ongoing revenue commitments and to continue to invest in the
facilities at The Deep so that it can fvlfil its educakn'onal, marine research and conservation objectives
to the full.
Actlvlty durfng the year
Activity during the year was in line wth the company's charitable objectives and it5 performance
exceeded the Business Plan assumptions that had been set. The charity's aim is to continue to allract
sufficient vlsltors to The Deep so that it can cover Its operatlonal costs and generate suffi'cient
resources so that it can conts'nue to maintain its facilits'es, consider their ongoing improvement and be
able to support conservation and marine research projects. In terrns of its t3r9ets for the year, ihe
charity performed as follows..
Ihe charity exceeded its Business Plan target and was able to attract 458,000 visitors and leamers
to The Deep, generating an under￿'n9 net operational surplus (a5 defined in the financial revlew
below) for the year of £1.386,960.
the charity continued to maintaln its facilitles to a hlgh standard: and
the charity continued to support conseniation and marine research projects {both financially and
in-kind) to help preser4e elements of our marine environment and to karn more about them.
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EMIH Limited
Strategic Report for the Year Ended 31 January 2024
Fliiaiiclal rnvlew
The financial results were as follows..
2024
2023
Chang•
Total revenue
Total Expenditure
add taxation charge
excludin9 Depreciats'on (for which capital grant
reserves exist)
Undertying net operational surplus for the year
9,131,896
9,004,749
127,147
(10.655,8791 (10.637,298) (18,581)
4,548
176.331
1171,783)
2 906 395
2 776 294
130 101
1 386 960
1320,076
66 884
The visitor numbers attracted in each of the Iwo financial years were similar.
The group reserves of £26,966,371 {2023. £28,714,805) at 31 January 2024 primarily consisl of
capital grants received for the construction of The Deep Visltor Attraction and The Deep Business
Centre, expenditu￿ on whiGh has been capitalised and which will be amorti5ed over the useful life or
the associated assets,
As a charity, the GompanYs Memorandum and Artlcles of Associats'on do nol permit the payment of
dividends.
Rl¥k revl•w
The directors have discussed the major risks to which the charity is exposed with the officer
management team. jointly developing systems to mitigate those nsks. Furthemiore, a strategic plan
ha5 been developed In lemis of external risks and iniemal risks are minimised by the implementation
of procedures for the authorisation of all transaclions and to ensure con81Stent quality ol delivery for
all operational aspects of the charitable company. These procedures are periodically reviewed to
ensure that they still meet the needs ol the charity.
Prlnclpal r18k8 and uncertalnties
Whilst the group is exposed to price. credi( liquidity and inveslrnent risks, these are only Minor risks
lor the company.
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EMIH Limited
Strategic Report forthe Year Ended 31 January 2024
Price Risk
At the start of each financial year, the group reviews Its budget for the coming y83r, sets Its
expectati<)ns of visitor numbers and sets ils admission prices to cover its forecasied expenditure.
Cornpared to other nab'onal attractions, The Deep's current admission charges remain very
competitive.
Credit risk
The majority of the group's income is received at the point of sale and so poses no credit risk. The
exeepts'on to Ihis is the income from tenants of The Deep Business Centre. However, all tenants are
subject to external credit checks as part of their lease negotiations and are subject lo ongoing credit
checks. Furtherrnore, a deposit is taken from all tenants at the outset and rent is required lo be paid in
advance of the period to which it relates.
Liquidity risk
The group retains sufficient cash lo ensure that it ha5 sufficient available lunds for operats'on5. In
August 2020, the trading subsidiary company within the group (Running Deep Limited) entered into a
Coronavirus Business Inlerruption Loan Agreement with ils bankers for a maximum facility of
£700.000. As at the date of signing these accounts, none of the loan has been utilised and £315.000
of il has been repaid.
Investment risk
Any surplus cash that the group ha8 available is invested with rts bankers. Such investment8 include
only cash balances earning interest at fixed and vanable fates. The company does not use denvative
financial instruments.
8y order ol the Board
6 P..4.-
N G Porteus
Company Secretary
20 September 2024
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EMIH Limited
Trustees, Report
The trustees present the annual report toqether wilh the finanaal statemenls and audrtors, report of
the charitable company for the year ended 31 .laniiary 2Q24.
Our purposes and activitles for the publlc benofft
EMIH Limited is an educational and environmental charity that is based at The Deep Visilor Altraction
in Kingston upon Hull, UK. The Deep Visitor Attraction land the work of the charity more widetyl is
available lo all, without restriction.
Whilst there is a need to charge visitors for entry to The Deep Visitor Attraction to cover lis running
costs and to generate resources for the charity's marine research and conseNats'on work, in an eiyort
io ensure that admission prices are not an obslacle to attendance, the charity sets prices lo cover its
medium-lerm operating costs, rather than to maximise incorne.
For the period under review, the admission pnces for The Deep were £19.75 for an adulL' £15.50 for
child; and £18.75 for seniors and students, with chlldren under 3 and essential carers visiting for free.
Not only are these prices lower than other similar attractions, more importantly, these prices allow free
admission (subject to terms and condib'ons) for up ta 360 days per year which, at the extreme,
equales to an entry cost of 5p per visit. The charity has adopted this Pficing structure both to provide
excellent 'value for money, to its visitors and to ensure that visitors can vlsll again and again to help
maximise the absorpbon of its educatsonal and environmental content.
The Deep charity has demonstrated 51gnificant achievements in rnarine conseryation, specles
breeding, charity SUPPOrt, research. animal husbandry, education, community involvement,
sustainability, and strategic partnerships. These efforts reflect a commitment to marine conservation
and biodlver￿ty recovery in 5UPPOrt of The Deeps mission statemenl..
'To create a deeper understanding and enjoyment ol the wortds oceans and inspire positive change
for their survivar
Campaignlng.. The charity campaigned for MCZS around the UK coast, leading to the Marine 8111 in
2010.
NetGain Project.. Established by Thé Deep to deliver the largest MCZ project from Scotland to the
River Thames.
Support.. Partnered with Yorkshire Wildlrfe Trusvs Living Seas campaign to promote rnarine
reserves.
SpeGies'. Successfvlly bred Bluespotted Ribbontail Rays, Blue Poison Arrow Frogs, Milk Frogs,
Golden Mantella, Jellyfish, Ballan Wrasse, Zebra sharks, Gentoo penguins, Dwarf Gecko'5,
Seahorses, native stingrays, native 8ulhuss sharks
Programmes". Coordinated European Studbook for Sawfish and participated in various breeding
programs lor endangered species.
• SupporL Donates tank-reared 5urp5us to suitable BIAZA facilities.
Chari
ort
Partnerships: Supports Marine Conservation Society, Yorkshire Wildlrfe Trust, Galapagos
Conservation Trust, and Shark Trust and rnany more complimentary organisalions.
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EMIH Limlted
Tru8tee8' Report
Campaigns and Events.. Involved in beach cleans, anti-finning legislab'on, and sustainable lobstsr
fishing.
Project Penguin: Fundraised for conservation and research prajects in the Galapagos and South
Africa,
• Sea Turtle Rehabilitation: Partnered with New England Aquarium to ￿habIlItate cold-shocked sea
turtles in Boslon, USA.
• IUCN Penguin SSG: Significant funding for the IUCN penguin specie5 suNival group, facilitsting an
internatK)nal meeting to create conservats'on priorities for all penguin species and a global
cOnSe￿8￿.0n slfategy..
Intemational Projects.. Involvement in satellite tracklng of Green Turtle5. Sea lion conservation,
Great White Shath behaviour studies. coral reel research, and marine species DNA samplin9.
Innovative Projects.. Oeveloped sustainable venom extractlon methods and collaborated on varlous
marine conservation proJects wortdwide.
.• IUCN Red Lists'ng.. Facilitated the assessment of marine specie5 for the Red List of Threatened
Species. Spearheading global aquarium support lor red listing, informing legislative conseNalion
action.
• Breedlng research.. A lead role in a mutti partner research initiative to ¢omplote the Ilfe cycle of
tropical marine species, named the SNAP project.
Technical primacy.. Designed and built severdl bespoke non-invasive shark capture devices to
enhance welfare during routine exarninabon of shark species & or emergency capture.
Best Practices.. Published and pregented infomiats'on on anlmal husbandry, trained sLqff from other
organizatsons, and provided public advice, consulted on the draft Secretary of State Standards for
Modern Zoo Practice document.
Rescue Operations: Collaborated with ZSL and RSPCA to re•horne seize(l animals.
• Sustainability.. Developed sustainable food sourong and installed a successful denitrification system
in the main tank. 8uilding sustainabillty into dally operatlons.
Ed
Student Projects.. Hosled Msc and Bsc student project5 and summer internships annually.
University Collaboration.. Taught undergraduate IUCN Red Listing module. Animal Behaviour
module and sat on the University of Hull's Animal Welfare Ethical Review Body.
Exhibition content.. Collaboration with academrc experts to design new exhibition content. ensuring
relevant and accurate STEM content,
.lfivolvement.
Campaigns." Led the Bi9 Fish Campaign and supported the Shark Trusvs 'No Limits?, campaign.
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EMIH Limited
Trustees. Rep'ort
,• Local Conservation.. Member of the Tansy Beetle Action Group and supported native conservation
projects.
Plastic Reduction-. Participated in Ihe 'One Less. campalgn to reduce single-use plastic bottles and
created an exhibit to raise awareness about marine litter. Removed all single use plastic products
from our site.
• Sustainable palm oil.. Spearheading a regional adoption of RSPO, hosling multiple infomiation
events and signing different sectors up to responsible 80urcing.
Sustainable Purchasing: Committed to sustainable aquarlum food, catering supplies and
companywide materials.
•. Plastic Waste Reduction: Phased out single-use plastic bottles and cornp05ted café waste.
Wasle Management: Ensured no waste goes to landfill and engaged the publlc about climate
change through exhibitions.
Energy Efficlency: lrnproved building management and aquakn'c lile support systems to reduce
energy usage and carbon footprint. Significant investment in infrastructure to enable a lower carbon
footprinl, including replacement boilers, chillers and pumps and upgrade solar energy capability.
., Exhibition Space.. Dedicated space to local biodiverslty conseThation initiatives in collaboration with
Yorkshire Wildlrfe Trust and Orsted.
Renewables Sector.. Collaborated with SSE on biodiversity monitoring technology.
Academic Relationships.. Expanded research efforts wilh the University of Hull and other institutions.
Remote Engagement.. Offered dlgilal tours and lectures ta thousands of school children, expanding
accessibility.
• New Partnerships.. Sought new relationjhlps with saciors and industri•8 Sharing a commltment to
sustainability and biodiversty recovery.
Content renewal: A continual programme of renewal ensuing that The Deeps visitor offer rernains
attracts've. This indudes investment in new living exhibition. interactive educational tools and the
adoption of new technologies to engage and inspire.
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EMIH Limited
TN8tees' Report
Formal and informal learning is at the heart of all The Deep's activrtie5 and outputs. The Deep
embraces STEAM (Science, Technology, Engineefin9, Arts and Maths) education lopics in order to
provide accessible learning opportunities and engage diverse audiences and attract typical non
enga9ers to the subject of marine conserrfation.
Formal leaming takes place In tr40 bespoke education rooms withln The Déep's L•arning Centre.
Qualified teachers provide a choice of workshops covering the full range of key siages from
pre-school and into tertsary education as well as bespoke sessions for SEND students. Workshop
content and delivery is supported by Marine Biologists from the Husbandry department for higher level
content and delivery. Schools and groups taking part in the workshops benefit from heavity subsidised
entry lo The Deep with, in effect, the fonnal education workshops provided free ol charge. Workshop
sessions are designed to be 'hands on, using resources and learning tools that are not available in a
normal da5sroom environmenL Workshops are regularly reviewed for quality, current and relevant
content, with new topics bein9 added (or removed) as deemed appropriate.
In 2023124 a total of 17,760 students participated in a workshop at The Deep. The most popular topics
requested during the year were conservation and habitat-based {for secondary and tertiary education)
which ￿flect and support changes in the National Curriculum. A new towc of Sea Grass was
developed and added to the workshop lisL This reflected The Deep's involvement with local sea grass
restoralion and the importance of Sea grass habitats for caTbon sequestration. Additlonal workshops
on dlmate change, ocean acidifrcation and polar habitats were created.
Chlld Dynamix:
Welcomed Child Dynamix for an employment-focused educatlon session with their NEET students
(Not in Education. Employment, or Training). Students invegtl9ated the wide range of roles at The
Deep and took the opportunity to ask member5 of our Crew about their employment history and skills.
They also enjoyed a self%uided tour of the attraction, a behlnd-the-scenes visit and engaged in
'Secret Shopperf experience. Many have since enquired to join The Deep's Work Experlence
Programme or have applied for Some ol our advertised part-time vacancies.
Ganton School:
Supported Ganton School's Chop & Change scheme, which helps young people wilh severe learnin9
disabilitie5 into employment, particularly Food & Beverage. Members of The Deep's Food & Beverage
team have provided as5islance with these siudents, Showing them skills in cooking, food preparats'on,
plating and recipe inspiration. Their meals have then been Served at events both on and off-site, wilh
support from our Crew.
Home Educator Days:
Welcomed 230 children across hvo Home Educator Days, themed on polar regions and the
Holderness coastline.
Loan Boxes".
Loaned 131)Dxes out lo schools across 20 weeks.
Science Club..
After School Immersive Learning session5 continued to welcome students 'after Schoof, wilh subjects
of Adaptation, Classrfbcation and ConseNation engaging students in science. 84 Ghildren took part in
Science Club.
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EMIH Lirnitod
Trustees, Report
Informal Learnlng:
Inlomial learning outputs are diverse and exiend to all infomation delivered within the exhibrtion
through a range of different media. In addition, The Deep's Guiding team (alongside the Education
team> provide interpretation to visitors through presentats'ons. demonstrats'ons, workshops, vlrtual
sessions, crafts, Out￿a¢h, career guidance and work placements. Special events throughout the year
also deliver informal education and leaming outputs are measured where possible.
Informal learning through our exhibition, events and cultural outputs during the year induded:
Maml>o Jambo:
Welcomed acoustic roots duo. Pete and Frankie, for bNo weekend workshops. These sessions
encouraged visitor5 to create oceaTrthemed rnusic using body percussion and rap.
BIAZA Zoo Tale•:
Launched in alignment with World Book Day, The Deep supported this campaign by sharing our baok
recommendations with visitors, and $pollighted educational books from local aulhor5 in Our
Oeepartment slore.
Art Exhibition:
Launched a brand-new art exhibiti'an in our third floor gallery space, working with South African artist,
Jessica Eggers. The exhibition includes eighteen pieces of pen and ink marine-themed artwork., tsvo ol
which were bespoke, commissioned pieces that were inspired by species from our newly revarnped
Cool Seas exhibition.
Cool Se•8:
Funded by the Biffa Award through Ihe Partnership Grants Scheme. The Deep revamped the Cool
Sea area into a brand-new exciting and innovatNe exhibition space. Re￿Pened in time for the Easter
holidays, the new Cool Seas gallery celebrates our local coastline and freshwater habitsts. Featuring
an interactsve sandpit, virtual rockpool and wave wall, the space has been hugety popular with visiloTS
across the past year.
Artist In Residence:
Worked with multsmedia arts'st, lona Scott aka Dlgcosphaera, on colourful 3D plankton models to be
displayed in Endless Ocean a5 part of the revamped Cool Seas exhibition. These three sculptures.
through visual and sen50ry experiences, help to shine a light onlo phyloplankton and raise
ewareness.
Th•me8 Presented during the School Holidays:
February half-temi - Turtle Hospital
Easter- East*r Coast Explorats'on
April & May Bank Holidays - Royal Reef
May haff-temi - H20 Heroes
Sumrner- Sea & Spa
October half-temi - Wonderful Wind
Christmas-'Ice to Meet You
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EMIH Limited
Trustees. Report
Sup•r S•agrn8s W••k•nd:
Worked alongside the team at Yorkshire Wildlife Trust to deliver a weekend seagrass event. Visitors
helped make hessian seagrass bags ready for planting at Spum Point, helping to support their
cOnser￿ation work in restorlng seagrass meadows to the Yorkshlre coastline. Other ath'vities included
face-painting and guide4ed presentations.
Dive D•ep•r:
H05ted an evenlng of relaxed and InfarTnal talks based around the theme of Science & Discovery in
the Polar Regions. Welcomed five speakers with experience from 8cross the polar regions.
presentations included hearing from those living and working in Antarctica, polar astronomy and a live
Zoom masterclass on filming Ki the cold.
Naomi Chapman & Cath Wall•r:
Welcomed Naomi Chapman from The Polar Museum, Scott Polar Research Insiitute and Cath Waller
from the University of Hull tc deliver storytelling activities across a weekend as part of Polar FesL
Visitors engaged wilh hands-on props and tacb'le activities.
Humb•r STEM 2023=
Attended two events hosted at Craven Park. welcoming local primary and secondary schools with the
aim to inspire future generations on career opportunities in STEM.
Space Dome Experlenc•:
Welcomed the team from E.A Milne Centre for Astrophysics at the University of Hull with Iheir
infiatable science dome lor a one-off, public event hosted at The Deep. This sold out event saw
visitors stepping into an inflatable dome for a 20-minute Immersive presentab.on on outer space,. they
were also able to enjoy relaxed, additional acts'vities hosted ty our Guides, and Ihe bar was open
serving drinks and snacks. In addition. we welcomed Aim Higher and the Hull & East Riding Nab'onal
Aulistic Society for Iwo accessible preview sessions, free af charge.
Work Experfence:
Welcomed 25 students from school years 10 to 12 for our popular Hospitality. Leisure and Tcudsm
work placements. These sludenls from local schoo15 and colleges engage in a fange ol
responsibilities across multiple departments within The Deep, including EduGation, Retail, Gurdes,
Reception, Food & Beverage, and Markets'ng. In addition, The Deep's Education team mentored a
trainee teacher from Leeds Trinity University during a Iwtrweek placement, helping them lo galn
experience of an aftemalive learning environment. A further 20 students tod( part in Aquarist work
placements. 11 of who becarrt Aquarist volunteers working 1 day per fortnight (after completing
week's WOFk placement first).
J•ltyll$h Muslc:
Worked wilh t¥vo music students from the University of Hull, who composed four ple￿$ of tranquil
music to be played in our jellyfish exhibits'on. This has added a calming atmosphe￿ to the new space,
and has been well received by visitors.
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EMIH Llmited
Trustees, Report
Scle
Int•m•tlonal S•wflsh Day:
Hosted a five4ay sawfish-themed event in celebration of Intemational Sawfish Day. This included
delivering sawfish-specific talks and artefact-handling sessions to visitors, as well as offering
hands-on craft aclivib'es and our popular 'sawfie' 8talion for pictures.
Lincolnghlre Chalk Streams Project..
Partnered wth the Lincolnshire Chalk Streams Project. helplng to protect a tlny fresh water bryozoan
known as the Crystal M05s animal, (Lophopus crystallinus); currently thought to be endange￿d. The
project aims to identify the ecological requirements of this bryozoan species in order to support the
successfvl Iranslocation of colonies of slatoblasts from a Blow Well donor site to establish new
populations at equally suitable Blow Well receptor siles. The Deep is using its expertlse in water
analysis to conth'bule to this important local initiative.
Trade Show•,.
Attended the Miller Food Service and Henry Colbeck Trade shows to talk to other organisations about
the Hull & East Yorkshire sustainable palm oil campaign. Both events were a success and helped
increase awareness.
Sustainable Palm 011 Ch•mplons'.
Welcomed five oryanisations as champions for sustainable palm oll in Hull & East Yorkshlre. This
includes both Hull City Council and the East Riding of Yorkshire Council. as well as Mr Chippy York,
Miller Food Ser￿iCe and Cranswick Foods. These oryanisations have all pledged and made
commilmenl to only sourcing products that contain sustainable palm oll going forward.
Suslalnabl• Palm Oil Workshop..
Hosted a sustainable palm oil workshop. presented in partnership wlth representatives from Chester
Zoo, Murdoch Associates and AAK. Local organisations were invited to find out more about the
campaign; M&S and John Lewis were in attendance.
Natural England:
Collaborated with Natural England's Hidden Seas programme lo create an interactive initiative
showcased on our augmented sandpil. This immersive blend of tactile and digital experlences focuses
on the crucial task of removing plasts'cs from the ocean. Our contribution alons with Nalural England's
overarthing goal of engaging individuals with natu￿, fosterin9 a deeper connects'on wth coastal
environments and Ihe natural WgTId,
Tansy Beelle Actlon Group ITBAG):
Continued to volunteer in the TBAG, as a liahon and sutveyor on behalf ol BIAZA. 2023 saw some
impressive, record results,. the annual survey. carried out by volunteers, revealed a population
e51imate of 91,000 endangered tansy beetles - nearfy double the previous highest estlmate of 46,000
back in 20161
BIAZA Spotted on Site 8loBlltz W•ekend'.
Particlpated in 8IAZA's 8i081itz Weekend in support of thelr Spotted on Site carnpalgn. Our Crew
used the iNaturalist app to record native species found around The Deep's site and the city of Hull, for
easy to Use data which feeds into projects across the UK, Europe, and the world.
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EMIH Limited
Trustees, Report
Clty Nature Challenge..
Participated in the City Nature Challenge 2023 for Hull, which took place al Aldeman Kneeshaw Park
and was organised by the Hull & East Yorkshire Ecological Daia Centre {NEYEDC). Over 4,100
wildlife obser¥ations were recorded, with 851 different species spotted.
Euro 8loBlllz 2023".
Engaged In the Euro BioBlitz 2023 campaign, a European initi'ative to collect information al)out the
wildlife flourishing in our local areas. Across Europe, in just 48 hours, 64,397 records of wildlife were
rnade, which ha$ helped ta shape conservakn'on efforts and support scientific research.
UK Tighten8 Law on Sharf( Fln Act..
Shared the news via social ffledia and our website that the Shark Fin Act was passed into UK law.
This new law ha5 reinforced the existing shark finning regulations, and tmportantly helped to mark
major step for the UK in global shark conservation efft)rts.
The Shark Tru•t'• Blg 8harf( Plodg•:
Signed the 8ig Shark Busine55 Pledge, The Shark Trust's largest campaign to date. Helped Sp￿ad
Ihe word of their misslon to secure th• future lor high-seas sharks on $o¢ial media.
BIAZA Jollyll8h Fi•ld Workshop,.
Led the second BIAZA Jellyfish Focus Group field research trip. Chaifed by The Oeep, the Jeltyftsh
Focus Group is a collecllon of professional jellyf15h Aquarists from zoos and aquarlums across the
UK.. the overaching goal is to increase knowledge of jellyfish husbandry. share information and
undertake research projects. Husbandry Supervisor, Tom, alongside Aquarists from The National
Marine Aquaiiurn INMAI, Liverpool Museums, and Scarborough, London, Bnghton and Hunstanton
Sealile Centr95. spent Iwo days off the coast of Pembrokeshire in the Celts'c Sea. The alm was to find
and take tissue samples from our nats've UK Jellyfish species, allowing u5 in the futu￿ to study these
species more closely.
National Whale & Dolphln Watch..
Raised awareness on soaal media of the National Whale & Dolphin Watch, organised by Sea Watch
Foundation. This annual avent helps gather important data about whales. dolphins and porpoi8e8
around the UK.
The Compass..
Projected 'The Compass, onto Ihe side of our building as part of the Humber Science Festival. 'The
Compass, was an awe-inspiring spectade that seamlessly blended siory. sound. and light to redefine
how we perceive scientific research and ils profound impact on our lives.
Humber Sclenc• Festival:
Attended the University of Hull's Humber Science Festival event, with plenty of seagrass-themed
activities for vlsitors to engage wbth.
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EMIH Limited
Trustees. Report
Nèw England Turtle Rescue:
Assisted the leam of volunteers at New England Aquarium in the USA In re5culng cold-slunned sea
turtles found stranded on Cape Cod's beathes; this phenomenon occurs annually with the changing
season as the temperature begins to cool in autumn. The main species found stranded was the
critically endangered Kemp's ridley sea turtle. Other species rescued included the vulnerable
Leatherback turtle, the endangered Green turtle. and the vulnerable Loggerhead turtle. Two of our
Aquarists. Helena and Rich. helped the team rehabilitate these turtles and facilitated their gradual
retum to a stable, warm condition.
Reseafch Prolects Ilnthou6e)".
"Habit8t assessrnent and water qualty analysis of the chalk Stream Lincolnshire Blow Well habitat for
potential translocation."
Research Projacts Icollaborative):
Worked with Royal Holloway University of London and the Helmholtz Institute on Functional Manne
Biodiversity in Germany.. "How ocean5 are curated by aquariums through a vanety of processe5,
animal care. technologies and affects.. 8nd how oceans encOUnte￿d by various publics in
8qu8nums. through immersive visitor experienc8s' whirh is a British Academy funded study.
Student Projects:
Worked with students from the School of Psychology and Social Work at the University of Hull on..
'The inlluence of artificial blue space, such as indoor aquaria. on perceived moods. and "Invesligaling
tha individufil personality trai15 of captive Gentoo penguins (Pygoscelis papua) and the 8ssoci8tion
with husbandry" and assisted a student from the Department of Computer Science at the University of
Hull on their project, ' Visualisat￿n of Threals lo Penguins using computer interaclive modelling".
Wilder Humber Project..
Hosted the launch of the Wilder Humber project, a comaborats've effort belween Yorkshire &
Lincalnshire Wlldlife Trusis and Orsted. a prorninent renewable energy company, This partnership
airns to irnplement a five•year habitat restoration Programme in the Humber region, wilh a focus on
revitalizing seagrass, salt marsh, and nats've oyster populatsons. By providing engaging interactive
content and educational sessions, our goal is to inrAease awareness and appreciation of the in•Situ
conservation efforts being undertaken.
Hull Seed Swap:
Attended the Hull Seed Swap event. hosted by Hull Food Partnership, This event showcased the
great work happening across the City and some of the ways we can be more climate conscious in our
consumpts'on of food., our Food & Beverage Manager spoke to attendants about the importance of
5UPPOrting and stocking local produce.
Concrete Youth:
Continued to hogt several 3OknPTgion￿ of 'Sca Sense,, ConcTeto Youth's sonsory sea-themed story
massage programme for people with profound and multiple leaming disabilities. Last year saw
Concrete Youth host their final session with u5: we are pleased to have supported them for the past
couple of years.
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Deep Cleans:
Continued to loan out litter w'cking equipment free of charge at Receptson, encouraging visitors to help
clean up litter from local beaches and record their findings. Our equipment was borrowed by 44 adults
and 20 children over the course of the year.
Famlty Actlvity Trall..
Partnered with the University of Hull to help promote their free activity trail, encouraging families
around the City to keep active and take part in guided walks with a Team GB athlele.
Home Stag•:
Prornoled Home Stage's Pfrte24 competrtion on social media, which called for rnusicians io produce
an original song about the environment for the chance to win a cash prize.
'Love Your Loc•h':
Offered our annual £5 per person slngle*entry ticket across a weekend in December 2023, specifically
for visitors living at a HU p05tcode. A total of 609 people took up the offer, which is an increase ol
18% on the Same event In December 2022.
Bug Hotel5:
Worked with a Ioc81 school who designed bug hotels for our car park. Visitors helped by providlng
donations such as bricks, Clay pipes and roof tiles for us to use. Our Aquarist, Phill, then used the
school's designs and the donated materials to construct three bug hotels. which are now amongst our
green spaces in the car park.
A8•oclatlon of Anlmal Arthts:
Sponsored the 'lnto the Blue, category of ihe Association of Animal Ath'sls, annual art competition. We
Celebrated the winner, Christopher, on social media by sharing his beautiful painting titled 'Mackerel &
Fry,.
Sewe￿Y Hall Outreach:
Continued our partnershlp with Sewerby Hall and Gardens, delivering iwo outreach sessions to
visitors over the summer holidays. This included identifying species found in the rockpools on ihe
beach at Sewerby and holding accessible. indoor activities in the Otangery. The sessions were well
received with visitors, and have also helped u5 reath new audiences to educate and inspire p05its.ve
hange for ocean survival.
Older People's Celebration Week:
Supported the Older People's Celebration Week event al St Stephens shopping centre; our Crew
attended with a stand and ￿ported great levels of footfall.
Festlve Choir Weekends:
Invited local choirs, Withemsea Ladies and Hull Deaf Centre Visual. came and performed festive
carols in the buikling on two weekends in the lead up to Christmas.
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Klds In Museums Takeov•r Day:
Invited Child Dynamix. a local community youth organisab'on, to take part in this year's Kid5 in
Museums Takeover Day. The theme was Let's Play, their team enjoyed dressing up as mascol
Pebbles the Penguin and interacting with visitors, as well as providing marinfrthemed sttyelling and
hands-on craft activrties for everyone to enjoy across the day.
Kld$ In Mu8•ums Dlgftal Tak•ov•r Day:
Welcomed sludents from Frederick Holmes School in Hull to take part in Kids in Museum's ￿gI￿1
Takeover Day with us. The students enjoyed helping our Mafkeling team capture digital content of
their day: this included wdeos such as 'Ask an Aquarist, and unboxing an adoption pack, as well as
capturing photos of the students assisting our Maintenance team with the important task of litter
picking around our 51te.
RSP8:
Welcomed the team from RSPB Bempton Cliffs with their 'Nature on a Table, stand across several
dates, helping to raise awareness on the importance ol protecting our local native species and how to
get involved in the national Blg Garden Birdwatch campaign.
Int•mational Cholr Cornpetlllon:
Welcomed Decibelle5 Ladies Cholr to sing outside the building in support ol Hull's Internats'onal Choir
Competition.
Cofonatlon D•y'.
Celebrated the King'5 Coronation by hosting our Royal Reef evenL Our divers and Crew wore crowns.
and we shared this on our social media channels.
Hull FC Foundatlon:
Welcomed the learn from Hull FC Foundation. who delivered a iwilight yoga session in front of our
Endless Ocean viewing window. This helped showcase the lrnportanGe of blue light spaces for
relaxatson and improving wellbeing.
BIAZA S•cr•t Santa:
Participated in BIAZA'S Secret Santa campaign, which encourages 81AZA rnernbe￿ to gift useful
items lo other collections. Our Crew sent a hamper of Hull & East yorkshi￿ themed items to St
Andrews Aquarium for the keepers to enjoy. In tum, we received a box full of useful enrlchment toys.
and sweet treats for our Crew to tuck into over the Christmas holidaysl
Frl•nd8 of The Doep:
Continued to grow our shoal of Friends of The Deep. In recognits'on of our visitors, kind donats'ons to
The Deep's charity, their personalised fish plaques are mounted on our supporter5, wall in the
Reception area.
CareV8 Week:
Supported Carerfs Week by inviling the team at City Health Care Partnership to join us wilh a sland,
providing advice and support lor unpaid carers living in Hull & East Yorkshire.
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Trustee3' Report
Llghtlng up the Bulldlng:
Illuminated the building a variety of colouf5 across the year to rnatk significant occasions. suth as
Autism Acceptance Week, the NHS, 75th birthday and Organ Donation Week.
RNLVCoa8tguardlHumb•r R•scu• Partn•rnhlp:
Partnered with teams from the RNLI, Coastguard and our local Humber Rescue centre to deliver 'H20
Heroes,. a half-term event highlighling the importance of water safely. Over 15.000 visitors attended,
and enjoyed a range of 8clivitie5 and presentations to get Invofved in. The support from all the rescue
centres was invaluable, and we look forward to working alongside them again in the futu￿.
Charltable R•quests:
Supported 156 charitable requests from organisations and 18 requests from Crew members.
BIAZA Inslagrarn Takeovgr Day:
Participated in 8IAZ4's Instagram Takeover Day, where one of our Guides had access to posting on
the BIAZA Instsgram account lor a full day. Posts induded fun facts to help spread awareness about
our animals, 85 well as important conservation messaging.
BIAZA Love Your ZoolAqu•rlum W••k:
Contributed lo a collective keeper video which was shared on 81AZA's social media channels. In
celebrats'on of Love Your ZoolAquarium Week, we filmed Crew members answering why they love
working in an aquarium. This has helped highlight our importance aB a conservation and education
charty.
Surf & Turf:
Created a display of Shark fins outside The Deep Business Centre in one of our 'No Mow. Weeds for
Wildlife patches, encouraging v15itors to notice why we have left our green areas around the car park
to grow wild.
BIAZA Photography Cornpetitlon:
Celebrated the photos awarded 'Runners Up, in 8IAZA's Annual Photography Competition that were
taken al The Deep by our visitors. These Stunning photos included a close up of our dogfish puffer,
Yellow Cllve, and a silhouatte of a shark resting on the top of the lunnel.
Llve Streams:
DelNered 14 online digital sessions to local organisations, di8cu8sing career opportunitie8 In STEM.
Guide Outreach:
Delivered 25 outreach sessions lo organisations, including vi51ts to local care homeB.
stagecoach Park & Ride:
Wcrked wlth Hull Cty Council to re-introduce the Stagecoach Priory Park & Ride scheme to Hull.
8uses now stop on the roundabout just before The Deep,. both visitors and Crew have been using the
8er¥ice to travel to U5.
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The B￿lY Par•nt Project:
Welcomed Carl from The Busy Parent Project to film as part of his series, which aims to help busy
adults keep active. His video mentions the benefrts of blue Iwht spaces on general wellbeing and
productivity, lomiing part of an overall healthy lrfe5ty1e.
Su•taiTrable Trav?I:
Worked with Hull City Council to provide Crew with free refurt)ished bikes and free cycle safety
equipment lor those commuting by bike, helping to encourage more sustsinable travel through the
city.
Weeds lor Wildllfe:
Encouraged the green areas around our car park to grow wild as part of the Weeds for Wildlife
campaign, developed in partnership wth Hull City Counril and the University of Hull,
Moduhift STARS Accr•dltatlon:
Received the Good Travel Plan (Bronze) Award from Modeshift STARS for developlng. implementing
and monitoring an effeclive worwace travel plan.
S4lt Bag8 lo Tote 8ag8:
Partnered with local waste fim, MyReFactory. who specialise ift creating something new from tiicky to
recycle plastic ilems. The team upcycled the salt bags our Aquansts use and transfomied them into
useful tote bags, whlch visltors can purchase from our online shop and The Deepartment store.
Oh Ye¥ Net Zero:
Signed up to Hull's Oh Yes Net Zero campaign. By joining other local organlsalions, we are
collectively working to cut down carbon emissions in the Hvmber region.
Notpl• Pack•glng:
Introduced a new suslainable food packaging solution for use in our cafés, Nolpla's packaging is fully
compostable and recyclable, a5 It is made wilh a 100% seaweed-based natural coating.
Autlsm Acceplanc• W••k:
Supported Autism Acceptance Week by sharing Informatlon and advice on social media, reminding
visitoryJ of our accessible offerings. such as our sensory packs. Tranquil Tuesdays and indusive
sleepovers for accessible groups. The Hull & East Riding National Autistic Society was invited to
deliver a Crew training session and hold a stand within thE aquarium. offering support and addits'onal
infomiathon for visitors. The buildlng was also illuminated multl-coloufed to mark World Autism
Acceptance Day.
Tranqull Tuesdays:
Continued to offer a quieter, accessible experience for wsitors every Tuesday term-time Irom 3pm,. the
lighls are turned up, making information easier to read and the audio is turned down for those who
find the noises distracting.
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Trustees. Report
aulet Day:
Invited the Hull Deaf Centre for Quiet Day at The Deep who provided 8SL interpretation alongside a
lull day of Guide-led presentations and talks, supporting Visito￿ wlth hearing irnpairments.
Presentations induded a scatter feed. dive show and penguin talk. plus more., a great day was had by
Crew Trainlng:
Hosted the following local organisalions to deliver tralning sessions to our Crew.
Hull & East Riding Nats'onal Autistic Society (NAS) for Auts'sm Acceptance training.
TIC Hull. Lincolnshire & yorkshi￿ for Tourette's Syndrome Inclusion in the Community
training.
Hull LGBT+ Community Pride for LGBTQ+ Awareness trainin9.
Humber Teaching NHS Foundation Trust for Makaton trainlng.
Gulde Dogs North East Tralnlng:
Welcomed Guide Dogs UK to deliver sighted gulde training sessions to Crew members. The ses510n
involved a practical approach, which demonstrated how Individuals wth swht 108s can be safely
assisted around the aquarium using a 'Guiding Arm..
O•menll• Frl•nd•:
Registered online to the Alzheimerfs Society initiative, helping to support visitors with Dernents'a. Our
Crew members have since watched the online courses and become 'Oementia Friends,, receiving
badges to wear and certificates to display.
Sensory Packs:
Worked with the Hull & East Riding branch of the National Auts'stlc Society {NASI to make continual
improvements to the sensory packs we offer free of charge to visitors with addib'onal needs. After
receiving advice from local families thal are part of the NAS saciety, our sensory packs have been
updated to include AAC cards, a map of the aquarium and a viewfinder,
Sea Ch•nge Wln•:
Partnered with Sea Change, wha produce a range of award-winning environmentally conscious
nes. Combined with a donation to marine charits'es from every bottle sold, Sea Change wine helps
fund conservation projects globally that help protect our oceans. These wines have been provided to
guests at numerous corporate events throughout the year.
Sle•pov•rn:
Welcomed 3,863 young people for 42 sjeepovers in 2023, induding two accessible group sleepovers
for Aim Higher and Rainbow Stsrs.
W•ddin98.'
Hosted eight weddings, from small, intimate celebrations to large, paty-style events.
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Trustees, Report
Corporats Evants:
Hosted 25 corporate events. from evening dinners to prests'giou5 celebTats'ons. This included the Hull
Trains Long Service & Achievement awards night and a 30th annivefsary celebration evening for The
Deep's Business Centre dient5, Prison Me No Way.
Pl•n• for futur• p•rlod•
The charity is committed to maintaining its facilits'es to a high standard and to continue delivering upon
its wider charitable objectives.
Structure. governance and management
Natur• ofgoveming document
The companls Memorandum Arb'des of Associats'on set out the method of goveinance of the
company and charity.
Organl8•tlonal structurn
The Charity is run by a Board of Trustees, who collectively contribute a balane2 of skills and
experience. Meetings of the trustees are held re9ularfy and attendance rates are high. The trustees
have a clear understanding of their role and lis fulfilment.
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EMIH Limited
Tru8te•8' Report
Recrultsnent and appolntment of trustees
Up untsl 20 February 2024, there was a Members. Agreement between the company, Kin9Ston upon
Hull Cty Cauncil and The University of Hull which stated that ihe company shall have a maximum of
six Members and a maximum of nine Tnjslees, wrth Kingston upon Hull City Council nominating three
of the Members and five of the Trustees and with The University of Hull nominating the remaining
Members and Tnjstees. Members and Trustees served fixed terms of office as defined ty the
Members, Agreement.
By mutual consent, the Members, Agreement was terminated on 20 February 2024 and so Kingston
upon Hull City Council and The University of Hull. *fiilsl both continuing as a Member of the charity,
no longer have the right to nominate the other Members and the Truslees of the charity. However,
Kingston upon Hull City Council and The University of Hull have both retsined an involvement in the
selects'on of replacement Members and Trustees through their rep￿SentatIOn on the 'Search Pand,
that seeks and recommends replacements as vacanGies arise.
On 22 March 2024. the number of Mernbern was increased from six to seven.
The Board of Trustees may appoint individuals to fill Trustee vacancies during the year as they fall
due, but such appointments would only be unkn'l the date of th• company's next Annual General
Meeb'ng.
Trustees receive an appropriate, tailored induction and throughout the course of the year, receive
external advice on any major issues affecting Ihe charity. The trustees have regard to the Charity
Commission's Guidance for public benefit.
The directors consider the board of directors. who are the Trust's trustees, and the senior
management team cornprise the key management personnel of the charity in charge of directing and
controlling, running and operating the Trust on a day to day basis. All directors give their time freely
and no director received remuneration in the year. Details of directors. related party transactions are
dlsdosed in note 19 of the financial statements.
Arrnng•ments lor settlng key managem•nt personnel remuneration
The remuneraliw of staff is reviewed annuolly and normally increased for inllation. When a post
becomes vacan( an assessment of whether Ihe post needs lo be re-filled on the same basls Is
undertaken: and any new rales are benchmarked against appropriate cofflparators.
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EMIH Llmited
Trustees. Report
Flnancial fe¥l¥w
Policy on rn8eryes
At any one ts'me, the charity's reserves consist of capital grants received for the construction of The
Deep Wisitor Attradion and The Deep Business Centre, plus the accumulated operational surpluses of
the charity. Expenditure on the constmctson of The Deep Visitor Attraction and The Deep Business
Centre was capitalised and is being amortised over the usefvl lives of the buildings. The trustees aim
to ensure that reseNes should be maintained at a level to cover the amortisation of these assets, plus
an addrtional amount to provide working capital for the organisation, with this being an amount that
would cover at least the next six months. worth of forecast expenditure. This was achieved throughout
the whole of the financial year ending 31 January 2024 and remains the case at the time of the
signing of these financial slatements.
The charity takes a prudent approach in ils budget planning, for exarnple, being conservative each
year in its income assumptions. Expenditure budgets are estsblished each year that can be
accommodated by the conservative income levels sel, whilst also allowing for an appropriate level of
capital ￿InveStMent expenditure. It is the charitys policy to commit less than the Current year's
(consep4ative) surplus to new capital projects of that year, Any major investrnent over and above the
current yearf5 forecast surplus would need to be funded from the accumulated reserves (or grants)
and would only be undertaken if approved by the trustee5. In making any decision to commit reserves,
the trustees lake into account Ihe requirements of Ihe Reseryes Policy when considering Ihe amount
of reserves that it is possible to release for reinvestment.
At each of Iheir regular meetings, the trustees monitor the income and expendilure of the charily and
the18vel of its reseNes lo ensure Ihat the charity has sufficient funds to sustain its operations and to
finance its future development plans. Prompt remedial action w{￿ld be taken if the trustees were
concerned aboul any aspect of the finances of the charity.
Golng concem
It is important that sufficient visitors continue to be attracted to The Deep so that it can cover its
operalional costs and generate sufficient resources to maintain the quality ol its facilitr'es (and provide
for thelr ongoing improvement), whilst also enabling the charity to contsnu• to support conservation
and marine researth projects.
Whilsl visitor numbers can be uncertain. the directors feel that their forecasts over the period to 31
January 2026 include a conservative estimate in relatian to visitor numbers and that the overall
forecasts are reliable in predictsng future group revenue and cash flows. The directors believe that the
group and company ha5 adequate resources to continue In operational existence for a period of 12
months from the date of approval of these financial statements and therefore have prepared the
financial statements on a going concem basis.
Taxalion
The company, as a registered charity, ha5 obtained exemption from corporab'on tax. Charitable tax
exernptions can therefore be daimed to the extent that inGom6 andlor gain6 are applicable and
applied for charitable purposes onty.
Company status
The company is a private company limited by guarantee. not having a share capital, and is also
registered as a charity (number 1073254).
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EMIH Limited
Trustees. Report
Members
The Members of the company are Klng5ton upon Hull Clty Council (corporate member), The
University af Hull (corporate member), C C Brown, A W Kirkman. S M Lockwood, L J Morrell and M
Tarbotton.
Polltlcal and charitable contribullons
As a charity, the company is forbidden from making political donations. The company made charitable
donatsons (from monies fundraisedl of £Nil12023 - £Nil) dsjring Ihe year.
Employrn•nt of disabled p•rson•
The 9roup is accrediled as a Disability Confident Employer and carries this branding on its
employment literature throughout the employee journey. It is a Dementia Friends organisation as well
as being recognised as a TIC Friendly Eslablishmenl, and disability awareness employee
programmes over the 18St year have included Sighted Gulde Tralning by Guide Oogs UK. The group
gives full consideration to applications for employment from disabled persons where the candidate's
particular aptitudes and abl￿'tIeS are consistent with adequately meeting the requirements of Ihe job,
and reasonable adjustrnents will be sought, working in liaison with Access lo Worf( when appropriate.
Links exist with organisations such as Worklink whith supports disabled people and employers during
the application, recruitment and training periods. and promotes the group's vacancies and work
experience placements to its clients. Slu(lent expenence programmes are also run in conjunction wrth
such as Ganton School in Hull to support career development and encourage disabled applicants to
see the group as an employer of choice. The group's work in this field was recognised this year by the
British & Irish Association of Zoos & Aquarium. as a 'Runner Up. in their Diversity and Inclusion
awards. Opportunities, equal to those of thelr colleagues, are available to disabled employees for
training, career development and promotion. To support employee health and wellbeing, the group
has signed up to the Mental Health at Wort( Commitrnent, making a public commitment to supporting
employee mental health,, and is a member of Working Voices (NHS Hull). whe￿ e￿StIng employees
become disabled, it is the group's policy to provide continuing employment wherever practicable in the
same or an atternatsve position and to provide training and a COrnPTehensNe consideratson of
reasonable adjustment$ to achkeve Ihis airn. The group's detsiled Access Guide 15 produced with
VisitEngland's Accessible and Inclusive Tourism Toolkit in mind, and is available online to all. This
would help to infomi any individual needs assessment and promotes the group's commitment to
accessibility.
Employe• Involv•m•nt
The group operates a frarnework for employee information and consultation whith complies wilh the
requirements of the Infomats'on and Consultation of Employees Regulations 2004. During the year,
the policy of providing employees inf0m￿tion about the group has been continued through
regular intemal communication. Regular meetings are held be￿een local management and
employees lo allow a free flow of information and ideas including department Issues, speGifi'c project
and policy planning. Whole group employee meets'ngs are called at key points of action, change or
development as necessary during the year. The group's Health, Safety & Wellbeing Committee
includes representstives from each department alongside senior managers and the Competent
Person. A key communication tool is also the Crew Brief newsletter which is circulated to all Crew
Members every month and includes information suth as group performance. customer feedback,
policy updates and it responds to specific employee questions when necessary.
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EMIH Limited
Trustees, Report
K•y managemont p•rsonnal
The trustees who seNed the company during the year and since the year end were as k)Ilows:
T S E 8oanas
C C Brown (appointed 20 July 2024)
G Chester51re5igned 19 September 2024)
R J Frostick (appointed 20 September 2024)
R Furtey
D W Gemmell OBE {￿sIgned 31 March 2024)
B George (appointed 20 September 2024)
A W Kirkman
S M Lockwood
L J Morrell
J A Parkes CBE
M Tarbotton
All trustees are also directors of the charity.
Other key management personnel C C Duke - Chlef Executive
N G Porteus
t)eputy Chief Executive, Finance Director &
Company Secretary
J L Kirby - Dlrector ol Operations & People
B Jones - Director af Husbandry & Exhibition
F G Cross - Head of Business & Corporate
Related partles
Transactions with related partie5 are disclosed in note 20.
Disclosure of Informatlon to auditor
So for as each person who was trustee at the date of approving Ihis report is aware, there is no
relevant audit informats'on, being infom)ation needed by the auditor in connectlon with preparing its
report, of which the auditor is unaware. Having made enquirie5 to the truslee and the company's
auditor, each trustee has taken all the steps that helshe is obliged to take as a trustee in order to
make himselflhersèlf aware of any relevant audit information and to establish that the auditor is aware
of that information.
By order of the Board
& p.J_
N G Porteus
Company Secretary
20 September 2024
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EMIH Limited
Statement of Trustees. Responsibilltles
The trustees (who are also the directors of EMIH Limlted for the purposes of company law) are
responsible for prepanng the trustees, report and the financial statements in aGcordance with
applicable law and United Kingdom Accounb'ng Standards (United Kingdom Generally Accepted
Accounting Practice). induding FRS 102 "The Financial Reporting Standaril applicable in the UK and
Republic of Ireland"
Company law requires the trustees to prepare financial statements for each finandal year. Under
company law the trustees must not approve the financial ststements unless they a￿ sab'sfied that
they grve a true and fair view of the state of affairs of the parent charitable company and the group
and of the incoming resources and application of resources, including ils income and expenditure, of
the charitable group for that period. In preparing these financial statements, the trustees are required
lo..
8elecl suitable accountlng policies and apply them consistently:
observe the methods and principl88 in Ihe Charities SORP.,
make judgements and estlmates that are reasonable and prudent,.
stste whether applicable accounting standards, comprising FRS 102 have been followed, subject
lo any material departures disclosed and explained in the financial statements., and
prepafe the financial statements on the going concem basis unless it is inappropriate to presume
that the parent charitab5e company will contsnue in business.
The trustees are responsible for keeping proper accounting records that can disclose wlth re880nab
accuracy at any lime the financial position of the parent charilable company and the group and enable
them to ensure that the financial statements compty with the Companies Acl 2006. They are also
responsible for safeguarding the assets of the parent charitable company and the group and hence for
tsking reasonable steps for the prevention and detection of Iraud and other irregularities.
The trustees a￿ responsible for the maintenance and integrty of the corporate and financial
inft)rmation included on the charitable company's website. Legislation governlng the preparats'on and
disseminats'on of financial statements may differ from legislation in other jurisdictions.
Approverj by the Irust••s of the charity on 20 September 2024 and sign•d on its behaw by:
T S E Boanas
Trustee
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EMIH Limited
Independent Auditor's Report to the Members of EMIH Limited
Opinion
We have audited the financial gtatements of EMIH Llmited (the 'charitable parent Gompany.) and its
subsidiaries (the 'group') for the year ended 31 January 2024. which comprise the Consolidaied
statemenl of Financial Activities, Consolidated Balance Sheet, Company Balan￿ Sheet,
Consolidated Statement of Cash Flow5 and Notes lo Ihe Financial Statements. including a 8ummary
of significant accounting policies. The financial reporting Iramework that ha5 been applied in their
preparation is Unrted lfjngdom Accounting Standards, comprising Charities SORP - FRS 102 'The
Financial Reporting Standard applicable in the UK and Republic of Ireland, and applicable law (United
Kingdom Generally Accepted Accounting Pracbce).
In our Opinion the financial statements..
give a true and fair view of the state of the group's and parent charity's affairs as 8t 31 January
2024 and of ils incoming resources and application of resources. including its income and
expenditure, far the year then ended,.
have been properly prepared in accordance wilh United Kingdom Generally Accepted A¢￿untIng
Practs'ce; and
have been prepared In accordance with the requirements of the Companies Acl 2006.
8a818 for oplnion
We conducted our audit In accordance wlth Inlernational Slandards on Auditing (UK) {ISAs {VK)) and
applicable law. Our responsibilities under those standards are further described in Ihe auditor
responsibilities for the audit of the financial statements section of our report. We are independent of
the gn)up in accordance with the ethical requiremen15 thal are relevant to our audit ol the financial
statements in the UK, including Ihe FRC'S Ethical Standard, and we have fulfilled our other ethical
responsibilities in accordance wilh these requiremenls. We believe that the audit evidence we have
obtained is sufficient and appropriate to provide a basis for our opinion.
Concluslons relatlng to golng concern
In auditi'ng the financial slatemenls, we have concluded that Ihe trustees use of the going concern
basis of accounting in the preparation of the financial statements is appropriate.
8ased on the worf¢ we have pertomied, we hava ntsi id8ntffi•d any material unc•rtainties relaling to
events or conditions that, individually or collectsvely, may cast significant doubt on the group's ability
to continue as a going concern for a period of at least tsvelve months frorn when Ihe original financial
statements were aulhorised for issue.
Our responsibilities and the responsibilities of the tnistees wilh respect to going concern are
described In the relevant sections ol this report.
Other Infonnation
The trustee5 are responslble for the other infomiation. The other infomiatidn comprises the
infomats'on included in the annual report, olher than the financial statements and our audilorfs report
thereon. Our opinion on the financial statements doe5 not cover the other inforniation and, except to
the extent othe￿ise explicitly staled in our report, we do not express any form of assurance
condusion thereon.
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EMIH Limited
Independent Auditor's Report to the Members of EMIH Llmited
In connection with our audrt of the financial statements, our responsibility is to read the other
information and, in doing so, consider whether Ihe olher information is materially inconsistent wrth the
financial statements or our knowledge obtained in the audit or otherwise appears to be materially
misstatei1. If we identity such material inconsistencies or apparenl material misstatements. VR are
required to determine whether there is a material misstatement in the. financial statements or a
material misstatement of the other informab'on. If, based on the work we have performed, we condude
that there is a rnaterial misstatement of this other information. we are required to report that facL
We have nolhing to report in this regard.
Oplnlon on other matter pfescribed by the Companies Act 2006
In our opinion, based on ihe work undertaken in the course of the audil..
the information given in Ihe Strategic Report and TTUStees' Report fof the financial year for which
the financial statements are prepared is consistent with the finanaal statements; and
the Strategic Report and Trustees. Report have been prepared in accordance with applicable legal
requirements.
Mattefs on whlch we are r•quired to r•port by oxcoptlon
In the Ilght of our knowledge and understandlng of Ihe group and the parent charltable company and
rts environment obtained in Ihe course of Ihe audit. we have not identified material misstalements in
the Strategic Report and the Trustees, ReporL
We have nothing to report in respect of the following matters where the Companies Act 2006 requires
us to report to you if, in our opinion..
adequate accounting records have not been kepi by the parent charitable company, or returns
adequate for our audit have not been received from branches nol visited by us, or
the parent charitable company financial statements are nat in agreement with the accounting
records and relurns; or
certain dlsdosures of truslee8 remuneration specified by law are not rnade; or
we have not ￿CeIved all the Inforrnation and explanations we requlre lor our audit.
Responslbllltles of truste••
As explained more fully in the Statement of Trustees, Responsibilities (set out on page 24), the
trustees are responsible for the preparaty'on of the financial stalements and for being satisfied that
they give a true and fair view, and for such intemal control as the trustees detemiine is necessary to
enable the preparation of financial slatemenls that are free from matenal misstatement, whether due
to fraud or error.
In preparing Ihe financial statements, the trustees are responsible for assessing the charity's ability to
continue as a going concem. disclosing, as applicable. matters related lo going concem and using the
going concem basis ol accounting unless the trustees eilher inlend to liquidate the charity or to cease
operations, or have no realistic alternative but to do so.
Page 26

EMIH Limited
Independent Auditor's Report to the Members of EMIH Limited
Audltor responsibililie¥ fur tlie audlt of Ilie financlal statements
Our objectives are to obtain reasonable assurance about whether the financial slalements a5 a whole
are Iree from material misstatement. whether due lo fraud or error, and lo issue an auditor's report
that indudes our opinion. Reasonable assurance is a high level of assurance, but is not a guarantee
that an audit conducted in accordance with ISAS (UK) will always detect a material misstatement
when it exists. Misstatements can arise from fraud or error and are considered rnalerial il. indivldually
or in the aggregate, they could reasonably be 8xpected to influence the economic decisions of users
taken on the basis of these firbancial statements.
The extenl to which our procedures are capable of detecting ifregularities, including fraud is detailed
below..
Irregularilies. induding fraud. are instances of non-wmpliance with laws and regulations. We design
procedures in line wilh our responsibilities, ouuined above, to delect material misstatements in respect
of irregularities, Including fraud. The exlent io which our procedur•s are capable ol delecting
irregularities, including fraud is detailed below..
Our approach to identifying and assessing the risks of material misstatement in respect of
Irregularities, including Iraud and non-complianGe laws and regulations, wa9 locused on specific
laws and regulations which we considered may have a direct material effecl on the charity only and
consolidated financial slalements or Ihe operations of the charitable company and the group.
including the Companies Act 2006, the Chariiies Act 2011, data protection. antiwbribery, employment
and health and salety legislation. An undersianding of these laws and regulation5 and the extent of
compliance was obtained Ihrough discussion with management and inspects'n9 legal and regulatory
corresponden￿.
We assessed the suscepts'bility of the charitable company's and consolidated financlal ststernents to
material misstatement, including obtaining an understanding of how fraud might occur, by making
enquiries of management and considering the intemal controls in place to mib'gate risks of fraud and
non-compliance with laws and regulations.
To address the rfsk of fraud through managem•nt bias and override ol controls. we perfomed
analyts'cal procedures to idenb'fy any unusual or unexpected relab'onships,. lested Joumal entrie5 to
identify unusual transactions: assessed whether judgements and assumptions made in determining
the accounting eslimales were indicative of potential bias,. and investigated the rationale behind
significanl or unusual transactions.
In ￿SponSe to the risk of irregularities and non-compliance with laws and regulations, we designed
procedures which included, but were not limited to agreeing charity only and consolidated financial
statement disdosures to underfying Suppo￿.ng documentation; reading the minutes of rneetings of
those charged with governance,. enquiring of management as to actual and pctential litsgation and
daims,. and reviewing correspondence with HMRC, relevant regulators and the charitable company,
legal advisors.
Page 27

EMIH Limited
Independent Auditorfs Report to the Members of EMIH Limited
Due to the Inherent limitations of an audit. Ihere 18 a risk that we will not detecl all irregularities,
including those leading lo a material misstatement in the financial statements or non-compliance with
regulation. This risk increases the more that compliance wth a law or regulats'on is removed from the
events and transactions reflected in the financial statements. as we will be less likely to become
aware of instances of non-compliance. Audrting Standards also liinit the audit procedures required to
identify non-compliance wilh laws and regulations to enquiry of the directors and other management
and the inspects'on of regulatory and legal correspondence, If any.
The risk is also greater regarding irregularitles occurring due to fraud rather than error. as fraud
invofves intentional concealment, forgery, collusion, omission, or rnisrepresentation.
A fvrther description of our responsibilities f<Y the audit of the financial statements is located on the
Financial Reporting Council's website at ￿.frC.or9.UkIaudltorsrespan$ltsllits.es. This description
form5 part of our Report of the Independent Auditors.
Us• of our report
This report is made solely to the tharltable parent company's trustees, as a body. In accordance wlth
Chapter 3 of Part 16 of the Companies Act 2006. Our audit work has been undertaken so that we
might slate to the group's trustees those matters we are required to state to them in an auditofs
report and for no other purpose. To the fullest extent pemiitled by law, we do not accept or assume
responsibility to anyone other than the charitable parent company and its Iruslee8 as a body, for our
audit work. for this report, or lor the opinions we have fomied.
Matthew Fox FCCA jsenior Statutory Auditor)
For and on behalf of Smalles Goldie, Statutory Auditor
Regenvs Court
Princess Sireel
Hull
East Yorkshire
HU2 86A
20 Sep 2024
Page 28

EMIH Limlted
Consalidated Statsment of Financial Activities for the Year Ended 31 January
2024
(Including Consolidated Income and Expenditure Account and Statement of
Total Recognised Gain8 and Losses)
Unrestri¢t•d
funds
R•8tfl¢t•d
funds
Total
2024
Total
2023
Note
Incomo and Endowm•nt8 from:
Donatlons and legacies
Charitable activrties
Oiher trading activities
Investment income
1,484
5,722,978
3.255,754
60,$94
62,058
5.722,978
3,255,754
491,279
5,194,514
3.301,917
Totsl incorne
9 071302
60,594
9 131896
9 004 749
Exp•ndltur• on:
Raising funds
Charitable activities
Flnance Aclivitles
(2,569,923>
{8,227.412)
214 000
(2,569,923)
{8,299,9561
214,000
(2,466,559)
(8,095,739
(72,644)
10 583,335
10,655,879
10 637 298
Net expenditure
Other recognised galns
and loss•s
Actuarial gain8 on defined
benefit pension Schemes
Trading subsidiary
corporation tax
raclaimablellduel
Net movement in funds
<1,512,033)
(11,950)
(1,523,983)
(1,832.5491
(229,000)
(229,000)
2,322,750
176331
(1,736,485)
(11,950)
(1.748,435)
866.532
Reconciliallon of fund8
Total funds brought foNianJ
Total funds carried fO￿ard 18
28 702 856
28 714,806
27,848 273
26 966 371
26 966 371
28 714 805
All of the group's activities derive from continuing operations during the above two periods:
The notes on page5 33 to 54 form an inte9￿1 part of these financial statements.
Pa9e 29

EMIH Limited
(Registration number: 03513218)
Consolldated Balance Sheet as at 31 January 2024
2024
2023
Not•
Flx•d a•••t•
Tangible assets
10
22.151.152
24.755,312
Current a68•ts
Stock5
DebtOTS
Cash al bank and in hand
12
13
169.456
401,841
5 930 085
191,682
795,893
4 778 276
6,501,382
1441.163
5,765.851
1421358
Crndltors.. Amounts lalllng due wlthln on• ye•r
N•t curront a•8•t•
14
5 060 219
4 344 493
Totsl assets less current Ilabilitie3
27,211,371
245 000
29,099,805
385 000
Cr•ditor•: Amoun1• falllng du• after mor• than on• y•ar 15
Net ass•ts
26 966.371
28 714 805
Fund8 of th• gn>up:
R••trlcted income fund•
Restricted funds
11.950
Unr•strtct•d Incom• fund•
Unrestricted funds
26 968 371
28 702 855 .
Total funds
18
26 966 371
28 714 805.
The financial statements on pages 29 to $4 were approved by the trustees, and authorised for issu•
on 20 September 2024 and slgned on their behalf by..
T S E 8oanas
Trustee
The note5 on page5 33 to 54 form an integral part of these financial statements.
Page 30

EMIH Limited
(Registration number: 03513218)
Charity Balance Sheet as at 31 January 2024
2024
2023
Not•
Flxed assets
Tangible assets
Investments
10
22,128,331
24.726,921
22.128 335
24,726,925
Curr•nt •s••t8
Debtors
Cash at bank and in hand
13
3.079.906
3 963 431
3,125,503
3 662.286
7,043,337
3932 153
6.787,789
Crnlitorn: Afflounts falllng due wlthln one year
14
4 527 303
N•t curr•nt as8ets
3111 184
2 260 486
Net a88ets
25 239 519
26 987411
Fund$ of the charlty:
Restrlcted Incom• funds
Re9trfcted funds
11,950
Unre8trict•d Income funds
Unrestricted funds
25239519
26 975 461
Total furNIs
18
25239519
26987411
The financial statements on pages 29 to 54 were approved by the trustees, and aulhorised for18sue
on 20 September 2024 and signed on their behalf by..
T S E Boanas
Trustae
Thc notcof on pages 33 to sd form an integral part of these financial staternents.
Page 31

EMIH Limited
Consolidated Statement of Cash Flows for the Year Ended 31 January 2024
2024
2023
Note
C••h flows from oporating acllvlti
Net cash expenditure
(1,523,983)
{1,632,549)
Adjustments to Gash flows from non4ash Items
Depreciation
Investment income
Interest payable
Net expense on pension scheme
2,906.394
(91,106)
11,088
229,000
1.073.393
2.776,293
<17,039)
14,337
655,000
1,796,042
Working capilal adlu81ments
Decreasel(increase) in slocks
Decreasel<lncrease) in debtors, exduding deferred tax
Increase in credilorn
12
13
22,226
398,600
19,806
<42,997)
(372,293)
Net cash fl<Jw6 from operating activities
1514 025
1634 620
C•$h flow8 from Investing actlvltle•
Interest recelvable and similar income
Purchase of tangible tlxed assets
Net cash Ilows from invesb'ng activities
Ca•h flow• from flnanclng actlvlti
Interest pardble and similar charges
Repayment of loan5 and borrowings
Net ca¥h flows from financing activikn'es
Net increase in cash and cash equivalents
91.106
302 234
17,039
10
211128
562 195
(11,088)
140.000
(14,337)
140,000
14
151 Q88
1,151,809
4 778 276
918,088
Cash and cash equNalents at 1 February
Cash and cash equivalents at 31 January
3 860 188
5 930 085
4,778 276
All af the cash flow5 are derived from continuing operations during the above two periods.
The notes on pages 33 to 54 form an integral part of these financial statements.
Page 32

EMIH Limited
Notes to the Financial Statements for the Year Ended 31 January 2024
I Charity status
The charity is limited by guarantee, incorporated in England, and consequently does not have share
capital. Each of the tnjstees is liable to contiibute an amount not exceeding £1 lowards the asset5 of
the charity in the event of liquidation.
2 Accounting policies
Summary of slgnificant accounting pollcl•s and key accountlng e8tlmat•s
The principal accounting policie5 applied in the preparation of these financial statements are s8t out
below. These policies have been consistently applied io all the years presented, unless othetwise
stated.
Statément of compllanc•
The financial ststements have been prepared in accordance wilh Accounting and Reporting by
Charits'es.. Statement of Recommended Practice (applicable to charities preparing their accounts in
accordance with the Financial Reporting Standard applicable in the UK and Republic of Ireland (FRS
102)) (issued in October 2019) (Charities SORP {FRS 102)). Ihe Financial Reporting Standard
applicable In the UK and Republic of Ireland (FRS 102) and the Companies Act 2006.
8•sls of preparotlon
EMIH Limited meets the definition of a public benefit entity under FRS 102. Asseis and liakn'lities are
initially recognised at historical cost or transacts'on value unless otherwise stated in the relevant
a¢￿UntIng policy notes.
Basls of consolldation
The consolidated financial statements consolidate the financial siatements of the Gharrty and its
Subsidiary undertakings drawn up to 31 January 2024.
No statement of financial ath'vities is presented for the charity as pemiitted by section 408 of the
Companies Act 2006. The charity made a surplus of £1,747,893 {2023 - surplu5 of £1,543,257).
Golng concern
It is important that sufficient visitors continue to be attracted to The Deep so that it can cover its
operational costs and generate sufficient resources to maintain the quality of its facilitie5 (and provide
for their ongoing improvement). wh￿St also enabling the charity to continue to support conservation
and marine research projects.
Whilst visitor numbers can be uncertain, the directors feel that their forecasts over Ihe period to 31
January 2026 indude a con5errfakn.ve estimate in relation to Vi51tor numbers and that the overall
forecasts are reliable in predicting future 9roup revenue and cash flows. The directors believe that the
group has adequate resources to continue in operats'onal existence for a period of 12 months from the
date of approval of these financial statement5 and therefore have prepared the financial statements
on a going concem basis.
Paga 33

EMIH Limited
Notes to the Financial Statements for the Year Ended 31 January 2024
Judg•ment•
The preparation of the financial statements requires management to rnoke judgements, estirnale5 and
assumptions that affect the amounts reported for assets and liabilities as at the balance sheet date
and the amounts reported for revenues and expenses during the year. However. the nature of
estimation means that actual outcomes could differ from those estimates. The judgements (apart from
those involving estimates) that have had the m05t signifunt effect on amounts recognised in the
financial statements are the actuarlal assumptions supporting the valuation of the group's defined
benefit pension scheme.
Income and endowments
All income is recognised once the charity has entittement to the income, it is probable that the income
will be received and the amount of the income receivable can be measured reliably.
Donatlons and l•g•cies
Oonats'ons are recognised when the charity has been notified in writing of both the amount and
setdement date. In the event that a donation is subject to condits'ons that require a level of
perforrnance by the charity before the charity is entitled lo the funds, the income is deferred and not
recognised until either those conditions are fully met, or the fulfilment of those conditions is wholly
wiihin the control of the charity and it 15 probable that these conditions will be fulfilled in the reporting
period.
Gran1¥ rncelvabl•
Grants are recognised when the group has an entiltement to the fund5 and any conditions linked to
the grants have been met. Where performance conditions are attached to the grant and are yet to be
met. the income is recognised as a liability and included on the balance sheet as deferred income to
be released.
Inveslm•nt Incom•
Interest is Included when receivable by the charity.
Expendlture
All expenditu￿ is recognised once there is a legal or constructive obligats'on to that expenditu￿, it is
probable settlement is required and the amount can be measured reliably. All costs are allocaled to
the applicable expenditure heading that aggregate similar Gost5 to that rAtegory. Where costs cannot
be diredly attributed to pathcular headings they have been allocated on a basis consistent with tha
use of resources, with central staff costs allocaled on the basis ol time spenL and depreciation
charges allocated on the portion of the asset's use. Other support costs are allocated based on the
spread of staff costs.
Ralslng funds
These are cosls incurred in attracllng voluntary income. the management of investments and those
incurred in trading activities that raise funds.
Charitable actlvities
Charitable expenditure comprises those costs incurred by the Gharity in the delivery of its activities
and seNices for its beneficiaries. It indudes bolh cosls that can be allocated directly to such act'vities
and those costs of an indirect nature necessary to support them.
Page 34

EMIH Limited
Notes to the Financial Statemgnts for the Year Ended 31 January 2024
Suvvuil ¢08ts
Support costs include central functions and have been allocated lo activity cost categories on a basis
consistent with the use of ￿SOUrces, for example, allocating propety costs by floor areas, or per
capita. staff costs by the b'rne spent and other c0515 by their usage.
Taxatlon
The charity is Considered to pass the tests sel out in Para9raph 1 Schedule 6 of the Finance Act 2010
and therefore it meets the definits'on of a charitable company for UK corporation tax purposes.
Accordingly, the charity is potenlially exempt from taxatson in respect of incorne or capital gains
ceived within categoties covered by Chapter 3 Part 11 of the Corporation Tax Act 2010 or Section
258 of the Taxats'on of Chargeable Gains Act 1992, to the extent that such income OT gains are
applied exdusively to charitable purposes.
Delerr•d taxallon
Deferred taxation is recognised in respect of all ts'ming differences which are differences between
tsxable profit5 and total comprehensive inccme arising from the inclusion of income and expenses in
tax assessments in periods different from those in which they are recognised in the financial
statements. except that unrelieved tax losses and other deferred tax assets are recognised only to the
extent that the directors consider it probable that they will be recovered against the reversal of
deferred tax liabilities or other future taxable profits.
Deferred tax is measured on an undiscounted basis at the tax rate5 that are expected to apply in the
periods in which timing differences reverse, based on tax rales and laws enacted or subslanlively
enacted al the balance sheet date.
T•ngibl• flxed 188ets
All fixed assets are Inllially recorded al cosl. The charity's buildings are revalued at the balance sheet
date every ihree years by an independent third party sur¥eyor accordance with the provisions of FRS
102. These assets are being depreciated over their remaining useful life of 10 years frorn the date of
revaluah'on.
Equipment is depreciated over 1-5 years.
The carrying values of langible fixed assets are reviewed for impairment when events or changes in
circumstances indicate the carrying value may not be recoverable.
Impalrnient of flxed assets
The carrying value5 Of iangible fixed assets are reviewed far impairment when events or changes in
circumstance indicate the canying value may not be recoverable.
Stock
Stocks are stated at the bwer of cost and net reallsable value. Cost includes all costs Incurred in
bringing eath product to its present location and condition. Nel realisable value is based on e5ts'mated
selling price less any further costs expected to be incurred to completion and disposal.
Page 35

EMIH Limited
Notes to the Flnanclal Statements for tile Year Ended 31 January 2024
Trade d•blor•
Trade debtors are recognised inth'alty at Ihe transactlon price. They are subsequenity measured at
amortised cost using the effective interest method, less provision for impairment. A provision for the
impairmenl of trade debtors is established when there is objective eviden￿ that the charity will not be
able to collect all amounts due according lo the original temis of the receivables.
Cash and cash ¢quivalonts
Cash and cash equivalents comprise cash on hand and call deposits, and other short-temi highly
Ilquid investments that are readily converb'bje to a known amount of cash and are 8uw.ect to an
insignificant risk of chan9e in value.
Tr•d• cr•dltor•
Trade creditors are obligations to pay for goods or services that have been acquired in the ordinary
course of business frofn suppliers. Accounts payable are classified as Current liabilities if the charity
does not have an uncondikn.onal right. at the end of the reporting period, to defer seltlernent of the
creditor lor al least twelve months after the reporting date. If ihere is an unconditional right to defer
settlement for at least Iwelve months after the reports'ng date. they afe presented as nonwajrrent
Ilabilibes.
Trade creditors are recognised inib'ally at the transaction price and subsequenlty measured at
amortised cost using the effects've interest method.
Fund structurn
Unreslricled income funds are g6nar81 funds that are availablo for use at the twstees discretion in
lurtherance of the oblectlves of the group.
Designated funds are funds set aside by the trustees out of unrestn'cted general fvnds for specific
future purposes or projects.
Restricted lunds are funds that can only be used for particular restrlcted purposes wilhln the objects ol
the charity. Re5tTrctions arise when specified by the donor or when funds are raised for particular
restricted purposes.
Page 36

EMIH Limited
Notes to the Flnanclal Statements for the Year Ended 31 January 2024
Penslon¥ ulli#r post rellrement obllgations
The company participates in the Local Govemment Pension Scheme. Contributions are made to
separately administered fund. Pension scheme assets are measured at fair value and scheme
liabilities are measured on an actuanal basis using the projected unit method and discounted at an
interest rate equivalent to the current rate of retum on a high quality corporate bond of equivalent term
and currency to the liabilities. The actuarial valuatlons are obt8ined at least Inennially and are updated
at each balance sheet date. The amounts charged to net incomel(expenditure) are the current service
costs and the costs of scheme introduclion5, benelrt changes, sel￿eMentS and curtailments. Nel
interest on the net defined benefit liabilitylasser is also recognised In the Statement of Financial
Activities and comprises the interest cost on the defined benefit obligats'on and interest income on the
scheme assets. calculated by multiplying the fair value of the scheme assets at the beginning of the
penod by the rale used to discount the benefil obligation5. The difference befvleen the interest income
on the scheme assets and the actual return on the scheme assets is recognised in other recognised
gains and losses.
Actuarlal gains and losses are recognised immediatety in other recognised galns and losses.
FRS102 only pemiits a company to recognise an asset to the extent that Ihe company is able to
recover the surplus through reduced contributions or refunds from the plan. At the balance sheet dale,
the company did not have sole discretion in Such recovery of the surplus and therefore this has not
been recognised in the balance sheet.
3 Income from donallons and legacles
Unre•trlct•d
funds
G•neral
Restrict•d
funds
Total
2024
Total
2023
Donations
Government grdnts
Other grants
15.724
454
475 101
60 594
62,058
491279
Page 37

EMIH Limited
Notes to the Flnancial Statements for the Year Ended 31 January 2024
other grants received, included in the above, are as follows:
2024
2023
Biffa
7.449
411.101
18,000
39,000
Natural England
Orsted
Golden Bottle Trust
8.145
Yorkshire Wildlife Trust
80,594
475,101
4 InGomo from Gharltable actlviti•s
Unrestrlct•d
funds
General
Total
2024
Total
2023
Admissions and education income
Gift Aid membership fees
2,544,528
3 178450
2,544,528
3 178450
2,567,222
2 627 292
5 722 978
5 722 978
5 194,514
6 In¢om• from olh•r tr•dlnq acQlvltl•s
Unrestrictod
funds
General
Total
2024
Total
2023
Retsi'l
Catering
Rental income and related Service8
Other corporate inwme
1,343,232
987.515
629,713
295 294
1,343,232
987,515
629,713
295,294
3,255 754
1,379,067
935,560
610,291
376,999
3 301917
3 255,754
Page 38

EMIH Limited
Notes to the Financial Statements for the Year Ended 31 January 2024
6 Eyp•mlltur• on chafltable athl￿•8
Activlty
undertaken
dlrectly
A¢tlvlty
Support
costs
2024
Maintaining and operating The Deep
Husbandry and marine conseryation
Education and inlornial learning
2,231,604
1,007,516
505 277
2,715,044
1,225.778
614,736
4,946,648
2,233.294
1 120 013
3.744 397
4 555.558
8.299,955
Actlvity
und•rtakon
dlf•Ctty
Actlvlty
support
Costs
2023
Maintalning and operating The Deep
Husbandry and Marine conservation
Educats'on and informal leaming
1,838,999
855,948
478.448
2,852,378
1,329.063
742 903
4.689.377
2.185.011
1221,351
3171395
8 095 739
7 Trustees remuneralion and expenses
Expenses of £285 (2023." £nil) were reimbursed to 1 trustee (2023". Nil) in the year..
Page 39

EMIH Limited
Notes to th• Financial Statements for the Year Ended 31 January 2024
8 Staff costs
The aggregate payroll costs were as follow8..
2024
2023
Staff costs durlng th• year wer•:
Salanes
Employer national insurance contribub'ons
Operating costs of defined benefit pension schemes
2,884,918
245.854
2,696,336
257,272
934 358
3 887 966
The monthly average number of persons (including senior managemenl I leadership team) employed
by tha group during the year was as follows..
2024
2023
No
Management
Administration
132
126
137
131
The number of employees whose emoluments fell within the following bands was..
2024
No
2023
No
£60,001- £70,000
£70,001- £80,000
£80,001- £90,000
£90,001- £100,000
£100,001- £110,000
£110,001-£120,000
£120,001- £130,000
The total employee benefi'ts of the key management personnel of the group were £499.015 {2023 -
£462,821).
During the year, interest free loans totalllng £108,950 We￿ made to 4 memb8rs of key 'personnal.
The amount outstanding at the year end was £75,875 (2023.. £27.750).
Page 40

EMIH Limited
Notes to the Financial Ststements for the Year Ended 31 January 2024
9 Taxatlon
la) Tax on profft on ordinary activities
The tax chargel{credtl is made up as follow5:
2024
2023
Cumint tax..
UK Corporati￿) lax for the year
D•lerr•d tax..
On'gination and reversel of timlng differences
Tax charge on ordinary activities
176,331
176 331
The tax clalm is made up a$ foll¢%V$:
2024
2023
Def•rr•d tax,.
Actuarial loss on penslon scheme
774,250
(b) Delerred tax
The deferred tax induded in the balance sheet is as follows:
2024
2023
Capital allowances in advance ol depreciation
Short term timing differences
Total deferred tax (asset) liablllty
824
2.317
(9,683)
(5,115)
2024
2023
Movement In provlsion..
Provision at start of period
Deferred tax charged in the profit and Ioss account
DeferTed tsx charged in the statement of comprehensive income
Provision al end of period
(5,1151
{4,548)
(603,034)
(176,331)
774 250
(9,663)
<5.115)
Page 41

EMIH Limited
Notes to the Financial Ststements for the Year Ended 31 January 2024
Taxallon contlnu•d
(c) Reconciliation of tax charge
The lax on profit before tax for the year is the same as the standard rate ol corporation tax In the UK
<2023 - the same as the standard rate ol corporats'on tax in the UK) of 19V/o (2023 - 190/0).
The dlfferences are re¢onclled below..
2024
2023
Profit before tax
Corporation tax at standard rate
Deferred tax expense (credrt) relating to changes in tax rates or
laws
2 357 421
1.430 441
566.491
271.784
(10.117)
(42,319)
Deferred tax expense (credill from unrecognis•d temporary
difference from a prior period
Increase (decrease) in UK and foreign current lax from adjustment
for prior periods
Tax increase (dacrnase) from •ffèct ol capital allowances and
depreciation
Tax increase (decrease) from other short-term b'ming differences
Tax increase Idecrease) arising fomi group relief
Total tax credit
256,250
1,082,077
694
(1,383,415>
516529
(429)
176 331
Paragraph 29.14A of FRS 102 has been applied allowing the tax rellef on gift aid payments to be
recognised in the penod to which it relales. This exception is onty applicable as long as it is probable
that the gift aid payment wlll be made to the charity within g months of the reporting date.
(d) Factors that may affect fvture lax charge
The standard rate of UK corporatlon tax is 190A for the perlod to 31st March 2024 (190A peTTod to
March 2023) after which corporation tax remains at 25%. Deferred tax has been calculated at 25%.
Page 42

EMIH Llmited
Notes to the Financial Statements lor the Year Ended 31 January 2024
10 T•ngibl¢ flx•d aB$et•
Group
Vlsltor
attraction,
business
centr¢ and
warehouse
Equlpment
Totsl
Cost
At 1 February 2023
Additions
277,854
27.655.193 27,933,047
287 443
302 234
At 31 January 2024
D•prnciation
Al 1 February 2023
Charge for the year
At 31 January 2024
Net book value
27 942 636 28 235 281
249,463
2,928,272 3,177,735
2 886 033 . 2 906 394
269 824
5 814,305 6.084 129
At 31 January 2024
At 31 January 2023
22 128331 22 151 152
24 726,921 24 755,312
The assets of the group were valued by Sanderson Weatherall LLP as at 31 January 2022, on the
basis of depreciated replacement cost for The Deep Visitor Attraclion {£25.000,0001 and on the basis
ol open markel value for The Deep Buslness Cenlre (£1,750,000) in accordance with The Appraisal
and valuation standards {Fifth Edition) {'The Red Book,) prepared by the Royal Institute of Chartered
Surveyors. The assets are being depreciated over a remaining useful life of 10 years from the date of
the revaluation. Current year addition5 are ￿corded at cost, In addition. the cornpany owns
warehouse unit which is being depreciated over 7 years.
Page 43

EMIH Limited
Notes to the Financial Statements for the Year Ended 31 January 2024
Charlty
V181tor
attractlon,
buslnes8
centre and
warehou$•
Cost
At 1 February 2023
Additions
27,655,193
287 443
At 31 January 2024
D•preclatlon
At 1 February 2023
Charge for the year
At 31 January 2024
Net book valu•
27,942 638
2,928,272
2 886 033
5 814 305
At 31 January 2024
At 31 January 2023
22 128,331
24,726,921
11 Flx•d a8••t Investments
Ch•rlty
Share8 In group undertaklng• and partlGlpatlng Int•r••ts
Subsldlary
undertakings
Total
Cost
At 1 February 2023
At 31 January 2024
Net book valuo
At 31 January 2024
At 31 January 2023
Page 44

EMIH Limited
Notes to the Financial Statements for tho Year Ended 31 January 2024
Details of undertakings
Details of the investments in which the charity holds 200A or more of the nominal value of any class of
share capital are as follows..
Country of
Incorporatfon
Proportlon of votlng
rlght8 and shares held
2024
2023
Prlnclpal
actlvlty
Undertaklng
Holdlng
Subsldlary undertaklngs
Running Deep Llrnited
(Registered no.
03606689)
Deep Developments
Limited (Regislered
no. 03606659)
Ordinary
100%
100%
Tourism
Ordinary
100%
100%
Dorrnant
12 Stock
Group
Charfty
2024
2023
2024
2023
Finished goods
169 456
191682
13 Debtorn
Group
Charlty
2024
2023
2024
2023
Trade debtors
Oue from group undertakings
Prepayments and acerued
income
Deferred taxation
Other deblor5
82.314
89,695
2,995,468
2.568,264
233,989
9,663
674,933
5,115
84.438
557.239
401,841
.795 893
3 079 906
3 125.503.
Page 45

EMIH Limited
Notes to the Financial Statements for the Year Ended 31 January 2024
14 Creditors: amounts falllng due wlthln one year
Gn>up
Charity
2024
2023
2024
2023
Trade credrtors
Coronavirus business
interruption loan
Due to group undertakings
VAT grant repayable
Other creditors
Accruals and deferred income
88,080
368,879
140,000
140.000
3,913,692
4,485.091
304,721
814,536
93 826
203,085
633,805
18,461
30,262
1,441,163
1421,358
3,932,153
4.527 303 .
15 Cr•dltor•: amounts falllng due after one y•ar
Group
Charity
2024
2023
2024
2023
Coronavlrus bu8ine88
intemiption loan
245 000.
385 000
16 Pension and other schemes
D•llned ben•flt p•nslon 8¢h•m•8
EMIH Limited is an admitted body of the East Riding Pension Fund, a Local Govemment Pension
Scheme (LGPS) administered by the East Riding of Yorkshire Council. The Pension Scheme is
defined benefit scheme. with benefits being detrmined by an employee's lenght of seNice and level of
remuneration. Membership of the Pension Scheme is open to all employees, with an employee
quired to make a contiibution of between 5.5% and 12.50A of pensionable pay with EMIH Limited
augmenting this with an employer ¢ontribution of 24.5% of an employee's pensionable pay.
The valuation used for FRS 102 disdosure8 has been based on the most recent triennial actuarial
valuation as at 31 Mafch 2024 and updated by Hymans Robertson LLP to take account of the
requirernents of FRS 102 in order lo assess the assets and liabilities of the scheme as 31 March
2022. Per the actuary valuats'on at 31 March 2024, the plan is valued a5 a £5,757,000 asseL FRS102
onty permits a company to recognise an a55et to the extent ihat the company is able to recover the
surplus through reduced contributions or ￿ftjnd5 from the plan. At the balance sheet date, the
company did not have sole discrelion in such recovery of the SUTplus and IherefoTe thi5 has not been
cognised in the balance sheet.
The scheme is a multivemployer scheme which has a 31 March year end, which is drfferent to that of
EMIH Lirnited. The directors believe that any differences that would have arisen behveen the year end
of the company and the year end of the scheme wll not be malerial, therefore the disclosures above
are a5 at the scheme's 31 March year end and not as at 31 January.
Page 46

EMIH Limited
Note8 to the Financial Statements for the Year Ended 31 January 2024
Prlnclpal actuarial a88umptions
The principal actuarial assumptions at the ststement of financial position date are as follows..
2024
2023
Discount rate
Future salary increases
Future pension increases
Post r•tlr•m•nt mort•llty assumptlons
4.85
2.75
2.75
4.75
2.95
2.95
2024
Years
2023
Years
Current UK pensioners at retir•ment age- male
Current UK pensioners at rett'rement age - fernale
Future UK pensioners at retirement age - male
Future UK pensloners at retifement age - female
20,60
20.80
23.50
23,70
21.40
21.50
25.00
25.20
Tha 8onsitivits'88 regarding the principal assumption9 used to measure the scheme liabililip.8 an.> spt
out below:
20Z4
£000
236
375
2023
£000
230
0.1% decrease in real discount rate
l year increase in member lifv expectancy
0.1 increase in the Salary inrAease rate
0.1 % increase in the pension increase rate
363
31
202
231
Analysls ol assets
The major categones of scherne assets are as follows:
2024
£000
151
11,350
2,421
2023
£000
271
9.773
2,307
Cash and cash equivalenis
Equity instruments
Debt instrument5
Property
15,133
13,573
Page 47

EMIH Limited
Notes to the Financial Ststements for the Year Ended 31 January 2024
Reconciliatlon of schem• assets and Ilabllities to assels and liabllities recognised
The amounts recognised in the balance sheet are as follows..
2024
£000
2023
£000
Fair value of scheme assets
15,133
13,573
9,070
4,503
p￿sen1 value of defined benefft obligation
5,757
Other amounts note recognised In the balanc£ sheel
Defined benefit scheme deficit
Falr valu• of sch•ma assots
Changes in the fair value of scheme assets are as follows:
2024
£000
13,573
654
161
464
2023
£000
Fair value at start of year
Inlerest income
12.785
356
Contributs'ons by scheme participants
Employer contrlbub'ons
Benefits paid
Other experience
Actuarial retum on plan assets
Fair value at end of year
(236)
(116)
434
360
15,133
13,573
The pension scheme has not invested In any of the group's own financial instruments or in propeths
or other assels used by the group.
Dellned benellt obllgatlon
Changes in the defmed benefit obligation are as follows..
2024
£000
2023
£000
Present value at start of yeaf
Current and past seNice cost
Interest cost
Contrlbulions by members
Benefits paid
A¢tuarial (gains) and losses
Present value at end of year
9.070
449
440
161
15.207
928
431
(236)
508
(1161
7,526
9,376
9,070
Page 48

EMIH Limited
Notes to the Financia.1 Statements for the Year Ended 31 January 2024
Recognlsed in statement of fvnancial aetlvlties
2024
£000
449
2023
£000
928
Current seNice cost
Interest income
654
356
431
Interest cost
Pension scherne Inte￿5t (cost)
214
(75)
17 Flnanclal guarantee contracts
Group
The company has entered into a debenture a9re8ff￿nt wilh The Millennium Commission for any
indebtedness by the company In favour of The Millennium Commisslon. The Commi55ion has a
charge over all Ihe assets of the company.
Page 49

EMIH Limited
Notes to the Financial Statements for the Year Ended 31 January 2024
18 Fund•
Group
Balance at 1
February
2023
Other
r•cognis•d
8•lance at 31
galn¥l(105I•8) January 2024
Incomlng
Msourc
Resource•
•xpend•d
Unrestrlctod fund8
General
28,702,856
9,071.302
(10,578.787)
<229,000)
26,966,371
RaslrlGted
fund8
60594
72,544
Total ffunds
28 714 806
10,651331
229.000
26 966 371
Balance at
other
Balance at
1 February Incomlng R•sourc••
r•cogni8•d 31 January
2022
re8ource8 expended Tran81•rsgaln81(10s8eg) 2023
Unrestrfct•d fund8
General
27.848,273 ;8;529,648 <9.985.'86:6) (11,950) 2,322,750 28,702,855
47.5..1.01
475.'101.
Restrlcted lund•
Total fund8
2,322,750 28.714 805
Charlty
Balance at 1
February
2023
Incomlng
re•ourc•8
Resources
•xpended
8alance at 31
January 2024
Unrn8lrlctod fund•
General
26,975,462
5.385,814
(7,121,757)
72,544
25,239.519
R•stricted funds
11,950
ToLg1 fund8
26 987 412
5 446 408
7 194 301
25 239 519.
Page 50

EMIH Limited
Notes to the Financlal Statements for the Year Ended 31 January 2024
Balanco at
l February Incomlng
2022
sources
Balanc• It
31 January
2023
R•8ourc•8
exponded
Transfers
Unr••trfcted fund•
General
28,530,668
4,314,440 {5,857,697)
475.101
475 101
(11,950) 26,975.461
R•strf¢t•d lund•
Total fvnd8
28 530,668
4,789.541
6,332.798
26 987.411
Page 51

EMIH Limited
Notes to the Financial Statsments for the Year Ended 31 January 2024
19 Analysls of net assets b•lween fvnds
Group
Unrestricted
Genoral
Restrlcled
fund•
Total funds
2024
Tangible fixed assets
Current asset$
Cuffent liabilities
Creditors over 1 year
Deferred taxab'on
22,151,152
6,489.432
(1,441.163)
(245,000)
22,151,152
8,501,382
(1,441,163)
(245,000)
9,663
11,950
Tctal net assets
26 964 084
26 976 034
Unrestrlcted
Genoral
Reslricted
fund8
Total fund$
2023
Tangible fixed assets
Current assets
Current liabillties
Creditors over 1 year
Total net assets
24,755,312
5,753.901
(1.421.358)
385 000
24.755,312
5.765,851
(1,421,358)
385 000
11,950
28 702 855
28 714 805
Charlty
Unfestrfcted
G¢n•r•l
Rastrlcted
fund•
Total funds
2024
Tangible fixed assets
Fixed a58et investments
Current assets
Current liabilittes
22,.128.331
22.128,331
7,031,387
3932 153
11.950
7,043.337
3932,153
Total net assets
.25,227 589
11,950
25,239,519
Unre8tTlcted
fund•
General
Rostrict•d
funds
Tolal fund8
2023
Tangible fixed assets
Fixed asset investments
Cufrent assets
Current liabilib'es
24,726,921
24,726,921
6,775.839
4 527 303
11.950
6,787.789
4 527 303
Total net a55ets
26 975,461
11,950
26 987411
Page 52

EMIH Limitèd
Notes to the Financial Statements for the Year Ended 31 January 2024
20 Related party transactlons
Group
During the year the charity and company made the folk)wing related party transactions..
Kingston upon Hull City Council
Kingston upon Hull City Council is a Member of the company. G Chesters (Director) is an Honorary
Burgess of the City Council and R Furley was an elected member Df the City Council during the whole
period of these financial staiements.
As the local aulhority responsible for the area in which the charitable group operates, the charity and
the company have some Iransactions with Kingston upon Hull City Council. The total value of
non-5tatulory services purchased from Kingston upon Hull City Counal was £7.739 (2023. £5.843).
During the year the company received £433 (2023.. £1.965) income from Hull City Council. At the
balan￿ sheet date the amount due to ￿'ngston upon Hull City Council was £581 (2023 - £2,669 due
from).
Unlverslty of Hull
The University of Hull is a Member of ihe company, L J Morre15 (Director) is an employee of the
University and G Chesters (Director) is an Emeritus Professor of Ihe University. The Univer81ty rents
laboratory In The Deep Visitor Attraction and hire The Deep for corporate functions.
The company invoiced the University £69,377 (2023.. £75,537) for ren( good5 and serwces over the
course of the year. The company purchased goods and services from The University of Hull over the
course of the year amovnling to £72.454 (2023.. £49,891). Al the balance sheet date the amount due
trom Universty of Hull was £2,165 (2023 - £2.626 due tol.
Bonus Electrlcal Group
T S E Boanas is a director of the Bonus Electrical Group.
Ouring the year the company made purchases of £13,622 <2023., £14.210) from Bonus Electncal
Group At the balance sheet date the amount due toffrom to Bonus Electrical Group was £Nil (2023 -
£2481.
The 8rlti8h & Irish Assocl•tlon of Zoos and Aquariums18IAZA)
Mrs C C Duke was a director of 81P2A until 6 June 2023. During the year, Running Deep Limited
made purchases of £6.990 (2023.. £5.288) Irorn BIAZA.
Al the balance sheel date the amount due lolfrom The British & Irish Association of Zoos and
Aquariums181AZA) was £Nil (2023 - £Nil).
The Con8tellatlon Trust
Mr N G Porteus is a member, trustee and Chair of ihe Constellation Trust, a multi•academy trust
comprising Hull schools.
During the year, some of the schools within the trust may have wsited the Deep on fomial educational
visits. Mr Porteus was not involved in any of the decisions of any of the trust schools to visit the Deep
as these decisions are taken by the Local Advisory Board of the school and not the trust. At the
balancc •hcct dote the amount duo toffrom The Constellation Trust was F.Nil (?n?3 - fNill.
Page 53

EMIH Limited
Notes to the Flnancial Statements for the Year Ended 31 January 2024
Mlcroganltlse Llmrted
T S E Boanas is a director of Micro8anrtise Limited..
During the year. the company made purchases totalling £1,785 (2023: £1,389). At the balance sheet
date the amount due tofftom Micr05anrti5e Llmited was £Nil (2023 - £Nil).
Page 54